{"id":17387,"date":"2019-01-31T09:50:26","date_gmt":"2019-01-31T16:50:26","guid":{"rendered":"https:\/\/memberpress.com\/?p=17387"},"modified":"2022-12-29T15:15:52","modified_gmt":"2022-12-29T22:15:52","slug":"collect-and-use-testimonials-effectively","status":"publish","type":"post","link":"https:\/\/memberpress.com\/es\/blog\/collect-and-use-testimonials-effectively\/","title":{"rendered":"C\u00f3mo recopilar testimonios para hacer crecer su sitio de afiliaci\u00f3n"},"content":{"rendered":"<p>Una forma eficaz de hacer crecer su programa de afiliaci\u00f3n, tanto si acaba de empezar como si ya est\u00e1 bien establecido, es publicar testimonios de sus afiliados en su sitio web.<\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 ez-toc-wrap-center counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<label for=\"ez-toc-cssicon-toggle-item-6a66d9721348b\" class=\"ez-toc-cssicon-toggle-label\"><p class=\"ez-toc-title\" style=\"cursor:inherit\">QU\u00c9 HAY DENTRO<\/p>\n<span class=\"ez-toc-cssicon\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a66d9721348b\"  \/><nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/memberpress.com\/es\/blog\/collect-and-use-testimonials-effectively\/#Why_Bother_With_Testimonials\" >\u00bfPor qu\u00e9 preocuparse por los testimonios?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/memberpress.com\/es\/blog\/collect-and-use-testimonials-effectively\/#Ask_at_the_Right_Time\" >Preguntar en el momento oportuno<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/memberpress.com\/es\/blog\/collect-and-use-testimonials-effectively\/#Make_It_Easy_for_Your_Members\" >Facilite las cosas a sus afiliados<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/memberpress.com\/es\/blog\/collect-and-use-testimonials-effectively\/#Ask_Your_Members_about_Their_Experiences\" >Pregunte a sus afiliados por sus experiencias<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/memberpress.com\/es\/blog\/collect-and-use-testimonials-effectively\/#Text_is_Good_but_Video_is_Better\" >El texto es bueno, pero el v\u00eddeo es mejor<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/memberpress.com\/es\/blog\/collect-and-use-testimonials-effectively\/#Publish_the_Testimonials_On_Your_Website\" >Publique los testimonios en su sitio web<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/memberpress.com\/es\/blog\/collect-and-use-testimonials-effectively\/#Final_Thoughts\" >Reflexiones finales<\/a><\/li><\/ul><\/nav><\/div>\n\n\n\n\n<p>Si se utilizan correctamente, los testimonios pueden hacer que su programa de afiliaci\u00f3n parezca m\u00e1s cre\u00edble y ayudar a destacar sus mejores caracter\u00edsticas. <\/p>\n\n\n\n<p>Tambi\u00e9n pueden proporcionar a los visitantes el tipo de prueba social que les convence para arriesgarse con su contenido.<\/p>\n\n\n\n<p>Aunque a\u00f1adir testimonios a su sitio web de afiliaci\u00f3n tiene muchas ventajas, recopilar y publicar las opiniones de sus afiliados no siempre es sencillo.<\/p>\n\n\n\n<p>Sin embargo, si sigue los consejos de esta gu\u00eda, estar\u00e1 en el buen camino para hacer crecer su sitio de afiliaci\u00f3n mediante el uso de testimonios.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Why_Bother_With_Testimonials\"><\/span>\u00bfPor qu\u00e9 preocuparse por los testimonios?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"1024\" height=\"447\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Collecting-Testimonials-Example-1024x447.png\" alt=\"Ejemplo de testimonio \" class=\"wp-image-17389\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Collecting-Testimonials-Example-1024x447.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Collecting-Testimonials-Example-300x131.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Collecting-Testimonials-Example-768x335.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Collecting-Testimonials-Example-390x170.png 390w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Collecting-Testimonials-Example-840x367.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Collecting-Testimonials-Example-1216x531.png 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Collecting-Testimonials-Example-700x306.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Collecting-Testimonials-Example-156x68.