{"id":16441,"date":"2018-05-23T12:05:56","date_gmt":"2018-05-23T18:05:56","guid":{"rendered":"https:\/\/memberpress.com\/?p=16441"},"modified":"2024-10-01T06:43:50","modified_gmt":"2024-10-01T10:43:50","slug":"return-visitors-membership-site","status":"publish","type":"post","link":"https:\/\/memberpress.com\/es\/blog\/return-visitors-membership-site\/","title":{"rendered":"How to Generate Return Visitors for Your Membership Site"},"content":{"rendered":"<p>Bringing traffic to your website can be difficult even at the best of times. Therefore, it\u2019s vital you put measures in place to help you reconnect with visitors once they\u2019ve left your site. Otherwise, all that effort of generating more traffic to your website is wasted.<\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_81 ez-toc-wrap-center counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<label for=\"ez-toc-cssicon-toggle-item-69b5e2457bf4d\" class=\"ez-toc-cssicon-toggle-label\"><p class=\"ez-toc-title\" style=\"cursor:inherit\">WHAT'S INSIDE<\/p>\n<span class=\"ez-toc-cssicon\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69b5e2457bf4d\"  \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/memberpress.com\/es\/blog\/return-visitors-membership-site\/#Why_Work_on_Bringing_Visitors_Back_to_Your_Membership_Site\" >Why Work on Bringing Visitors Back to Your Membership Site?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/memberpress.com\/es\/blog\/return-visitors-membership-site\/#The_Stats_How_Many_Site_Visits_Before_a_Potential_Member_Signs_Up\" >The Stats How Many Site Visits Before a Potential Member Signs Up?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/memberpress.com\/es\/blog\/return-visitors-membership-site\/#Use_the_MemberPress_Reminders_Feature\" >Use the MemberPress Reminders Feature<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/memberpress.com\/es\/blog\/return-visitors-membership-site\/#Use_an_Enticing_Lead_Magnet_to_Create_an_Email_List\" >Use an Enticing Lead Magnet\u00a0to Create an Email List<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/memberpress.com\/es\/blog\/return-visitors-membership-site\/#Promote_Your_Social_Media_Profiles\" >Promote Your Social Media Profiles<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/memberpress.com\/es\/blog\/return-visitors-membership-site\/#Add_a_Blog_to_Your_Website\" >Add a Blog to Your Website<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/memberpress.com\/es\/blog\/return-visitors-membership-site\/#Facebook_Remarketing\" >Facebook Remarketing<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/memberpress.com\/es\/blog\/return-visitors-membership-site\/#Final_Thoughts\" >Final Thoughts<\/a><\/li><\/ul><\/nav><\/div>\n\n<p>Ways of getting those visitors to return after they\u2019ve left is the topic we\u2019re covering in this article. After all, no matter how excellent your membership program and how enticing your marketing copy, there\u2019s a good chance first-time visitors to your site won\u2019t be quite ready to take the plunge into membership. Often, they need a few visits before they\u2019re sure that what you\u2019re offering is the best option for them.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Why_Work_on_Bringing_Visitors_Back_to_Your_Membership_Site\"><\/span>Why Work on Bringing Visitors Back to Your Membership Site?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Once a visitor has signed up and becomes a member, they\u2019re sure to return to your site whenever they want to access your content. Plus, you\u2019ll be able to send them notifications via the email address they used to sign up each time you have something to share with them.<\/p>\n<p>However, for visitors who don\u2019t become members, by default, you have no way of contacting them and encouraging them to return to your site.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"The_Stats_How_Many_Site_Visits_Before_a_Potential_Member_Signs_Up\"><\/span>The Stats: How Many Site Visits Before a Potential Member Signs Up?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Although the numbers vary depending on your source and the type of website being studied, shoppers reportedly\u00a0visit a website nine times before deciding to buy.<\/p>\n<p>If you\u2019re <a href=\"https:\/\/memberpress.com\/how-to-use-google-analytics-to-optimize-your-membership-site\/\" target=\"_blank\" rel=\"noopener\">using Google Analytics to optimize your membership site<\/a>, you may be able to track this yourself using the Sessions to Transaction metric. If not, it\u2019s safe to assume not all new visitors are signing up immediately.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-16447\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-Google-Analytics.png\" alt=\"Google Analytics Sessions with Transactions \" width=\"895\" height=\"490\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-Google-Analytics.png 895w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-Google-Analytics-300x164.