{"id":31017,"date":"2026-02-26T10:00:00","date_gmt":"2026-02-26T15:00:00","guid":{"rendered":"https:\/\/memberpress.com\/?p=31017"},"modified":"2026-03-02T12:14:00","modified_gmt":"2026-03-02T17:14:00","slug":"professional-networking-membership-site","status":"publish","type":"post","link":"https:\/\/memberpress.com\/es\/blog\/professional-networking-membership-site\/","title":{"rendered":"C\u00f3mo crear una red de contactos profesionales en WordPress (5 pasos)"},"content":{"rendered":"<p class=\"wp-block-paragraph\"><strong><em>LinkedIn&#8217;s golden age may be over, which is why now is a great time to start a professional networking site of your own. Find out what steps you need to take to get it up and running and make it a success.<\/em><\/strong><\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_88 ez-toc-wrap-center counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<label for=\"ez-toc-cssicon-toggle-item-6ac0097f95d99\" class=\"ez-toc-cssicon-toggle-label\"><p class=\"ez-toc-title\" style=\"cursor:inherit\">QU\u00c9 HAY DENTRO<\/p>\n<span class=\"ez-toc-cssicon\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6ac0097f95d99\"  \/><nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/memberpress.com\/es\/blog\/professional-networking-membership-site\/#Why_Starting_a_Niche_Professional_Networking_Now_Makes_Sense\" >\u00bfPor qu\u00e9 tiene sentido crear una red de contactos profesionales?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/memberpress.com\/es\/blog\/professional-networking-membership-site\/#Key_Benefits_of_Starting_a_Professional_Networking_Site\" >Principales ventajas de crear una red de contactos profesionales<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/memberpress.com\/es\/blog\/professional-networking-membership-site\/#MemberPress_Professional_Networking_Site_Example\" >MemberPress Ejemplo de red profesional<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/memberpress.com\/es\/blog\/professional-networking-membership-site\/#How_to_Start_a_Professional_Networking_Site_in_5_steps\" >C\u00f3mo crear una red de contactos profesionales (en 5 pasos)<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/memberpress.com\/es\/blog\/professional-networking-membership-site\/#Additional_Extras_to_Level_Up\" >Extras adicionales para subir de nivel<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/memberpress.com\/es\/blog\/professional-networking-membership-site\/#Done_For_You_Done_Right\" >Hecho para usted, bien hecho<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/memberpress.com\/es\/blog\/professional-networking-membership-site\/#Conclusion\" >Conclusi\u00f3n&nbsp;<\/a><\/li><\/ul><\/nav><\/div>\n\n\n\n\n<p class=\"wp-block-paragraph\">Don&#8217;t get me wrong \u2013 LinkedIn still has its place as the &#8220;digital resume&#8221; of record, but I&#8217;ve found it&#8217;s become increasingly saturated, often feeling like a broadcast channel rather than a genuine connection tool.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Too broad, too corporate, and filled with AI-generated filler, I&#8217;m finding it tougher to make it a space where I can actually make important connections and share ideas. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">That&#8217;s why people are on the lookout for <strong><a href=\"https:\/\/www.moo.com\/blog\/au\/branding\/2026-networking-trends#h-the-rise-of-the-hyper-niche-nbsp\" title=\"\">sitios hiperespecializados, espec\u00edficos de su sector<\/a>,<\/strong> donde podr\u00e1n establecer contactos, intercambiar ideas, contratar y ser contratados.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Y <a href=\"http:\/\/sciencedirect.com\/science\/article\/abs\/pii\/S0148296319304497?via%3Dihub\" title=\"\">la investigaci\u00f3n respalda la idea <\/a>que la creaci\u00f3n de peque\u00f1as redes de contactos estrechos y de confianza ofrece mejores resultados a largo plazo. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As\u00ed que crear una red de contactos profesionales es posible y potencialmente rentable.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">El problema es que, durante mucho tiempo, tratar de construir esto en WordPress fue un dolor de cabeza total. Terminabas tratando de conectar un plugin de membres\u00eda a una herramienta de foro separada, y luego rezabas para que ambos hablaran con alg\u00fan plugin de directorio aleatorio que encontraras. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It was a messy &#8220;plugin patchwork&#8221; that usually ended in technical glitches and a site that looked like a Frankenstein project.