{"id":17595,"date":"2019-03-14T11:09:22","date_gmt":"2019-03-14T17:09:22","guid":{"rendered":"https:\/\/memberpress.com\/?p=17595"},"modified":"2019-03-14T11:09:26","modified_gmt":"2019-03-14T17:09:26","slug":"minimize-bounce-rate","status":"publish","type":"post","link":"https:\/\/memberpress.com\/es\/blog\/minimize-bounce-rate\/","title":{"rendered":"3 maneras de minimizar la tasa de rebote de su sitio web"},"content":{"rendered":"<p class=\"wp-block-paragraph\"><a href=\"https:\/\/memberpress.com\/es\/how-to-increase-traffic-to-your-website-using-seo\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"Atraer tr\u00e1fico al sitio web (se abre en una nueva pesta\u00f1a)\">Atraer tr\u00e1fico al sitio web<\/a> A menudo resulta dif\u00edcil, pero puede ser a\u00fan m\u00e1s complicado retener a los visitantes en tu p\u00e1gina web una vez que llegan. La \u2018tasa de rebote\u2019 se refiere al n\u00famero de personas que abandonan tu p\u00e1gina web tras ver solo una p\u00e1gina, y una tasa elevada puede afectar negativamente a tus conversiones.<br><\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_88 ez-toc-wrap-center counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<label for=\"ez-toc-cssicon-toggle-item-6ac551cb19b01\" class=\"ez-toc-cssicon-toggle-label\"><p class=\"ez-toc-title\" style=\"cursor:inherit\">QU\u00c9 HAY DENTRO<\/p>\n<span class=\"ez-toc-cssicon\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6ac551cb19b01\"  \/><nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/memberpress.com\/es\/blog\/minimize-bounce-rate\/#Why_Your_Websites_Bounce_Rate_Matters\" >Por qu\u00e9 es importante la tasa de rebote de tu p\u00e1gina web<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/memberpress.com\/es\/blog\/minimize-bounce-rate\/#3_Ways_to_Minimize_Your_Websites_Bounce_Rate\" >3 maneras de minimizar la tasa de rebote de su sitio web<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/memberpress.com\/es\/blog\/minimize-bounce-rate\/#1_Improve_Your_Sites_Loading_Speed\" >1. Mejore la velocidad de carga de su sitio web<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/memberpress.com\/es\/blog\/minimize-bounce-rate\/#2_Assess_and_Adapt_Your_Landing_Page\" >2. Eval\u00fae y adapte su p\u00e1gina de destino<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/memberpress.com\/es\/blog\/minimize-bounce-rate\/#3_Optimize_Your_Site_for_Mobile_Users\" >3. Optimice su sitio para usuarios m\u00f3viles<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/memberpress.com\/es\/blog\/minimize-bounce-rate\/#Conclusion\" >Conclusi\u00f3n<\/a><\/li><\/ul><\/nav><\/div>\n\n\n\n\n<p class=\"wp-block-paragraph\">Son muchos los factores que contribuyen a crear una tasa de rebote elevada, e identificarlos (as\u00ed como solucionarlos) puede ayudarle a mantener a la gente en su sitio durante m\u00e1s tiempo. Es una forma excelente de animar a los visitantes a comprar productos o a interactuar con tu contenido de alguna otra forma, como por ejemplo <a href=\"https:\/\/memberpress.com\/es\/4-ways-social-media-can-boost-your-membership-site\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"compartirlo en las redes sociales (se abre en una nueva pesta\u00f1a)\">compartirlo en las redes sociales<\/a>. <br><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">En este art\u00edculo, analizaremos por qu\u00e9 es importante la tasa de rebote y explicaremos c\u00f3mo saber si la suya es demasiado alta. Tambi\u00e9n exploraremos algunas de las formas clave para minimizar el n\u00famero de visitantes que deciden \"rebotar\". Empecemos.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Why_Your_Websites_Bounce_Rate_Matters\"><\/span>Por qu\u00e9 es importante la tasa de rebote de tu p\u00e1gina web<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">En t\u00e9rminos sencillos, la tasa de rebote es el porcentaje de usuarios que visitan su sitio web y deciden abandonarlo sin pasar a una segunda p\u00e1gina. Una tasa de rebote alta puede indicar que no has conseguido convencer al usuario para que se quede y explore m\u00e1s de lo que ofreces.