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Collecting-Testimonials-Example-1080x471.png 1080w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Collecting-Testimonials-Example.png 1400w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>En art\u00edculos anteriores de este blog hemos tratado algunas de las razones por las que publicar testimonios en su sitio de afiliaci\u00f3n es una buena idea, incluyendo c\u00f3mo <a href=\"https:\/\/memberpress.com\/es\/improve-membership-site-conversions-with-these-trust-factors\/\" target=\"_blank\" rel=\"noopener\" title=\"\">utilice la retroalimentaci\u00f3n para mejorar sus tasas de conversi\u00f3n<\/a> y formas de <a href=\"https:\/\/memberpress.com\/es\/make-your-membership-website-look-more-professional\/\" target=\"_blank\" rel=\"noopener\" title=\"\">d\u00e9 un aspecto m\u00e1s profesional a su sitio web de afiliaci\u00f3n<\/a>.<\/p>\n\n\n\n<p>En resumen, los testimonios positivos pueden tener un gran efecto en las tasas de conversi\u00f3n de su sitio web de afiliaci\u00f3n y contribuir a que un mayor n\u00famero de visitantes se conviertan en miembros de pago.<\/p>\n\n\n\n<p>Bien utilizados, los testimonios pueden responder a las preguntas que puedan tener sus posibles afiliados, poner de relieve su experiencia y conocimientos y se\u00f1alar que es seguro introducir los datos de pago en su sistema.<\/p>\n\n\n\n<p>Si est\u00e1 orgulloso de su sitio de afiliaci\u00f3n y de su contenido, no hay ninguna raz\u00f3n por la que no deba publicar testimonios en su sitio web. As\u00ed que para ayudarte a empezar, esta gu\u00eda incluye consejos y sugerencias sobre c\u00f3mo puedes recopilar y utilizar testimonios para hacer crecer tu sitio de afiliaci\u00f3n.<\/p>\n\n\n\n<p>Empecemos...<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Ask_at_the_Right_Time\"><\/span>Preguntar en el momento oportuno<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Debido a las muchas ventajas de publicar testimonios en su sitio web, es posible que sienta la tentaci\u00f3n de pedir opiniones a sus afiliados de inmediato. Sin embargo, en este caso, ser tan proactivo no es una buena idea.<\/p>\n\n\n\n<p>En su lugar, d\u00e9 tiempo a sus miembros para que accedan a su contenido y, si es necesario, soliciten su ayuda. Una vez que hayan tenido la oportunidad de beneficiarse de su sitio de membres\u00eda, as\u00ed como de experimentar su servicio al cliente de alta calidad, estar\u00e1n mucho m\u00e1s dispuestos, y ser\u00e1n capaces, de proporcionar comentarios positivos genuinos.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Make_It_Easy_for_Your_Members\"><\/span>Facilite las cosas a sus afiliados<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Aunque podr\u00eda simplemente enviar un correo electr\u00f3nico a sus miembros pregunt\u00e1ndoles qu\u00e9 piensan de su programa de afiliaci\u00f3n, este enfoque probablemente no dar\u00e1 los mejores resultados.<\/p>\n\n\n\n<p>En su lugar, debe intentar que a sus afiliados les resulte lo m\u00e1s f\u00e1cil posible dar su opini\u00f3n.<\/p>\n\n\n\n<p>Creaci\u00f3n de un formulario en l\u00ednea espec\u00edfico para recoger opiniones con <a href=\"https:\/\/memberpress.com\/es\/add-a-contact-form-to-your-membership-site\/\" target=\"_blank\" rel=\"noopener\" title=\"\">un plugin como WP Forms<\/a> es una buena manera de simplificar el proceso. <\/p>\n\n\n\n<p>Esto no s\u00f3lo le da la oportunidad de obtener el tipo de comentarios que m\u00e1s le interesan, sino que puede utilizar las funciones avanzadas de un plugin de este tipo para a\u00f1adir campos de comentarios a sus formularios que permitan a los visitantes valorar su sitio con s\u00f3lo pulsar un bot\u00f3n.<\/p>\n\n\n\n<figure class=\"wp-block-image is-resized\"><img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Collecting-Testimonials-WP-Forms-1024x627.png\" alt=\"Recopile testimonios con un formulario espec\u00edfico.\" class=\"wp-image-17388\" width=\"1024\" height=\"627\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Collecting-Testimonials-WP-Forms-1024x627.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Collecting-Testimonials-WP-Forms-300x184.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Collecting-Testimonials-WP-Forms-768x471.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Collecting-Testimonials-WP-Forms-1536x941.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Collecting-Testimonials-WP-Forms-277x170.png 277w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Collecting-Testimonials-WP-Forms-840x515.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Collecting-Testimonials-WP-Forms-1116x684.png 1116w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Collecting-Testimonials-WP-Forms-1681x1030.png 1681w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Collecting-Testimonials-WP-Forms-700x429.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Collecting-Testimonials-WP-Forms-156x96.