{"id":28219,"date":"2021-08-19T07:00:00","date_gmt":"2021-08-19T13:00:00","guid":{"rendered":"https:\/\/memberpress.com\/?p=28219"},"modified":"2026-02-24T13:14:01","modified_gmt":"2026-02-24T18:14:01","slug":"membership-site-consulting-services","status":"publish","type":"post","link":"https:\/\/memberpress.com\/es\/blog\/membership-site-consulting-services\/","title":{"rendered":"C\u00f3mo crear un sitio web de consultor\u00eda con WordPress (5 pasos)"},"content":{"rendered":"<p>La consultor\u00eda es una industria en auge. En 2020, su valor en Estados Unidos rond\u00f3 los $132.000 millones. Sin embargo, puede ser dif\u00edcil encontrar un puesto fijo y bien remunerado como consultor. <\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 ez-toc-wrap-center counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<label for=\"ez-toc-cssicon-toggle-item-69fd1fa5937b1\" class=\"ez-toc-cssicon-toggle-label\"><p class=\"ez-toc-title\" style=\"cursor:inherit\">QU\u00c9 HAY DENTRO<\/p>\n<span class=\"ez-toc-cssicon\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69fd1fa5937b1\"  \/><nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/memberpress.com\/es\/blog\/membership-site-consulting-services\/#The_Benefits_of_Having_a_Monetized_Membership_Site_for_Consulting_Services\" >Los beneficios de tener un sitio de membres\u00eda monetizado para servicios de consultor\u00eda<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/memberpress.com\/es\/blog\/membership-site-consulting-services\/#Access_to_a_much_larger_audience\" >Acceso a un p\u00fablico mucho m\u00e1s amplio<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/memberpress.com\/es\/blog\/membership-site-consulting-services\/#Potential_for_recurring_revenue\" >Potencial de ingresos recurrentes<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/memberpress.com\/es\/blog\/membership-site-consulting-services\/#How_to_Build_a_Consulting_Website_In_5_Steps\" >C\u00f3mo crear un sitio web de consultor\u00eda (en 5 pasos)<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/memberpress.com\/es\/blog\/membership-site-consulting-services\/#Step_1_Brainstorm_Your_Content\" >Paso 1 Lluvia de ideas sobre el contenido<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/memberpress.com\/es\/blog\/membership-site-consulting-services\/#Step_2_Install_and_Activate_the_MemberPress_Plugin\" >Paso 2 Instalar y activar el plugin MemberPress<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/memberpress.com\/es\/blog\/membership-site-consulting-services\/#Step_3_Create_Your_Consulting_Plans\" >Paso 3 Cree sus planes de consultor\u00eda<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/memberpress.com\/es\/blog\/membership-site-consulting-services\/#Step_4_Control_Who_Can_Access_Your_Content\" >Paso 4 Controle qui\u00e9n puede acceder a su contenido<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/memberpress.com\/es\/blog\/membership-site-consulting-services\/#Step_5_Set_Up_Registration_and_Login_Pages_for_Your_Members\" >Paso 5 Configure las p\u00e1ginas de registro e inicio de sesi\u00f3n para sus afiliados<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/memberpress.com\/es\/blog\/membership-site-consulting-services\/#Conclusion\" >Conclusi\u00f3n<\/a><\/li><\/ul><\/nav><\/div>\n\n\n\n\n<p>Crear su propio sitio web de afiliaci\u00f3n para su negocio de consultor\u00eda le permite ofrecer su experiencia directamente a empresas y empresarios. Puede promocionar sus servicios a medida y utilizar su reputaci\u00f3n y conocimientos para atraer suscriptores.<\/p>\n\n\n\n<p>En esta gu\u00eda, veremos los beneficios de tener un sitio web s\u00f3lo para miembros que muestre su experiencia. Tambi\u00e9n te explicaremos c\u00f3mo crear un sitio web de consultor\u00eda con el plugin MemberPress. \u00a1Vamos a empezar!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"The_Benefits_of_Having_a_Monetized_Membership_Site_for_Consulting_Services\"><\/span>Los beneficios de tener un sitio de membres\u00eda monetizado para servicios de consultor\u00eda<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Los sitios web de suscripci\u00f3n monetizada son sitios con contenido restringido. Al no estar disponibles para el p\u00fablico en general, los usuarios deben pagar una cuota de suscripci\u00f3n o registrar sus datos para acceder al contenido.