{"id":17257,"date":"2018-12-24T10:38:57","date_gmt":"2018-12-24T17:38:57","guid":{"rendered":"https:\/\/memberpress.com\/?p=17257"},"modified":"2018-12-24T10:38:57","modified_gmt":"2018-12-24T17:38:57","slug":"how-to-get-your-content-to-appear-in-google-answer-boxes","status":"publish","type":"post","link":"https:\/\/memberpress.com\/de\/blog\/how-to-get-your-content-to-appear-in-google-answer-boxes\/","title":{"rendered":"Wie Ihr Inhalt in den Google-Antwortboxen angezeigt wird"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Wenn Sie Google nutzen, ist Ihnen vielleicht schon aufgefallen, dass die Suchmaschine manchmal ein bestimmtes Ergebnis in einem Kasten oben auf der ersten Seite anzeigt. Das ist die \u2018Antwortbox\u2019 von Google, die Ihrer Website eine gro\u00dfe Chance bietet.<br \/>\n<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">Die Aufnahme in ein Google-Antwortfeld ist eine gute M\u00f6glichkeit, die Aufmerksamkeit der Suchenden zu erregen und den Verkehr direkt auf Ihre Website zu lenken (statt auf die Ihrer Konkurrenten). Dies kann zu einer h\u00f6heren <\/span><a href=\"https:\/\/www.wordstream.com\/conversion-rate\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Umrechnungskurse<\/span><\/a><span style=\"font-weight: 400;\">und machen Sie f\u00fcr potenzielle Leser oder Kunden besser auffindbar.<\/span><\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_86 ez-toc-wrap-center counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<label for=\"ez-toc-cssicon-toggle-item-6a9b55c6d91f9\" class=\"ez-toc-cssicon-toggle-label\"><p class=\"ez-toc-title\" style=\"cursor:inherit\">WAS IST INNEN<\/p>\n<span class=\"ez-toc-cssicon\"><span class=\"eztoc-hide\" style=\"display:none;\">Umschalten auf<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a9b55c6d91f9\"  \/><nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/memberpress.com\/de\/blog\/how-to-get-your-content-to-appear-in-google-answer-boxes\/#An_Introduction_to_Google_Answer_Boxes\" >Eine Einf\u00fchrung in die Google-Antwortboxen<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/memberpress.com\/de\/blog\/how-to-get-your-content-to-appear-in-google-answer-boxes\/#How_to_Get_Your_Content_to_Appear_in_Google_Answer_Boxes_4_Key_Tips\" >Wie Ihr Inhalt in Google-Antwortboxen erscheint (4 wichtige Tipps)<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/memberpress.com\/de\/blog\/how-to-get-your-content-to-appear-in-google-answer-boxes\/#1_Target_Relevant_Keywords\" >1. Relevante Schl\u00fcsselw\u00f6rter anvisieren<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/memberpress.com\/de\/blog\/how-to-get-your-content-to-appear-in-google-answer-boxes\/#2_Create_Content_Using_a_Question-and-Answer_Format\" >2. Inhalte in einem Frage-und-Antwort-Format erstellen<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/memberpress.com\/de\/blog\/how-to-get-your-content-to-appear-in-google-answer-boxes\/#3_Include_Lists_Graphs_and_Tables\" >3. Listen, Diagramme und Tabellen einbeziehen<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/memberpress.com\/de\/blog\/how-to-get-your-content-to-appear-in-google-answer-boxes\/#4_Maintain_Search_Engine_Optimization_SEO_Best_Practices\" >4. Bew\u00e4hrte Praktiken f\u00fcr die Suchmaschinenoptimierung (SEO) beibehalten<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/memberpress.com\/de\/blog\/how-to-get-your-content-to-appear-in-google-answer-boxes\/#Conclusion\" >Schlussfolgerung<\/a><\/li><\/ul><\/nav><\/div>\n\n<p><span style=\"font-weight: 400;\">In diesem Beitrag stellen wir Ihnen einige Techniken vor, mit denen Sie die Wahrscheinlichkeit erh\u00f6hen k\u00f6nnen, dass Ihre Inhalte in diesen Antwortboxen landen. Legen wir los!<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"An_Introduction_to_Google_Answer_Boxes\"><\/span><span style=\"font-weight: 400;\">Eine Einf\u00fchrung in die Google-Antwortboxen<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">There\u2019s a good chance you\u2019ve seen your share of Google answer boxes already. They look something like this:<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><img decoding=\"async\" class=\"alignnone size-full wp-image-17274\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2018\/12\/google-answer-box-example.png\" alt=\"Ein Beispiel f\u00fcr ein Google-Antwortfeld.