{"id":10787,"date":"2016-05-11T06:00:03","date_gmt":"2016-05-11T12:00:03","guid":{"rendered":"https:\/\/memberpress.com\/?p=10787"},"modified":"2026-03-02T10:57:40","modified_gmt":"2026-03-02T15:57:40","slug":"how-to-create-great-blog-content","status":"publish","type":"post","link":"https:\/\/memberpress.com\/es\/blog\/how-to-create-great-blog-content\/","title":{"rendered":"C\u00f3mo escribir un buen contenido de blog que venda"},"content":{"rendered":"<!DOCTYPE html PUBLIC \"-\/\/W3C\/\/DTD HTML 4.0 Transitional\/\/EN\" \"http:\/\/www.w3.org\/TR\/REC-html40\/loose.dtd\">\n<?xml encoding=\"utf-8\" ?><html><body><p>Here on the MemberPress blog, we strive to give you helpful and relevant information. So we\u2019ve shared lots of tips about blogging and how it can increase your site traffic and sales. <\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 ez-toc-wrap-center counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<label for=\"ez-toc-cssicon-toggle-item-6a1bdc6a5556c\" class=\"ez-toc-cssicon-toggle-label\"><p class=\"ez-toc-title\" style=\"cursor:inherit\">QU\u00c9 HAY DENTRO<\/p>\n<span class=\"ez-toc-cssicon\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a1bdc6a5556c\"  \/><nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/memberpress.com\/es\/blog\/how-to-create-great-blog-content\/#The_Basics_of_a_Great_Blog\" >Aspectos b\u00e1sicos de un buen blog<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/memberpress.com\/es\/blog\/how-to-create-great-blog-content\/#1_Write_catchy_headlines\" >1. Escribir titulares pegadizos<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/memberpress.com\/es\/blog\/how-to-create-great-blog-content\/#2_Use_visuals_like_photos_infographics_and_videos\" >2. Utilice elementos visuales como fotos, infograf\u00edas y v\u00eddeos<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/memberpress.com\/es\/blog\/how-to-create-great-blog-content\/#3_Be_consistent\" >3. 3. Ser coherente<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/memberpress.com\/es\/blog\/how-to-create-great-blog-content\/#4_Be_original\" >4. Ser original<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/memberpress.com\/es\/blog\/how-to-create-great-blog-content\/#2_Keep_sentences_and_paragraphs_short_and_simple\" >2. Frases y p\u00e1rrafos cortos y sencillos<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/memberpress.com\/es\/blog\/how-to-create-great-blog-content\/#What_You_Should_Post\" >Lo que debe publicar<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/memberpress.com\/es\/blog\/how-to-create-great-blog-content\/#Tools_of_the_trade\" >Herramientas del oficio<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/memberpress.com\/es\/blog\/how-to-create-great-blog-content\/#Blog_Schedule\" >Calendario del blog<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/memberpress.com\/es\/blog\/how-to-create-great-blog-content\/#Guest_Posts\" >Invitados<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/memberpress.com\/es\/blog\/how-to-create-great-blog-content\/#Recycled_Content\" >Contenido reciclado<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n\n\n\n\n<p>But your blog won\u2019t be successful if you\u2019re not sharing <strong>contenidos valiosos y originales<\/strong>. <\/p>\n\n\n\n<p>So, in this post we\u2019ll give you some info on how you can create content that keeps your readers coming back. <\/p>\n\n\n\n<p>We\u2019ll also clue you in on what you can do to bring in new readers, and how to distinguish great content from slush.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"The_Basics_of_a_Great_Blog\"><\/span>Aspectos b\u00e1sicos de un buen blog<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/04\/iStock-1330309579.jpg\"><img decoding=\"async\" width=\"724\" height=\"482\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/04\/iStock-1330309579.jpg\" alt=\"mujer leyendo un gran blog\" class=\"wp-image-36396\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/04\/iStock-1330309579.jpg 724w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/04\/iStock-1330309579-300x200.jpg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/04\/iStock-1330309579-255x170.jpg 255w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/04\/iStock-1330309579-700x466.jpg 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/04\/iStock-1330309579-156x104.jpg 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/04\/iStock-1330309579-600x400.jpg 600w\" sizes=\"(max-width: 724px) 100vw, 724px\" \/><\/a><\/figure>\n\n\n\n<p>Content creation can be a daunting task. In a world of instant information \u2013 and information overload \u2013 your blog could easily fall into the cyber abyss. <\/p>\n\n\n\n<p>But there\u2019s good news! You and your business are unique, and if you create content that focuses on what sets your business apart from the rest, your blog will stand out too.<\/p>\n\n\n\n<p>He aqu\u00ed cinco consejos b\u00e1sicos de eficacia probada para que su contenido sea excelente.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_Write_catchy_headlines\"><\/span>1. Escribir titulares pegadizos<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>You know what these are \u2013 headlines that pique your interest, entice you with promises, and present something so outlandish you just can\u2019t help clicking on the link.