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/memberpress.com\/es\/blog\/clubsuite-communities\/\" title=\"\">ClubSuite\u2122 MemberPress<\/a> acaba por fin con esa fricci\u00f3n. Trae su directorio de miembros y foros privados directamente en MemberPress. <\/p>\n\n\n\n<div id=\"ad-76169\" class=\"ad-2x1 adsanity-2x1 alignnone adsanity-alignnone\"\n><div class=\"adsanity-inner\">\n\n<a rel=\"nofollow\" href=\"https:\/\/memberpress.com\/es\/ads\/post-clubsuite\/\" ><img decoding=\"async\" width=\"800\" height=\"400\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2025\/11\/ClubSuite-Adsanity.png\" class=\"no-lazy-load wp-post-image\" alt=\"AdSanity ClubSuite Imagen\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2025\/11\/ClubSuite-Adsanity.png 800w, https:\/\/memberpress.com\/wp-content\/uploads\/2025\/11\/ClubSuite-Adsanity-300x150.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2025\/11\/ClubSuite-Adsanity-768x384.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2025\/11\/ClubSuite-Adsanity-50x25.png 50w, https:\/\/memberpress.com\/wp-content\/uploads\/2025\/11\/ClubSuite-Adsanity-340x170.png 340w, https:\/\/memberpress.com\/wp-content\/uploads\/2025\/11\/ClubSuite-Adsanity-700x350.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2025\/11\/ClubSuite-Adsanity-156x78.png 156w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/a>\n<\/div><\/div>\n\n\n\n\n<p class=\"wp-block-paragraph\">Deje de hacer malabarismos con cinco herramientas distintas y mantenga a sus usuarios donde deben estar: en su sitio web, hablando entre ellos.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In this post, I&#8217;ll talk you through what you need to consider and how you can build a professional networking site on your WordPress site in 5 easy steps.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Why_Starting_a_Niche_Professional_Networking_Now_Makes_Sense\"><\/span>\u00bfPor qu\u00e9 tiene sentido crear una red de contactos profesionales?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">The shift away from &#8216;big social&#8217; is a massive opportunity for creators to reclaim their audience. Here&#8217;s why it&#8217;s prime time for niche professional networking sites:<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>El d\u00e9ficit de confianza<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Large platforms struggle with bots and &#8220;ghosting.&#8221; A smaller, verified community offers a higher &#8220;signal-to-noise&#8221; ratio, making it easier for recruiters to find &#8220;hidden gem&#8221; candidates.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Redes basadas en la actividad<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Professionals now prefer &#8220;doing&#8221; over &#8220;talking.&#8221; New sites that also facilitate online workshops, &#8220;coding sprints,&#8221; or collaborative problem-solving are outperforming traditional social feeds only. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Niche sites have the flexibility to make this work (with the right tech of course, but we&#8217;ll get onto that later.)<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>The Death of &#8220;Tech Debt&#8221; <\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">En el pasado, se necesitaba un desarrollador o una pila de cinco plugins diferentes para crear un directorio b\u00e1sico. Ahora, la tecnolog\u00eda se ha puesto al d\u00eda. Se puede lanzar un <a href=\"https:\/\/memberpress.com\/es\/features\/premium-community-forums\/\" title=\"\">concentrador profesional<\/a> en una tarde sin preocuparse de que una actualizaci\u00f3n rompa todo su sitio.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Key_Benefits_of_Starting_a_Professional_Networking_Site\"><\/span>Principales ventajas de crear una red de contactos profesionales<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">So the time&#8217;s right, but what&#8217;s in it for you and your users?<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Para ti<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Monetizaci\u00f3n de alto valor:<\/strong> A diferencia de las redes sociales en general, los sitios profesionales pueden cobrar por <a style=\"font-weight: bold;\" href=\"https:\/\/memberpress.com\/es\/blog\/pricing-models-for-membership-sites\/\" title=\"\">suscripciones (Freemium)<\/a> o <a href=\"https:\/\/memberpress.com\/es\/blog\/why-you-should-offer-multiple-pricing-tiers-for-your-membership-site\/\" title=\"\"><strong>acceso experto a la red<\/strong><\/a>.<br><\/li>\n\n\n\n<li><strong>Generaci\u00f3n de clientes potenciales<\/strong>: Cuando los profesionales dejan su informaci\u00f3n de contacto como parte del proceso de inscripci\u00f3n, su red puede ser un poderoso <a href=\"https:\/\/memberpress.com\/es\/blog\/creating-a-lead-generation-plan-for-your-membership-site\/\" target=\"_blank\" rel=\"noreferrer noopener\">generaci\u00f3n de contactos<\/a> herramienta.