{"id":41359,"date":"2022-10-18T05:00:00","date_gmt":"2022-10-18T11:00:00","guid":{"rendered":"https:\/\/memberpress.com\/?p=41359"},"modified":"2025-03-19T05:59:46","modified_gmt":"2025-03-19T09:59:46","slug":"start-handyman-business-wordpress","status":"publish","type":"post","link":"https:\/\/memberpress.com\/es\/blog\/start-handyman-business-wordpress\/","title":{"rendered":"C\u00f3mo montar un negocio de manitas con WordPress (en 4 pasos)"},"content":{"rendered":"<p>Si todav\u00eda <strong>publicaci\u00f3n de folletos<\/strong> por tu barrio para anunciar tus servicios de manitas, probablemente no tendr\u00e1s demasiados interesados.<\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 ez-toc-wrap-center counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<label for=\"ez-toc-cssicon-toggle-item-69f4e1df5c7c8\" class=\"ez-toc-cssicon-toggle-label\"><p class=\"ez-toc-title\" style=\"cursor:inherit\">QU\u00c9 HAY DENTRO<\/p>\n<span class=\"ez-toc-cssicon\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69f4e1df5c7c8\"  \/><nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/memberpress.com\/es\/blog\/start-handyman-business-wordpress\/#Tools_Youll_Need\" >Herramientas necesarias<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/memberpress.com\/es\/blog\/start-handyman-business-wordpress\/#Why_You_Should_Start_a_Handyman_Business_Website_with_WordPress\" >Por qu\u00e9 deber\u00eda crear un sitio web para su negocio de manitas con WordPress<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/memberpress.com\/es\/blog\/start-handyman-business-wordpress\/#You_Benefit_from_Local_Search\" >Usted se beneficia de la b\u00fasqueda local<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/memberpress.com\/es\/blog\/start-handyman-business-wordpress\/#Its_Scalable_because_you_avoid_third-party_fees\" >Es escalable (porque evita las comisiones de terceros)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/memberpress.com\/es\/blog\/start-handyman-business-wordpress\/#Other_monetization_opportunities\" >Otras oportunidades de monetizaci\u00f3n<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/memberpress.com\/es\/blog\/start-handyman-business-wordpress\/#How_to_Start_a_Handyman_Business_With_WordPress_In_4_Steps\" >C\u00f3mo montar un negocio de manitas con WordPress (en 4 pasos)<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/memberpress.com\/es\/blog\/start-handyman-business-wordpress\/#Step_1_Consider_Narrowing_Your_Niche\" >Paso 1: Piense en delimitar su nicho<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/memberpress.com\/es\/blog\/start-handyman-business-wordpress\/#Step_2_Create_a_WordPress_Website\" >Paso 2 Crear un sitio web WordPress<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/memberpress.com\/es\/blog\/start-handyman-business-wordpress\/#Step_3_Highlight_Your_Services\" >Paso 3 Destaque sus servicios<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/memberpress.com\/es\/blog\/start-handyman-business-wordpress\/#Step_4_Create_Members-Only_Content\" >Paso 4 Crear contenido exclusivo para socios<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/memberpress.com\/es\/blog\/start-handyman-business-wordpress\/#Conclusion\" >Conclusi\u00f3n<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/memberpress.com\/es\/blog\/start-handyman-business-wordpress\/#Ready_to_Take_Your_Business_Online\" >\u00bfEst\u00e1 listo para llevar su negocio a Internet?<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/10\/flyer-flyers.gif\"><img decoding=\"async\" width=\"220\" height=\"124\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/10\/flyer-flyers.gif\" alt=\"Imagen GIF de una mujer metiendo folletos en buzones de correos\" class=\"wp-image-44662\"\/><\/a><\/figure>\n<\/div>\n\n\n<p>De hecho, es posible que est\u00e9 empezando a darse cuenta de que, sin un sitio web, podr\u00eda ser dif\u00edcil hacer crecer su negocio y aumentar sus beneficios de manera significativa.<\/p>\n\n\n\n<p>Quiz\u00e1 piense que crear un sitio web lleva mucho tiempo y es caro, \u00bfverdad?<\/p>\n\n\n\n<p>Pues hay buenas noticias. Con WordPress, puedes tener tu negocio de manitas online en un abrir y cerrar de ojos, por muy <strong>poca inversi\u00f3n<\/strong>. <\/p>\n\n\n\n<p>Mientras tengas el <strong>herramientas adecuadas<\/strong>.<\/p>\n\n\n\n<p>En este post, explicaremos exactamente <strong>qu\u00e9 <\/strong>esas herramientas. Tambi\u00e9n hablaremos de <strong>por qu\u00e9 <\/strong>deber\u00edas plantearte crear tu propio negocio online, y te mostraremos <strong>c\u00f3mo <\/strong>para iniciar un negocio de manitas con WordPress en l\u00ednea. <\/p>\n\n\n\n<p>As\u00ed que \u00a1manos a la obra! <\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Tools_Youll_Need\"><\/span>Herramientas necesarias<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Cuando se trabaja con las manos, la cepilladora o los alicates adecuados pueden marcar la diferencia. Lo mismo ocurre con las herramientas que utilizas para crear tu negocio en Internet. Tienes que elegir lo mejor.<\/p>\n\n\n\n<p>Lo bueno es que <em>el m\u00e1s caro<\/em> no significa necesariamente <em>lo mejor<\/em> cuando se trata de herramientas de creaci\u00f3n de sitios web. <\/p>\n\n\n\n<p>Los siguientes <strong>3 herramientas<\/strong> no son s\u00f3lo los <strong>m\u00e1s fiables y utilizados<\/strong>Tambi\u00e9n son algunos de los <strong>m\u00e1s asequible<\/strong> ah\u00ed fuera:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>WordPress <\/strong>- el principal sistema de gesti\u00f3n de contenidos (CMS)<\/li>\n\n\n\n<li><strong><a href=\"https:\/\/memberpress.com\/es\/\" target=\"_blank\" rel=\"noopener\" title=\"MemberPress\">MemberPress<\/a><\/strong> - el plugin para sitios de afiliaci\u00f3n y monetizaci\u00f3n de WordPress m\u00e1s popular y completo del mundo<\/li>\n\n\n\n<li><strong><a href=\"https:\/\/simplyscheduleappointments.com\/ref\/memberpress\/\" target=\"_blank\" rel=\"noopener\" title=\"Simplemente concierte una cita\">Simplemente concierte una cita<\/a><\/strong> - el mejor plugin de reserva de citas para peque\u00f1as empresas<\/li>\n<\/ol>\n\n\n\n<p>Eso es todo lo que necesitas para comercializar y vender tus servicios online. Dentro de un momento veremos c\u00f3mo hacerlo. Pero primero hablemos de <strong>por qu\u00e9 podr\u00eda interesarle<\/strong>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Why_You_Should_Start_a_Handyman_Business_Website_with_WordPress\"><\/span>Por qu\u00e9 deber\u00eda crear un sitio web para su negocio de manitas con WordPress<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Si sigues leyendo este post, probablemente pertenezcas a una de estas dos categor\u00edas:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>T\u00fa eres <strong>ya <em>corriendo <\/em>un negocio de manitas<\/strong><\/li>\n\n\n\n<li>T\u00fa eres <strong>interesado en <em>Inicio <\/em>un negocio de manitas<\/strong><\/li>\n<\/ol>\n\n\n\n<p>En cualquier caso, Internet es la \u00fanica opci\u00f3n si desea <strong>triunfar en la econom\u00eda moderna<\/strong>.<\/p>\n\n\n\n<p>He aqu\u00ed por qu\u00e9...<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"You_Benefit_from_Local_Search\"><\/span>Usted se beneficia de la b\u00fasqueda local<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Seguro que ha o\u00eddo la frase <a href=\"https:\/\/moz.com\/learn\/seo\/what-is-local-search-marketing-seo\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">SEO local<\/a>. Es la pr\u00e1ctica de optimizar su sitio web para las b\u00fasquedas locales, y es un <strong>realmente importante<\/strong> para las peque\u00f1as empresas.