{"id":17511,"date":"2019-02-12T10:44:17","date_gmt":"2019-02-12T17:44:17","guid":{"rendered":"https:\/\/memberpress.com\/?p=17511"},"modified":"2020-09-18T08:50:05","modified_gmt":"2020-09-18T14:50:05","slug":"creating-attractive-member-benefits-for-your-membership-site-tips-tricks","status":"publish","type":"post","link":"https:\/\/memberpress.com\/de\/blog\/creating-attractive-member-benefits-for-your-membership-site-tips-tricks\/","title":{"rendered":"Attraktive Mitgliedervorteile f\u00fcr Ihre Mitgliederseite erstellen: Tipps und Tricks"},"content":{"rendered":"<p>Sie haben die harte Arbeit der Erstellung Ihrer Website und des Aufbaus Ihrer Mitgliedschaft hinter sich. Jetzt sollte alles glatt laufen, oder?<\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 ez-toc-wrap-center counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<label for=\"ez-toc-cssicon-toggle-item-69d035011fa9f\" class=\"ez-toc-cssicon-toggle-label\"><p class=\"ez-toc-title\" style=\"cursor:inherit\">WAS IST INNEN<\/p>\n<span class=\"ez-toc-cssicon\"><span class=\"eztoc-hide\" style=\"display:none;\">Umschalten auf<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69d035011fa9f\"  \/><nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/memberpress.com\/de\/blog\/creating-attractive-member-benefits-for-your-membership-site-tips-tricks\/#Flirt_With_Different_Types_of_Content\" >Flirten Sie mit verschiedenen Arten von Inhalten<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/memberpress.com\/de\/blog\/creating-attractive-member-benefits-for-your-membership-site-tips-tricks\/#Dont_Shy_Away_From_Discounts\" >Scheuen Sie sich nicht vor Rabatten<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/memberpress.com\/de\/blog\/creating-attractive-member-benefits-for-your-membership-site-tips-tricks\/#Quality_Over_Quantity\" >Qualit\u00e4t vor Quantit\u00e4t<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/memberpress.com\/de\/blog\/creating-attractive-member-benefits-for-your-membership-site-tips-tricks\/#Create_Memorable_Brand-Friendly_Membership_Tiers\" >Schaffen Sie einpr\u00e4gsame, markenfreundliche Mitgliedschaftskategorien<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/memberpress.com\/de\/blog\/creating-attractive-member-benefits-for-your-membership-site-tips-tricks\/#Be_Open_To_Offline_Membership_Opportunities\" >Seien Sie offen f\u00fcr M\u00f6glichkeiten der Offline-Mitgliedschaft<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/memberpress.com\/de\/blog\/creating-attractive-member-benefits-for-your-membership-site-tips-tricks\/#Final_Thoughts\" >Abschlie\u00dfende \u00dcberlegungen<\/a><\/li><\/ul><\/nav><\/div>\n\n\n\n\n<p>Nicht unbedingt....<\/p>\n\n\n\n<p>Es gibt nichts Schlimmeres als eine Mitgliederseite mit stagnierenden Mitgliederzahlen!<\/p>\n\n\n\n<p>Ihre Mitglieder sind buchst\u00e4blich die Lebensader Ihres Mitgliedschaftsgesch\u00e4fts. Und Sie m\u00fcssen sie bei der Stange halten und sie daf\u00fcr begeistern, was Ihre Mitgliederseite zu bieten hat! Wenn die Dinge schal werden, k\u00f6nnen Ihre Mitglieder das Interesse verlieren, wodurch Sie Ihre Mitgliedschaft verlieren k\u00f6nnen.<\/p>\n\n\n\n<p>Es liegt an Ihnen, daf\u00fcr zu sorgen, dass Ihre Mitglieder, sowohl die aktuellen als auch die potenziellen, sich auf Ihre Website konzentrieren und dort bleiben. Sie m\u00fcssen einen Weg finden, um sicherzustellen, dass sie mit Ihrer Website in Verbindung bleiben! Eine M\u00f6glichkeit, dies zu tun, ist, daf\u00fcr zu sorgen, dass Ihre Mitgliedervorteile auf dem neuesten Stand sind!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Flirt_With_Different_Types_of_Content\"><\/span>Flirten Sie mit verschiedenen Arten von Inhalten<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Inhalte spielen eine gro\u00dfe Rolle, wenn es darum geht, potenzielle Kunden f\u00fcr Ihre Mitglieder-Website zu gewinnen. Warum sollte es also nicht auch eine gro\u00dfe Rolle spielen, wenn es darum geht, sie zu halten? Die Verwendung von Inhalten wie kostenlosen Leitf\u00e4den, Minikursen und exklusiven Infografiken kann dazu beitragen, Menschen auf Ihre Mitglieder-Website zu locken. Warum nicht einen erweiterten Videokurs, ein kostenloses E-Book oder ein Webinar nur f\u00fcr Mitglieder anbieten, damit Ihre Mitglieder etwas haben, worauf sie sich freuen k\u00f6nnen?