{"id":19089,"date":"2019-08-19T11:24:16","date_gmt":"2019-08-19T17:24:16","guid":{"rendered":"https:\/\/memberpress.com\/?p=19089"},"modified":"2019-08-19T11:24:18","modified_gmt":"2019-08-19T17:24:18","slug":"how-to-optimize-your-membership-sites-images-for-speed","status":"publish","type":"post","link":"https:\/\/memberpress.com\/es\/blog\/how-to-optimize-your-membership-sites-images-for-speed\/","title":{"rendered":"C\u00f3mo optimizar la velocidad de las im\u00e1genes de su sitio de afiliaci\u00f3n"},"content":{"rendered":"<p>La velocidad del sitio es extremadamente importante hoy en d\u00eda para su sitio de membres\u00eda. Que su sitio sea capaz de mostrar im\u00e1genes de alta resoluci\u00f3n r\u00e1pidamente puede f\u00e1cilmente hacer o deshacer su sitio, ya que puede determinar si los miembros actuales y los clientes potenciales ser\u00e1n o no lo suficientemente pacientes y comprensivos como para permanecer en su sitio web de membres\u00eda.<\/p>\n\n\n\n<p> Afortunadamente, optimizar las im\u00e1genes de su sitio no tiene por qu\u00e9 ser complicado. En este post, vamos a discutir algunas maneras que usted puede optimizar eficazmente sus im\u00e1genes, por lo que no ralentizar su\u00a0<a rel=\"noreferrer noopener\" target=\"_blank\" href=\"https:\/\/memberpress.com\/es\/how-to-improve-your-wordpress-membership-sites-speed\/\">velocidad de la p\u00e1gina del sitio de afiliaci\u00f3n.<\/a><\/p>\n\n\n\n<p class=\"has-medium-font-size\"><strong>\u00bfQu\u00e9 es exactamente la optimizaci\u00f3n de im\u00e1genes?<\/strong><\/p>\n\n\n\n<p>La optimizaci\u00f3n de im\u00e1genes es b\u00e1sicamente el proceso de mantener el tama\u00f1o del archivo de imagen lo m\u00e1s peque\u00f1o posible sin comprometer los niveles de calidad de la imagen.<\/p>\n\n\n\n<p class=\"has-medium-font-size\"><strong>Consejos de optimizaci\u00f3n<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>No haga su imagen demasiado grande\/peque\u00f1a<\/strong>l \u2013 No hay nada peor que tener una imagen en tu sitio web que sea tan grande que ralentice el tiempo de carga de TODA la p\u00e1gina, o tan peque\u00f1a que apenas se vea o tenga una calidad p\u00e9sima. Es buena idea asegurarte de conocer las dimensiones de las im\u00e1genes de tu sitio web para no cometer este error.<\/li><li><strong>Adopte la carga perezosa<\/strong> \u2013 Otra t\u00e9cnica para mejorar la velocidad del sitio es la carga diferida, que es un m\u00e9todo que carga el contenido que ya est\u00e1 en la pantalla, pero retrasa la carga del material que no lo est\u00e1. Por ejemplo, cuando abres por primera vez la p\u00e1gina de inicio de tu sitio de membres\u00eda, la carga diferida cargar\u00eda las im\u00e1genes de la p\u00e1gina actual, pero no cargar\u00eda el contenido al que tienes que desplazarte hacia abajo para acceder de inmediato. Hay una serie de excelentes complementos que puedes a\u00f1adir a tu sitio web de WordPress para lograrlo.<\/li><li><strong>Centrarse en PNG y JPEG<\/strong> <strong>Im\u00e1genes<\/strong> \u2013 Hay dos formatos principales que su <a href=\"https:\/\/memberpress.com\/es\/slideshow-image-galleries-tools\/\">fotos<\/a> deben estar en, PNG y JPEG. JPEG funciona para im\u00e1genes con muchos colores diferentes, y PNG es mejor para im\u00e1genes transparentes o im\u00e1genes que no contengan muchos tipos de colores diferentes. Prestar atenci\u00f3n a tus im\u00e1genes y al formato en que las guardas te ayudar\u00e1 a mantener la imagen lo m\u00e1s visualmente atractiva posible sin sacrificar la velocidad. Otro gran formato de archivo a tener en cuenta es GIF, que es excelente si quieres a\u00f1adir im\u00e1genes animadas en tu sitio o blog.<\/li><li><strong>Utilizar herramientas de compresi\u00f3n de im\u00e1genes<\/strong> \u2013 Comprimir una imagen significa crear un archivo del menor tama\u00f1o posible sin perder calidad, lo que hace que la imagen ocupe menos espacio que la original. Existen un mont\u00f3n de excelentes plugins de WordPress que te ayudar\u00e1n a comprimir tus im\u00e1genes de forma f\u00e1cil y eficaz, o incluso puedes utilizar herramientas externas a WordPress, como Adobe Photoshop o GIMP, para comprimir tus fotos. Es posible comprimir en exceso tus im\u00e1genes, as\u00ed que aseg\u00farate de comprobar la calidad de las mismas antes de publicarlas.