{"id":37815,"date":"2022-07-21T05:00:00","date_gmt":"2022-07-21T11:00:00","guid":{"rendered":"https:\/\/memberpress.com\/?p=37815"},"modified":"2024-03-13T10:55:51","modified_gmt":"2024-03-13T14:55:51","slug":"memberpress-customer-story-crested-butte-museum-watch-now","status":"publish","type":"post","link":"https:\/\/memberpress.com\/de\/blog\/memberpress-customer-story-crested-butte-museum-watch-now\/","title":{"rendered":"Little Museum Builds a Big Online Presence (WordPress Success Story)"},"content":{"rendered":"\n<p><strong><em>See how a small-town museum brought their member base into the digital world with WordPress and MemberPress.<\/em><\/strong><\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_81 ez-toc-wrap-center counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<label for=\"ez-toc-cssicon-toggle-item-69b02e059b45b\" class=\"ez-toc-cssicon-toggle-label\"><p class=\"ez-toc-title\" style=\"cursor:inherit\">WHAT'S INSIDE<\/p>\n<span class=\"ez-toc-cssicon\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69b02e059b45b\"  \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/memberpress.com\/de\/blog\/memberpress-customer-story-crested-butte-museum-watch-now\/#Meet_MemberPress_User_Anna-Marie_Davidson\" >Meet MemberPress User Anna-Marie Davidson<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/memberpress.com\/de\/blog\/memberpress-customer-story-crested-butte-museum-watch-now\/#Crested_Butte_Museum_A_Membership_Experience\" >Crested Butte Museum A Membership Experience<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/memberpress.com\/de\/blog\/memberpress-customer-story-crested-butte-museum-watch-now\/#How_MemberPress_Helped_Crested_Butte_Museum\" >How MemberPress Helped Crested Butte Museum<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/memberpress.com\/de\/blog\/memberpress-customer-story-crested-butte-museum-watch-now\/#Want_to_Grow_You_Membership_Base_Online_Heres_How\" >Want to Grow You Membership Base Online? Here\u2019s How<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/memberpress.com\/de\/blog\/memberpress-customer-story-crested-butte-museum-watch-now\/#1_Create_Content_Your_Members_Would_Value\" >1. Create Content Your Members Would Value<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/memberpress.com\/de\/blog\/memberpress-customer-story-crested-butte-museum-watch-now\/#2_Start_a_WordPress_Website\" >2. Start a WordPress Website<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/memberpress.com\/de\/blog\/memberpress-customer-story-crested-butte-museum-watch-now\/#3_Install_MemberPress\" >3. Install MemberPress\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/memberpress.com\/de\/blog\/memberpress-customer-story-crested-butte-museum-watch-now\/#Conclusion\" >Conclusion<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n\n\n\n\n<p>History's all around us, and we love to memorialize and remember what came before. It's something uniquely human to be so curious about, intrigued by, and grateful to our ancestors.<\/p>\n\n\n\n<p>Colorado's Crested Butte Museum is all about the preservation of our past. This nonprofit organization is dedicated to creating educational programming on the history and traditions of Crested Butte and the surrounding Gunnison Valley.<\/p>\n\n\n\n<p>The museum opened in 2003 at Tony's Conoco, a beloved local landmark and gathering spot. In the years since, the museum and community have remained tightly knit.<\/p>\n\n\n\n<p>We got together with Anna-Marie Davidson, the museum's Events and Marketing Coordinator, to talk about what's new over at Crested Butte:<\/p>\n\n\n\n<p class=\"has-text-align-center\"><strong><a href=\"https:\/\/www.youtube.com\/watch?v=TMjV73bIWDU\" target=\"_blank\" rel=\"noreferrer noopener\">\u2b07\ufe0f Watch the Crested Butte Museum MemberPress Customer Story:\u00a0<strong>\u2b07\ufe0f<\/strong><\/a><\/strong><\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<span class=\"SdcU8Ft4M0hRrw3BDlftwNxJM3QWeZhAHD1AXFiXzum0gpmyvpOvNKd5Ib9295qLsiYznSkbkjQoaOPyrfjEsEG8\"><div class=\"responsive-video\"><iframe title=\"Customer Stories: Crested Butte Museum (MemberPress)\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/TMjV73bIWDU?feature=oembed&enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div><\/span>\n<\/div><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Meet_MemberPress_User_Anna-Marie_Davidson\"><\/span>Meet MemberPress User: Anna-Marie Davidson<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Anna-Marie is passionate about what the museum does for everyone \u2013 visitors and locals alike.