<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Dont_Shy_Away_From_Discounts\"><\/span>Scheuen Sie sich nicht vor Rabatten<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Wer liebt nicht ein gutes Angebot? Ein weiterer gro\u00dfer Vorteil, den Sie nutzen k\u00f6nnen, um Ihre Mitglieder zum Wiederkommen zu bewegen, ist die Einf\u00fchrung exklusiver Rabatte, von denen nur Mitglieder profitieren k\u00f6nnen! Ob das nun Rabatte auf w<g class=\"gr_ gr_60 gr-alert gr_spell gr_inline_cards gr_run_anim ContextualSpelling ins-del multiReplace\" id=\"60\" data-gr-id=\"60\">ebinars<\/g>Ob es sich nun um eine Mitgliedschaft, Kleidung oder Beratungsgespr\u00e4che handelt, die Menschen m\u00f6chten das Gef\u00fchl haben, dass sie im VIP-Bereich sind, wenn sie einer Mitgliedschaftsseite beitreten. Sie sollten sie auch so behandeln<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Quality_Over_Quantity\"><\/span>Qualit\u00e4t vor Quantit\u00e4t<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Ein Fehler, den viele Betreiber von Mitgliedschaftsseiten machen, ist, dass sie sich so sehr auf die Schaffung einer bestimmten Anzahl von Mitgliedsvorteilen konzentrieren, dass die Qualit\u00e4t der eigentlichen Mitgliedschaft verloren geht.<\/p>\n\n\n\n<p>Schwerpunktthema <a href=\"https:\/\/memberpress.com\/de\/introducing-memberpress-courses\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"Einf\u00fchrung in die MemberPress-Kurse\">Erstellung von Qualit\u00e4tskursen<\/a>, Waren und andere exklusive Inhalte werden nicht nur die Mitglieder begeistern. <g class=\"gr_ gr_3 gr-alert gr_gramm gr_inline_cards gr_run_anim Punctuation only-del replaceWithoutSep\" id=\"3\" data-gr-id=\"3\">Standort,<\/g> sondern auch potenzielle Kunden anlocken, die eher bereit sind, in das Projekt einzusteigen, weil sie wissen, dass sie in etwas Sinnvolles investieren!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Create_Memorable_Brand-Friendly_Membership_Tiers\"><\/span>Schaffen Sie einpr\u00e4gsame, markenfreundliche Mitgliedschaftskategorien<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Eine gro\u00dfartige Mitgliedschaft zu einem g\u00fcnstigen Preis mit tollen Vorteilen ist f\u00fcr jeden potenziellen Kunden attraktiv. Aber wenn Sie all das mit lustigen, einpr\u00e4gsamen Namen f\u00fcr Ihre Mitgliedschaftsstufen kombinieren, sind Sie \u00fcberzeugt!<\/p>\n\n\n\n<p>Wenn Sie sich clevere Mitgliedervorteile einfallen lassen, bauen Sie Ihre Marke auf und zeigen Ihre Einzigartigkeit, w\u00e4hrend Sie Ihren Kunden eine weitere M\u00f6glichkeit bieten, sich mit Ihrem Unternehmen zu besch\u00e4ftigen und sich an es zu erinnern!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Be_Open_To_Offline_Membership_Opportunities\"><\/span>Seien Sie offen f\u00fcr M\u00f6glichkeiten der Offline-Mitgliedschaft<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Eine weitere gro\u00dfartige M\u00f6glichkeit, einen attraktiven Mitgliedsvorteil zu schaffen, besteht darin, Ihren Mitgliedern die M\u00f6glichkeit zu geben, pers\u00f6nlich mit Ihrem Unternehmen zu interagieren und sich zu engagieren!<\/p>\n\n\n\n<p>Wenn Sie etwas wie eine j\u00e4hrliche Konferenz oder exklusive Treffen f\u00fcr Ihre Mitglieder veranstalten, ziehen Sie lokale Mitglieder an und bieten Ihren Mitgliedern ein Ereignis, auf das sie sich jedes Jahr freuen.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Final_Thoughts\"><\/span>Abschlie\u00dfende \u00dcberlegungen<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Wir hoffen, dass dieser Artikel Ihnen geholfen hat, zu verstehen, wie Sie Mitglieder gewinnen und halten k\u00f6nnen.<\/p>\n\n\n\n<p>Wenn Sie gerade erst mit Ihrer Mitgliederseite beginnen, sollten Sie sich unseren Leitfaden f\u00fcr den Start Ihrer Mitgliederseite ansehen. Lesen Sie auch unseren Beitrag \u00fcber die Preisgestaltung von Mitgliedschaften, um zu erfahren, wie Sie Ihre Mitgliedschaften richtig bepreisen und Kunden anziehen k\u00f6nnen.