<\/li><\/ul>\n\n\n\n<p class=\"has-medium-font-size\"><strong>Reflexiones finales<\/strong><\/p>\n\n\n\n<p>Optimizar las im\u00e1genes de su sitio web de negocios en l\u00ednea es algo que ayudar\u00e1 a su sitio de membres\u00eda de m\u00faltiples maneras. Esto no s\u00f3lo ayudar\u00e1 a su sitio sea m\u00e1s r\u00e1pido, pero esto tambi\u00e9n ser\u00e1 un importante <a href=\"https:\/\/memberpress.com\/es\/3-easy-ways-to-improve-your-seo-ranking\/\">Impulso SEO<\/a> \u00a1tambi\u00e9n! Si no has probado ninguna de nuestras t\u00e9cnicas anteriores, ponlas a prueba para ver c\u00f3mo la velocidad de tu sitio puede cambiar para mejor.<\/p>\n\n\n\n<p> Si te ha gustado este post, sigue a MemberPress en\u00a0<a href=\"https:\/\/www.facebook.com\/memberpress\">Facebook<\/a>\u00a0para m\u00e1s contenidos. Tambi\u00e9n puede encontrarnos en\u00a0<a rel=\"noreferrer noopener\" href=\"https:\/\/twitter.com\/memberpress\" target=\"_blank\">Twitter<\/a>\u00a0y\u00a0<a href=\"https:\/\/www.instagram.com\/memberpress\/\">Instagram<\/a>. <\/p>","protected":false},"excerpt":{"rendered":"<p>Site speed is extremely important nowadays for your membership site. Your site being able to display high-resolution images quickly can easily make or break your site because it can determine whether or not current members and potential customers will be patient and understanding enough to stay on your membership website. Thankfully, optimizing your site\u2019s images [\u2026]<\/p>\n","protected":false},"author":20788,"featured_media":19100,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_strive_editorial_status":"not-started","_strive_copy_of":0,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","_strive_checklists":"\"\"","_strive_active_checklist":"62291e2bb2422","_strive_post_notes":"","footnotes":""},"categories":[69,258,134],"tags":[70,433],"class_list":{"0":"post-19089","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-advice","8":"category-fixes","9":"category-how-to-2","10":"tag-membership-site","11":"tag-site-speed","12":"entry"},"acf":{"plans":["scale"],"is_featured":false,"download_source":"none","mothership_slug":"","download_url":""},"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 4.9.6.2 - aioseo.com -->\n\t<meta name=\"description\" content=\"Optimizing your site&#039;s images does not have to be difficult! In this post, we &#039;ll discuss how to effectively optimize your images to boost your page speed.\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Jessica Starks\"\/>\n\t<meta name=\"keywords\" content=\"image optimization,membership site,site speed\" \/>\n\t<link rel=\"canonical\" href=\"https:\/\/memberpress.com\/es\/blog\/how-to-optimize-your-membership-sites-images-for-speed\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO Pro (AIOSEO) 4.9.6.2\" \/>\n\t\t<meta property=\"og:locale\" content=\"es_ES\" \/>\n\t\t<meta property=\"og:site_name\" content=\"MemberPress\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"How to Optimize your Membership Site&#039;s Images for Speed\" \/>\n\t\t<meta property=\"og:description\" content=\"Optimizing your site&#039;s images does not have to be difficult! In this post, we &#039;ll discuss how to effectively optimize your images to boost your page speed.\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/memberpress.com\/es\/blog\/how-to-optimize-your-membership-sites-images-for-speed\/\" \/>\n\t\t<meta property=\"og:image\" content=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/08\/Image-Optimization@2x.png\" \/>\n\t\t<meta property=\"og:image:secure_url\" content=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/08\/Image-Optimization@2x.png\" \/>\n\t\t<meta property=\"og:image:width\" content=\"1480\" \/>\n\t\t<meta property=\"og:image:height\" content=\"1036\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2019-08-19T17:24:16+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2019-08-19T17:24:18+00:00\" \/>\n\t\t<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/memberpress\/\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n\t\t<meta name=\"twitter:site\" content=\"@memberpress\" \/>\n\t\t<meta name=\"twitter:title\" content=\"How to Optimize your Membership Site&#039;s Images for Speed\" \/>\n\t\t<meta name=\"twitter:description\" content=\"Optimizing your site&#039;s images does not have to be difficult! In this post, we &#039;ll discuss how to effectively optimize your images to boost your page speed.