\u00a0<br><\/li>\n\n\n\n<li><strong>Propiedad de los datos de nicho:<\/strong> Obtendr\u00e1 una visi\u00f3n profunda de las tendencias de un sector espec\u00edfico, los puntos de referencia salariales y las carencias de talento, lo que resulta muy valioso para los socios empresariales.<br><\/li>\n\n\n\n<li><strong>Menor coste de adquisici\u00f3n de clientes (CAC):<\/strong> En un nicho, sus usuarios suelen actuar como su equipo de marketing a trav\u00e9s del boca a boca dentro de su sector espec\u00edfico.<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">Para sus usuarios (su propuesta de valor)<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Mejor rendimiento de la carrera profesional:<\/strong> Un sitio que facilita <em>significativo<\/em> referrals rather than just &#8220;connections&#8221; provides immediate value in the form of great new recruits.<br><\/li>\n\n\n\n<li><strong>Compartir conocimientos:<\/strong> Users get access to insider industry knowledge (the unwritten rules of their specific field) that doesn&#8217;t exist on broad platforms.<br><\/li>\n\n\n\n<li><strong>Reduced &#8220;Connection Anxiety&#8221;:<\/strong> Los sitios m\u00e1s peque\u00f1os reducen la fricci\u00f3n y la incomodidad de ponerse en contacto con desconocidos porque todos tienen un contexto compartido y espec\u00edfico.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"MemberPress_Professional_Networking_Site_Example\"><\/span>MemberPress Ejemplo de red profesional<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/08\/healthcare-business-intl.png\"><img decoding=\"async\" width=\"1024\" height=\"580\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/08\/healthcare-business-intl-1024x580.png\" alt=\"healthcare business international homepage\" class=\"wp-image-28558\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/08\/healthcare-business-intl-1024x580.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/08\/healthcare-business-intl-300x170.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/08\/healthcare-business-intl-768x435.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/08\/healthcare-business-intl.png 1435w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Impulsado por MemberPress, <a href=\"https:\/\/www.healthcarebusinessinternational.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Healthcare Business International<\/a> es un sitio web de redes en l\u00ednea del que dependen administradores, inversores, proveedores y asesores del sector sanitario para obtener noticias y establecer contactos. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">HBI cubre m\u00e1s de 15 sectores del \u00e1mbito sanitario, entre ellos odontolog\u00eda, hospitales y especialidades ambulatorias. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Se centran en ofrecer a los profesionales un lugar donde encontrar recursos en torno a modelos de negocio, valoraciones e innovaciones en salud digital e IA.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_to_Start_a_Professional_Networking_Site_in_5_steps\"><\/span>C\u00f3mo crear una red de contactos profesionales (en 5 pasos)<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Si est\u00e1s listo para dejar atr\u00e1s el ruido de LinkedIn, aqu\u00ed tienes la hoja de ruta para poner en marcha tu sitio web. Se trata de mantener las cosas limpias y profesionales desde el primer d\u00eda.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Paso 1: Conseguir MemberPress<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">En primer lugar, necesitar\u00e1 un sitio de WordPress con <strong>MemberPress<\/strong> instalado. Esta es la base que gestiona sus suscripciones, protege sus contenidos y administra qui\u00e9n tiene acceso a su red.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Con ReadyLaunch\u2122, MemberPress puede crear autom\u00e1ticamente p\u00e1ginas clave como las de registro, inicio de sesi\u00f3n, agradecimiento y cuenta.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Aseg\u00farate de elegir un plan que incluya ClubSuite\u2122. Estos complementos ser\u00e1n esenciales para crear tu red profesional.<\/p>\n\n\n\n<div class=\"block-mp-button-wrap\">\n\t<a id=\"button-block_8d692ba06d560430ce9421a99a90a204\" href=\"http:\/\/memberpress.com\/es\/plans\/pricing\/\" rel=\"nofollow\"  class=\"button button-orange center\">Obtener MemberPress <\/a>\n<\/div>\n\n\n\n\n<h4 class=\"wp-block-heading\">Paso 2: Configure su pasarela de pago<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Antes de empezar a invitar a la gente, necesita una forma de recaudar las cuotas. En <strong>MemberPress &gt; Configuraci\u00f3n<\/strong> > <strong>Pagos<\/strong>, puede conectarse a <strong>Stripe, PayPal, Authorize.net<\/strong>o <strong>Cuadrado<\/strong> en unos pocos clics. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Suelo recomendar <a href=\"https:\/\/memberpress.com\/es\/addons\/stripe\/\" title=\"\">Stripe<\/a> porque mantiene el proceso de pago en su sitio, lo que parece mucho m\u00e1s profesional que redirigir a la gente a otro lugar para pagar.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<span class=\"I\"><div class=\"responsive-video\"><iframe title=\"C\u00f3mo conectar Stripe a MemberPress\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/nLbkN9HCrNM?feature=oembed&enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div><\/span>\n<\/div><figcaption class=\"wp-element-caption\">ver &gt;&gt; aprender a aceptar pagos en su sitio memberpress usando stripe<\/figcaption><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">Paso 3: Crear los niveles de afiliaci\u00f3n (y la estrategia de monetizaci\u00f3n)<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">This is where you decide how to monetize all that value you&#8217;ve created. You can set up different tiers depending on how much access you want to give:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>The &#8220;Standard&#8221; Tier:<\/strong> Acceso a los principales foros de la comunidad y un listado b\u00e1sico en el directorio.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>The &#8220;VIP\/Verified&#8221; Tier:<\/strong> You can charge a premium for members be featured in a special &#8220;Verified&#8221; directory. This is a huge draw for consultants or recruiters who want to stand out.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Cuentas de empresas:<\/strong> Utilice la <strong><a href=\"https:\/\/memberpress.com\/es\/addons\/corporate-accounts\/\" title=\"\">MemberPress Cuentas de empresa<\/a><\/strong> add-on to sell &#8220;bulk&#8221; memberships to companies who want to get their entire team into your network.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La configuraci\u00f3n de las afiliaciones lleva unos 10 minutos bajo <strong>MemberPress &gt; Afiliaciones.<\/strong><\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Paso 4: A\u00f1adir y configurar el complemento ClubDirectory\u2122.<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Vaya a su <strong>MemberPress &gt; Complementos<\/strong> e instalar <strong><a href=\"https:\/\/memberpress.com\/es\/addons\/clubdirectory\/\" title=\"\">ClubDirectory\u2122 (Directorio de clubes)<\/a><\/strong>. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This is where you transform a list of usernames into a &#8220;who\u2019s who&#8221; of your industry.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"646\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2026\/01\/ClubDirectory14-1024x646.png\" alt=\"\" class=\"wp-image-78087\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2026\/01\/ClubDirectory14-1024x646.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2026\/01\/ClubDirectory14-300x189.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2026\/01\/ClubDirectory14-768x484.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2026\/01\/ClubDirectory14-50x32.png 50w, https:\/\/memberpress.com\/wp-content\/uploads\/2026\/01\/ClubDirectory14-1536x969.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2026\/01\/ClubDirectory14-2048x1292.png 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2026\/01\/ClubDirectory14-270x170.png 270w, https:\/\/memberpress.com\/wp-content\/uploads\/2026\/01\/ClubDirectory14-840x530.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2026\/01\/ClubDirectory14-1085x684.png 1085w, https:\/\/memberpress.com\/wp-content\/uploads\/2026\/01\/ClubDirectory14-1633x1030.png 1633w, https:\/\/memberpress.com\/wp-content\/uploads\/2026\/01\/ClubDirectory14-700x441.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2026\/01\/ClubDirectory14-156x98.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2026\/01\/ClubDirectory14-1080x681.png 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Puedes crear directorios en los que se puedan hacer b\u00fasquedas y permitir que los miembros creen perfiles completos con fotos y biograf\u00edas. <\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"646\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2026\/01\/ClubDirectory7-1024x646.png\" alt=\"\" class=\"wp-image-78086\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2026\/01\/ClubDirectory7-1024x646.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2026\/01\/ClubDirectory7-300x189.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2026\/01\/ClubDirectory7-768x485.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2026\/01\/ClubDirectory7-50x32.png 50w, https:\/\/memberpress.com\/wp-content\/uploads\/2026\/01\/ClubDirectory7-1536x969.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2026\/01\/ClubDirectory7-2048x1292.png 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2026\/01\/ClubDirectory7-269x170.png 269w, https:\/\/memberpress.com\/wp-content\/uploads\/2026\/01\/ClubDirectory7-840x530.