{"id":17446,"date":"2020-07-11T11:43:57","date_gmt":"2020-07-11T17:43:57","guid":{"rendered":"https:\/\/memberpress.com\/?p=17446"},"modified":"2021-06-14T13:24:08","modified_gmt":"2021-06-14T19:24:08","slug":"google-adsense-guide","status":"publish","type":"post","link":"https:\/\/memberpress.com\/de\/blog\/google-adsense-guide\/","title":{"rendered":"Wie man Google AdSense verwendet (f\u00fcr Anf\u00e4nger)"},"content":{"rendered":"<p>F\u00fcr viele Menschen ist das Betreiben einer Website zu einem Beruf geworden. Doch Vollzeitarbeit f\u00fchrt nicht immer zu einer Vollzeitverg\u00fctung. Das Schalten von Anzeigen auf Ihrer Website kann eine gute M\u00f6glichkeit sein, ein zus\u00e4tzliches Einkommen zu erzielen, aber es kann schwierig sein, Anzeigen zu finden, die f\u00fcr Ihr Publikum relevant sind.<\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 ez-toc-wrap-center counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<label for=\"ez-toc-cssicon-toggle-item-6a5b7bceee13d\" class=\"ez-toc-cssicon-toggle-label\"><p class=\"ez-toc-title\" style=\"cursor:inherit\">WAS IST INNEN<\/p>\n<span class=\"ez-toc-cssicon\"><span class=\"eztoc-hide\" style=\"display:none;\">Umschalten auf<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a5b7bceee13d\"  \/><nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/memberpress.com\/de\/blog\/google-adsense-guide\/#An_Introduction_to_Google_AdSense\" >Eine Einf\u00fchrung in Google AdSense<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/memberpress.com\/de\/blog\/google-adsense-guide\/#How_It_Works\" >Wie es funktioniert<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/memberpress.com\/de\/blog\/google-adsense-guide\/#How_to_Get_Started\" >Wie man anf\u00e4ngt<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/memberpress.com\/de\/blog\/google-adsense-guide\/#2_Ways_to_Maximize_Your_Earnings\" >2 Wege zur Maximierung Ihrer Einnahmen<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/memberpress.com\/de\/blog\/google-adsense-guide\/#1_Place_Your_Ads_Carefully\" >1. Platzieren Sie Ihre Anzeigen mit Bedacht<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/memberpress.com\/de\/blog\/google-adsense-guide\/#2_Create_Quality_Content\" >2. Hochwertige Inhalte erstellen<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/memberpress.com\/de\/blog\/google-adsense-guide\/#Conclusion\" >Schlussfolgerung<\/a><\/li><\/ul><\/nav><\/div>\n\n\n\n\n<p>Um Ihnen die Arbeit zu erleichtern, <a aria-label=\" (\u00f6ffnet in einer neuen Registerkarte)\" href=\"https:\/\/www.google.com\/adsense\/start\/\" target=\"_blank\" rel=\"noreferrer noopener\">Google AdSense<\/a> ist ein Cost-per-Click (CPC)-Werbeprogramm, mit dem Sie schnell und einfach geeignete Anzeigen finden k\u00f6nnen. Botschaften, die direkt auf die Bed\u00fcrfnisse Ihrer Zielgruppe eingehen, werden mit gr\u00f6\u00dferer Wahrscheinlichkeit angeklickt, was bedeutet, dass Sie oft eine h\u00f6here Auszahlung erhalten.<\/p>\n\n\n\n<p>In diesem Beitrag werden wir Ihnen Google AdSense vorstellen. Au\u00dferdem geben wir Ihnen einige n\u00fctzliche Tipps, wie Sie es am besten f\u00fcr Ihre Website nutzen k\u00f6nnen. <a href=\"https:\/\/memberpress.com\/de\/\" target=\"_blank\" rel=\"noreferrer noopener\">MemberPress<\/a> Mitgliedschaftsseite oder jede andere Art von Website. Fangen wir an!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"An_Introduction_to_Google_AdSense\"><\/span>Eine Einf\u00fchrung in Google AdSense<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Die Schaltung von Werbung auf Ihrer Website ist eine intelligente M\u00f6glichkeit, eine zweite Einnahmequelle zu erschlie\u00dfen. Au\u00dferdem ist es eine einfache und weitgehend automatisierte Strategie, sofern Sie \u00fcber die richtigen Tools verf\u00fcgen. Dies ist der Punkt <a rel=\"noreferrer noopener\" aria-label=\" (\u00f6ffnet in einer neuen Registerkarte)\" href=\"https:\/\/www.google.com\/adsense\/start\/\" target=\"_blank\">Google AdSense<\/a> ins Spiel kommt.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img decoding=\"async\" width=\"1024\" height=\"414\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/google-adsense-website-banner-1024x414.png\" alt=\"Die Google AdSense-Website.\" class=\"wp-image-17502\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/google-adsense-website-banner-1024x414.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/google-adsense-website-banner-300x121.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/google-adsense-website-banner-768x311.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/google-adsense-website-banner-1536x622.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/google-adsense-website-banner-2048x829.png 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/google-adsense-website-banner-420x170.png 420w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/google-adsense-website-banner-840x340.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/google-adsense-website-banner-1216x492.png 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/google-adsense-website-banner-1832x741.png 1832w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/google-adsense-website-banner-700x283.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/google-adsense-website-banner-156x63.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/google-adsense-website-banner-1080x437.png 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n\n<p>Mit diesem Google-Produkt k\u00f6nnen Sie gezielte Anzeigen in Ihrem Blog oder auf Ihrer Website schalten - und damit Geld verdienen. Es gibt fast 14 Millionen Websites, auf denen diese Art von Anzeigen geschaltet wird, daher ist es sehr wahrscheinlich, dass Sie ihnen schon begegnet sind. Wie sich herausstellt, ist es nicht schwer, sie auf Ihrer eigenen Website zu implementieren.<\/p>\n\n\n\n<p>AdSense-Publisher machen das st\u00e4ndig!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_It_Works\"><\/span>Wie es funktioniert<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Wenn Werbetreibende Google f\u00fcr die Schaltung von Anzeigen f\u00fcr ihre Unternehmen bezahlen (mit dem <a aria-label=\" (\u00f6ffnet in einer neuen Registerkarte)\" href=\"https:\/\/ads.google.com\/home\/\" target=\"_blank\" rel=\"noreferrer noopener\">Google AdWords<\/a> Programm), k\u00f6nnen sie sich daf\u00fcr entscheiden, ihre Inhalte in das Google Display-Netzwerk aufzunehmen. Wenn sie dies tun, k\u00f6nnen ihre Anzeigen in \"Slots\" auf den teilnehmenden Websites erscheinen.<\/p>\n\n\n\n<p>Wenn AdSense auf Ihrer Website aktiv ist, k\u00f6nnen Sie entscheiden, wo diese Anzeigen geschaltet werden. Dann schaltet Google an diesen Stellen Anzeigen, die auf dem Thema Ihrer Website und Ihres Inhalts basieren. Das System ist so konzipiert, dass es automatisch Unternehmen findet, die gut zu Ihrer Nische und Ihrem Publikum passen.