<\/p>\n\n\n\n<p><em>\u201cIt's a historical museum that gives them the chance to come and see how [Crested Butte's] mining roots transitioned into the ski tourism town that it is today.\u201d<\/em><\/p>\n\n\n\n<p>The museum has been around in some form since 1993, serving as a hub for the community. Locals have always hung out at the spot now known as Tony's Conoco, which was the town's first gas pump back in the early 1900s. <\/p>\n\n\n\n<p>After some lively fundraising efforts, the museum was able to move to the Conoco.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/06\/21167537_1874219405925913_6519399087092652513_o.jpg\"><img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/06\/21167537_1874219405925913_6519399087092652513_o-1024x683.jpg\" alt=\"\" class=\"wp-image-37819\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/06\/21167537_1874219405925913_6519399087092652513_o-1024x683.jpg 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/06\/21167537_1874219405925913_6519399087092652513_o-300x200.jpg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/06\/21167537_1874219405925913_6519399087092652513_o-768x512.jpg 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/06\/21167537_1874219405925913_6519399087092652513_o-1536x1024.jpg 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/06\/21167537_1874219405925913_6519399087092652513_o-255x170.jpg 255w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/06\/21167537_1874219405925913_6519399087092652513_o-840x560.jpg 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/06\/21167537_1874219405925913_6519399087092652513_o-1026x684.jpg 1026w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/06\/21167537_1874219405925913_6519399087092652513_o-1545x1030.jpg 1545w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/06\/21167537_1874219405925913_6519399087092652513_o-700x467.jpg 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/06\/21167537_1874219405925913_6519399087092652513_o-156x104.jpg 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/06\/21167537_1874219405925913_6519399087092652513_o-1080x720.jpg 1080w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/06\/21167537_1874219405925913_6519399087092652513_o-600x400.jpg 600w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/06\/21167537_1874219405925913_6519399087092652513_o.jpg 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><figcaption class=\"wp-element-caption\">via <a href=\"https:\/\/crestedbuttemuseum.com\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Crested Butte Museum<\/a><\/figcaption><\/figure>\n\n\n\n<p>Aside from an old-timey hardware store, the exhibits center around coal mining, skiing, mountain biking, a small model of the town, and more. <\/p>\n\n\n\n<p>The small museum even has rotating seasonal exhibits, which can vary in scope and content.<\/p>\n\n\n\n<p>Museums have always relied (in part) on memberships to keep their lights on, and Crested Butte is no exception. <a href=\"https:\/\/memberpress.com\/blog\/membership-site-reasons\/\" target=\"_blank\" rel=\"noreferrer noopener\">In the digital age<\/a>, what's a better way to drum up memberships than with <a href=\"https:\/\/memberpress.com\/blog\/building-an-online-membership-site-using-wordpress\/\" target=\"_blank\" rel=\"noreferrer noopener\">the world's #1 WordPress monetization and membership plugin<\/a>?<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Crested_Butte_Museum_A_Membership_Experience\"><\/span>Crested Butte Museum: A Membership Experience<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>When 2020 rolled around and the pandemic hit full force, the museum's staff had to get creative to stay afloat. Anna-Marie says that, like many businesses at the time, they started getting worried:<\/p>\n\n\n\n<p><em>\u201cThe museum was at a crux thinking about how we could make money through the pandemic, because before it was all of these in-person events and bringing people into the shop\u2026 so that's when our virtual offerings really started to kick off.\u201d<\/em><\/p>\n\n\n\n<p>Thinking smart, they launched a virtual history and speaker series to keep the museum\u2019s educational programming alive. Today the process is ongoing, with their library of virtual content ever-growing.