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/04\/3.jpg-738%C3%97416.png\"><img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/04\/3.jpg-738%C3%97416.png\" alt=\"\" class=\"wp-image-36397\"><\/a><\/figure>\n\n\n\n<p>You headline has got to catch the reader\u2019s eye. No matter how good your post is, it won\u2019t get read unless the title grabs their attention first.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Use_visuals_like_photos_infographics_and_videos\"><\/span>2. Utilice elementos visuales como fotos, infograf\u00edas y v\u00eddeos<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>A picture really is worth a thousand words. Visuals tell your story at a glance and break up your text, giving the reader\u2019s eye a break.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/04\/iStock-1340661166.jpg\"><img decoding=\"async\" width=\"724\" height=\"483\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/04\/iStock-1340661166.jpg\" alt=\"\" class=\"wp-image-36398\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/04\/iStock-1340661166.jpg 724w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/04\/iStock-1340661166-300x200.jpg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/04\/iStock-1340661166-255x170.jpg 255w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/04\/iStock-1340661166-700x467.jpg 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/04\/iStock-1340661166-156x104.jpg 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/04\/iStock-1340661166-600x400.jpg 600w\" sizes=\"(max-width: 724px) 100vw, 724px\" \/><\/a><figcaption class=\"wp-element-caption\">parece que le vendr\u00eda bien un descanso de tanto texto aburrido<\/figcaption><\/figure>\n\n\n\n<p>For example, embedding a video version of a blog post is a great way to make sure you\u2019re reaching the most people possible with your content.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Be_consistent\"><\/span>3. 3. Ser coherente<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>We\u2019ll talk more about blog schedules below, but be sure you post consistently. If you capture a reader with a great post, but they return a week later to find nothing new, you\u2019ll probably lose them.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4_Be_original\"><\/span>4. Ser original<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>This is a big one. Don\u2019t rehash what someone else has written. Make your content unique to your company, your product, and your readers. <\/p>\n\n\n\n<p>Crea contenidos que s\u00f3lo puedan encontrar en tu blog. Y evita <a href=\"https:\/\/www.pageonepower.com\/search-glossary\/scraped-content#:~:text=Scraped%20content%20refers%20to%20data,resources%20into%20building%20their%20site.\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">contenido raspado<\/a> y nunca utilice los servicios de un <a href=\"https:\/\/en.wikipedia.org\/wiki\/Content_farm\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">granja de contenidos<\/a>. Google te penalizar\u00e1 por ello, y tus lectores detectar\u00e1n este tipo de baja calidad a la legua.<\/p>\n\n\n\n<p>Las granjas de contenidos son servicios que proporcionan contenidos (generalmente) de baja calidad escritos con el \u00fanico prop\u00f3sito de atraer a los robots de b\u00fasqueda. El tiempo que dedique a escribir contenidos originales le resultar\u00e1 m\u00e1s rentable a largo plazo.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Keep_sentences_and_paragraphs_short_and_simple\"><\/span>2. Frases y p\u00e1rrafos cortos y sencillos<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>In today\u2019s world, no one has patience for long, drawn out sentences and huge paragraphs. As a general rule, write to the eighth-grade level. Tools like the <a href=\"https:\/\/hemingwayapp.com\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Aplicaci\u00f3n Hemingway<\/a> puede ser muy \u00fatil para mantenerte a raya.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/04\/Hemingway-Editor.png\"><img decoding=\"async\" width=\"1024\" height=\"263\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/04\/Hemingway-Editor-1024x263.png\" alt=\"\" class=\"wp-image-36399\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/04\/Hemingway-Editor-1024x263.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/04\/Hemingway-Editor-300x77.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/04\/Hemingway-Editor-768x197.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/04\/Hemingway-Editor-1536x394.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/04\/Hemingway-Editor-2048x526.png 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/04\/Hemingway-Editor-660x170.png 660w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/04\/Hemingway-Editor-840x216.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/04\/Hemingway-Editor-1216x312.png 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/04\/Hemingway-Editor-1832x470.png 1832w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/04\/Hemingway-Editor-700x180.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/04\/Hemingway-Editor-156x40.