{"id":30919,"date":"2022-03-08T05:00:00","date_gmt":"2022-03-08T12:00:00","guid":{"rendered":"https:\/\/memberpress.com\/?p=30919"},"modified":"2022-11-16T15:14:03","modified_gmt":"2022-11-16T22:14:03","slug":"make-money-free-membership-site","status":"publish","type":"post","link":"https:\/\/memberpress.com\/de\/blog\/make-money-free-membership-site\/","title":{"rendered":"How to Make Money From a Free Membership Site (4 Strategies)"},"content":{"rendered":"\n<p>Free membership sites can grow fast \u2013 often much quicker than premium websites. However, a free membership model can also be a double-edged sword. How do you make money from free users and keep your business afloat? <\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_81 ez-toc-wrap-center counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<label for=\"ez-toc-cssicon-toggle-item-69cdb5feaf003\" class=\"ez-toc-cssicon-toggle-label\"><p class=\"ez-toc-title\" style=\"cursor:inherit\">WHAT'S INSIDE<\/p>\n<span class=\"ez-toc-cssicon\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69cdb5feaf003\"  \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/memberpress.com\/de\/blog\/make-money-free-membership-site\/#Why_You_Should_Consider_Creating_a_Free_Membership_Site\" >Why You Should Consider Creating a Free Membership Site<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/memberpress.com\/de\/blog\/make-money-free-membership-site\/#4_Strategies_to_Make_Money_From_a_Free_Membership_Site\" >4 Strategies to Make Money From a Free Membership Site<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/memberpress.com\/de\/blog\/make-money-free-membership-site\/#1_Promote_Products_With_Affiliate_Links\" >1. Promote Products With Affiliate Links<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/memberpress.com\/de\/blog\/make-money-free-membership-site\/#2_Sell_Products_in_an_Ecommerce_Store\" >2. Sell Products in an Ecommerce Store<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/memberpress.com\/de\/blog\/make-money-free-membership-site\/#3_Sign_Up_for_Paid_Advertising\" >3. Sign Up for Paid Advertising<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/memberpress.com\/de\/blog\/make-money-free-membership-site\/#4_Sell_Premium_Features_on_Your_Free_Membership_Site\" >4. Sell Premium Features on Your Free Membership Site<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/memberpress.com\/de\/blog\/make-money-free-membership-site\/#Conclusion\" >Conclusion<\/a><\/li><\/ul><\/nav><\/div>\n\n\n\n\n<p>Since your free membership site can't rely on subscription fees, you'll need to be creative with your monetization strategies. Fortunately, you can use methods such as affiliate marketing and ecommerce sales to increase your revenue.<\/p>\n\n\n\n<p>In this article, we'll explore 4 of the most popular strategies you can use to make money from free membership sites. We'll discuss the characteristics of each and show you how to use each method on your website. Let's get started!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"why-you-should-consider-creating-a-free-membership-site\"><span class=\"ez-toc-section\" id=\"Why_You_Should_Consider_Creating_a_Free_Membership_Site\"><\/span>Why You Should Consider Creating a Free Membership Site<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Ideally, a free membership site offers access to a large user base. Compared to a paid site, a free website can attract significantly more traffic. <\/p>\n\n\n\n<p>If your members don't have to pay for your products and services, they may be more likely to use them and recommend them to others. Therefore, a free membership model can increase your brand exposure. <\/p>\n\n\n\n<p>Moreover, with a free membership site, you can create <a href=\"https:\/\/memberpress.com\/blog\/5-ways-to-add-unique-value-to-your-membership-community\/\" target=\"_blank\" rel=\"noreferrer noopener\">online communities<\/a> to support your brand. By enabling your users to interact freely, you can foster positive associations with your business and incentivize your members to keep coming back:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/11\/acp-member-forum.png\"><img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/11\/acp-member-forum-1024x438.png\" alt=\"An example of members-only forums from the American College of Physicians. \" class=\"wp-image-30974\" width=\"800\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/11\/acp-member-forum-1024x438.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/11\/acp-member-forum-300x128.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/11\/acp-member-forum-768x328.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/11\/acp-member-forum-1536x657.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/11\/acp-member-forum.png 1876w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p>Furthermore, a membership site can build traffic that will attract advertisers. You can even mine the website for information about your customer base. You can then use the data to adjust your marketing strategies to better reach your <a href=\"https:\/\/memberpress.com\/blog\/finding-your-target-audience-for-your-membership-site\/\" target=\"_blank\" rel=\"noreferrer noopener\">target audience<\/a>.<\/p>\n\n\n\n<p>Overall, a free membership site is free to access \u2013 but it's not necessarily <em>completely<\/em> free. There are ways to monetize your website without charging direct fees to your members.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"4-strategies-to-make-money-from-a-free-membership-site\"><span class=\"ez-toc-section\" id=\"4_Strategies_to_Make_Money_From_a_Free_Membership_Site\"><\/span>4 Strategies to Make Money From a Free Membership Site<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Just because you don't charge membership fees doesn't mean you can't generate an income from your members-only website. Let's take a closer look at 4 strategies you can use to monetize your page!<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"1-promote-products-with-affiliate-links\"><span class=\"ez-toc-section\" id=\"1_Promote_Products_With_Affiliate_Links\"><\/span>1. Promote Products With Affiliate Links<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>You can promote products on your website and earn a tidy sum for every customer you refer. This practice is called <a href=\"https:\/\/memberpress.com\/blog\/monetizing-blog-through-affiliate-marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\">affiliate marketing<\/a>. You're the affiliate \u2013 and you're marketing another company's products and services. In turn, you make commissions on all sales made through your promotional links. <\/p>\n\n\n\n<p>Frequently, affiliate marketing involves creating product reviews and product round-ups. In a product round-up, you discuss popular items and then link to them with affiliate URLs. This type of content tends to score high for <a href=\"https:\/\/neilpatel.com\/blog\/create-roundup-post-will-skyrocket-traffic-high-heavens\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">search engine optimization (SEO<\/a>) purposes because it contains multiple keywords and links, bringing in traffic and revenue:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/11\/product-roundup-example.png\"><img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/11\/product-roundup-example-1024x693.png\" alt=\"An example of a product roundup article on a free membership site.