{"id":16958,"date":"2018-10-15T10:38:57","date_gmt":"2018-10-15T16:38:57","guid":{"rendered":"https:\/\/memberpress.com\/?p=16958"},"modified":"2024-09-18T14:01:59","modified_gmt":"2024-09-18T18:01:59","slug":"four-reasons-you-should-consider-wordpress-for-your-membership-site","status":"publish","type":"post","link":"https:\/\/memberpress.com\/de\/blog\/four-reasons-you-should-consider-wordpress-for-your-membership-site\/","title":{"rendered":"Vier Gr\u00fcnde, warum Sie WordPress f\u00fcr Ihre Mitgliederseite in Betracht ziehen sollten"},"content":{"rendered":"<p>Inbetriebnahme einer <a href=\"https:\/\/memberpress.com\/de\/membership-sites-101\/\" target=\"_blank\" rel=\"noopener\">Mitgliedschaftsseite<\/a> kann ein spannender Prozess sein. Sobald Sie jedoch die Grundlagen der <a href=\"https:\/\/memberpress.com\/de\/faqs-for-starting-a-membership-site\/\" target=\"_blank\" rel=\"noopener\">wie Ihre Website aussehen wird<\/a>m\u00fcssen Sie sich noch f\u00fcr eine Website-Plattform entscheiden. Bei den Dutzenden von Optionen, die zur Verf\u00fcgung stehen, kann die Auswahl der besten \u00fcberw\u00e4ltigend sein.<\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 ez-toc-wrap-center counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<label for=\"ez-toc-cssicon-toggle-item-6a70bc1a4dfd5\" class=\"ez-toc-cssicon-toggle-label\"><p class=\"ez-toc-title\" style=\"cursor:inherit\">WAS IST INNEN<\/p>\n<span class=\"ez-toc-cssicon\"><span class=\"eztoc-hide\" style=\"display:none;\">Umschalten auf<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a70bc1a4dfd5\"  \/><nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/memberpress.com\/de\/blog\/four-reasons-you-should-consider-wordpress-for-your-membership-site\/#A_Brief_Introduction_to_Content_Management_Systems_CMSs\" >Eine kurze Einf\u00fchrung in Content Management Systeme (CMS)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/memberpress.com\/de\/blog\/four-reasons-you-should-consider-wordpress-for-your-membership-site\/#Four_Reasons_You_Should_Consider_WordPress_for_Your_Membership_Site\" >Vier Gr\u00fcnde, warum Sie WordPress f\u00fcr Ihre Mitgliederseite in Betracht ziehen sollten<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/memberpress.com\/de\/blog\/four-reasons-you-should-consider-wordpress-for-your-membership-site\/#1_Popularity\" >1. Beliebtheit<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/memberpress.com\/de\/blog\/four-reasons-you-should-consider-wordpress-for-your-membership-site\/#2_Search_Engine_Optimization_SEO\" >2. Suchmaschinen-Optimierung (SEO)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/memberpress.com\/de\/blog\/four-reasons-you-should-consider-wordpress-for-your-membership-site\/#3_Ease_of_Use\" >3. Benutzerfreundlichkeit<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/memberpress.com\/de\/blog\/four-reasons-you-should-consider-wordpress-for-your-membership-site\/#4_Simple_Membership_Site_Tools\" >4. Einfache Tools f\u00fcr Mitgliedschaftsseiten<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/memberpress.com\/de\/blog\/four-reasons-you-should-consider-wordpress-for-your-membership-site\/#Conclusion\" >Schlussfolgerung<\/a><\/li><\/ul><\/nav><\/div>\n\n\n\n\n<p>Zum Gl\u00fcck gibt es f\u00fcr die meisten Mitgliedschaftsseiten einen klaren Gewinner.\u00a0<a href=\"https:\/\/wordpress.org\/\" target=\"_blank\" rel=\"noopener\">WordPress<\/a> bietet eine benutzerfreundliche M\u00f6glichkeit, Ihre Website in wenigen Minuten einzurichten und zu betreiben, und bietet Ihnen dar\u00fcber hinaus zahlreiche Anpassungsm\u00f6glichkeiten. Schlie\u00dflich gibt es einen Grund, warum WordPress <a href=\"https:\/\/www.forbes.com\/sites\/montymunford\/2016\/12\/22\/how-wordpress-ate-the-internet-in-2016-and-the-world-in-2017\/\" target=\"_blank\" rel=\"noopener\">das beliebteste Content Management System (CMS)<\/a> auf dem Markt.<\/p>\n\n\n\n<p>Dieser Artikel vergleicht und kontrastiert einige der verschiedenen Optionen zur Website-Erstellung und erl\u00e4utert die Vorteile der Verwendung von WordPress f\u00fcr Ihre Mitgliederseite. Lassen Sie uns beginnen!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"A_Brief_Introduction_to_Content_Management_Systems_CMSs\"><\/span>Eine kurze Einf\u00fchrung in Content Management Systeme (CMS)<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Bevor wir beginnen, fragen Sie sich vielleicht, was genau ein Content Management System (CMS) ist. Ein CMS ist im Wesentlichen ein Rahmenwerk f\u00fcr die Erstellung und Bearbeitung von Online-Inhalten (Text, Fotos, Videos usw.), ohne dass Sie irgendeinen Code kennen m\u00fcssen. Sie k\u00f6nnen die Vorteile der vielen Werkzeuge nutzen, die es bietet, und eine sehr individuelle Website gestalten.<\/p>\n\n\n\n<p>CMS sind jedoch nicht Ihre einzige Option. Tats\u00e4chlich gibt es drei g\u00e4ngige L\u00f6sungen f\u00fcr die Erstellung einer Website:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Reiner Code.<\/strong>\u00a0Nat\u00fcrlich ist es auch m\u00f6glich, eine Website komplett von Grund auf neu zu erstellen. Diese Option ist unendlich flexibel, da Sie bauen k\u00f6nnen, was Sie wollen. Allerdings erfordert die manuelle Programmierung einer Website eine Menge technisches Wissen und Zeit.<\/li>\n\n\n\n<li><strong>Website-Ersteller.<\/strong>\u00a0<a href=\"https:\/\/www.a2hosting.com\/blog\/cms-vs-website-builder\/\" target=\"_blank\" rel=\"noopener\">Website-Ersteller<\/a> sind einfache Tools f\u00fcr die Erstellung einer Website und richten sich an diejenigen, die so schnell und einfach wie m\u00f6glich etwas online stellen wollen. Der Nachteil ist, dass sie weit weniger flexibel sind als andere L\u00f6sungen und Ihnen wenig Kontrolle \u00fcber Ihre Website geben.<\/li>\n\n\n\n<li><strong>CMSs.