\" width=\"1290\" height=\"527\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2018\/12\/google-answer-box-example.png 1290w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/12\/google-answer-box-example-300x123.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/12\/google-answer-box-example-1024x418.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/12\/google-answer-box-example-768x314.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/12\/google-answer-box-example-416x170.png 416w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/12\/google-answer-box-example-840x343.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/12\/google-answer-box-example-1216x497.png 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/12\/google-answer-box-example-700x286.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/12\/google-answer-box-example-156x64.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/12\/google-answer-box-example-1080x441.png 1080w\" sizes=\"(max-width: 1290px) 100vw, 1290px\" \/><\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">This box (also sometimes called a \u2018featured snippet\u2019) is designed to offer the searcher an immediate response to their question. The answer is usually taken from a highly-ranked site within the Search Engine Results Pages (<\/span><span style=\"font-weight: 400;\">SERPs<\/span><span style=\"font-weight: 400;\">) f\u00fcr ihre Anfrage. In der Tat, <a href=\"https:\/\/cognitiveseo.com\/blog\/6266\/decoding-google-answer-box-algorithm-serp-research-10-353-keywords\/\" target=\"_blank\" rel=\"noopener\">69% der vorgestellten Snippets<\/a><\/span><span style=\"font-weight: 400;\">\u00a0Inhalte enthalten, die von Websites auszugsweise \u00fcbernommen wurden. <\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">Der Inhalt der Google-Antwortbox kommt <\/span><a href=\"https:\/\/www.searchenginejournal.com\/featured-snippets-types\/219907\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">viele Formen<\/span><\/a><span style=\"font-weight: 400;\">, but most commonly appears as paragraphs, lists, and tables. This range in format means there\u2019s a number of different ways you can get your content noticed, something we\u2019ll discuss in more detail later on.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">This position in the SERPs can also be referred to as \u2018Position #0\u2019, since it\u2019s the highest-ranking position and is placed above both the first result <em>und<\/em> Bezahlte Werbung. Wie Sie sich wahrscheinlich vorstellen k\u00f6nnen, bietet es eine Reihe von Vorteilen, wenn Ihr Inhalt an dieser Stelle angezeigt wird: <\/span><\/p>\n<ul>\n<li><b>H\u00f6herer Traffic und mehr Konversionen.\u00a0<span style=\"font-weight: 400;\">Wenn Sie in den SERPs ganz oben stehen, werden Sie mit Sicherheit mehr Besucher auf Ihre Website bringen. <a href=\"https:\/\/www.semrush.com\/blog\/how-to-earn-your-featured-snippets\/\" target=\"_blank\" rel=\"noopener\">Eine Studie von SEMrush<\/a>\u00a0<\/span><span style=\"font-weight: 400;\">hat sogar einen Anstieg des Verkehrsaufkommens um 500% f\u00fcr eine Website nachgewiesen, die einen Platz in einer Google-Antwortbox erhielt. Auf Position #0 erscheint auch <\/span><a href=\"https:\/\/meltdesign.co.uk\/importance-trust-website\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">baut Ihre Glaubw\u00fcrdigkeit auf<\/span><\/a><span style=\"font-weight: 400;\"> als eine Ressource, die man sich ansehen sollte.<\/span><\/b><\/li>\n<li><strong>Niedrigere Pay-per-Click (PPC)-Kosten.<\/strong>\u00a0<span style=\"font-weight: 400;\">Marketingfachleute und Blogger verwenden h\u00e4ufig\u00a0<\/span><a href=\"https:\/\/www.wordstream.com\/pay-per-click-advertising\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">PPC-Werbung<\/span><\/a><span style=\"font-weight: 400;\">in dem Versuch, in den SERPs einen h\u00f6heren Rang zu erreichen. Wenn Sie stattdessen einen Platz in den Antwortboxen anstreben, k\u00f6nnen Sie langfristig Geld sparen.<\/span><\/li>\n<li style=\"font-weight: 400;\"><b>Vorteile gegen\u00fcber Ihrer Konkurrenz.\u00a0<\/b><span style=\"font-weight: 400;\">Wenn Sie in den Google-Ergebnissen erscheinen, ist es einfacher, Ihre Konkurrenz zu \u00fcberholen, wenn es darum geht, Ihr Zielpublikum zu erreichen. Sie m\u00fcssen nicht auf der ersten Position in den regul\u00e4ren Suchergebnissen stehen.