{"id":16982,"date":"2018-10-30T10:04:56","date_gmt":"2018-10-30T16:04:56","guid":{"rendered":"https:\/\/memberpress.com\/?p=16982"},"modified":"2023-07-01T19:34:00","modified_gmt":"2023-07-01T23:34:00","slug":"3-ways-your-brand-can-benefit-from-using-instagram","status":"publish","type":"post","link":"https:\/\/memberpress.com\/es\/blog\/3-ways-your-brand-can-benefit-from-using-instagram\/","title":{"rendered":"3 Ways Your Brand Can Benefit From Using Instagram"},"content":{"rendered":"\n<p>As a business owner, more eyes on your website means more potential customers. However, it can be hard to attract visitors in the first place. <\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_81 ez-toc-wrap-center counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<label for=\"ez-toc-cssicon-toggle-item-69b2508d2a9d4\" class=\"ez-toc-cssicon-toggle-label\"><p class=\"ez-toc-title\" style=\"cursor:inherit\">WHAT'S INSIDE<\/p>\n<span class=\"ez-toc-cssicon\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69b2508d2a9d4\"  \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/memberpress.com\/es\/blog\/3-ways-your-brand-can-benefit-from-using-instagram\/#A_Brief_History_of_Instagram\" >A Brief History of Instagram<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/memberpress.com\/es\/blog\/3-ways-your-brand-can-benefit-from-using-instagram\/#Why_Targeting_Instagram_Can_Benefit_Your_Business\" >Why Targeting Instagram Can Benefit Your Business<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/memberpress.com\/es\/blog\/3-ways-your-brand-can-benefit-from-using-instagram\/#3_Ways_Your_Brand_Can_Benefit_From_Using_Instagram\" >3 Ways Your Brand Can Benefit From Using Instagram<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/memberpress.com\/es\/blog\/3-ways-your-brand-can-benefit-from-using-instagram\/#1_Join_the_Conversation_With_Hashtags\" >1. Join the Conversation With Hashtags<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/memberpress.com\/es\/blog\/3-ways-your-brand-can-benefit-from-using-instagram\/#2_Engage_Your_Followers\" >2. Engage Your Followers<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/memberpress.com\/es\/blog\/3-ways-your-brand-can-benefit-from-using-instagram\/#3_Post_to_Multiple_Sites_From_One_Platform\" >3. Post to Multiple Sites From One Platform<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/memberpress.com\/es\/blog\/3-ways-your-brand-can-benefit-from-using-instagram\/#Conclusion\" >Conclusion<\/a><\/li><\/ul><\/nav><\/div>\n\n\n\n\n<p>Social media is one of the most effective ways to do that, but at the same time its users can be\u00a0extremely fickle. For this reason, the best practices for social media marketing are constantly changing.<\/p>\n\n\n\n<p>That\u2019s why it\u2019s always important to stay on top of digital marketing trends. For example,\u00a0<strong>Instagram <\/strong>use is on the rise, and it can be an excellent way to advertise your brand. <\/p>\n\n\n\n<p>With billions of Instagram users, there's no doubt you'll be able to find an audience on the platform that you can bring back to your site.<\/p>\n\n\n\n<p>In this article, we'll talk about how you should consider using Instagram to boost your online brand, and share some tips for succeeding on the platform. Let\u2019s get started!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"A_Brief_History_of_Instagram\"><\/span>A Brief History of <a href=\"http:\/\/instagram.com\" target=\"_blank\" rel=\"noopener\">Instagram<\/a><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><img decoding=\"async\" width=\"1050\" height=\"525\" class=\"alignnone wp-image-16984 size-full\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2018\/10\/Screen-Shot-2018-10-07-at-10.21.47-PM.png\" alt=\"The Instagram website.\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2018\/10\/Screen-Shot-2018-10-07-at-10.21.47-PM.png 1050w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/10\/Screen-Shot-2018-10-07-at-10.21.47-PM-300x150.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/10\/Screen-Shot-2018-10-07-at-10.21.47-PM-1024x512.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/10\/Screen-Shot-2018-10-07-at-10.21.47-PM-768x384.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/10\/Screen-Shot-2018-10-07-at-10.21.47-PM-340x170.png 340w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/10\/Screen-Shot-2018-10-07-at-10.21.47-PM-840x420.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/10\/Screen-Shot-2018-10-07-at-10.21.47-PM-700x350.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/10\/Screen-Shot-2018-10-07-at-10.21.47-PM-156x78.png 156w\" sizes=\"(max-width: 1050px) 100vw, 1050px\" \/>Before we get into specifics, let\u2019s look at the history of the platform in question.