<\/strong>\u00a0CMS-Plattformen sind sehr flexible Rahmenwerke. Die meisten erm\u00f6glichen es Ihnen, das Aussehen und die Funktionalit\u00e4t Ihrer Website auf fast jede gew\u00fcnschte Weise anzupassen, einschlie\u00dflich der Erstellung einer Mitgliederseite. Allerdings m\u00fcssen Sie Ihr CMS sorgf\u00e4ltig ausw\u00e4hlen, denn jede Plattform hat ihre eigenen Vor- und Nachteile.<\/li>\n<\/ul>\n\n\n\n<p>CMS bieten die beste Kombination aus Flexibilit\u00e4t und Benutzerfreundlichkeit, was sie in den meisten F\u00e4llen zu einer erstklassigen Option macht. Jetzt m\u00fcssen Sie nur noch die Plattform ausw\u00e4hlen, die Sie verwenden m\u00f6chten.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Four_Reasons_You_Should_Consider_WordPress_for_Your_Membership_Site\"><\/span>Vier Gr\u00fcnde, warum Sie WordPress f\u00fcr Ihre Mitgliederseite in Betracht ziehen sollten<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Wenn es um CMS-Plattformen geht, empfehlen wir dringend <a href=\"https:\/\/wordpress.org\/\" target=\"_blank\" rel=\"noopener\">WordPress<\/a>:<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"1685\" height=\"817\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2018\/09\/wordpress-website.png\" alt=\"Die WordPress-Website.\" class=\"wp-image-16961\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2018\/09\/wordpress-website.png 1685w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/09\/wordpress-website-300x145.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/09\/wordpress-website-1024x497.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/09\/wordpress-website-768x372.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/09\/wordpress-website-1536x745.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/09\/wordpress-website-351x170.png 351w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/09\/wordpress-website-840x407.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/09\/wordpress-website-1216x590.png 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/09\/wordpress-website-700x339.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/09\/wordpress-website-156x76.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/09\/wordpress-website-1080x524.png 1080w\" sizes=\"(max-width: 1685px) 100vw, 1685px\" \/><\/figure>\n\n\n\n<p>Dies gilt insbesondere, wenn Sie eine Website f\u00fcr Mitglieder erstellen m\u00f6chten. Lassen Sie uns vier der wichtigsten Gr\u00fcnde besprechen, warum WordPress eine so ausgezeichnete Wahl ist.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_Popularity\"><\/span>1. Beliebtheit<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Wenn es um CMS-Plattformen geht, sollten Sie nicht den weniger befahrenen Weg w\u00e4hlen. Die Macht \u00fcber <a href=\"https:\/\/www.codeinwp.com\/blog\/wordpress-statistics\/\" target=\"_blank\" rel=\"noopener\">19 Millionen Websites<\/a>WordPress wird von einer gro\u00dfen Gemeinschaft unterst\u00fctzt. Diese Gemeinschaft bietet Ihnen viele M\u00f6glichkeiten zur Gestaltung und Anpassung Ihrer Website \u00fcber Plugins und Themes.<\/p>\n\n\n\n<p><a href=\"https:\/\/codex.wordpress.org\/Using_Themes\" target=\"_blank\" rel=\"noopener\">Ein Thema<\/a>\u00a0steuert das Aussehen Ihrer Website. Sie bietet eine grundlegende Vorlage, kann aber auch an Ihre Bed\u00fcrfnisse angepasst werden. Einige erm\u00f6glichen es Ihnen sogar, das Layout von Seite zu Seite mit einfachen Drag-and-Drop-Editoren drastisch zu \u00e4ndern. <a href=\"https:\/\/codex.wordpress.org\/Plugins\" target=\"_blank\" rel=\"noopener\">Plugins<\/a>k\u00f6nnen Sie Ihre Website um zus\u00e4tzliche Funktionen und Merkmale erweitern.<\/p>\n\n\n\n<p>Je beliebter ein CMS ist, desto mehr Themes und Plugins stehen Ihnen zur Verf\u00fcgung. Das ist wichtig, denn so ist es wahrscheinlicher, dass Sie vorgefertigte Tools f\u00fcr Ihre genauen Bed\u00fcrfnisse finden k\u00f6nnen. Bei einem weniger verbreiteten CMS m\u00fcssen Sie m\u00f6glicherweise einen Designer beauftragen, um ma\u00dfgeschneiderte L\u00f6sungen zu entwickeln, oder Sie k\u00f6nnen einfach nicht alle gew\u00fcnschten Funktionen integrieren.<\/p>\n\n\n\n<p>Au\u00dferdem bedeutet die gro\u00dfe WordPress-Community, dass Sie bei Bedarf jederzeit auf Hilfe zur\u00fcckgreifen k\u00f6nnen. Es gibt sogar\u00a0<a href=\"https:\/\/wordpress.org\/support\/\" target=\"_blank\" rel=\"noopener\">ein aktives Unterst\u00fctzungsforum<\/a> f\u00fcr kostenlose Hilfe und technischen Support auf der offiziellen Website. Au\u00dferdem bedeutet die aktive Community von WordPress, dass die Plattform <a href=\"https:\/\/wordpress.org\/about\/security\/\" target=\"_blank\" rel=\"noopener\">unglaublich sicher gehalten wird<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Search_Engine_Optimization_SEO\"><\/span>2. Suchmaschinen-Optimierung (SEO)<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p><a href=\"https:\/\/moz.com\/learn\/seo\/what-is-seo\" target=\"_blank\" rel=\"noopener\">Suchmaschinen-Optimierung (SEO)<\/a> ist der Prozess, Ihre Website suchmaschinenfreundlich zu gestalten, so dass sie in den Suchergebnissen besser platziert wird. Dies ist wichtig, um Besucher anzuziehen, da Ihre Website haupts\u00e4chlich \u00fcber Google und \u00e4hnliche Suchmaschinen gefunden wird. Hervorragende SEO verbessert die Chancen Ihrer Mitgliederseite, so viele potenzielle Nutzer wie m\u00f6glich zu erreichen.<\/p>\n\n\n\n<p>WordPress hat einen Vorteil, wenn es um SEO geht, denn es enth\u00e4lt einige\u00a0<a href=\"https:\/\/searchenginewatch.com\/2018\/06\/11\/is-wordpress-a-good-choice-for-seo\/\" target=\"_blank\" rel=\"noopener\">leistungsstarke integrierte Tools<\/a>\u00a0zur Optimierung Ihrer Website. Sie k\u00f6nnen sofort Tags, Kategorien und SEO-freundliche benutzerdefinierte URLs hinzuf\u00fcgen. Es gibt auch kostenlose Tools, mit denen Sie Ihre Inhalte noch weiter verbessern k\u00f6nnen, wie z. B. <a href=\"https:\/\/aioseo.com\/\" target=\"_blank\" rel=\"noopener\" title=\"\">AIOSEO<\/a>. Wenn Sie m\u00f6chten, dass Ihre Mitgliederseite so schnell wie m\u00f6glich w\u00e4chst, kann WordPress Sie auf den richtigen Weg bringen.