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/06\/CBM_1.png\"><img decoding=\"async\" width=\"1024\" height=\"519\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/06\/CBM_1-1024x519.png\" alt=\"crested butte museum website\" class=\"wp-image-37820\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/06\/CBM_1-1024x519.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/06\/CBM_1-300x152.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/06\/CBM_1-768x389.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/06\/CBM_1-1536x779.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/06\/CBM_1-2048x1038.png 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/06\/CBM_1-335x170.png 335w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/06\/CBM_1-840x426.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/06\/CBM_1-1216x616.png 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/06\/CBM_1-1832x929.png 1832w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/06\/CBM_1-700x355.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/06\/CBM_1-156x79.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/06\/CBM_1-1080x548.png 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p>While adding even more digital content (things like a collection of artifacts, galleries, and oral histories) the museum wanted to overhaul how they ran their memberships. <\/p>\n\n\n\n<p>More than that, they wanted something that integrated into their existing membership site.<\/p>\n\n\n\n<p>After researching countless membership site platforms, Anna-Marie says they settled pretty quickly on MemberPress. <em>\u201cWe decided MemberPress was the one to go with, just the ease of use compared to the other ones.\u201d<\/em><\/p>\n\n\n\n<p>Fast forward a few months, and the Crested Butte Museum's membership service is 100% powered by MemberPress. <\/p>\n\n\n\n<p>Now, members get free entrance to exhibits, discounted event tickets and gift store items, access to exclusive events, and more. <\/p>\n\n\n\n<p>They even offer a higher-tiered membership called the Potbelly Stove club, named after the old stove that locals used to gather around to tell stories. These VIPs get even more bang for their buck, like private tours, dinners, and other events.<\/p>\n\n\n\n<p>Anna-Marie looks forward to building out the digital content that the museum can offer. <\/p>\n\n\n\n<p>\u201c<em>I want it to have virtual exhibits on here where people can click through and actually zoom in to something and see it. There's a lot of things we can do so people can engage with the history of our town without having to come here.\u201d<\/em><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_MemberPress_Helped_Crested_Butte_Museum\"><\/span>How MemberPress Helped Crested Butte Museum<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/06\/iStock-495758788-scaled.jpg\"><img decoding=\"async\" width=\"1024\" height=\"680\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/06\/iStock-495758788-1024x680.jpg\" alt=\"\" class=\"wp-image-37822\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/06\/iStock-495758788-1024x680.jpg 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/06\/iStock-495758788-300x199.jpg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/06\/iStock-495758788-768x510.jpg 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/06\/iStock-495758788-1536x1020.jpg 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/06\/iStock-495758788-2048x1361.jpg 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/06\/iStock-495758788-256x170.jpg 256w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/06\/iStock-495758788-840x558.jpg 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/06\/iStock-495758788-1030x684.jpg 1030w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/06\/iStock-495758788-1550x1030.jpg 1550w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/06\/iStock-495758788-700x465.jpg 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/06\/iStock-495758788-156x104.jpg 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/06\/iStock-495758788-1080x717.jpg 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><figcaption class=\"wp-element-caption\">Crested Butte is a quaint 1880s mining town and a National Historic District. It\u2019s also the \u201cofficial wildflower capital\u201d of Colorado<\/figcaption><\/figure>\n\n\n\n<p>When Crested Butte's staff looked for a membership plugin, they knew they needed some specific features:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Full creative control<\/li>\n\n\n\n<li>Different membership levels<\/li>\n\n\n\n<li>Varied types of media content<\/li>\n\n\n\n<li>Ease-of-use<\/li>\n\n\n\n<li>NO hidden fees<\/li>\n<\/ul>\n\n\n\n<p>With little to no web design knowledge, anyone can use the MemberPress plugin to create a great site with all this functionality. Crested Butte Museum found all that and more in MemberPress.