\" class=\"wp-image-30984\" width=\"800\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/11\/product-roundup-example-1024x693.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/11\/product-roundup-example-300x203.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/11\/product-roundup-example-768x520.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/11\/product-roundup-example.png 1062w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p>Affiliate income will vary depending on the products or the services. You might promote a hosting service and make $1 for every enrollment \u2013 or you might advertise an expensive marketing software that delivers $20 for every purchase.<\/p>\n\n\n\n<p>You can use affiliate solutions such as <a href=\"http:\/\/prettylinks.com\" target=\"_blank\" rel=\"noreferrer noopener\">Pretty Links<\/a> to <a href=\"https:\/\/prettylinks.com\/blog\/link-cloaking-affiliate-marketers\/\" target=\"_blank\" rel=\"noreferrer noopener\">cloak your affiliate URLs<\/a> and track your performance. However, don't forget to <a href=\"https:\/\/prettylinks.com\/blog\/affiliate-link-disclosures-best-practices\/\" target=\"_blank\" rel=\"noreferrer noopener\">disclose that you're using affiliate links<\/a> to your readers:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/Affiliate-link-disclosure-example.png\"><img decoding=\"async\" width=\"986\" height=\"182\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/Affiliate-link-disclosure-example.png\" alt=\"Affiliate link disclosure example\" class=\"wp-image-52858\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/Affiliate-link-disclosure-example.png 986w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/Affiliate-link-disclosure-example-300x55.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/Affiliate-link-disclosure-example-768x142.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/Affiliate-link-disclosure-example-660x122.png 660w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/Affiliate-link-disclosure-example-840x155.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/Affiliate-link-disclosure-example-700x129.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/Affiliate-link-disclosure-example-156x29.png 156w\" sizes=\"(max-width: 986px) 100vw, 986px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p>Furthermore, you should take care to only promote products and services relevant to your readers. If you include irrelevant affiliate URLs, your members may find you insincere and turn away from your membership platform. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"2-sell-products-in-an-ecommerce-store\"><span class=\"ez-toc-section\" id=\"2_Sell_Products_in_an_Ecommerce_Store\"><\/span>2. Sell Products in an Ecommerce Store<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>You can always sell your own products by setting up an <a href=\"https:\/\/memberpress.com\/blog\/how-to-create-a-woocommerce-members-only-store-in-your-membership-site\/\" target=\"_blank\" rel=\"noreferrer noopener\">ecommerce store.<\/a> For example, if you run a <a href=\"https:\/\/memberpress.com\/blog\/membership-site-recipes-cooking-videos\/\" target=\"_blank\" rel=\"noreferrer noopener\">cooking and recipe membership site<\/a>, you could write and advertise your cookbooks in your online shop. <\/p>\n\n\n\n<p>You can offer multiple item types to your members, including:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Bulk products:<\/strong> You can purchase items in large quantities with discounted prices and then sell them individually.<\/li>\n\n\n\n<li><strong>Custom products:<\/strong> You customize or create a product yourself, manufacturing it and selling it.<\/li>\n\n\n\n<li><strong>Print-on-demand: <\/strong>You design a product, but you never touch it. When a member buys the item, a third-party service manufactures it and sends it to the consumer.<\/li>\n<\/ul>\n\n\n\n<p>Custom merchandise is best-suited to a membership site that has a strong culture, identity, and brand. Furthermore, you can use your platform to perform market research, polling members on the products that they find most interesting.<\/p>\n\n\n\n<p>Moreover, <a href=\"https:\/\/wordpress.org\/plugins\/woocommerce\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">plug-ins such as WooCommerce<\/a> make it easy to create a members-only store. Once you install the add-on, it will walk you through the entire process of starting your store, adding products, and collecting payments:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/WooCommerce-store-setup.png\"><img decoding=\"async\" width=\"1024\" height=\"618\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/WooCommerce-store-setup-1024x618.png\" alt=\"WooCommerce store setup\" class=\"wp-image-52859\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/WooCommerce-store-setup-1024x618.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/WooCommerce-store-setup-300x181.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/WooCommerce-store-setup-768x464.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/WooCommerce-store-setup-282x170.png 282w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/WooCommerce-store-setup-840x507.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/WooCommerce-store-setup-1133x684.png 1133w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/WooCommerce-store-setup-700x422.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/WooCommerce-store-setup-156x94.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/WooCommerce-store-setup-1080x652.png 1080w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/WooCommerce-store-setup.png 1536w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p>Remember that you'll need to offer value to your members. By creating unique products or stocking niche items, you can maximize your sales and generate healthy revenue from your ecommerce store. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"3-sign-up-for-paid-advertising\"><span class=\"ez-toc-section\" id=\"3_Sign_Up_for_Paid_Advertising\"><\/span>3. Sign Up for Paid Advertising <span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>When you <a href=\"https:\/\/memberpress.com\/blog\/google-adsense-guide\/\" target=\"_blank\" rel=\"noreferrer noopener\">enable paid advertising<\/a>, you sell ad space on your site to a third-party platform. The external company then finds advertisers interested in promoting on your website.<\/p>\n\n\n\n<p>For example, <a href=\"https:\/\/www.google.com\/adsense\/start\/\" target=\"_blank\" rel=\"noreferrer noopener\">Google Adsense<\/a> is one of the biggest paid advertising channels. Many websites today use it for basic revenue generation by displaying product advertisements:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/IBM-banner-ad.png\"><img decoding=\"async\" width=\"1023\" height=\"661\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/IBM-banner-ad.png\" alt=\"IBM banner ad\" class=\"wp-image-52862\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/IBM-banner-ad.png 1023w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/IBM-banner-ad-300x194.