\" \/>\n\t\t<meta name=\"twitter:image\" content=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/08\/Image-Optimization@2x.png\" \/>\n\t\t<script type=\"application\/ld+json\" class=\"aioseo-schema\">\n\t\t\t{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"BlogPosting\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/how-to-optimize-your-membership-sites-images-for-speed\\\/#blogposting\",\"name\":\"How to Optimize your Membership Site's Images for Speed\",\"headline\":\"How to Optimize your Membership Site\\u2019s Images for Speed\",\"author\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/author\\\/jessica\\\/#author\"},\"publisher\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/#organization\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/memberpress.com\\\/wp-content\\\/uploads\\\/2019\\\/08\\\/Image-Optimization@2x.png\",\"width\":1480,\"height\":1036},\"datePublished\":\"2019-08-19T11:24:16-04:00\",\"dateModified\":\"2019-08-19T11:24:18-04:00\",\"inLanguage\":\"es-ES\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/how-to-optimize-your-membership-sites-images-for-speed\\\/#webpage\"},\"isPartOf\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/how-to-optimize-your-membership-sites-images-for-speed\\\/#webpage\"},\"articleSection\":\"Advice, Fixes, How To, Membership Site, site speed\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/how-to-optimize-your-membership-sites-images-for-speed\\\/#breadcrumblist\",\"itemListElement\":[{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es#listItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/memberpress.com\\\/es\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/category\\\/advice\\\/#listItem\",\"name\":\"Advice\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/category\\\/advice\\\/#listItem\",\"position\":2,\"name\":\"Advice\",\"item\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/category\\\/advice\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/how-to-optimize-your-membership-sites-images-for-speed\\\/#listItem\",\"name\":\"How to Optimize your Membership Site\\u2019s Images for Speed\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es#listItem\",\"name\":\"Home\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/how-to-optimize-your-membership-sites-images-for-speed\\\/#listItem\",\"position\":3,\"name\":\"How to Optimize your Membership Site\\u2019s Images for Speed\",\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/category\\\/advice\\\/#listItem\",\"name\":\"Advice\"}}]},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/#organization\",\"name\":\"MemberPress\",\"description\":\"The All-In-One WordPress Membership Plugin\",\"url\":\"https:\\\/\\\/memberpress.com\\\/es\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/memberpress.com\\\/wp-content\\\/uploads\\\/2022\\\/10\\\/mp-icon-RGB_Icon-01.jpg\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/how-to-optimize-your-membership-sites-images-for-speed\\\/#organizationLogo\",\"width\":1650,\"height\":1275,\"caption\":\"memberpress logo icon\"},\"image\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/how-to-optimize-your-membership-sites-images-for-speed\\\/#organizationLogo\"},\"sameAs\":[\"https:\\\/\\\/www.instagram.com\\\/memberpress\\\/\",\"https:\\\/\\\/www.pinterest.com\\\/memberpressplugin\\\/\",\"https:\\\/\\\/www.youtube.com\\\/c\\\/MemberPressPlugin\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/memberpress\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/author\\\/jessica\\\/#author\",\"url\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/author\\\/jessica\\\/\",\"name\":\"Jessica Starks\",\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/memberpress.com\\\/wp-content\\\/litespeed\\\/avatar\\\/7f35900ab8a99d8f2f684103a49b5338.jpg?ver=1781798849\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/how-to-optimize-your-membership-sites-images-for-speed\\\/#webpage\",\"url\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/how-to-optimize-your-membership-sites-images-for-speed\\\/\",\"name\":\"How to Optimize your Membership Site's Images for Speed\",\"description\":\"Optimizing your site's images does not have to be difficult! In this post, we 'll discuss how to effectively optimize your images to boost your page speed.