Pricing

Ideas for Offering Sales Promotions for Your Membership Site

Looking for new ways to grow your membership site’s user base and generate more sign-ups for your paid courses and programs? The sales-promotion ideas in this guide can help you do just that. In most cases, you’ll already need an audience for your website for these membership site promotions and offers to be effective. So…

How to Price Memberships (Part 3): Final 4 Considerations

Last week we talked about the anchoring effect and 4 important insights to consider when pricing your membership subscriptions. Today we’re bringing you 4 more considerations that we hope will help you find the perfect price. Ready? Here we go! The Grandfathering Clause As your subscription offerings grow in both quantity and quality, there will…

How to Price Memberships (Part 2): 4 Important Insights

Welcome back for part 2 of this exciting series on how to price your membership site subscriptions! Yesterday we talked about the anchoring effect and some consumer psychology behind spending habits. Today, we’re bringing you 4 more popular considerations to take into account when setting your prices. Let’s jump right in! Consider Your Product’s ROI…

How to Price Memberships (Part 1): The Anchoring Effect

One of the most difficult tasks when creating membership sites isn’t deciding what membership software to use or creating your content … it’s setting your prices. Why? Because pricing has much more to do with consumer psychology than anything else. At first glance, setting prices seems pretty straightforward. But after a closer look, it’s easy to see…