<\/p>\n\n\n\n<p>Das Ergebnis ist, dass Ihre Anzeigen mit gr\u00f6\u00dferer Wahrscheinlichkeit angeklickt werden, als wenn Sie zuf\u00e4llige Anzeigen schalten. Das wiederum erh\u00f6ht Ihre Chancen auf eine h\u00f6here Auszahlung. Nat\u00fcrlich sind die h\u00f6heren Einnahmen nicht der einzige Vorteil von AdSense. Durch die Einbindung von zielgerichteten Anzeigen k\u00f6nnen Sie Ihren Kunden auch einen ma\u00dfgeschneiderten Service bieten.<\/p>\n\n\n\n<p>Au\u00dferdem ist der Prozess weitgehend automatisiert, was Ihnen viel Zeit spart. Au\u00dferdem ist der Beitritt v\u00f6llig kostenlos, was es zu einer perfekten Option f\u00fcr kleine Unternehmen macht.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_to_Get_Started\"><\/span>Wie man anf\u00e4ngt<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Nat\u00fcrlich m\u00fcssen Sie Google AdSense einrichten, bevor Sie in den Genuss der Vorteile kommen k\u00f6nnen. Die gute Nachricht ist, dass dies ein relativ einfacher Prozess ist.<\/p>\n\n\n\n<p>Zun\u00e4chst m\u00fcssen Sie <a aria-label=\"Anmelden f\u00fcr ein AdSense-Konto (\u00f6ffnet in einer neuen Registerkarte)\" href=\"https:\/\/www.google.com\/adsense\/signup\/new\/lead\" target=\"_blank\" rel=\"noreferrer noopener\">sich f\u00fcr ein Konto anmelden<\/a>. Wenn Sie ein Google-Gesch\u00e4ftskonto haben, k\u00f6nnen Sie dieses verwenden. Sie m\u00fcssen dann einige Kontaktinformationen angeben - einschlie\u00dflich Ihrer Zahlungsadresse und Telefonnummer.<\/p>\n\n\n\n<p>Wenn das alles gekl\u00e4rt ist, k\u00f6nnen Sie Ihre erste Anzeige erstellen. Navigieren Sie zu <em>Anzeigen<\/em>und w\u00e4hlen Sie <em>Anzeigenbl\u00f6cke<\/em>. Sie k\u00f6nnen dann auf <em>+Neuer Anzeigenblock<\/em>:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.23.05-1024x224.png\" alt=\"Die Seite Anzeigenbl\u00f6cke bei Google AdSense.\" class=\"wp-image-17489\" width=\"768\" height=\"168\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.23.05-1024x224.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.23.05-300x66.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.23.05-768x168.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.23.05-1536x336.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.23.05-660x144.png 660w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.23.05-840x183.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.23.05-1216x266.png 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.23.05-700x153.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.23.05-156x34.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.23.05-1080x236.png 1080w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.23.05.png 1822w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/figure><\/div>\n\n\n\n<p>Als n\u00e4chstes k\u00f6nnen Sie <a rel=\"noreferrer noopener\" href=\"https:\/\/support.google.com\/adsense\/answer\/164735\" target=\"_blank\">die Art der Anzeigen ausw\u00e4hlen<\/a> die Sie verwenden m\u00f6chten:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.24.37-1024x434.png\" alt=\"Eine Auswahl der verschiedenen Anzeigenoptionen.\" class=\"wp-image-17490\" width=\"768\" height=\"326\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.24.37-1024x434.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.24.37-300x127.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.24.37-768x326.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.24.37-1536x651.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.24.37-401x170.png 401w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.24.37-840x356.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.24.37-1216x515.png 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.24.37-1832x776.png 1832w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.24.37-700x297.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.24.37-156x66.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.24.37-1080x458.png 1080w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.24.37.png 2048w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/figure><\/div>\n\n\n\n<p>Die <em>Text- und Display-Anzeigen <\/em>erm\u00f6glicht Ihnen den Zugriff auf so viele Anzeigen wie m\u00f6glich, also nehmen wir diese Option als Beispiel. Auf der n\u00e4chsten Seite k\u00f6nnen Sie einen Namen f\u00fcr Ihre Anzeige w\u00e4hlen:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.25.01-1024x722.png\" alt=\"Die Seite zur Anzeigenanpassung. \" class=\"wp-image-17491\" width=\"768\" height=\"542\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.25.01-1024x722.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.25.01-300x211.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.25.01-768x541.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.25.01-1536x1083.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.25.01-241x170.png 241w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.25.01-840x592.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.25.01-970x684.png 970w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.25.01-1461x1030.png 1461w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.25.01-700x493.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.25.01-156x110.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.25.01-1080x761.png 1080w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.25.01.png 1552w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/figure><\/div>\n\n\n\n<p>Ihr Publikum wird diesen Namen nicht sehen, w\u00e4hlen Sie also etwas Beschreibendes und leicht Erkennbares. Anschlie\u00dfend k\u00f6nnen Sie die Abmessungen der Anzeige festlegen, wobei es am sichersten ist, sich an eine der empfohlenen Gr\u00f6\u00dfen zu halten.<\/p>\n\n\n\n<p>Sie k\u00f6nnen auch die optionalen Einstellungen nach Belieben anpassen, um Ihre Anzeigen weiter zu optimieren. Wenn Sie fertig sind, klicken Sie auf\u00a0<em>Sparen und Code erhalten\u00a0<\/em>am unteren Rand des Bildschirms. Dadurch werden Ihre Anzeigeneinstellungen gespeichert und Sie erhalten einen eindeutigen Code:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.25.29-1024x761.png\" alt=\"Der Code, den Sie erhalten werden. \" class=\"wp-image-17492\" width=\"768\" height=\"571\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.25.29-1024x761.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.25.29-300x223.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.25.29-768x571.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.25.29-229x170.png 229w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.25.29-826x614.png 826w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.25.29-920x684.png 920w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.25.29-697x518.png 697w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.25.29-156x116.