{"id":25471,"date":"2021-01-21T07:45:36","date_gmt":"2021-01-21T14:45:36","guid":{"rendered":"https:\/\/memberpress.com\/?p=25471"},"modified":"2026-02-24T13:11:20","modified_gmt":"2026-02-24T18:11:20","slug":"introducing-memberpress-gifting","status":"publish","type":"post","link":"https:\/\/memberpress.com\/es\/blog\/introducing-memberpress-gifting\/","title":{"rendered":"Caracter\u00edstica favorita: Complemento para regalos de MemberPress (+ V\u00eddeo)"},"content":{"rendered":"<h2 class=\"wp-block-heading\" id=\"now-you-can-add-a-gift-option-to-any-or-all-of-your-memberships\"><span class=\"ez-toc-section\" id=\"Did_you_know_You_can_add_a_gift_option_to_any_or_all_of_your_memberships\"><\/span>\u00bfLo sab\u00eda? Puede a\u00f1adir una opci\u00f3n de regalo a cualquiera de sus afiliaciones o a todas ellas.<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Probablemente lo escuche mucho durante las fiestas: clientes que preguntan si pueden comprar una suscripci\u00f3n de regalo para su sitio o curso en l\u00ednea. Gracias al complemento para regalos de MemberPress, puede darles una respuesta rotunda. <em>s\u00ed<\/em>. <\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 ez-toc-wrap-center counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<label for=\"ez-toc-cssicon-toggle-item-69e1d6cbe8208\" class=\"ez-toc-cssicon-toggle-label\"><p class=\"ez-toc-title\" style=\"cursor:inherit\">QU\u00c9 HAY DENTRO<\/p>\n<span class=\"ez-toc-cssicon\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69e1d6cbe8208\"  \/><nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/memberpress.com\/es\/blog\/introducing-memberpress-gifting\/#Did_you_know_You_can_add_a_gift_option_to_any_or_all_of_your_memberships\" >\u00bfLo sab\u00eda? Puede a\u00f1adir una opci\u00f3n de regalo a cualquiera de sus afiliaciones o a todas ellas.<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/memberpress.com\/es\/blog\/introducing-memberpress-gifting\/#How_Does_the_MemberPress_Gifting_Add-on_Benefit_Your_Membership_Business\" >\u00bfEn qu\u00e9 beneficia a su negocio de afiliaci\u00f3n el complemento Regalos de MemberPress?<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/memberpress.com\/es\/blog\/introducing-memberpress-gifting\/#Other_Features_Youll_Love\" >Otras caracter\u00edsticas que le encantar\u00e1n<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/memberpress.com\/es\/blog\/introducing-memberpress-gifting\/#Automatic_Gift_Notification_Emails\" >Notificaci\u00f3n autom\u00e1tica de regalos por correo electr\u00f3nico\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/memberpress.com\/es\/blog\/introducing-memberpress-gifting\/#Gift_Membership_Expiration_Reminders\" >Recordatorios de caducidad de los abonos regalo\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/memberpress.com\/es\/blog\/introducing-memberpress-gifting\/#Gift-Giver_Accounts\" >Cuentas de los que hacen regalos<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/memberpress.com\/es\/blog\/introducing-memberpress-gifting\/#How_to_Get_Started_with_MemberPress_Gifting\" >C\u00f3mo empezar con MemberPress Gifting<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/memberpress.com\/es\/blog\/introducing-memberpress-gifting\/#Monetize_With_MemberPress\" >Monetizar con MemberPress<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n\n\n\n\n<p>El complemento de regalo est\u00e1 disponible para los usuarios de MemberPress Pro.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"how-does-the-memberpress-gifting-add-on-benefit-your-membership-business\"><span class=\"ez-toc-section\" id=\"How_Does_the_MemberPress_Gifting_Add-on_Benefit_Your_Membership_Business\"><\/span>\u00bfEn qu\u00e9 beneficia a su negocio de afiliaci\u00f3n el complemento Regalos de MemberPress?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/01\/membership-options-gifting.png\"><img decoding=\"async\" width=\"1024\" height=\"763\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/01\/membership-options-gifting-1024x763.png\" alt=\"MemberPress Regalo\" class=\"wp-image-26986\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/01\/membership-options-gifting-1024x763.