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Access_to_a_much_larger_audience\"><\/span>Acceso a un p\u00fablico mucho m\u00e1s amplio<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Con un sitio web de consultor\u00eda, su mercado es pr\u00e1cticamente ilimitado. Puede ofrecer su experiencia profesional para ayudar a empresas y particulares de todo el mundo.<\/p>\n\n\n\n<p>Por ejemplo, <a href=\"https:\/\/www.collegetransitions.com\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Transiciones universitarias<\/a> es un sitio de consultor\u00eda especializado que ayuda a los estudiantes de todo Estados Unidos a elegir, solicitar y acceder a las universidades adecuadas.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/College-Transitions-.png\"><img decoding=\"async\" width=\"1024\" height=\"519\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/College-Transitions--1024x519.png\" alt=\"P\u00e1gina de inicio de College Transitions - powered by MemberPress\" class=\"wp-image-28094\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/College-Transitions--1024x519.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/College-Transitions--300x152.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/College-Transitions--768x389.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/College-Transitions-.png 1335w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p>Transiciones universitarias utiliza <strong>MemberPress <\/strong>para gestionar sus servicios de asesoramiento y consultor\u00eda, ofreciendo dos planes: por horas e ilimitado. Estos planes tambi\u00e9n incluyen acceso a recursos premium.<\/p>\n\n\n\n<p>Si eso no es suficiente inspiraci\u00f3n, debe saber que <strong>el sector de la consultor\u00eda de nicho es <a href=\"https:\/\/www.consultport.com\/consulting-marketplace\/the-future-of-consulting-has-arrived-the-online-consulting-marketplace\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">creciendo a un ritmo cercano a 18%<\/a>significativamente superior a la de las grandes consultoras.<\/strong> <\/p>\n\n\n\n<p>Si tiene experiencia en el sector y una reputaci\u00f3n positiva, puede atraer a miembros de pago a su sitio y aumentar sus ingresos.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"online-courses\"><span class=\"ez-toc-section\" id=\"Potential_for_recurring_revenue\"><\/span>Potencial de <em>recurrente <\/em>ingresos<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Con un negocio de consultor\u00eda web, puedes incluir cursos online en tu oferta. <\/p>\n\n\n\n<p>Los cursos son una excelente forma de empaquetar los servicios de consultor\u00eda y, naturalmente, maximizan los ingresos recurrentes. Un poco de esfuerzo inicial puede dar lugar a ingresos continuos durante a\u00f1os.<\/p>\n\n\n\n<p>El complemento Cursos MemberPress est\u00e1 incluido en los tres planes MemberPress (B\u00e1sico, Plus y Pro). \u00a1Y hace que crear y proteger cursos sea s\u00faper f\u00e1cil!<\/p>\n\n\n\n<div class=\"block-mp-button-wrap\">\n\t<a id=\"button-block_e774d126f73536f466453b277f0a0996\" href=\"https:\/\/memberpress.com\/es\/blog\/sell-courses-on-wordpress\/\"  target=\"_blank\" class=\"button button-blue center\">LEER &gt;&gt; C\u00f3mo vender cursos en WordPress con MemberPress<\/a>\n<\/div>\n\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<span class=\"IbxtOVD7q9RW5LXHgafC60KSoEcQrQd1xNWmTBeU0Zqel6lT8in91yaEuwFzKPhR2c4\"><div class=\"responsive-video\"><iframe title=\"C\u00f3mo Crear + Vender Cursos Online en WordPress en 2024 (Cursos MemberPress)\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/WOedEnUBozw?feature=oembed&enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div><\/span>\n<\/div><figcaption class=\"wp-element-caption\">VER &gt;&gt; C\u00d3MO CREAR UN CURSO EN MEMBERPRESS<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_to_Build_a_Consulting_Website_In_5_Steps\"><\/span>C\u00f3mo crear un sitio web de consultor\u00eda (en 5 pasos)<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Ahora, veamos los sencillos pasos que puedes seguir para crear tu sitio de membres\u00eda. Para este tutorial, primero necesitar\u00e1s un sitio WordPress activo. Si a\u00fan no tienes uno, \u00a1no te preocupes! <\/p>\n\n\n\n<p>WordPress es incre\u00edblemente f\u00e1cil de usar. Echa un vistazo a este art\u00edculo sobre <a href=\"https:\/\/wordpress.org\/support\/article\/new-to-wordpress-where-to-start\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">c\u00f3mo empezar con WordPress<\/a>.