\u00a0<\/span><span style=\"font-weight: 400;\">organische Ergebnisse<\/span><span style=\"font-weight: 400;\"> um in einem Antwortfeld angezeigt zu werden, so dass Suchende eher Ihre Website besuchen als eine h\u00f6her platzierte Website.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Die Vorteile, die sich aus einer Google-Antwortbox-Funktion ergeben, sind beeindruckend. Wie Sie sich vielleicht denken k\u00f6nnen, ist es jedoch keine leichte Aufgabe, dies zu erreichen. Gl\u00fccklicherweise gibt es mehrere Schritte, die Sie unternehmen k\u00f6nnen, um Ihre Chancen zu erh\u00f6hen.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"How_to_Get_Your_Content_to_Appear_in_Google_Answer_Boxes_4_Key_Tips\"><\/span><span style=\"font-weight: 400;\">Wie Ihr Inhalt in Google-Antwortboxen erscheint (4 wichtige Tipps)<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Auch wenn ein Platz in einer Google-Antwortbox nie garantiert werden kann, gibt es <em>sind<\/em>\u00a0wie Sie den Inhalt Ihrer Website anpassen k\u00f6nnen, um die Wahrscheinlichkeit zu erh\u00f6hen, dass sie auf Position #0 platziert wird. Gehen wir vier der effektivsten Techniken durch.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"1_Target_Relevant_Keywords\"><\/span><span style=\"font-weight: 400;\">1. Relevante Schl\u00fcsselw\u00f6rter anvisieren<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Die meisten Antwortfelder sind <\/span><a href=\"http:\/\/www.seobythesea.com\/2015\/06\/how-google-may-trigger-answer-box-results-for-queries\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">ausgel\u00f6st durch Long-Tail-Keywords<\/span><\/a><span style=\"font-weight: 400;\">. Das bedeutet, dass bei l\u00e4ngeren Suchanfragen mit gr\u00f6\u00dferer Wahrscheinlichkeit ein Antwortfeld in den Ergebnissen angezeigt wird. Wenn\u00a0<\/span><a href=\"https:\/\/memberpress.com\/de\/how-to-increase-traffic-to-your-website-using-seo\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Recherche nach relevanten Schl\u00fcsselw\u00f6rtern<\/span><\/a><span style=\"font-weight: 400;\">, therefore, you\u2019ll want to focus on those that are 3 to 6 words long (i.e., \u201chow to start a blog\u201d rather than \u201cblog guide\u201d).<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">Dar\u00fcber hinaus k\u00f6nnen Sie Schl\u00fcsselw\u00f6rter in Ihren Inhalt einbauen, die <\/span><span style=\"font-weight: 400;\"><a href=\"https:\/\/cognitiveseo.com\/blog\/6266\/decoding-google-answer-box-algorithm-serp-research-10-353-keywords\/\" target=\"_blank\" rel=\"noopener\">haben bereits Antwortfelder<\/a> in den Ergebnissen. So stellen Sie sicher, dass Sie sich auf Fragen konzentrieren, die nach Ansicht von Google einfach beantwortet werden k\u00f6nnen. Sehen Sie sich die Informationen an, die das Antwortfeld derzeit enth\u00e4lt, und passen Sie dann Ihren eigenen Inhalt an, um die Frage besser zu beantworten.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">Schlie\u00dflich k\u00f6nnen Sie auch in den Abschnitten \"Verwandte Suchanfragen\" und \"Leute fragen auch\" der SERPs nach relevanten Suchanfragen suchen. Beitr\u00e4ge erstellen, die <\/span><span style=\"font-weight: 400;\">diese verwandten Schl\u00fcsselw\u00f6rter enthalten<\/span><span style=\"font-weight: 400;\"> ist ein hervorragendes Mittel, um Google zu zeigen, dass Ihr Inhalt mit der urspr\u00fcnglichen Suchanfrage in Zusammenhang steht.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"2_Create_Content_Using_a_Question-and-Answer_Format\"><\/span><span style=\"font-weight: 400;\">2. Inhalte in einem Frage-und-Antwort-Format erstellen<br \/>\n<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Da der Zweck der Google-Antwortboxen darin besteht, schnelle Antworten auf h\u00e4ufig gestellte Fragen zu geben, ist es sinnvoll, diese Art von Inhalten bewusst zu erstellen. Fragen tats\u00e4chlich <\/span><a href=\"https:\/\/www.semrush.com\/blog\/large-scale-study-how-to-rank-for-featured-snippets-in-2018\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Make-up 41%<\/span><\/a><span style=\"font-weight: 400;\"> of answer box content. In other words, you\u2019ll want to make sure at least some of the content you produce <\/span><a href=\"https:\/\/www.wordstream.com\/blog\/ws\/2016\/08\/09\/question-keywords\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">stellt sich eindeutig eine Frage<\/span><\/a><span style=\"font-weight: 400;\">und dann eine direkte Antwort.