<br><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A menos que tengas una web de una sola p\u00e1gina, probablemente te interese que los visitantes se queden y vean la mayor cantidad posible de tu contenido. Por eso, es recomendable evaluar cualquier incidencia en este \u00e1mbito antes de que se convierta en un problema grave. La forma m\u00e1s sencilla de determinar tu tasa de rebote actual es a trav\u00e9s de <a rel=\"noreferrer noopener\" aria-label=\" (se abre en una nueva pesta\u00f1a)\" href=\"https:\/\/memberpress.com\/es\/3-actionable-ways-to-use-google-analytics\/\" target=\"_blank\">Google Analytics<\/a>o por <a rel=\"noreferrer noopener\" aria-label=\"utilizando un plugin (se abre en una nueva pesta\u00f1a)\" href=\"https:\/\/www.monsterinsights.com\/how-to-find-your-bounce-rate-in-google-analytics\/\" target=\"_blank\">utilizando un plugin<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sin embargo, tambi\u00e9n tendr\u00e1 que saber qu\u00e9 es lo que est\u00e1 buscando. En general, una tasa de rebote superior a 80% se considera bastante baja. Esto es una clara se\u00f1al de que algo en <a rel=\"noreferrer noopener\" aria-label=\"su p\u00e1gina de destino (se abre en una nueva pesta\u00f1a)\" href=\"https:\/\/memberpress.com\/es\/how-to-create-a-landing-page-for-your-membership-site\/\" target=\"_blank\">su p\u00e1gina de destino<\/a> no funciona y debe ajustarse. Un buen resultado suele estar entre 30% y 50%, aunque lo mejor es apuntar lo m\u00e1s bajo posible.<br><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Determinar la causa de un alto porcentaje de rebote puede ser complicado, ya que a menudo hay numerosos factores que contribuyen a este problema. Por ello, un esfuerzo de optimizaci\u00f3n en todo el sitio suele ser el m\u00e9todo m\u00e1s eficaz para mejorar el n\u00famero de visitantes que deciden quedarse.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Ways_to_Minimize_Your_Websites_Bounce_Rate\"><\/span>3 maneras de minimizar la tasa de rebote de su sitio web<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Llevar a cabo el proceso de optimizaci\u00f3n que acabamos de mencionar puede llevar mucho tiempo, por lo que resulta \u00fatil dividirlo en tareas manejables. Empecemos centr\u00e1ndonos en uno de los problemas m\u00e1s comunes.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_Improve_Your_Sites_Loading_Speed\"><\/span><strong>1. Mejore la velocidad de carga de su sitio web<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">El tiempo que tarda su sitio web en cargarse suele ser uno de los factores que m\u00e1s contribuyen a una alta tasa de rebote. La mayor\u00eda de los usuarios esperan que un sitio web se cargue en <a rel=\"noreferrer noopener\" aria-label=\" (se abre en una nueva pesta\u00f1a)\" href=\"http:\/\/www.hobo-web.co.uk\/your-website-design-should-load-in-4-seconds\/\" target=\"_blank\">dos segundos o menos<\/a>y abandonar\u00e1n las que sean demasiado lentas. Los estudios tambi\u00e9n han descubierto que un <a rel=\"noreferrer noopener\" aria-label=\" (se abre en una nueva pesta\u00f1a)\" href=\"https:\/\/blog.radware.com\/applicationdelivery\/applicationaccelerationoptimization\/2014\/01\/55-web-performance-stats-youll-want-to-know\/\" target=\"_blank\">retardo de s\u00f3lo 500 milisegundos<\/a> puede aumentar dr\u00e1sticamente la frustraci\u00f3n del usuario.