<\/p>\n\n\n\n<p>Tambi\u00e9n querr\u00e1s elegir un tema para tu sitio de membres\u00eda de consultor\u00eda. Una de las mejores cosas de WordPress es que hay montones de temas geniales para casi cualquier tipo de negocio. Para inspirarte, echa un vistazo a los ejemplos de este art\u00edculo <a href=\"https:\/\/athemes.com\/collections\/consulting-wordpress-themes\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">25 mejores temas de WordPress para consultor\u00eda<\/a>. <\/p>\n\n\n\n<p>Una vez que tengas tu sitio y tu tema listos, \u00a1es hora de empezar!<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_1_Brainstorm_Your_Content\"><\/span>Paso 1: Lluvia de ideas sobre el contenido<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>En primer lugar, tendr\u00e1 que pensar qu\u00e9 tipo de contenidos puede ofrecer a sus miembros. Debes considerar cu\u00e1les son tus \u00e1reas de especializaci\u00f3n y c\u00f3mo puedes monetizarlas. <\/p>\n\n\n\n<p>Como ya se ha mencionado, puede proporcionar <a href=\"https:\/\/memberpress.com\/es\/features\/easily-build-sell-courses\/\" target=\"_blank\" rel=\"noreferrer noopener\">cursos paso a paso<\/a> con material escrito y v\u00eddeos instructivos. Con MemberPress, tambi\u00e9n puedes...<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Cargar recursos como <strong>planes de negocio y documentos presupuestarios<\/strong><\/li>\n\n\n\n<li>Facilitar el acceso a <strong>seminarios de v\u00eddeo<\/strong><\/li>\n\n\n\n<li>Ejecutar <strong>consultas privadas<\/strong>.. y mucho m\u00e1s.<\/li>\n<\/ul>\n\n\n\n<p>Todo esto es posible con MemberPress.<\/p>\n\n\n\n<p>Tambi\u00e9n podr\u00eda ser beneficioso establecer <strong>foros s\u00f3lo para miembros<\/strong> que facilitan los debates y la creaci\u00f3n de redes. Por ejemplo, <a href=\"https:\/\/bizwarriors.com\/forum\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Guerreros Biz<\/a> ofrece foros de asesoramiento a peque\u00f1as empresas y emprendedores:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/biz-warriors-forum.png\"><img decoding=\"async\" width=\"1024\" height=\"560\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/biz-warriors-forum-1024x560.png\" alt=\"Foros de debate Biz Warriors\" class=\"wp-image-28223\" style=\"width:800px\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/biz-warriors-forum-1024x560.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/biz-warriors-forum-300x164.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/biz-warriors-forum-768x420.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/biz-warriors-forum-1536x840.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/biz-warriors-forum.png 1654w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p><strong><em>CONSEJO PROFESIONAL: <\/em>Su contenido de pago debe ofrecer algo \u00fanico y valioso que motive al usuario a hacerse miembro. Si pueden encontrar contenidos similares de forma gratuita en otro sitio, es poco probable que se suscriban a su sitio.<\/strong> <\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_2_Install_and_Activate_the_MemberPress_Plugin\"><\/span>Paso 2: Instalar y activar el plugin MemberPress<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>En este tutorial, le mostraremos c\u00f3mo empezar a construir su sitio con nuestro <a href=\"https:\/\/memberpress.com\/es\/\" target=\"_blank\" rel=\"noreferrer noopener\">Plugin MemberPress<\/a>. Puede registrarse para obtener una cuenta eligiendo una <a href=\"https:\/\/memberpress.com\/es\/plans\/pricing\/\" target=\"_blank\" rel=\"noreferrer noopener\">plan de precios<\/a> que se adapte a las necesidades de su empresa. A continuaci\u00f3n, s\u00f3lo tiene que introducir sus datos personales.