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/IBM-banner-ad-768x496.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/IBM-banner-ad-263x170.png 263w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/IBM-banner-ad-840x543.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/IBM-banner-ad-700x452.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/IBM-banner-ad-156x101.png 156w\" sizes=\"(max-width: 1023px) 100vw, 1023px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p>Whenever a user views or clicks on a Google ad, you will make a small amount of money. Although the payoff per advertisement is minimal, it's still a consistent income. You also have the option of showing ads until someone pays to hide them, such as through premium features.<\/p>\n\n\n\n<p>According to <a href=\"https:\/\/alphainvestors.com\/seo\/100-day-traffic\/\" target=\"_blank\" rel=\"noreferrer noopener\">Alpha Investors<\/a>, it takes about 150,000 visitors a month to make $100 a day with AdSense. If your site gets substantial traffic, the money can add up. However, even if your website is relatively small, ad revenue can still help pay for your hosting. <\/p>\n\n\n\n<p>Once you sign up for Google AdSense, you can choose whether you want Display ads, In-feed ads, or In-article ads:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/Google-ads-unit-type.png\"><img decoding=\"async\" width=\"981\" height=\"657\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/Google-ads-unit-type.png\" alt=\"Google ads unit type\" class=\"wp-image-52861\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/Google-ads-unit-type.png 981w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/Google-ads-unit-type-300x201.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/Google-ads-unit-type-768x514.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/Google-ads-unit-type-254x170.png 254w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/Google-ads-unit-type-840x563.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/Google-ads-unit-type-700x469.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/Google-ads-unit-type-156x104.png 156w\" sizes=\"(max-width: 981px) 100vw, 981px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p>However, you might want to be careful about displaying too many advertisements. If your membership site looks stuffed with promotional banners, it could be off-putting for your members. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"4-sell-premium-features-on-your-free-membership-site\"><span class=\"ez-toc-section\" id=\"4_Sell_Premium_Features_on_Your_Free_Membership_Site\"><\/span>4. Sell Premium Features on Your Free Membership Site<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Membership sites can sell premium features, such as additional features. This model can be successful because users can opt in to new functionalities and pay if they already see value in your website. <\/p>\n\n\n\n<p>For example, the <a href=\"https:\/\/www.fitbit.com\/global\/us\/products\/services\/premium\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">popular fitness app Fitbit<\/a> provides both free memberships and premium subscriptions. Its paid plans include additional features, such as nutrition resources and advanced data collection:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/11\/fitbit-premium.png\"><img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/11\/fitbit-premium-1024x451.png\" alt=\"Offering premium features is one way to make money from a free membership site. \" class=\"wp-image-30986\" width=\"800\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/11\/fitbit-premium-1024x451.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/11\/fitbit-premium-300x132.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/11\/fitbit-premium-768x338.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/11\/fitbit-premium-1536x677.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/11\/fitbit-premium.png 1586w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p>You have many possibilities to offer premium features. For instance, you might sell access to <a href=\"https:\/\/memberpress.com\/blog\/add-a-discussion-forum-to-your-wordpress-membership-site-with-bbpress\/\" target=\"_blank\" rel=\"noreferrer noopener\">paid forums<\/a>, <a href=\"https:\/\/memberpress.com\/features\/easily-build-sell-courses\/\" target=\"_blank\" rel=\"noreferrer noopener\">online courses<\/a>, and one-on-one sessions with industry professionals. You might even <a href=\"https:\/\/memberpress.com\/blog\/free-trials-course-access-duration\/\" target=\"_blank\" rel=\"noreferrer noopener\">offer free trials<\/a> to some of these features to incentivize members to start paying for them. <\/p>\n\n\n\n<p>Before selling courses and add-ons, you might like to do market research on what your current members would be willing to purchase. For example, you might <a href=\"https:\/\/memberpress.com\/blog\/how-to-conduct-a-survey-of-your-membership-sites-users-in-5-steps\/\" target=\"_blank\" rel=\"noreferrer noopener\">use surveys<\/a> with your users to see which features are missing from your free content. Then, you can develop and advertise your premium add-ons. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"conclusion\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>Conclusion<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Having a free membership site is a great way to drive traffic and growth. Furthermore, it provides multiple opportunities to monetize your members and upgrade them to premium accounts. <\/p>\n\n\n\n<p>In this article, we covered 4 essential strategies for monetizing a free membership site:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Promote products with affiliate links.<\/li>\n\n\n\n<li>Sell products in an ecommerce store.<\/li>\n\n\n\n<li>Sign up to display paid advertising.<\/li>\n\n\n\n<li>Sell premium features.<\/li>\n<\/ol>\n\n\n\n<p>Do you have any questions about monetizing a free membership site? Let us know in the comments section below!<\/p>\n\n\n\n<p><strong>If you liked this article, be sure to follow us on<\/strong><a href=\"https:\/\/www.facebook.com\/memberpress\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong> Facebook<\/strong><\/a><strong>,<\/strong><a href=\"https:\/\/twitter.com\/memberpress\" target=\"_blank\" rel=\"noreferrer noopener\"><strong> Twitter<\/strong><\/a><strong>,<\/strong><a href=\"https:\/\/www.instagram.com\/memberpress\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong> Instagram<\/strong><\/a><strong>, <\/strong><a href=\"https:\/\/www.pinterest.com\/memberpressplugin\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Pinterest<\/strong><\/a><strong>, and<\/strong><a href=\"https:\/\/www.linkedin.com\/showcase\/memberpress\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong> LinkedIn<\/strong><\/a><strong>! And don't forget to subscribe in the <a href=\"https:\/\/memberpress.com\/go\/box\" title=\"Box affiliate link\" class=\"pretty-link-keyword\"rel=\"nofollow \" target=\"_blank\">box<\/a>.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Looking to make money from a free membership site? 