<\/p>\n\n\n\n<p>Anna-Marie says they also use the <a href=\"https:\/\/memberpress.com\/blog\/how-to-build-a-membership-site-with-divi\/\" target=\"_blank\" rel=\"noreferrer noopener\">MemberPress Divi integration<\/a>, which makes it easy for her to edit the site's visual layout.<\/p>\n\n\n\n<p><em>\u201cThat's been really helpful,\u201d<\/em> Anna-Marie says, <em>\u201cto not have to have a bunch of coding knowledge.\u201d<\/em><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Want_to_Grow_You_Membership_Base_Online_Heres_How\"><\/span><strong>Want to Grow You Membership Base Online? Here\u2019s How<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>The Crested Butte Museum is a great example of how you can easily manage your organization\u2019s memberships right from your website.\u00a0<\/p>\n\n\n\n<p>What\u2019s more, you can add protected content for your valued members to access when they can\u2019t visit in person, or use it to enhance their in-person visits.\u00a0<\/p>\n\n\n\n<p>We\u2019ll take you through the steps you need to do exactly the same for your business.\u00a0<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_Create_Content_Your_Members_Would_Value\"><\/span><strong>1. Create Content Your Members Would Value<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>It\u2019s time to dust off the thinking cap and consider <a href=\"https:\/\/memberpress.com\/blog\/what-types-of-content-can-you-create-for-a-membership-site\/\" target=\"_blank\" rel=\"noopener\" title=\"7 Content Ideas for Your New Membership Site\">what digital content<\/a> you can create to enrich your members\u2019 experience of your cultural institution.<\/p>\n\n\n\n<p>Here are some ideas inspired by The Crested Butte Museum to get your brainstorming session off to a flying start:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Video interviews with historians, artists, curators, etc.<\/li>\n\n\n\n<li>Lectures from academics.<\/li>\n\n\n\n<li>Audio clips with oral histories from local inhabitants.<\/li>\n\n\n\n<li>Photo galleries showing key artefacts with accompanying descriptions.<\/li>\n<\/ul>\n\n\n\n<p>The idea isn\u2019t just to digitize everything in your museum or gallery. Instead, use this content as an opportunity to tease in-person visits.<\/p>\n\n\n\n<p>It\u2019s worth creating this content in advance of launching your online membership. That way, you can populate your members' area from day 1 and provide value to your dedicated and valued early subscribers.\u00a0<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Start_a_WordPress_Website\"><\/span><strong>2. Start a WordPress Website<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"521\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/WordPress-Home-Page-1024x521.png\" alt=\"WordPress homepage\" class=\"wp-image-43248\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/WordPress-Home-Page-1024x521.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/WordPress-Home-Page-300x153.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/WordPress-Home-Page-768x391.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/WordPress-Home-Page-1536x782.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/WordPress-Home-Page-2048x1042.png 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/WordPress-Home-Page-334x170.png 334w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/WordPress-Home-Page-840x428.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/WordPress-Home-Page-1216x619.png 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/WordPress-Home-Page-1832x932.png 1832w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/WordPress-Home-Page-700x356.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/WordPress-Home-Page-156x79.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/WordPress-Home-Page-1080x550.png 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>If you haven\u2019t already set up a website on WordPress, now\u2019s the time. WordPress is hands down the most versatile platform for building your website.