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-Google-Analytics-768x420.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-Google-Analytics-311x170.png 311w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-Google-Analytics-840x460.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-Google-Analytics-700x383.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-Google-Analytics-156x85.png 156w\" sizes=\"(max-width: 895px) 100vw, 895px\" \/><\/p>\n<p>Membership sites are different than ecommerce stores, of course, but even if it takes potential new members two visits before they\u2019re ready to sign up, it\u2019s well worth putting in the effort to facilitate their return for that all-important second, third, or fourth visit.<\/p>\n<p>If you\u2019re working on getting\u00a0<a href=\"https:\/\/memberpress.com\/simple-seo-strategies-for-membership-websites\/\">more traffic to your membership website using SEO<\/a>\u00a0and\u00a0<a href=\"https:\/\/memberpress.com\/marketing-tools-and-services-to-promote-your-membership-site\/\">social media marketing<\/a>, it makes sense to do all you can to encourage new visitors to return to your site at a later date.<\/p>\n<p>So let\u2019s look at how to do just that in our guide on how to increase return visits to your WordPress membership site.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Use_the_MemberPress_Reminders_Feature\"><\/span>Use the MemberPress Reminders Feature<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>One pretty cool feature of the MemberPress plugin is its ability to send out automated emails on certain triggers.<\/p>\n<p>For example, you can\u00a0<a href=\"https:\/\/memberpress.com\/reducing-your-membership-sites-churn\/\" target=\"_blank\" rel=\"noopener\">increase membership retention rates<\/a>\u00a0by automatically notifying members when their subscription is about to end or when their payment method is expiring.<\/p>\n<p>However, you can also use the\u00a0<a href=\"https:\/\/memberpress.com\/mastering-automated-email-reminders-in-the-memberpress-plugin\/\" target=\"_blank\" rel=\"noopener\">automated email reminders in MemberPress<\/a>\u00a0to contact potential new members who\u2019ve abandoned the sign-up process. Perhaps their browser crashed midway through signing up or they didn\u2019t have their payment details on hand. Or maybe they were called away before they joined your site and forgot to return.<\/p>\n<p>For whatever reason, abandoned shopping carts are a real problem in the world of ecommerce, with\u00a0<a href=\"https:\/\/www.barilliance.com\/cart-abandonment-rate-statistics\/\">some studies<\/a>\u00a0putting the rate of <a href=\"https:\/\/memberpress.com\/go\/shopify\" title=\"Shopify Affiliate Link\" class=\"pretty-link-keyword\"rel=\"nofollow \" target=\"_blank\">shopping cart<\/a> abandonment as high as 80 percent. This could be affecting your membership site, too.<\/p>\n<p>However, by setting up a quick reminder using the <a href=\"https:\/\/memberpress.com\/docs\/creating-reminders\/\">Signup Abandoned trigger in MemberPress<\/a>, your site will automatically send a custom email to anyone who got as far as entering their email address but didn\u2019t complete the registration process.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-16442\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-MemberPress-Reminder.png\" alt=\"MemberPress Reminders\" width=\"2031\" height=\"1826\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-MemberPress-Reminder.png 2031w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-MemberPress-Reminder-300x270.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-MemberPress-Reminder-1024x921.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-MemberPress-Reminder-768x690.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-MemberPress-Reminder-1536x1381.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-MemberPress-Reminder-189x170.png 189w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-MemberPress-Reminder-683x614.png 683w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-MemberPress-Reminder-761x684.png 761w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-MemberPress-Reminder-1146x1030.png 1146w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-MemberPress-Reminder-576x518.png 576w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-MemberPress-Reminder-156x140.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-MemberPress-Reminder-1080x971.png 1080w\" sizes=\"(max-width: 2031px) 100vw, 2031px\" \/><\/p>\n<p>When it comes to set-and-forget ways to encourage potential new members to come back to your site, it doesn\u2019t get much better than this.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Use_an_Enticing_Lead_Magnet_to_Create_an_Email_List\"><\/span>Use an Enticing Lead Magnet\u00a0to Create an Email List<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-16443\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-ConvertKit.png\" alt=\"ConvertKit\" width=\"1926\" height=\"566\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-ConvertKit.png 1926w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-ConvertKit-300x88.