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However, a free membership model can also be a double-edged sword. How do you make money from free users and keep your business afloat? <\/p>","content":[{"type":"text","data":"Free membership sites can grow fast \u2013 often much quicker than premium websites. However, a free membership model can also be a double-edged sword. How do you make money from free users and keep your business afloat? "}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>Since your free membership site can't rely on subscription fees, you'll need to be creative with your monetization strategies. Fortunately, you can use methods such as affiliate marketing and ecommerce sales to increase your revenue.<\/p>","content":[{"type":"text","data":"Since your free membership site can't rely on subscription fees, you'll need to be creative with your monetization strategies. Fortunately, you can use methods such as affiliate marketing and ecommerce sales to increase your revenue."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>In this article, we'll explore 4 of the most popular strategies you can use to make money from free membership sites. We'll discuss the characteristics of each and show you how to use each method on your website. Let's get started!<\/p>","content":[{"type":"text","data":"In this article, we'll explore 4 of the most popular strategies you can use to make money from free membership sites. We'll discuss the characteristics of each and show you how to use each method on your website. Let's get started!"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/heading","render":"<h2 class=\"wp-block-heading\" id=\"why-you-should-consider-creating-a-free-membership-site\">Why You Should Consider Creating a Free Membership Site<\/h2>","content":"Why You Should Consider Creating a Free Membership Site","data":[],"style":{"align":"left","parent_style":{},"header":"h2","fontSize":"27px"}},{"type":"core\/paragraph","render":"<p>Ideally, a free membership site offers access to a large user base. Compared to a paid site, a free website can attract significantly more traffic. <\/p>","content":[{"type":"text","data":"Ideally, a free membership site offers access to a large user base. Compared to a paid site, a free website can attract significantly more traffic. "}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>If your members don't have to pay for your products and services, they may be more likely to use them and recommend them to others. Therefore, a free membership model can increase your brand exposure. <\/p>","content":[{"type":"text","data":"If your members don't have to pay for your products and services, they may be more likely to use them and recommend them to others. Therefore, a free membership model can increase your brand exposure. "}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>Moreover, with a free membership site, you can create <a href=\"https:\/\/memberpress.com\/blog\/5-ways-to-add-unique-value-to-your-membership-community\/\" target=\"_blank\" rel=\"noreferrer noopener\">online communities<\/a> to support your brand. By enabling your users to interact freely, you can foster positive associations with your business and incentivize your members to keep coming back:<\/p>","content":[{"type":"text","data":"Moreover, with a free membership site, you can create <a href=\"https:\/\/memberpress.com\/blog\/5-ways-to-add-unique-value-to-your-membership-community\/\" target=\"_blank\" rel=\"noreferrer noopener\">online communities<\/a> to support your brand. By enabling your users to interact freely, you can foster positive associations with your business and incentivize your members to keep coming back:"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/image","render":"<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/11\/acp-member-forum.png\"><img src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/11\/acp-member-forum-1024x438.png\" alt=\"An example of members-only forums from the American College of Physicians. \" class=\"wp-image-30974\" width=\"800\"\/><\/a><\/figure>\n<\/div>","content":"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/11\/acp-member-forum-1024x438.png","data":{"linkSrc":"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/11\/acp-member-forum.png","alt":"An example of members-only forums from the American College of Physicians. ","src":"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/11\/acp-member-forum-1024x438.png","linkDestination":"media","align":"center"},"style":{"width":"800px","height":438,"align":"center","parent_style":{},"sizeSlug":"large","alignSelf":"center"}},{"type":"core\/paragraph","render":"<p>Furthermore, a membership site can build traffic that will attract advertisers. You can even mine the website for information about your customer base. You can then use the data to adjust your marketing strategies to better reach your <a href=\"https:\/\/memberpress.com\/blog\/finding-your-target-audience-for-your-membership-site\/\" target=\"_blank\" rel=\"noreferrer noopener\">target audience<\/a>.<\/p>","content":[{"type":"text","data":"Furthermore, a membership site can build traffic that will attract advertisers. You can even mine the website for information about your customer base. You can then use the data to adjust your marketing strategies to better reach your <a href=\"https:\/\/memberpress.com\/blog\/finding-your-target-audience-for-your-membership-site\/\" target=\"_blank\" rel=\"noreferrer noopener\">target audience<\/a>."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>Overall, a free membership site is free to access \u2013 but it's not necessarily <em>completely<\/em> free. There are ways to monetize your website without charging direct fees to your members.<\/p>","content":[{"type":"text","data":"Overall, a free membership site is free to access \u2013 but it's not necessarily <em>completely<\/em> free. There are ways to monetize your website without charging direct fees to your members."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/heading","render":"<h2 class=\"wp-block-heading\" id=\"4-strategies-to-make-money-from-a-free-membership-site\">4 Strategies to Make Money From a Free Membership Site<\/h2>","content":"4 Strategies to Make Money From a Free Membership Site","data":[],"style":{"align":"left","parent_style":{},"header":"h2","fontSize":"27px"}},{"type":"core\/paragraph","render":"<p>Just because you don't charge membership fees doesn't mean you can't generate an income from your members-only website. Let's take a closer look at 4 strategies you can use to monetize your page!<\/p>","content":[{"type":"text","data":"Just because you don't charge membership fees doesn't mean you can't generate an income from your members-only website. Let's take a closer look at 4 strategies you can use to monetize your page!"