{"id":61388,"date":"2024-02-13T07:23:33","date_gmt":"2024-02-13T12:23:33","guid":{"rendered":"https:\/\/memberpress.com\/docs\/seo-and-paywall\/"},"modified":"2024-12-30T09:55:12","modified_gmt":"2024-12-30T14:55:12","slug":"seo-and-paywall","status":"publish","type":"ht_kb","link":"https:\/\/memberpress.com\/es\/docs\/seo-and-paywall\/","title":{"rendered":"Uso de MemberPress SEO y PayWall"},"content":{"rendered":"<p>En <strong>SEO y PayWall<\/strong> en <strong>Panel de control &gt; MemberPress &gt; Configuraci\u00f3n &gt; pesta\u00f1a General<\/strong> como se ve a continuaci\u00f3n.<\/p>\n\n\n\n<p><iframe title=\"Reproductor de v\u00eddeo YouTube\" src=\"https:\/\/www.youtube.com\/embed\/GOburKCDPHc?enablejsapi=1\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><br \/><\/iframe><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"authorize-search-engines\"><a href=\"#authorize-search-engines\" title=\"\">Indexar contenidos protegidos<\/a><\/h2>\n\n\n\n<p>Marcando la primera casilla, <strong>Autorizar motores de b\u00fasqueda<\/strong>le dir\u00e1 a MemberPress que trate a los motores de b\u00fasqueda compatibles como usuarios autorizados para que puedan indexar su contenido protegido. Los motores de b\u00fasqueda compatibles son Google, Bing\/MSN, Yahoo y Ask.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"do-not-index\"><a href=\"#do-not-index\" title=\"\">No indexar contenidos protegidos<\/a><\/h2>\n\n\n\n<p>Si desea evitar que los motores de b\u00fasqueda indexen su contenido protegido, puede seleccionar la segunda casilla en SEO &amp; PayWall, <strong>Bloquear motores de b\u00fasqueda<\/strong>. Cuando esta opci\u00f3n est\u00e1 activada, MemberPress pedir\u00e1 a los motores de b\u00fasqueda que no indexen su contenido protegido. <\/p>\n\n\n\n<p class=\"wp-block-ht-blocks-messages wp-block-hb-message wp-block-hb-message--withicon is-style-alert\"><strong>Nota<\/strong>: Si ha activado la funci\u00f3n <strong>Autorizar motores de b\u00fasqueda<\/strong> la opci\u00f3n <strong>Bloquear motores de b\u00fasqueda<\/strong> no tendr\u00e1 ning\u00fan efecto.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"paywall\"><a href=\"#paywall\" title=\"\">PayWall<\/a><\/h2>\n\n\n\n<p>La opci\u00f3n Activar PayWall permite a los usuarios ver p\u00e1ginas o entradas protegidas por reglas MemberPress un n\u00famero limitado de veces. Dentro de la configuraci\u00f3n de PayWall, puede limitar el n\u00famero de p\u00e1ginas vistas gratuitas que tiene cada invitado. <\/p>\n\n\n\n<figure data-wp-context=\"{\"imageid\":\"69df16d429131\"}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69df16d429131\" class=\"wp-block-image size-full wp-lightbox-container\"><img decoding=\"async\" width=\"2540\" height=\"1315\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2024\/06\/mepr-paywall.png\" alt=\"MemberPress PayWall\" class=\"wp-image-66477\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2024\/06\/mepr-paywall.png 2540w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/06\/mepr-paywall-300x155.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/06\/mepr-paywall-1024x530.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/06\/mepr-paywall-768x398.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/06\/mepr-paywall-50x26.png 50w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/06\/mepr-paywall-1536x795.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/06\/mepr-paywall-2048x1060.png 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/06\/mepr-paywall-18x9.png 18w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/06\/mepr-paywall-328x170.png 328w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/06\/mepr-paywall-840x435.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/06\/mepr-paywall-1216x630.png 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/06\/mepr-paywall-1832x948.png 1832w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/06\/mepr-paywall-700x362.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/06\/mepr-paywall-156x81.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/06\/mepr-paywall-1080x559.png 1080w\" sizes=\"(max-width: 2540px) 100vw, 2540px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Agrandar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<p>Una vez que el usuario alcanza el l\u00edmite, se activa PayWall. Por lo tanto, cuando el usuario intente ver la siguiente p\u00e1gina o publicaci\u00f3n protegida, PayWall lo impedir\u00e1. En su lugar, el usuario ver\u00e1 el mensaje de no autorizado definido en la regla que protege esa p\u00e1gina o publicaci\u00f3n. <\/p>\n\n\n\n<p class=\"wp-block-ht-blocks-messages wp-block-hb-message wp-block-hb-message--withicon is-style-alert\">Nota: Le recomendamos encarecidamente que deje esta funci\u00f3n desactivada hasta que haya configurado y probado su instalaci\u00f3n MemberPress.