<\/p>\n\n\n\n<p>Wenn Ihnen dieser Beitrag gefallen hat, dann folgen Sie uns bitte auf\u00a0<a href=\"https:\/\/www.facebook.com\/memberpress\">Facebook<\/a>\u00a0f\u00fcr weitere gro\u00dfartige Inhalte. Sie k\u00f6nnen uns auch finden auf\u00a0<a rel=\"noreferrer noopener\" href=\"https:\/\/twitter.com\/memberpress\" target=\"_blank\">Twitter<\/a>\u00a0und\u00a0<a href=\"https:\/\/www.instagram.com\/memberpress\/\">Instagram<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"<p>You\u2019ve gone through all of the hard work of creating your membership website and building your membership. Everything should be smooth sailing now, right? Not necessarily\u2026. There\u2019s nothing worse than having a membership site with stagnant members! Your members are literally the lifeline of your membership business. And you have to keep them engaged and [\u2026]<\/p>\n","protected":false},"author":20788,"featured_media":17602,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_strive_editorial_status":"not-started","_strive_copy_of":0,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","_strive_checklists":"\"\"","_strive_active_checklist":"62291e2bb2422","_strive_post_notes":"","footnotes":""},"categories":[144,134,94],"tags":[],"class_list":{"0":"post-17511","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-business","8":"category-how-to-2","9":"category-marketing","10":"entry"},"acf":{"plans":["scale"],"is_featured":false,"download_source":"none","mothership_slug":"","download_url":""},"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 4.9.5.2 - aioseo.com -->\n\t<meta name=\"description\" content=\"You&#039;ve gone through all of the hard work of creating your membership website and building your membership. 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And you have to keep them engaged and","og:url":"https:\/\/memberpress.com\/de\/blog\/creating-attractive-member-benefits-for-your-membership-site-tips-tricks\/","og:image":"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Member-Benefits@2x.png","og:image:secure_url":"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Member-Benefits@2x.png","og:image:width":1480,"og:image:height":987,"article:published_time":"2019-02-12T17:44:17+00:00","article:modified_time":"2020-09-18T14:50:05+00:00","article:publisher":"https:\/\/www.facebook.com\/memberpress\/","twitter:card":"summary_large_image","twitter:site":"@memberpress","twitter:title":"Creating Attractive Member Benefits For Your Membership Site: Tips &amp; Tricks","twitter:description":"You've gone through all of the hard work of creating your membership website and building your membership. Everything should be smooth sailing now, right? Not necessarily\u2026. There's nothing worse than having a membership site with stagnant members! Your members are literally the lifeline of your membership business. And you have to keep them engaged and","twitter:image":"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Member-Benefits@2x.png"},"aioseo_meta_data":{"post_id":"17511","title":null,"description":"","keywords":"","keyphrases":null,"primary_term":null,"canonical_url":"","og_title":null,"og_description":null,"og_object_type":"default","og_image_type":"default","og_image_url":null,"og_image_width":null,"og_image_height":null,"og_image_custom_url":null,"og_image_custom_fields":null,"og_video":null,"og_custom_url":null,"og_article_section":null,"og_article_tags":null,"twitter_use_og":false,"twitter_card":"default","twitter_image_type":"default","twitter_image_url":null,"twitter_image_custom_url":null,"twitter_image_custom_fields":null,"twitter_title":null,"twitter_description":null,"schema":{"blockGraphs":[],"customGraphs":[],"default":{"data":{"Article":[],"Course":[],"Dataset":[],"FAQPage":[],"Movie":[],"Person":[],"Product":[],"ProductReview":[],"Car":[],"Recipe":[],"Service":[],"SoftwareApplication":[],"WebPage":[]},"graphName":"","isEnabled":true},"graphs":[]},"schema_type":null,"schema_type_options":null,"pillar_content":false,"robots_default":true,"robots_noindex":false,"robots_noarchive":false,"robots_nosnippet":false,"robots_nofollow":false,"robots_noimageindex":false,"robots_noodp":false,"robots_notranslate":false,"robots_max_snippet":null,"robots_max_videopreview":null,"robots_max_imagepreview":"large","priority":null,"frequency":null,"local_seo":null,"seo_analyzer_scan_date":"2025-10-09 17:37:01","breadcrumb_settings":null,"limit_modified_date":false,"reviewed_by":null,"open_ai":null,"ai":null,"created":"2020-12-21 16:18:16","updated":"2026-03-03 15:06:51"},"aioseo_breadcrumb":"<div