<\/p>\n\n\n\n<p><a href=\"http:\/\/time.com\/4408374\/instagram-anniversary\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Instagram was founded<\/a> in 2010 by Kevin Systrom and Mike Krieger, and was conceived as a photo-sharing app with a twist. It encouraged users to personalize their photos, by adding engaging filters.<\/p>\n\n\n\n<p>Instagram initially\u00a0didn't permit businesses <a href=\"https:\/\/www.businessinsider.com\/instagram-revenue-2011-6\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">to advertise on the platform<\/a>. Another thing that made Instagram unique was that photos could not be posted via a desktop computer, or scheduled ahead of time. <\/p>\n\n\n\n<p>The only way to make a post was to manually use your phone or other mobile device.<\/p>\n\n\n\n<p>However, in 2012\u00a0<a href=\"https:\/\/dealbook.nytimes.com\/2012\/04\/09\/facebook-buys-instagram-for-1-billion\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Facebook purchased Instagram<\/a> for $1 billion. Since then, the company has implemented some changes that make the platform more business-friendly. <\/p>\n\n\n\n<p>It introduced <a href=\"https:\/\/digiday.com\/media\/instagram-ads-michael-kors\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">the very first Instagram ad<\/a> in 2013, and has broadened and expanded <a href=\"https:\/\/digiday.com\/marketing\/instagram-ads-hit-among-brands\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">the platform's advertising program<\/a>.\u00a0 Now, individual businesses are able to create and post their own ads.<\/p>\n\n\n\n<p>Over the years, the platform has continued to adapt and change. <\/p>\n\n\n\n<p>For example, it\u2019s now also possible to schedule posts ahead of time. In 2014, Instagram started a paid service <a href=\"https:\/\/later.com\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">called Later<\/a> (formerly known as Latergram).<\/p>\n\n\n\n<p>Businesses can use Later to post automatically, making it easier for social media managers to use Instagram during normal work hours.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Why_Targeting_Instagram_Can_Benefit_Your_Business\"><\/span>Why Targeting Instagram Can Benefit Your Business<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><img decoding=\"async\" width=\"1050\" height=\"525\" class=\"alignnone wp-image-16985 size-full\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2018\/10\/Screen-Shot-2018-10-07-at-10.20.55-PM.png\" alt=\"The Instagram business page.\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2018\/10\/Screen-Shot-2018-10-07-at-10.20.55-PM.png 1050w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/10\/Screen-Shot-2018-10-07-at-10.20.55-PM-300x150.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/10\/Screen-Shot-2018-10-07-at-10.20.55-PM-1024x512.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/10\/Screen-Shot-2018-10-07-at-10.20.55-PM-768x384.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/10\/Screen-Shot-2018-10-07-at-10.20.55-PM-340x170.png 340w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/10\/Screen-Shot-2018-10-07-at-10.20.55-PM-840x420.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/10\/Screen-Shot-2018-10-07-at-10.20.55-PM-700x350.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/10\/Screen-Shot-2018-10-07-at-10.20.55-PM-156x78.png 156w\" sizes=\"(max-width: 1050px) 100vw, 1050px\" \/>It's not hard to see why this platform has taken off for advertisers, thanks to its huge global audience and potential for brand expression. <\/p>\n\n\n\n<p>Over half of Instagram users say that they <a href=\"https:\/\/techcrunch.com\/2016\/11\/01\/instagram-shoppable-photos\/\" target=\"_blank\" rel=\"noopener\">discover new products<\/a> on Instagram, and 75% of those users follow up on products they\u2019re interested in.<\/p>\n\n\n\n<p>In addition, Instagram offers other benefits for businesses. As we mentioned earlier, there are over 800 million accounts on Instagram. <a href=\"https:\/\/www.disruptiveadvertising.com\/social-media\/instagram-advertising\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Over half of internet users<\/a> aged 18 to 29 use the platform, as well as 28% of 30 to 49 year-olds. <\/p>\n\n\n\n<p>Users are also fairly evenly split by gender: the Instagram user base contains 24% of men and 31% of women on the internet.<\/p>\n\n\n\n<p>Clearly, using Instagram can help expose your brand to a large and diverse audience. Even better, you can use Instagram\u2019s <a href=\"https:\/\/business.instagram.com\/advertising\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">advanced ad targeting<\/a> to ensure that your messages are only shown to those in your preferred demographic(s). <\/p>\n\n\n\n<p>You can target users based on age, gender, location, and more.