<\/p>\n\n\n\n<p>De toda la gente que hace b\u00fasquedas locales en Internet, <a href=\"https:\/\/www.feedthebot.org\/local-seo-stats\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\"><strong>88%<\/strong> tender la mano<\/a> a una empresa relacionada con esas b\u00fasquedas en un d\u00eda. Y casi <a href=\"https:\/\/www.socialmediatoday.com\/news\/12-local-seo-stats-every-business-owner-and-marketer-should-know-in-2019-i\/549079\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\"><strong>64% <\/strong>de las personas que buscan en Google buscan informaci\u00f3n local<\/a> - cosas como servicios y productos cercanos.<\/p>\n\n\n\n<p>En pocas palabras, <strong>la gente busca en internet <em>todo <\/em>hoy en d\u00eda<\/strong>incluidos los servicios de manitas. As\u00ed que si no tienes presencia en Internet, te lo est\u00e1s perdiendo.<\/p>\n\n\n\n<p>Con un sitio web de manitas, puede seguir publicando folletos e incluso <a href=\"https:\/\/memberpress.com\/es\/blog\/memberpress-site-make-more-money\/\" target=\"_blank\" rel=\"noopener\" title=\"publicidad en las redes sociales\">publicidad en las redes sociales<\/a>, <em>y <\/em>puedes <strong>benef\u00edciese de la b\u00fasqueda local<\/strong>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Its_Scalable_because_you_avoid_third-party_fees\"><\/span>Es escalable (porque evita las comisiones de terceros)<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Muchas empresas de manitas optan por <strong>soluci\u00f3n alojada<\/strong> para conectarse. Se trata de sitios como <strong>Thumbtack <\/strong>o <strong>HomeAdvisor<\/strong>donde puede anunciar sus servicios en Internet para beneficiarse de la referenciaci\u00f3n local.<\/p>\n\n\n\n<p>El \u00fanico problema de este m\u00e9todo es <strong>tasas de terceros<\/strong>. La mayor\u00eda de estos sitios le cobrar\u00e1n una <strong>porcentaje de sus ingresos<\/strong> por cada puesto de trabajo que consigas gracias a sus servicios.<\/p>\n\n\n\n<p>Este acuerdo puede estar bien al principio. Pero, recuerda, ese porcentaje se mantiene (o incluso puede subir). <strong>Por tanto, a medida que su empresa crece, la parte de los ingresos que paga crece con ella.<\/strong><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/10\/eddiemath-thinking-hard.gif\"><img decoding=\"async\" width=\"220\" height=\"391\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/10\/eddiemath-thinking-hard.gif\" alt=\"Un tipo pensativo\" class=\"wp-image-44665\"\/><\/a><\/figure>\n<\/div>\n\n\n<p>Por otro lado, WordPress es un <strong>soluci\u00f3n no alojada<\/strong>. S\u00f3lo tiene que pagar una tarifa plana por su <a href=\"https:\/\/memberpress.com\/es\/blog\/best-web-hosts-for-membership-sites\/\" target=\"_blank\" rel=\"noopener\" title=\"\">alojamiento web<\/a> m\u00e1s una tarifa plana de renovaci\u00f3n por cada uno de sus plugins. <\/p>\n\n\n\n<p>Eso significa que un negocio en l\u00ednea construido con WordPress + MemberPress es <em><strong>escalable<\/strong><\/em>. A medida que su empresa crece, la diferencia entre sus gastos e ingresos aumenta a su favor.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/10\/3rd-party-fees.png\"><img decoding=\"async\" width=\"1024\" height=\"515\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/10\/3rd-party-fees-1024x515.png\" alt=\"gr\u00e1fico que muestra la escalabilidad de las soluciones autoalojadas frente a las alojadas\" class=\"wp-image-44664\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/10\/3rd-party-fees-1024x515.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/10\/3rd-party-fees-300x151.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/10\/3rd-party-fees-768x386.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/10\/3rd-party-fees-1536x773.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/10\/3rd-party-fees-2048x1031.png 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/10\/3rd-party-fees-338x170.png 338w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/10\/3rd-party-fees-840x423.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/10\/3rd-party-fees-1216x612.png 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/10\/3rd-party-fees-1832x922.png 1832w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/10\/3rd-party-fees-700x352.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/10\/3rd-party-fees-156x78.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/10\/3rd-party-fees-1080x543.png 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><figcaption class=\"wp-element-caption\">diferencia de ingresos para una empresa que utiliza una soluci\u00f3n alojada (con una tarifa por transacci\u00f3n de 15%) frente a memberpress (con una tarifa plana anual de renovaci\u00f3n del plugin).<\/figcaption><\/figure>\n\n\n\n<p>No s\u00f3lo ahorrar\u00e1 en tasas, sino que un sitio web autoalojado le ofrecer\u00e1 un foro en el que exhibir su negocio. <strong>cualificaciones <\/strong>y <strong>cr\u00edticas positivas<\/strong>lo que puede dar a su empresa mucha m\u00e1s credibilidad:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Handyman-Reviews.png\"><img decoding=\"async\" width=\"1024\" height=\"762\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Handyman-Reviews-1024x762.png\" alt=\"Revisiones de manitas\" class=\"wp-image-43246\" style=\"width:800px\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Handyman-Reviews-1024x762.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Handyman-Reviews-300x223.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Handyman-Reviews-768x572.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Handyman-Reviews-1536x1143.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Handyman-Reviews-2048x1525.png 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Handyman-Reviews-228x170.png 228w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Handyman-Reviews-825x614.png 825w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Handyman-Reviews-919x684.png 919w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Handyman-Reviews-1384x1030.png 1384w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Handyman-Reviews-696x518.png 696w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Handyman-Reviews-156x116.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Handyman-Reviews-1080x804.png 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/div>\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Other_monetization_opportunities\"><\/span>Otras oportunidades de monetizaci\u00f3n<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Por \u00faltimo, un <strong>sitio web de empresas de servicios<\/strong> construido con WordPress + MemberPress le ofrece todo tipo de formas adicionales para crear <strong>fuentes de ingresos pasivos<\/strong>. He aqu\u00ed algunos ejemplos excelentes que hemos visto.