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Collecting-Testimonials-WP-Forms-1080x662.png 1080w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Collecting-Testimonials-WP-Forms.png 2040w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Ahora que ya hemos explicado c\u00f3mo recopilar los comentarios, veamos qu\u00e9 informaci\u00f3n deber\u00eda intentar obtener de sus afiliados...<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Ask_Your_Members_about_Their_Experiences\"><\/span>Pregunte a sus afiliados por sus experiencias<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Para recibir el tipo de comentarios que pueden utilizarse como testimonios eficaces, debe formular las preguntas adecuadas.<\/p>\n\n\n\n<p>En lugar de limitarse a preguntar a sus usuarios qu\u00e9 les ha parecido su sitio de afiliaci\u00f3n, an\u00edmelos a hablar de sus experiencias.<\/p>\n\n\n\n<p>H\u00e1gales preguntas que les inciten a explicar por qu\u00e9 se inscribieron en primer lugar, c\u00f3mo les ayud\u00f3 su programa y qu\u00e9 resultados obtuvieron tras poner en pr\u00e1ctica sus consejos.<\/p>\n\n\n\n<p>Otras preguntas que se pueden plantear son si ten\u00edan alguna reserva antes de inscribirse y, en caso afirmativo, c\u00f3mo ha resuelto sus dudas el sitio web de afiliaci\u00f3n. <\/p>\n\n\n\n<p>Tambi\u00e9n puedes preguntarles si recomendar\u00edan tu programa y, en caso afirmativo, a qui\u00e9n.<\/p>\n\n\n\n<p>Recuerda que no tienes por qu\u00e9 publicar todos sus comentarios, pero cuantas m\u00e1s preguntas hagas, m\u00e1s material tendr\u00e1s para trabajar. <\/p>\n\n\n\n<p>Sin embargo, no exagere pidiendo demasiado a sus afiliados y corra el riesgo de que se sientan abrumados y se nieguen a atender su petici\u00f3n. Menos es m\u00e1s cuando se trata de pedir un favor a tus afiliados.<\/p>\n\n\n\n<p>Para que sus testimonios sean m\u00e1s atractivos y fiables, no olvide pedir una foto a sus miembros, as\u00ed como un enlace a su sitio web o perfil en las redes sociales para que sus visitantes puedan comprobar que la opini\u00f3n es aut\u00e9ntica.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Text_is_Good_but_Video_is_Better\"><\/span>El texto es bueno, pero el v\u00eddeo es mejor<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Algunos <a href=\"https:\/\/www.eyeviewdigital.com\/documents\/eyeview_brochure.pdf\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">informa<\/a> afirman que incluir v\u00eddeo en sus p\u00e1ginas de destino puede aumentar las conversiones en m\u00e1s de 80%, en comparaci\u00f3n con la simple publicaci\u00f3n de comentarios en formato de texto en su sitio web.<\/p>\n\n\n\n<p>Piense en los miembros con los que ha trabajado estrechamente y con los que ha entablado una buena relaci\u00f3n. Especialmente aquellos que sabes que han obtenido grandes resultados con tu contenido. Estos son candidatos ideales para un v\u00eddeo testimonial.<\/p>\n\n\n\n<p>Considere la posibilidad de ponerse en contacto con estos miembros.<\/p>\n\n\n\n<p>Adem\u00e1s, es posible que desee a\u00f1adir un plugin de testimonios en v\u00eddeo como <a href=\"https:\/\/memberpress.com\/go\/wppool\/\" target=\"_blank\" rel=\"noopener nofollow sponsored\" title=\"\">Revisiones de v\u00eddeo sencillas<\/a> a su sitio.<\/p>\n\n\n\n<p>Estas aplicaciones ponen tu solicitud de opini\u00f3n en primer plano y hacen que sea muy f\u00e1cil y r\u00e1pido enviarla, incluso para los usuarios m\u00e1s inexpertos.<\/p>\n\n\n\n<p>Considere seriamente la posibilidad de ofrecer a los rese\u00f1adores potenciales alg\u00fan tipo de incentivo para que se tomen la molestia de a\u00f1adir un testimonio en v\u00eddeo. <\/p>\n\n\n\n<p>Este incentivo puede consistir, por ejemplo, en una reducci\u00f3n de las cuotas de afiliaci\u00f3n o en el acceso a un centro de formaci\u00f3n. <a href=\"https:\/\/memberpress.com\/es\/blog\/start-community-membership-site\/\" target=\"_blank\" rel=\"noopener\" title=\"\">Comunidad VIP<\/a>o un libro electr\u00f3nico descargable.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Publish_the_Testimonials_On_Your_Website\"><\/span>Publique los testimonios en su sitio web<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"1024\" height=\"552\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Testimonials-Studio-Pro-Theme-1024x552.jpg\" alt=\"Testimonios de Studio Pro WordPress Theme \" class=\"wp-image-17392\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Testimonials-Studio-Pro-Theme-1024x552.jpg 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Testimonials-Studio-Pro-Theme-300x162.jpg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Testimonials-Studio-Pro-Theme-768x414.jpg 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Testimonials-Studio-Pro-Theme-1536x828.jpg 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Testimonials-Studio-Pro-Theme-315x170.jpg 