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-ConvertKit-1024x301.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-ConvertKit-768x226.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-ConvertKit-1536x451.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-ConvertKit-578x170.png 578w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-ConvertKit-840x247.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-ConvertKit-1216x357.png 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-ConvertKit-1832x538.png 1832w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-ConvertKit-700x206.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-ConvertKit-156x46.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-ConvertKit-1080x317.png 1080w\" sizes=\"(max-width: 1926px) 100vw, 1926px\" \/><\/p>\n<p>Another tried-and-tested way to keep in contact with website visitors is to\u00a0<a href=\"https:\/\/memberpress.com\/how-to-run-a-successful-email-campaign\/\">set up an email list<\/a>. Then, once a visitor has joined your list and entered your funnel, you can send them emails whenever you want.<\/p>\n<p>The best <a href=\"https:\/\/memberpress.com\/go\/activecampaign\" title=\"activecampaign\" class=\"pretty-link-keyword\"rel=\"nofollow \" target=\"_blank\">email marketing<\/a> services make it easy to\u00a0<a href=\"https:\/\/convertkit.com\/features\/automations\/\">create a sequence of messages that are automatically sent<\/a>\u00a0to new subscribers in the days after they join your list. This allows you to slowly drip useful content to potential new members before asking them to return to your site and sign up.<\/p>\n<p>Don\u2019t forget that in order to encourage visitors to join your list, you\u2019ll have to offer them a reward for doing so. Our\u00a0<a href=\"https:\/\/memberpress.com\/how-to-use-lead-magnets-and-optins\/\">guide to lead magnets and email optin incentives<\/a>\u00a0should help you come up with an effective reward that turns more of your visitors into email subscribers.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Promote_Your_Social_Media_Profiles\"><\/span>Promote Your Social Media Profiles<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-16444\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-Social-Media.png\" alt=\"Social Media Icons\" width=\"1306\" height=\"760\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-Social-Media.png 1306w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-Social-Media-300x175.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-Social-Media-1024x596.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-Social-Media-768x447.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-Social-Media-292x170.png 292w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-Social-Media-840x489.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-Social-Media-1175x684.png 1175w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-Social-Media-700x407.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-Social-Media-156x91.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-Social-Media-1080x628.png 1080w\" sizes=\"(max-width: 1306px) 100vw, 1306px\" \/><\/p>\n<p>Encouraging visitors to follow you on social media is another great way to maintain a connection with them once they\u2019ve left your website.<\/p>\n<p>Whether you\u2019re on Facebook, Twitter, or Instagram, there\u2019s a good chance a portion of your audience is using at least one of these platforms. If you make it as easy as possible for them to follow you on social media, you increase the chances of them finding their way back to your site, either through direct messaging or seeing something interesting you\u2019ve shared with your followers.<\/p>\n<p>Remember to display a link to your membership site on your social media profile, and whichever platform you choose, be sure to post on a regular basis to increase the chances of your content being seen by your target audience. A free WordPress plugin, like\u00a0<a href=\"https:\/\/wordpress.org\/plugins\/social-icons-widget-by-wpzoom\/\">Social Icons Widget<\/a>, can help you quickly add buttons that link to your profiles on all the main social networks.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Add_a_Blog_to_Your_Website\"><\/span>Add a Blog to Your Website<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-16445\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-Feedly.png\" alt=\"Feedly App\" width=\"2000\" height=\"904\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-Feedly.png 2000w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-Feedly-300x136.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-Feedly-1024x463.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-Feedly-768x347.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-Feedly-1536x694.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-Feedly-376x170.png 376w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-Feedly-840x380.