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Contenidos premium de pago<\/h4>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/10\/iStock-1325531279.jpg\"><img decoding=\"async\" width=\"724\" height=\"483\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/10\/iStock-1325531279.jpg\" alt=\"Ilustraci\u00f3n de un muro de pago\" class=\"wp-image-44957\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/10\/iStock-1325531279.jpg 724w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/10\/iStock-1325531279-300x200.jpg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/10\/iStock-1325531279-255x170.jpg 255w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/10\/iStock-1325531279-700x467.jpg 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/10\/iStock-1325531279-156x104.jpg 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/10\/iStock-1325531279-600x400.jpg 600w\" sizes=\"(max-width: 724px) 100vw, 724px\" \/><\/a><\/figure>\n\n\n\n<p>Como manitas, probablemente tengas un mont\u00f3n de <strong>conocimientos valiosos<\/strong> en un mont\u00f3n de \u00e1reas diferentes, desde <strong>remodelaci\u00f3n <\/strong>a <strong>pintura de casas<\/strong> y <strong>vertido de hormig\u00f3n<\/strong>.<\/p>\n\n\n\n<p>Con MemberPress, puede crear contenidos en torno a esas \u00e1reas de especializaci\u00f3n y, a continuaci\u00f3n <a href=\"https:\/\/memberpress.com\/es\/blog\/create-paywall-content\/\" target=\"_blank\" rel=\"noopener\" title=\"\">poner ese contenido a la venta detr\u00e1s de un <strong>muro de pago<\/strong><\/a>. Piensa en cosas como v\u00eddeos de bricolaje y planos de cubiertas.<\/p>\n\n\n\n<p>Realmente no hay l\u00edmite para las cosas que puedes monetizar de esta manera.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Hacer marketing de afiliaci\u00f3n<\/h4>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2020\/01\/how-affiliate-marketing-works.jpg\"><img decoding=\"async\" width=\"860\" height=\"576\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2020\/01\/how-affiliate-marketing-works.jpg\" alt=\"diagrama de funcionamiento del marketing de afiliaci\u00f3n\" class=\"wp-image-39023\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2020\/01\/how-affiliate-marketing-works.jpg 860w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/01\/how-affiliate-marketing-works-300x201.jpg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/01\/how-affiliate-marketing-works-768x514.jpg 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/01\/how-affiliate-marketing-works-254x170.jpg 254w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/01\/how-affiliate-marketing-works-840x563.jpg 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/01\/how-affiliate-marketing-works-700x469.jpg 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/01\/how-affiliate-marketing-works-156x104.jpg 156w\" sizes=\"(max-width: 860px) 100vw, 860px\" \/><\/a><\/figure>\n\n\n\n<p>Todo negocio en l\u00ednea deber\u00eda tener un blog como parte de su <a href=\"https:\/\/memberpress.com\/es\/blog\/simple-seo-strategies-for-membership-websites\/\" target=\"_blank\" rel=\"noopener\" title=\"\">Estrategia SEO<\/a>. Pero un blog no es s\u00f3lo para SEO, tambi\u00e9n es un escenario ideal para <strong><a href=\"https:\/\/memberpress.com\/es\/blog\/monetizing-blog-through-affiliate-marketing\/\" target=\"_blank\" rel=\"noopener\" title=\"marketing de afiliaci\u00f3n\">marketing de afiliaci\u00f3n<\/a><\/strong>.<\/p>\n\n\n\n<p class=\"wp-embed-aspect-16-9 wp-has-aspect-ratio\">Con el marketing de afiliaci\u00f3n, te registras para convertirte en afiliado de empresas que venden productos que son relevantes para tus clientes (para un negocio de manitas, ser\u00edan cosas como herramientas y materiales de construcci\u00f3n).<\/p>\n\n\n\n<p class=\"wp-embed-aspect-16-9 wp-has-aspect-ratio\">Esas empresas te proporcionan enlaces de afiliaci\u00f3n que puedes a\u00f1adir en todo tu blog, ya sea a trav\u00e9s de <strong>texto de anclaje<\/strong> en sus mensajes o en forma de <strong>anuncios<\/strong> en todo su sitio.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p>DEFINICI\u00d3N &gt;&gt; <strong>Texto de anclaje<\/strong>: Texto al que se adjunta un enlace que, al pulsarlo, lleva al usuario a una p\u00e1gina web concreta.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p class=\"wp-embed-aspect-16-9 wp-has-aspect-ratio\">A continuaci\u00f3n, ganar\u00e1 un <strong>comisi\u00f3n <\/strong>cada vez que alguien realiza una compra tras hacer clic en uno de sus enlaces.<\/p>\n\n\n\n<p>El marketing de afiliaci\u00f3n es un gran negocio hoy en d\u00eda porque es un <strong>sencillo y eficaz<\/strong> forma de monetizar <em>cualquier tipo<\/em> del sitio. <\/p>\n\n\n\n<p>Y como es una industria tan grande, hay todo tipo de herramientas, como nuestro producto hermano <a href=\"https:\/\/thirstyaffiliates.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">ThirstyAffiliates<\/a>para facilitar la gesti\u00f3n de sus enlaces. <\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Ofrecer suscripciones de mantenimiento<\/h4>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/10\/calendar-reminder-finance-isometric-monthly-payment-vector-id1401504522.jpg\"><img decoding=\"async\" width=\"1024\" height=\"512\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/10\/calendar-reminder-finance-isometric-monthly-payment-vector-id1401504522.jpg\" alt=\"Ilustraci\u00f3n del calendario con los pagos mensuales\" class=\"wp-image-44958\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/10\/calendar-reminder-finance-isometric-monthly-payment-vector-id1401504522.jpg 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/10\/calendar-reminder-finance-isometric-monthly-payment-vector-id1401504522-300x150.jpg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/10\/calendar-reminder-finance-isometric-monthly-payment-vector-id1401504522-768x384.jpg 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/10\/calendar-reminder-finance-isometric-monthly-payment-vector-id1401504522-340x170.jpg 340w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/10\/calendar-reminder-finance-isometric-monthly-payment-vector-id1401504522-840x420.jpg 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/10\/calendar-reminder-finance-isometric-monthly-payment-vector-id1401504522-700x350.jpg 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/10\/calendar-reminder-finance-isometric-monthly-payment-vector-id1401504522-156x78.jpg 156w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p><strong>Planes y suscripciones de mantenimiento<\/strong> son los favoritos de los creadores de MemberPress que dirigen empresas de servicios. <\/p>\n\n\n\n<p>Esto se debe a que el modelo de negocio de suscripci\u00f3n\/membres\u00eda le permite <strong>crear flujos de ingresos recurrentes<\/strong> que siguen dando, incluso cuando las cosas se ponen dif\u00edciles. <\/p>\n\n\n\n<p>Por ejemplo, piense en los servicios que sus clientes necesitan en un <strong>con regularidad<\/strong>. Cosas como <strong>retirada de nieve<\/strong>, <strong>cuidado del c\u00e9sped<\/strong>y <strong>lavado a presi\u00f3n estacional<\/strong>.<\/p>\n\n\n\n<p>Ahora piense en formas creativas de ofrecer estos servicios mediante suscripci\u00f3n. Por ejemplo, el lavado a presi\u00f3n. Podr\u00eda tener <strong>3 niveles del plan<\/strong> en funci\u00f3n del n\u00famero de sesiones:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Plan A - 4 sesiones de lavado a presi\u00f3n al a\u00f1o<\/strong><\/li>\n\n\n\n<li><strong>Plan B - 3 <strong>lavado a presi\u00f3n<\/strong><\/strong> <strong>sesiones al a\u00f1o<\/strong><\/li>\n\n\n\n<li><strong>Plan C - 2 <strong>lavado a presi\u00f3n<\/strong><\/strong> <strong>sesiones al a\u00f1o<\/strong><\/li>\n<\/ol>\n\n\n\n<p>MemberPress tiene un <strong>tabla de precios integrada<\/strong> que est\u00e1 conectado a sus membres\u00edas. As\u00ed podr\u00e1 <strong>personalice los niveles de su plan<\/strong> de cualquier forma imaginable.