class=\"aioseo-breadcrumbs\"><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/memberpress.com\/de\" title=\"Home\">Home<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/memberpress.com\/de\/blog\/category\/marketing\/\" title=\"Marketing\">Marketing<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\tCreating Attractive Member Benefits For Your Membership Site: Tips &amp; Tricks\n<\/span><\/div>","aioseo_breadcrumb_json":[{"label":"Home","link":"https:\/\/memberpress.com\/de"},{"label":"Marketing","link":"https:\/\/memberpress.com\/de\/blog\/category\/marketing\/"},{"label":"Creating Attractive Member Benefits For Your Membership Site: Tips & Tricks","link":"https:\/\/memberpress.com\/de\/blog\/creating-attractive-member-benefits-for-your-membership-site-tips-tricks\/"}],"app_bookmark":{"bookmark_id":0,"is_bookmarked":false,"bookmark_date":0},"comments_count":"0","content_native":[{"type":"core\/paragraph","render":"<p>You've gone through all of the hard work of creating your membership website and building your membership. Everything should be smooth sailing now, right?<\/p>","content":[{"type":"text","data":"You've gone through all of the hard work of creating your membership website and building your membership. Everything should be smooth sailing now, right?"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>Not necessarily\u2026.<\/p>","content":[{"type":"text","data":"Not necessarily\u2026."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>There's nothing worse than having a membership site with stagnant members!<\/p>","content":[{"type":"text","data":"There's nothing worse than having a membership site with stagnant members!"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>Your members are literally the lifeline of your membership business. And you have to keep them engaged and excited about what your membership site has to offer! If things go stale, your members can lose interest, causing you to lose your membership.<\/p>","content":[{"type":"text","data":"Your members are literally the lifeline of your membership business. And you have to keep them engaged and excited about what your membership site has to offer! If things go stale, your members can lose interest, causing you to lose your membership."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>It's up to you to ensure that your membership site can keep your members, both current and potential members, focused and engaged. You have to find a way to ensure that they stay in tune with your membership site! And one way to do that is by ensuring that your member benefits are up to par!<\/p>","content":[{"type":"text","data":"It's up to you to ensure that your membership site can keep your members, both current and potential members, focused and engaged. You have to find a way to ensure that they stay in tune with your membership site! And one way to do that is by ensuring that your member benefits are up to par!"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/heading","render":"<h2 class=\"wp-block-heading\">Flirt With Different Types of Content<\/h2>","content":"Flirten Sie mit verschiedenen Arten von Inhalten","data":[],"style":{"align":"left","parent_style":{},"header":"h2","fontSize":"27px"}},{"type":"core\/paragraph","render":"<p>Content plays a HUGE role in how you attract potential customers to your membership site, so why wouldn't it be a big deal in how you keep them? Utilizing content such as free guides, mini-courses, and exclusive infographics can help attract people to your membership website. Why not follow that up with an expanded video course, a free ebook, or a members-only webinar to give your members something to look forward to?<\/p>","content":[{"type":"text","data":"Content plays a HUGE role in how you attract potential customers to your membership site, so why wouldn't it be a big deal in how you keep them? Utilizing content such as free guides, mini-courses, and exclusive infographics can help attract people to your membership website. Why not follow that up with an expanded video course, a free ebook, or a members-only webinar to give your members something to look forward to?"