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/heading","render":"<h3 class=\"wp-block-heading\" id=\"1-promote-products-with-affiliate-links\">1. Promote Products With Affiliate Links<\/h3>","content":"1. Promote Products With Affiliate Links","data":[],"style":{"align":"left","parent_style":{},"header":"h3","fontSize":"21px"}},{"type":"core\/paragraph","render":"<p>You can promote products on your website and earn a tidy sum for every customer you refer. This practice is called <a href=\"https:\/\/memberpress.com\/blog\/monetizing-blog-through-affiliate-marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\">affiliate marketing<\/a>. You're the affiliate \u2013 and you're marketing another company's products and services. In turn, you make commissions on all sales made through your promotional links. <\/p>","content":[{"type":"text","data":"You can promote products on your website and earn a tidy sum for every customer you refer. This practice is called <a href=\"https:\/\/memberpress.com\/blog\/monetizing-blog-through-affiliate-marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\">affiliate marketing<\/a>. You're the affiliate \u2013 and you're marketing another company's products and services. In turn, you make commissions on all sales made through your promotional links. "}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>Frequently, affiliate marketing involves creating product reviews and product round-ups. In a product round-up, you discuss popular items and then link to them with affiliate URLs. This type of content tends to score high for <a href=\"https:\/\/neilpatel.com\/blog\/create-roundup-post-will-skyrocket-traffic-high-heavens\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">search engine optimization (SEO<\/a>) purposes because it contains multiple keywords and links, bringing in traffic and revenue:<\/p>","content":[{"type":"text","data":"Frequently, affiliate marketing involves creating product reviews and product round-ups. In a product round-up, you discuss popular items and then link to them with affiliate URLs. This type of content tends to score high for <a href=\"https:\/\/neilpatel.com\/blog\/create-roundup-post-will-skyrocket-traffic-high-heavens\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">search engine optimization (SEO<\/a>) purposes because it contains multiple keywords and links, bringing in traffic and revenue:"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/image","render":"<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/11\/product-roundup-example.png\"><img src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/11\/product-roundup-example-1024x693.png\" alt=\"An example of a product roundup article on a free membership site.\" class=\"wp-image-30984\" width=\"800\"\/><\/a><\/figure>\n<\/div>","content":"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/11\/product-roundup-example-1024x693.png","data":{"linkSrc":"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/11\/product-roundup-example.png","alt":"An example of a product roundup article on a free membership site.","src":"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/11\/product-roundup-example-1024x693.png","linkDestination":"media","align":"center"},"style":{"width":"800px","height":693,"align":"center","parent_style":{},"sizeSlug":"large","alignSelf":"center"}},{"type":"core\/paragraph","render":"<p>Affiliate income will vary depending on the products or the services. You might promote a hosting service and make $1 for every enrollment \u2013 or you might advertise an expensive marketing software that delivers $20 for every purchase.<\/p>","content":[{"type":"text","data":"Affiliate income will vary depending on the products or the services. You might promote a hosting service and make $1 for every enrollment \u2013 or you might advertise an expensive marketing software that delivers $20 for every purchase."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>You can use affiliate solutions such as <a href=\"http:\/\/prettylinks.com\" target=\"_blank\" rel=\"noreferrer noopener\">Pretty Links<\/a> to <a href=\"https:\/\/prettylinks.com\/blog\/link-cloaking-affiliate-marketers\/\" target=\"_blank\" rel=\"noreferrer noopener\">cloak your affiliate URLs<\/a> and track your performance. However, don't forget to <a href=\"https:\/\/prettylinks.com\/blog\/affiliate-link-disclosures-best-practices\/\" target=\"_blank\" rel=\"noreferrer noopener\">disclose that you're using affiliate links<\/a> to your readers:<\/p>","content":[{"type":"text","data":"You can use affiliate solutions such as <a href=\"http:\/\/prettylinks.com\" target=\"_blank\" rel=\"noreferrer noopener\">Pretty Links<\/a> to <a href=\"https:\/\/prettylinks.com\/blog\/link-cloaking-affiliate-marketers\/\" target=\"_blank\" rel=\"noreferrer noopener\">cloak your affiliate URLs<\/a> and track your performance. However, don't forget to <a href=\"https:\/\/prettylinks.com\/blog\/affiliate-link-disclosures-best-practices\/\" target=\"_blank\" rel=\"noreferrer noopener\">disclose that you're using affiliate links<\/a> to your readers:"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/image","render":"<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/Affiliate-link-disclosure-example.png\"><img src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/Affiliate-link-disclosure-example.png\" alt=\"Affiliate link disclosure example\" class=\"wp-image-52858\"\/><\/a><\/figure>\n<\/div>","content":"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/Affiliate-link-disclosure-example.png","data":{"linkSrc":"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/Affiliate-link-disclosure-example.png","alt":"Affiliate link disclosure example","src":"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/Affiliate-link-disclosure-example.png","linkDestination":"media","align":"center"},"style":{"width":986,"height":182,"align":"center","parent_style":{},"sizeSlug":"full","alignSelf":"center"}},{"type":"core\/paragraph","render":"<p>Furthermore, you should take care to only promote products and services relevant to your readers. If you include irrelevant affiliate URLs, your members may find you insincere and turn away from your membership platform. <\/p>","content":[{"type":"text","data":"Furthermore, you should take care to only promote products and services relevant to your readers. If you include irrelevant affiliate URLs, your members may find you insincere and turn away from your membership platform. "}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/heading","render":"<h3 class=\"wp-block-heading\" id=\"2-sell-products-in-an-ecommerce-store\">2. Sell Products in an Ecommerce Store<\/h3>","content":"2. Sell Products in an Ecommerce Store","data":[],"style":{"align":"left","parent_style":{},"header":"h3","fontSize":"21px"}},{"type":"core\/paragraph","render":"<p>You can always sell your own products by setting up an <a href=\"https:\/\/memberpress.com\/blog\/how-to-create-a-woocommerce-members-only-store-in-your-membership-site\/\" target=\"_blank\" rel=\"noreferrer noopener\">ecommerce store.<\/a> For example, if you run a <a href=\"https:\/\/memberpress.com\/blog\/membership-site-recipes-cooking-videos\/\" target=\"_blank\" rel=\"noreferrer noopener\">cooking and recipe membership site<\/a>, you could write and advertise your cookbooks in your online shop. <\/p>","content":[{"type":"text","data":"You can always sell your own products by setting up an <a href=\"https:\/\/memberpress.com\/blog\/how-to-create-a-woocommerce-members-only-store-in-your-membership-site\/\" target=\"_blank\" rel=\"noreferrer noopener\">ecommerce store.