<\/p>\n\n\n\n<p><b style=\"background-color: initial; font-family: inherit; font-size: 18px;\">Tutorial:<\/b><\/p>\n\n\n\n<p><iframe title=\"Reproductor de v\u00eddeo YouTube\" src=\"https:\/\/www.youtube.com\/embed\/Pc4a9VgtVmw?enablejsapi=1\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><br \/><\/iframe><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"modern-paywall\"><a href=\"#modern-paywall\" title=\"\">PayWall moderno<\/a><\/h3>\n\n\n\n<p>Una vez activado el Paywall, los usuarios ver\u00e1n el mensaje est\u00e1ndar de no autorizado de la regla que protege el contenido. <\/p>\n\n\n\n<p>Tambi\u00e9n puede activar el PayWall moderno en la configuraci\u00f3n de la regla:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Vaya a <strong>Panel de control &gt; MemberPress &gt; Normas<\/strong>.<\/li>\n\n\n\n<li>Busque la regla aplicada a su contenido y haga clic en <strong>Editar <\/strong>para acceder a la configuraci\u00f3n de las reglas.<\/li>\n\n\n\n<li>Despl\u00e1cese hasta el <strong>Acceso no autorizado<\/strong> panel.<\/li>\n<\/ol>\n\n\n\n<figure data-wp-context=\"{\"imageid\":\"69df16d429a7e\"}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69df16d429a7e\" class=\"wp-block-image size-full wp-lightbox-container\"><img decoding=\"async\" width=\"2539\" height=\"1316\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2024\/02\/mepr-use-modern-paywall.png\" alt=\"Activar el PayWall moderno\" class=\"wp-image-68103\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2024\/02\/mepr-use-modern-paywall.png 2539w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/02\/mepr-use-modern-paywall-300x155.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/02\/mepr-use-modern-paywall-1024x531.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/02\/mepr-use-modern-paywall-768x398.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/02\/mepr-use-modern-paywall-50x26.png 50w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/02\/mepr-use-modern-paywall-1536x796.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/02\/mepr-use-modern-paywall-2048x1062.png 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/02\/mepr-use-modern-paywall-18x9.png 18w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/02\/mepr-use-modern-paywall-328x170.png 328w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/02\/mepr-use-modern-paywall-840x435.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/02\/mepr-use-modern-paywall-1216x630.png 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/02\/mepr-use-modern-paywall-1832x950.png 1832w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/02\/mepr-use-modern-paywall-700x363.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/02\/mepr-use-modern-paywall-156x81.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/02\/mepr-use-modern-paywall-1080x560.png 1080w\" sizes=\"(max-width: 2539px) 100vw, 2539px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Agrandar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<ol start=\"4\" class=\"wp-block-list\">\n<li>Haga clic en el bot\u00f3n <strong>Utilizar un PayWall moderno<\/strong> casilla de verificaci\u00f3n.<\/li>\n\n\n\n<li>Haga clic en el bot\u00f3n <strong>Salvar la regla<\/strong> para aplicar los cambios.<\/li>\n<\/ol>\n\n\n\n<p>Como resultado, cuando sus usuarios alcancen el l\u00edmite de PayWall, ver\u00e1n el mensaje parcialmente transparente de no autorizado.<\/p>\n\n\n\n<figure data-wp-context=\"{\"imageid\":\"69df16d429e21\"}\" data-wp-interactive=\"core\/image\" data-wp-key=\"69df16d429e21\" class=\"wp-block-image size-full wp-lightbox-container\"><img decoding=\"async\" width=\"2538\" height=\"1318\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2024\/06\/mepr-modern-paywall.png\" alt=\"PayWall moderno\" class=\"wp-image-66479\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2024\/06\/mepr-modern-paywall.png 2538w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/06\/mepr-modern-paywall-300x156.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/06\/mepr-modern-paywall-1024x532.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/06\/mepr-modern-paywall-768x399.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/06\/mepr-modern-paywall-50x26.png 50w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/06\/mepr-modern-paywall-1536x798.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/06\/mepr-modern-paywall-2048x1064.png 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/06\/mepr-modern-paywall-18x9.png 18w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/06\/mepr-modern-paywall-327x170.png 327w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/06\/mepr-modern-paywall-840x436.