\",\"inLanguage\":\"es-ES\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/#website\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/how-to-optimize-your-membership-sites-images-for-speed\\\/#breadcrumblist\"},\"author\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/author\\\/jessica\\\/#author\"},\"creator\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/author\\\/jessica\\\/#author\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/memberpress.com\\\/wp-content\\\/uploads\\\/2019\\\/08\\\/Image-Optimization@2x.png\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/how-to-optimize-your-membership-sites-images-for-speed\\\/#mainImage\",\"width\":1480,\"height\":1036},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/blog\\\/how-to-optimize-your-membership-sites-images-for-speed\\\/#mainImage\"},\"datePublished\":\"2019-08-19T11:24:16-04:00\",\"dateModified\":\"2019-08-19T11:24:18-04:00\"},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/#website\",\"url\":\"https:\\\/\\\/memberpress.com\\\/es\\\/\",\"name\":\"MemberPress\",\"description\":\"The All-In-One WordPress Membership Plugin\",\"inLanguage\":\"es-ES\",\"publisher\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/es\\\/#organization\"}}]}\n\t\t<\/script>\n\t\t<!-- All in One SEO Pro -->\r\n\t\t<title>How to Optimize your Membership Site's Images for Speed<\/title>\n\n","aioseo_head_json":{"title":"C\u00f3mo optimizar la velocidad de las im\u00e1genes de su sitio de afiliaci\u00f3n","description":"Optimizar las im\u00e1genes de su sitio web no tiene por qu\u00e9 ser dif\u00edcil. En este post, vamos a discutir c\u00f3mo optimizar eficazmente sus im\u00e1genes para aumentar la velocidad de su p\u00e1gina.","canonical_url":"https:\/\/memberpress.com\/es\/blog\/how-to-optimize-your-membership-sites-images-for-speed\/","robots":"max-image-preview:large","keywords":"image optimization,membership site,site speed","webmasterTools":{"miscellaneous":""},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"BlogPosting","@id":"https:\/\/memberpress.com\/es\/blog\/how-to-optimize-your-membership-sites-images-for-speed\/#blogposting","name":"How to Optimize your Membership Site's Images for Speed","headline":"How to Optimize your Membership Site\u2019s Images for Speed","author":{"@id":"https:\/\/memberpress.com\/es\/blog\/author\/jessica\/#author"},"publisher":{"@id":"https:\/\/memberpress.com\/es\/#organization"},"image":{"@type":"ImageObject","url":"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/08\/Image-Optimization@2x.png","width":1480,"height":1036},"datePublished":"2019-08-19T11:24:16-04:00","dateModified":"2019-08-19T11:24:18-04:00","inLanguage":"es-ES","mainEntityOfPage":{"@id":"https:\/\/memberpress.com\/es\/blog\/how-to-optimize-your-membership-sites-images-for-speed\/#webpage"},"isPartOf":{"@id":"https:\/\/memberpress.com\/es\/blog\/how-to-optimize-your-membership-sites-images-for-speed\/#webpage"},"articleSection":"Advice, Fixes, How To, Membership Site, site speed"},{"@type":"BreadcrumbList","@id":"https:\/\/memberpress.com\/es\/blog\/how-to-optimize-your-membership-sites-images-for-speed\/#breadcrumblist","itemListElement":[{"@type":"ListItem","@id":"https:\/\/memberpress.com\/es#listItem","position":1,"name":"Home","item":"https:\/\/memberpress.com\/es","nextItem":{"@type":"ListItem","@id":"https:\/\/memberpress.com\/es\/blog\/category\/advice\/#listItem","name":"Advice"}},{"@type":"ListItem","@id":"https:\/\/memberpress.com\/es\/blog\/category\/advice\/#listItem","position":2,"name":"Advice","item":"https:\/\/memberpress.com\/es\/blog\/category\/advice\/","nextItem":{"@type":"ListItem","@id":"https:\/\/memberpress.com\/es\/blog\/how-to-optimize-your-membership-sites-images-for-speed\/#listItem","name":"How to Optimize your Membership Site\u2019s Images for Speed"},"previousItem":{"@type":"ListItem","@id":"https:\/\/memberpress.com\/es#listItem","name":"Home"}},{"@type":"ListItem","@id":"https:\/\/memberpress.com\/es\/blog\/how-to-optimize-your-membership-sites-images-for-speed\/#listItem","position":3,"name":"How to Optimize your Membership Site\u2019s Images for Speed","previousItem":{"@type":"ListItem","@id":"https:\/\/memberpress.com\/es\/blog\/category\/advice\/#listItem","name":"Advice"}}]},{"@type":"Organization","@id":"https:\/\/memberpress.com\/es\/#organization","name":"MemberPress","description":"The