<\/p>\n\n\n\n<p>Even if you choose not to advertise directly, using Instagram may give you a better chance of getting your posts seen than on other platforms. <\/p>\n\n\n\n<p><a href=\"https:\/\/blog.bufferapp.com\/instagram-feed-algorithm\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Instagram\u2019s algorithm<\/a> means that the more often someone uses the platform, the more likely they are to see your content. <\/p>\n\n\n\n<p>With more than <a href=\"https:\/\/viralyft.com\/blog\/instagram-statistics\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">2.3 billion monthly active users on Instagram<\/a>, visitors are likely to see your posts (especially if you're consistently active).<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Ways_Your_Brand_Can_Benefit_From_Using_Instagram\"><\/span>3 Ways Your Brand Can Benefit From Using Instagram<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Now that you know why Instagram can be useful to your business, let\u2019s talk about how to use it. What follows are three of the best strategies for leveraging this platform effectively.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_Join_the_Conversation_With_Hashtags\"><\/span><b>1. Join the Conversation With Hashtags<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>In addition to following individual users, Instagram enables members to <a href=\"https:\/\/help.instagram.com\/2003408499915301\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">follow topics via hashtags<\/a>. <\/p>\n\n\n\n<p>If your brand sells a product or service that people are excited about, such as makeup or cars, you can join the online conversation <a href=\"https:\/\/blog.hootsuite.com\/how-to-use-hashtags\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">using those hashtags<\/a>.<\/p>\n\n\n\n<p>This helps potential customers find your brand more easily when they browse for a specific hashtag you're targeting. If users have \u2018followed\u2019 the hashtag, your post may actually show up in their timelines, even if they\u2019re not following your account.<\/p>\n\n\n\n<p>This is a great method for getting new people to discover your brand.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">2 effective ways to use hashtags<\/h4>\n\n\n\n<p>There are two major ways to use hashtags as a brand on Instagram. <\/p>\n\n\n\n<p>First, you can <a href=\"https:\/\/sproutsocial.com\/insights\/hashtags-for-instagram\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\"><em>create<\/em> your own business hashtags<\/a> for your company or for a specific campaign. In either case, the hashtags function not only as searchable terms for your brand, they're also avenues for engaging your audience. <\/p>\n\n\n\n<p>Users will know that if they post using your brand\u2019s hashtag, they\u2019re more likely to be mentioned on your account.<\/p>\n\n\n\n<p>Second, you can join existing communities by <em>using<\/em> popular hashtags that connect to your brand. Hashtags are always growing and evolving, so make sure to check for new options once a month or so. <\/p>\n\n\n\n<p>Remember to regularly check on your competitors, to find out what hashtags they're posting. Just make sure you stay relevant and on topic when using these hashtags. <\/p>\n\n\n\n<p>If too many users following a hashtag dislike your content, <a href=\"https:\/\/later.com\/blog\/instagram-hashtags\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Instagram may \u2018shadowban'<\/a> you from that feed.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Engage_Your_Followers\"><\/span><b>2. Engage Your Followers<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>One of the best things about Instagram is that it gives you a way to create memorable content your audience will want to see. <\/p>\n\n\n\n<p>However, as a brand it\u2019s also important to engage with your audience directly. Humans are <a href=\"https:\/\/www.seyens.com\/humans-are-visual-creatures\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">visual creatures<\/a>, and we\u2019re attracted to compelling imagery. There\u2019s a reason why scrolling through Instagram feels so addicting.<\/p>\n\n\n\n<p>When it comes to photos, the <a href=\"https:\/\/www.melyssagriffin.com\/engaged-instagram-audience\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">options for engagement<\/a> are endless. <\/p>\n\n\n\n<p>You can show your staff goofing off after hours, take artsy showcases of your new products or your work space, or even highlight your office pooch or feline. <\/p>\n\n\n\n<p>Then, you can engage your followers by asking questions, posting contests, or encouraging fans of your brand to post on your hashtag.