{"id":2944,"date":"2014-02-10T22:46:01","date_gmt":"2014-02-10T22:46:01","guid":{"rendered":"https:\/\/memberpress.com\/?p=2944"},"modified":"2026-03-02T09:54:46","modified_gmt":"2026-03-02T14:54:46","slug":"launch-an-affiliate-program-for-your-membership-site","status":"publish","type":"post","link":"https:\/\/memberpress.com\/de\/blog\/launch-an-affiliate-program-for-your-membership-site\/","title":{"rendered":"Wie Sie ein Partnerprogramm f\u00fcr Ihre Mitgliederseite starten (und warum Sie das tun sollten)"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Falls Sie noch nicht dar\u00fcber nachgedacht haben, ein Partnerprogramm f\u00fcr Ihre Mitglieder-Website einzuf\u00fchren, sollten Sie dies tun.<\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_88 ez-toc-wrap-center counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<label for=\"ez-toc-cssicon-toggle-item-6ac33cdd0dc06\" class=\"ez-toc-cssicon-toggle-label\"><p class=\"ez-toc-title\" style=\"cursor:inherit\">WAS IST INNEN<\/p>\n<span class=\"ez-toc-cssicon\"><span class=\"eztoc-hide\" style=\"display:none;\">Umschalten auf<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6ac33cdd0dc06\"  \/><nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/memberpress.com\/de\/blog\/launch-an-affiliate-program-for-your-membership-site\/#The_Basics\" >Die Grundlagen<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/memberpress.com\/de\/blog\/launch-an-affiliate-program-for-your-membership-site\/#Your_Affiliate_Program_on_Auto-Pilot\" >Ihr Partnerprogramm auf Autopilot<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/memberpress.com\/de\/blog\/launch-an-affiliate-program-for-your-membership-site\/#Commission_Groups\" >Gruppen der Kommission<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/memberpress.com\/de\/blog\/launch-an-affiliate-program-for-your-membership-site\/#Ready_to_Start_Your_Online_Business\" >Sind Sie bereit, Ihr Online-Gesch\u00e4ft zu starten?<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n\n\n\n\n<p class=\"wp-block-paragraph\">Partnerprogramme k\u00f6nnen Ihren Produkten wesentlich mehr Aufmerksamkeit und Umsatz bringen als viele andere Formen des Marketings. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Wenn Sie es richtig anstellen, k\u00f6nnen Sie Beziehungen zu Bloggern, Website-Besitzern und anderen Personen aufbauen, um Ihre Mitgliederseite bekannt zu machen und Ihre Einnahmen um bis zu 30% zu steigern.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Im Gegensatz zu den meisten anderen WordPress-Mitgliedschafts-Plugins, <a href=\"https:\/\/memberpress.com\/de\/\" target=\"_blank\" rel=\"noreferrer noopener\">MemberPress<\/a> funktioniert sofort dank seines eigenen, gro\u00dfartigen Affiliate-Programm-Plugins,&nbsp;<a href=\"http:\/\/www.easyaffiliate.com\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"http:\/\/www.easyaffiliate.com\">Leichtes Affiliate<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Warum ist das wichtig?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Denn selbst wenn Sie nicht vorhaben, sofort ein Partnerprogramm f\u00fcr Ihre Mitgliederseite zu starten, k\u00f6nnen Sie mit Easy Affiliate im Hinterhand jederzeit eines ins Leben rufen, ohne sich dabei den Kopf zerbrechen zu m\u00fcssen. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dar\u00fcber hinaus kannst du mit deinem Partnerprogramm mehr erreichen als mit jedem anderen Mitgliedschafts-Plugin.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Es stimmt, dass Easy Affiliate mit verschiedenen Zahlungsl\u00f6sungen und Mitgliedersystemen zusammenarbeitet (darunter auch einige unserer Mitbewerber). <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Wir verf\u00fcgen jedoch \u00fcber eine umfassendere und tiefgreifendere Integration zwischen Easy Affiliate und MemberPress \u2013 eine Integration, die es uns erm\u00f6glicht, Dinge zu tun, die andere Systeme nicht k\u00f6nnen.