{"id":12444,"date":"2016-08-03T06:00:19","date_gmt":"2016-08-03T12:00:19","guid":{"rendered":"https:\/\/memberpress.com\/?p=12444"},"modified":"2021-09-06T14:03:50","modified_gmt":"2021-09-06T20:03:50","slug":"no-time-to-blog-hire-a-freelance-writer","status":"publish","type":"post","link":"https:\/\/memberpress.com\/es\/blog\/no-time-to-blog-hire-a-freelance-writer\/","title":{"rendered":"\u00bfNo tienes tiempo para escribir? Contrate a un escritor aut\u00f3nomo."},"content":{"rendered":"<p class=\"wp-block-paragraph\">Sabes que <a href=\"https:\/\/memberpress.com\/es\/youre-not-blogging-yet-heres-why-you-should-be\/\">bloguear es importante para su negocio<\/a>y sabes c\u00f3mo <a href=\"https:\/\/memberpress.com\/es\/how-to-create-great-blog-content\/\">crear grandes contenidos<\/a>Pero, \u00bfc\u00f3mo se puede sacar tiempo para escribir contenidos de calidad para las entradas del blog y el resto de textos que la empresa necesita para seguir siendo competitiva?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Encontrar tiempo para escribir puede ser tan estresante como escribir en realidad, y si no te gusta escribir, puede convertirse en una de esas tareas temidas que se arrastra al final de su lista de tareas pendientes (lo que se traduce en que nunca se hace). En lugar de aprender a amar la escritura o tener que escribir \"cuando se te antoje\", hay una manera de liberar tu tiempo y seguir teniendo un gran contenido. \u00bfC\u00f3mo?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Contrata a un escritor aut\u00f3nomo.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00bfEso es todo?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">B\u00e1sicamente, s\u00ed. Hay <em>son<\/em> algunas estrategias poderosas que puedes utilizar para sacar tiempo para escribir, pero las estrategias s\u00f3lo funcionan si haces de la escritura una prioridad. As\u00ed que en lugar de centrarte en organizar tu tiempo para escribir en lugar de dedicarlo a dirigir el negocio, echa un vistazo a estos consejos sobre c\u00f3mo encontrar a los mejores escritores freelance. Un freelance competente no s\u00f3lo escribir\u00e1 para usted, sino que lo har\u00e1 de forma que su blog y su negocio destaquen sobre los dem\u00e1s.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Antes de empezar a buscar a su pareja (escritor) perfecta, piense en lo que quiere en un escritor y en si su presupuesto -financiero y de tiempo- se beneficiar\u00e1 de ello. Algunas de las ventajas adicionales de contratar a un aut\u00f3nomo son que no tendr\u00e1 que dar ese trabajo extra de creaci\u00f3n de contenidos a otro empleado y no tendr\u00e1 que crear m\u00e1s espacio de oficina. Adem\u00e1s, los aut\u00f3nomos no cuestan tanto como los empleados fijos a tiempo completo. S\u00f3lo usted puede determinar si contratar a un freelance es una decisi\u00f3n que se ajusta a su presupuesto, pero si ha decidido que es la direcci\u00f3n a seguir, tenga en cuenta lo siguiente:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">En primer lugar, preg\u00fantese: \"\u00bfQu\u00e9 quiero de un redactor de contenidos freelance?\". A continuaci\u00f3n se ofrecen algunas pautas \u00fatiles para determinarlo.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u00bfCu\u00e1l es el alcance del proyecto para el que les contrata? \u00bfEl contenido de un blog? \u00bfEl contenido de un sitio web? \u00bfFolletos y otros materiales impresos? \u00bfTodo lo anterior?<\/li><li>\u00bfDesea que los art\u00edculos sean amenos o m\u00e1s acad\u00e9micos? \u00bfLos posts requerir\u00e1n una investigaci\u00f3n pesada o ligera?<\/li><li>\u00bfDesea un escritor especializado en determinados temas relacionados con su negocio, o es aceptable un escritor general?<\/li><li>\u00bfDesea un ghostwriting (contenido escrito por el freelance pero publicado con su nombre, asegurando su autoridad en el tema para su negocio), o est\u00e1 dispuesto a permitir el contenido byline (escrito por el freelance y publicado con su nombre)? La redacci\u00f3n fantasma suele ser m\u00e1s cara que la autor\u00eda firmada, y la autor\u00eda firmada permite al redactor a\u00f1adir el art\u00edculo a su portafolio.