<br><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">En resumen, es importante asegurarse de que su sitio funciona eficazmente. Puede comprobar la velocidad de carga actual con la herramienta <a rel=\"noreferrer noopener\" aria-label=\" (se abre en una nueva pesta\u00f1a)\" href=\"https:\/\/developers.google.com\/speed\/pagespeed\/insights\/\" target=\"_blank\">Google PageSpeed Insights<\/a> herramienta. Un resultado entre 50 y 100 suele considerarse bueno. Si recibe una puntuaci\u00f3n de 49 o menos, su sitio tarda demasiado en cargarse:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" width=\"1024\" height=\"255\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-26-at-15.01.24-1024x255.png\" alt=\"Un ejemplo de los resultados de velocidad de carga de Google. \" class=\"wp-image-17596\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-26-at-15.01.24-1024x255.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-26-at-15.01.24-300x75.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-26-at-15.01.24-768x191.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-26-at-15.01.24-660x164.png 660w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-26-at-15.01.24-840x209.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-26-at-15.01.24-1216x303.png 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-26-at-15.01.24-700x174.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-26-at-15.01.24-156x39.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-26-at-15.01.24-1080x269.png 1080w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-26-at-15.01.24.png 1284w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">Si este es el caso de su sitio web, \u00a1que no cunda el p\u00e1nico! Hay muchas formas de <a rel=\"noreferrer noopener\" aria-label=\" (se abre en una nueva pesta\u00f1a)\" href=\"https:\/\/memberpress.com\/es\/how-to-improve-your-wordpress-membership-sites-speed\/\" target=\"_blank\">mejorar eficazmente la velocidad de carga<\/a>. Utilizando un plugin de cach\u00e9 como <a rel=\"noreferrer noopener\" aria-label=\" (se abre en una nueva pesta\u00f1a)\" href=\"https:\/\/wordpress.org\/plugins\/wp-super-cache\/\" target=\"_blank\">WP Super Cach\u00e9<\/a> es un buen comienzo. Tambi\u00e9n deber\u00eda considerar la posibilidad de optimizar completamente su base de datos mediante el uso de la funci\u00f3n <a href=\"https:\/\/wordpress.org\/plugins\/wp-dbmanager\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"WP-DB Manager (se abre en una nueva pesta\u00f1a)\">Gestor WP-DB<\/a> plugin.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Assess_and_Adapt_Your_Landing_Page\"><\/span><strong>2. Eval\u00fae y adapte su p\u00e1gina de destino<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Su <a href=\"https:\/\/memberpress.com\/es\/how-to-create-a-landing-page-for-your-membership-site\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (se abre en una nueva pesta\u00f1a)\">p\u00e1gina de aterrizaje<\/a> es la primera parte de su sitio web que encontrar\u00e1n muchos visitantes, por lo que es importante causar una buena impresi\u00f3n. Resulta tentador \"sobreoptimizar\" una p\u00e1gina de este tipo, metiendo mucho contenido en muy poco espacio.<br><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Este enfoque resulta bastante abrumador para tu p\u00fablico. Es poco probable que tu p\u00fablico lea tu contenido o se interese por \u00e9l si se presenta de esta manera. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">En cambio, te conviene dise\u00f1ar tu p\u00e1gina de destino de forma que resulte menos intimidante y m\u00e1s acogedora para los nuevos visitantes:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" width=\"1024\" height=\"452\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-26-at-15.05.20-1024x452.png\" alt=\"Un ejemplo de p\u00e1gina de aterrizaje bien dise\u00f1ada.\" class=\"wp-image-17598\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-26-at-15.05.20-1024x452.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-26-at-15.05.20-300x132.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-26-at-15.05.20-768x339.png 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">Para ello, utilice cuidadosamente los espacios en blanco y divida los textos largos en partes manejables. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Tambi\u00e9n deber\u00edas incluir im\u00e1genes cuando sea necesario y establecer un camino claro hacia la conversi\u00f3n. Adem\u00e1s, conviene tener en cuenta que incrustar v\u00eddeos puede <a aria-label=\" (se abre en una nueva pesta\u00f1a)\" href=\"https:\/\/www.eyeviewdigital.com\/documents\/eyeview_brochure.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">aumentar las conversiones en 86%<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">El uso de estas t\u00e9cnicas har\u00e1 que su contenido sea m\u00e1s accesible y permitir\u00e1 que los visitantes se sientan como en casa desde el principio. Tambi\u00e9n podr\u00e1n escanear el contenido r\u00e1pidamente e identificar las partes m\u00e1s relevantes para sus necesidades.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Si aun as\u00ed sus clientes deciden rebotar, puede utilizar <a href=\"https:\/\/memberpress.com\/go\/om\/pricing\/\" target=\"_blank\" rel=\"noopener nofollow sponsored\" title=\"\">OptinMonster\u2019s<\/a> Salida-Intento<sup>\u00ae<\/sup> tecnolog\u00eda como un \u00faltimo intento de mantenerlos en su sitio. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Con el <a href=\"https:\/\/memberpress.com\/es\/addons\/optinmonster\/\" target=\"_blank\" rel=\"noopener\" title=\"\">MemberPress Integraci\u00f3n OptinMonster<\/a>Hay muchas formas de mantener a los navegadores en su sitio de afiliaci\u00f3n. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Por ejemplo, cuando un usuario intente salir de la p\u00e1gina de inscripci\u00f3n, cree una ventana emergente con un descuento \u00fanico para mantener su inter\u00e9s. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">O bien, cuando alguien haya estado echando un vistazo a un curso, muestra una campa\u00f1a de un curso similar en tu p\u00e1gina web, por si acaso no ha encontrado exactamente lo que busca.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">En <a href=\"https:\/\/memberpress.com\/es\/addons\/optinmonster\/\" target=\"_blank\" rel=\"noopener\" title=\"\">MemberPress Integraci\u00f3n OptinMonster<\/a> hace posible todo esto y mucho m\u00e1s. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Optimize_Your_Site_for_Mobile_Users\"><\/span><strong>3. Optimice su sitio para usuarios m\u00f3viles<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">El n\u00famero de usuarios que acceden a la web a trav\u00e9s de dispositivos m\u00f3viles <a rel=\"noreferrer noopener\" aria-label=\" (se abre en una nueva pesta\u00f1a)\" href=\"http:\/\/www.smartinsights.com\/mobile-marketing\/mobile-marketing-analytics\/mobile-marketing-statistics\/\" target=\"_blank\">aumenta a\u00f1o tras a\u00f1o<\/a>Sin embargo, muchos sitios web a\u00fan no est\u00e1n totalmente optimizados para navegadores m\u00f3viles. Si no dise\u00f1a su propio sitio teniendo en cuenta la capacidad de respuesta m\u00f3vil, es muy probable que aumente su tasa de rebote.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Adaptar tu sitio web para dispositivos m\u00f3viles puede llevar algo de tiempo, aunque las ventajas compensan con creces el esfuerzo necesario. Si empiezas desde cero, te conviene comenzar la optimizaci\u00f3n para m\u00f3viles utilizando la herramienta de Google <a rel=\"noreferrer noopener\" aria-label=\" (se abre en una nueva pesta\u00f1a)\" href=\"https:\/\/search.google.com\/test\/mobile-friendly\" target=\"_blank\">Prueba de compatibilidad m\u00f3vil<\/a>. Esto le dar\u00e1 una idea del rendimiento actual de su sitio y le indicar\u00e1 las \u00e1reas en las que debe centrar sus mejoras:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" width=\"1024\" height=\"535\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-26-at-15.03.27-1024x535.png\" alt=\"Un ejemplo de algunos resultados de la prueba Mobile-Friendly.\" class=\"wp-image-17597\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-26-at-15.03.27-1024x535.