<\/p>\n\n\n\n<p>With a whole bunch of themes to choose from and a wide range of plugins that can accommodate every need, in WordPress, if you can think it, you can make it.<\/p>\n\n\n\n<p>That\u2019s why <a href=\"https:\/\/techjury.net\/blog\/percentage-of-wordpress-websites\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">WordPress accounts for a staggering 39.5% of the web <\/a>in 2024.<\/p>\n\n\n\n<p>First you need to <a href=\"https:\/\/memberpress.com\/blog\/how-to-choose-the-best-domain-name-for-your-membership-site\/\" target=\"_blank\" rel=\"noopener\" title=\"\">purchase a domain name <\/a>that\u2019s synonymous with your brand identity and a <a href=\"https:\/\/memberpress.com\/blog\/how-to-choose-the-best-web-hosting-for-your-membership-site\/\" target=\"_blank\" rel=\"noopener\" title=\"\">web hosting service<\/a>.\u00a0<\/p>\n\n\n\n<p>If you\u2019re a small organization, shared hosting is the most budget friendly option.\u00a0<\/p>\n\n\n\n<p>Then, pick a theme that\u2019s a great visual fit for your organization. <\/p>\n\n\n\n<p>As we already mentioned, the Crested Butte Museum uses <a href=\"https:\/\/memberpress.com\/go\/elegantthemes\" target=\"_blank\" rel=\"noopener nofollow sponsored\" title=\"\">Divi<\/a>, which is one of our favorite themes too. Get complete control over the design of your site with <a href=\"https:\/\/memberpress.com\/go\/elegantthemes\" title=\"elegant themes or divi\" class=\"pretty-link-keyword\"rel=\"nofollow \" target=\"_blank\">Divi<\/a>\u2019s drag-and-drop builder. <strong>Zero coding knowledge required!<\/strong><\/p>\n\n\n\n<p>It also fully integrates with MemberPress which is good because the next step is to\u2026<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>3. Install MemberPress\u00a0<\/strong><\/h3>\n\n\n\n<p>Now it\u2019s time to add the crucial element that will protect your digital content from non-members.\u00a0<\/p>\n\n\n\n<p>MemberPress is <a href=\"https:\/\/www.g2.com\/products\/memberpress\/reviews?utf8=%E2%9C%93&filters%5Bkeyphrases%5D=customer%20support\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\"><strong>the world's #1 WordPress membership and monetization platform<\/strong><\/a><strong>.\u00a0<\/strong><\/p>\n\n\n\n<p>It\u2019s super user-friendly, and extremely versatile, with a whole <a href=\"https:\/\/memberpress.com\/addons\/\" target=\"_blank\" rel=\"noopener\" title=\"\">library of integrations and add-ons<\/a> to personalize your membership experience.\u00a0<\/p>\n\n\n\n<p>Plus, with a library of video tutorials and documentation, and an award-winning customer success team, you\u2019re fully supported with MemberPress. <\/p>\n\n\n\n<p><a href=\"https:\/\/memberpress.com\/pricing\/\" target=\"_blank\" rel=\"noopener\" title=\"\">Select the MemberPress plan that best suits your needs<\/a> and download the plugin from the <a href=\"https:\/\/memberpress.com\/account\/\" target=\"_blank\" rel=\"noopener\" title=\"\"><strong>My Account<\/strong> page on the MemberPress website<\/a> after you login .<\/p>\n\n\n\n<p>Follow this video guide to see exactly how easy it is to install MemberPress.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<span class=\"ptUK0e9jc0rg1RmPs9ZJoKUnIxfHgne4FzOs8XayRd6FESGqdf7Cp1vywbNT5iWPlIJarN2bEixBzOQLLvV8S4D\"><div class=\"responsive-video\"><iframe title=\"How to Install MemberPress on WordPress\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/ko8Obx6yj0U?feature=oembed&enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div><\/span>\n<\/div><figcaption class=\"wp-element-caption\">watch >> how to install memberpress on wordpress<\/figcaption><\/figure>\n\n\n\n<p>Once that\u2019s done, all that\u2019s left is to:<\/p>\n\n\n\n<p>1. <a href=\"https:\/\/memberpress.com\/mp-courses\/getting-started-with-memberpress-video-course\/lessons\/how-to-plan-and-organize-membership-content\/\" target=\"_blank\" rel=\"noopener\" title=\"\">Upload your content to your membership site<\/a><\/p>\n\n\n\n<p>2. <a href=\"https:\/\/memberpress.com\/mp-courses\/getting-started-with-memberpress-video-course\/lessons\/lesson-3-how-to-create-a-membership-in-memberpress\/\" target=\"_blank\" rel=\"noopener\" title=\"\">Create at least one membership<\/a><\/p>\n\n\n\n<p>3. <a href=\"https:\/\/memberpress.com\/mp-courses\/getting-started-with-memberpress-video-course\/lessons\/lesson-4-how-to-protect-your-content-memberpress-rules\/\" target=\"_blank\" rel=\"noopener\" title=\"\">Paywall your content with MemberPress Rules<\/a><\/p>\n\n\n\n<p>4. <a href=\"https:\/\/memberpress.com\/mp-courses\/getting-started-with-memberpress-video-course\/lessons\/lesson-5-how-to-set-up-payment-methods\/\" target=\"_blank\" rel=\"noopener\" title=\"\">Set up a payment method<\/a><\/p>\n\n\n\n<p>And there you have it! A membership site, with exclusive content for your most loyal patrons.