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Ease_of_Use\"><\/span>3. Benutzerfreundlichkeit<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Ein weiterer Vorteil von WordPress ist, dass es sehr einfach zu bedienen ist. Es verf\u00fcgt \u00fcber einen integrierten Block-Editor namens Gutenberg. Das bedeutet, dass Sie Text und andere Medien \u00fcber eine visuelle Schnittstelle bearbeiten k\u00f6nnen, und die Website generiert automatisch Code - kein HTML erforderlich.<\/p>\n\n\n\n<p>Sehen Sie sich dieses umfassende Gutenberg-Tutorial von WPBeginner an:<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<span class=\"l92J\"><div class=\"responsive-video\"><iframe title=\"???? Wie man den WordPress-Block-Editor f\u00fcr Einsteiger verwendet \u270d\ufe0f\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/JjfrzGeB5_g?feature=oembed&enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div><\/span>\n<\/div><\/figure>\n\n\n\n<p class=\"has-text-align-left\">Die WordPress-Community bietet auch eine Reihe von <a href=\"https:\/\/memberpress.com\/de\/benefits-of-adding-a-page-builder-to-your-membership-website\/\" target=\"_blank\" rel=\"noopener\">intuitive Bearbeitungswerkzeuge<\/a> die Sie verwenden k\u00f6nnen, um Ihre Erfahrungen noch weiter zu verbessern. Dies ist f\u00fcr Anf\u00e4nger sehr praktisch. Andererseits, wenn Sie technisch fortgeschrittener sind, hat WordPress Tools, die Entwickler verwenden k\u00f6nnen, um noch mehr aus der Plattform herauszuholen. Das macht es zur perfekten Option f\u00fcr Benutzer mit fast jedem Erfahrungsstand.<\/p>\n\n\n\n<p>Im Gegensatz dazu sind Joomla und Drupal (die beiden n\u00e4chstgr\u00f6\u00dferen CMS) im Vergleich zu WordPress relativ schwierig zu bedienen. Diese Arten von Plattformen haben eine steilere Lernkurve, so dass sie weniger n\u00fctzlich sind, wenn Sie schnell und einfach eine funktionale Mitgliederseite einrichten m\u00fcssen.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4_Simple_Membership_Site_Tools\"><\/span>4. Einfache Tools f\u00fcr Mitgliedschaftsseiten<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Schlie\u00dflich ist noch anzumerken, dass Websites mit Mitgliedschaft eine Reihe von speziellen Tools erfordern. Sie ben\u00f6tigen eine M\u00f6glichkeit, um die Mitgliedschaften zu verwalten, Zahlungen abzuwickeln und bestimmte Inhalte hinter einer Paywall zu halten. WordPress bietet eine Antwort auf diesen Bedarf, in Form von speziellen Plugins.<\/p>\n\n\n\n<p><a href=\"https:\/\/memberpress.com\/de\/about\/\" target=\"_blank\" rel=\"noopener\">MemberPress<\/a>bietet zum Beispiel eine einfache M\u00f6glichkeit, mit Ihrer Mitgliedschaftsseite zu beginnen. Mit diesem Plugin k\u00f6nnen Sie mehrere Mitgliedschaftsstufen w\u00e4hlen und den Zugang zu bestimmten Inhalten auf der Grundlage dieser Stufen einschr\u00e4nken:<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"1172\" height=\"433\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2018\/09\/memberpress-plugin.png\" alt=\"Das MemberPress-Plugin.\" class=\"wp-image-16959\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2018\/09\/memberpress-plugin.png 1172w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/09\/memberpress-plugin-300x111.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/09\/memberpress-plugin-1024x378.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/09\/memberpress-plugin-768x284.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/09\/memberpress-plugin-460x170.png 460w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/09\/memberpress-plugin-840x310.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/09\/memberpress-plugin-700x259.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/09\/memberpress-plugin-156x58.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/09\/memberpress-plugin-1080x399.png 1080w\" sizes=\"(max-width: 1172px) 100vw, 1172px\" \/><\/figure>\n\n\n\n<p>Dort <em>sind<\/em> M\u00f6glichkeiten, Mitgliedschaftsfunktionen in Drupal und Joomla einzurichten, aber <a href=\"https:\/\/www.freelock.com\/blog\/john-locke\/2017-07\/building-membership-site-drupal-8\" target=\"_blank\" rel=\"noopener\">sie sind weit weniger intuitiv<\/a>. Wir sind der Meinung, dass die Einrichtung einer Mitgliederseite so einfach wie m\u00f6glich sein sollte. Je weniger Zeit Sie mit dem Lesen von Handb\u00fcchern verbringen m\u00fcssen, desto mehr Zeit haben Sie, um an Ihrer Website zu arbeiten und ein Publikum aufzubauen. Mit WordPress und MemberPress k\u00f6nnen Sie <a href=\"https:\/\/docs.memberpress.com\/collection\/1-getting-started\" target=\"_blank\" rel=\"noopener\">in wenigen Minuten loslegen<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>Schlussfolgerung<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Dank der gro\u00dfen Community und der umfangreichen Funktionen, <a href=\"https:\/\/wordpress.org\/\" target=\"_blank\" rel=\"noopener\">WordPress<\/a> ist eine der leistungsf\u00e4higsten CMS-Plattformen auf dem Markt. Es ist die perfekte Wahl f\u00fcr Anf\u00e4nger, die eine Mitgliederseite erstellen m\u00f6chten, ohne einen Designer einstellen zu m\u00fcssen.<\/p>\n\n\n\n<p>Einige der Gr\u00fcnde, warum WordPress eine n\u00fctzliche Wahl ist, sind seine:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Popularit\u00e4t<\/li>\n\n\n\n<li>Suchmaschinen-Optimierung (SEO)<\/li>\n\n\n\n<li>Benutzerfreundlichkeit<\/li>\n\n\n\n<li>Einfache Tools f\u00fcr Mitglieder-Websites<\/li>\n<\/ol>\n\n\n\n<p>Haben Sie Fragen zu den ersten Schritten mit WordPress? Lassen Sie es uns im Kommentarbereich unten wissen!