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-26-at-15.03.27-300x157.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-26-at-15.03.27-768x401.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-26-at-15.03.27-325x170.png 325w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-26-at-15.03.27-840x439.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-26-at-15.03.27-1216x636.png 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-26-at-15.03.27-700x366.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-26-at-15.03.27-156x82.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-26-at-15.03.27-1080x565.png 1080w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-26-at-15.03.27.png 1496w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">A continuaci\u00f3n, puede empezar a <a rel=\"noreferrer noopener\" aria-label=\"ajuste su sitio seg\u00fan sea necesario (se abre en una nueva pesta\u00f1a)\" href=\"https:\/\/memberpress.com\/es\/is-your-site-mobile-friendly\/\" target=\"_blank\">ajuste su sitio seg\u00fan sea necesario<\/a>. Si tu sitio web est\u00e1 creado con WordPress, tambi\u00e9n debes asegurarte de que est\u00e9 <a rel=\"noreferrer noopener\" aria-label=\" (se abre en una nueva pesta\u00f1a)\" href=\"https:\/\/memberpress.com\/es\/how-to-select-a-theme-for-your-membership-site\/\" target=\"_blank\">utilizar un tema adaptable<\/a>De este modo, ser\u00e1 mucho m\u00e1s f\u00e1cil ofrecer una experiencia excelente a los visitantes m\u00f3viles.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>Conclusi\u00f3n<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Una tasa de rebote alta es un indicio de que algo tiene que cambiar, y tomarse el tiempo necesario para evaluar los factores que contribuyen a ello puede tener un impacto positivo en su sitio. Este esfuerzo puede hacer que la gente permanezca m\u00e1s tiempo en su sitio y mejorar la probabilidad de conversi\u00f3n.<br><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">En este post, exploramos algunas de las formas en que puede minimizar eficazmente la tasa de rebote de su sitio web:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Reduzca el tiempo de carga de su sitio web.<\/li>\n\n\n\n<li>Aseg\u00farese de que su p\u00e1gina de aterrizaje sea acogedora.<\/li>\n\n\n\n<li>Optimice completamente su sitio para navegadores m\u00f3viles.<\/li>\n<\/ol>\n\n\n\n<p class=\"wp-block-paragraph\">\u00bfTienes m\u00e1s preguntas sobre tu tasa de rebote? H\u00e1ganoslo saber en la secci\u00f3n de comentarios a continuaci\u00f3n.<\/p>","protected":false},"excerpt":{"rendered":"<p>Attracting website traffic is often difficult, but it can be even harder to keep visitors on your site once they arrive. Your &#8216;bounce rate&#8217; refers to the number of people who click away from your site after only viewing one page, and a high rate can take a toll on your conversions. Many factors go [&hellip;]<\/p>\n","protected":false},"author":76756,"featured_media":17675,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_strive_editorial_status":"not-started","_strive_copy_of":0,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","_strive_checklists":"\"\"","_strive_active_checklist":"62291e2bb2422","_strive_post_notes":"","footnotes":""},"categories":[1474,1475],"tags":[397,296],"class_list":["post-17595","post","type-post","status-publish","format-standard","has-post-thumbnail","category-membership-site","category-retention-and-loyalty","tag-engagement","tag-traffic","entry"],"acf":{"plans":["scale"],"is_featured":false,"download_source":"none","mothership_slug":"","download_url":""},"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 5.0.2.1 - aioseo.com -->\n\t<meta name=\"description\" content=\"Your site&#039;s bounce rate is the number of people who click away after viewing just one page. 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