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/04\/Hemingway-Editor-1080x277.png 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p><a href=\"https:\/\/memberpress.com\/go\/allinone\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow sponsored\">Todo en uno SEO (AIOSEO)<\/a> tambi\u00e9n es una herramienta excelente. Califica tu legibilidad en el backend de WordPress y te da consejos para mejorar.<\/p>\n\n\n\n<p>He aqu\u00ed algunas reglas pr\u00e1cticas m\u00e1s:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Utilice vi\u00f1etas y encabezados para separar los grandes trozos de texto.<\/li>\n\n\n\n<li>Las frases no deben superar las dos l\u00edneas.<\/li>\n\n\n\n<li>Mant\u00e9n los p\u00e1rrafos por debajo de cuatro l\u00edneas (la antigua regla de \u201cnunca escribas un p\u00e1rrafo de una sola frase\u201d est\u00e1 totalmente desfasada).<\/li>\n\n\n\n<li>Utilice n\u00fameros y cifras para dar a su texto un aire m\u00e1s abierto.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"What_You_Should_Post\"><\/span>Lo que debe publicar<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Of course, you want to write about your industry, but you\u2019ll also want to find new, interesting, and informative ways to write about it. <\/p>\n\n\n\n<p>What do you look for when deciding which posts you\u2019ll read? Probably a catchy headline. In addition to the headline, think about what a certain blog does to make you read their posts and to come back again and again. <\/p>\n\n\n\n<p>Lee otros blogs con regularidad para obtener ideas e inspiraci\u00f3n. Y si consigues interactuar con el blog, puede que alguna de tus entradas aparezca en \u00e9l. (M\u00e1s adelante hablaremos del guest posting).<\/p>\n\n\n\n<div class=\"block-mp-button-wrap\">\n\t<a id=\"button-block_2ea0187f4d1108b00797f65f9a596936\" href=\"https:\/\/memberpress.com\/es\/blog\/10-types-of-content-for-your-membership-site\/\" target=\"_blank\" class=\"button button-blue center\">LEER 10 tipos de contenido para su sitio de afiliaci\u00f3n<\/a>\n<\/div>\n\n\n\n\n<p>Another go-to theme is your ongoing success. Sure, there\u2019s the original story about how you started your business, but there are also other successes along the way.<\/p>\n\n\n\n<p>Coming up with original content on a daily basis is time-consuming, hard work. Like any writer, you\u2019re bound to experience writer\u2019s block every now and then. <\/p>\n\n\n\n<p>That\u2019s why using tools of the trade and having a blog schedule will help you organize your posts and ideas.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Tools_of_the_trade\"><\/span>Herramientas del oficio<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Una plataforma s\u00f3lida de marketing de contenidos vale su peso en oro cuando se trata de encontrar temas. <a href=\"https:\/\/buzzsumo.com\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow sponsored\" title=\"Buzzsumo \">Buzzsumo<\/a> is our favorite. It\u2019s affordable and super easy to use, and can help you come up with trending topics in a flash.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2017\/02\/Content-_-Content-Analyzer-BuzzSumo.png\"><img decoding=\"async\" width=\"1024\" height=\"336\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2017\/02\/Content-_-Content-Analyzer-BuzzSumo-1024x336.png\" alt=\"Captura de pantalla de la interfaz de usuario de Buzzsumo\" class=\"wp-image-36382\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2017\/02\/Content-_-Content-Analyzer-BuzzSumo-1024x336.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2017\/02\/Content-_-Content-Analyzer-BuzzSumo-300x98.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2017\/02\/Content-_-Content-Analyzer-BuzzSumo-768x252.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2017\/02\/Content-_-Content-Analyzer-BuzzSumo-1536x504.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2017\/02\/Content-_-Content-Analyzer-BuzzSumo-2048x672.png 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2017\/02\/Content-_-Content-Analyzer-BuzzSumo-518x170.png 518w, https:\/\/memberpress.com\/wp-content\/uploads\/2017\/02\/Content-_-Content-Analyzer-BuzzSumo-840x276.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2017\/02\/Content-_-Content-Analyzer-BuzzSumo-1216x399.png 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2017\/02\/Content-_-Content-Analyzer-BuzzSumo-1832x601.png 1832w, https:\/\/memberpress.com\/wp-content\/uploads\/2017\/02\/Content-_-Content-Analyzer-BuzzSumo-700x230.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2017\/02\/Content-_-Content-Analyzer-BuzzSumo-156x51.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2017\/02\/Content-_-Content-Analyzer-BuzzSumo-1080x355.png 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p> <a href=\"https:\/\/memberpress.com\/go\/conversion\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow sponsored\" title=\"Jasper\">Jasper<\/a> is another favorite around here. This AI-powered writing assistant makes writer\u2019s block a thing of the past. <\/p>\n\n\n\n<p>It can\u2019t totally replace human beings (thank goodness!), but it makes \u201cthe blank page\u201d a lot less daunting.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2017\/02\/Jasper-Formerly-Jarvis-1-AI-Writing-Assistant.png\"><img decoding=\"async\" width=\"1024\" height=\"541\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2017\/02\/Jasper-Formerly-Jarvis-1-AI-Writing-Assistant-1024x541.png\" alt=\"Plataforma de redacci\u00f3n Jasper AI\" class=\"wp-image-34798\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2017\/02\/Jasper-Formerly-Jarvis-1-AI-Writing-Assistant-1024x541.