<\/p>","protected":false},"excerpt":{"rendered":"<p>Starting up a membership site can be an exciting process. However, once you figure out the basics of what your site will look like, you still need to pick a website platform. With dozens of options available, choosing the best can feel overwhelming. 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However, once you figure out the basics of <a href=\"https:\/\/memberpress.com\/faqs-for-starting-a-membership-site\/\" target=\"_blank\" rel=\"noopener\">what your site will look like<\/a>, you still need to pick a website platform. With dozens of options available, choosing the best can feel overwhelming.<\/p>","content":[{"type":"text","data":"Starting up a <a href=\"https:\/\/memberpress.com\/membership-sites-101\/\" target=\"_blank\" rel=\"noopener\">membership site<\/a> can be an exciting process. However, once you figure out the basics of <a href=\"https:\/\/memberpress.com\/faqs-for-starting-a-membership-site\/\" target=\"_blank\" rel=\"noopener\">what your site will look like<\/a>, you still need to pick a website platform. With dozens of options available, choosing the best can feel overwhelming."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>Fortunately, there\u2019s a clear winner for most membership sites.&nbsp;<a href=\"https:\/\/wordpress.org\/\" target=\"_blank\" rel=\"noopener\">WordPress<\/a> offers a user-friendly way to get your site up and running in minutes, and provides you with lots of customization options as well. After all, there\u2019s a reason WordPress is <a href=\"https:\/\/www.forbes.com\/sites\/montymunford\/2016\/12\/22\/how-wordpress-ate-the-internet-in-2016-and-the-world-in-2017\/\" target=\"_blank\" rel=\"noopener\">the most popular Content Management System (CMS)<\/a> on the market.<\/p>","content":[{"type":"text","data":"Fortunately, there\u2019s a clear winner for most membership sites.&nbsp;<a href=\"https:\/\/wordpress.org\/\" target=\"_blank\" rel=\"noopener\">WordPress<\/a> offers a user-friendly way to get your site up and running in minutes, and provides you with lots of customization options as well. After all, there\u2019s a reason WordPress is <a href=\"https:\/\/www.forbes.com\/sites\/montymunford\/2016\/12\/22\/how-wordpress-ate-the-internet-in-2016-and-the-world-in-2017\/\" target=\"_blank\" rel=\"noopener\">the most popular Content Management System (CMS)<\/a> on the market."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>This article will compare and contrast some of the different website-building options, and explain the advantages of using WordPress for your membership site. Let\u2019s get started!<\/p>","content":[{"type":"text","data":"This article will compare and contrast some of the different website-building options, and explain the advantages of using WordPress for your membership site. Let\u2019s get started!"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/heading","render":"<h2 class=\"wp-block-heading\">A Brief Introduction to Content Management Systems (CMSs)<\/h2>","content":"Eine kurze Einf\u00fchrung in Content Management Systeme (CMS)","data":[],"style":{"align":"left","parent_style":{},"header":"h2","fontSize":"27px"}},{"type":"core\/paragraph","render":"<p>Before we get started, you might be wondering exactly what a Content Management System (CMS) is. A CMS is essentially a framework for creating and editing online content (text, photo, video, and so on), without requiring you to know any code. You can take advantage of the many tools it offers, and design a very customized website.<\/p>","content":[{"type":"text","data":"Before we get started, you might be wondering exactly what a Content Management System (CMS) is. A CMS is essentially a framework for creating and editing online content (text, photo, video, and so on), without requiring you to know any code. You can take advantage of the many tools it offers, and design a very customized website."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>However, CMSs aren't your only option. In fact, there are three common solutions for building a website:<\/p>","content":[{"type":"text","data":"However, CMSs aren't your only option. In fact, there are three common solutions for building a website:"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/list","render":"<ul class=\"wp-block-list\">\n<li><strong>Pure code.<\/strong>&nbsp;Of course, it's possible to create a website completely from scratch. This option is infinitely flexible, as you can build whatever you want. However, hand coding a site requires a lot of technical knowledge and time.<\/li>\n\n\n\n<li><strong>Website builders.<\/strong>&nbsp;<a href=\"https:\/\/www.a2hosting.com\/blog\/cms-vs-website-builder\/\" target=\"_blank\" rel=\"noopener\">Website builders<\/a> are simple tools for building a site, and are aimed at those who want to get something online as quickly and easily as possible. The downside is they\u2019re far less flexible than other solutions, and give you little control over your site.<\/li>\n\n\n\n<li><strong>CMSs.<\/strong>&nbsp;CMS platforms are very flexible frameworks. Most enable you to customize your site's look and functionality in almost any way you like, including creating a membership site. However, you'll have to choose your CMS carefully, as each platform has its unique pros and cons.<\/li>\n<\/ul>","content":"<ul class=\"wp-block-list\">\n<li><strong>Reiner Code.<\/strong>&nbsp;Nat\u00fcrlich ist es auch m\u00f6glich, eine Website komplett von Grund auf neu zu erstellen. Diese Option ist unendlich flexibel, da Sie bauen k\u00f6nnen, was Sie wollen. Allerdings erfordert die manuelle Programmierung einer Website eine Menge technisches Wissen und Zeit.<\/li>\n\n\n\n<li><strong>Website-Ersteller.<\/strong>&nbsp;<a href=\"https:\/\/www.a2hosting.com\/blog\/cms-vs-website-builder\/\" target=\"_blank\" rel=\"noopener\">Website-Ersteller<\/a> sind einfache Tools f\u00fcr die Erstellung einer Website und richten sich an diejenigen, die so schnell und einfach wie m\u00f6glich etwas online stellen wollen. Der Nachteil ist, dass sie weit weniger flexibel sind als andere L\u00f6sungen und Ihnen wenig Kontrolle \u00fcber Ihre Website geben.