<\/p>\n\n\n\n<p>Una vez completado el proceso de registro, se le redirigir\u00e1 al panel de control de su cuenta de miembro, que contiene los archivos del plugin y los datos de su suscripci\u00f3n (incluida la clave de licencia): <\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/11\/My-Account.png\"><img decoding=\"async\" width=\"1024\" height=\"649\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/11\/My-Account-1024x649.png\" alt=\"Panel de control de la cuenta de usuario MemberPress\" class=\"wp-image-34199\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/11\/My-Account-1024x649.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/11\/My-Account-300x190.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/11\/My-Account-768x487.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/11\/My-Account-268x170.png 268w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/11\/My-Account-840x532.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/11\/My-Account-1079x684.png 1079w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/11\/My-Account-700x444.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/11\/My-Account-156x99.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/11\/My-Account-1080x685.png 1080w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/11\/My-Account.png 1259w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p>Descargue los archivos y, a continuaci\u00f3n, acceda a su panel de control de WordPress. Puede <a href=\"https:\/\/memberpress.com\/es\/docs\/how-to-install-memberpress\/\" target=\"_blank\" rel=\"noreferrer noopener\">cargar los archivos descargados<\/a> dirigi\u00e9ndose a <em>Plugins &gt; A\u00f1adir nuevo &gt; Elegir archivo <\/em>y seleccionando el MemberPress <em>.zip<\/em> carpeta:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/add-new-plugin.png\"><img decoding=\"async\" width=\"1024\" height=\"340\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/add-new-plugin-1024x340.png\" alt=\"A\u00f1adir un nuevo plugin en WordPress\" class=\"wp-image-28225\" style=\"width:800px\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/add-new-plugin-1024x340.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/add-new-plugin-300x99.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/add-new-plugin-768x255.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/add-new-plugin-1536x509.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/add-new-plugin.png 1885w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p>Una vez instalado el plugin, tendr\u00e1 que hacer clic en <em>Activar<\/em> para completar el proceso. En el panel de control de MemberPress, tambi\u00e9n tendr\u00e1s que introducir tu clave de licencia para activar tu suscripci\u00f3n. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_3_Create_Your_Consulting_Plans\"><\/span>Paso 3: Cree sus planes de consultor\u00eda<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Ahora puede dise\u00f1ar las diferentes afiliaciones para sus servicios de consultor\u00eda. Para empezar, haga clic en <em>MemberPress &gt; MemberPress &gt; A\u00f1adir nuevo<\/em> para acceder al formulario de dise\u00f1o. Aqu\u00ed puede y <a href=\"https:\/\/memberpress.com\/es\/blog\/how-to-effectively-title-your-membership-levels\/\" target=\"_blank\" rel=\"noreferrer noopener\">nombre su primer plan<\/a>:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/memberpress-membership-plan.png\"><img decoding=\"async\" width=\"1024\" height=\"410\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/memberpress-membership-plan-1024x410.png\" alt=\"A\u00f1adir un nuevo plan de afiliaci\u00f3n en MemberPress\" class=\"wp-image-28226\" style=\"width:800px\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/memberpress-membership-plan-1024x410.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/memberpress-membership-plan-300x120.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/memberpress-membership-plan-768x308.