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"The_Basics\"><\/span>Die Grundlagen<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Nat\u00fcrlich muss jedes Partnerprogramm, das etwas taugt, die Partner verwalten (einschlie\u00dflich des Anmeldeprozesses), den Partnern ihre Links und Banner zur Verf\u00fcgung stellen und, was am wichtigsten ist, die Verk\u00e4ufe und Provisionen verfolgen. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Wenn Sie Easy Affiliate zusammen mit MemberPress installieren, funktionieren diese und weitere Funktionen ohne komplizierte Integrationsprozesse. Es ist unglaublich einfach.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Your_Affiliate_Program_on_Auto-Pilot\"><\/span>Ihr Partnerprogramm auf Autopilot<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Wenn Sie also Easy Affiliate zusammen mit MemberPress verwenden, werden Ihre Partnerprovisionen zus\u00e4tzlich zu diesen grundlegenden Funktionen mit allen Vorg\u00e4ngen in MemberPress synchronisiert. Das schlie\u00dft Erstattungen und Stornierungen ein.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Nehmen wir zum Beispiel an, Sally hat Bob auf Ihre Mitglieder-Website verwiesen. Sobald eine Transaktion in MemberPress f\u00fcr Bobs neue Mitgliedschaft abgeschlossen ist, berechnet und verbucht Easy Affiliate automatisch die korrekte Provision f\u00fcr den Verkauf.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Nun braucht Bob aber eine R\u00fcckerstattung, also stellen Sie eine R\u00fcckerstattung von MemberPress oder von Ihrem Gateway aus. Easy Affiliate wird automatisch die korrekte Provision f\u00fcr Sally neu berechnen und verbuchen, so dass die urspr\u00fcnglich gezahlte Provision r\u00fcckg\u00e4ngig gemacht wird. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Allein durch diesen automatisierten Prozess sparen Sie Geld, Zeit und \u00c4rger. Denn im Gegensatz zu anderen Mitgliedschafts-Plugins und Partnerprogrammen m\u00fcssen Sie nie daran denken, Provisionen manuell auszuzahlen.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Commission_Groups\"><\/span>Gruppen der Kommission<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Die <strong>Gruppen der Kommission <\/strong>Diese Funktion ist ausschlie\u00dflich mit der MemberPress-Integration von Easy Affiliate kompatibel. Sie hilft Betreibern von Mitgliederseiten dabei, Affiliates je nach Mitgliedschaftsstufe Anreize zu bieten.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Mit Provisionsgruppen k\u00f6nnen Sie Ihren Mitgliedern die M\u00f6glichkeit geben, je nachdem, f\u00fcr welche Mitgliedschaftsprodukte sie aktiv sind, Anspruch auf weitere Provisionen zu erwerben.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Nehmen wir zum Beispiel an, Sie haben drei Produkte: Bronze, Silber und Gold. Sie legen eine Standardprovision von 10% fest, die bei jedem Verkauf ausgezahlt wird, f\u00fcgen dann aber eine benutzerdefinierte Provisionsgruppe f\u00fcr Bronze f\u00fcr 20%, Silber f\u00fcr 30% und Gold f\u00fcr 40% hinzu.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Nehmen wir nun an, Sally (unsere Partnerin aus dem obigen Beispiel) ist nicht nur Partnerin, sondern auch Silber-Mitglied Ihrer Mitglieder-Website. Und Jay ist ein Partner, der Ihrer Mitglieder-Website noch nicht beigetreten ist. Er hat eine Freundin namens Andrea.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In diesem Szenario, wenn Jay Andrea anwirbt und sie sich f\u00fcr eine Mitgliedschaft anmeldet, erh\u00e4lt Jay eine Provision von 10%, wenn ihre Transaktion abgeschlossen ist. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Angenommen jedoch, Sally empfiehlt Bob weiter und er schlie\u00dft eine Mitgliedschaft ab. Dann erh\u00e4lt Sally eine Provision in H\u00f6he von 30%, sobald seine Transaktion abgeschlossen ist, da sie zur Provisionsgruppe Ihres Silber-Produkts geh\u00f6rt.