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2017\/02\/Jasper-Formerly-Jarvis-1-AI-Writing-Assistant-300x158.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2017\/02\/Jasper-Formerly-Jarvis-1-AI-Writing-Assistant-768x406.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2017\/02\/Jasper-Formerly-Jarvis-1-AI-Writing-Assistant-1536x811.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2017\/02\/Jasper-Formerly-Jarvis-1-AI-Writing-Assistant-2048x1082.png 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2017\/02\/Jasper-Formerly-Jarvis-1-AI-Writing-Assistant-322x170.png 322w, https:\/\/memberpress.com\/wp-content\/uploads\/2017\/02\/Jasper-Formerly-Jarvis-1-AI-Writing-Assistant-840x444.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2017\/02\/Jasper-Formerly-Jarvis-1-AI-Writing-Assistant-1216x642.png 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2017\/02\/Jasper-Formerly-Jarvis-1-AI-Writing-Assistant-1832x967.png 1832w, https:\/\/memberpress.com\/wp-content\/uploads\/2017\/02\/Jasper-Formerly-Jarvis-1-AI-Writing-Assistant-700x370.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2017\/02\/Jasper-Formerly-Jarvis-1-AI-Writing-Assistant-156x82.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2017\/02\/Jasper-Formerly-Jarvis-1-AI-Writing-Assistant-1080x570.png 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p>Adem\u00e1s, Jarvis tambi\u00e9n es muy \u00fatil para idear anuncios y textos para las redes sociales.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Blog_Schedule\"><\/span>Calendario del blog<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Variety is the spice of life\u2026 and a serious boon to blogs. One of the best ways to make sure you\u2019re keeping your content varied is to use a blog schedule.<\/p>\n\n\n\n<p>Hacer una lista de cosas en un horario te da una visi\u00f3n general de tus temas. Te ayuda a mezclar cosas para que cada d\u00eda tenga un tema diferente. <\/p>\n\n\n\n<p>Por ejemplo, puede elegir diferentes d\u00edas de la semana para escribir sobre noticias de su sector, destacar a un cliente, realizar estudios de casos y rese\u00f1as de productos, o invitar a invitados a publicar. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Guest_Posts\"><\/span>Invitados<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Hablando de publicaciones de invitados, estas peque\u00f1as joyas pueden ayudar tanto a tu blog como a tu negocio de m\u00faltiples maneras. En particular, las publicaciones de invitados te ahorran tiempo y ampl\u00edan tu alcance. Despu\u00e9s de todo, si otra persona escribe una publicaci\u00f3n, eso significa que t\u00fa no tienes que hacerlo.<\/p>\n\n\n\n<p>Adem\u00e1s, los lectores de tus invitados ser\u00e1n redirigidos a tu sitio web para leer sus art\u00edculos. Y si les devuelves el favor y escribes una entrada para otro blog, los lectores de ese blog te conocer\u00e1n a ti y a tu empresa.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Recycled_Content\"><\/span>Contenido reciclado<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Recycling content isn\u2019t a bad thing either. In fact, it\u2019s a resource you can use on a weekly basis (#TBT, anyone?). It gives your new readers an opportunity to read older\u2014but awesome!\u2014content you\u2019ve written in the past. And it also saves you time.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity\">\n\n\n\n<p>As a membership site, there\u2019s one more thing you\u2019ll want to keep in mind: Don\u2019t give away the farm! <\/p>\n\n\n\n<p>Utiliza tu blog como teaser para atraer a los clientes <a href=\"https:\/\/memberpress.com\/es\/blog\/how-to-create-a-paywall-protected-membership-site-with-memberpress\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"detr\u00e1s de su muro de pago\">detr\u00e1s de su muro de pago<\/a> para acceder a contenidos m\u00e1s detallados, como conferencias completas en v\u00eddeo, cuadernos de ejercicios y otros valiosos recursos.<\/p>\n\n\n\n<p>Do you have content-creating tips? Share them here! We\u2019d love to know what\u2019s bringing readers back to your blog.<\/p>\n\n\n\n<div class=\"full-width-cta blue image-left\">\n\t<div class=\"full-width-cta-container\">\n\t\t<div class=\"full-width-cta__image\">\n\t\t\t<img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/Guy1.webp\" alt=\"car\u00e1cter cta\" loading=\"lazy\" width=\"485\" height=\"432\" srcset=\"https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/transparent.gif 1w, https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/Guy1-mobile.webp 543w, https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/Guy1.webp 485w\" sizes=\"auto, (max-width: 767px) 1px, (max-width: 1023px) 543px, 485px\">\n\t\t<\/div>\n\t\t<div class=\"full-width-cta__text\">\n\t\t\t<h3>Consiga MemberPress hoy mismo<\/h3>\n\t\t\t<div><p>Empieza a cobrar por los contenidos que creas.