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2026\/01\/ClubDirectory7-1084x684.png 1084w, https:\/\/memberpress.com\/wp-content\/uploads\/2026\/01\/ClubDirectory7-1632x1030.png 1632w, https:\/\/memberpress.com\/wp-content\/uploads\/2026\/01\/ClubDirectory7-700x442.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2026\/01\/ClubDirectory7-156x98.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2026\/01\/ClubDirectory7-1080x681.png 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Recomiendo crear campos personalizados para que los miembros puedan indicar sus conocimientos espec\u00edficos: la funci\u00f3n de b\u00fasqueda es mucho m\u00e1s potente para los reclutadores.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Paso 5: A\u00f1adir y configurar el complemento ClubCircles\u2122.<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">A continuaci\u00f3n, active <strong><a href=\"https:\/\/memberpress.com\/es\/addons\/clubcircles\/\" title=\"\">ClubCircles\u2122<\/a><\/strong> add-on to add your public or private discussion boards. These &#8220;Circles&#8221; keep conversations focused. <\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"647\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2025\/12\/ClubCircles-screenshot-forum-1024x647.png\" alt=\"Foro de capturas de pantalla de ClubCircles\" class=\"wp-image-77839\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2025\/12\/ClubCircles-screenshot-forum-1024x647.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2025\/12\/ClubCircles-screenshot-forum-300x190.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2025\/12\/ClubCircles-screenshot-forum-768x485.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2025\/12\/ClubCircles-screenshot-forum-50x32.png 50w, https:\/\/memberpress.com\/wp-content\/uploads\/2025\/12\/ClubCircles-screenshot-forum-1536x971.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2025\/12\/ClubCircles-screenshot-forum-2048x1295.png 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2025\/12\/ClubCircles-screenshot-forum-269x170.png 269w, https:\/\/memberpress.com\/wp-content\/uploads\/2025\/12\/ClubCircles-screenshot-forum-840x531.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2025\/12\/ClubCircles-screenshot-forum-1082x684.png 1082w, https:\/\/memberpress.com\/wp-content\/uploads\/2025\/12\/ClubCircles-screenshot-forum-1629x1030.png 1629w, https:\/\/memberpress.com\/wp-content\/uploads\/2025\/12\/ClubCircles-screenshot-forum-700x443.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2025\/12\/ClubCircles-screenshot-forum-156x99.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2025\/12\/ClubCircles-screenshot-forum-1080x683.png 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">I suggest creating a few &#8220;Core&#8221; circles \u2013 like a Job Board or an Industry News thread\u2013 to get people talking immediately.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Additional_Extras_to_Level_Up\"><\/span>Extras adicionales para subir de nivel<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Si quiere aportar a\u00fan m\u00e1s valor, considere la posibilidad de a\u00f1adir estos elementos:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>A\u00f1adir cursos:<\/strong> Utilice el <a href=\"https:\/\/memberpress.com\/es\/addons\/memberpress-courses\/\" title=\"\">Cursos MemberPress<\/a> para ofrecer certificaciones profesionales o v\u00edas de incorporaci\u00f3n. Convierte tu sitio de redes en un centro de desarrollo profesional a gran escala.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Integraci\u00f3n con el calendario de eventos:<\/strong> Trabajar en red est\u00e1 muy bien, pero la interacci\u00f3n cara a cara (incluso en Zoom) es mejor. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Por <a href=\"https:\/\/theeventscalendar.com\/knowledgebase\/integrating-memberpress-with-the-events-calendar\/\" title=\"\">Integraci\u00f3n de MemberPress en el calendario de eventos<\/a>, you can host exclusive workshops, &#8220;coding sprints,&#8221; or mixers and gate the tickets or access links only to your members.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Done_For_You_Done_Right\"><\/span>Hecho para usted, bien hecho<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Crear un sitio de socios en WordPress con MemberPress est\u00e1 dise\u00f1ado para ser f\u00e1cil y eficaz.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Aun as\u00ed, sabemos que el tiempo es oro, sobre todo si est\u00e1s lanzando una nueva empresa o ampliando la tuya.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Nuestra <a href=\"https:\/\/memberpress.com\/es\/dfy-services\/\" title=\"\">Servicios Done For You <\/a>qu\u00edtate la preparaci\u00f3n de encima.