<\/li>\n\n\n\n<li><strong>CMSs.<\/strong>&nbsp;CMS-Plattformen sind sehr flexible Rahmenwerke. Die meisten erm\u00f6glichen es Ihnen, das Aussehen und die Funktionalit\u00e4t Ihrer Website auf fast jede gew\u00fcnschte Weise anzupassen, einschlie\u00dflich der Erstellung einer Mitgliederseite. Allerdings m\u00fcssen Sie Ihr CMS sorgf\u00e4ltig ausw\u00e4hlen, denn jede Plattform hat ihre eigenen Vor- und Nachteile.<\/li>\n<\/ul>","listItemData":[{"type":"core\/list-item","render":"<li><strong>Pure code.<\/strong>&nbsp;Of course, it's possible to create a website completely from scratch. This option is infinitely flexible, as you can build whatever you want. However, hand coding a site requires a lot of technical knowledge and time.<\/li>","content":"Reiner Code. Nat\u00fcrlich ist es m\u00f6glich, eine Website komplett von Grund auf neu zu erstellen. Diese Option ist unendlich flexibel, da Sie alles bauen k\u00f6nnen, was Sie wollen. Allerdings erfordert das manuelle Codieren einer Website viel technisches Wissen und Zeit.","data":{"text":"Pure code.&nbsp;Of course, it's possible to create a website completely from scratch. This option is infinitely flexible, as you can build whatever you want. However, hand coding a site requires a lot of technical knowledge and time."},"style":{"parent_style":{}}},{"type":"core\/list-item","render":"<li><strong>Website builders.<\/strong>&nbsp;<a href=\"https:\/\/www.a2hosting.com\/blog\/cms-vs-website-builder\/\" target=\"_blank\" rel=\"noopener\">Website builders<\/a> are simple tools for building a site, and are aimed at those who want to get something online as quickly and easily as possible. The downside is they\u2019re far less flexible than other solutions, and give you little control over your site.<\/li>","content":"Website-Bauk\u00e4sten. Website-Bauk\u00e4sten sind einfache Tools zum Erstellen einer Website und richten sich an diejenigen, die so schnell und einfach wie m\u00f6glich etwas online stellen m\u00f6chten. Der Nachteil ist, dass sie weitaus weniger flexibel sind als andere L\u00f6sungen und Ihnen wenig Kontrolle \u00fcber Ihre Website geben.","data":{"text":"Website builders.&nbsp;Website builders are simple tools for building a site, and are aimed at those who want to get something online as quickly and easily as possible. The downside is they\u2019re far less flexible than other solutions, and give you little control over your site."},"style":{"parent_style":{}}},{"type":"core\/list-item","render":"<li><strong>CMSs.<\/strong>&nbsp;CMS platforms are very flexible frameworks. Most enable you to customize your site's look and functionality in almost any way you like, including creating a membership site. However, you'll have to choose your CMS carefully, as each platform has its unique pros and cons.<\/li>","content":"CMS. CMS-Plattformen sind sehr flexible Frameworks. Die meisten erm\u00f6glichen es Ihnen, das Aussehen und die Funktionalit\u00e4t Ihrer Website fast beliebig anzupassen, einschlie\u00dflich der Erstellung einer Mitgliederseite. Sie m\u00fcssen Ihr CMS jedoch sorgf\u00e4ltig ausw\u00e4hlen, da jede Plattform ihre eigenen Vor- und Nachteile hat.","data":{"text":"CMSs.&nbsp;CMS platforms are very flexible frameworks. Most enable you to customize your site's look and functionality in almost any way you like, including creating a membership site. However, you'll have to choose your CMS carefully, as each platform has its unique pros and cons."},"style":{"parent_style":{}}}],"data":{"listType":"unordered"},"style":{"parent_style":{}}},{"type":"core\/paragraph","render":"<p>CMSs provide the best combination of flexibility and ease of use, making them a top option in most situations. All that's left is to pick the platform you'll use.<\/p>","content":[{"type":"text","data":"CMSs provide the best combination of flexibility and ease of use, making them a top option in most situations. All that's left is to pick the platform you'll use."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/heading","render":"<h2 class=\"wp-block-heading\">Four Reasons You Should Consider WordPress for Your Membership Site<\/h2>","content":"Vier Gr\u00fcnde, warum Sie WordPress f\u00fcr Ihre Mitgliederseite in Betracht ziehen sollten","data":[],"style":{"align":"left","parent_style":{},"header":"h2","fontSize":"27px"}},{"type":"core\/paragraph","render":"<p>When it comes to CMS platforms, we highly recommend <a href=\"https:\/\/wordpress.org\/\" target=\"_blank\" rel=\"noopener\">WordPress<\/a>:<\/p>","content":[{"type":"text","data":"When it comes to CMS platforms, we highly recommend <a href=\"https:\/\/wordpress.org\/\" target=\"_blank\" rel=\"noopener\">WordPress<\/a>:"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/image","render":"<figure class=\"wp-block-image\"><img src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2018\/09\/wordpress-website.png\" alt=\"The WordPress website.\" class=\"wp-image-16961\"\/><\/figure>","content":"https:\/\/memberpress.com\/wp-content\/uploads\/2018\/09\/wordpress-website.png","data":{"alt":"The WordPress website.","src":"https:\/\/memberpress.com\/wp-content\/uploads\/2018\/09\/wordpress-website.png"},"style":{"width":1685,"height":817,"align":"left","parent_style":{}}},{"type":"core\/paragraph","render":"<p>This is especially true if you're looking to build a membership website. Let's discuss four of the top reasons WordPress is such an excellent choice.<\/p>","content":[{"type":"text","data":"This is especially true if you're looking to build a membership website. Let's discuss four of the top reasons WordPress is such an excellent choice."