<\/p>\n<\/div>\n\t\t\t<div class=\"pricing-cta\">\n\t\t\t\t<a href=\"https:\/\/memberpress.com\/es\/plans\/pricing\/\" class=\"cta-button\">\n\t\t\t\t\tObtenga MemberPress ahora\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/long-arrow-right-white.svg\" class=\"arrow-red\" alt=\"flecha\" width=\"20\" height=\"14\">\n\t\t\t\t<\/a>\n\t\t\t\t<a href=\"https:\/\/memberpress.com\/es\/features\">Ver todas las caracter\u00edsticas<\/a>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n<\/body><\/html>","protected":false},"excerpt":{"rendered":"<p>Here on the MemberPress blog, we strive to give you helpful and relevant information. So we\u2019ve shared lots of tips about blogging and how it can increase your site traffic and sales. But your blog won\u2019t be successful if you\u2019re not sharing valuable and original content. So, in this post we\u2019ll give you some info [\u2026]<\/p>\n","protected":false},"author":3121,"featured_media":58244,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_strive_editorial_status":"not-started","_strive_copy_of":0,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"content-sidebar","_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","_strive_checklists":"\"\"","_strive_active_checklist":"62291e2bb2422","_strive_post_notes":"","footnotes":""},"categories":[120,1474],"tags":[333,334],"class_list":{"0":"post-10787","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-content","8":"category-membership-site","9":"tag-blog-ideas","10":"tag-topics","11":"entry"},"acf":{"plans":["scale"],"is_featured":false,"download_source":"none","mothership_slug":"","download_url":""},"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 4.9.6.2 - aioseo.com -->\n\t<meta name=\"description\" content=\"From tools of the trade to tips on topics, find out how to create great blog content for your online business in this post.\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Lindsay Flanagan\"\/>\n\t<meta name=\"keywords\" content=\"how to write great blog content,blog ideas,topics\" \/>\n\t<link rel=\"canonical\" href=\"https:\/\/memberpress.com\/es\/blog\/how-to-create-great-blog-content\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO Pro (AIOSEO) 4.9.6.2\" \/>\n\t\t<meta property=\"og:locale\" content=\"es_ES\" \/>\n\t\t<meta property=\"og:site_name\" content=\"MemberPress\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"How to Write Great Blog Content That Sells\" \/>\n\t\t<meta property=\"og:description\" content=\"From tools of the trade to tips on topics, find out how to create great blog content for your online business in this post.\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/memberpress.com\/es\/blog\/how-to-create-great-blog-content\/\" \/>\n\t\t<meta property=\"og:image\" content=\"https:\/\/memberpress.com\/wp-content\/uploads\/2016\/05\/How-to-write-great-blog-content.jpg\" \/>\n\t\t<meta property=\"og:image:secure_url\" content=\"https:\/\/memberpress.com\/wp-content\/uploads\/2016\/05\/How-to-write-great-blog-content.jpg\" \/>\n\t\t<meta property=\"og:image:width\" content=\"1480\" \/>\n\t\t<meta property=\"og:image:height\" content=\"832\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2016-05-11T12:00:03+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2026-03-02T15:57:40+00:00\" \/>\n\t\t<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/memberpress\/\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n\t\t<meta name=\"twitter:site\" content=\"@memberpress\" \/>\n\t\t<meta name=\"twitter:title\" content=\"How to Write Great Blog Content That Sells\" \/>\n\t\t<meta name=\"twitter:description\" content=\"From tools of the trade to tips on topics, find out how to create great blog content for your online business in this post.\" \/>\n\t\t<meta name=\"twitter:image\" content=\"https:\/\/memberpress.com\/wp-content\/uploads\/2016\/05\/How-to-write-great-blog-content.jpg\" \/>\n\t\t<script type=\"application\/ld+json\" class=\"aioseo-schema\">\n\t\t\t{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"BlogPosting\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/how-to-create-great-blog-content\\\/#blogposting\",\"name\":\"How to Write Great Blog Content That Sells\",\"headline\":\"How to Write Great Blog Content That Sells\",\"author\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/author\\\/flanagan\\\/#author\"},\"publisher\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/#organization\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/memberpress.com\\\/wp-content\\\/uploads\\\/2016\\\/05\\\/How-to-write-great-blog-content.jpg\",\"width\":1480,\"height\":832,\"caption\":\"How to write great blog content\"},\"datePublished\":\"2016-05-11T06:00:03-04:00\",\"dateModified\":\"2026-03-02T10:57:40-05:00\",\"inLanguage\":\"es-ES\",\"commentCount\":2,\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/how-to-create-great-blog-content\\\/#webpage\"},\"isPartOf\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/how-to-create-great-blog-content\\\/#webpage\"},\"articleSection\":\"Content, Membership Site, blog ideas, topics\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/how-to-create-great-blog-content\\\/#breadcrumblist\",\"itemListElement\":[{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es#listItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/memberpress.com\\\/es\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/category\\\/membership-site\\\/#listItem\",\"name\":\"Membership Site\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/category\\\/membership-site\\\/#listItem\",\"position\":2,\"name\":\"Membership