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/01\/membership-options-gifting-300x223.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/01\/membership-options-gifting-768x572.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/01\/membership-options-gifting.png 1168w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><figcaption class=\"wp-element-caption\">Basta con hacer clic en el bot\u00f3n <a href=\"https:\/\/memberpress.com\/go\/box\/\" title=\"Enlace de afiliaci\u00f3n\" class=\"pretty-link-keyword\"rel=\"nofollow \" target=\"_blank\">caja<\/a> para a\u00f1adir una opci\u00f3n de regalo a sus afiliaciones<\/figcaption><\/figure>\n\n\n\n<p>En resumen, el complemento Gifting le ayuda a <strong>vender m\u00e1s afiliaciones<\/strong>. Para ello:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Un nuevo enfoque de marketing<\/strong> durante las fiestas (y, en realidad, siempre que quiera). Ahora puedes crear campa\u00f1as en torno a \"regalar la afiliaci\u00f3n\".<\/li>\n\n\n\n<li><strong>Darte<\/strong> <strong>acceso a un p\u00fablico totalmente nuevo<\/strong> - personas que conocen a otras que podr\u00edan beneficiarse de su afiliaci\u00f3n o curso.<\/li>\n\n\n\n<li><strong>Doble funci\u00f3n cuando se trata de<\/strong> <strong>crear una lista de correo electr\u00f3nico<\/strong>. Cuando alguien compra un regalo, usted obtiene las direcciones de correo electr\u00f3nico tanto del que regala como del que recibe el regalo. Las oportunidades de remarketing son casi infinitas.\u00a0<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<span class=\"4lWPrTSfnNGaX5jedwU3px7k9iEuKZMo8tLcs2IbhC\"><div class=\"responsive-video\"><iframe title=\"C\u00f3mo vender afiliaciones y productos en l\u00ednea como regalos (Complemento MemberPress Gifting)\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/gmaR-nDuP9s?feature=oembed&enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div><\/span>\n<\/div><figcaption class=\"wp-element-caption\">VER &gt;&gt;&gt; C\u00d3MO VENDER SUSCRIPCIONES Y PRODUCTOS EN L\u00cdNEA CON EL COMPLEMENTO MEMBERPRESS GIFTING<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"other-features-you-ll-love\"><span class=\"ez-toc-section\" id=\"Other_Features_Youll_Love\"><\/span>Otras caracter\u00edsticas que le encantar\u00e1n<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"automatic-gift-notification-emails\">Notificaci\u00f3n autom\u00e1tica de regalos por correo electr\u00f3nico\u00a0<\/h3>\n\n\n\n<p>Cuando un cliente compra un abono como regalo, MemberPress genera autom\u00e1ticamente un atractivo correo electr\u00f3nico de notificaci\u00f3n que incluye un mensaje personalizado de la persona que hace el regalo.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"gift-membership-expiration-reminders\">Recordatorios de caducidad de los abonos regalo\u00a0<\/h3>\n\n\n\n<p>Por supuesto, usted quiere retener a su nuevo miembro mucho despu\u00e9s de que su membres\u00eda de regalo expire. Los recordatorios de caducidad de la suscripci\u00f3n regalo te ayudan a conseguirlo, ya que proporcionan un recordatorio personalizable que alerta al usuario de que tendr\u00e1 que renovar pronto para mantener el acceso.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"gift-giver-accounts\"><span class=\"ez-toc-section\" id=\"Gift-Giver_Accounts\"><\/span>Cuentas de los que hacen regalos<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Cuando alguien adquiere una suscripci\u00f3n de regalo, crea autom\u00e1ticamente una cuenta MemberPress (si a\u00fan no tiene una). Desde esta cuenta, el usuario puede copiar el enlace del regalo, reenviar el correo electr\u00f3nico de regalo e incluso averiguar si el regalo ha sido canjeado.