<\/a> For example, if you run a <a href=\"https:\/\/memberpress.com\/blog\/membership-site-recipes-cooking-videos\/\" target=\"_blank\" rel=\"noreferrer noopener\">cooking and recipe membership site<\/a>, you could write and advertise your cookbooks in your online shop. "}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>You can offer multiple item types to your members, including:<\/p>","content":[{"type":"text","data":"You can offer multiple item types to your members, including:"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/list","render":"<ul class=\"wp-block-list\">\n<li><strong>Bulk products:<\/strong> You can purchase items in large quantities with discounted prices and then sell them individually.<\/li>\n\n\n\n<li><strong>Custom products:<\/strong> You customize or create a product yourself, manufacturing it and selling it.<\/li>\n\n\n\n<li><strong>Print-on-demand: <\/strong>You design a product, but you never touch it. When a member buys the item, a third-party service manufactures it and sends it to the consumer.<\/li>\n<\/ul>","content":"<ul class=\"wp-block-list\">\n<li><strong>Bulk products:<\/strong> You can purchase items in large quantities with discounted prices and then sell them individually.<\/li>\n\n\n\n<li><strong>Custom products:<\/strong> You customize or create a product yourself, manufacturing it and selling it.<\/li>\n\n\n\n<li><strong>Print-on-demand: <\/strong>You design a product, but you never touch it. When a member buys the item, a third-party service manufactures it and sends it to the consumer.<\/li>\n<\/ul>","listItemData":[{"type":"core\/list-item","render":"<li><strong>Bulk products:<\/strong> You can purchase items in large quantities with discounted prices and then sell them individually.<\/li>","content":"Bulk products: You can purchase items in large quantities with discounted prices and then sell them individually.","data":{"text":"Bulk products: You can purchase items in large quantities with discounted prices and then sell them individually."},"style":{"parent_style":{}}},{"type":"core\/list-item","render":"<li><strong>Custom products:<\/strong> You customize or create a product yourself, manufacturing it and selling it.<\/li>","content":"Custom products: You customize or create a product yourself, manufacturing it and selling it.","data":{"text":"Custom products: You customize or create a product yourself, manufacturing it and selling it."},"style":{"parent_style":{}}},{"type":"core\/list-item","render":"<li><strong>Print-on-demand: <\/strong>You design a product, but you never touch it. When a member buys the item, a third-party service manufactures it and sends it to the consumer.<\/li>","content":"Print-on-demand: You design a product, but you never touch it. When a member buys the item, a third-party service manufactures it and sends it to the consumer.","data":{"text":"Print-on-demand: You design a product, but you never touch it. When a member buys the item, a third-party service manufactures it and sends it to the consumer."},"style":{"parent_style":{}}}],"data":{"listType":"unordered"},"style":{"parent_style":{}}},{"type":"core\/paragraph","render":"<p>Custom merchandise is best-suited to a membership site that has a strong culture, identity, and brand. Furthermore, you can use your platform to perform market research, polling members on the products that they find most interesting.<\/p>","content":[{"type":"text","data":"Custom merchandise is best-suited to a membership site that has a strong culture, identity, and brand. Furthermore, you can use your platform to perform market research, polling members on the products that they find most interesting."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>Moreover, <a href=\"https:\/\/wordpress.org\/plugins\/woocommerce\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">plug-ins such as WooCommerce<\/a> make it easy to create a members-only store. Once you install the add-on, it will walk you through the entire process of starting your store, adding products, and collecting payments:<\/p>","content":[{"type":"text","data":"Moreover, <a href=\"https:\/\/wordpress.org\/plugins\/woocommerce\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">plug-ins such as WooCommerce<\/a> make it easy to create a members-only store. Once you install the add-on, it will walk you through the entire process of starting your store, adding products, and collecting payments:"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/image","render":"<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/WooCommerce-store-setup.png\"><img src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/WooCommerce-store-setup-1024x618.png\" alt=\"WooCommerce store setup\" class=\"wp-image-52859\"\/><\/a><\/figure>\n<\/div>","content":"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/WooCommerce-store-setup-1024x618.png","data":{"linkSrc":"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/WooCommerce-store-setup.png","alt":"WooCommerce store setup","src":"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/WooCommerce-store-setup-1024x618.png","linkDestination":"media","align":"center"},"style":{"width":1024,"height":618,"align":"center","parent_style":{},"sizeSlug":"large","alignSelf":"center"}},{"type":"core\/paragraph","render":"<p>Remember that you'll need to offer value to your members. By creating unique products or stocking niche items, you can maximize your sales and generate healthy revenue from your ecommerce store. <\/p>","content":[{"type":"text","data":"Remember that you'll need to offer value to your members. By creating unique products or stocking niche items, you can maximize your sales and generate healthy revenue from your ecommerce store. "}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/heading","render":"<h3 class=\"wp-block-heading\" id=\"3-sign-up-for-paid-advertising\">3. Sign Up for Paid Advertising <\/h3>","content":"3. Sign Up for Paid Advertising","data":[],"style":{"align":"left","parent_style":{},"header":"h3","fontSize":"21px"}},{"type":"core\/paragraph","render":"<p>When you <a href=\"https:\/\/memberpress.com\/blog\/google-adsense-guide\/\" target=\"_blank\" rel=\"noreferrer noopener\">enable paid advertising<\/a>, you sell ad space on your site to a third-party platform. The external company then finds advertisers interested in promoting on your website.<\/p>","content":[{"type":"text","data":"When you <a href=\"https:\/\/memberpress.com\/blog\/google-adsense-guide\/\" target=\"_blank\" rel=\"noreferrer noopener\">enable paid advertising<\/a>, you sell ad space on your site to a third-party platform. The external company then finds advertisers interested in promoting on your website."