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/Why-You-Should-Offer-Multiple-Pricing-Tiers.jpg\"><img decoding=\"async\" width=\"740\" height=\"483\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/Why-You-Should-Offer-Multiple-Pricing-Tiers.jpg\" alt=\"atractiva p\u00e1gina de precios para un sitio de socios\" class=\"wp-image-20598\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/Why-You-Should-Offer-Multiple-Pricing-Tiers.jpg 740w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/Why-You-Should-Offer-Multiple-Pricing-Tiers-300x196.jpg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/Why-You-Should-Offer-Multiple-Pricing-Tiers-260x170.jpg 260w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/Why-You-Should-Offer-Multiple-Pricing-Tiers-700x457.jpg 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/Why-You-Should-Offer-Multiple-Pricing-Tiers-156x102.jpg 156w\" sizes=\"(max-width: 740px) 100vw, 740px\" \/><\/a><\/figure>\n\n\n\n<p>Para obtener m\u00e1s informaci\u00f3n sobre la creaci\u00f3n de niveles de afiliaci\u00f3n y planes para sus servicios en MemberPress, vea nuestro <strong>completo tutorial en v\u00eddeo<\/strong>:<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<span class=\"Fp28WA0TLI56v9h3eHlgsutSnwUQJdV7jKao\"><div class=\"responsive-video\"><iframe title=\"C\u00f3mo crear y vender afiliaciones con MemberPress\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/AnZer6Sj2Wo?feature=oembed&enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div><\/span>\n<\/div><figcaption class=\"wp-element-caption\">ver &gt;&gt; crear afiliaciones en MemberPress (+ una visi\u00f3n general y configuraci\u00f3n)<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_to_Start_a_Handyman_Business_With_WordPress_In_4_Steps\"><\/span>C\u00f3mo montar un negocio de manitas con WordPress (en 4 pasos)<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Ahora que sabes lo mucho que un sitio web WordPress puede beneficiar a tu negocio de manitas, probablemente est\u00e9s deseando poner uno en marcha. As\u00ed que vamos a empezar desde el principio.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_1_Consider_Narrowing_Your_Niche\"><\/span>Paso 1: Considere la posibilidad de limitar su nicho<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Dado que casi todo el mundo necesita un manitas en alg\u00fan momento, en realidad no hay l\u00edmite para tu cartera de clientes. Aun as\u00ed, puede ser una buena idea (aunque no obligatoria) <a href=\"https:\/\/memberpress.com\/es\/blog\/how-to-find-your-niche\/\" target=\"_blank\" rel=\"noopener\" title=\"encontrar un nicho espec\u00edfico\">encontrar un nicho espec\u00edfico<\/a> y reduzca su audiencia.<\/p>\n\n\n\n<p>Si eso es lo que le gustar\u00eda hacer, empiece por <strong>teniendo en cuenta sus competencias<\/strong>. Esto puede ayudarle a determinar qu\u00e9 servicios desea prestar. <\/p>\n\n\n\n<p>Aunque est\u00e9 familiarizado con muchas operaciones, puede ser m\u00e1s rentable <strong>especial\u00edcese <\/strong>sus servicios. <\/p>\n\n\n\n<p>En lugar de ser un manitas en general, puede que quieras centrarte en <strong>fontaner\u00eda<\/strong>, <strong>HVAC<\/strong>o <strong>el\u00e9ctrico<\/strong> problemas. A continuaci\u00f3n, puede delimitar a\u00fan m\u00e1s su nicho. Por ejemplo, un carpintero puede construir o reparar <strong>cubiertas personalizadas<\/strong>:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Handyman-Niche-Website.png\"><img decoding=\"async\" width=\"1024\" height=\"636\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Handyman-Niche-Website-1024x636.png\" alt=\"Sitio web especializado en manitas\" class=\"wp-image-43247\" style=\"width:800px\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Handyman-Niche-Website-1024x636.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Handyman-Niche-Website-300x186.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Handyman-Niche-Website-768x477.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Handyman-Niche-Website-274x170.png 274w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Handyman-Niche-Website-840x521.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Handyman-Niche-Website-1102x684.png 1102w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Handyman-Niche-Website-700x434.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Handyman-Niche-Website-156x97.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Handyman-Niche-Website-1080x670.png 1080w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Handyman-Niche-Website.png 1500w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p>Elegir un nicho puede <a href=\"https:\/\/memberpress.com\/es\/blog\/how-to-overtake-your-competitors-with-seo-tracking\/\" target=\"_blank\" rel=\"noopener\" title=\"disminuir la competencia\">disminuya su competencia<\/a>. Mientras que los manitas en general competir\u00e1n por los mismos clientes, usted puede encontrar clientes que buscan servicios muy espec\u00edficos.<\/p>\n\n\n\n<p>Adem\u00e1s, puede obtener mayores ingresos como especialista en comercio. A menudo, los clientes est\u00e1n dispuestos a pagar m\u00e1s por servicios de expertos. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_2_Create_a_WordPress_Website\"><\/span>Paso 2: Crear un sitio web WordPress<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Una vez que tengas tu nicho, es hora de construir tu sitio web. Y, como ya hemos dicho, no hay mejor herramienta que <strong>WordPress <\/strong>para la creaci\u00f3n de sitios web.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/WordPress-Home-Page.png\"><img decoding=\"async\" width=\"1024\" height=\"521\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/WordPress-Home-Page-1024x521.png\" alt=\"P\u00e1gina de inicio de WordPress\" class=\"wp-image-43248\" style=\"width:800px\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/WordPress-Home-Page-1024x521.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/WordPress-Home-Page-300x153.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/WordPress-Home-Page-768x391.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/WordPress-Home-Page-1536x782.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/WordPress-Home-Page-2048x1042.png 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/WordPress-Home-Page-334x170.png 334w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/WordPress-Home-Page-840x428.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/WordPress-Home-Page-1216x619.png 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/WordPress-Home-Page-1832x932.png 1832w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/WordPress-Home-Page-700x356.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/WordPress-Home-Page-156x79.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/WordPress-Home-Page-1080x550.png 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p>Una de las maneras m\u00e1s f\u00e1ciles de empezar con WordPress es encontrar un <a href=\"https:\/\/memberpress.com\/es\/blog\/how-to-choose-the-best-web-hosting-for-your-membership-site\/\" target=\"_blank\" rel=\"noopener\" title=\"proveedor de alojamiento web\">proveedor de alojamiento web<\/a> para crear un espacio de servidor para usted. <\/p>\n\n\n\n<p>Con una opci\u00f3n como <a href=\"https:\/\/memberpress.com\/go\/bluehost\/\" target=\"_blank\" rel=\"noopener nofollow sponsored\" title=\"Bluehost\">Bluehost<\/a>puede adquirir un plan de alojamiento rentable dise\u00f1ado para sitios web de WordPress. Y obtendr\u00e1 un <strong>gratis <a href=\"https:\/\/memberpress.com\/es\/blog\/how-to-choose-the-best-domain-name-for-your-membership-site\/\" target=\"_blank\" rel=\"noreferrer noopener\">nombre de dominio<\/a><\/strong> fuera del trato.