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Post_to_Multiple_Sites_From_One_Platform\"><\/span><b>3. Post to Multiple Sites From One Platform<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Practically speaking, Instagram can be a time saver for your business. <\/p>\n\n\n\n<p>You can set up your brand\u2019s Instagram account to automatically post on <a href=\"https:\/\/help.instagram.com\/1094643983940381\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Twitter and Facebook<\/a>, enabling you to get multiple uses out of the same content. <\/p>\n\n\n\n<p>On Facebook in particular, you can have Instagram posts shared to either a personal account, or (even better) to your brand's page.<\/p>\n\n\n\n<p>This is a very convenient feature, although it only works with Facebook and Twitter. If you\u2019re also using other social media platforms, you may be able to automatically share Instagram posts by creating an <a href=\"http:\/\/ifttt.com\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">If This, Then That (IFTTT)<\/a> app. <\/p>\n\n\n\n<p>You can use this tool to post for free on various social media sites, <a href=\"https:\/\/ifttt.com\/applets\/yzVCfxaq-post-your-instagram-photos-to-flickr\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">such as Flickr<\/a>\u00a0and many others.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>Conclusion<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><a href=\"http:\/\/instagram.com\" target=\"_blank\" rel=\"noopener\">Instagram<\/a> is a fast-growing social media platform, which has expanded to allow automatic posting and advertising for businesses. This means you can take advantage of Instagram\u2019s wide, diverse audience to grow your brand.<\/p>\n\n\n\n<p>A few of the reasons Instagram can benefit your business include:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>You can use relevant hashtags to help your audience find your posts.<\/li>\n\n\n\n<li>There are lots of ways to promote user engagement.<\/li>\n\n\n\n<li>You'll get options to automatically share your Instagram posts on other social media platforms.<\/li>\n<\/ol>\n\n\n\n<div class=\"full-width-cta blue image-left\">\n\t<div class=\"full-width-cta-container\">\n\t\t<div class=\"full-width-cta__image\">\n\t\t\t<img\n\t\t\t\tsrc=\"https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/Girl1.webp\"\n\t\t\t\talt=\"cta character\"\n\t\t\t\tloading=\"lazy\"\n\t\t\t\twidth=\"379\" height=\"432\" srcset=\"https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/transparent.gif 1w, https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/Girl1-mobile.webp 449w, https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/Girl1.webp 379w\" sizes=\"auto, (max-width: 767px) 1px, (max-width: 1023px) 449px, 379px\"\t\t\t>\n\t\t<\/div>\n\t\t<div class=\"full-width-cta__text\">\n\t\t\t<h3>Get MemberPress Today!<\/h3>\n\t\t\t<div><p>Start getting paid for the content you create.<\/p>\n<\/div>\n\t\t\t<div class=\"pricing-cta\">\n\t\t\t\t<a href=\"https:\/\/memberpress.com\/es\/plans\/pricing\/\" class=\"cta-button\">\n\t\t\t\t\tGet MemberPress Now\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/long-arrow-right-white.svg\" class=\"arrow-red\" alt=\"arrow\" width=\"20\" height=\"14\">\n\t\t\t\t<\/a>\n\t\t\t\t<a href=\"https:\/\/memberpress.com\/es\/features\">See All Features<\/a>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n\n<p>Do you have any questions about how or why to use Instagram as a part of your marketing strategy? Let us know the comments section below!<\/p>\n\n\n","protected":false},"excerpt":{"rendered":"<p>As a business owner, more eyes on your website means more potential customers. However, it can be hard to attract visitors in the first place. Social media is one of the most effective ways to do that, but at the same time its users can be\u00a0extremely fickle. For this reason, the best practices for social [\u2026]<\/p>\n","protected":false},"author":76756,"featured_media":17092,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_strive_editorial_status":"not-started","_strive_copy_of":0,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","_strive_checklists":"\"\"","_strive_active_checklist":"62291e2bb2422","_strive_post_notes":"","footnotes":""},"categories":[362],"tags":[],"class_list":{"0":"post-16982","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-social-media","8":"entry"},"acf":[],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 4.9.5.1 - aioseo.com -->\n\t<meta name=\"description\" content=\"Instagram is a booming market for marketing your brand online. In this article we&#039;ll explain why, and share some tips for succeeding on the platform!