315w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Testimonials-Studio-Pro-Theme-840x453.jpg 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Testimonials-Studio-Pro-Theme-1216x656.jpg 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Testimonials-Studio-Pro-Theme-1832x988.jpg 1832w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Testimonials-Studio-Pro-Theme-700x377.jpg 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Testimonials-Studio-Pro-Theme-156x84.jpg 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Testimonials-Studio-Pro-Theme-1080x582.jpg 1080w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Testimonials-Studio-Pro-Theme.jpg 2040w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Por \u00faltimo, pero no por ello menos importante, aseg\u00farate de publicar los testimonios en cuanto empieces a recibirlos. <\/p>\n\n\n\n<p>No espere a recibir m\u00faltiples respuestas de sus afiliados. En lugar de eso, pon este valioso contenido a trabajar de inmediato.<\/p>\n\n\n\n<p>Aunque las primeras respuestas que reciba no sean incre\u00edbles, siempre que sean positivas, deber\u00eda publicar estos testimonios en su sitio web. <\/p>\n\n\n\n<p>Siempre puede sustituirlos m\u00e1s adelante, una vez que haya perfeccionado su proceso de solicitud de opiniones y empiece a recibir testimonios m\u00e1s impresionantes.<\/p>\n\n\n\n<p>Cuando se trata de publicar realmente los testimonios en su sitio de membres\u00eda, una opci\u00f3n es utilizar un plugin gratuito como <a href=\"https:\/\/memberpress.com\/es\/jetpack-modules-to-improve-your-membership-site\/\" target=\"_blank\" rel=\"noopener\" title=\"\">Jetpack y su m\u00f3dulo de testimonios<\/a>. <\/p>\n\n\n\n<p>Como alternativa, puede utilizar un <a href=\"https:\/\/www.wpbeginner.com\/plugins\/9-best-testimonial-plugins-for-wordpress\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">plugin espec\u00edfico para testimonios<\/a>o simplemente cree una nueva p\u00e1gina y a\u00f1ada los comentarios en formato de texto sin formato.<\/p>\n\n\n\n<p>Cuando publique los testimonios, intente incluir tantos detalles como sea posible, como el nombre completo del miembro, una foto y una direcci\u00f3n de sitio web o un enlace a su perfil en las redes sociales para que sus visitantes puedan verificar por s\u00ed mismos de qui\u00e9n procede el testimonio. <\/p>\n\n\n\n<p>No olvides obtener la aprobaci\u00f3n antes de publicar el testimonio, sobre todo si has hecho alguna modificaci\u00f3n.<\/p>\n\n\n\n<p>Por \u00faltimo, no se limite a crear una p\u00e1gina para sus testimonios y almacenar all\u00ed todos sus comentarios.<\/p>\n\n\n\n<p>En su lugar, publique sus mejores comentarios en la p\u00e1gina de inicio de su sitio web y en sus p\u00e1ginas de inscripci\u00f3n. <\/p>\n\n\n\n<p>Al mostrar los testimonios en primer plano, puede desplegarlos donde resulten m\u00e1s eficaces para hacer crecer su sitio de afiliaci\u00f3n, por ejemplo, en el punto en el que pide a los visitantes que act\u00faen y se registren o introduzcan sus datos de pago.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Final_Thoughts\"><\/span>Reflexiones finales<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Esperamos que estos consejos sobre c\u00f3mo recopilar y utilizar testimonios para promocionar su sitio de afiliaci\u00f3n le hayan resultado \u00fatiles.<\/p>\n\n\n\n<p>Ahora deber\u00eda estar preparado para empezar a pedir opiniones a sus usuarios de forma efectiva y publicarlas para que tengan el mayor impacto positivo en las tasas de conversi\u00f3n de su sitio de afiliaci\u00f3n.<\/p>\n\n\n\n<p>Si su sitio de afiliaci\u00f3n a\u00fan no ha conseguido sus primeros miembros, siempre puede considerar la posibilidad de ofrecer acceso gratuito a su programa a cambio de comentarios sinceros. <\/p>\n\n\n\n<p>Aunque no generar\u00eda ingresos directamente de estos miembros, sus comentarios podr\u00edan resultar muy valiosos a la hora de promocionar su sitio de afiliaci\u00f3n.<\/p>\n\n\n\n<p><em>\u00bfEst\u00e1 listo para empezar a pedir opiniones a sus afiliados? Comparta su opini\u00f3n en los comentarios.