{"id":61119,"date":"2024-02-13T06:47:00","date_gmt":"2024-02-13T11:47:00","guid":{"rendered":"https:\/\/memberpress.com\/docs\/drip\/"},"modified":"2025-10-23T13:04:05","modified_gmt":"2025-10-23T17:04:05","slug":"drip","status":"publish","type":"ht_kb","link":"https:\/\/memberpress.com\/fr\/docs\/drip\/","title":{"rendered":"Installation et configuration de notre Drip Addon"},"content":{"rendered":"<p class=\"wp-block-paragraph\">\"\u00a0 <a href=\"http:\/\/docs.memberpress.com\/article\/44-marketing\" target=\"_blank\" rel=\"noopener\">Configuration de l'onglet Marketing<\/a><\/p>\n\n\n\n<p class=\"wp-block-ht-blocks-messages wp-block-hb-message wp-block-hb-message--withicon is-style-info\"><strong>Remarque :<\/strong>\u00a0Cet add-on est disponible pour MemberPress <strong>Croissance<\/strong> et <strong>\u00c9chelle<\/strong> membres du plan. Si vous \u00eates abonn\u00e9 au plan Launch, vous pouvez passer au plan Growth et Scale. Pour passer \u00e0 un plan sup\u00e9rieur, cliquez sur le bouton\u00a0<strong>Plan de changement<\/strong>\u00a0sur votre\u00a0<strong><a href=\"https:\/\/memberpress.com\/account\/subscriptions\/\" title=\"\">page du compte<\/a><\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Cet article traite de l'int\u00e9gration avec\u00a0<\/em><a href=\"https:\/\/www.drip.com\/\">Goutte \u00e0 goutte<\/a><em>, the email marketing platform. If you\u2019re looking for information on dripping your content, please see\u00a0<\/em><a href=\"https:\/\/memberpress.com\/fr\/docs\/dripping-and-expiring-content\/\">Contenus qui s'\u00e9gouttent et qui expirent<\/a><em>.<\/em><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u00c9tape 1 \u2013 Installez le module compl\u00e9mentaire Drip (plateforme de marketing par e-mail)<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">In your dashboard, head to the\u00a0MemberPress menu > Add-ons, and click to install the add-on. It will be automatically activated, and you\u2019ll see the Drip integration available in the \u201cMarketing\u201d tab of the MemberPress Settings page.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2024\/02\/file-sJaBPmPT3M.png\" alt=\"\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u00c9tape 2 \u2013 Saisissez le jeton API Drip<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Trouvez votre jeton API dans le tableau de bord Drip &gt; Param\u00e8tres &gt; Mes param\u00e8tres utilisateur &gt; Jeton API. Copiez et collez le jeton dans les options MemberPress Drip.<br><img decoding=\"async\" class=\"alignnone size-full wp-image-11707\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2024\/02\/drip_api_token.png\" sizes=\"(max-width: 673px) 100vw, 673px\" alt=\"drip_api_token\" width=\"673\" height=\"155\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Si tout est en ordre, vous devriez voir le message vert \u201c Pr\u00eat ! \u201d.<br><img decoding=\"async\" class=\"alignnone size-full wp-image-11708\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2024\/02\/drip_green_ready.png\" sizes=\"(max-width: 719px) 100vw, 719px\" alt=\"drip_green_ready\" width=\"719\" height=\"121\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u00c9tape 3 \u2013 Choisissez votre compte Drip<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Choisissez le compte Drip que vous souhaitez associer \u00e0 votre site web<br><img decoding=\"async\" class=\"alignnone size-full wp-image-11709\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2024\/02\/drip_choose_account.png\" sizes=\"(max-width: 625px) 100vw, 625px\" alt=\"drip_choose_account\" width=\"625\" height=\"57\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u00c9tape 4 \u2013 Entrez vos balises globales<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">MemberPress ajoutera ces balises \u00e0 tous les nouveaux abonn\u00e9s. Cependant, le <strong>Les balises ne seront pas ajout\u00e9es si le membre n'a pas coch\u00e9 votre case d'acceptation.<\/strong> when signing up. If you\u2019d like to set up special Tags for each Membership level (strongly recommended), follow Step 5 below.