{"id":19089,"date":"2019-08-19T11:24:16","date_gmt":"2019-08-19T17:24:16","guid":{"rendered":"https:\/\/memberpress.com\/?p=19089"},"modified":"2019-08-19T11:24:18","modified_gmt":"2019-08-19T17:24:18","slug":"how-to-optimize-your-membership-sites-images-for-speed","status":"publish","type":"post","link":"https:\/\/memberpress.com\/de\/blog\/how-to-optimize-your-membership-sites-images-for-speed\/","title":{"rendered":"Wie Sie die Bilder Ihrer Mitgliedsseite f\u00fcr Geschwindigkeit optimieren"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Die Geschwindigkeit einer Website ist heutzutage f\u00fcr Ihre Mitglieder-Website extrem wichtig. Wenn Ihre Website in der Lage ist, hochaufl\u00f6sende Bilder schnell darzustellen, kann das leicht \u00fcber Erfolg oder Misserfolg Ihrer Website entscheiden, denn es kann dar\u00fcber entscheiden, ob aktuelle Mitglieder und potenzielle Kunden geduldig und verst\u00e4ndnisvoll genug sind, um auf Ihrer Mitgliedschafts-Website zu bleiben oder nicht.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"> Gl\u00fccklicherweise muss die Optimierung der Bilder auf Ihrer Website gar nicht kompliziert sein! In diesem Beitrag stellen wir Ihnen einige M\u00f6glichkeiten vor, wie Sie Ihre Bilder effektiv optimieren k\u00f6nnen, damit sie Ihre&nbsp;<a rel=\"noreferrer noopener\" target=\"_blank\" href=\"https:\/\/memberpress.com\/de\/how-to-improve-your-wordpress-membership-sites-speed\/\">Ladegeschwindigkeit der Mitgliederseite.<\/a><\/p>\n\n\n\n<p class=\"has-medium-font-size wp-block-paragraph\"><strong>Was genau ist eigentlich Bildoptimierung?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Bei der Bildoptimierung geht es im Wesentlichen darum, die Dateigr\u00f6\u00dfe Ihres Bildes so gering wie m\u00f6glich zu halten, ohne dabei Abstriche bei der Bildqualit\u00e4t zu machen.<\/p>\n\n\n\n<p class=\"has-medium-font-size wp-block-paragraph\"><strong>Tipps zur Optimierung<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>W\u00e4hle keine zu gro\u00dfen oder zu kleinen Bilder<\/strong>l \u2013 Es gibt nichts Schlimmeres als ein Bild auf Ihrer Website, das so gro\u00df ist, dass es die Ladezeit der GESAMTEN Seite verlangsamt, oder so klein, dass man es kaum erkennen kann oder die Qualit\u00e4t miserabel ist. Es ist ratsam, sich \u00fcber die Bildabmessungen f\u00fcr Ihre Website im Klaren zu sein, damit Sie diesen Fehler nicht begehen.<\/li><li><strong>Flie\u00dfendes Laden akzeptieren<\/strong> \u2013  Eine weitere Technik zur Verbesserung der Ladegeschwindigkeit einer Website ist das \u201eLazy Loading\u201c \u2013 eine Methode, bei der Inhalte, die bereits auf dem Bildschirm zu sehen sind, geladen werden, w\u00e4hrend das Laden von Inhalten, die noch nicht sichtbar sind, verz\u00f6gert wird. Wenn Sie beispielsweise die Startseite Ihrer Mitglieder-Website zum ersten Mal \u00f6ffnen, l\u00e4dt \u201eLazy Loading\u201c die Bilder auf der aktuellen Seite, l\u00e4dt jedoch nicht sofort die Inhalte, zu denen Sie erst durch Herunterscrollen gelangen. Es gibt eine Reihe hervorragender Plugins, die Sie Ihrer WordPress-Website hinzuf\u00fcgen k\u00f6nnen, um dies zu erreichen.<\/li><li><strong>Fokus auf PNG und JPEG<\/strong> <strong>Bilder<\/strong> - Es gibt zwei Hauptformate f\u00fcr Ihre <a href=\"https:\/\/memberpress.com\/de\/slideshow-image-galleries-tools\/\">Fotos<\/a> sollten verwendet werden: PNG und JPEG. JPEG eignet sich f\u00fcr Bilder mit vielen verschiedenen Farben, w\u00e4hrend PNG am besten f\u00fcr transparente Bilder oder Bilder geeignet ist, die nicht allzu viele verschiedene Farben enthalten. Wenn Sie auf Ihre Bilder achten und darauf, in welchem Format Sie sie speichern, k\u00f6nnen Sie die Bilder so ansprechend wie m\u00f6glich gestalten, ohne dabei an Geschwindigkeit einzub\u00fc\u00dfen. Ein weiteres gro\u00dfartiges Dateiformat, das Sie im Auge behalten sollten, ist GIF. Es eignet sich hervorragend, wenn Sie animierte Bilder auf Ihrer Website oder in Ihrem Blog einbinden m\u00f6chten.