All-In-One WordPress Membership Plugin","url":"https:\/\/memberpress.com\/es\/","logo":{"@type":"ImageObject","url":"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/10\/mp-icon-RGB_Icon-01.jpg","@id":"https:\/\/memberpress.com\/es\/blog\/how-to-optimize-your-membership-sites-images-for-speed\/#organizationLogo","width":1650,"height":1275,"caption":"memberpress logo icon"},"image":{"@id":"https:\/\/memberpress.com\/es\/blog\/how-to-optimize-your-membership-sites-images-for-speed\/#organizationLogo"},"sameAs":["https:\/\/www.instagram.com\/memberpress\/","https:\/\/www.pinterest.com\/memberpressplugin\/","https:\/\/www.youtube.com\/c\/MemberPressPlugin","https:\/\/www.linkedin.com\/company\/memberpress\/"]},{"@type":"Person","@id":"https:\/\/memberpress.com\/es\/blog\/author\/jessica\/#author","url":"https:\/\/memberpress.com\/es\/blog\/author\/jessica\/","name":"Jessica Starks","image":{"@type":"ImageObject","url":"https:\/\/memberpress.com\/wp-content\/litespeed\/avatar\/7f35900ab8a99d8f2f684103a49b5338.jpg?ver=1781798849"}},{"@type":"WebPage","@id":"https:\/\/memberpress.com\/es\/blog\/how-to-optimize-your-membership-sites-images-for-speed\/#webpage","url":"https:\/\/memberpress.com\/es\/blog\/how-to-optimize-your-membership-sites-images-for-speed\/","name":"How to Optimize your Membership Site's Images for Speed","description":"Optimizing your site's images does not have to be difficult! In this post, we 'll discuss how to effectively optimize your images to boost your page speed.","inLanguage":"es-ES","isPartOf":{"@id":"https:\/\/memberpress.com\/es\/#website"},"breadcrumb":{"@id":"https:\/\/memberpress.com\/es\/blog\/how-to-optimize-your-membership-sites-images-for-speed\/#breadcrumblist"},"author":{"@id":"https:\/\/memberpress.com\/es\/blog\/author\/jessica\/#author"},"creator":{"@id":"https:\/\/memberpress.com\/es\/blog\/author\/jessica\/#author"},"image":{"@type":"ImageObject","url":"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/08\/Image-Optimization@2x.png","@id":"https:\/\/memberpress.com\/es\/blog\/how-to-optimize-your-membership-sites-images-for-speed\/#mainImage","width":1480,"height":1036},"primaryImageOfPage":{"@id":"https:\/\/memberpress.com\/es\/blog\/how-to-optimize-your-membership-sites-images-for-speed\/#mainImage"},"datePublished":"2019-08-19T11:24:16-04:00","dateModified":"2019-08-19T11:24:18-04:00"},{"@type":"WebSite","@id":"https:\/\/memberpress.com\/es\/#website","url":"https:\/\/memberpress.com\/es\/","name":"MemberPress","description":"The All-In-One WordPress Membership Plugin","inLanguage":"es-ES","publisher":{"@id":"https:\/\/memberpress.com\/es\/#organization"}}]},"og:locale":"es_ES","og:site_name":"MemberPress","og:type":"article","og:title":"How to Optimize your Membership Site's Images for Speed","og:description":"Optimizing your site's images does not have to be difficult! In this post, we 'll discuss how to effectively optimize your images to boost your page speed.","og:url":"https:\/\/memberpress.com\/es\/blog\/how-to-optimize-your-membership-sites-images-for-speed\/","og:image":"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/08\/Image-Optimization@2x.png","og:image:secure_url":"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/08\/Image-Optimization@2x.png","og:image:width":1480,"og:image:height":1036,"article:published_time":"2019-08-19T17:24:16+00:00","article:modified_time":"2019-08-19T17:24:18+00:00","article:publisher":"https:\/\/www.facebook.com\/memberpress\/","twitter:card":"summary_large_image","twitter:site":"@memberpress","twitter:title":"How to Optimize your Membership Site's Images for Speed","twitter:description":"Optimizing your site's images does not have to be difficult! In this post, we 'll discuss how to effectively optimize your images to boost your page speed.","twitter:image":"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/08\/Image-Optimization@2x.png"},"aioseo_meta_data":{"post_id":"19089","title":"C\u00f3mo optimizar la velocidad de las im\u00e1genes de su sitio de afiliaci\u00f3n","description":"Optimizar las im\u00e1genes de su sitio web no tiene por qu\u00e9 ser dif\u00edcil. En este post, vamos a discutir c\u00f3mo optimizar eficazmente sus im\u00e1genes para aumentar la velocidad de su p\u00e1gina.","keywords":[{"label":"image optimization","value":"image optimization"},{"label":"membership site","value":"membership