\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Zeph Bluestone\"\/>\n\t<link rel=\"canonical\" href=\"https:\/\/memberpress.com\/es\/blog\/3-ways-your-brand-can-benefit-from-using-instagram\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO Pro (AIOSEO) 4.9.5.1\" \/>\n\t\t<meta property=\"og:locale\" content=\"es_ES\" \/>\n\t\t<meta property=\"og:site_name\" content=\"MemberPress\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"3 Ways Your Brand Can Benefit From Using Instagram\" \/>\n\t\t<meta property=\"og:description\" content=\"Instagram is a booming market for marketing your brand online. In this article we&#039;ll explain why, and share some tips for succeeding on the platform!\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/memberpress.com\/es\/blog\/3-ways-your-brand-can-benefit-from-using-instagram\/\" \/>\n\t\t<meta property=\"og:image\" content=\"https:\/\/memberpress.com\/wp-content\/uploads\/2018\/10\/Brand-Benefit@2x.png\" \/>\n\t\t<meta property=\"og:image:secure_url\" content=\"https:\/\/memberpress.com\/wp-content\/uploads\/2018\/10\/Brand-Benefit@2x.png\" \/>\n\t\t<meta property=\"og:image:width\" content=\"1480\" \/>\n\t\t<meta property=\"og:image:height\" content=\"987\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2018-10-30T16:04:56+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2023-07-01T23:34:00+00:00\" \/>\n\t\t<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/memberpress\/\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n\t\t<meta name=\"twitter:site\" content=\"@memberpress\" \/>\n\t\t<meta name=\"twitter:title\" content=\"3 Ways Your Brand Can Benefit From Using Instagram\" \/>\n\t\t<meta name=\"twitter:description\" content=\"Instagram is a booming market for marketing your brand online. In this article we&#039;ll explain why, and share some tips for succeeding on the platform!\" \/>\n\t\t<meta name=\"twitter:image\" content=\"https:\/\/memberpress.com\/wp-content\/uploads\/2018\/10\/Brand-Benefit@2x.png\" \/>\n\t\t<script type=\"application\/ld+json\" class=\"aioseo-schema\">\n\t\t\t{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"BlogPosting\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/3-ways-your-brand-can-benefit-from-using-instagram\\\/#blogposting\",\"name\":\"3 Ways Your Brand Can Benefit From Using Instagram\",\"headline\":\"3 Ways Your Brand Can Benefit From Using Instagram\",\"author\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/author\\\/staff-writer\\\/#author\"},\"publisher\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/#organization\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/memberpress.com\\\/wp-content\\\/uploads\\\/2018\\\/10\\\/Brand-Benefit@2x.png\",\"width\":1480,\"height\":987},\"datePublished\":\"2018-10-30T10:04:56-04:00\",\"dateModified\":\"2023-07-01T19:34:00-04:00\",\"inLanguage\":\"es-ES\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/3-ways-your-brand-can-benefit-from-using-instagram\\\/#webpage\"},\"isPartOf\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/3-ways-your-brand-can-benefit-from-using-instagram\\\/#webpage\"},\"articleSection\":\"Social Media\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/3-ways-your-brand-can-benefit-from-using-instagram\\\/#breadcrumblist\",\"itemListElement\":[{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es#listItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/memberpress.com\\\/es\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/category\\\/marketing\\\/#listItem\",\"name\":\"Marketing\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/category\\\/marketing\\\/#listItem\",\"position\":2,\"name\":\"Marketing\",\"item\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/category\\\/marketing\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/category\\\/marketing\\\/social-media\\\/#listItem\",\"name\":\"Social Media\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es#listItem\",\"name\":\"Home\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/category\\\/marketing\\\/social-media\\\/#listItem\",\"position\":3,\"name\":\"Social Media\",\"item\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/category\\\/marketing\\\/social-media\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/3-ways-your-brand-can-benefit-from-using-instagram\\\/#listItem\",\"name\":\"3 Ways Your Brand Can Benefit From Using Instagram\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/category\\\/marketing\\\/#listItem\",\"name\":\"Marketing\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/3-ways-your-brand-can-benefit-from-using-instagram\\\/#listItem\",\"position\":4,\"name\":\"3 Ways Your Brand Can Benefit From Using Instagram\",\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/category\\\/marketing\\\/social-media\\\/#listItem\",\"name\":\"Social Media\"}}]},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/#organization\",\"name\":\"MemberPress\",\"description\":\"The