{"id":17511,"date":"2019-02-12T10:44:17","date_gmt":"2019-02-12T17:44:17","guid":{"rendered":"https:\/\/memberpress.com\/?p=17511"},"modified":"2020-09-18T08:50:05","modified_gmt":"2020-09-18T14:50:05","slug":"creating-attractive-member-benefits-for-your-membership-site-tips-tricks","status":"publish","type":"post","link":"https:\/\/memberpress.com\/es\/blog\/creating-attractive-member-benefits-for-your-membership-site-tips-tricks\/","title":{"rendered":"C\u00f3mo crear ventajas atractivas para los miembros de su sitio de afiliaci\u00f3n: Consejos y trucos"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Te has esforzado mucho para crear tu p\u00e1gina web de socios y ampliar tu base de socios. Ahora todo deber\u00eda ir sobre ruedas, \u00bfverdad?<\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_86 ez-toc-wrap-center counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<label for=\"ez-toc-cssicon-toggle-item-6ab8877b6289c\" class=\"ez-toc-cssicon-toggle-label\"><p class=\"ez-toc-title\" style=\"cursor:inherit\">QU\u00c9 HAY DENTRO<\/p>\n<span class=\"ez-toc-cssicon\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6ab8877b6289c\"  \/><nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/memberpress.com\/es\/blog\/creating-attractive-member-benefits-for-your-membership-site-tips-tricks\/#Flirt_With_Different_Types_of_Content\" >Coquetee con distintos tipos de contenido<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/memberpress.com\/es\/blog\/creating-attractive-member-benefits-for-your-membership-site-tips-tricks\/#Dont_Shy_Away_From_Discounts\" >No renuncies a los descuentos<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/memberpress.com\/es\/blog\/creating-attractive-member-benefits-for-your-membership-site-tips-tricks\/#Quality_Over_Quantity\" >Calidad antes que cantidad<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/memberpress.com\/es\/blog\/creating-attractive-member-benefits-for-your-membership-site-tips-tricks\/#Create_Memorable_Brand-Friendly_Membership_Tiers\" >Cree niveles de afiliaci\u00f3n memorables y atractivos para su marca<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/memberpress.com\/es\/blog\/creating-attractive-member-benefits-for-your-membership-site-tips-tricks\/#Be_Open_To_Offline_Membership_Opportunities\" >Est\u00e9 abierto a oportunidades de afiliaci\u00f3n sin conexi\u00f3n<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/memberpress.com\/es\/blog\/creating-attractive-member-benefits-for-your-membership-site-tips-tricks\/#Final_Thoughts\" >Reflexiones finales<\/a><\/li><\/ul><\/nav><\/div>\n\n\n\n\n<p class=\"wp-block-paragraph\">No necesariamente....<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00a1No hay nada peor que tener una p\u00e1gina de membres\u00eda con miembros inactivos!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sus socios son, literalmente, el sustento de su negocio de afiliaci\u00f3n. \u00a1Y usted tiene que mantenerlos comprometidos y entusiasmados con lo que su sitio de membres\u00eda tiene para ofrecer! Si las cosas se estancan, sus miembros pueden perder inter\u00e9s, haciendo que usted pierda su membres\u00eda.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Depende de ti asegurarte de que tu sitio de membres\u00eda consiga que tus socios, tanto los actuales como los potenciales, se mantengan interesados y comprometidos. \u00a1Tienes que encontrar la forma de garantizar que sigan en sinton\u00eda con tu sitio de membres\u00eda! Y una forma de hacerlo es asegur\u00e1ndote de que las ventajas que ofreces a tus socios est\u00e9n a la altura.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Flirt_With_Different_Types_of_Content\"><\/span>Coquetee con distintos tipos de contenido<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">El contenido desempe\u00f1a un papel ENORME a la hora de atraer a clientes potenciales a tu sitio web de membres\u00eda, as\u00ed que, \u00bfpor qu\u00e9 no iba a ser igual de importante a la hora de retenerlos? Utilizar contenidos como gu\u00edas gratuitas, minicursos e infograf\u00edas exclusivas puede ayudarte a atraer a la gente a tu sitio web de membres\u00eda. \u00bfPor qu\u00e9 no complementarlo con un curso en v\u00eddeo m\u00e1s completo, un libro electr\u00f3nico gratuito o un seminario web exclusivo para socios, para que tus socios tengan algo que les ilusione?<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Dont_Shy_Away_From_Discounts\"><\/span>No renuncies a los descuentos<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u00bfA qui\u00e9n no le gusta una buena oferta? \u00a1Otra gran ventaja que puedes aprovechar para que tus socios sigan volviendo es crear descuentos exclusivos de los que solo ellos puedan beneficiarse! Ya sean descuentos en w<g class=\"gr_ gr_60 gr-alert gr_spell gr_inline_cards gr_run_anim ContextualSpelling ins-del multiReplace\" id=\"60\" data-gr-id=\"60\">ebinars<\/g>La gente quiere sentirse como si estuvieran en la secci\u00f3n VIP cuando se unen a un sitio de membres\u00eda. Usted debe tratarlos de esa manera<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Quality_Over_Quantity\"><\/span>Calidad antes que cantidad<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Un error que cometen muchos propietarios de sitios de afiliaci\u00f3n es centrarse tanto en crear un cierto n\u00famero de ventajas para los miembros que se pierde la calidad de la afiliaci\u00f3n real.