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/memberpress-membership-plan-1536x616.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/memberpress-membership-plan.png 1884w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p>Puede fijar el precio de su afiliaci\u00f3n e indicar si ser\u00e1 un coste \u00fanico de inscripci\u00f3n o tendr\u00e1 facturaci\u00f3n peri\u00f3dica. Tambi\u00e9n puede establecer un descuento o una cuota gratuita. <a href=\"https:\/\/memberpress.com\/es\/blog\/the-pros-and-cons-of-offering-trial-periods-on-your-membership-site\/\" target=\"_blank\" rel=\"noreferrer noopener\">periodo de prueba<\/a> si quiere atraer a nuevos miembros para que prueben su plataforma antes de comprometerse. <\/p>\n\n\n\n<p>A continuaci\u00f3n, despl\u00e1cese hacia abajo para acceder a <em>Opciones de afiliaci\u00f3n<\/em> secci\u00f3n:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/MemberPress-membership-options-1.jpg\"><img decoding=\"async\" width=\"800\" height=\"322\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/MemberPress-membership-options-1.jpg\" alt=\"Configuraci\u00f3n de las opciones de afiliaci\u00f3n a MemberPress\" class=\"wp-image-28187\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/MemberPress-membership-options-1.jpg 800w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/MemberPress-membership-options-1-300x121.jpg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/MemberPress-membership-options-1-768x309.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p>En esta zona, puede <a href=\"https:\/\/memberpress.com\/es\/docs\/membership-options-overview\/\" target=\"_blank\" rel=\"noreferrer noopener\">personalizar funciones m\u00e1s avanzadas<\/a> como los m\u00e9todos de pago y las URL de acceso. Tambi\u00e9n puede establecer permisos para este plan de afiliaci\u00f3n y controlar c\u00f3mo pueden inscribirse los usuarios.<\/p>\n\n\n\n<p>T\u00f3mate tu tiempo e investiga a la hora de dise\u00f1ar tus planes. Querr\u00e1s asegurarte de que son accesibles y tienen el precio adecuado. Echa un vistazo a empresas de consultor\u00eda similares para ver qu\u00e9 hacen. <\/p>\n\n\n\n<p>Tambi\u00e9n puede crear diferentes tipos de afiliaci\u00f3n para distintos niveles de asesoramiento. Por ejemplo, si est\u00e1s creando un servicio de consultor\u00eda empresarial, podr\u00edas ofrecer dos planes:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Un plan m\u00e1s econ\u00f3mico para nuevas empresas, que incluye acceso a cursos b\u00e1sicos y una sesi\u00f3n de consultor\u00eda cada seis meses.<\/li>\n\n\n\n<li>Un plan m\u00e1s caro con un mayor n\u00famero de sesiones de consultor\u00eda en directo y acceso a cursos premium para empresas de mayor envergadura.<\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<span class=\"ZUM6XCgupr2WiHV3foDehElzyx7LPc8bYaPkrjKeYOTIj5K5JpXAsEUvGRS2HlkDcFiRyqMFdoIxw9AuVfmd1bzwJ4BZnq9Cg4s\"><div class=\"responsive-video\"><iframe title=\"C\u00f3mo crear y vender afiliaciones con MemberPress\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/AnZer6Sj2Wo?feature=oembed&enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div><\/span>\n<\/div><figcaption class=\"wp-element-caption\">ver &gt;&gt; crear membres\u00edas en MemberPress<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_4_Control_Who_Can_Access_Your_Content\"><\/span>Paso 4: Controle qui\u00e9n puede acceder a su contenido<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>A continuaci\u00f3n, puede establecer normas que determinen qui\u00e9n puede acceder a sus contenidos. Este paso es esencial porque te permite mantener algunos recursos privados y hacer que otros sean accesibles a determinados abonados. <\/p>\n\n\n\n<p>Puede encontrar estos ajustes navegando a <em>MemberPress &gt; Reglas &gt; A\u00f1adir nueva<\/em>. A continuaci\u00f3n, ver\u00e1 una secci\u00f3n titulada <em>Contenido protegido<\/em>: <\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/memberpress-content-access-rules.png\"><img decoding=\"async\" width=\"1024\" height=\"435\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/memberpress-content-access-rules-1024x435.png\" alt=\"Establecer permisos de acceso en MemberPress\" class=\"wp-image-28227\" style=\"width:800px\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/memberpress-content-access-rules-1024x435.