All-In-One WordPress Membership Plugin\",\"url\":\"https:\\\/\\\/memberpress.com\\\/es\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/memberpress.com\\\/wp-content\\\/uploads\\\/2022\\\/10\\\/mp-icon-RGB_Icon-01.jpg\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/3-ways-your-brand-can-benefit-from-using-instagram\\\/#organizationLogo\",\"width\":1650,\"height\":1275,\"caption\":\"memberpress logo icon\"},\"image\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/3-ways-your-brand-can-benefit-from-using-instagram\\\/#organizationLogo\"},\"sameAs\":[\"https:\\\/\\\/www.instagram.com\\\/memberpress\\\/\",\"https:\\\/\\\/www.pinterest.com\\\/memberpressplugin\\\/\",\"https:\\\/\\\/www.youtube.com\\\/c\\\/MemberPressPlugin\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/memberpress\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/author\\\/staff-writer\\\/#author\",\"url\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/author\\\/staff-writer\\\/\",\"name\":\"Zeph Bluestone\",\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/memberpress.com\\\/wp-content\\\/litespeed\\\/avatar\\\/e1c9e7d7b492bb1e583580325b42f8d0.jpg?ver=1772723287\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/3-ways-your-brand-can-benefit-from-using-instagram\\\/#webpage\",\"url\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/3-ways-your-brand-can-benefit-from-using-instagram\\\/\",\"name\":\"3 Ways Your Brand Can Benefit From Using Instagram\",\"description\":\"Instagram is a booming market for marketing your brand online. In this article we'll explain why, and share some tips for succeeding on the platform!\",\"inLanguage\":\"es-ES\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/#website\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/3-ways-your-brand-can-benefit-from-using-instagram\\\/#breadcrumblist\"},\"author\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/author\\\/staff-writer\\\/#author\"},\"creator\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/author\\\/staff-writer\\\/#author\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/memberpress.com\\\/wp-content\\\/uploads\\\/2018\\\/10\\\/Brand-Benefit@2x.png\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/3-ways-your-brand-can-benefit-from-using-instagram\\\/#mainImage\",\"width\":1480,\"height\":987},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/3-ways-your-brand-can-benefit-from-using-instagram\\\/#mainImage\"},\"datePublished\":\"2018-10-30T10:04:56-04:00\",\"dateModified\":\"2023-07-01T19:34:00-04:00\"},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/#website\",\"url\":\"https:\\\/\\\/memberpress.com\\\/es\\\/\",\"name\":\"MemberPress\",\"description\":\"The All-In-One WordPress Membership Plugin\",\"inLanguage\":\"es-ES\",\"publisher\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/#organization\"}}]}\n\t\t<\/script>\n\t\t<!-- All in One SEO Pro -->\r\n\t\t<title>3 Ways Your Brand Can Benefit From Using Instagram<\/title>\n\n","aioseo_head_json":{"title":"3 Ways Your Brand Can Benefit From Using Instagram","description":"Instagram is a booming market for marketing your brand online. In this article we'll explain why, and share some tips for succeeding on the platform!","canonical_url":"https:\/\/memberpress.com\/es\/blog\/3-ways-your-brand-can-benefit-from-using-instagram\/","robots":"max-image-preview:large","keywords":"","webmasterTools":{"miscellaneous":""},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"BlogPosting","@id":"https:\/\/memberpress.com\/es\/blog\/3-ways-your-brand-can-benefit-from-using-instagram\/#blogposting","name":"3 Ways Your Brand Can Benefit From Using Instagram","headline":"3 Ways Your Brand Can Benefit From Using Instagram","author":{"@id":"https:\/\/memberpress.com\/es\/blog\/author\/staff-writer\/#author"},"publisher":{"@id":"https:\/\/memberpress.com\/es\/#organization"},"image":{"@type":"ImageObject","url":"https:\/\/memberpress.com\/wp-content\/uploads\/2018\/10\/Brand-Benefit@2x.png","width":1480,"height":987},"datePublished":"2018-10-30T10:04:56-04:00","dateModified":"2023-07-01T19:34:00-04:00","inLanguage":"es-ES","mainEntityOfPage":{"@id":"https:\/\/memberpress.com\/es\/blog\/3-ways-your-brand-can-benefit-from-using-instagram\/#webpage"},"isPartOf":{"@id":"https:\/\/memberpress.com\/es\/blog\/3-ways-your-brand-can-benefit-from-using-instagram\/#webpage"},"articleSection":"Social