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-Feedly-1216x550.png 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-Feedly-1832x828.png 1832w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-Feedly-700x316.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-Feedly-156x71.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-Feedly-1080x488.png 1080w\" sizes=\"(max-width: 2000px) 100vw, 2000px\" \/><\/p>\n<p>The more content you publish on your website, the greater the chance someone will find your site via search engines, like Google. Not only that, but\u00a0publishing a steady stream of interesting articles gives visitors a reason to come back and see what you\u2019ve published next. Visitors may even subscribe to your RSS feed and follow your blog in an app like\u00a0<a href=\"https:\/\/feedly.com\/i\/welcome\" target=\"_blank\" rel=\"noopener\">Feedly<\/a>.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-16446\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-Blog-Comments.png\" alt=\"Use Blog Comments to attract return visitors\" width=\"1808\" height=\"676\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-Blog-Comments.png 1808w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-Blog-Comments-300x112.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-Blog-Comments-1024x383.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-Blog-Comments-768x287.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-Blog-Comments-1536x574.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-Blog-Comments-455x170.png 455w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-Blog-Comments-840x314.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-Blog-Comments-1216x455.png 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-Blog-Comments-700x262.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-Blog-Comments-156x58.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/05\/Returning-Visitors-Blog-Comments-1080x404.png 1080w\" sizes=\"(max-width: 1808px) 100vw, 1808px\" \/><\/p>\n<p>Adding a blog to your membership site, enabling comments on your blog posts, and taking the time to respond to readers can also help bring visitors back to your website. Plugins and services like\u00a0<a href=\"https:\/\/wordpress.org\/plugins\/comment-reply-email-notification\/\" target=\"_blank\" rel=\"noopener\">Comment Reply Email Notification<\/a>\u00a0or\u00a0<a href=\"https:\/\/disqus.com\/\" target=\"_blank\" rel=\"noopener\">Disqus<\/a>\u00a0ensure that anyone who leaves a comment is informed when a reply has been published. This not only reminds them of your site but also gives them a reason to return.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Facebook_Remarketing\"><\/span>Facebook Remarketing<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Another way to reconnect with your audience once they\u2019ve left your website is to use Facebook remarketing. If you\u2019ve ever been to an online shop only to then start seeing adverts for that store on social media later on, you\u2019re looking at remarketing, or retargeting, in action.<\/p>\n<p>It is something you can also easily implement on your website. And you don\u2019t need to spend much to get started, either. Once you start seeing an ROI on your campaigns, such as increased membership sign ups, you can begin investing more in this form of social media marketing.<\/p>\n<p>If you\u2019d like to know how to get started with this type of advertising, check out this guide on\u00a0<a href=\"https:\/\/www.wpexplorer.com\/facebook-remarketing-wordpress\/\">how to create Facebook remarketing campaigns for WordPress<\/a>. It will have you up and running in no time.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Final_Thoughts\"><\/span>Final Thoughts<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>We hope these tips will help you keep visitors coming back to your website until they are ready to join your membership program.<\/p>\n<p>In addition to using the MemberPress reminders features, creating an email list, and using social media, you can also check out our guides on the\u00a0<a href=\"https:\/\/memberpress.com\/3-marketing-strategies-for-successful-membership-sites\/\">best membership site marketing tactics to grow your audience<\/a>\u00a0and how to\u00a0<a href=\"https:\/\/memberpress.com\/how-to-turn-your-free-visitors-and-users-into-paid-members\/\">turn more of your free visitors into paid members<\/a>.<\/p>\n<p><em>Are you ready to implement a system that brings more of your one-time visitors back to your membership site? Let us know in the comments below.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bringing traffic to your website can be difficult even at the best of times. Therefore, it\u2019s vital you put measures in place to help you reconnect with visitors once they\u2019ve left your site. Otherwise, all that effort of generating more traffic to your website is wasted. Ways of getting those visitors to return after they\u2019ve 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