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/06\/mepr-modern-paywall-1216x631.png 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/06\/mepr-modern-paywall-1832x951.png 1832w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/06\/mepr-modern-paywall-700x364.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/06\/mepr-modern-paywall-156x81.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/06\/mepr-modern-paywall-1080x561.png 1080w\" sizes=\"(max-width: 2538px) 100vw, 2538px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\taria-label=\"Agrandar\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.imageButtonRight\"\n\t\t\tdata-wp-style--top=\"state.imageButtonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewbox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<p class=\"wp-block-ht-blocks-messages wp-block-hb-message wp-block-hb-message--withicon\">Nota: Las opciones que permiten a los usuarios iniciar sesi\u00f3n utilizando credenciales de redes sociales no forman parte de Modern PayWall. Para activar estas opciones es necesario <strong><a href=\"https:\/\/memberpress.com\/es\/docs\/memberpress-social-login-add-on\/\" target=\"_blank\" rel=\"noopener\" title=\"\">activar y configurar el complemento Social Logins<\/a><\/strong>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"caching\"><a href=\"#caching\" title=\"\">Configuraci\u00f3n del cach\u00e9<\/a><\/h2>\n\n\n\n<p>El almacenamiento en cach\u00e9 puede causar problemas con el funcionamiento de MemberPress SEO y la funci\u00f3n Paywall.  <\/p>\n\n\n\n<p>Por lo tanto, si utiliza cualquier <strong><a href=\"https:\/\/memberpress.com\/es\/docs\/how-to-set-up-popular-caching-plugins-with-memberpress\/\" target=\"_blank\" rel=\"noopener\" title=\"\">plugin de cach\u00e9<\/a><\/strong> o CDN, deber\u00e1 desactivar el almacenamiento en cach\u00e9 de todos sus contenidos protegidos.<\/p>\n\n\n\n<p>Adem\u00e1s, tenga en cuenta que <strong><a href=\"https:\/\/memberpress.com\/es\/docs\/what-web-hosting-works-best-with-memberpress\/\" target=\"_blank\" rel=\"noopener\" title=\"\">algunos hosts aplican su propia cach\u00e9 de p\u00e1ginas<\/a><\/strong> (WP Engine, GoDaddy managed WP, etc.). Aqu\u00ed, puedes solicitar que no almacenen en cach\u00e9 nada que establezca la cookie mp3pi141592pw.<\/p>\n\n\n\n<p class=\"wp-block-ht-blocks-messages wp-block-hb-message wp-block-hb-message--withicon is-style-alert\"><strong>Nota<\/strong>: La <strong>mp3pi141592pw<\/strong> se activa si la p\u00e1gina actual (p\u00e1gina, entrada o CPT) est\u00e1 protegida por una regla MemberPress.<\/p>","protected":false},"excerpt":{"rendered":"<p>The SEO &\u00a0PayWall options can be found at Dashboard > MemberPress > Settings > General tab as seen below. Index Protected Content Checking the first box, Authorize Search Engines, will tell MemberPress to treat supported search engines as authorized users so that they can index your protected content. Supported search engines are Google, Bing\/MSN, Yahoo, [\u2026]<\/p>\n","protected":false},"author":62252,"comment_status":"open","ping_status":"closed","template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_strive_editorial_status":"not-started","_strive_copy_of":0,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","_strive_checklists":"\"\"","_strive_active_checklist":"62291e2bb2422","footnotes":""},"ht-kb-category":[1322],"ht-kb-tag":[],"class_list":{"0":"post-61388","1":"ht_kb","2":"type-ht_kb","3":"status-publish","4":"format-standard","6":"ht_kb_category-protecting-content","7":"entry","8":"has-post-thumbnail"},"acf":[],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 4.9.5.2 - aioseo.com -->\n\t<meta name=\"description\" content=\"The SEO &amp; PayWall options can be found at Dashboard &gt; MemberPress &gt; Settings &gt; General tab as seen below. Index Protected Content Checking the first box, Authorize Search Engines, will tell MemberPress to treat supported search engines as authorized users so that they can index your protected content. Supported search engines are Google, Bing\/MSN, Yahoo,\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Nikola M\"\/>\n\t<link rel=\"canonical\" href=\"https:\/\/memberpress.com\/es\/docs\/seo-and-paywall\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO Pro (AIOSEO) 4.9.5.2\" \/>\n\t\t<meta property=\"og:locale\" content=\"es_ES\" \/>\n\t\t<meta property=\"og:site_name\" content=\"MemberPress\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"Using MemberPress SEO and PayWall | MemberPress\" \/>\n\t\t<meta property=\"og:description\" content=\"The SEO &amp; PayWall options can be found at Dashboard &gt; MemberPress &gt; Settings &gt; General tab as seen below. Index Protected Content Checking the first box, Authorize Search Engines, will tell MemberPress to treat supported search engines as authorized users so that they can index your protected content. 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