<\/li><li><strong>Bildkomprimierungstools verwenden<\/strong> - Bei der Komprimierung eines Bildes geht es darum, die kleinstm\u00f6gliche Dateigr\u00f6\u00dfe zu erreichen und gleichzeitig ein qualitativ hochwertiges Bild zu erhalten, das weniger Speicherplatz ben\u00f6tigt als das Originalbild. Es gibt eine ganze Reihe hervorragender WordPress-Plugins, mit denen Sie Ihre Bilder einfach und effizient komprimieren k\u00f6nnen. Sie k\u00f6nnen aber auch Tools au\u00dferhalb von WordPress wie Adobe Photoshop oder GIMP verwenden, um Ihre Fotos zu komprimieren. Es ist m\u00f6glich, dass Sie Ihre Bilder zu stark komprimieren. \u00dcberpr\u00fcfen Sie daher die Qualit\u00e4t Ihrer Bilder, bevor Sie sie ver\u00f6ffentlichen.<\/li><\/ul>\n\n\n\n<p class=\"has-medium-font-size wp-block-paragraph\"><strong>Abschlie\u00dfende \u00dcberlegungen<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Die Optimierung der Bilder auf der Website Ihres Online-Gesch\u00e4fts wird Ihrer Mitglieder-Website in vielerlei Hinsicht zugutekommen. Dies tr\u00e4gt nicht nur dazu bei, dass Ihre Website schneller wird, sondern ist auch ein wesentlicher <a href=\"https:\/\/memberpress.com\/de\/3-easy-ways-to-improve-your-seo-ranking\/\">SEO-Schub<\/a> Auch! Wenn Sie noch keine der oben genannten Techniken ausprobiert haben, testen Sie sie doch einmal, um zu sehen, wie sich die Ladegeschwindigkeit Ihrer Website zum Positiven ver\u00e4ndern kann!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"> Wenn Ihnen dieser Beitrag gefallen hat, dann folgen Sie bitte MemberPress auf&nbsp;<a href=\"https:\/\/www.facebook.com\/memberpress\">Facebook<\/a>&nbsp;f\u00fcr weitere gro\u00dfartige Inhalte. Sie k\u00f6nnen uns auch finden auf&nbsp;<a rel=\"noreferrer noopener\" href=\"https:\/\/twitter.com\/memberpress\" target=\"_blank\">Twitter<\/a>&nbsp;und&nbsp;<a href=\"https:\/\/www.instagram.com\/memberpress\/\">Instagram<\/a>. <\/p>","protected":false},"excerpt":{"rendered":"<p>Site speed is extremely important nowadays for your membership site. Your site being able to display high-resolution images quickly can easily make or break your site because it can determine whether or not current members and potential customers will be patient and understanding enough to stay on your membership website. Thankfully, optimizing your site&#8217;s images [&hellip;]<\/p>\n","protected":false},"author":20788,"featured_media":19100,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_strive_editorial_status":"not-started","_strive_copy_of":0,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","_strive_checklists":"\"\"","_strive_active_checklist":"62291e2bb2422","_strive_post_notes":"","footnotes":""},"categories":[69,258,134],"tags":[70,433],"class_list":["post-19089","post","type-post","status-publish","format-standard","has-post-thumbnail","category-advice","category-fixes","category-how-to-2","tag-membership-site","tag-site-speed","entry"],"acf":{"plans":["scale"],"is_featured":false,"download_source":"none","mothership_slug":"","download_url":""},"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 5.0.2 - aioseo.com -->\n\t<meta name=\"description\" content=\"Optimizing your site&#039;s images does not have to be difficult! 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