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Centrarse en <a href=\"https:\/\/memberpress.com\/es\/introducing-memberpress-courses\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"Presentaci\u00f3n de los cursos MemberPress\">crear cursos de calidad<\/a>y otros medios de contenido exclusivo no s\u00f3lo har\u00e1n las delicias de los actuales miembros de su <g class=\"gr_ gr_3 gr-alert gr_gramm gr_inline_cards gr_run_anim Punctuation only-del replaceWithoutSep\" id=\"3\" data-gr-id=\"3\">sitio,<\/g> \u00a1pero tambi\u00e9n atraer\u00e1 a\u00fan m\u00e1s a clientes potenciales que estar\u00e1n m\u00e1s dispuestos a sumarse al proyecto, sabiendo que est\u00e1n invirtiendo en algo que merece la pena!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Create_Memorable_Brand-Friendly_Membership_Tiers\"><\/span>Cree niveles de afiliaci\u00f3n memorables y atractivos para su marca<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Encontrar una suscripci\u00f3n estupenda a un precio excelente y con ventajas incre\u00edbles resulta atractivo para cualquier cliente potencial. Pero cuando a todo eso le sumas nombres divertidos y pegadizos para los distintos niveles de suscripci\u00f3n, \u00a1ya me has convencido!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La creaci\u00f3n de niveles inteligentes de beneficios para los socios reforzar\u00e1 su marca y mostrar\u00e1 su singularidad, al tiempo que ofrecer\u00e1 a sus clientes otra forma de relacionarse con su empresa y recordarla.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Be_Open_To_Offline_Membership_Opportunities\"><\/span>Est\u00e9 abierto a oportunidades de afiliaci\u00f3n sin conexi\u00f3n<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Otra gran opci\u00f3n para crear una ventaja atractiva para los socios es ofrecerles la oportunidad de interactuar y comprometerse con su empresa en persona.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Crear algo como una conferencia anual o reuniones exclusivas para sus miembros atraer\u00e1 a miembros locales y dar\u00e1 a sus miembros un acontecimiento que esperar\u00e1n cada a\u00f1o.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Final_Thoughts\"><\/span>Reflexiones finales<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Esperamos que este art\u00edculo le haya ayudado a comprender c\u00f3mo atraer y mantener afiliados.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Si usted est\u00e1 empezando con su sitio de membres\u00eda, es posible que desee consultar nuestra gu\u00eda sobre c\u00f3mo iniciar su sitio de membres\u00eda. Tambi\u00e9n puede consultar nuestro post sobre precios de afiliaci\u00f3n para aprender a fijar correctamente el precio de sus afiliaciones y atraer clientes.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Si te ha gustado este post, s\u00edguenos en&nbsp;<a href=\"https:\/\/www.facebook.com\/memberpress\">Facebook<\/a>&nbsp;para m\u00e1s contenidos. Tambi\u00e9n puede encontrarnos en&nbsp;<a rel=\"noreferrer noopener\" href=\"https:\/\/twitter.com\/memberpress\" target=\"_blank\">Twitter<\/a>&nbsp;y&nbsp;<a href=\"https:\/\/www.instagram.com\/memberpress\/\">Instagram<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"<p>You&#8217;ve gone through all of the hard work of creating your membership website and building your membership. Everything should be smooth sailing now, right? Not necessarily\u2026. There&#8217;s nothing worse than having a membership site with stagnant members! Your members are literally the lifeline of your membership business. And you have to keep them engaged and [&hellip;]<\/p>\n","protected":false},"author":20788,"featured_media":17602,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_strive_editorial_status":"not-started","_strive_copy_of":0,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","_strive_checklists":"\"\"","_strive_active_checklist":"62291e2bb2422","_strive_post_notes":"","footnotes":""},"categories":[144,134,94],"tags":[],"class_list":["post-17511","post","type-post","status-publish","format-standard","has-post-thumbnail","category-business","category-how-to-2","category-marketing","entry"],"acf":{"plans":["scale"],"is_featured":false,"download_source":"none","mothership_slug":"","download_url":""},"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 5.0.1 - aioseo.com -->\n\t<meta name=\"description\" content=\"You&#039;ve gone through all of the hard work of creating your membership website and building your membership. 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