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/heading","render":"<h2 class=\"wp-block-heading\">Don't Shy Away From Discounts<\/h2>","content":"Scheuen Sie sich nicht vor Rabatten","data":[],"style":{"align":"left","parent_style":{},"header":"h2","fontSize":"27px"}},{"type":"core\/paragraph","render":"<p>Who doesn't love a good deal? Another great benefit to use to keep your members coming back is creating exclusive discounts that only members can take advantage of! Whether that be discounts on w<g class=\"gr_ gr_60 gr-alert gr_spell gr_inline_cards gr_run_anim ContextualSpelling ins-del multiReplace\" id=\"60\" data-gr-id=\"60\">ebinars<\/g>, clothing, or consulting sessions, people like to feel like they are in the VIP section when they join a membership site. You should treat them that way<\/p>","content":[{"type":"text","data":"Who doesn't love a good deal? Another great benefit to use to keep your members coming back is creating exclusive discounts that only members can take advantage of! Whether that be discounts on w<g class=\"gr_ gr_60 gr-alert gr_spell gr_inline_cards gr_run_anim ContextualSpelling ins-del multiReplace\" id=\"60\" data-gr-id=\"60\">ebinars<\/g>, clothing, or consulting sessions, people like to feel like they are in the VIP section when they join a membership site. You should treat them that way"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/heading","render":"<h2 class=\"wp-block-heading\">Quality Over Quantity<\/h2>","content":"Qualit\u00e4t vor Quantit\u00e4t","data":[],"style":{"align":"left","parent_style":{},"header":"h2","fontSize":"27px"}},{"type":"core\/paragraph","render":"<p>One mistake that many membership site owners make is focusing so much on creating a certain number of membership benefits that the quality of the actual membership is lost.<\/p>","content":[{"type":"text","data":"One mistake that many membership site owners make is focusing so much on creating a certain number of membership benefits that the quality of the actual membership is lost."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>Focusing on <a href=\"https:\/\/memberpress.com\/introducing-memberpress-courses\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"Introducing MemberPress Courses\">creating quality courses<\/a>, merchandise, and other means of exclusive content will not only delight those currently involved in your membership <g class=\"gr_ gr_3 gr-alert gr_gramm gr_inline_cards gr_run_anim Punctuation only-del replaceWithoutSep\" id=\"3\" data-gr-id=\"3\">site,<\/g> but also further attract potential customers that will be more likely to jump on board, knowing that they're investing in something worthwhile!<\/p>","content":[{"type":"text","data":"Focusing on <a href=\"https:\/\/memberpress.com\/introducing-memberpress-courses\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"Introducing MemberPress Courses\">creating quality courses<\/a>, merchandise, and other means of exclusive content will not only delight those currently involved in your membership <g class=\"gr_ gr_3 gr-alert gr_gramm gr_inline_cards gr_run_anim Punctuation only-del replaceWithoutSep\" id=\"3\" data-gr-id=\"3\">site,<\/g> but also further attract potential customers that will be more likely to jump on board, knowing that they're investing in something worthwhile!"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/heading","render":"<h2 class=\"wp-block-heading\">Create Memorable, Brand-Friendly Membership Tiers<\/h2>","content":"Schaffen Sie einpr\u00e4gsame, markenfreundliche Mitgliedschaftskategorien","data":[],"style":{"align":"left","parent_style":{},"header":"h2","fontSize":"27px"}},{"type":"core\/paragraph","render":"<p>Finding a great membership that is a great price with amazing benefits is attractive to any potential customers. But when you combine all of that with fun, catchy names for your membership tiers, you're sold!<\/p>","content":[{"type":"text","data":"Finding a great membership that is a great price with amazing benefits is attractive to any potential customers. But when you combine all of that with fun, catchy names for your membership tiers, you're sold!"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>Coming up with clever member benefit tiers will build your brand and show your uniqueness, while also giving your customers another way to engage with and remember your business!<\/p>","content":[{"type":"text","data":"Coming up with clever member benefit tiers will build your brand and show your uniqueness, while also giving your customers another way to engage with and remember your business!"