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/BlueHost-WordPress-Hosting.png\"><img decoding=\"async\" width=\"1024\" height=\"643\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/BlueHost-WordPress-Hosting-1024x643.png\" alt=\"BlueHost Alojamiento WordPress\" class=\"wp-image-43249\" style=\"width:800px\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/BlueHost-WordPress-Hosting-1024x643.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/BlueHost-WordPress-Hosting-300x188.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/BlueHost-WordPress-Hosting-768x482.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/BlueHost-WordPress-Hosting-1536x965.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/BlueHost-WordPress-Hosting-2048x1286.png 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/BlueHost-WordPress-Hosting-271x170.png 271w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/BlueHost-WordPress-Hosting-840x528.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/BlueHost-WordPress-Hosting-1089x684.png 1089w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/BlueHost-WordPress-Hosting-1640x1030.png 1640w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/BlueHost-WordPress-Hosting-700x440.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/BlueHost-WordPress-Hosting-156x98.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/BlueHost-WordPress-Hosting-1080x678.png 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p>Despu\u00e9s de comprar un plan, <strong>su proveedor de alojamiento suele instalar WordPress autom\u00e1ticamente<\/strong>. El anfitri\u00f3n tambi\u00e9n te dar\u00e1 instrucciones sobre c\u00f3mo iniciar sesi\u00f3n en tu nuevo panel de control.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p><strong>NOTA:<\/strong> <em>Si prefiere configurar su sitio WordPress usted mismo, visite la p\u00e1gina <strong>WP Principiante<\/strong> m\u00e1s abajo. WordPress es conocido por su facilidad de uso, por lo que no deber\u00eda tener ning\u00fan problema, especialmente con esta gu\u00eda a su lado.<\/em><\/p>\n\n\n\n<div class=\"block-mp-button-wrap\">\n\t<a id=\"button-block_2713c65edd42ab7f555c062bb69a8631\" href=\"https:\/\/www.wpbeginner.com\/guides\/\" rel=\"nofollow\" target=\"_blank\" class=\"button button-blue center\">\u00daltima Gu\u00eda GRATIS: C\u00f3mo hacer un sitio web en 2022 - Gu\u00eda paso a paso<\/a>\n<\/div>\n\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p>Una vez que tenga su sitio WordPress en funcionamiento, vaya a <em>Apariencia &gt; Temas &gt; A\u00f1adir nuevo<\/em> para empezar a personalizar el dise\u00f1o de su sitio. <\/p>\n\n\n\n<p>Aqu\u00ed puede consultar miles de <strong>gratis <a href=\"https:\/\/developer.wordpress.org\/themes\/getting-started\/what-is-a-theme\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Temas de WordPress<\/a><\/strong>. Para limitar sus opciones, puede aplicar un <em>comercio electr\u00f3nico<\/em> filtro:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/WordPress-Ecommerce-Themes.png\"><img decoding=\"async\" width=\"1024\" height=\"720\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/WordPress-Ecommerce-Themes-1024x720.png\" alt=\"Temas de comercio electr\u00f3nico para WordPress\" class=\"wp-image-43250\" style=\"width:800px\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/WordPress-Ecommerce-Themes-1024x720.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/WordPress-Ecommerce-Themes-300x211.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/WordPress-Ecommerce-Themes-768x540.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/WordPress-Ecommerce-Themes-1536x1080.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/WordPress-Ecommerce-Themes-2048x1440.png 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/WordPress-Ecommerce-Themes-242x170.png 242w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/WordPress-Ecommerce-Themes-840x590.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/WordPress-Ecommerce-Themes-973x684.png 973w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/WordPress-Ecommerce-Themes-1465x1030.png 1465w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/WordPress-Ecommerce-Themes-700x492.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/WordPress-Ecommerce-Themes-156x110.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/WordPress-Ecommerce-Themes-1080x759.png 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p>En los resultados, busque <strong>dise\u00f1os que mejor se adapten a sus servicios<\/strong>. Te sorprender\u00e1 la cantidad de temas gratuitos disponibles.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Install-WordPress-Theme.png\"><img decoding=\"async\" width=\"1024\" height=\"571\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Install-WordPress-Theme-1024x571.png\" alt=\"Instalar el tema de WordPress\" class=\"wp-image-43251\" style=\"width:800px\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Install-WordPress-Theme-1024x571.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Install-WordPress-Theme-300x167.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Install-WordPress-Theme-768x428.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Install-WordPress-Theme-1536x856.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Install-WordPress-Theme-2048x1142.png 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Install-WordPress-Theme-305x170.png 305w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Install-WordPress-Theme-840x468.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Install-WordPress-Theme-1216x678.png 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Install-WordPress-Theme-1832x1021.png 1832w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Install-WordPress-Theme-700x390.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Install-WordPress-Theme-156x87.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Install-WordPress-Theme-1080x602.png 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><figcaption class=\"wp-element-caption\">un tema de wordpress gratuito para servicios de fontaner\u00eda (arriba en el centro) ser\u00eda perfecto para un negocio de manitas.<\/figcaption><\/figure>\n<\/div>\n\n\n<p>Los temas de WordPress <strong>super f\u00e1cil <\/strong>para crear un <strong>sitio web impresionante, atractivo y de aspecto profesional<\/strong>. <\/p>\n\n\n\n<p>Elementos como <strong>botones<\/strong>, <strong>navegaci\u00f3n<\/strong>, <strong>men\u00fas<\/strong>, <strong>campos de b\u00fasqueda<\/strong> e incluso diferentes <strong>tipos de p\u00e1gina<\/strong> est\u00e1n precodificados. As\u00ed que solo tienes que introducir la informaci\u00f3n que quieras y listo.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/10\/simple-easy.gif\"><img decoding=\"async\" width=\"220\" height=\"137\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/10\/simple-easy.gif\" alt=\"\" class=\"wp-image-44960\"\/><\/a><figcaption class=\"wp-element-caption\">Temas de WordPress = f\u00e1cil<\/figcaption><\/figure>\n<\/div>\n\n\n<p>Una vez que encuentre <a href=\"https:\/\/memberpress.com\/es\/blog\/how-to-select-a-theme-for-your-membership-site\/\" target=\"_blank\" rel=\"noreferrer noopener\">el tema adecuado<\/a>Simplemente inst\u00e1lelo y act\u00edvelo para aplicar autom\u00e1ticamente el nuevo dise\u00f1o a su sitio web. As\u00ed de sencillo. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_3_Highlight_Your_Services\"><\/span>Paso 3: Destaque sus servicios<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Animar a los internautas a <strong>reservar citas<\/strong> con usted, tendr\u00e1 que crear un <em>Servicios<\/em> p\u00e1gina. Esto deber\u00eda ayudar a los clientes a entender:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Su nivel de experiencia<\/li>\n\n\n\n<li>Sus cualificaciones<\/li>\n\n\n\n<li>Qu\u00e9 servicios ofrece<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Handyman-Services.png\"><img decoding=\"async\" width=\"1024\" height=\"872\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Handyman-Services-1024x872.png\" alt=\"Servicios de manitas\" class=\"wp-image-43252\" style=\"width:800px\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Handyman-Services-1024x872.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Handyman-Services-300x255.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Handyman-Services-768x654.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Handyman-Services-200x170.png 200w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Handyman-Services-721x614.png 721w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Handyman-Services-803x684.png 803w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Handyman-Services-1210x1030.png 1210w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Handyman-Services-608x518.png 608w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Handyman-Services-156x133.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Handyman-Services-1080x919.png 1080w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Handyman-Services.png 1500w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p>Para cada servicio, incluya una breve explicaci\u00f3n de lo que hace. Despu\u00e9s de mostrar a los visitantes por qu\u00e9 deber\u00edan contratarle, debe incluir siempre una <a href=\"https:\/\/memberpress.com\/es\/blog\/how-to-write-a-killer-call-to-action-for-your-membership-site\/\" target=\"_blank\" rel=\"noopener\" title=\"llamada a la acci\u00f3n\">llamada a la acci\u00f3n<\/a> (CTA).<\/p>\n\n\n\n<p>Una CTA suele ser <strong>bot\u00f3n<\/strong>y siempre pide a los usuarios que lleven a cabo alguna acci\u00f3n como:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Contacto<\/li>\n\n\n\n<li>Concierte una cita<\/li>\n\n\n\n<li>Descargar algo<\/li>\n\n\n\n<li>... y as\u00ed sucesivamente<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Service-CTA.png\"><img decoding=\"async\" width=\"1024\" height=\"770\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Service-CTA-1024x770.png\" alt=\"Servicio CTA\" class=\"wp-image-43253\" style=\"width:800px\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Service-CTA-1024x770.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Service-CTA-300x225.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Service-CTA-768x577.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Service-CTA-1536x1154.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Service-CTA-2048x1539.png 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Service-CTA-226x170.png 226w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Service-CTA-817x614.png 817w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Service-CTA-910x684.png 910w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Service-CTA-1370x1030.png 1370w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Service-CTA-689x518.png 689w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Service-CTA-156x117.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Service-CTA-1080x812.png 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p>Permitir a los visitantes <strong>programar consultas o servicios<\/strong>puede configurar <a href=\"https:\/\/memberpress.com\/es\/blog\/how-to-drive-more-revenue-to-your-membership-site-with-appointment-scheduling\/\" target=\"_blank\" rel=\"noopener\" title=\"programaci\u00f3n de citas\">programaci\u00f3n de citas<\/a>. <\/p>\n\n\n\n<p>Cuando instale el <a href=\"https:\/\/simplyscheduleappointments.com\/ref\/memberpress\/\" target=\"_blank\" rel=\"noopener\" title=\"Simplemente concierte una cita\">Simplemente concierte una cita<\/a> los usuarios pueden empezar a reservar franjas horarias abiertas en funci\u00f3n de su disponibilidad:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Appointment-Booking.png\"><img decoding=\"async\" width=\"1024\" height=\"891\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Appointment-Booking-1024x891.png\" alt=\"Reserva de citas\" class=\"wp-image-43254\" style=\"width:800px\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Appointment-Booking-1024x891.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Appointment-Booking-300x261.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Appointment-Booking-768x668.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Appointment-Booking-1536x1336.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Appointment-Booking-2048x1781.png 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Appointment-Booking-195x170.png 195w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Appointment-Booking-706x614.png 706w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Appointment-Booking-786x684.png 786w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Appointment-Booking-1184x1030.png 1184w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Appointment-Booking-596x518.png 596w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Appointment-Booking-156x136.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Appointment-Booking-1080x939.png 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p>Esta herramienta de programaci\u00f3n, f\u00e1cil de usar para principiantes, puede ayudarte a evitar las largas conversaciones telef\u00f3nicas y por correo electr\u00f3nico entre t\u00fa y tus clientes. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_4_Create_Members-Only_Content\"><\/span>Paso 4: Crear contenido exclusivo para socios<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Como ya hemos comentado, un sitio web es un excelente paso para las empresas en <em>cualquier <\/em>porque proporciona <a href=\"https:\/\/memberpress.com\/es\/blog\/monetization-strategies\/\" title=\"oportunidades de ingresos pasivos\">un lugar donde crear m\u00faltiples flujos de ingresos pasivos<\/a>. <\/p>\n\n\n\n<p>Por ejemplo, podr\u00edas hacer tutoriales ense\u00f1ando a la gente a reparar sus propias casas. O podr\u00eda <a href=\"https:\/\/memberpress.com\/es\/blog\/how-to-make-a-video-hub-with-paid-content-behind-a-paywall\/\" target=\"_blank\" rel=\"noopener\" title=\"v\u00eddeos pr\u00e1cticos\">v\u00eddeos pr\u00e1cticos<\/a> o escribir art\u00edculos sobre diversos proyectos de bricolaje:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Website-Tutorial.png\"><img decoding=\"async\" width=\"1024\" height=\"747\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Website-Tutorial-1024x747.png\" alt=\"Tutorial del sitio web\" class=\"wp-image-43255\" style=\"width:800px\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Website-Tutorial-1024x747.