Site\",\"item\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/category\\\/membership-site\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/category\\\/membership-site\\\/content\\\/#listItem\",\"name\":\"Content\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es#listItem\",\"name\":\"Home\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/category\\\/membership-site\\\/content\\\/#listItem\",\"position\":3,\"name\":\"Content\",\"item\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/category\\\/membership-site\\\/content\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/how-to-create-great-blog-content\\\/#listItem\",\"name\":\"How to Write Great Blog Content That Sells\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/category\\\/membership-site\\\/#listItem\",\"name\":\"Membership Site\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/how-to-create-great-blog-content\\\/#listItem\",\"position\":4,\"name\":\"How to Write Great Blog Content That Sells\",\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/category\\\/membership-site\\\/content\\\/#listItem\",\"name\":\"Content\"}}]},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/#organization\",\"name\":\"MemberPress\",\"description\":\"The All-In-One WordPress Membership Plugin\",\"url\":\"https:\\\/\\\/memberpress.com\\\/es\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/memberpress.com\\\/wp-content\\\/uploads\\\/2022\\\/10\\\/mp-icon-RGB_Icon-01.jpg\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/how-to-create-great-blog-content\\\/#organizationLogo\",\"width\":1650,\"height\":1275,\"caption\":\"memberpress logo icon\"},\"image\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/how-to-create-great-blog-content\\\/#organizationLogo\"},\"sameAs\":[\"https:\\\/\\\/www.instagram.com\\\/memberpress\\\/\",\"https:\\\/\\\/www.pinterest.com\\\/memberpressplugin\\\/\",\"https:\\\/\\\/www.youtube.com\\\/c\\\/MemberPressPlugin\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/memberpress\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/author\\\/flanagan\\\/#author\",\"url\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/author\\\/flanagan\\\/\",\"name\":\"Lindsay Flanagan\",\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/memberpress.com\\\/wp-content\\\/litespeed\\\/avatar\\\/fc243338121bf9a54e30440a5d4af73f.jpg?ver=1779987893\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/how-to-create-great-blog-content\\\/#webpage\",\"url\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/how-to-create-great-blog-content\\\/\",\"name\":\"How to Write Great Blog Content That Sells\",\"description\":\"From tools of the trade to tips on topics, find out how to create great blog content for your online business in this post.\",\"inLanguage\":\"es-ES\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/#website\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/how-to-create-great-blog-content\\\/#breadcrumblist\"},\"author\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/author\\\/flanagan\\\/#author\"},\"creator\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/author\\\/flanagan\\\/#author\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/memberpress.com\\\/wp-content\\\/uploads\\\/2016\\\/05\\\/How-to-write-great-blog-content.jpg\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/how-to-create-great-blog-content\\\/#mainImage\",\"width\":1480,\"height\":832,\"caption\":\"How to write great blog content\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/how-to-create-great-blog-content\\\/#mainImage\"},\"datePublished\":\"2016-05-11T06:00:03-04:00\",\"dateModified\":\"2026-03-02T10:57:40-05:00\"},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/#website\",\"url\":\"https:\\\/\\\/memberpress.com\\\/es\\\/\",\"name\":\"MemberPress\",\"description\":\"The All-In-One WordPress Membership Plugin\",\"inLanguage\":\"es-ES\",\"publisher\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/#organization\"}}]}\n\t\t<\/script>\n\t\t<!-- All in One SEO Pro -->\r\n\t\t<title>How to Write Great Blog Content That Sells<\/title>\n\n","aioseo_head_json":{"title":"C\u00f3mo escribir un buen contenido de blog que venda","description":"Desde las herramientas necesarias hasta consejos sobre los temas a tratar, descubra en este art\u00edculo c\u00f3mo crear un buen contenido de blog para su negocio en l\u00ednea.","canonical_url":"https:\/\/memberpress.com\/es\/blog\/how-to-create-great-blog-content\/","robots":"max-image-preview:large","keywords":"how to write great blog content,blog ideas,topics","webmasterTools":{"miscellaneous":""},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"BlogPosting","@id":"https:\/\/memberpress.com\/es\/blog\/how-to-create-great-blog-content\/#blogposting","name":"How to Write Great Blog Content That Sells","headline":"How to Write Great Blog Content That Sells","author":{"@id":"https:\/\/memberpress.com\/es\/blog\/author\/flanagan\/#author"},"publisher":{"@id":"https:\/\/memberpress.com\/es\/#organization"},"image":{"@type":"ImageObject","url":"https:\/\/memberpress.com\/wp-content\/uploads\/2016\/05\/How-to-write-great-blog-content.jpg","width":1480,"height":832,"caption":"How to write great blog