Media"},{"@type":"BreadcrumbList","@id":"https:\/\/memberpress.com\/es\/blog\/3-ways-your-brand-can-benefit-from-using-instagram\/#breadcrumblist","itemListElement":[{"@type":"ListItem","@id":"https:\/\/memberpress.com\/es#listItem","position":1,"name":"Home","item":"https:\/\/memberpress.com\/es","nextItem":{"@type":"ListItem","@id":"https:\/\/memberpress.com\/es\/blog\/category\/marketing\/#listItem","name":"Marketing"}},{"@type":"ListItem","@id":"https:\/\/memberpress.com\/es\/blog\/category\/marketing\/#listItem","position":2,"name":"Marketing","item":"https:\/\/memberpress.com\/es\/blog\/category\/marketing\/","nextItem":{"@type":"ListItem","@id":"https:\/\/memberpress.com\/es\/blog\/category\/marketing\/social-media\/#listItem","name":"Social Media"},"previousItem":{"@type":"ListItem","@id":"https:\/\/memberpress.com\/es#listItem","name":"Home"}},{"@type":"ListItem","@id":"https:\/\/memberpress.com\/es\/blog\/category\/marketing\/social-media\/#listItem","position":3,"name":"Social Media","item":"https:\/\/memberpress.com\/es\/blog\/category\/marketing\/social-media\/","nextItem":{"@type":"ListItem","@id":"https:\/\/memberpress.com\/es\/blog\/3-ways-your-brand-can-benefit-from-using-instagram\/#listItem","name":"3 Ways Your Brand Can Benefit From Using Instagram"},"previousItem":{"@type":"ListItem","@id":"https:\/\/memberpress.com\/es\/blog\/category\/marketing\/#listItem","name":"Marketing"}},{"@type":"ListItem","@id":"https:\/\/memberpress.com\/es\/blog\/3-ways-your-brand-can-benefit-from-using-instagram\/#listItem","position":4,"name":"3 Ways Your Brand Can Benefit From Using Instagram","previousItem":{"@type":"ListItem","@id":"https:\/\/memberpress.com\/es\/blog\/category\/marketing\/social-media\/#listItem","name":"Social Media"}}]},{"@type":"Organization","@id":"https:\/\/memberpress.com\/es\/#organization","name":"MemberPress","description":"The All-In-One WordPress Membership Plugin","url":"https:\/\/memberpress.com\/es\/","logo":{"@type":"ImageObject","url":"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/10\/mp-icon-RGB_Icon-01.jpg","@id":"https:\/\/memberpress.com\/es\/blog\/3-ways-your-brand-can-benefit-from-using-instagram\/#organizationLogo","width":1650,"height":1275,"caption":"memberpress logo icon"},"image":{"@id":"https:\/\/memberpress.com\/es\/blog\/3-ways-your-brand-can-benefit-from-using-instagram\/#organizationLogo"},"sameAs":["https:\/\/www.instagram.com\/memberpress\/","https:\/\/www.pinterest.com\/memberpressplugin\/","https:\/\/www.youtube.com\/c\/MemberPressPlugin","https:\/\/www.linkedin.com\/company\/memberpress\/"]},{"@type":"Person","@id":"https:\/\/memberpress.com\/es\/blog\/author\/staff-writer\/#author","url":"https:\/\/memberpress.com\/es\/blog\/author\/staff-writer\/","name":"Zeph Bluestone","image":{"@type":"ImageObject","url":"https:\/\/memberpress.com\/wp-content\/litespeed\/avatar\/e1c9e7d7b492bb1e583580325b42f8d0.jpg?ver=1772723287"}},{"@type":"WebPage","@id":"https:\/\/memberpress.com\/es\/blog\/3-ways-your-brand-can-benefit-from-using-instagram\/#webpage","url":"https:\/\/memberpress.com\/es\/blog\/3-ways-your-brand-can-benefit-from-using-instagram\/","name":"3 Ways Your Brand Can Benefit From Using Instagram","description":"Instagram is a booming market for marketing your brand online. In this article we'll explain why, and share some tips for succeeding on the platform!","inLanguage":"es-ES","isPartOf":{"@id":"https:\/\/memberpress.com\/es\/#website"},"breadcrumb":{"@id":"https:\/\/memberpress.com\/es\/blog\/3-ways-your-brand-can-benefit-from-using-instagram\/#breadcrumblist"},"author":{"@id":"https:\/\/memberpress.com\/es\/blog\/author\/staff-writer\/#author"},"creator":{"@id":"https:\/\/memberpress.com\/es\/blog\/author\/staff-writer\/#author"},"image":{"@type":"ImageObject","url":"https:\/\/memberpress.com\/wp-content\/uploads\/2018\/10\/Brand-Benefit@2x.png","@id":"https:\/\/memberpress.com\/es\/blog\/3-ways-your-brand-can-benefit-from-using-instagram\/#mainImage","width":1480,"height":987},"primaryImageOfPage":{"@id":"https:\/\/memberpress.com\/es\/blog\/3-ways-your-brand-can-benefit-from-using-instagram\/#mainImage"},"datePublished":"2018-10-30T10:04:56-04:00","dateModified":"2023-07-01T19:34:00-04:00"},{"@type":"WebSite","@id":"https:\/\/memberpress.com\/es\/#website","url":"https:\/\/memberpress.com\/es\/","name":"MemberPress","description":"The All-In-One WordPress Membership Plugin","inLanguage":"es-ES","publisher":{"@id":"https:\/\/memberpress.com\/es\/#organization"}}]},"og:locale":"es_ES","og:site_name":"MemberPress","og:type":"article","og:title":"3 Ways Your Brand Can Benefit From Using Instagram","og:description":"Instagram is a booming market for marketing your brand online. In this article we'll explain why, and share some tips for succeeding on the