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.25.29-1080x803.png 1080w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.25.29.png 1324w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/figure><\/div>\n\n\n\n<p>Danach m\u00fcssen Sie nur noch diesen Code in Ihre WordPress-Website einf\u00fcgen. Wie Sie genau vorgehen, h\u00e4ngt davon ab, wo Ihre Anzeigen angezeigt werden sollen. Die Seitenleiste ist eine besonders effektive Position, also f\u00fcgen wir unsere dort ein.<\/p>\n\n\n\n<p>Navigieren Sie zun\u00e4chst zu <em>Erscheinungsbild &gt; Widgets<\/em> in Ihrem WordPress-Dashboard. Sie k\u00f6nnen dann eine <em>Benutzerdefiniertes HTML<\/em> Widget, indem Sie es in die Seitenleiste Ihrer Website ziehen:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.43.09.png\" alt=\"Ihr AdSense-Code beim Einf\u00fcgen in ein Widget.\" class=\"wp-image-17495\" width=\"438\" height=\"500\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.43.09.png 876w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.43.09-263x300.png 263w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.43.09-768x877.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.43.09-149x170.png 149w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.43.09-538x614.png 538w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.43.09-599x684.png 599w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.43.09-454x518.png 454w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.43.09-137x156.png 137w\" sizes=\"(max-width: 438px) 100vw, 438px\" \/><\/figure><\/div>\n\n\n\n<p>Als N\u00e4chstes m\u00fcssen Sie nur noch den Anzeigencode einf\u00fcgen und das Widget speichern. Vergessen Sie nat\u00fcrlich nicht, sich anzusehen, wie Ihre Anzeige auf der Startseite aussieht:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/google-adsense-ad-example-552x1024.png\" alt=\"Ein Beispiel f\u00fcr Google-Anzeigen auf einer Website.\" class=\"wp-image-17503\" width=\"414\" height=\"768\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/google-adsense-ad-example-552x1024.png 552w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/google-adsense-ad-example-162x300.png 162w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/google-adsense-ad-example-92x170.png 92w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/google-adsense-ad-example-331x614.png 331w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/google-adsense-ad-example-369x684.png 369w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/google-adsense-ad-example-556x1030.png 556w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/google-adsense-ad-example-279x518.png 279w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/google-adsense-ad-example-84x156.png 84w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/google-adsense-ad-example.png 656w\" sizes=\"(max-width: 414px) 100vw, 414px\" \/><\/figure><\/div>\n\n\n\n<p>Der Code greift auf alle relevanten Informationen aus Ihrem AdSense-Konto zu und beginnt mit der Anzeige von Anzeigen in der entsprechenden Gr\u00f6\u00dfe und Art. Sie k\u00f6nnen jederzeit zu Ihrem Konto zur\u00fcckkehren und Ihre Anzeige nach Bedarf anpassen, und Sie k\u00f6nnen so viele zus\u00e4tzliche Anzeigen hinzuf\u00fcgen, wie Sie m\u00f6chten.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Ways_to_Maximize_Your_Earnings\"><\/span>2 Wege zur Maximierung Ihrer Einnahmen<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Jetzt, wo Sie alles eingerichtet haben, kann die eigentliche Arbeit beginnen. Auch wenn dieses Programm f\u00fcr Ihre Website unglaublich n\u00fctzlich sein kann, sollten Sie ein paar wichtige Strategien anwenden, um das Beste daraus zu machen.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_Place_Your_Ads_Carefully\"><\/span><strong>1. Platzieren Sie Ihre Anzeigen mit Bedacht<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Die Anzeigenplatzierung ist ein wichtiger Punkt, da verschiedene Platzierungen zu unterschiedlichen Ergebnissen f\u00fchren k\u00f6nnen. Die Schaltung von Anzeigen in vorrangigen Bereichen kann die Wahrscheinlichkeit erh\u00f6hen, dass die Nutzer mit ihnen interagieren.<\/p>\n\n\n\n<p>Es gibt eine Reihe von Platzierungen, die als effektiv gelten - wie zum Beispiel direkt unter der ersten \u00dcberschrift eines Seiteninhalts oder in der Mitte eines Artikels. Um die Entscheidung ein wenig zu erleichtern, bietet Google AdSense <a href=\"https:\/\/www.google.com\/images\/adsense\/en_us\/support\/general_en.jpg\" target=\"_blank\" rel=\"noreferrer noopener\">eine Heatmap ver\u00f6ffentlicht<\/a> der idealen Standorte:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><a href=\"https:\/\/www.google.com\/images\/adsense\/en_us\/support\/general_en.jpg\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Screenshot-2019-01-30-at-16.37.04-769x1024.png\" alt=\"Die Google AdSense Heatmap.\" class=\"wp-image-17447\" width=\"385\" height=\"512\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Screenshot-2019-01-30-at-16.37.04-769x1024.png 769w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Screenshot-2019-01-30-at-16.37.04-225x300.png 225w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Screenshot-2019-01-30-at-16.37.04-768x1023.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Screenshot-2019-01-30-at-16.37.04-128x170.png 128w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Screenshot-2019-01-30-at-16.37.04-461x614.png 461w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Screenshot-2019-01-30-at-16.37.04-513x684.png 513w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Screenshot-2019-01-30-at-16.37.04-773x1030.png 773w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Screenshot-2019-01-30-at-16.37.04-389x518.png 389w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Screenshot-2019-01-30-at-16.37.04-117x156.png 117w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Screenshot-2019-01-30-at-16.37.04-1080x1439.png 1080w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Screenshot-2019-01-30-at-16.37.04.png 1132w\" sizes=\"(max-width: 385px) 100vw, 385px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>Unabh\u00e4ngig von der gew\u00e4hlten Platzierung ist es wichtig, dass Sie immer die <a aria-label=\" (\u00f6ffnet in einer neuen Registerkarte)\" href=\"https:\/\/support.google.com\/adsense\/answer\/48182\" target=\"_blank\" rel=\"noreferrer noopener\">Programmpolitik<\/a> nicht vergessen. Die Nichtbeachtung kann zu einer Sperrung Ihres Kontos f\u00fchren.<\/p>\n\n\n\n<p>Vor allem muss sichergestellt werden, dass die Platzierung der Anzeigen das Nutzererlebnis auf Ihrer Website nicht beeintr\u00e4chtigt. Mit anderen Worten: Vermeiden Sie es, Ihre Seiten mit Anzeigen zu \u00fcberladen, da die Besucher diese Strategie wahrscheinlich als st\u00f6rend empfinden. Wenige Anzeigen pro Seite k\u00f6nnen viel bewirken.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Create_Quality_Content\"><\/span><strong>2. Hochwertige Inhalte erstellen<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Google AdSense richtet die Anzeigen, die auf Ihrer Website geschaltet werden, nach dem Schwerpunkt Ihres Inhalts aus. Wenn Sie also Anzeigen w\u00fcnschen, die f\u00fcr Ihr Publikum geeignet sind, m\u00fcssen Sie zielgerichtete Inhalte erstellen.