content"},"datePublished":"2016-05-11T06:00:03-04:00","dateModified":"2026-03-02T10:57:40-05:00","inLanguage":"es-ES","commentCount":2,"mainEntityOfPage":{"@id":"https:\/\/memberpress.com\/es\/blog\/how-to-create-great-blog-content\/#webpage"},"isPartOf":{"@id":"https:\/\/memberpress.com\/es\/blog\/how-to-create-great-blog-content\/#webpage"},"articleSection":"Content, Membership Site, blog ideas, topics"},{"@type":"BreadcrumbList","@id":"https:\/\/memberpress.com\/es\/blog\/how-to-create-great-blog-content\/#breadcrumblist","itemListElement":[{"@type":"ListItem","@id":"https:\/\/memberpress.com\/es#listItem","position":1,"name":"Home","item":"https:\/\/memberpress.com\/es","nextItem":{"@type":"ListItem","@id":"https:\/\/memberpress.com\/es\/blog\/category\/membership-site\/#listItem","name":"Membership Site"}},{"@type":"ListItem","@id":"https:\/\/memberpress.com\/es\/blog\/category\/membership-site\/#listItem","position":2,"name":"Membership Site","item":"https:\/\/memberpress.com\/es\/blog\/category\/membership-site\/","nextItem":{"@type":"ListItem","@id":"https:\/\/memberpress.com\/es\/blog\/category\/membership-site\/content\/#listItem","name":"Content"},"previousItem":{"@type":"ListItem","@id":"https:\/\/memberpress.com\/es#listItem","name":"Home"}},{"@type":"ListItem","@id":"https:\/\/memberpress.com\/es\/blog\/category\/membership-site\/content\/#listItem","position":3,"name":"Content","item":"https:\/\/memberpress.com\/es\/blog\/category\/membership-site\/content\/","nextItem":{"@type":"ListItem","@id":"https:\/\/memberpress.com\/es\/blog\/how-to-create-great-blog-content\/#listItem","name":"How to Write Great Blog Content That Sells"},"previousItem":{"@type":"ListItem","@id":"https:\/\/memberpress.com\/es\/blog\/category\/membership-site\/#listItem","name":"Membership Site"}},{"@type":"ListItem","@id":"https:\/\/memberpress.com\/es\/blog\/how-to-create-great-blog-content\/#listItem","position":4,"name":"How to Write Great Blog Content That Sells","previousItem":{"@type":"ListItem","@id":"https:\/\/memberpress.com\/es\/blog\/category\/membership-site\/content\/#listItem","name":"Content"}}]},{"@type":"Organization","@id":"https:\/\/memberpress.com\/es\/#organization","name":"MemberPress","description":"The All-In-One WordPress Membership Plugin","url":"https:\/\/memberpress.com\/es\/","logo":{"@type":"ImageObject","url":"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/10\/mp-icon-RGB_Icon-01.jpg","@id":"https:\/\/memberpress.com\/es\/blog\/how-to-create-great-blog-content\/#organizationLogo","width":1650,"height":1275,"caption":"memberpress logo icon"},"image":{"@id":"https:\/\/memberpress.com\/es\/blog\/how-to-create-great-blog-content\/#organizationLogo"},"sameAs":["https:\/\/www.instagram.com\/memberpress\/","https:\/\/www.pinterest.com\/memberpressplugin\/","https:\/\/www.youtube.com\/c\/MemberPressPlugin","https:\/\/www.linkedin.com\/company\/memberpress\/"]},{"@type":"Person","@id":"https:\/\/memberpress.com\/es\/blog\/author\/flanagan\/#author","url":"https:\/\/memberpress.com\/es\/blog\/author\/flanagan\/","name":"Lindsay Flanagan","image":{"@type":"ImageObject","url":"https:\/\/memberpress.com\/wp-content\/litespeed\/avatar\/fc243338121bf9a54e30440a5d4af73f.jpg?ver=1779987893"}},{"@type":"WebPage","@id":"https:\/\/memberpress.com\/es\/blog\/how-to-create-great-blog-content\/#webpage","url":"https:\/\/memberpress.com\/es\/blog\/how-to-create-great-blog-content\/","name":"How to Write Great Blog Content That Sells","description":"From tools of the trade to tips on topics, find out how to create great blog content for your online business in this post.","inLanguage":"es-ES","isPartOf":{"@id":"https:\/\/memberpress.com\/es\/#website"},"breadcrumb":{"@id":"https:\/\/memberpress.com\/es\/blog\/how-to-create-great-blog-content\/#breadcrumblist"},"author":{"@id":"https:\/\/memberpress.com\/es\/blog\/author\/flanagan\/#author"},"creator":{"@id":"https:\/\/memberpress.com\/es\/blog\/author\/flanagan\/#author"},"image":{"@type":"ImageObject","url":"https:\/\/memberpress.com\/wp-content\/uploads\/2016\/05\/How-to-write-great-blog-content.jpg","@id":"https:\/\/memberpress.com\/es\/blog\/how-to-create-great-blog-content\/#mainImage","width":1480,"height":832,"caption":"How to write great blog content"},"primaryImageOfPage":{"@id":"https:\/\/memberpress.com\/es\/blog\/how-to-create-great-blog-content\/#mainImage"},"datePublished":"2016-05-11T06:00:03-04:00","dateModified":"2026-03-02T10:57:40-05:00"},{"@type":"WebSite","@id":"https:\/\/memberpress.com\/es\/#website","url":"https:\/\/memberpress.com\/es\/","name":"MemberPress","description":"The All-In-One WordPress Membership Plugin","inLanguage":"es-ES","publisher":{"@id":"https:\/\/memberpress.com\/es\/#organization"}}]},"og:locale":"es_ES","og:site_name":"MemberPress","og:type":"article","og:title":"How to Write Great Blog Content That Sells","og:description":"From tools of the trade to tips on topics, find out how to create great blog content for your online business in this post.","og:url":"https:\/\/memberpress.com\/es\/blog\/how-to-create-great-blog-content\/","og:image":"https:\/\/memberpress.com\/wp-content\/uploads\/2016\/05\/How-to-write-great-blog-content.jpg","og:image:secure_url":"https:\/\/memberpress.com\/wp-content\/uploads\/2016\/05\/How-to-write-great-blog-content.jpg","og:image:width":1480,"og:image:height":832,"article:published_time":"2016-05-11T12:00:03+00:00","article:modified_time":"2026-03-02T15:57:40+00:00","article:publisher":"https:\/\/www.facebook.com\/memberpress\/","twitter:card":"summary_large_image","twitter:site":"@memberpress","twitter:title":"How