<br><img decoding=\"async\" class=\"alignnone size-full wp-image-11710\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2024\/02\/drip-global-tags.png\" sizes=\"(max-width: 634px) 100vw, 634px\" alt=\"drip-global-tags\" width=\"634\" height=\"75\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">\u00c9tape 5 \u2013 Balises par adh\u00e9sion (facultatif, mais FORTEMENT recommand\u00e9)<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">La puissance de cette int\u00e9gration r\u00e9side dans votre capacit\u00e9 \u00e0 ajouter des balises sp\u00e9cifiques pour chaque niveau d'adh\u00e9sion. MemberPress va <strong>ajouter automatiquement<\/strong> les balises dans votre champ \u201c Balises actives \u201d \u00e0 l'abonn\u00e9 lorsqu'elles sont <strong>actif<\/strong> sur l'adh\u00e9sion. Il s'agit de\u00a0<strong>supprimer automatiquement<\/strong> les \u201c balises actives \u201d,\u00a0<strong>et ajouter<\/strong> les \u201c balises inactives \u201d lorsque le membre est <strong>inactif<\/strong> sur l'adh\u00e9sion.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">So in essence, these two Tags fields will toggle on the subscriber\u2019s account based on their membership status.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">C'est un excellent moyen de segmenter vos abonn\u00e9s dans votre compte Drip et de configurer des automatisations marketing bas\u00e9es sur les balises.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pour d\u00e9finir des balises par adh\u00e9sion, il suffit d'aller dans le menu MemberPress &gt; Adh\u00e9sions &gt; Modifier, puis d'aller dans l'onglet Options d'adh\u00e9sion &gt; Avanc\u00e9. Vous verrez quelque chose comme ceci :<br><img decoding=\"async\" class=\"alignnone size-full wp-image-11711\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2024\/02\/drip_membership_advanced_tab.png\" sizes=\"(max-width: 467px) 100vw, 467px\" alt=\"drip_membership_advanced_tab\" width=\"467\" height=\"152\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A subscriber\u2019s activity may look something like this in your Drip dashboard:<br><img decoding=\"async\" class=\"alignnone size-full wp-image-11712\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2024\/02\/drip_subscriber_activity.png\" sizes=\"(max-width: 389px) 100vw, 389px\" alt=\"drip_subscriber_activity\" width=\"389\" height=\"395\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">R\u00e9capitulation<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">MemberPress will add the Global Tags to all subscribers unless they did not opt-in during signup. Global Tags are never automatically changed once set. MemberPress will,\u00a0however,\u00a0automatically add\/remove Membership-specific Tags based on the member\u2019s current subscription status on that Membership. You can then utilize this automatic tagging behavior to create automations in your Drip account for your subscribers.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">I\u2019m confused. Help!<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Envoyez-nous un courriel \u00e0 partir de notre <a class=\"heroickb_exit_link\" href=\"?hkb-redirect&nonce=623798a70f&check=20ajm&redirect=https%3A%2F%2Fmemberpress.com%2Fsupport%2F&otype=unknown&oid=0&source=block-content\">page de soutien<\/a> si vous avez besoin d'aide pour cette int\u00e9gration.<\/p>","protected":false},"excerpt":{"rendered":"<p>\u00ab\u00a0 Configuring the Marketing Tab This article covers integrating with\u00a0Drip, the email marketing platform. If you\u2019re looking for information on dripping your content, please see\u00a0Dripping and Expiring Content. Step 1 \u2013 Install the Drip (Email Marketing Platform) Add-on In your dashboard, head to the\u00a0MemberPress menu > Add-ons, and click to install the add-on. It will [\u2026]<\/p>\n","protected":false},"author":62252,"comment_status":"open","ping_status":"closed","template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_strive_editorial_status":"not-started","_strive_copy_of":0,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","_strive_checklists":"\"\"","_strive_active_checklist":"62291e2bb2422","footnotes":""},"ht-kb-category":[1296],"ht-kb-tag":[],"class_list":["post-61119","ht_kb","type-ht_kb","status-publish","format-standard","ht_kb_category-drip","entry","has-post-thumbnail"],"acf":[],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 5.0.1 - aioseo.com -->\n\t<meta name=\"description\" content=\"\u00ab Configuring the Marketing Tab Note: This add-on is available to MemberPress Growth and Scale plan members. 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