{"id":13921,"date":"2016-12-07T10:14:38","date_gmt":"2016-12-07T17:14:38","guid":{"rendered":"https:\/\/memberpress.com\/?p=13921"},"modified":"2026-03-02T11:42:09","modified_gmt":"2026-03-02T16:42:09","slug":"corporate-membership-accounts-and-how-to-price-them","status":"publish","type":"post","link":"https:\/\/memberpress.com\/fr\/blog\/corporate-membership-accounts-and-how-to-price-them\/","title":{"rendered":"Comment fixer le prix de vos forfaits d'adh\u00e9sion d'entreprise (avec vid\u00e9o)"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Si vous avez toujours voulu donner \u00e0 vos membres la possibilit\u00e9 de g\u00e9rer leur propre ensemble d'utilisateurs, le module compl\u00e9mentaire Comptes d'entreprise pour MemberPress a \u00e9t\u00e9 cr\u00e9\u00e9 sp\u00e9cialement pour vous. <\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_88 ez-toc-wrap-center counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<label for=\"ez-toc-cssicon-toggle-item-6ac5451552997\" class=\"ez-toc-cssicon-toggle-label\"><p class=\"ez-toc-title\" style=\"cursor:inherit\">CE QU'IL Y A \u00c0 L'INT\u00c9RIEUR<\/p>\n<span class=\"ez-toc-cssicon\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6ac5451552997\"  \/><nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/memberpress.com\/fr\/blog\/corporate-membership-accounts-and-how-to-price-them\/#Corporate_Accounts_Add-on_Use_Cases\" >Cas d'utilisation du module compl\u00e9mentaire Comptes d'entreprise<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/memberpress.com\/fr\/blog\/corporate-membership-accounts-and-how-to-price-them\/#Teachers_and_Homeschool_Co-ops\" >Enseignants et coop\u00e9ratives scolaires<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/memberpress.com\/fr\/blog\/corporate-membership-accounts-and-how-to-price-them\/#Independent_Instructors\" >Instructeurs ind\u00e9pendants<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/memberpress.com\/fr\/blog\/corporate-membership-accounts-and-how-to-price-them\/#Go_even_bigger\" >Voyez encore plus grand<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/memberpress.com\/fr\/blog\/corporate-membership-accounts-and-how-to-price-them\/#Corporate_Team_Training\" >Formation d'\u00e9quipe d'entreprise<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/memberpress.com\/fr\/blog\/corporate-membership-accounts-and-how-to-price-them\/#Creating_Business-to-Business_B2B_Membership_Products\" >Cr\u00e9er des produits d'adh\u00e9sion interentreprises (B2B)<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/memberpress.com\/fr\/blog\/corporate-membership-accounts-and-how-to-price-them\/#A_Great_Potential_ROI\" >Un retour sur investissement potentiel important<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/memberpress.com\/fr\/blog\/corporate-membership-accounts-and-how-to-price-them\/#An_Efficient_Alternative_to_Account_Sharing\" >Une alternative efficace au partage des comptes<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/memberpress.com\/fr\/blog\/corporate-membership-accounts-and-how-to-price-them\/#How_Does_the_MemberPress_Corporate_Accounts_Add-on_Work\" >Comment fonctionne le module compl\u00e9mentaire MemberPress pour les comptes d'entreprise ?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/memberpress.com\/fr\/blog\/corporate-membership-accounts-and-how-to-price-them\/#How_to_Price_Corporate_Membership_Packages\" >Comment fixer le prix des forfaits d'adh\u00e9sion des entreprises<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/memberpress.com\/fr\/blog\/corporate-membership-accounts-and-how-to-price-them\/#Multiple_Pricing_Tiers\" >Plusieurs niveaux de tarification<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/memberpress.com\/fr\/blog\/corporate-membership-accounts-and-how-to-price-them\/#Do_Some_Critical_Thinking\" >Faire preuve d'esprit critique<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/memberpress.com\/fr\/blog\/corporate-membership-accounts-and-how-to-price-them\/#Final_Thoughts\" >R\u00e9flexions finales<\/a><\/li><\/ul><\/nav><\/div>\n\n\n\n\n<p class=\"wp-block-paragraph\">Les formules d'adh\u00e9sion des entreprises sont un excellent moyen de <strong>g\u00e9rer un grand groupe d'utilisateurs<\/strong> <strong>pour tout type de formation, de la formation en entreprise \u00e0 l'apprentissage en classe.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">En donnant \u00e0 un utilisateur un compte de membre corporatif, il peut alors cr\u00e9er et g\u00e9rer son propre groupe de sous-membres. Ces sous-membres peuvent \u00e9galement acc\u00e9der \u00e0 votre site d'adh\u00e9sion et \u00e0 son contenu.