<\/em><\/p>","protected":false},"excerpt":{"rendered":"<p>One effective way to grow your membership program, whether you\u2019re just starting out or are already well established, is to publish testimonials from your members on your website. Used in the right way, testimonials can make your membership program look more credible and help highlight its best features. They can also give visitors the kind [\u2026]<\/p>\n","protected":false},"author":2122,"featured_media":17391,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_strive_editorial_status":"not-started","_strive_copy_of":0,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","_strive_checklists":"\"\"","_strive_active_checklist":"62291e2bb2422","_strive_post_notes":"","footnotes":""},"categories":[69],"tags":[318,327,447],"class_list":{"0":"post-17387","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-advice","8":"tag-conversion-rates","9":"tag-feedback","10":"tag-testimonials","11":"entry"},"acf":{"plans":["scale"],"is_featured":false,"download_source":"none","mothership_slug":"","download_url":""},"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 4.9.6.2 - aioseo.com -->\n\t<meta name=\"description\" content=\"Find out how to collect and use testimonials effectively to grow your membership site and turn more of your visitors into paying members.\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Joe Fylan\"\/>\n\t<meta name=\"keywords\" content=\"conversion rates,feedback,testimonials\" \/>\n\t<link rel=\"canonical\" href=\"https:\/\/memberpress.com\/es\/blog\/collect-and-use-testimonials-effectively\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO Pro (AIOSEO) 4.9.6.2\" \/>\n\t\t<meta property=\"og:locale\" content=\"es_ES\" \/>\n\t\t<meta property=\"og:site_name\" content=\"MemberPress\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"How to Collect Testimonials to Grow Your Membership Site\" \/>\n\t\t<meta property=\"og:description\" content=\"Find out how to collect and use testimonials effectively to grow your membership site and turn more of your visitors into paying members.\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/memberpress.com\/es\/blog\/collect-and-use-testimonials-effectively\/\" \/>\n\t\t<meta property=\"og:image\" content=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Guide-to-Using-Testimonials-FT.jpg\" \/>\n\t\t<meta property=\"og:image:secure_url\" content=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Guide-to-Using-Testimonials-FT.jpg\" \/>\n\t\t<meta property=\"og:image:width\" content=\"1100\" \/>\n\t\t<meta property=\"og:image:height\" content=\"733\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2019-01-31T16:50:26+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2022-12-29T22:15:52+00:00\" \/>\n\t\t<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/memberpress\/\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n\t\t<meta name=\"twitter:site\" content=\"@memberpress\" \/>\n\t\t<meta name=\"twitter:title\" content=\"How to Collect Testimonials to Grow Your Membership Site\" \/>\n\t\t<meta name=\"twitter:description\" content=\"Find out how to collect and use testimonials effectively to grow your membership site and turn more of your visitors into paying members.\" \/>\n\t\t<meta name=\"twitter:image\" content=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Guide-to-Using-Testimonials-FT.jpg\" \/>\n\t\t<script type=\"application\/ld+json\" class=\"aioseo-schema\">\n\t\t\t{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"BlogPosting\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/collect-and-use-testimonials-effectively\\\/#blogposting\",\"name\":\"How to Collect Testimonials to Grow Your Membership Site\",\"headline\":\"How to Collect Testimonials to Grow Your Membership Site\",\"author\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/author\\\/jfylan\\\/#author\"},\"publisher\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/#organization\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/memberpress.com\\\/wp-content\\\/uploads\\\/2019\\\/01\\\/Guide-to-Using-Testimonials-FT.jpg\",\"width\":1100,\"height\":733,\"caption\":\"How to Collect and Use Testimonials\"},\"datePublished\":\"2019-01-31T09:50:26-05:00\",\"dateModified\":\"2022-12-29T15:15:52-05:00\",\"inLanguage\":\"es-ES\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/collect-and-use-testimonials-effectively\\\/#webpage\"},\"isPartOf\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/collect-and-use-testimonials-effectively\\\/#webpage\"},\"articleSection\":\"Advice, conversion rates, feedback, testimonials\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/collect-and-use-testimonials-effectively\\\/#breadcrumblist\",\"itemListElement\":[{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es#listItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/memberpress.com\\\/es\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/category\\\/advice\\\/#listItem\",\"name\":\"Advice\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/category\\\/advice\\\/#listItem\",\"position\":2,\"name\":\"Advice\",\"item\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/category\\\/advice\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/collect-and-use-testimonials-effectively\\\/#listItem\",\"name\":\"How