<\/li><li>Examine su calendario de contenidos. \u00bfCon qu\u00e9 frecuencia necesitar\u00e1 su redactor producir un art\u00edculo? \u00bfPuede dar plazos razonables?<\/li><li>S\u00e9 consciente de lo que no son los redactores de contenidos: la mayor\u00eda no son publicistas ni estrategas de marketing, aunque la mayor\u00eda deber\u00edan saber y probablemente saben de SEO.<\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Ahora, toma la informaci\u00f3n que has recopilado de las preguntas anteriores y redacta un anuncio de empleo claro y conciso que puedas subir a una agencia o enviar a trav\u00e9s de tu red.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00bfNo sabe d\u00f3nde enviar su oferta de empleo? Pruebe con los siguientes:<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Agencias<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Empresas como <a href=\"https:\/\/contently.com\">Fiverr<\/a>, <a href=\"https:\/\/www.upwork.com\">Upwork<\/a>, <a href=\"\/\/www.writeraccess.com\/?keyword_session_id=vt~adwords%7Ckt~writeraccess%7Cmt~e%7Cta~71739277831&amp;_vsrefdom=wordstream&amp;gclid=Cj0KEQjwwry8BRDjsbjMpPSDvagBEiQA5oW0nM_a6kV_Cf4wj6CNCKFTRkYRWq1O0I0f2iubYSb718waAhFG8P8HAQ\">Trabajador aut\u00f3nomo<\/a>y <a href=\"http:\/\/www.writeraccess.com\/?keyword_session_id=vt~adwords%7Ckt~writeraccess%7Cmt~e%7Cta~71739277831&amp;_vsrefdom=wordstream&amp;gclid=Cj0KEQjwwry8BRDjsbjMpPSDvagBEiQA5oW0nM_a6kV_Cf4wj6CNCKFTRkYRWq1O0I0f2iubYSb718waAhFG8P8HAQ\">WriterAccess<\/a> todos tienen bases de datos de aut\u00f3nomos que puedes contratar. <a href=\"https:\/\/www.tomedes.com\/business-center\/content-writing-services-help-business\" target=\"_blank\" rel=\"noopener noreferrer\">Las agencias pueden ser una forma estupenda de ahorrar tiempo<\/a>ya que act\u00faan como intermediarios entre usted y el aut\u00f3nomo. Usted y otras empresas como la suya suben ofertas de empleo al sitio web de la agencia, y los aut\u00f3nomos que han sido aprobados por la agencia solicitan su trabajo. Usted determina qui\u00e9n est\u00e1 mejor cualificado para completar el trabajo entrevistando a los candidatos y contrat\u00e1ndolos a trav\u00e9s de la agencia.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Consejo Cuando contrates a trav\u00e9s de una agencia, hazlo s\u00f3lo con empresas de confianza de las que hayas o\u00eddo hablar y que tengan cr\u00edticas positivas. Eche un vistazo a <a href=\"http:\/\/blog.hubstaff.com\/find-and-hire-freelance-writers\/\">este art\u00edculo de Hubstaff<\/a>que enumera los quince mejores sitios web para aut\u00f3nomos.<\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Dado que las agencias tienen diferentes tarifas y servicios que var\u00edan, debe investigar las ofertas de la agencia para determinar qu\u00e9 freelance se adapta mejor a las necesidades de su empresa.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Decide si quieres un freelance cuyo trabajo te llegue ya editado profesionalmente.\n<ul>\n<li>Consejo Los escritores no deben editar su propio trabajo si quieren obtener la mejor calidad.<\/li>\n<\/ul>\n<\/li><li>Determina si t\u00fa o alguien de tu empresa se encargar\u00e1 de la facturaci\u00f3n y los impuestos, o si quieres un redactor cuya facturaci\u00f3n y preparaci\u00f3n de impuestos provenga de la agencia con la que est\u00e1 asociado.<\/li><\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">Aut\u00f3nomos locales<\/h4>\n\n\n\n<ul class=\"wp-block-list\"><li>Las empresas de edici\u00f3n, las editoriales y las facultades y universidades locales son lugares excelentes para encontrar escritores locales que produzcan trabajos de calidad.<\/li><li>Remisiones\n<ul>\n<li>Pregunte a sus colegas si han contratado a redactores freelance en el pasado o si actualmente utilizan a un redactor freelance para sus contenidos.