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/memberpress-content-access-rules-300x128.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/memberpress-content-access-rules-768x326.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/memberpress-content-access-rules.png 1294w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p>Aqu\u00ed puede utilizar los men\u00fas desplegables para seleccionar las p\u00e1ginas, etiquetas, entradas o categor\u00edas que desea restringir. A continuaci\u00f3n, puede utilizar <em>Condiciones de acceso<\/em> para controlar c\u00f3mo se aplica la restricci\u00f3n. <\/p>\n\n\n\n<p>Por ejemplo, puede <a href=\"https:\/\/memberpress.com\/es\/docs\/rules-overview\/\" target=\"_blank\" rel=\"noreferrer noopener\">crear una regla<\/a> que s\u00f3lo los miembros de su plan de precios m\u00e1s alto puedan acceder a las p\u00e1ginas con sus recursos m\u00e1s valiosos. <\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<span class=\"MldShbHp8oWOrCtD3EzFfXuU9vwcNknRx6mZIjs74VKgLYQPyT1\"><div class=\"responsive-video\"><iframe title=\"C\u00f3mo proteger contenido en WordPress con MemberPress (Tutorial de reglas)\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/ZMZe-isVTjk?feature=oembed&enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div><\/span>\n<\/div><figcaption class=\"wp-element-caption\">watch &gt;&gt; proteger el contenido de su sitio: c\u00f3mo utilizar las reglas de memberpress<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_5_Set_Up_Registration_and_Login_Pages_for_Your_Members\"><\/span>Paso 5: Configure las p\u00e1ginas de registro e inicio de sesi\u00f3n para sus afiliados<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>A continuaci\u00f3n, debe crear p\u00e1ginas de registro e inicio de sesi\u00f3n para sus miembros. Estas p\u00e1ginas permiten a los usuarios registrarse en tu sitio y acceder a sus cuentas una vez que son suscriptores. <\/p>\n\n\n\n<p>Tendr\u00e1 que a\u00f1adir su p\u00e1gina de registro al men\u00fa de su sitio web. Para ello, vaya a <em>Apariencia &gt; Men\u00fas &gt; Administrar con vista previa en vivo<\/em>. <\/p>\n\n\n\n<p>Esto le llevar\u00e1 a un editor visual que le permite a\u00f1adir un men\u00fa haciendo clic en <em>Men\u00fas &gt; Todas las p\u00e1ginas <\/em>y bajando hasta <em>+ A\u00f1adir elementos<\/em>. Haga clic en el men\u00fa desplegable situado junto a <em>Afiliaciones<\/em>y seleccione el nombre de su afiliaci\u00f3n:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/adding-membership-menu.png\"><img decoding=\"async\" width=\"1024\" height=\"291\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/adding-membership-menu-1024x291.png\" alt=\"A\u00f1adir un men\u00fa de miembros a WordPress\" class=\"wp-image-28229\" style=\"width:800px\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/adding-membership-menu-1024x291.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/adding-membership-menu-300x85.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/adding-membership-menu-768x218.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/adding-membership-menu-1536x437.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/adding-membership-menu.png 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p>Una vez seleccionado, puede hacer clic en <em>Publique <\/em>para guardar los cambios y a\u00f1adirlo al men\u00fa de su sitio web. Esto crea un enlace a la p\u00e1gina de registro de su plan de afiliaci\u00f3n. Esta p\u00e1gina contendr\u00e1 la descripci\u00f3n general de su plan, el precio y los detalles de registro que solicite a los usuarios. <\/p>\n\n\n\n<p>Sin embargo, tambi\u00e9n necesita un <a href=\"https:\/\/memberpress.com\/es\/docs\/memberpress-login-page\/#:~:text=To%20create%20the%20MemberPress%20Login,very%20bottom%20of%20the%20page.