to Collect Testimonials to Grow Your Membership Site\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es#listItem\",\"name\":\"Home\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/collect-and-use-testimonials-effectively\\\/#listItem\",\"position\":3,\"name\":\"How to Collect Testimonials to Grow Your Membership Site\",\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/category\\\/advice\\\/#listItem\",\"name\":\"Advice\"}}]},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/#organization\",\"name\":\"MemberPress\",\"description\":\"The All-In-One WordPress Membership Plugin\",\"url\":\"https:\\\/\\\/memberpress.com\\\/es\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/memberpress.com\\\/wp-content\\\/uploads\\\/2022\\\/10\\\/mp-icon-RGB_Icon-01.jpg\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/collect-and-use-testimonials-effectively\\\/#organizationLogo\",\"width\":1650,\"height\":1275,\"caption\":\"memberpress logo icon\"},\"image\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/collect-and-use-testimonials-effectively\\\/#organizationLogo\"},\"sameAs\":[\"https:\\\/\\\/www.instagram.com\\\/memberpress\\\/\",\"https:\\\/\\\/www.pinterest.com\\\/memberpressplugin\\\/\",\"https:\\\/\\\/www.youtube.com\\\/c\\\/MemberPressPlugin\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/memberpress\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/author\\\/jfylan\\\/#author\",\"url\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/author\\\/jfylan\\\/\",\"name\":\"Joe Fylan\",\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/memberpress.com\\\/wp-content\\\/litespeed\\\/avatar\\\/8efbb5b67aecb906b5f72f49bd070141.jpg?ver=1784821341\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/collect-and-use-testimonials-effectively\\\/#webpage\",\"url\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/collect-and-use-testimonials-effectively\\\/\",\"name\":\"How to Collect Testimonials to Grow Your Membership Site\",\"description\":\"Find out how to collect and use testimonials effectively to grow your membership site and turn more of your visitors into paying members.\",\"inLanguage\":\"es-ES\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/#website\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/collect-and-use-testimonials-effectively\\\/#breadcrumblist\"},\"author\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/author\\\/jfylan\\\/#author\"},\"creator\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/author\\\/jfylan\\\/#author\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/memberpress.com\\\/wp-content\\\/uploads\\\/2019\\\/01\\\/Guide-to-Using-Testimonials-FT.jpg\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/collect-and-use-testimonials-effectively\\\/#mainImage\",\"width\":1100,\"height\":733,\"caption\":\"How to Collect and Use Testimonials\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/collect-and-use-testimonials-effectively\\\/#mainImage\"},\"datePublished\":\"2019-01-31T09:50:26-05:00\",\"dateModified\":\"2022-12-29T15:15:52-05:00\"},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/#website\",\"url\":\"https:\\\/\\\/memberpress.com\\\/es\\\/\",\"name\":\"MemberPress\",\"description\":\"The All-In-One WordPress Membership Plugin\",\"inLanguage\":\"es-ES\",\"publisher\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/#organization\"}}]}\n\t\t<\/script>\n\t\t<!-- All in One SEO Pro -->\r\n\t\t<title>How to Collect Testimonials to Grow Your Membership Site<\/title>\n\n","aioseo_head_json":{"title":"C\u00f3mo recopilar testimonios para hacer crecer su sitio de afiliaci\u00f3n","description":"Descubra c\u00f3mo recopilar y utilizar testimonios de forma eficaz para hacer crecer su sitio de afiliaci\u00f3n y convertir a m\u00e1s visitantes en miembros de pago.","canonical_url":"https:\/\/memberpress.com\/es\/blog\/collect-and-use-testimonials-effectively\/","robots":"max-image-preview:large","keywords":"conversion rates,feedback,testimonials","webmasterTools":{"miscellaneous":""},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"BlogPosting","@id":"https:\/\/memberpress.com\/es\/blog\/collect-and-use-testimonials-effectively\/#blogposting","name":"How to Collect Testimonials to Grow Your Membership Site","headline":"How to Collect Testimonials to Grow Your Membership Site","author":{"@id":"https:\/\/memberpress.com\/es\/blog\/author\/jfylan\/#author"},"publisher":{"@id":"https:\/\/memberpress.com\/es\/#organization"},"image":{"@type":"ImageObject","url":"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Guide-to-Using-Testimonials-FT.jpg","width":1100,"height":733,"caption":"How to Collect and