platform!","og:url":"https:\/\/memberpress.com\/es\/blog\/3-ways-your-brand-can-benefit-from-using-instagram\/","og:image":"https:\/\/memberpress.com\/wp-content\/uploads\/2018\/10\/Brand-Benefit@2x.png","og:image:secure_url":"https:\/\/memberpress.com\/wp-content\/uploads\/2018\/10\/Brand-Benefit@2x.png","og:image:width":1480,"og:image:height":987,"article:published_time":"2018-10-30T16:04:56+00:00","article:modified_time":"2023-07-01T23:34:00+00:00","article:publisher":"https:\/\/www.facebook.com\/memberpress\/","twitter:card":"summary_large_image","twitter:site":"@memberpress","twitter:title":"3 Ways Your Brand Can Benefit From Using Instagram","twitter:description":"Instagram is a booming market for marketing your brand online. In this article we'll explain why, and share some tips for succeeding on the platform!","twitter:image":"https:\/\/memberpress.com\/wp-content\/uploads\/2018\/10\/Brand-Benefit@2x.png"},"aioseo_meta_data":{"post_id":"16982","title":"3 Ways Your Brand Can Benefit From Using Instagram","description":"Instagram is a booming market for marketing your brand online. In this article we'll explain why, and share some tips for succeeding on the platform!","keywords":[],"keyphrases":{"focus":{"keyphrase":"","score":0,"analysis":{"keyphraseInTitle":{"score":0,"maxScore":9,"error":1}}},"additional":[]},"primary_term":null,"canonical_url":null,"og_title":null,"og_description":null,"og_object_type":"default","og_image_type":"default","og_image_url":null,"og_image_width":null,"og_image_height":null,"og_image_custom_url":null,"og_image_custom_fields":null,"og_video":"","og_custom_url":null,"og_article_section":null,"og_article_tags":[],"twitter_use_og":false,"twitter_card":"default","twitter_image_type":"default","twitter_image_url":null,"twitter_image_custom_url":null,"twitter_image_custom_fields":null,"twitter_title":null,"twitter_description":null,"schema":{"blockGraphs":[],"customGraphs":[],"default":{"data":{"Article":[],"Course":[],"Dataset":[],"FAQPage":[],"Movie":[],"Person":[],"Product":[],"ProductReview":[],"Car":[],"Recipe":[],"Service":[],"SoftwareApplication":[],"WebPage":[]},"graphName":"BlogPosting","isEnabled":true},"graphs":[]},"schema_type":null,"schema_type_options":null,"pillar_content":false,"robots_default":true,"robots_noindex":false,"robots_noarchive":false,"robots_nosnippet":false,"robots_nofollow":false,"robots_noimageindex":false,"robots_noodp":false,"robots_notranslate":false,"robots_max_snippet":"-1","robots_max_videopreview":"-1","robots_max_imagepreview":"large","priority":null,"frequency":"default","local_seo":null,"seo_analyzer_scan_date":"2025-10-09 17:25:55","breadcrumb_settings":null,"limit_modified_date":false,"reviewed_by":null,"open_ai":"{\"title\":{\"suggestions\":[],\"usage\":0},\"description\":{\"suggestions\":[],\"usage\":0}}","ai":null,"created":"2020-12-21 16:18:29","updated":"2026-03-03 15:07:01"},"aioseo_breadcrumb":"<div class=\"aioseo-breadcrumbs\"><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/memberpress.com\/es\" title=\"Home\">Home<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/memberpress.com\/es\/blog\/category\/marketing\/\" title=\"Marketing\">Marketing<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/memberpress.com\/es\/blog\/category\/marketing\/social-media\/\" title=\"Social Media\">Social Media<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t3 Ways Your Brand Can Benefit From Using Instagram\n<\/span><\/div>","aioseo_breadcrumb_json":[{"label":"Home","link":"https:\/\/memberpress.com\/es"},{"label":"Marketing","link":"https:\/\/memberpress.com\/es\/blog\/category\/marketing\/"},{"label":"Social Media","link":"https:\/\/memberpress.com\/es\/blog\/category\/marketing\/social-media\/"},{"label":"3 Ways Your Brand Can Benefit From Using Instagram","link":"https:\/\/memberpress.com\/es\/blog\/3-ways-your-brand-can-benefit-from-using-instagram\/"}],"app_bookmark":{"bookmark_id":0,"is_bookmarked":false,"bookmark_date":0},"comments_count":"0","content_native":[],"app_access":{"can_access":true,"restrict_message":null},"_links":{"self":[{"href":"https:\/\/memberpress.com\/es\/wp-json\/wp\/v2\/posts\/16982","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/memberpress.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/memberpress.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/memberpress.com\/es\/wp-json\/wp\/v2\/users\/76756"}],"replies":[{"embeddable":true,"href":"https:\/\/memberpress.com\/es\/wp-json\/wp\/v2\/comments?post=16982"}],"version-history":[{"count":0,"href":"https:\/\/memberpress.com\/es\/wp-json\/wp\/v2\/posts\/16982\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/memberpress.com\/es\/wp-json\/wp\/v2\/media\/17092"}],"wp:attachment":[{"href":"https:\/\/memberpress.com\/es\/wp-json\/wp\/v2\/media?parent=16982"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/memberpress.com\/es\/wp-json\/wp\/v2\/categories?post=16982"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/memberpress.com\/es\/wp-json\/wp\/v2\/tags?post=16982"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}