<br \/>\n<\/span><br \/>\n<span style=\"font-weight: 400;\">As strange as it may feel initially, try to get into the habit of answering a page or post\u2019s primary question within the first sentence of the content. This boosts your chances of having the initial few sentences or paragraphs turn up in a relevant answer box. You can also include more than one question per post. If you do that, using keywords within frequent\u00a0<\/span><span style=\"font-weight: 400;\">Kopfzeilen<\/span><span style=\"font-weight: 400;\"> hilft Google bei der Auswertung Ihrer <\/span><a href=\"https:\/\/www.postmm.com\/seo\/technical-seo\/h1-and-h2-header-tags-and-how-they-affect-seo\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Inhalt des Unterthemas<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">Most importantly, you\u2019ll want to include answers within your content that are brief and to the point. This helps it more closely match the\u00a0<\/span><a href=\"https:\/\/www.searchenginejournal.com\/featured-snippets-types\/219907\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Layout einer Antwortbox<\/span><\/a>. A<span style=\"font-weight: 400;\">Nach der ersten Antwort kann der Rest Ihres Inhalts jedoch so lang und ausf\u00fchrlich sein, wie Sie m\u00f6chten.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"3_Include_Lists_Graphs_and_Tables\"><\/span><span style=\"font-weight: 400;\">3. Listen, Diagramme und Tabellen einbeziehen<br \/>\n<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400; font-size: 16px;\">Wie bereits erw\u00e4hnt, kann der in den Google-Antwortfeldern angezeigte Inhalt viele Formen annehmen. Antworten im Listenformat sind bei den Nutzern jedoch sehr beliebt, da sie so schnell zu den gew\u00fcnschten Informationen springen k\u00f6nnen.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Erw\u00e4gen Sie <a href=\"https:\/\/aci.info\/2014\/02\/20\/the-science-behind-the-popularity-of-listicles\/\" target=\"_blank\" rel=\"noopener\">the popularity of \u2018listicle\u2019 sites<\/a><\/span><span style=\"font-weight: 400;\">\u00a0wie Buzzfeed. Die Menschen wollen schnelle Antworten in einem leicht lesbaren Layout. Google erkennt diesen Wunsch und zeigt oft Websites an, die Antworten in Form von\u00a0<\/span><a href=\"https:\/\/www.searchenginejournal.com\/featured-snippets-types\/219907\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Listen, Diagramme und Tabellen<\/span><\/a><span style=\"font-weight: 400;\">. Wenn Sie diese Elemente in Ihre Inhalte einbeziehen, erh\u00f6hen sich die Chancen, dass sie wahrgenommen werden.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">Wenn Sie eine WordPress-Website haben, k\u00f6nnen Sie Tabellen und Diagramme ganz einfach erstellen, indem Sie spezielle\u00a0<\/span><span style=\"font-weight: 400;\">Plugins<\/span><span style=\"font-weight: 400;\">. Tools wie <\/span><a href=\"https:\/\/wordpress.org\/plugins\/tablepress\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">TischPresse<\/span><\/a><span style=\"font-weight: 400;\"> und <\/span><a href=\"https:\/\/wordpress.org\/plugins\/easy-table\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Einfacher Tisch<\/span><\/a><span style=\"font-weight: 400;\"> erm\u00f6glichen es Ihnen, schnell benutzerfreundliche Inhalte zu erstellen. Vergessen Sie nicht, auch Ihre Schl\u00fcsselw\u00f6rter einzubeziehen!<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"4_Maintain_Search_Engine_Optimization_SEO_Best_Practices\"><\/span><span style=\"font-weight: 400;\">4. Bew\u00e4hrte Praktiken f\u00fcr die Suchmaschinenoptimierung (SEO) beibehalten<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Wenn Sie versuchen, die Position #0 zu erreichen, achten Sie darauf, dass Sie Ihr Ziel nicht aus den Augen verlieren. <\/span><a href=\"https:\/\/memberpress.com\/de\/what-is-seo\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">\u00fcbliche Ziele der Suchmaschinenoptimierung (SEO)<\/span><\/a><span style=\"font-weight: 400;\">. Die <\/span><a href=\"https:\/\/www.fiftyfiveandfive.com\/5-google-algorithm-changes-to-focus-in-2018\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Google-Algorithmus<\/span><\/a><span style=\"font-weight: 400;\"> muss in der Lage sein, Ihre Seiten ebenso leicht zu finden und zu verstehen wie Ihre Besucher.