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Website-Tutorial-300x219.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Website-Tutorial-768x560.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Website-Tutorial-1536x1120.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Website-Tutorial-2048x1493.png 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Website-Tutorial-233x170.png 233w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Website-Tutorial-840x612.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Website-Tutorial-938x684.png 938w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Website-Tutorial-1413x1030.png 1413w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Website-Tutorial-700x510.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Website-Tutorial-156x114.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Website-Tutorial-1080x787.png 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p>Para obtener ingresos de este contenido, s\u00f3lo tiene que colocarlo <a href=\"https:\/\/memberpress.com\/es\/blog\/paywall-your-blog\/\" target=\"_blank\" rel=\"noopener\" title=\"tras un muro de pago\">tras un muro de pago<\/a>. Para ello, deber\u00e1 <a href=\"https:\/\/memberpress.com\/es\/plans\/pricing\/\" target=\"_blank\" rel=\"noopener\" title=\"\">comprar MemberPress<\/a>e inst\u00e1lelo.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<span class=\"Bx3gjEw2vHYtoWOIQRP7J506cSizVCZAs1r\"><div class=\"responsive-video\"><iframe title=\"C\u00f3mo instalar MemberPress en WordPress\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/ko8Obx6yj0U?feature=oembed&enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div><\/span>\n<\/div><figcaption class=\"wp-element-caption\">ver &gt;&gt; c\u00f3mo instalar MemberPress en WordPress<\/figcaption><\/figure>\n\n\n\n<p>Una vez instalado, vaya a <em>MemberPress &gt; Membres\u00edas &gt; A\u00f1adir nueva<\/em>:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/MemberPress-Memberships.png\"><img decoding=\"async\" width=\"1024\" height=\"403\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/MemberPress-Memberships-1024x403.png\" alt=\"Afiliaciones MemberPress\" class=\"wp-image-43256\" style=\"width:800px\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/MemberPress-Memberships-1024x403.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/MemberPress-Memberships-300x118.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/MemberPress-Memberships-768x302.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/MemberPress-Memberships-1536x604.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/MemberPress-Memberships-2048x805.png 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/MemberPress-Memberships-432x170.png 432w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/MemberPress-Memberships-840x330.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/MemberPress-Memberships-1216x478.png 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/MemberPress-Memberships-1832x720.png 1832w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/MemberPress-Memberships-700x275.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/MemberPress-Memberships-156x61.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/MemberPress-Memberships-1080x425.png 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p>A\u00f1ada un t\u00edtulo para la suscripci\u00f3n y fije un precio para la misma. Si desea habilitar un muro de pago, aseg\u00farese de seleccionar <em>Una sola vez<\/em> como el <em>Tipo de facturaci\u00f3n<\/em>:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/New-Membership.png\"><img decoding=\"async\" width=\"1024\" height=\"655\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/New-Membership-1024x655.png\" alt=\"Personalizar la afiliaci\u00f3n\" class=\"wp-image-43257\" style=\"width:800px\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/New-Membership-1024x655.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/New-Membership-300x192.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/New-Membership-768x491.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/New-Membership-1536x983.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/New-Membership-2048x1310.png 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/New-Membership-266x170.png 266w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/New-Membership-840x537.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/New-Membership-1069x684.png 1069w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/New-Membership-1610x1030.png 1610w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/New-Membership-700x448.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/New-Membership-156x100.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/New-Membership-1080x691.png 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p>En <em>Opciones de afiliaci\u00f3n<\/em>Puedes a\u00f1adir mensajes de agradecimiento y de bienvenida para tus nuevos miembros. Tambi\u00e9n puedes personalizar los m\u00e9todos de pago:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Membership-Options.png\"><img decoding=\"async\" width=\"1024\" height=\"703\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Membership-Options-1024x703.png\" alt=\"Opciones de afiliaci\u00f3n\" class=\"wp-image-43258\" style=\"width:800px\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Membership-Options-1024x703.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Membership-Options-300x206.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Membership-Options-768x527.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Membership-Options-248x170.png 248w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Membership-Options-840x577.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Membership-Options-997x684.png 997w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Membership-Options-700x480.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Membership-Options-156x107.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Membership-Options-1080x741.png 1080w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Membership-Options.png 1454w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p>A continuaci\u00f3n, tendr\u00e1s que establecer normas para tus contenidos de pago. Para saber c\u00f3mo hacerlo, vea nuestro <strong>V\u00eddeo explicativo de las normas<\/strong>:<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<span class=\"q8P4oX0LZHPMJCC9N5OQk6yIn2y128YtUpriAIEZKwvvQ7AV9jlThHFfsgG4Mei3emjxzaOShDnDqumY\"><div class=\"responsive-video\"><iframe title=\"C\u00f3mo proteger contenido en WordPress con MemberPress (Tutorial de reglas)\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/ZMZe-isVTjk?feature=oembed&enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div><\/span>\n<\/div><figcaption class=\"wp-element-caption\">ver &gt;&gt; c\u00f3mo proteger el contenido de tu sitio web con las reglas de MemberPress<\/figcaption><\/figure>\n\n\n\n<p>En muchos casos, un muro de pago ofrece a cada lector una <strong>n\u00famero limitado de visualizaciones de contenidos<\/strong> antes de invitarles a suscribirse.<\/p>\n\n\n\n<p>Para activar esta funci\u00f3n, vaya a <em>MemberPress &gt; Configuraci\u00f3n &gt; General<\/em> y seleccione <em>Activar PayWall<\/em>:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Enable-Paywall.png\"><img decoding=\"async\" width=\"1024\" height=\"797\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Enable-Paywall-1024x797.png\" alt=\"Activar paywall\" class=\"wp-image-43259\" style=\"width:800px\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Enable-Paywall-1024x797.