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Trust our MemberPress Pros to build your site right, so you can hit the ground running with the world&#8217;s favorite membership plugin.<\/p>\n\n\n\n<div id=\"ad-68548\" class=\"ad-720x300 adsanity-720x300 alignnone adsanity-alignnone\"\n><div class=\"adsanity-inner\">\n\n<a rel=\"nofollow\" href=\"https:\/\/memberpress.com\/es\/ads\/post-dfy-services\/\"  target=\"_blank\"><img decoding=\"async\" width=\"720\" height=\"300\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2024\/09\/memberpress-DFY-services.png\" class=\"no-lazy-load wp-post-image\" alt=\"MemberPress Servicios DFY\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2024\/09\/memberpress-DFY-services.png 720w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/09\/memberpress-DFY-services-300x125.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/09\/memberpress-DFY-services-50x21.png 50w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/09\/memberpress-DFY-services-18x8.png 18w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/09\/memberpress-DFY-services-408x170.png 408w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/09\/memberpress-DFY-services-700x292.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/09\/memberpress-DFY-services-156x65.png 156w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/><\/a>\n<\/div><\/div>\n\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>Conclusi\u00f3n&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Crear un sitio de afiliaci\u00f3n para profesionales es una forma estupenda de entablar relaciones a largo plazo con solicitantes de empleo, reclutadores y personas que trabajan en red. Puedes utilizar estas afiliaciones para monetizar tus contenidos u ofrecer inscripciones gratuitas como parte de una estrategia de generaci\u00f3n de contactos.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Let&#8217;s quickly recap how to create a membership site for professional networking:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Obtener el <a href=\"https:\/\/memberpress.com\/es\/plans\/pricing\/\" target=\"_blank\" rel=\"noreferrer noopener\">Plugin MemberPress<\/a> para funciones integrales de muro de pago, afiliaci\u00f3n, comunidad y cursos.<\/li>\n\n\n\n<li>A\u00f1ada sus pasarelas de pago.<\/li>\n\n\n\n<li>Cree sus niveles de afiliaci\u00f3n.<\/li>\n\n\n\n<li>A\u00f1ade perfiles enriquecidos y directorios con capacidad de b\u00fasqueda con ClubDirectory\u2122.<\/li>\n\n\n\n<li>A\u00f1ade foros de debate con ClubCircles\u2122.<\/li>\n\n\n\n<li>Considere la posibilidad de crear m\u00e1s valor para los miembros con eventos y cursos en l\u00ednea.<\/li>\n<\/ol>\n\n\n\n<p class=\"wp-block-paragraph\">\u00bfTienes alguna pregunta sobre c\u00f3mo crear tu propio sitio web de contactos profesionales? H\u00e1ganoslo saber en la secci\u00f3n de comentarios.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><strong>Si le ha gustado este art\u00edculo, suscr\u00edbase a nuestro bolet\u00edn de noticias en el recuadro de la derecha.<\/strong><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Si este art\u00edculo le ha resultado \u00fatil, s\u00edganos en\u00a0<\/strong><a href=\"https:\/\/www.facebook.com\/memberpress\/\"><strong>Facebook<\/strong><\/a><strong>,\u00a0<\/strong><a href=\"https:\/\/twitter.com\/memberpress\"><strong>X<\/strong><\/a><strong>,\u00a0<\/strong><a href=\"https:\/\/www.instagram.com\/memberpress\/\"><strong>Instagram<\/strong><\/a><strong>y\u00a0<\/strong><a href=\"https:\/\/www.linkedin.com\/showcase\/memberpress\/\"><strong>LinkedIn<\/strong><\/a><strong>!<\/strong><\/p>","protected":false},"excerpt":{"rendered":"<p>LinkedIn&#8217;s golden age may be over, which is why now is a great time to start a professional networking site of your own. Find out what steps you need to take to get it up and running and make it a success.<\/p>","protected":false},"author":73814,"featured_media":79066,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_strive_editorial_status":"complete","_strive_copy_of":0,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","_strive_checklists":"\"\"","_strive_active_checklist":"62291e2bb2422","_strive_post_notes":"","footnotes":""},"categories":[1553,1562],"tags":[187,603,322],"class_list":["post-31017","post","type-post","status-publish","format-standard","has-post-thumbnail","category-community","category-wordpress","tag-marketing-strategies","tag-networking","tag-online-business","entry"],"acf":{"plans":"","is_featured":false,"download_source":"none","mothership_slug":"","download_url":""},"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 5.0.2 - aioseo.com -->\n\t<meta name=\"description\" content=\"The Internet has completely revolutionized the way we network. 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