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/heading","render":"<h3 class=\"wp-block-heading\">1. Popularity<\/h3>","content":"1. Beliebtheit","data":[],"style":{"align":"left","parent_style":{},"header":"h3","fontSize":"21px"}},{"type":"core\/paragraph","render":"<p>When it comes to CMS platforms, you don\u2019t want to take the road less traveled. Powering over <a href=\"https:\/\/www.codeinwp.com\/blog\/wordpress-statistics\/\" target=\"_blank\" rel=\"noopener\">19 million websites<\/a>, WordPress has a huge community behind it. This same community offers you lots of options for designing and customizing your site, via plugins and themes.<\/p>","content":[{"type":"text","data":"When it comes to CMS platforms, you don\u2019t want to take the road less traveled. Powering over <a href=\"https:\/\/www.codeinwp.com\/blog\/wordpress-statistics\/\" target=\"_blank\" rel=\"noopener\">19 million websites<\/a>, WordPress has a huge community behind it. This same community offers you lots of options for designing and customizing your site, via plugins and themes."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p><a href=\"https:\/\/codex.wordpress.org\/Using_Themes\" target=\"_blank\" rel=\"noopener\">A theme<\/a>&nbsp;controls the way your site looks. It provides a basic template, but can also be customized to suit your needs. Some even enable you to drastically change the layout from page to page, using simple drag-and-drop editors. <a href=\"https:\/\/codex.wordpress.org\/Plugins\" target=\"_blank\" rel=\"noopener\">Plugins<\/a>, on the other hand, let you expand your site with extra functionality and features.<\/p>","content":[{"type":"text","data":"<a href=\"https:\/\/codex.wordpress.org\/Using_Themes\" target=\"_blank\" rel=\"noopener\">A theme<\/a>&nbsp;controls the way your site looks. It provides a basic template, but can also be customized to suit your needs. Some even enable you to drastically change the layout from page to page, using simple drag-and-drop editors. <a href=\"https:\/\/codex.wordpress.org\/Plugins\" target=\"_blank\" rel=\"noopener\">Plugins<\/a>, on the other hand, let you expand your site with extra functionality and features."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>The more popular a CMS is, the more themes and plugins will be at your disposal. This matters, because it makes it more likely that you\u2019ll be able to find pre-built tools for your exact needs. With a less popular CMS, you might end up hiring a designer to build custom solutions, or simply not be able to include all the features you want.<\/p>","content":[{"type":"text","data":"The more popular a CMS is, the more themes and plugins will be at your disposal. This matters, because it makes it more likely that you\u2019ll be able to find pre-built tools for your exact needs. With a less popular CMS, you might end up hiring a designer to build custom solutions, or simply not be able to include all the features you want."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>In addition, the huge WordPress community also means there\u2019s lots of help whenever you need it. There's even&nbsp;<a href=\"https:\/\/wordpress.org\/support\/\" target=\"_blank\" rel=\"noopener\">an active support forum<\/a> for free help and tech support on the official website. Plus, WordPress' active community means that the platform <a href=\"https:\/\/wordpress.org\/about\/security\/\" target=\"_blank\" rel=\"noopener\">is kept incredibly secure<\/a>.<\/p>","content":[{"type":"text","data":"In addition, the huge WordPress community also means there\u2019s lots of help whenever you need it. There's even&nbsp;<a href=\"https:\/\/wordpress.org\/support\/\" target=\"_blank\" rel=\"noopener\">an active support forum<\/a> for free help and tech support on the official website. Plus, WordPress' active community means that the platform <a href=\"https:\/\/wordpress.org\/about\/security\/\" target=\"_blank\" rel=\"noopener\">is kept incredibly secure<\/a>."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/heading","render":"<h3 class=\"wp-block-heading\">2. Search Engine Optimization (SEO)<\/h3>","content":"2. Suchmaschinen-Optimierung (SEO)","data":[],"style":{"align":"left","parent_style":{},"header":"h3","fontSize":"21px"}},{"type":"core\/paragraph","render":"<p><a href=\"https:\/\/moz.com\/learn\/seo\/what-is-seo\" target=\"_blank\" rel=\"noopener\">Search Engine Optimization (SEO)<\/a> is the process of making your site search-engine friendly, so that it ranks higher in search results. This is vital for attracting visitors, since the main way people will find your site is through Google and similar search engines. Excellent SEO improves your membership site\u2019s chances of reaching as many potential users as possible.<\/p>","content":[{"type":"text","data":"<a href=\"https:\/\/moz.com\/learn\/seo\/what-is-seo\" target=\"_blank\" rel=\"noopener\">Search Engine Optimization (SEO)<\/a> is the process of making your site search-engine friendly, so that it ranks higher in search results. This is vital for attracting visitors, since the main way people will find your site is through Google and similar search engines. Excellent SEO improves your membership site\u2019s chances of reaching as many potential users as possible."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>WordPress has an edge when it comes to SEO, since it includes some\u00a0<a href=\"https:\/\/searchenginewatch.com\/2018\/06\/11\/is-wordpress-a-good-choice-for-seo\/\" target=\"_blank\" rel=\"noopener\">powerful built-in tools<\/a>\u00a0for optimizing your site. Right away, you can add tags, categories, and SEO-friendly custom URLs. There are also free tools you can use to improve your content even further, such as <a href=\"https:\/\/aioseo.com\/\" target=\"_blank\" rel=\"noopener\" title=\"\">AIOSEO<\/a>. If you want your membership site to grow as quickly as possible, WordPress can start you off on the right foot.