<\/p>\n\n\n\n<p>Um das zu erreichen, m\u00fcssen Sie einen klaren Zielmarkt im Auge haben. Das haben Sie wahrscheinlich schon bei der Erstellung Ihrer Website beschlossen, aber es ist wichtig, dass Sie Ihren Fokus anpassen, wenn Ihr Unternehmen weiter w\u00e4chst.<\/p>\n\n\n\n<p>Es gibt viele verschiedene M\u00f6glichkeiten, dies zu tun - aber eine der besten ist <a aria-label=\" (\u00f6ffnet in einer neuen Registerkarte)\" href=\"https:\/\/blog.hubspot.com\/marketing\/buyer-persona-research\" target=\"_blank\" rel=\"noreferrer noopener\">eine klare Buyer Persona erstellen<\/a>. So k\u00f6nnen Sie Ihren idealen Kunden genau definieren und dann Inhalte erstellen, die seinen Bed\u00fcrfnissen entsprechen.<\/p>\n\n\n\n<p>Wenn Sie sich f\u00fcr diesen Prozess Zeit nehmen, kann Google AdSense Anzeigen schalten, die f\u00fcr den Inhalt Ihrer Website relevanter sind. Die Wahrscheinlichkeit, dass diese Art von Anzeigen von den Nutzern angeklickt wird, ist gr\u00f6\u00dfer, wodurch sich Ihre Einnahmen erh\u00f6hen.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>Schlussfolgerung<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Es ist n\u00fctzlich, mit Ihrer Website Geld zu verdienen, und CPC-Werbung kann ein perfekter Weg sein, dies zu tun. Im Besonderen, <a href=\"https:\/\/www.google.com\/adsense\/start\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (\u00f6ffnet in einer neuen Registerkarte)\">Google AdSense<\/a> erm\u00f6glicht es Ihnen, zielgerichtete Anzeigen auf Ihrer Website zu schalten, was bedeutet, dass Sie Ihren Besuchern ein ma\u00dfgeschneidertes Erlebnis bieten k\u00f6nnen (und dadurch Ihr Einkommen steigern).<\/p>\n\n\n\n<p>Nachdem Sie Ihre Website eingerichtet haben, gibt es einige M\u00f6glichkeiten, wie Sie die Vorteile der Website maximieren k\u00f6nnen:<\/p>\n\n\n\n<ol class=\"wp-block-list\"><li>Platzieren Sie Ihre Anzeigen dort, wo sie am effektivsten sind.<\/li><li>Produzieren Sie hochwertige Inhalte, die den Bed\u00fcrfnissen Ihrer Zielgruppe entsprechen.<\/li><\/ol>\n\n\n\n<p><em>Haben Sie weitere Fragen dazu, wie Sie mit AdSense Geld verdienen k\u00f6nnen? Lassen Sie es uns im Kommentarbereich unten wissen!<\/em><\/p>\n\n\n\n<p><strong>Wenn Ihnen dieser Artikel gefallen hat, folgen Sie uns bitte auf <a href=\"https:\/\/www.facebook.com\/memberpress\/\" rel=\"noreferrer noopener\" target=\"_blank\">Facebook<\/a>, <a href=\"https:\/\/twitter.com\/memberpress\" rel=\"noreferrer noopener\" target=\"_blank\">Twitter<\/a>, <a href=\"https:\/\/www.instagram.com\/memberpress\/\" rel=\"noreferrer noopener\" target=\"_blank\">Instagram<\/a>und <a href=\"https:\/\/www.linkedin.com\/showcase\/memberpress\/\" rel=\"noreferrer noopener\" target=\"_blank\">LinkedIn<\/a>! Und vergessen Sie nicht, sich im <a href=\"https:\/\/memberpress.com\/go\/box\/\" title=\"Box Affiliate-Link\" class=\"pretty-link-keyword\"rel=\"nofollow \" target=\"_blank\">Box<\/a> unten.<\/strong><\/p>","protected":false},"excerpt":{"rendered":"<p>For many people, running a website has become a career. However, full-time hours don\u2019t always result in full-time pay. Placing ads on your website can be a smart way to bring in some extra income, but it can be difficult to find ads that are relevant to your audience. To make your job easier, Google [\u2026]<\/p>\n","protected":false},"author":76756,"featured_media":17509,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_strive_editorial_status":"not-started","_strive_copy_of":0,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","_strive_checklists":"\"\"","_strive_active_checklist":"62291e2bb2422","_strive_post_notes":"","footnotes":""},"categories":[145],"tags":[],"class_list":{"0":"post-17446","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-tools","8":"entry"},"acf":{"plans":["scale"],"is_featured":false,"download_source":"none","mothership_slug":"","download_url":""},"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 4.9.6.2 - aioseo.com -->\n\t<meta name=\"description\" content=\"Google Adsense is a smart way to place targeted ads on your website. 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18:31:18","breadcrumb_settings":null,"limit_modified_date":false,"reviewed_by":null,"open_ai":null,"ai":null,"created":"2020-12-21 16:18:17","updated":"2026-03-03 15:06:51"},"aioseo_breadcrumb":"<div class=\"aioseo-breadcrumbs\"><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/memberpress.com\/de\" title=\"Home\">Home<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/memberpress.com\/de\/blog\/category\/tools\/\" title=\"Tools\">Tools<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\tHow to Use Google AdSense (For Beginners)\n<\/span><\/div>","aioseo_breadcrumb_json":[{"label":"Home","link":"https:\/\/memberpress.com\/de"},{"label":"Tools","link":"https:\/\/memberpress.com\/de\/blog\/category\/tools\/"},{"label":"How to Use Google AdSense (For Beginners)","link":"https:\/\/memberpress.com\/de\/blog\/google-adsense-guide\/"}],"app_bookmark":{"bookmark_id":0,"is_bookmarked":false,"bookmark_date":0},"comments_count":"2","content_native":[{"type":"core\/paragraph","render":"<p>For many people, running a website has become a career. However, full-time hours don\u2019t always result in full-time pay. Placing ads on your website can be a smart way to bring in some extra income, but it can be difficult to find ads that are relevant to your audience.<\/p>","content":[{"type":"text","data":"For many people, running a website has become a career. However, full-time hours don\u2019t always result in full-time pay. Placing ads on your website can be a smart way to bring in some extra income, but it can be difficult to find ads that are relevant to your audience."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>To make your job easier, <a aria-label=\" (opens in a new tab)\" href=\"https:\/\/www.google.com\/adsense\/start\/\" target=\"_blank\" rel=\"noreferrer noopener\">Google AdSense<\/a> is a cost per click (CPC) advertising program that enables you to find suitable ads quickly and easily. Messages that respond directly to your target market's needs are more likely to be clicked on, which means you\u2019ll often see a higher payout.<\/p>","content":[{"type":"text","data":"To make your job easier, <a aria-label=\" (opens in a new tab)\" href=\"https:\/\/www.google.com\/adsense\/start\/\" target=\"_blank\" rel=\"noreferrer noopener\">Google AdSense<\/a> is a cost per click (CPC) advertising program that enables you to find suitable ads quickly and easily. Messages that respond directly to your target market's needs are more likely to be clicked on, which means you\u2019ll often see a higher payout."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>In this post, we\u2019ll introduce you to Google AdSense. We\u2019ll also offer some useful tips on how best to use it with your <a href=\"https:\/\/memberpress.