\u00a0<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"how-to-get-started-with-memberpress-gifting\"><span class=\"ez-toc-section\" id=\"How_to_Get_Started_with_MemberPress_Gifting\"><\/span>C\u00f3mo empezar con MemberPress Gifting<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><strong>Clientes actuales de MemberPress Pro:<\/strong> Puede empezar a regalar ahora mismo. S\u00f3lo tiene que consultar nuestro <a href=\"https:\/\/memberpress.com\/es\/docs\/memberpress-gifting-add-on\/\">P\u00e1gina de documentaci\u00f3n del complemento Gifting aqu\u00ed<\/a> para obtener instrucciones de instalaci\u00f3n y uso sencillas.<\/p>\n\n\n\n<div class=\"full-width-cta blue image-left\">\n\t<div class=\"full-width-cta-container\">\n\t\t<div class=\"full-width-cta__image\">\n\t\t\t<img\n\t\t\t\tsrc=\"https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/Guy1.webp\"\n\t\t\t\talt=\"car\u00e1cter cta\"\n\t\t\t\tloading=\"lazy\"\n\t\t\t\twidth=\"485\" height=\"432\" srcset=\"https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/transparent.gif 1w, https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/Guy1-mobile.webp 543w, https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/Guy1.webp 485w\" sizes=\"auto, (max-width: 767px) 1px, (max-width: 1023px) 543px, 485px\"\t\t\t>\n\t\t<\/div>\n\t\t<div class=\"full-width-cta__text\">\n\t\t\t<h3><span class=\"ez-toc-section\" id=\"Monetize_With_MemberPress\"><\/span>Monetizar con MemberPress<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\t\t\t<div><p>Reg\u00edstrate hoy mismo y empieza a cobrar por tus contenidos.<\/p>\n<\/div>\n\t\t\t<div class=\"pricing-cta\">\n\t\t\t\t<a href=\"https:\/\/memberpress.com\/es\/plans\/pricing\/\" class=\"cta-button\">\n\t\t\t\t\tObtenga MemberPress ahora\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/long-arrow-right-white.svg\" class=\"arrow-red\" alt=\"flecha\" width=\"20\" height=\"14\">\n\t\t\t\t<\/a>\n\t\t\t\t<a href=\"https:\/\/memberpress.com\/es\/features\">Ver todas las caracter\u00edsticas<\/a>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n\n<p><strong>Clientes Basic y Plus MemberPress:<\/strong> Ahora es el momento perfecto para <a href=\"https:\/\/memberpress.com\/sign-in\/?redirect_to=\/plans\/pricing\/\">actualice y empiece a vender m\u00e1s afiliaciones<\/a> con el Complemento Regalos. <strong>Nuestros precios de actualizaci\u00f3n se prorratean en funci\u00f3n de lo que ya hayas pagado y del tiempo que lleves abonado.<\/strong>. As\u00ed que no tiene nada que perder. S\u00f3lo tienes que visitar la p\u00e1gina de tu cuenta e ir a la pesta\u00f1a \"Suscripciones\".<\/p>\n\n\n\n<p><strong>Si le ha gustado este art\u00edculo, suscr\u00edbase a nuestro bolet\u00edn de noticias en el recuadro de la derecha.<\/strong><\/p>","protected":false},"excerpt":{"rendered":"<p>Did you know? You can add a gift option to any or all of your memberships! You probably hear it a lot over the holidays \u2013 customers asking whether they can purchase a gift membership for your site or online course. Thanks to the MemberPress Gifting Add-on, you can give them a resounding yes. The [\u2026]<\/p>\n","protected":false},"author":42532,"featured_media":25472,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_strive_editorial_status":"not-started","_strive_copy_of":0,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","_strive_checklists":"\"\"","_strive_active_checklist":"62291e2bb2422","_strive_post_notes":"","footnotes":""},"categories":[6,446,5],"tags":[1556,824],"class_list":{"0":"post-25471","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-add-ons","8":"category-announcements","9":"category-releases","10":"tag-converter","11":"tag-gifting","12":"entry"},"acf":{"plans":["scale"],"is_featured":false,"download_source":"none","mothership_slug":"","download_url":""},"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 4.9.5.2 - aioseo.com -->\n\t<meta name=\"description\" content=\"With the MemberPress Gifting Add-on, you can add a gift option to any or all of your memberships! 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