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>Conclusion<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Crested Butte Museum's doors are open to everyone \u2013 yes, including you. No matter where you're at, you can dig into the rich history of Colorado today via their MemberPress site.<\/p>\n\n\n\n<p>Curious about old mining towns? Or maybe you just want support a nonprofit doing great work? Head on over to <a href=\"http:\/\/crestedbuttemuseum.com\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">crestedbuttemuseum.com<\/a> to learn more about this amazing mining town today. <strong>And don't forget to watch Anna-Marie's video above!<\/strong><\/p>\n\n\n\n<div class=\"full-width-cta blue image-left\">\n\t<div class=\"full-width-cta-container\">\n\t\t<div class=\"full-width-cta__image\">\n\t\t\t<img\n\t\t\t\tsrc=\"https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/Guy1.webp\"\n\t\t\t\talt=\"cta character\"\n\t\t\t\tloading=\"lazy\"\n\t\t\t\twidth=\"485\" height=\"432\" srcset=\"https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/transparent.gif 1w, https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/Guy1-mobile.webp 543w, https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/Guy1.webp 485w\" sizes=\"auto, (max-width: 767px) 1px, (max-width: 1023px) 543px, 485px\"\t\t\t>\n\t\t<\/div>\n\t\t<div class=\"full-width-cta__text\">\n\t\t\t<h3>Get MemberPress Today<\/h3>\n\t\t\t<div><p>You can monetize your WordPress site just like Crested Butte!<\/p>\n<\/div>\n\t\t\t<div class=\"pricing-cta\">\n\t\t\t\t<a href=\"https:\/\/memberpress.com\/de\/plans\/pricing\/\" class=\"cta-button\">\n\t\t\t\t\tGet MemberPress Now\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/long-arrow-right-white.svg\" class=\"arrow-red\" alt=\"arrow\" width=\"20\" height=\"14\">\n\t\t\t\t<\/a>\n\t\t\t\t<a href=\"https:\/\/memberpress.com\/de\/features\">See All Features<\/a>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n\n<p>Looking for more inspiration? Check out our MemberPress site examples post\u2026<\/p>\n\n\n\n<div class=\"block-mp-button-wrap\">\n\t<a id=\"button-block_1255b098a80d9da24d3095f8f4bd681f\" href=\"https:\/\/memberpress.com\/blog\/memberpress-website-examples\/\"  target=\"_blank\" class=\"button button-blue center\">READ >> 80+ Membership Site Examples (All Using MemberPress!)<\/a>\n<\/div>\n\n\n\n\n<p><em>All images are property of the Crested Butte Museum and may not be reproduced in any way without the permission of the Crested Butte Museum.<\/em><\/p>\n\n\n\n<p><strong>If you liked this article, be sure to subscribe to our newsletter in the <a href=\"https:\/\/memberpress.com\/go\/box\" title=\"Box affiliate link\" class=\"pretty-link-keyword\"rel=\"nofollow \" target=\"_blank\">box<\/a> up to your right!<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>See how a small-town museum brought their member base into the digital world with WordPress and MemberPress. History\u2019s all around us, and we love to memorialize and remember what came before. It\u2019s something uniquely human to be so curious about, intrigued by, and grateful to our ancestors. Colorado\u2019s Crested Butte Museum is all about the [\u2026]<\/p>\n","protected":false},"author":60970,"featured_media":37816,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_strive_editorial_status":"complete","_strive_copy_of":0,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","_strive_checklists":"\"\"","_strive_active_checklist":"62291e2bb2422","_strive_post_notes":"","footnotes":""},"categories":[377,942,181],"tags":[462,70],"class_list":{"0":"post-37815","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-case-studies","8":"category-customer-stories","9":"category-work-life-balance","10":"tag-membership-business","11":"tag-membership-site","12":"entry"},"acf":[],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 4.9.4.2 - aioseo.com -->\n\t<meta name=\"description\" content=\"Crested Butte Museum is all about the preservation of our past. 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