site"},{"label":"site speed","value":"site speed"}],"keyphrases":null,"primary_term":null,"canonical_url":null,"og_title":null,"og_description":null,"og_object_type":"default","og_image_type":"default","og_image_url":null,"og_image_width":null,"og_image_height":null,"og_image_custom_url":null,"og_image_custom_fields":null,"og_video":null,"og_custom_url":null,"og_article_section":null,"og_article_tags":null,"twitter_use_og":false,"twitter_card":"default","twitter_image_type":"default","twitter_image_url":null,"twitter_image_custom_url":null,"twitter_image_custom_fields":null,"twitter_title":null,"twitter_description":null,"schema":{"blockGraphs":[],"customGraphs":[],"default":{"data":{"Article":[],"Course":[],"Dataset":[],"FAQPage":[],"Movie":[],"Person":[],"Product":[],"ProductReview":[],"Car":[],"Recipe":[],"Service":[],"SoftwareApplication":[],"WebPage":[]},"graphName":"","isEnabled":true},"graphs":[],"defaultGraph":"","defaultPostTypeGraph":""},"schema_type":null,"schema_type_options":null,"pillar_content":false,"robots_default":true,"robots_noindex":false,"robots_noarchive":false,"robots_nosnippet":false,"robots_nofollow":false,"robots_noimageindex":false,"robots_noodp":false,"robots_notranslate":false,"robots_max_snippet":null,"robots_max_videopreview":null,"robots_max_imagepreview":"large","priority":null,"frequency":null,"local_seo":null,"seo_analyzer_scan_date":"2025-10-09 18:00:47","breadcrumb_settings":null,"limit_modified_date":false,"reviewed_by":null,"open_ai":null,"ai":null,"created":"2020-12-21 16:17:54","updated":"2026-03-03 15:06:01"},"aioseo_breadcrumb":"<div class=\"aioseo-breadcrumbs\"><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/memberpress.com\/es\" title=\"Home\">Home<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/memberpress.com\/es\/blog\/category\/advice\/\" title=\"Advice\">Advice<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\tHow to Optimize your Membership Site\u2019s Images for Speed\n<\/span><\/div>","aioseo_breadcrumb_json":[{"label":"Home","link":"https:\/\/memberpress.com\/es"},{"label":"Advice","link":"https:\/\/memberpress.com\/es\/blog\/category\/advice\/"},{"label":"How to Optimize your Membership Site\u2019s Images for Speed","link":"https:\/\/memberpress.com\/es\/blog\/how-to-optimize-your-membership-sites-images-for-speed\/"}],"app_bookmark":{"bookmark_id":0,"is_bookmarked":false,"bookmark_date":0},"comments_count":"0","content_native":[{"type":"core\/paragraph","render":"<p>Site speed is extremely important nowadays for your membership site. Your site being able to display high-resolution images quickly can easily make or break your site because it can determine whether or not current members and potential customers will be patient and understanding enough to stay on your membership website.<\/p>","content":[{"type":"text","data":"Site speed is extremely important nowadays for your membership site. Your site being able to display high-resolution images quickly can easily make or break your site because it can determine whether or not current members and potential customers will be patient and understanding enough to stay on your membership website."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p> Thankfully, optimizing your site's images does not have to be complicated! In this post, we will discuss a few ways that you can effectively optimize your images, so they don't slow down your&nbsp;<a rel=\"noreferrer noopener\" target=\"_blank\" href=\"https:\/\/memberpress.com\/how-to-improve-your-wordpress-membership-sites-speed\/\">membership site's page speed.<\/a><\/p>","content":[{"type":"text","data":" Thankfully, optimizing your site's images does not have to be complicated! In this post, we will discuss a few ways that you can effectively optimize your images, so they don't slow down your&nbsp;<a rel=\"noreferrer noopener\" target=\"_blank\" href=\"https:\/\/memberpress.com\/how-to-improve-your-wordpress-membership-sites-speed\/\">membership site's page speed.<\/a>"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p class=\"has-medium-font-size\"><strong>What Exactly Is Image Optimization, Anyway?<\/strong><\/p>","content":[{"type":"text","data":"<p class=\"has-medium-font-size\"><strong>What Exactly Is Image Optimization, Anyway?