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/heading","render":"<h2 class=\"wp-block-heading\">Be Open To Offline Membership Opportunities<\/h2>","content":"Seien Sie offen f\u00fcr M\u00f6glichkeiten der Offline-Mitgliedschaft","data":[],"style":{"align":"left","parent_style":{},"header":"h2","fontSize":"27px"}},{"type":"core\/paragraph","render":"<p>Another great option for creating an attractive membership benefit is by throwing in the opportunity for your members to interact and engage with your business in person!<\/p>","content":[{"type":"text","data":"Another great option for creating an attractive membership benefit is by throwing in the opportunity for your members to interact and engage with your business in person!"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>Creating something like an annual conference or exclusive meet-ups for your members will attract local membership and give your members an event to look forward to every year.<\/p>","content":[{"type":"text","data":"Creating something like an annual conference or exclusive meet-ups for your members will attract local membership and give your members an event to look forward to every year."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/heading","render":"<h2 class=\"wp-block-heading\">Final Thoughts<\/h2>","content":"Abschlie\u00dfende \u00dcberlegungen","data":[],"style":{"align":"left","parent_style":{},"header":"h2","fontSize":"27px"}},{"type":"core\/paragraph","render":"<p>We hope this article helped you understand ways to attract and maintain members.<\/p>","content":[{"type":"text","data":"We hope this article helped you understand ways to attract and maintain members."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>If you are just starting out with your membership site, you may want to check out our guide on getting your membership site started. You may also want to check out our membership pricing post to learn how to properly price your memberships and attract customers.<\/p>","content":[{"type":"text","data":"If you are just starting out with your membership site, you may want to check out our guide on getting your membership site started. You may also want to check out our membership pricing post to learn how to properly price your memberships and attract customers."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>If you liked this post, then please follow us on&nbsp;<a href=\"https:\/\/www.facebook.com\/memberpress\">Facebook<\/a>&nbsp;for more great content. You can also find us on&nbsp;<a rel=\"noreferrer noopener\" href=\"https:\/\/twitter.com\/memberpress\" target=\"_blank\">Twitter<\/a>&nbsp;and&nbsp;<a href=\"https:\/\/www.instagram.com\/memberpress\/\">Instagram<\/a>.<\/p>","content":[{"type":"text","data":"If you liked this post, then please follow us on&nbsp;<a href=\"https:\/\/www.facebook.com\/memberpress\">Facebook<\/a>&nbsp;for more great content. You can also find us on&nbsp;<a rel=\"noreferrer noopener\" href=\"https:\/\/twitter.com\/memberpress\" target=\"_blank\">Twitter<\/a>&nbsp;and&nbsp;<a href=\"https:\/\/www.instagram.com\/memberpress\/\">Instagram<\/a>."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}}],"app_access":{"can_access":true,"restrict_message":null},"_links":{"self":[{"href":"https:\/\/memberpress.com\/de\/wp-json\/wp\/v2\/posts\/17511","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/memberpress.com\/de\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/memberpress.com\/de\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/memberpress.com\/de\/wp-json\/wp\/v2\/users\/20788"}],"replies":[{"embeddable":true,"href":"https:\/\/memberpress.com\/de\/wp-json\/wp\/v2\/comments?post=17511"}],"version-history":[{"count":0,"href":"https:\/\/memberpress.com\/de\/wp-json\/wp\/v2\/posts\/17511\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/memberpress.com\/de\/wp-json\/wp\/v2\/media\/17602"}],"wp:attachment":[{"href":"https:\/\/memberpress.com\/de\/wp-json\/wp\/v2\/media?parent=17511"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/memberpress.com\/de\/wp-json\/wp\/v2\/categories?post=17511"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/memberpress.com\/de\/wp-json\/wp\/v2\/tags?post=17511"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}