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sie sehen an diesem Beispiel, dass Sie mit MemberPress-Provisionsgruppen nicht nur Anreize f\u00fcr ein Upgrade schaffen k\u00f6nnen. Sie k\u00f6nnen damit auch qualitativ hochwertigere Affiliates kultivieren - Menschen, die Ihre Mitgliederseite tats\u00e4chlich nutzen und andere dazu inspirieren k\u00f6nnen, sich anzuschlie\u00dfen.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dank der engen Integration und der fortschrittlichen Funktionen, die MemberPress und Easy Affiliate bieten, ersparen Sie sich eine Menge \u00c4rger.<\/p>\n\n\n\n<div class=\"full-width-cta blue image-left\">\n\t<div class=\"full-width-cta-container\">\n\t\t<div class=\"full-width-cta__image\">\n\t\t\t<img\n\t\t\t\tsrc=\"https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/Guy1.webp\"\n\t\t\t\talt=\"CTA-Zeichen\"\n\t\t\t\tloading=\"lazy\"\n\t\t\t\twidth=\"485\" height=\"432\" srcset=\"https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/transparent.gif 1w, https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/Guy1-mobile.webp 543w, https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/Guy1.webp 485w\" sizes=\"auto, (max-width: 767px) 1px, (max-width: 1023px) 543px, 485px\"\t\t\t>\n\t\t<\/div>\n\t\t<div class=\"full-width-cta__text\">\n\t\t\t<h3><span class=\"ez-toc-section\" id=\"Ready_to_Start_Your_Online_Business\"><\/span>Sind Sie bereit, Ihr Online-Gesch\u00e4ft zu starten?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\t\t\t<div><p>Lassen Sie sich f\u00fcr die von Ihnen erstellten Inhalte bezahlen.<\/p>\n<\/div>\n\t\t\t<div class=\"pricing-cta\">\n\t\t\t\t<a href=\"https:\/\/memberpress.com\/de\/plans\/pricing\/\" class=\"cta-button\">\n\t\t\t\t\tMemberPress jetzt kaufen\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/long-arrow-right-white.svg\" class=\"arrow-red\" alt=\"Pfeil\" width=\"20\" height=\"14\">\n\t\t\t\t<\/a>\n\t\t\t\t<a href=\"https:\/\/memberpress.com\/de\/features\">Alle Merkmale anzeigen<\/a>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Und was das Partnerprogramm Ihrer Mitglieder-Website angeht, werden Sie einige wirklich coole Dinge umsetzen k\u00f6nnen \u2013 <a href=\"https:\/\/memberpress.com\/de\/what-membership-software-should-i-use\/\" title=\"Welche Mitgliedersoftware sollte ich verwenden?\">Funktionen, die mit anderen Mitgliedschafts-Plugins nicht m\u00f6glich sind<\/a> und Software f\u00fcr Partnerprogramme.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Klingt das interessant? Erfahren Sie mehr \u00fcber <a href=\"http:\/\/easyaffiliate.com\" target=\"_blank\" rel=\"noreferrer noopener\">Leichtes Affiliate<\/a>!<\/p>","protected":false},"excerpt":{"rendered":"<p>If you haven&#8217;t considered rolling out an affiliate program for your membership site, you should. Affiliate programs can bring your products significantly more attention and sales than many other forms of marketing. If done correctly they can enable you to build relationships with bloggers, site owners, and others to help spread the word about your [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":15937,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_strive_editorial_status":"not-started","_strive_copy_of":0,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"content-sidebar","_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","_strive_checklists":"\"\"","_strive_active_checklist":"62291e2bb2422","_strive_post_notes":"","footnotes":""},"categories":[6,1481,1474],"tags":[92,93,26],"class_list":["post-2944","post","type-post","status-publish","format-standard","has-post-thumbnail","category-add-ons","category-memberpress-features","category-membership-site","tag-affiliate-program-software","tag-affiliates","tag-membership","entry"],"acf":{"plans":["scale"],"is_featured":false,"download_source":"none","mothership_slug":"","download_url":""},"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 5.0.2 - aioseo.com -->\n\t<meta name=\"description\" content=\"Affiliate programs can bring your products attention and sales. 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