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>For example, <a href=\"https:\/\/www.google.com\/adsense\/start\/\" target=\"_blank\" rel=\"noreferrer noopener\">Google Adsense<\/a> is one of the biggest paid advertising channels. Many websites today use it for basic revenue generation by displaying product advertisements:<\/p>","content":[{"type":"text","data":"For example, <a href=\"https:\/\/www.google.com\/adsense\/start\/\" target=\"_blank\" rel=\"noreferrer noopener\">Google Adsense<\/a> is one of the biggest paid advertising channels. Many websites today use it for basic revenue generation by displaying product advertisements:"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/image","render":"<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/IBM-banner-ad.png\"><img src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/IBM-banner-ad.png\" alt=\"IBM banner ad\" class=\"wp-image-52862\"\/><\/a><\/figure>\n<\/div>","content":"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/IBM-banner-ad.png","data":{"linkSrc":"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/IBM-banner-ad.png","alt":"IBM banner ad","src":"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/IBM-banner-ad.png","linkDestination":"media","align":"center"},"style":{"width":1023,"height":661,"align":"center","parent_style":{},"sizeSlug":"full","alignSelf":"center"}},{"type":"core\/paragraph","render":"<p>Whenever a user views or clicks on a Google ad, you will make a small amount of money. Although the payoff per advertisement is minimal, it's still a consistent income. You also have the option of showing ads until someone pays to hide them, such as through premium features.<\/p>","content":[{"type":"text","data":"Whenever a user views or clicks on a Google ad, you will make a small amount of money. Although the payoff per advertisement is minimal, it's still a consistent income. You also have the option of showing ads until someone pays to hide them, such as through premium features."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>According to <a href=\"https:\/\/alphainvestors.com\/seo\/100-day-traffic\/\" target=\"_blank\" rel=\"noreferrer noopener\">Alpha Investors<\/a>, it takes about 150,000 visitors a month to make $100 a day with AdSense. If your site gets substantial traffic, the money can add up. However, even if your website is relatively small, ad revenue can still help pay for your hosting. <\/p>","content":[{"type":"text","data":"According to <a href=\"https:\/\/alphainvestors.com\/seo\/100-day-traffic\/\" target=\"_blank\" rel=\"noreferrer noopener\">Alpha Investors<\/a>, it takes about 150,000 visitors a month to make $100 a day with AdSense. If your site gets substantial traffic, the money can add up. However, even if your website is relatively small, ad revenue can still help pay for your hosting. "}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>Once you sign up for Google AdSense, you can choose whether you want Display ads, In-feed ads, or In-article ads:<\/p>","content":[{"type":"text","data":"Once you sign up for Google AdSense, you can choose whether you want Display ads, In-feed ads, or In-article ads:"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/image","render":"<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/Google-ads-unit-type.png\"><img src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/Google-ads-unit-type.png\" alt=\"Google ads unit type\" class=\"wp-image-52861\"\/><\/a><\/figure>\n<\/div>","content":"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/Google-ads-unit-type.png","data":{"linkSrc":"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/Google-ads-unit-type.png","alt":"Google ads unit type","src":"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/03\/Google-ads-unit-type.png","linkDestination":"media","align":"center"},"style":{"width":981,"height":657,"align":"center","parent_style":{},"sizeSlug":"full","alignSelf":"center"}},{"type":"core\/paragraph","render":"<p>However, you might want to be careful about displaying too many advertisements. If your membership site looks stuffed with promotional banners, it could be off-putting for your members. <\/p>","content":[{"type":"text","data":"However, you might want to be careful about displaying too many advertisements. If your membership site looks stuffed with promotional banners, it could be off-putting for your members. "}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/heading","render":"<h3 class=\"wp-block-heading\" id=\"4-sell-premium-features-on-your-free-membership-site\">4. Sell Premium Features on Your Free Membership Site<\/h3>","content":"4. Sell Premium Features on Your Free Membership Site","data":[],"style":{"align":"left","parent_style":{},"header":"h3","fontSize":"21px"}},{"type":"core\/paragraph","render":"<p>Membership sites can sell premium features, such as additional features. This model can be successful because users can opt in to new functionalities and pay if they already see value in your website. <\/p>","content":[{"type":"text","data":"Membership sites can sell premium features, such as additional features. This model can be successful because users can opt in to new functionalities and pay if they already see value in your website. "}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>For example, the <a href=\"https:\/\/www.fitbit.com\/global\/us\/products\/services\/premium\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">popular fitness app Fitbit<\/a> provides both free memberships and premium subscriptions. Its paid plans include additional features, such as nutrition resources and advanced data collection:<\/p>","content":[{"type":"text","data":"For example, the <a href=\"https:\/\/www.fitbit.com\/global\/us\/products\/services\/premium\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">popular fitness app Fitbit<\/a> provides both free memberships and premium subscriptions. Its paid plans include additional features, such as nutrition resources and advanced data collection:"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/image","render":"<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/11\/fitbit-premium.png\"><img src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/11\/fitbit-premium-1024x451.png\" alt=\"Offering premium features is one way to make money from a free membership site. \" class=\"wp-image-30986\" width=\"800\"\/><\/a><\/figure>\n<\/div>","content":"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/11\/fitbit-premium-1024x451.png","data":{"linkSrc":"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/11\/fitbit-premium.png","alt":"Offering premium features is one way to make money from a free membership site. ","src":"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/11\/fitbit-premium-1024x451.png","linkDestination":"media","align":"center"},"style":{"width":"800px","height":451,"align":"center","parent_style":{},"sizeSlug":"large","alignSelf":"center"}},{"type":"core\/paragraph","render":"<p>You have many possibilities to offer premium features. For instance, you might sell access to <a href=\"https:\/\/memberpress.com\/blog\/add-a-discussion-forum-to-your-wordpress-membership-site-with-bbpress\/\" target=\"_blank\" rel=\"noreferrer noopener\">paid forums<\/a>, <a href=\"https:\/\/memberpress.com\/features\/easily-build-sell-courses\/\" target=\"_blank\" rel=\"noreferrer noopener\">online courses<\/a>, and one-on-one sessions with industry professionals. You might even <a href=\"https:\/\/memberpress.com\/blog\/free-trials-course-access-duration\/\" target=\"_blank\" rel=\"noreferrer noopener\">offer free trials<\/a> to some of these features to incentivize members to start paying for them. <\/p>","content":[{"type":"text","data":"You have many possibilities to offer premium features. For instance, you might sell access to <a