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">MemberPress<\/a> membership site or any other type of site. Let\u2019s get started!<\/p>","content":[{"type":"text","data":"In this post, we\u2019ll introduce you to Google AdSense. We\u2019ll also offer some useful tips on how best to use it with your <a href=\"https:\/\/memberpress.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">MemberPress<\/a> membership site or any other type of site. Let\u2019s get started!"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/heading","render":"<h2 class=\"wp-block-heading\">An Introduction to Google AdSense<\/h2>","content":"Eine Einf\u00fchrung in Google AdSense","data":[],"style":{"align":"left","parent_style":{},"header":"h2","fontSize":"27px"}},{"type":"core\/paragraph","render":"<p>Placing advertisements on your site is a smart way to generate a secondary source of income. It's also a simple and largely automated strategy, as long as you have the right tools. This is where <a rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"https:\/\/www.google.com\/adsense\/start\/\" target=\"_blank\">Google AdSense<\/a> comes into play.<\/p>","content":[{"type":"text","data":"Placing advertisements on your site is a smart way to generate a secondary source of income. It's also a simple and largely automated strategy, as long as you have the right tools. This is where <a rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\" href=\"https:\/\/www.google.com\/adsense\/start\/\" target=\"_blank\">Google AdSense<\/a> comes into play."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/image","render":"<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/google-adsense-website-banner-1024x414.png\" alt=\"The Google AdSense website.\" class=\"wp-image-17502\"\/><\/figure><\/div>","content":"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/google-adsense-website-banner-1024x414.png","data":{"alt":"The Google AdSense website.","src":"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/google-adsense-website-banner-1024x414.png","align":"center"},"style":{"width":2718,"height":1100,"align":"center","parent_style":{},"alignSelf":"center"}},{"type":"core\/paragraph","render":"<p>This Google product enables you to place targeted ads on your blog or website \u2013 and earn money from them. There are close to 14 million websites running these sorts of ads, so it\u2019s highly likely that you\u2019ve encountered them before. As it turns out, implementing them on your own site isn't difficult.<\/p>","content":[{"type":"text","data":"This Google product enables you to place targeted ads on your blog or website \u2013 and earn money from them. There are close to 14 million websites running these sorts of ads, so it\u2019s highly likely that you\u2019ve encountered them before. As it turns out, implementing them on your own site isn't difficult."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>AdSense publishers do it all the time!<\/p>","content":[{"type":"text","data":"AdSense publishers do it all the time!"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/heading","render":"<h2 class=\"wp-block-heading\">How It Works<\/h2>","content":"Wie es funktioniert","data":[],"style":{"align":"left","parent_style":{},"header":"h2","fontSize":"27px"}},{"type":"core\/paragraph","render":"<p>When advertisers pay Google to run ads for their businesses (with the <a aria-label=\" (opens in a new tab)\" href=\"https:\/\/ads.google.com\/home\/\" target=\"_blank\" rel=\"noreferrer noopener\">Google AdWords<\/a> program), they can opt to include their content on Google\u2019s Display Network. If they do, their ads are eligible to show up in \u201cslots\u201d on participating websites.<\/p>","content":[{"type":"text","data":"When advertisers pay Google to run ads for their businesses (with the <a aria-label=\" (opens in a new tab)\" href=\"https:\/\/ads.google.com\/home\/\" target=\"_blank\" rel=\"noreferrer noopener\">Google AdWords<\/a> program), they can opt to include their content on Google\u2019s Display Network. If they do, their ads are eligible to show up in \u201cslots\u201d on participating websites."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>If AdSense is active on your site, you'll get to decide where these slots are placed. Then, Google will runs ads in those positions, based on what your site and content are about. The system is designed to automatically find businesses that are a good match for your niche and audience.<\/p>","content":[{"type":"text","data":"If AdSense is active on your site, you'll get to decide where these slots are placed. Then, Google will runs ads in those positions, based on what your site and content are about. The system is designed to automatically find businesses that are a good match for your niche and audience."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>The result is that your ads are more likely to be clicked on than if you displayed random advertisements. In turn, your chances of receiving a higher payout are better. Of course, the boosted income isn\u2019t the only benefit of using AdSense. The inclusion of highly-targeted ads can also help you provide a more tailored service for your customers.<\/p>","content":[{"type":"text","data":"The result is that your ads are more likely to be clicked on than if you displayed random advertisements. In turn, your chances of receiving a higher payout are better. Of course, the boosted income isn\u2019t the only benefit of using AdSense. The inclusion of highly-targeted ads can also help you provide a more tailored service for your customers."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>Plus, the process is mostly automated \u2013 saving you a lot of time. What's more, it's completely free to join, making it a perfect option for small businesses.<\/p>","content":[{"type":"text","data":"Plus, the process is mostly automated \u2013 saving you a lot of time. What's more, it's completely free to join, making it a perfect option for small businesses."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/heading","render":"<h2 class=\"wp-block-heading\">How to Get Started<\/h2>","content":"Wie man anf\u00e4ngt","data":[],"style":{"align":"left","parent_style":{},"header":"h2","fontSize":"27px"}},{"type":"core\/paragraph","render":"<p>Naturally, you\u2019ll need to set Google AdSense up before you can start receiving the benefits. The good news is that it\u2019s a relatively simple process.<\/p>","content":[{"type":"text","data":"Naturally, you\u2019ll need to set Google AdSense up before you can start receiving the benefits. The good news is that it\u2019s a relatively simple process."