<\/strong><\/p>"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{},"fontSize":"20px"}},{"type":"core\/paragraph","render":"<p>Image optimization is basically the process of keeping your image's file size as small as possible without compromising the quality levels of the image.<\/p>","content":[{"type":"text","data":"Image optimization is basically the process of keeping your image's file size as small as possible without compromising the quality levels of the image."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p class=\"has-medium-font-size\"><strong>Optimization Tips<\/strong><\/p>","content":[{"type":"text","data":"<p class=\"has-medium-font-size\"><strong>Optimization Tips<\/strong><\/p>"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{},"fontSize":"20px"}},{"type":"core\/list","render":"<ul class=\"wp-block-list\"><li><strong>Don't Make Your Image Too Large\/Too Smal<\/strong>l - There's nothing worse than having an image on your site that is so large that it slows down the loading time of the ENTIRE page or so small that you can barely see it or the quality is horrible. It is a good idea to be sure you are aware of the image dimensions for your site so you won't run into this mistake.<\/li><li><strong>Embrace Lazy Loading<\/strong> -  Another technique to improve site speed is Lazy loading, which is a method that loads content that is already on the screen but delays the loading of material that isn't. For example, when you first open your membership site's homepage, lazy loading would load the images on your current page, but it won't load the content that you have to scroll down to access immediately. There are a number of great plugins that you can add to your WordPress website to achieve this.<\/li><li><strong>Focus on PNG and JPEG<\/strong> <strong>Images<\/strong> - There are two main formats that your <a href=\"https:\/\/memberpress.com\/slideshow-image-galleries-tools\/\">photos<\/a> should be in, PNG and JPEG. JPEG works for pictures with a lot of different colors, and PNG is best for transparent images or pictures that don't contain many different kinds of colors. Paying attention to your images and in what format you save them in will help you to keep the image as visually appealing as possible while not sacrificing speed. Another great file format to keep in mind is GIF, which is excellent if you want to add animated images on your site or blog.<\/li><li><strong>Use Image Compression Tools<\/strong> - Compressing an image means creating the smallest possible file size while still having a high-quality image, which results in the image taking up less space than the original image. There are a ton of excellent WordPress plugins out there that will help you easily and efficiently compress your images, or you can even use tools outside of WordPress, such as Adobe Photoshop or GIMP to compress your photos too. It is possible to over-compress your images, so be sure to check your image quality before you post them.<\/li><\/ul>","content":"<ul class=\"wp-block-list\"><li><strong>No haga su imagen demasiado grande\/peque\u00f1a<\/strong>l - No hay nada peor que tener una imagen en tu sitio web que sea tan grande que ralentice el tiempo de carga de TODA la p\u00e1gina, o tan peque\u00f1a que apenas se pueda ver o que tenga una calidad p\u00e9sima. Es buena idea asegurarte de conocer las dimensiones de las im\u00e1genes de tu sitio web para no cometer este error.<\/li><li><strong>Adopte la carga perezosa<\/strong> - Otra t\u00e9cnica para mejorar la velocidad del sitio es la carga diferida, que es un m\u00e9todo que carga el contenido que ya est\u00e1 en la pantalla, pero retrasa la carga del material que no lo est\u00e1. Por ejemplo, cuando abres por primera vez la p\u00e1gina de inicio de tu sitio de membres\u00eda, la carga diferida cargar\u00eda las im\u00e1genes de la p\u00e1gina actual, pero no cargar\u00eda el contenido al que tienes que desplazarte hacia abajo para acceder de inmediato. Hay una serie de excelentes complementos que puedes a\u00f1adir a tu sitio web de WordPress para lograrlo.<\/li><li><strong>Centrarse en PNG y JPEG<\/strong> <strong>Im\u00e1genes<\/strong> - Hay dos formatos principales que su <a href=\"https:\/\/memberpress.com\/es\/slideshow-image-galleries-tools\/\">fotos<\/a> deben estar en, PNG y JPEG. JPEG funciona para im\u00e1genes con muchos colores diferentes, y PNG es mejor para im\u00e1genes transparentes o im\u00e1genes que no contengan muchos tipos de colores diferentes. Prestar atenci\u00f3n a tus im\u00e1genes y al formato en que las guardas te ayudar\u00e1 a mantener la imagen lo m\u00e1s visualmente atractiva posible sin sacrificar la velocidad. Otro gran formato de archivo a tener en cuenta es GIF, que es excelente si quieres a\u00f1adir im\u00e1genes animadas en tu sitio o blog.