<\/p>","content":[{"type":"text","data":"WordPress has an edge when it comes to SEO, since it includes some\u00a0<a href=\"https:\/\/searchenginewatch.com\/2018\/06\/11\/is-wordpress-a-good-choice-for-seo\/\" target=\"_blank\" rel=\"noopener\">powerful built-in tools<\/a>\u00a0for optimizing your site. Right away, you can add tags, categories, and SEO-friendly custom URLs. There are also free tools you can use to improve your content even further, such as <a href=\"https:\/\/aioseo.com\/\" target=\"_blank\" rel=\"noopener\" title=\"\">AIOSEO<\/a>. If you want your membership site to grow as quickly as possible, WordPress can start you off on the right foot."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/heading","render":"<h3 class=\"wp-block-heading\">3. Ease of Use<\/h3>","content":"3. Benutzerfreundlichkeit","data":[],"style":{"align":"left","parent_style":{},"header":"h3","fontSize":"21px"}},{"type":"core\/paragraph","render":"<p>Another benefit of WordPress is that it's very easy to use. It comes with a built-in block editor called Gutenberg. This means that you can edit text and other media using a visual interface, and the site will automatically generate code \u2013 no HTML required.<\/p>","content":[{"type":"text","data":"Another benefit of WordPress is that it's very easy to use. It comes with a built-in block editor called Gutenberg. This means that you can edit text and other media using a visual interface, and the site will automatically generate code \u2013 no HTML required."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>Check out this comprehensive Gutenberg tutorial by WPBeginner:<\/p>","content":[{"type":"text","data":"Check out this comprehensive Gutenberg tutorial by WPBeginner:"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/embed","render":"<iframe title=\"\ud83e\uddf1 How to Use the WordPress Block Editor for Beginners \u270d\ufe0f\" width=\"100%\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/JjfrzGeB5_g?feature=oembed&enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>","content":"<iframe title=\"\ud83e\uddf1 Wie man den WordPress-Block-Editor f\u00fcr Anf\u00e4nger verwendet \u270d\ufe0f\" width=\"100%\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/JjfrzGeB5_g?feature=oembed&enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>","data":{"provider":"youtube","type":"video","align":"center","src":"https:\/\/youtu.be\/JjfrzGeB5_g?rel=0","url":"https:\/\/youtu.be\/JjfrzGeB5_g?rel=0"},"style":{"parent_style":{}}},{"type":"core\/paragraph","render":"<p class=\"has-text-align-left\">The WordPress community also offers a number of <a href=\"https:\/\/memberpress.com\/benefits-of-adding-a-page-builder-to-your-membership-website\/\" target=\"_blank\" rel=\"noopener\">intuitive editing tools<\/a> you can use to improve your experience even further. This comes in very handy for beginners. On the other hand, if you're more technically advanced, WordPress has tools developers can use to get even more out of the platform. This makes it the perfect option for users with almost any level of experience.<\/p>","content":[{"type":"text","data":"<p class=\"has-text-align-left\">The WordPress community also offers a number of <a href=\"https:\/\/memberpress.com\/benefits-of-adding-a-page-builder-to-your-membership-website\/\" target=\"_blank\" rel=\"noopener\">intuitive editing tools<\/a> you can use to improve your experience even further. This comes in very handy for beginners. On the other hand, if you're more technically advanced, WordPress has tools developers can use to get even more out of the platform. This makes it the perfect option for users with almost any level of experience.<\/p>"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{},"align":"left"}},{"type":"core\/paragraph","render":"<p>In contrast, Joomla and Drupal (the next two most popular CMSs) are relatively difficult to use when compared to WordPress. These types of platforms have a steeper learning curve, so they're less useful when you need to set up a functional membership site quickly and easily.<\/p>","content":[{"type":"text","data":"In contrast, Joomla and Drupal (the next two most popular CMSs) are relatively difficult to use when compared to WordPress. These types of platforms have a steeper learning curve, so they're less useful when you need to set up a functional membership site quickly and easily."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/heading","render":"<h3 class=\"wp-block-heading\">4. Simple Membership Site Tools<\/h3>","content":"4. Einfache Tools f\u00fcr Mitgliedschaftsseiten","data":[],"style":{"align":"left","parent_style":{},"header":"h3","fontSize":"21px"}},{"type":"core\/paragraph","render":"<p>Finally, it's worth noting that membership sites require a very specific set of tools. You'll need some way to manage the memberships, handle payments, and keep certain content behind a paywall. WordPress provides an answer for this need, in the form of dedicated plugins.<\/p>","content":[{"type":"text","data":"Finally, it's worth noting that membership sites require a very specific set of tools. You'll need some way to manage the memberships, handle payments, and keep certain content behind a paywall. WordPress provides an answer for this need, in the form of dedicated plugins."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p><a href=\"https:\/\/memberpress.com\/about\/\" target=\"_blank\" rel=\"noopener\">MemberPress<\/a>, for example, offers an easy way to get started with your membership site. You can choose multiple membership levels using this plugin, and restrict access to certain content based on those levels:<\/p>","content":[{"type":"text","data":"<a href=\"https:\/\/memberpress.com\/about\/\" target=\"_blank\" rel=\"noopener\">MemberPress<\/a>, for example, offers an easy way to get started with your membership site. You can choose multiple membership levels using this plugin, and restrict access to certain content based on those levels:"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/image","render":"<figure class=\"wp-block-image\"><img src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2018\/09\/memberpress-plugin.png\" alt=\"The MemberPress plugin.