<\/li>\n<\/ul>\n<\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Una vez que tengas unos cuantos candidatos, puedes empezar a entrevistar. Como con cualquier otro trabajo para el que contrate a alguien, querr\u00e1 ser minucioso para encontrar una buena combinaci\u00f3n tanto para usted como para el aut\u00f3nomo. Algunas cosas a tener en cuenta:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Revisa el curr\u00edculum, las referencias y la carpeta de trabajos del escritor. \u00bfLe gusta su estilo? \u00bfEs capaz de adaptarse al estilo y la voz de la empresa?<\/li><li>\u00bfHan demostrado que conocen bien las empresas para las que escriben? Usted quiere un redactor que est\u00e9 dispuesto a esforzarse por conocer su empresa para poder escribir sobre ella con autoridad.<\/li><li>\u00bfCumplen sistem\u00e1ticamente los plazos?<\/li><li>\u00bfSiguen las directrices del proyecto?<\/li><li>\u00bfEvitan promocionar sus propias plataformas en sus art\u00edculos?<\/li><li>\u00bfSu tarifa es razonable?<\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Ahora que has encontrado a tu freelance, aseg\u00farate de completar el papeleo necesario para que pueda empezar el trabajo.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u00bfLes har\u00e1 firmar un contrato? \u00bfUn acuerdo de confidencialidad?<\/li><li>\u00bfHa cumplimentado usted o la agencia el formulario fiscal W-9?<\/li><li>\u00bfHa fijado una tarifa y determinado el m\u00e9todo de pago?<\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Encontrar a un aut\u00f3nomo puede parecer desalentador al principio, pero quiz\u00e1 no tanto como la lista de tareas pendientes que se cierne sobre ti en este momento.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00bfLe sirven estos consejos? \u00bfHas contratado a un aut\u00f3nomo y tienes consejos adicionales? Nos encantar\u00eda conocer tu opini\u00f3n.<\/p>","protected":false},"excerpt":{"rendered":"<p>You know blogging is important for your business, and you know how to create great content, but how in the world do you carve out time to actually write that great content for your blog posts and the other copy your business needs to stay competitive? Finding time to write can be just as stressful [&hellip;]<\/p>\n","protected":false},"author":3121,"featured_media":15109,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_strive_editorial_status":"not-started","_strive_copy_of":0,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"content-sidebar","_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","_strive_checklists":"\"\"","_strive_active_checklist":"62291e2bb2422","_strive_post_notes":"","footnotes":""},"categories":[69,144,1],"tags":[347,348],"class_list":["post-12444","post","type-post","status-publish","format-standard","has-post-thumbnail","category-advice","category-business","category-uncategorized","tag-freelance","tag-writer","entry"],"acf":{"plans":["scale"],"is_featured":false,"download_source":"none","mothership_slug":"","download_url":""},"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 5.0.2 - aioseo.com -->\n\t<meta name=\"description\" content=\"You know blogging is important for your business, and you know how to create great content, but how in the world do you carve out time to actually write that great content for your blog posts and the other copy your business needs to stay competitive? Finding time to write can be just as stressful\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Lindsay Flanagan\"\/>\n\t<meta name=\"keywords\" content=\"freelance,writer\" \/>\n\t<link rel=\"canonical\" href=\"https:\/\/memberpress.com\/es\/blog\/no-time-to-blog-hire-a-freelance-writer\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO Pro (AIOSEO) 5.0.2\" \/>\n\t\t<meta property=\"og:locale\" content=\"es_ES\" \/>\n\t\t<meta property=\"og:site_name\" content=\"MemberPress\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"No Time to Blog? 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