to Write Great Blog Content That Sells","twitter:description":"From tools of the trade to tips on topics, find out how to create great blog content for your online business in this post.","twitter:image":"https:\/\/memberpress.com\/wp-content\/uploads\/2016\/05\/How-to-write-great-blog-content.jpg"},"aioseo_meta_data":{"post_id":"10787","title":null,"description":"Desde las herramientas necesarias hasta consejos sobre los temas a tratar, descubra en este art\u00edculo c\u00f3mo crear un buen contenido de blog para su negocio en l\u00ednea.","keywords":[{"label":"how to write great blog content","value":"how to write great blog content"}],"keyphrases":{"focus":{"keyphrase":"","score":0,"analysis":{"keyphraseInTitle":{"score":0,"maxScore":9,"error":1}}},"additional":[]},"primary_term":null,"canonical_url":null,"og_title":null,"og_description":null,"og_object_type":"default","og_image_type":"default","og_image_url":null,"og_image_width":null,"og_image_height":null,"og_image_custom_url":null,"og_image_custom_fields":null,"og_video":"","og_custom_url":null,"og_article_section":null,"og_article_tags":null,"twitter_use_og":false,"twitter_card":"default","twitter_image_type":"default","twitter_image_url":null,"twitter_image_custom_url":null,"twitter_image_custom_fields":null,"twitter_title":null,"twitter_description":null,"schema":{"blockGraphs":[],"customGraphs":[],"default":{"data":{"Article":[],"Course":[],"Dataset":[],"FAQPage":[],"Movie":[],"Person":[],"Product":[],"ProductReview":[],"Car":[],"Recipe":[],"Service":[],"SoftwareApplication":[],"WebPage":[]},"graphName":"BlogPosting","isEnabled":true},"graphs":[]},"schema_type":"default","schema_type_options":"{\"article\":{\"articleType\":\"BlogPosting\"},\"course\":{\"name\":\"\",\"description\":\"\",\"provider\":\"\"},\"faq\":{\"pages\":[]},\"product\":{\"reviews\":[]},\"recipe\":{\"ingredients\":[],\"instructions\":[],\"keywords\":[]},\"software\":{\"reviews\":[],\"operatingSystems\":[]},\"webPage\":{\"webPageType\":\"WebPage\"}}","pillar_content":false,"robots_default":true,"robots_noindex":false,"robots_noarchive":false,"robots_nosnippet":false,"robots_nofollow":false,"robots_noimageindex":false,"robots_noodp":false,"robots_notranslate":false,"robots_max_snippet":"-1","robots_max_videopreview":"-1","robots_max_imagepreview":"large","priority":null,"frequency":"default","local_seo":null,"seo_analyzer_scan_date":"2026-03-02 16:24:38","breadcrumb_settings":null,"limit_modified_date":false,"reviewed_by":"0","open_ai":"{\"title\":{\"suggestions\":[],\"usage\":0},\"description\":{\"suggestions\":[],\"usage\":0}}","ai":{"faqs":[],"keyPoints":[],"titles":[],"descriptions":[],"socialPosts":{"email":[],"linkedin":[],"twitter":[],"facebook":[],"instagram":[]}},"created":"2020-12-21 16:19:33","updated":"2026-03-03 15:08:05"},"aioseo_breadcrumb":"<div class=\"aioseo-breadcrumbs\"><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/memberpress.com\/es\" title=\"Home\">Home<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/memberpress.com\/es\/blog\/category\/membership-site\/\" title=\"Membership Site\">Membership Site<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/memberpress.com\/es\/blog\/category\/membership-site\/content\/\" title=\"Content\">Content<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\tHow to Write Great Blog Content That Sells\n<\/span><\/div>","aioseo_breadcrumb_json":[{"label":"Home","link":"https:\/\/memberpress.com\/es"},{"label":"Membership Site","link":"https:\/\/memberpress.com\/es\/blog\/category\/membership-site\/"},{"label":"Content","link":"https:\/\/memberpress.com\/es\/blog\/category\/membership-site\/content\/"},{"label":"How to Write Great Blog Content That Sells","link":"https:\/\/memberpress.com\/es\/blog\/how-to-create-great-blog-content\/"}],"app_bookmark":{"bookmark_id":0,"is_bookmarked":false,"bookmark_date":0},"comments_count":"2","content_native":[],"app_access":{"can_access":true,"restrict_message":null},"_links":{"self":[{"href":"https:\/\/memberpress.com\/es\/wp-json\/wp\/v2\/posts\/10787","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/memberpress.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/memberpress.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/memberpress.com\/es\/wp-json\/wp\/v2\/users\/3121"}],"replies":[{"embeddable":true,"href":"https:\/\/memberpress.com\/es\/wp-json\/wp\/v2\/comments?post=10787"}],"version-history":[{"count":1,"href":"https:\/\/memberpress.com\/es\/wp-json\/wp\/v2\/posts\/10787\/revisions"}],"predecessor-version":[{"id":79538,"href":"https:\/\/memberpress.com\/es\/wp-json\/wp\/v2\/posts\/10787\/revisions\/79538"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/memberpress.com\/es\/wp-json\/wp\/v2\/media\/58244"}],"wp:attachment":[{"href":"https:\/\/memberpress.com\/es\/wp-json\/wp\/v2\/media?parent=10787"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/memberpress.com\/es\/wp-json\/wp\/v2\/categories?post=10787"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/memberpress.com\/es\/wp-json\/wp\/v2\/tags?post=10787"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}