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dans cet article, nous examinerons ce que l'on entend par <a href=\"https:\/\/memberpress.com\/fr\/addons\/corporate-accounts\/\" target=\"_blank\" rel=\"noopener\" title=\"\">Comptes d'entreprise (add-on)<\/a> C'est tout \u00e0 fait possible, et nous allons passer en revue quelques \u00e9l\u00e9ments \u00e0 prendre en compte lorsque vous d\u00e9terminerez le prix des formules d'adh\u00e9sion pour les entreprises.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<span class=\"zkzslKMj91LeGcDCZEftoqpI3hBAciOWrOGgvZ6UsFlnwLKePXxNtfvxS6QuEFNa41JVy084\"><div class=\"responsive-video\"><iframe title=\"Comment offrir des comptes d&#039;entreprise avec MemberPress (Tutoriel)\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/Ad0Sl2MLwrE?feature=oembed&enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div><\/span>\n<\/div><figcaption class=\"wp-element-caption\">WATch &gt;&gt; Comment offrir des comptes d'entreprise avec memberpress<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"corporate-accounts-add-on-use-cases\"><span class=\"ez-toc-section\" id=\"Corporate_Accounts_Add-on_Use_Cases\"><\/span>Cas d'utilisation du module compl\u00e9mentaire Comptes d'entreprise<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Il existe mille fa\u00e7ons d\u2019utiliser l\u2019extension \u00ab Comptes d\u2019entreprise \u00bb pour dynamiser votre site et apporter une valeur ajout\u00e9e \u00e0 vos membres. Voici quelques-unes des meilleures id\u00e9es que nous avons rep\u00e9r\u00e9es.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Teachers_and_Homeschool_Co-ops\"><\/span>Enseignants et coop\u00e9ratives scolaires<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2016\/12\/iStock-1215726502.jpg\"><img decoding=\"async\" width=\"724\" height=\"483\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2016\/12\/iStock-1215726502.jpg\" alt=\"les enfants travaillant ensemble dans le cadre d&#039;un groupe d&#039;\u00e9cole \u00e0 domicile\" class=\"wp-image-36812\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2016\/12\/iStock-1215726502.jpg 724w, https:\/\/memberpress.com\/wp-content\/uploads\/2016\/12\/iStock-1215726502-300x200.jpg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2016\/12\/iStock-1215726502-255x170.jpg 255w, https:\/\/memberpress.com\/wp-content\/uploads\/2016\/12\/iStock-1215726502-700x467.jpg 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2016\/12\/iStock-1215726502-156x104.jpg 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2016\/12\/iStock-1215726502-600x400.jpg 600w\" sizes=\"(max-width: 724px) 100vw, 724px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Votre produit d'adh\u00e9sion offre peut-\u00eatre <strong>ressources \u00e9ducatives<\/strong>. <strong>Enseignants et instructeurs<\/strong> pourraient aimer avoir la possibilit\u00e9 de donner \u00e0 leurs \u00e9tudiants l'acc\u00e8s au contenu de votre site d'adh\u00e9sion.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Avec le module compl\u00e9mentaire Comptes d'entreprise, un enseignant peut payer une fois pour acheter un forfait d'adh\u00e9sion d'entreprise. Il peut ensuite accorder l'acc\u00e8s \u00e0 ses \u00e9l\u00e8ves, qui obtiennent chacun leur propre compte sur votre site.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Independent_Instructors\"><\/span>Instructeurs ind\u00e9pendants<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2016\/12\/iStock-1344803604.jpg\"><img decoding=\"async\" width=\"724\" height=\"483\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2016\/12\/iStock-1344803604.jpg\" alt=\"instructeur de fitness en ligne\" class=\"wp-image-36813\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2016\/12\/iStock-1344803604.jpg 724w, https:\/\/memberpress.com\/wp-content\/uploads\/2016\/12\/iStock-1344803604-300x200.jpg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2016\/12\/iStock-1344803604-255x170.jpg 255w, https:\/\/memberpress.com\/wp-content\/uploads\/2016\/12\/iStock-1344803604-700x467.jpg 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2016\/12\/iStock-1344803604-156x104.jpg 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2016\/12\/iStock-1344803604-600x400.jpg 600w\" sizes=\"(max-width: 724px) 100vw, 724px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Votre site d'adh\u00e9sion peut \u00e9galement inclure les \u00e9l\u00e9ments suivants <strong>des conseils d'experts et des ressources pour pratiquement tous les secteurs d'activit\u00e9<\/strong>. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Par exemple, supposons que vous dirigiez un site de fitness.<strong> Entra\u00eeneurs personnels ind\u00e9pendants <\/strong>peuvent acheter un compte d'entreprise sur votre site et donner \u00e0 leurs clients l'acc\u00e8s \u00e0 votre mat\u00e9riel. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ce mod\u00e8le permet aux formateurs ind\u00e9pendants d'\u00e9conomiser le temps et les efforts n\u00e9cessaires \u00e0 la cr\u00e9ation de leur propre contenu et \u00e0 la gestion d'un site d'adh\u00e9sion.