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Enable-Paywall-300x234.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Enable-Paywall-768x598.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Enable-Paywall-1536x1196.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Enable-Paywall-2048x1594.png 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Enable-Paywall-218x170.png 218w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Enable-Paywall-789x614.png 789w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Enable-Paywall-879x684.png 879w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Enable-Paywall-1323x1030.png 1323w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Enable-Paywall-665x518.png 665w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Enable-Paywall-156x121.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Enable-Paywall-1080x841.png 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p>Por \u00faltimo, elige el n\u00famero de veces que un usuario puede acceder al contenido antes de que aparezca el paywall. Despu\u00e9s de guardar estos cambios, \u00a1podr\u00e1s ganar dinero con tus tutoriales de manitas!<\/p>\n\n\n\n<p>Para saber m\u00e1s sobre los paywalls con pageviews limitados, vea el v\u00eddeo a continuaci\u00f3n:<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<span class=\"Uclh9Afb4xrpHQStJu015RFi8jsCn3GIkoNmOBEvz7PVgKdeDMTw2qZa\"><div class=\"responsive-video\"><iframe title=\"C\u00f3mo ofrecer p\u00e1ginas gratuitas con la configuraci\u00f3n PayWall de MemberPress\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/Pc4a9VgtVmw?feature=oembed&enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div><\/span>\n<\/div><figcaption class=\"wp-element-caption\">WATch &gt;&gt; c\u00f3mo permitir visitas gratuitas a tu p\u00e1gina web antes de llegar al muro de pago<\/figcaption><\/figure>\n\n\n\n<p>Otros muros de pago utilizan lo que se denomina un \u201clead-in\u201d. Seguro que ha visto este m\u00e9todo en sitios como <em>El New York Times<\/em> y <em>El Wall Street Journal<\/em>. <\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/06\/paywall-annotation.jpg\"><img decoding=\"async\" width=\"828\" height=\"1024\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/06\/paywall-annotation-828x1024.jpg\" alt=\"ejemplo de muro de pago\" class=\"wp-image-31530\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/06\/paywall-annotation-828x1024.jpg 828w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/06\/paywall-annotation-243x300.jpg 243w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/06\/paywall-annotation-768x950.jpg 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/06\/paywall-annotation.jpg 873w\" sizes=\"(max-width: 828px) 100vw, 828px\" \/><\/a><\/figure>\n\n\n\n<p>Para obtener m\u00e1s informaci\u00f3n sobre los muros de pago y c\u00f3mo utilizarlos, visite este recurso:<\/p>\n\n\n\n<div class=\"block-mp-button-wrap\">\n\t<a id=\"button-block_6787452910289933e6f0d33119279755\" href=\"https:\/\/memberpress.com\/es\/blog\/paywall-your-blog\/\"  target=\"_blank\" class=\"button button-blue center\">LEER &gt;&gt; C\u00f3mo poner un muro de pago a tu blog como el New York Times<\/a>\n<\/div>\n\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>Conclusi\u00f3n<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Como manitas, crear un sitio web es una de las <strong>las mejores formas de hacer crecer su negocio<\/strong>. Cuando los visitantes en l\u00ednea pueden reservar f\u00e1cilmente sus servicios, su base de clientes deber\u00eda empezar a ampliarse. <\/p>\n\n\n\n<p>Adem\u00e1s, puede utilizar su sitio web para empezar a <strong>generar ingresos pasivos<\/strong> mediante la venta de contenidos premium, la venta de cursos online y el marketing de afiliaci\u00f3n.<\/p>\n\n\n\n<p>Resumiendo, as\u00ed es como puedes crear un sitio web para tu negocio de manitas con WordPress:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Elige tu nicho.<\/li>\n\n\n\n<li>Cree un sitio web en WordPress.<\/li>\n\n\n\n<li>Permitir la reserva de citas con <a href=\"https:\/\/simplyscheduleappointments.com\/ref\/memberpress\/\" target=\"_blank\" rel=\"noopener\" title=\"Simplemente concierte una cita\">Simplemente concierte una cita<\/a>.<\/li>\n\n\n\n<li>Cree contenidos exclusivos para miembros con <a href=\"https:\/\/memberpress.com\/es\/\" target=\"_blank\" rel=\"noopener\" title=\"MemberPress\">MemberPress<\/a>.<\/li>\n<\/ol>\n\n\n\n<div class=\"full-width-cta blue image-left\">\n\t<div class=\"full-width-cta-container\">\n\t\t<div class=\"full-width-cta__image\">\n\t\t\t<img\n\t\t\t\tsrc=\"https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/Guy1.webp\"\n\t\t\t\talt=\"car\u00e1cter cta\"\n\t\t\t\tloading=\"lazy\"\n\t\t\t\twidth=\"485\" height=\"432\" srcset=\"https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/transparent.gif 1w, https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/Guy1-mobile.webp 543w, https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/Guy1.webp 485w\" sizes=\"auto, (max-width: 767px) 1px, (max-width: 1023px) 543px, 485px\"\t\t\t>\n\t\t<\/div>\n\t\t<div class=\"full-width-cta__text\">\n\t\t\t<h3><span class=\"ez-toc-section\" id=\"Ready_to_Take_Your_Business_Online\"><\/span>\u00bfEst\u00e1 listo para llevar su negocio a Internet?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\t\t\t<div><p>Consiga MemberPress hoy mismo y vea c\u00f3mo se disparan sus beneficios.<\/p>\n<\/div>\n\t\t\t<div class=\"pricing-cta\">\n\t\t\t\t<a href=\"https:\/\/memberpress.com\/es\/plans\/pricing\/\" class=\"cta-button\">\n\t\t\t\t\tObtenga MemberPress ahora\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/long-arrow-right-white.svg\" class=\"arrow-red\" alt=\"flecha\" width=\"20\" height=\"14\">\n\t\t\t\t<\/a>\n\t\t\t\t<a href=\"https:\/\/memberpress.com\/es\/features\">Ver todas las caracter\u00edsticas<\/a>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>If you\u2019re still posting flyers around your neighborhood to advertise your handyman services, you\u2019re probably not getting too many takers. In fact, you might be starting to realize that, without a website, it might be tough to grow your business and increase your profits in any significant way. You might also be thinking starting a [\u2026]<\/p>\n","protected":false},"author":76756,"featured_media":44644,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_strive_editorial_status":"complete","_strive_copy_of":0,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","_strive_checklists":"\"\"","_strive_active_checklist":"62291e2bb2422","_strive_post_notes":"","footnotes":""},"categories":[69,658,134,102,854],"tags":[1003,322],"class_list":{"0":"post-41359","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-advice","8":"category-business-ideas","9":"category-how-to-2","10":"category-monetization","11":"category-use-case","12":"tag-brick-and-mortar","13":"tag-online-business","14":"entry"},"acf":{"plans":["scale"],"is_featured":false,"download_source":"none","mothership_slug":"","download_url":""},"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 4.9.5.2 - aioseo.com -->\n\t<meta name=\"description\" content=\"Do you want to advertise your handyman services online? 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