Use Testimonials"},"datePublished":"2019-01-31T09:50:26-05:00","dateModified":"2022-12-29T15:15:52-05:00","inLanguage":"es-ES","mainEntityOfPage":{"@id":"https:\/\/memberpress.com\/es\/blog\/collect-and-use-testimonials-effectively\/#webpage"},"isPartOf":{"@id":"https:\/\/memberpress.com\/es\/blog\/collect-and-use-testimonials-effectively\/#webpage"},"articleSection":"Advice, conversion rates, feedback, testimonials"},{"@type":"BreadcrumbList","@id":"https:\/\/memberpress.com\/es\/blog\/collect-and-use-testimonials-effectively\/#breadcrumblist","itemListElement":[{"@type":"ListItem","@id":"https:\/\/memberpress.com\/es#listItem","position":1,"name":"Home","item":"https:\/\/memberpress.com\/es","nextItem":{"@type":"ListItem","@id":"https:\/\/memberpress.com\/es\/blog\/category\/advice\/#listItem","name":"Advice"}},{"@type":"ListItem","@id":"https:\/\/memberpress.com\/es\/blog\/category\/advice\/#listItem","position":2,"name":"Advice","item":"https:\/\/memberpress.com\/es\/blog\/category\/advice\/","nextItem":{"@type":"ListItem","@id":"https:\/\/memberpress.com\/es\/blog\/collect-and-use-testimonials-effectively\/#listItem","name":"How to Collect Testimonials to Grow Your Membership Site"},"previousItem":{"@type":"ListItem","@id":"https:\/\/memberpress.com\/es#listItem","name":"Home"}},{"@type":"ListItem","@id":"https:\/\/memberpress.com\/es\/blog\/collect-and-use-testimonials-effectively\/#listItem","position":3,"name":"How to Collect Testimonials to Grow Your Membership Site","previousItem":{"@type":"ListItem","@id":"https:\/\/memberpress.com\/es\/blog\/category\/advice\/#listItem","name":"Advice"}}]},{"@type":"Organization","@id":"https:\/\/memberpress.com\/es\/#organization","name":"MemberPress","description":"The All-In-One WordPress Membership Plugin","url":"https:\/\/memberpress.com\/es\/","logo":{"@type":"ImageObject","url":"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/10\/mp-icon-RGB_Icon-01.jpg","@id":"https:\/\/memberpress.com\/es\/blog\/collect-and-use-testimonials-effectively\/#organizationLogo","width":1650,"height":1275,"caption":"memberpress logo icon"},"image":{"@id":"https:\/\/memberpress.com\/es\/blog\/collect-and-use-testimonials-effectively\/#organizationLogo"},"sameAs":["https:\/\/www.instagram.com\/memberpress\/","https:\/\/www.pinterest.com\/memberpressplugin\/","https:\/\/www.youtube.com\/c\/MemberPressPlugin","https:\/\/www.linkedin.com\/company\/memberpress\/"]},{"@type":"Person","@id":"https:\/\/memberpress.com\/es\/blog\/author\/jfylan\/#author","url":"https:\/\/memberpress.com\/es\/blog\/author\/jfylan\/","name":"Joe Fylan","image":{"@type":"ImageObject","url":"https:\/\/memberpress.com\/wp-content\/litespeed\/avatar\/8efbb5b67aecb906b5f72f49bd070141.jpg?ver=1784821341"}},{"@type":"WebPage","@id":"https:\/\/memberpress.com\/es\/blog\/collect-and-use-testimonials-effectively\/#webpage","url":"https:\/\/memberpress.com\/es\/blog\/collect-and-use-testimonials-effectively\/","name":"How to Collect Testimonials to Grow Your Membership Site","description":"Find out how to collect and use testimonials effectively to grow your membership site and turn more of your visitors into paying members.","inLanguage":"es-ES","isPartOf":{"@id":"https:\/\/memberpress.com\/es\/#website"},"breadcrumb":{"@id":"https:\/\/memberpress.com\/es\/blog\/collect-and-use-testimonials-effectively\/#breadcrumblist"},"author":{"@id":"https:\/\/memberpress.com\/es\/blog\/author\/jfylan\/#author"},"creator":{"@id":"https:\/\/memberpress.com\/es\/blog\/author\/jfylan\/#author"},"image":{"@type":"ImageObject","url":"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Guide-to-Using-Testimonials-FT.jpg","@id":"https:\/\/memberpress.com\/es\/blog\/collect-and-use-testimonials-effectively\/#mainImage","width":1100,"height":733,"caption":"How to Collect and Use Testimonials"},"primaryImageOfPage":{"@id":"https:\/\/memberpress.com\/es\/blog\/collect-and-use-testimonials-effectively\/#mainImage"},"datePublished":"2019-01-31T09:50:26-05:00","dateModified":"2022-12-29T15:15:52-05:00"},{"@type":"WebSite","@id":"https:\/\/memberpress.com\/es\/#website","url":"https:\/\/memberpress.com\/es\/","name":"MemberPress","description":"The All-In-One WordPress Membership Plugin","inLanguage":"es-ES","publisher":{"@id":"https:\/\/memberpress.com\/es\/#organization"}}]},"og:locale":"es_ES","og:site_name":"MemberPress","og:type":"article","og:title":"How to Collect Testimonials to Grow Your Membership Site","og:description":"Find out how to collect and use testimonials effectively to grow your membership site and turn more of your visitors into paying