\" target=\"_blank\" rel=\"noreferrer noopener\">p\u00e1gina de acceso<\/a> para sus suscriptores existentes. Puede configurar esto volviendo al panel de WordPress y navegando a <em>MemberPress &gt; Configuraci\u00f3n<\/em> <em>&gt; P\u00e1ginas<\/em>. A continuaci\u00f3n, seleccione <em>Crear nueva p\u00e1gina autom\u00e1ticamente<\/em> del <em>MemberPress P\u00e1gina de inicio de sesi\u00f3n <\/em>men\u00fa desplegable:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/memberpress-login-page.png\"><img decoding=\"async\" width=\"1024\" height=\"357\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/memberpress-login-page-1024x357.png\" alt=\"P\u00e1gina de acceso a MemberPress\" class=\"wp-image-28230\" style=\"width:800px\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/memberpress-login-page-1024x357.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/memberpress-login-page-300x104.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/memberpress-login-page-768x267.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/memberpress-login-page.png 1252w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p>A continuaci\u00f3n, despl\u00e1cese hasta la parte inferior de la p\u00e1gina y haga clic en <em>Opciones de actualizaci\u00f3n<\/em>. Ahora ha creado con \u00e9xito un sitio de socios para sus servicios de consultor\u00eda empresarial.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>Conclusi\u00f3n<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>La consultor\u00eda es un sector en auge y muchos profesionales se ganan la vida ofreciendo su experiencia a empresas y particulares. Puedes hacerte con el control absoluto de este concepto creando un sitio web de consultor\u00eda que ofrezca contenido exclusivo a quienes m\u00e1s lo necesitan.<\/p>\n\n\n\n<p>Recuerde que puede crear un negocio de consultor\u00eda web en s\u00f3lo cinco pasos:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Haga una lluvia de ideas sobre su contenido.<\/li>\n\n\n\n<li>Instale y active el <a href=\"https:\/\/memberpress.com\/es\/\" target=\"_blank\" rel=\"noreferrer noopener\">Plugin MemberPress<\/a>. <\/li>\n\n\n\n<li>Cree sus planes de afiliaci\u00f3n de asesoramiento empresarial. <\/li>\n\n\n\n<li>Controla qui\u00e9n puede acceder a tus contenidos.<\/li>\n\n\n\n<li>Configure p\u00e1ginas de registro e inicio de sesi\u00f3n para sus afiliados. <\/li>\n<\/ol>\n\n\n\n<p>\u00bfTiene alguna pregunta sobre c\u00f3mo crear un sitio web de consultor\u00eda con MemberPress? \u00a1H\u00e1ganoslo saber en la secci\u00f3n de comentarios de abajo!<\/p>\n\n\n\n<p><strong>Si le ha gustado este art\u00edculo, no deje de <\/strong><a href=\"https:\/\/memberpress.com\/es\/subscribe-to-the-memberpress-blog\/\"><strong>suscr\u00edbase al blog de MemberPress<\/strong><\/a><strong>!<\/strong><\/p>","protected":false},"excerpt":{"rendered":"<p>Consulting is a booming industry. In 2020, it was worth approximately $132 billion in the United States. However, it can be challenging to find a consistent and well-paying position as a consultant. Starting your own membership site for your consultancy business enables you to offer your expertise directly to companies and entrepreneurs. You can promote [\u2026]<\/p>\n","protected":false},"author":76756,"featured_media":34381,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_strive_editorial_status":"not-started","_strive_copy_of":0,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","_strive_checklists":"\"\"","_strive_active_checklist":"62291e2bb2422","_strive_post_notes":"","footnotes":""},"categories":[658,134,400,854],"tags":[1556,462,322],"class_list":{"0":"post-28219","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-business-ideas","8":"category-how-to-2","9":"category-trends","10":"category-use-case","11":"tag-converter","12":"tag-membership-business","13":"tag-online-business","14":"entry"},"acf":{"plans":["scale"],"is_featured":false,"download_source":"none","mothership_slug":"","download_url":""},"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 4.9.6.2 - aioseo.com -->\n\t<meta name=\"description\" content=\"Are you looking to capitalize on your professional expertise? 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