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>First, you'll need to <a aria-label=\"sign up for an AdSense account (opens in a new tab)\" href=\"https:\/\/www.google.com\/adsense\/signup\/new\/lead\" target=\"_blank\" rel=\"noreferrer noopener\">sign up for an account<\/a>. If you have a business Google account, you can use that. You'll then need to provide some contact information \u2013 including your payment address and telephone number.<\/p>","content":[{"type":"text","data":"First, you'll need to <a aria-label=\"sign up for an AdSense account (opens in a new tab)\" href=\"https:\/\/www.google.com\/adsense\/signup\/new\/lead\" target=\"_blank\" rel=\"noreferrer noopener\">sign up for an account<\/a>. If you have a business Google account, you can use that. You'll then need to provide some contact information \u2013 including your payment address and telephone number."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>Once that's all sorted out, you can create your first ad. Navigate to <em>Ads<\/em>, and select <em>Ad Units<\/em>. You can then click on <em>+New ad unit<\/em>:<\/p>","content":[{"type":"text","data":"Once that's all sorted out, you can create your first ad. Navigate to <em>Ads<\/em>, and select <em>Ad Units<\/em>. You can then click on <em>+New ad unit<\/em>:"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/image","render":"<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.23.05-1024x224.png\" alt=\"The Ad Units page on Google AdSense.\" class=\"wp-image-17489\" width=\"768\" height=\"168\"\/><\/figure><\/div>","content":"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.23.05-1024x224.png","data":{"alt":"The Ad Units page on Google AdSense.","src":"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.23.05-1024x224.png","align":"center"},"style":{"width":"768px","height":"168px","align":"center","parent_style":{},"alignSelf":"center"}},{"type":"core\/paragraph","render":"<p>Next, you can <a rel=\"noreferrer noopener\" href=\"https:\/\/support.google.com\/adsense\/answer\/164735\" target=\"_blank\">pick the kind of ads<\/a> you'd like to use:<\/p>","content":[{"type":"text","data":"Next, you can <a rel=\"noreferrer noopener\" href=\"https:\/\/support.google.com\/adsense\/answer\/164735\" target=\"_blank\">pick the kind of ads<\/a> you'd like to use:"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/image","render":"<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.24.37-1024x434.png\" alt=\"A selection of the different ad options.\" class=\"wp-image-17490\" width=\"768\" height=\"326\"\/><\/figure><\/div>","content":"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.24.37-1024x434.png","data":{"alt":"A selection of the different ad options.","src":"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.24.37-1024x434.png","align":"center"},"style":{"width":"768px","height":"326px","align":"center","parent_style":{},"alignSelf":"center"}},{"type":"core\/paragraph","render":"<p>The <em>Text and display ads <\/em>option will give you access to as many ads as possible, so let's use that as an example. On the next page, you can choose a name for your ad:<\/p>","content":[{"type":"text","data":"The <em>Text and display ads <\/em>option will give you access to as many ads as possible, so let's use that as an example. On the next page, you can choose a name for your ad:"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/image","render":"<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.25.01-1024x722.png\" alt=\"The ad customization page. \" class=\"wp-image-17491\" width=\"768\" height=\"542\"\/><\/figure><\/div>","content":"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.25.01-1024x722.png","data":{"alt":"The ad customization page. ","src":"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.25.01-1024x722.png","align":"center"},"style":{"width":"768px","height":"542px","align":"center","parent_style":{},"alignSelf":"center"}},{"type":"core\/paragraph","render":"<p>Your audience won't see this name, so try to pick something descriptive and easily identifiable. From there, you can set the ad's dimensions, although it's safest to stick with one of the recommended sizes.<\/p>","content":[{"type":"text","data":"Your audience won't see this name, so try to pick something descriptive and easily identifiable. From there, you can set the ad's dimensions, although it's safest to stick with one of the recommended sizes."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>You can also customize the optional settings however you'd like, in order to tweak your ads further. When you're done, click on&nbsp;<em>Save and get code&nbsp;<\/em>at&nbsp;the&nbsp;bottom&nbsp;of&nbsp;the&nbsp;screen. This will save your ad settings and provide you with a unique code:<\/p>","content":[{"type":"text","data":"You can also customize the optional settings however you'd like, in order to tweak your ads further. When you're done, click on&nbsp;<em>Save and get code&nbsp;<\/em>at&nbsp;the&nbsp;bottom&nbsp;of&nbsp;the&nbsp;screen. This will save your ad settings and provide you with a unique code:"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/image","render":"<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.25.29-1024x761.png\" alt=\"The code you'll receive. \" class=\"wp-image-17492\" width=\"768\" height=\"571\"\/><\/figure><\/div>","content":"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.25.29-1024x761.png","data":{"alt":"The code you'll receive. ","src":"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.25.29-1024x761.png","align":"center"},"style":{"width":"768px","height":"571px","align":"center","parent_style":{},"alignSelf":"center"}},{"type":"core\/paragraph","render":"<p>After that, all you have to do is add this code to your WordPress site. The exact steps you'll take depend on where you'd like your ads to be displayed. The sidebar is a particularly effective position, so we'll add ours there.<\/p>","content":[{"type":"text","data":"After that, all you have to do is add this code to your WordPress site. The exact steps you'll take depend on where you'd like your ads to be displayed. The sidebar is a particularly effective position, so we'll add ours there."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>First, navigate to <em>Appearance &gt; Widgets<\/em> in your WordPress dashboard. You can then add a <em>Custom HTML<\/em> widget by dragging one into your site's sidebar:<\/p>","content":[{"type":"text","data":"First, navigate to <em>Appearance &gt; Widgets<\/em> in your WordPress dashboard. You can then add a <em>Custom HTML<\/em> widget by dragging one into your site's sidebar:"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/image","render":"<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.43.09.png\" alt=\"Your AdSense code when inserted into a widget.