<\/li><li><strong>Utilizar herramientas de compresi\u00f3n de im\u00e1genes<\/strong> - Comprimir una imagen significa crear un archivo del menor tama\u00f1o posible sin perder calidad, lo que hace que la imagen ocupe menos espacio que la original. Existen un mont\u00f3n de excelentes plugins de WordPress que te ayudar\u00e1n a comprimir tus im\u00e1genes de forma f\u00e1cil y eficaz, o incluso puedes utilizar herramientas externas a WordPress, como Adobe Photoshop o GIMP, para comprimir tus fotos. Es posible comprimir en exceso tus im\u00e1genes, as\u00ed que aseg\u00farate de comprobar la calidad de las mismas antes de publicarlas.<\/li><\/ul>","data":{"listType":"unordered"},"style":{"parent_style":{}}},{"type":"core\/paragraph","render":"<p class=\"has-medium-font-size\"><strong>Final Thoughts<\/strong><\/p>","content":[{"type":"text","data":"<p class=\"has-medium-font-size\"><strong>Final Thoughts<\/strong><\/p>"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{},"fontSize":"20px"}},{"type":"core\/paragraph","render":"<p>Optimizing your online business website's images is something that will help your membership site in multiple ways. Not only will this help your site be faster, but this will also be a significant <a href=\"https:\/\/memberpress.com\/3-easy-ways-to-improve-your-seo-ranking\/\">SEO boost<\/a> too! If you haven't tried any of our techniques above, test them out to see how your site's speed can change for the better!<\/p>","content":[{"type":"text","data":"Optimizing your online business website's images is something that will help your membership site in multiple ways. Not only will this help your site be faster, but this will also be a significant <a href=\"https:\/\/memberpress.com\/3-easy-ways-to-improve-your-seo-ranking\/\">SEO boost<\/a> too! If you haven't tried any of our techniques above, test them out to see how your site's speed can change for the better!"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p> If you liked this post, then please follow MemberPress on&nbsp;<a href=\"https:\/\/www.facebook.com\/memberpress\">Facebook<\/a>&nbsp;for more great content. You can also find us on&nbsp;<a rel=\"noreferrer noopener\" href=\"https:\/\/twitter.com\/memberpress\" target=\"_blank\">Twitter<\/a>&nbsp;and&nbsp;<a href=\"https:\/\/www.instagram.com\/memberpress\/\">Instagram<\/a>. <\/p>","content":[{"type":"text","data":" If you liked this post, then please follow MemberPress on&nbsp;<a href=\"https:\/\/www.facebook.com\/memberpress\">Facebook<\/a>&nbsp;for more great content. You can also find us on&nbsp;<a rel=\"noreferrer noopener\" href=\"https:\/\/twitter.com\/memberpress\" target=\"_blank\">Twitter<\/a>&nbsp;and&nbsp;<a href=\"https:\/\/www.instagram.com\/memberpress\/\">Instagram<\/a>. "}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}}],"app_access":{"can_access":true,"restrict_message":null},"_links":{"self":[{"href":"https:\/\/memberpress.com\/es\/wp-json\/wp\/v2\/posts\/19089","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/memberpress.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/memberpress.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/memberpress.com\/es\/wp-json\/wp\/v2\/users\/20788"}],"replies":[{"embeddable":true,"href":"https:\/\/memberpress.com\/es\/wp-json\/wp\/v2\/comments?post=19089"}],"version-history":[{"count":1,"href":"https:\/\/memberpress.com\/es\/wp-json\/wp\/v2\/posts\/19089\/revisions"}],"predecessor-version":[{"id":69963,"href":"https:\/\/memberpress.com\/es\/wp-json\/wp\/v2\/posts\/19089\/revisions\/69963"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/memberpress.com\/es\/wp-json\/wp\/v2\/media\/19100"}],"wp:attachment":[{"href":"https:\/\/memberpress.com\/es\/wp-json\/wp\/v2\/media?parent=19089"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/memberpress.com\/es\/wp-json\/wp\/v2\/categories?post=19089"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/memberpress.com\/es\/wp-json\/wp\/v2\/tags?post=19089"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}