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">You\u2019ll want to ensure that any content you\u2019d like to feature in a Google answer box is <a href=\"https:\/\/memberpress.com\/de\/how-to-increase-traffic-to-your-website-using-seo\/\" target=\"_blank\" rel=\"noopener\">erstellt mit SEO in\u00a0<\/a><\/span><span style=\"font-weight: 400;\">beachten. Das bedeutet, dass Sie Ihre Schl\u00fcsselw\u00f6rter in Titel, Beschreibungen und Inhalte aufnehmen, Kategorien und Tags richtig verwenden und sich angew\u00f6hnen, die <\/span><a href=\"https:\/\/moz.com\/learn\/seo\/internal-link\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">interne Verkn\u00fcpfung<\/span><\/a>,<span style=\"font-weight: 400;\"> und <\/span><span style=\"font-weight: 400;\">und so weiter<\/span><span style=\"font-weight: 400;\">. <\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">There are a number of different plugins that can assist with your WordPress site\u2019s optimization for Google, such as <\/span><a href=\"https:\/\/wordpress.org\/plugins\/wordpress-seo\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Yoast SEO<\/span><\/a><span style=\"font-weight: 400;\"> und <\/span><a href=\"https:\/\/wordpress.org\/plugins\/autodescription\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Der SEO-Rahmen<\/span><\/a><span style=\"font-weight: 400;\">. Diese leistungsstarken Tools helfen Ihnen bei der Suche nach relevanten Schl\u00fcsselw\u00f6rtern und analysieren Ihre Inhalte auf m\u00f6gliche Verbesserungen. <\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span><span style=\"font-weight: 400;\">Schlussfolgerung<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Hitting Position #0 on Google is no easy feat. However, doing so can result in a significant increase to traffic and conversion rates, so it\u2019s worth the effort. Although it\u2019s never guaranteed that your content will make it into a Google answer box, there are plenty of ways that you can increase your chances.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">Let\u2019s recap the four best strategies you can pursue:<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">einbeziehen. <\/span><span style=\"font-weight: 400;\">relevante Long-Tail-Schl\u00fcsselw\u00f6rter<\/span><span style=\"font-weight: 400;\"> innerhalb Ihres Inhalts.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Erstellen Sie Inhalte mit einem <\/span><span style=\"font-weight: 400;\">Frage-und-Antwort-Format<\/span><span style=\"font-weight: 400;\">.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">einbeziehen. <\/span><span style=\"font-weight: 400;\">Listen, Diagramme und Tabellen<\/span>.<\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Behalten Sie den \u00dcberblick \u00fcber Ihr gesamtes <\/span><span style=\"font-weight: 400;\">SEO-Strategie.<\/span><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">Haben Sie weitere Fragen zu Google-Antwortfeldern? Lassen Sie es uns im Kommentarbereich unten wissen!<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/p>","protected":false},"excerpt":{"rendered":"<p>When using Google, you may have noticed that the search engine will sometimes display one specific result in a box at the top of the first page. This is the Google \u2018answer box\u2019, and it offers a significant opportunity to your website. Being featured in a Google answer box is a great way to get [\u2026]<\/p>\n","protected":false},"author":76756,"featured_media":17288,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_strive_editorial_status":"not-started","_strive_copy_of":0,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","_strive_checklists":"\"\"","_strive_active_checklist":"62291e2bb2422","_strive_post_notes":"","footnotes":""},"categories":[134],"tags":[],"class_list":["post-17257","post","type-post","status-publish","format-standard","has-post-thumbnail","category-how-to-2","entry"],"acf":{"plans":["scale"],"is_featured":false,"download_source":"none","mothership_slug":"","download_url":""},"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 5.0.1 - aioseo.com -->\n\t<meta name=\"description\" content=\"If you want your site&#039;s content to be noticed, Google answer boxes can play a huge role. 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