\" class=\"wp-image-17495\" width=\"438\" height=\"500\"\/><\/figure><\/div>","content":"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.43.09.png","data":{"alt":"Your AdSense code when inserted into a widget.","src":"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-07-at-08.43.09.png","align":"center"},"style":{"width":"438px","height":"500px","align":"center","parent_style":{},"alignSelf":"center"}},{"type":"core\/paragraph","render":"<p>All you need to do next is paste in the ad code and save the widget. Of course, don't forget to check out what your ad looks like on the front end:<\/p>","content":[{"type":"text","data":"All you need to do next is paste in the ad code and save the widget. Of course, don't forget to check out what your ad looks like on the front end:"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/image","render":"<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/google-adsense-ad-example-552x1024.png\" alt=\"An example of Google ads on a website.\" class=\"wp-image-17503\" width=\"414\" height=\"768\"\/><\/figure><\/div>","content":"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/google-adsense-ad-example-552x1024.png","data":{"alt":"An example of Google ads on a website.","src":"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/google-adsense-ad-example-552x1024.png","align":"center"},"style":{"width":"414px","height":"768px","align":"center","parent_style":{},"alignSelf":"center"}},{"type":"core\/paragraph","render":"<p>The code will access all the relevant information from your AdSense account and start displaying ads of the appropriate size and type. You can always go back to your account and adapt your ad as needed, and you can add as many additional ads as you'd like.<\/p>","content":[{"type":"text","data":"The code will access all the relevant information from your AdSense account and start displaying ads of the appropriate size and type. You can always go back to your account and adapt your ad as needed, and you can add as many additional ads as you'd like."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/heading","render":"<h2 class=\"wp-block-heading\">2 Ways to Maximize Your Earnings<\/h2>","content":"2 Wege zur Maximierung Ihrer Einnahmen","data":[],"style":{"align":"left","parent_style":{},"header":"h2","fontSize":"27px"}},{"type":"core\/paragraph","render":"<p>Now that you\u2019re set up, the real work can begin. While this program can be incredibly beneficial to your website, you'll want to adopt a few key strategies to get the most out of it.<\/p>","content":[{"type":"text","data":"Now that you\u2019re set up, the real work can begin. While this program can be incredibly beneficial to your website, you'll want to adopt a few key strategies to get the most out of it."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/heading","render":"<h3 class=\"wp-block-heading\"><strong>1. Place Your Ads Carefully<\/strong><\/h3>","content":"1. Platzieren Sie Ihre Anzeigen mit Bedacht","data":[],"style":{"align":"left","parent_style":{},"header":"h3","fontSize":"21px"}},{"type":"core\/paragraph","render":"<p>Ad placement is a key area for consideration, since various placements can yield different results. Displaying ads in priority areas can increase the likelihood that users will interact with them.<\/p>","content":[{"type":"text","data":"Ad placement is a key area for consideration, since various placements can yield different results. Displaying ads in priority areas can increase the likelihood that users will interact with them."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>There are a number of placements that are considered effective \u2013 such as right below the initial heading of a page's content or in the middle of an article. To make the decision a little easier, Google AdSense <a href=\"https:\/\/www.google.com\/images\/adsense\/en_us\/support\/general_en.jpg\" target=\"_blank\" rel=\"noreferrer noopener\">released a heatmap<\/a> of ideal locations:<\/p>","content":[{"type":"text","data":"There are a number of placements that are considered effective \u2013 such as right below the initial heading of a page's content or in the middle of an article. To make the decision a little easier, Google AdSense <a href=\"https:\/\/www.google.com\/images\/adsense\/en_us\/support\/general_en.jpg\" target=\"_blank\" rel=\"noreferrer noopener\">released a heatmap<\/a> of ideal locations:"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/image","render":"<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><a href=\"https:\/\/www.google.com\/images\/adsense\/en_us\/support\/general_en.jpg\" target=\"_blank\" rel=\"noreferrer noopener\"><img src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Screenshot-2019-01-30-at-16.37.04-769x1024.png\" alt=\"The Google AdSense heat map.\" class=\"wp-image-17447\" width=\"385\" height=\"512\"\/><\/a><\/figure><\/div>","content":"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Screenshot-2019-01-30-at-16.37.04-769x1024.png","data":{"linkSrc":"https:\/\/www.google.com\/images\/adsense\/en_us\/support\/general_en.jpg","alt":"The Google AdSense heat map.","src":"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Screenshot-2019-01-30-at-16.37.04-769x1024.png","targetBlank":true,"linkDestination":"custom","align":"center"},"style":{"width":"385px","height":"512px","align":"center","parent_style":{},"alignSelf":"center"}},{"type":"core\/paragraph","render":"<p>Regardless of your chosen placement, it\u2019s important to always bear the <a aria-label=\" (opens in a new tab)\" href=\"https:\/\/support.google.com\/adsense\/answer\/48182\" target=\"_blank\" rel=\"noreferrer noopener\">program's policies<\/a> in mind. Failing to do so could result in a ban on your account.<\/p>","content":[{"type":"text","data":"Regardless of your chosen placement, it\u2019s important to always bear the <a aria-label=\" (opens in a new tab)\" href=\"https:\/\/support.google.com\/adsense\/answer\/48182\" target=\"_blank\" rel=\"noreferrer noopener\">program's policies<\/a> in mind. Failing to do so could result in a ban on your account."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>Above all, it's vital to ensure that your ad placement won\u2019t affect the user experience of your site. In other words, avoid overloading your pages with ads, as visitors are likely to find that strategy off-putting. A few ads per page can go a long way.<\/p>","content":[{"type":"text","data":"Above all, it's vital to ensure that your ad placement won\u2019t affect the user experience of your site. In other words, avoid overloading your pages with ads, as visitors are likely to find that strategy off-putting. A few ads per page can go a long way."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/heading","render":"<h3 class=\"wp-block-heading\"><strong>2. Create Quality Content<\/strong><\/h3>","content":"2. Hochwertige Inhalte erstellen","data":[],"style":{"align":"left","parent_style":{},"header":"h3","fontSize":"21px"}},{"type":"core\/paragraph","render":"<p>Google AdSense bases the advertisements it places on your site on your content's focus. So if you want ads that are appropriate to your audience, you\u2019ll need to create well-targeted content.