\" class=\"wp-image-16959\"\/><\/figure>","content":"https:\/\/memberpress.com\/wp-content\/uploads\/2018\/09\/memberpress-plugin.png","data":{"alt":"The MemberPress plugin.","src":"https:\/\/memberpress.com\/wp-content\/uploads\/2018\/09\/memberpress-plugin.png"},"style":{"width":1172,"height":433,"align":"left","parent_style":{}}},{"type":"core\/paragraph","render":"<p>There <em>are<\/em> ways to set up membership features in Drupal and Joomla, but <a href=\"https:\/\/www.freelock.com\/blog\/john-locke\/2017-07\/building-membership-site-drupal-8\" target=\"_blank\" rel=\"noopener\">they\u2019re far less intuitive<\/a>. We think that setting up a membership site should be as easy as possible. The less time you have to spend reading manuals, the more time you have to work on your site and start building an audience. With WordPress and MemberPress, you can <a href=\"https:\/\/docs.memberpress.com\/collection\/1-getting-started\" target=\"_blank\" rel=\"noopener\">get started within minutes<\/a>.<\/p>","content":[{"type":"text","data":"There <em>are<\/em> ways to set up membership features in Drupal and Joomla, but <a href=\"https:\/\/www.freelock.com\/blog\/john-locke\/2017-07\/building-membership-site-drupal-8\" target=\"_blank\" rel=\"noopener\">they\u2019re far less intuitive<\/a>. We think that setting up a membership site should be as easy as possible. The less time you have to spend reading manuals, the more time you have to work on your site and start building an audience. With WordPress and MemberPress, you can <a href=\"https:\/\/docs.memberpress.com\/collection\/1-getting-started\" target=\"_blank\" rel=\"noopener\">get started within minutes<\/a>."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/heading","render":"<h2 class=\"wp-block-heading\">Conclusion<\/h2>","content":"Schlussfolgerung","data":[],"style":{"align":"left","parent_style":{},"header":"h2","fontSize":"27px"}},{"type":"core\/paragraph","render":"<p>Thanks to its large community and expansive feature set, <a href=\"https:\/\/wordpress.org\/\" target=\"_blank\" rel=\"noopener\">WordPress<\/a> is one of the most powerful CMS platforms available. It\u2019s a perfect choice for beginners looking to start a membership site, without the expense of hiring a designer.<\/p>","content":[{"type":"text","data":"Thanks to its large community and expansive feature set, <a href=\"https:\/\/wordpress.org\/\" target=\"_blank\" rel=\"noopener\">WordPress<\/a> is one of the most powerful CMS platforms available. It\u2019s a perfect choice for beginners looking to start a membership site, without the expense of hiring a designer."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>Some of the reasons why WordPress is a useful choice include its:<\/p>","content":[{"type":"text","data":"Some of the reasons why WordPress is a useful choice include its:"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/list","render":"<ol class=\"wp-block-list\">\n<li>Popularity<\/li>\n\n\n\n<li>Search Engine Optimization (SEO)<\/li>\n\n\n\n<li>Ease of use<\/li>\n\n\n\n<li>Simple membership site tools<\/li>\n<\/ol>","content":"<ol class=\"wp-block-list\">\n<li>Popularit\u00e4t<\/li>\n\n\n\n<li>Suchmaschinen-Optimierung (SEO)<\/li>\n\n\n\n<li>Benutzerfreundlichkeit<\/li>\n\n\n\n<li>Einfache Tools f\u00fcr Mitglieder-Websites<\/li>\n<\/ol>","listItemData":[{"type":"core\/list-item","render":"<li>Popularity<\/li>","content":"Popularit\u00e4t","data":{"text":"Popularity"},"style":{"parent_style":{}}},{"type":"core\/list-item","render":"<li>Search Engine Optimization (SEO)<\/li>","content":"Suchmaschinen-Optimierung (SEO)","data":{"text":"Search Engine Optimization (SEO)"},"style":{"parent_style":{}}},{"type":"core\/list-item","render":"<li>Ease of use<\/li>","content":"Benutzerfreundlichkeit","data":{"text":"Ease of use"},"style":{"parent_style":{}}},{"type":"core\/list-item","render":"<li>Simple membership site tools<\/li>","content":"Einfache Tools f\u00fcr Mitglieder-Websites","data":{"text":"Simple membership site tools"},"style":{"parent_style":{}}}],"data":{"listType":"ordered"},"style":{"parent_style":{}}},{"type":"core\/paragraph","render":"<p>Do you have any questions about how to get started with WordPress? Let us know in the comments section below!<\/p>","content":[{"type":"text","data":"Do you have any questions about how to get started with WordPress? Let us know in the comments section below!"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}}],"app_access":{"can_access":true,"restrict_message":null},"_links":{"self":[{"href":"https:\/\/memberpress.com\/de\/wp-json\/wp\/v2\/posts\/16958","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/memberpress.com\/de\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/memberpress.com\/de\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/memberpress.com\/de\/wp-json\/wp\/v2\/users\/76756"}],"replies":[{"embeddable":true,"href":"https:\/\/memberpress.com\/de\/wp-json\/wp\/v2\/comments?post=16958"}],"version-history":[{"count":0,"href":"https:\/\/memberpress.com\/de\/wp-json\/wp\/v2\/posts\/16958\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/memberpress.com\/de\/wp-json\/wp\/v2\/media\/17004"}],"wp:attachment":[{"href":"https:\/\/memberpress.com\/de\/wp-json\/wp\/v2\/media?parent=16958"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/memberpress.com\/de\/wp-json\/wp\/v2\/categories?post=16958"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/memberpress.com\/de\/wp-json\/wp\/v2\/tags?post=16958"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}