members.","og:url":"https:\/\/memberpress.com\/es\/blog\/collect-and-use-testimonials-effectively\/","og:image":"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Guide-to-Using-Testimonials-FT.jpg","og:image:secure_url":"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Guide-to-Using-Testimonials-FT.jpg","og:image:width":1100,"og:image:height":733,"article:published_time":"2019-01-31T16:50:26+00:00","article:modified_time":"2022-12-29T22:15:52+00:00","article:publisher":"https:\/\/www.facebook.com\/memberpress\/","twitter:card":"summary_large_image","twitter:site":"@memberpress","twitter:title":"How to Collect Testimonials to Grow Your Membership Site","twitter:description":"Find out how to collect and use testimonials effectively to grow your membership site and turn more of your visitors into paying members.","twitter:image":"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Guide-to-Using-Testimonials-FT.jpg"},"aioseo_meta_data":{"post_id":"17387","title":"C\u00f3mo recopilar testimonios para hacer crecer su sitio de afiliaci\u00f3n","description":"Descubra c\u00f3mo recopilar y utilizar testimonios de forma eficaz para hacer crecer su sitio de afiliaci\u00f3n y convertir a m\u00e1s visitantes en miembros de pago.","keywords":[],"keyphrases":{"focus":{"keyphrase":"","score":0,"analysis":{"keyphraseInTitle":{"score":0,"maxScore":9,"error":1}}},"additional":[]},"primary_term":null,"canonical_url":null,"og_title":null,"og_description":null,"og_object_type":"default","og_image_type":"default","og_image_url":null,"og_image_width":null,"og_image_height":null,"og_image_custom_url":null,"og_image_custom_fields":null,"og_video":"","og_custom_url":null,"og_article_section":null,"og_article_tags":[],"twitter_use_og":false,"twitter_card":"default","twitter_image_type":"default","twitter_image_url":null,"twitter_image_custom_url":null,"twitter_image_custom_fields":null,"twitter_title":null,"twitter_description":null,"schema":{"blockGraphs":[],"customGraphs":[],"default":{"data":{"Article":[],"Course":[],"Dataset":[],"FAQPage":[],"Movie":[],"Person":[],"Product":[],"ProductReview":[],"Car":[],"Recipe":[],"Service":[],"SoftwareApplication":[],"WebPage":[]},"graphName":"BlogPosting","isEnabled":true},"graphs":[],"defaultGraph":"","defaultPostTypeGraph":""},"schema_type":null,"schema_type_options":null,"pillar_content":false,"robots_default":true,"robots_noindex":false,"robots_noarchive":false,"robots_nosnippet":false,"robots_nofollow":false,"robots_noimageindex":false,"robots_noodp":false,"robots_notranslate":false,"robots_max_snippet":"-1","robots_max_videopreview":"-1","robots_max_imagepreview":"large","priority":null,"frequency":"default","local_seo":null,"seo_analyzer_scan_date":"2025-10-09 17:34:53","breadcrumb_settings":null,"limit_modified_date":false,"reviewed_by":null,"open_ai":null,"ai":null,"created":"2020-12-21 16:18:17","updated":"2026-03-03 15:06:51"},"aioseo_breadcrumb":"<div class=\"aioseo-breadcrumbs\"><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/memberpress.com\/es\" title=\"Home\">Home<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/memberpress.com\/es\/blog\/category\/advice\/\" title=\"Advice\">Advice<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\tHow to Collect Testimonials to Grow Your Membership Site\n<\/span><\/div>","aioseo_breadcrumb_json":[{"label":"Home","link":"https:\/\/memberpress.com\/es"},{"label":"Advice","link":"https:\/\/memberpress.com\/es\/blog\/category\/advice\/"},{"label":"How to Collect Testimonials to Grow Your Membership Site","link":"https:\/\/memberpress.com\/es\/blog\/collect-and-use-testimonials-effectively\/"}],"app_bookmark":{"bookmark_id":0,"is_bookmarked":false,"bookmark_date":0},"comments_count":"0","content_native":[],"app_access":{"can_access":true,"restrict_message":null},"_links":{"self":[{"href":"https:\/\/memberpress.com\/es\/wp-json\/wp\/v2\/posts\/17387","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/memberpress.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/memberpress.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/memberpress.com\/es\/wp-json\/wp\/v2\/users\/2122"}],"replies":[{"embeddable":true,"href":"https:\/\/memberpress.com\/es\/wp-json\/wp\/v2\/comments?post=17387"}],"version-history":[{"count":0,"href":"https:\/\/memberpress.com\/es\/wp-json\/wp\/v2\/posts\/17387\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/memberpress.com\/es\/wp-json\/wp\/v2\/media\/17391"}],"wp:attachment":[{"href":"https:\/\/memberpress.com\/es\/wp-json\/wp\/v2\/media?parent=17387"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/memberpress.com\/es\/wp-json\/wp\/v2\/categories?post=17387"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/memberpress.com\/es\/wp-json\/wp\/v2\/tags?post=17387"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}