<\/p>","content":[{"type":"text","data":"Google AdSense bases the advertisements it places on your site on your content's focus. So if you want ads that are appropriate to your audience, you\u2019ll need to create well-targeted content."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>To achieve that, you'll want to have a clear target market in mind. While this is something you probably decided on when initially creating your website, it\u2019s important to adjust your focus as your business continues to grow.<\/p>","content":[{"type":"text","data":"To achieve that, you'll want to have a clear target market in mind. While this is something you probably decided on when initially creating your website, it\u2019s important to adjust your focus as your business continues to grow."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>There are many different ways of doing this \u2013 but one of the best is to <a aria-label=\" (opens in a new tab)\" href=\"https:\/\/blog.hubspot.com\/marketing\/buyer-persona-research\" target=\"_blank\" rel=\"noreferrer noopener\">create a clear buyer persona<\/a>. This will enable you to carefully define your ideal customer and then craft content that suits their needs.<\/p>","content":[{"type":"text","data":"There are many different ways of doing this \u2013 but one of the best is to <a aria-label=\" (opens in a new tab)\" href=\"https:\/\/blog.hubspot.com\/marketing\/buyer-persona-research\" target=\"_blank\" rel=\"noreferrer noopener\">create a clear buyer persona<\/a>. This will enable you to carefully define your ideal customer and then craft content that suits their needs."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>If you take your time with this process, Google AdSense will be able to provide ads that are more relevant to your website\u2019s content. Those types of ads are more likely to be clicked on by users, boosting your income as a result.<\/p>","content":[{"type":"text","data":"If you take your time with this process, Google AdSense will be able to provide ads that are more relevant to your website\u2019s content. Those types of ads are more likely to be clicked on by users, boosting your income as a result."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/heading","render":"<h2 class=\"wp-block-heading\">Conclusion<\/h2>","content":"Schlussfolgerung","data":[],"style":{"align":"left","parent_style":{},"header":"h2","fontSize":"27px"}},{"type":"core\/paragraph","render":"<p>It\u2019s useful to be able to generate money through your website, and CPC advertising can be a perfect way to do that. In particular, <a href=\"https:\/\/www.google.com\/adsense\/start\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">Google AdSense<\/a> enables you to place highly-targeted ads on your site, meaning you can offer a more tailored experience for your visitors (and increase your income as a result).<\/p>","content":[{"type":"text","data":"It\u2019s useful to be able to generate money through your website, and CPC advertising can be a perfect way to do that. In particular, <a href=\"https:\/\/www.google.com\/adsense\/start\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">Google AdSense<\/a> enables you to place highly-targeted ads on your site, meaning you can offer a more tailored experience for your visitors (and increase your income as a result)."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>After setting things up on your site, there are a couple of ways you can maximize its benefits:<\/p>","content":[{"type":"text","data":"After setting things up on your site, there are a couple of ways you can maximize its benefits:"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/list","render":"<ol class=\"wp-block-list\"><li>Place your ads where they\u2019ll be most effective.<\/li><li>Produce quality content that serves your target market's needs.<\/li><\/ol>","content":"<ol class=\"wp-block-list\"><li>Platzieren Sie Ihre Anzeigen dort, wo sie am effektivsten sind.<\/li><li>Produzieren Sie hochwertige Inhalte, die den Bed\u00fcrfnissen Ihrer Zielgruppe entsprechen.<\/li><\/ol>","data":{"listType":"ordered"},"style":{"parent_style":{}}},{"type":"core\/paragraph","render":"<p><em>Do you have any further questions about how make money with AdSense? Let us know in the comments section below!<\/em><\/p>","content":[{"type":"text","data":"<em>Do you have any further questions about how make money with AdSense? Let us know in the comments section below!<\/em>"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p><strong>If you liked this article, be sure to follow us on <a href=\"https:\/\/www.facebook.com\/memberpress\/\" rel=\"noreferrer noopener\" target=\"_blank\">Facebook<\/a>, <a href=\"https:\/\/twitter.com\/memberpress\" rel=\"noreferrer noopener\" target=\"_blank\">Twitter<\/a>, <a href=\"https:\/\/www.instagram.com\/memberpress\/\" rel=\"noreferrer noopener\" target=\"_blank\">Instagram<\/a>, and <a href=\"https:\/\/www.linkedin.com\/showcase\/memberpress\/\" rel=\"noreferrer noopener\" target=\"_blank\">LinkedIn<\/a>! And don't forget to subscribe in the box below.<\/strong><\/p>","content":[{"type":"text","data":"<strong>If you liked this article, be sure to follow us on <a href=\"https:\/\/www.facebook.com\/memberpress\/\" rel=\"noreferrer noopener\" target=\"_blank\">Facebook<\/a>, <a href=\"https:\/\/twitter.com\/memberpress\" rel=\"noreferrer noopener\" target=\"_blank\">Twitter<\/a>, <a href=\"https:\/\/www.instagram.com\/memberpress\/\" rel=\"noreferrer noopener\" target=\"_blank\">Instagram<\/a>, and <a href=\"https:\/\/www.linkedin.com\/showcase\/memberpress\/\" rel=\"noreferrer noopener\" target=\"_blank\">LinkedIn<\/a>! And don't forget to subscribe in the box below.<\/strong>"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}}],"app_access":{"can_access":true,"restrict_message":null},"_links":{"self":[{"href":"https:\/\/memberpress.com\/de\/wp-json\/wp\/v2\/posts\/17446","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/memberpress.com\/de\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/memberpress.com\/de\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/memberpress.com\/de\/wp-json\/wp\/v2\/users\/76756"}],"replies":[{"embeddable":true,"href":"https:\/\/memberpress.com\/de\/wp-json\/wp\/v2\/comments?post=17446"}],"version-history":[{"count":0,"href":"https:\/\/memberpress.com\/de\/wp-json\/wp\/v2\/posts\/17446\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/memberpress.com\/de\/wp-json\/wp\/v2\/media\/17509"}],"wp:attachment":[{"href":"https:\/\/memberpress.com\/de\/wp-json\/wp\/v2\/media?parent=17446"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/memberpress.com\/de\/wp-json\/wp\/v2\/categories?post=17446"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/memberpress.com\/de\/wp-json\/wp\/v2\/tags?post=17446"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}