href=\"https:\/\/memberpress.com\/blog\/add-a-discussion-forum-to-your-wordpress-membership-site-with-bbpress\/\" target=\"_blank\" rel=\"noreferrer noopener\">paid forums<\/a>, <a href=\"https:\/\/memberpress.com\/features\/easily-build-sell-courses\/\" target=\"_blank\" rel=\"noreferrer noopener\">online courses<\/a>, and one-on-one sessions with industry professionals. You might even <a href=\"https:\/\/memberpress.com\/blog\/free-trials-course-access-duration\/\" target=\"_blank\" rel=\"noreferrer noopener\">offer free trials<\/a> to some of these features to incentivize members to start paying for them. "}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>Before selling courses and add-ons, you might like to do market research on what your current members would be willing to purchase. For example, you might <a href=\"https:\/\/memberpress.com\/blog\/how-to-conduct-a-survey-of-your-membership-sites-users-in-5-steps\/\" target=\"_blank\" rel=\"noreferrer noopener\">use surveys<\/a> with your users to see which features are missing from your free content. Then, you can develop and advertise your premium add-ons. <\/p>","content":[{"type":"text","data":"Before selling courses and add-ons, you might like to do market research on what your current members would be willing to purchase. For example, you might <a href=\"https:\/\/memberpress.com\/blog\/how-to-conduct-a-survey-of-your-membership-sites-users-in-5-steps\/\" target=\"_blank\" rel=\"noreferrer noopener\">use surveys<\/a> with your users to see which features are missing from your free content. Then, you can develop and advertise your premium add-ons. "}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/heading","render":"<h2 class=\"wp-block-heading\" id=\"conclusion\">Conclusion<\/h2>","content":"Conclusion","data":[],"style":{"align":"left","parent_style":{},"header":"h2","fontSize":"27px"}},{"type":"core\/paragraph","render":"<p>Having a free membership site is a great way to drive traffic and growth. Furthermore, it provides multiple opportunities to monetize your members and upgrade them to premium accounts. <\/p>","content":[{"type":"text","data":"Having a free membership site is a great way to drive traffic and growth. Furthermore, it provides multiple opportunities to monetize your members and upgrade them to premium accounts. "}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>In this article, we covered 4 essential strategies for monetizing a free membership site:<\/p>","content":[{"type":"text","data":"In this article, we covered 4 essential strategies for monetizing a free membership site:"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/list","render":"<ol class=\"wp-block-list\">\n<li>Promote products with affiliate links.<\/li>\n\n\n\n<li>Sell products in an ecommerce store.<\/li>\n\n\n\n<li>Sign up to display paid advertising.<\/li>\n\n\n\n<li>Sell premium features.<\/li>\n<\/ol>","content":"<ol class=\"wp-block-list\">\n<li>Promote products with affiliate links.<\/li>\n\n\n\n<li>Sell products in an ecommerce store.<\/li>\n\n\n\n<li>Sign up to display paid advertising.<\/li>\n\n\n\n<li>Sell premium features.<\/li>\n<\/ol>","listItemData":[{"type":"core\/list-item","render":"<li>Promote products with affiliate links.<\/li>","content":"Promote products with affiliate links.","data":{"text":"Promote products with affiliate links."},"style":{"parent_style":{}}},{"type":"core\/list-item","render":"<li>Sell products in an ecommerce store.<\/li>","content":"Sell products in an ecommerce store.","data":{"text":"Sell products in an ecommerce store."},"style":{"parent_style":{}}},{"type":"core\/list-item","render":"<li>Sign up to display paid advertising.<\/li>","content":"Sign up to display paid advertising.","data":{"text":"Sign up to display paid advertising."},"style":{"parent_style":{}}},{"type":"core\/list-item","render":"<li>Sell premium features.<\/li>","content":"Sell premium features.","data":{"text":"Sell premium features."},"style":{"parent_style":{}}}],"data":{"listType":"ordered"},"style":{"parent_style":{}}},{"type":"core\/paragraph","render":"<p>Do you have any questions about monetizing a free membership site? Let us know in the comments section below!<\/p>","content":[{"type":"text","data":"Do you have any questions about monetizing a free membership site? Let us know in the comments section below!"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p><strong>If you liked this article, be sure to follow us on<\/strong><a href=\"https:\/\/www.facebook.com\/memberpress\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong> Facebook<\/strong><\/a><strong>,<\/strong><a href=\"https:\/\/twitter.com\/memberpress\" target=\"_blank\" rel=\"noreferrer noopener\"><strong> Twitter<\/strong><\/a><strong>,<\/strong><a href=\"https:\/\/www.instagram.com\/memberpress\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong> Instagram<\/strong><\/a><strong>, <\/strong><a href=\"https:\/\/www.pinterest.com\/memberpressplugin\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Pinterest<\/strong><\/a><strong>, and<\/strong><a href=\"https:\/\/www.linkedin.com\/showcase\/memberpress\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong> LinkedIn<\/strong><\/a><strong>! And don't forget to subscribe in the box.<\/strong><\/p>","content":[{"type":"text","data":"<strong>If you liked this article, be sure to follow us on<\/strong><a href=\"https:\/\/www.facebook.com\/memberpress\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong> Facebook<\/strong><\/a><strong>,<\/strong><a href=\"https:\/\/twitter.com\/memberpress\" target=\"_blank\" rel=\"noreferrer noopener\"><strong> Twitter<\/strong><\/a><strong>,<\/strong><a href=\"https:\/\/www.instagram.com\/memberpress\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong> Instagram<\/strong><\/a><strong>, <\/strong><a href=\"https:\/\/www.pinterest.com\/memberpressplugin\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Pinterest<\/strong><\/a><strong>, and<\/strong><a href=\"https:\/\/www.linkedin.com\/showcase\/memberpress\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong> LinkedIn<\/strong><\/a><strong>! And don't forget to subscribe in the box.<\/strong>"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}}],"app_access":{"can_access":true,"restrict_message":null},"_links":{"self":[{"href":"https:\/\/memberpress.com\/de\/wp-json\/wp\/v2\/posts\/30919","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/memberpress.com\/de\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/memberpress.com\/de\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/memberpress.com\/de\/wp-json\/wp\/v2\/users\/76756"}],"replies":[{"embeddable":true,"href":"https:\/\/memberpress.com\/de\/wp-json\/wp\/v2\/comments?post=30919"}],"version-history":[{"count":0,"href":"https:\/\/memberpress.com\/de\/wp-json\/wp\/v2\/posts\/30919\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/memberpress.com\/de\/wp-json\/wp\/v2\/media\/32843"}],"wp:attachment":[{"href":"https:\/\/memberpress.com\/de\/wp-json\/wp\/v2\/media?parent=30919"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/memberpress.com\/de\/wp-json\/wp\/v2\/categories?post=30919"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/memberpress.com\/de\/wp-json\/wp\/v2\/tags?post=30919"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}