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Go_even_bigger\"><\/span>Voyez encore plus grand<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Vous pouvez m\u00eame <strong>donner un coup de fouet \u00e0 ce mod\u00e8le d'entreprise<\/strong> et d\u00e9velopper de mani\u00e8re significative votre activit\u00e9 de fitness. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Cela fonctionnerait de la mani\u00e8re suivante :<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><a href=\"https:\/\/memberpress.com\/fr\/blog\/how-to-create-a-certification-program-with-wordpress-or-just-offer-certificates-to-your-students\/\" target=\"_blank\" rel=\"noopener\" title=\"\">Cr\u00e9er et vendre un <strong>programme de certification<\/strong><\/a> pour les instructeurs ind\u00e9pendants en fonction de votre approche de la remise en forme.<\/li>\n\n\n\n<li>Une fois certifi\u00e9, l'instructeur peut <strong>acheter un sous-compte de membre<\/strong> sur votre site o\u00f9 ils pourraient proposer leurs propres cours, consultations et mat\u00e9riels.<\/li>\n\n\n\n<li>Non seulement vous <strong>percevoir les cotisations des membres <\/strong>de chaque instructeur, vous pouvez \u00e9galement mettre en place un syst\u00e8me d'\u00e9valuation de la qualit\u00e9.<strong> accord de partage des recettes<\/strong>.<\/li>\n\n\n\n<li>Tout en percevant ces revenus r\u00e9currents, vous pourriez simultan\u00e9ment <strong>\u00e9largir l'offre sur votre site<\/strong>.<\/li>\n<\/ol>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Corporate_Team_Training\"><\/span>Formation d'\u00e9quipe d'entreprise<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/04\/iStock-1313245942.jpg\"><img decoding=\"async\" width=\"788\" height=\"443\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/04\/iStock-1313245942.jpg\" alt=\"formation en ligne pour les entreprises\" class=\"wp-image-36814\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/04\/iStock-1313245942.jpg 788w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/04\/iStock-1313245942-300x169.jpg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/04\/iStock-1313245942-768x432.jpg 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/04\/iStock-1313245942-302x170.jpg 302w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/04\/iStock-1313245942-700x394.jpg 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/04\/iStock-1313245942-156x88.jpg 156w\" sizes=\"(max-width: 788px) 100vw, 788px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Ou peut-\u00eatre votre site d'adh\u00e9sion a-t-il \u00e9t\u00e9 cr\u00e9\u00e9 pour <strong>aider les grandes organisations \u00e0 fournir du mat\u00e9riel de formation<\/strong>. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Vos membres et clients sont les grandes organisations qui souhaitent que leur personnel ait acc\u00e8s \u00e0 ce contenu. En donnant \u00e0 un membre un compte d'entreprise, il peut g\u00e9rer l'acc\u00e8s \u00e0 votre contenu via son propre tableau de bord.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Les avantages de ce module compl\u00e9mentaire sont que vos membres peuvent payer une fois et ensuite accorder l'acc\u00e8s au site d'adh\u00e9sion comme ils l'entendent. Il peut \u00e9galement vous dispenser de cr\u00e9er de nouveaux comptes et de g\u00e9rer l'acc\u00e8s.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"create-business-to-business-b2b-membership-products\"><span class=\"ez-toc-section\" id=\"Creating_Business-to-Business_B2B_Membership_Products\"><\/span>Cr\u00e9er des produits d'adh\u00e9sion interentreprises (B2B)<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Le module compl\u00e9mentaire pour les entreprises vous permet de cr\u00e9er des produits d'adh\u00e9sion B2B. Les membres de votre entreprise peuvent ensuite proposer le contenu de votre adh\u00e9sion \u00e0 leurs clients dans le cadre de leurs services.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Au lieu de cr\u00e9er un site d'adh\u00e9sion et de devoir trouver de nombreux membres individuels, vous pouvez maintenant <strong>cr\u00e9er un paquet d'entreprise et le vendre \u00e0 un client qui le distribue ensuite \u00e0 de nombreux utilisateurs<\/strong>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"A_Great_Potential_ROI\"><\/span> Un retour sur investissement potentiel important<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Pour autant que vous fixiez un prix appropri\u00e9 pour vos comptes d'entreprise, vous pouvez <strong>g\u00e9n\u00e9rer le m\u00eame montant de revenus en recrutant un membre corporatif qu'en recrutant plusieurs membres r\u00e9guliers<\/strong>. \u00c7a donne \u00e0 r\u00e9fl\u00e9chir !<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Essentiellement, avec le module compl\u00e9mentaire Comptes d'entreprise de MemberPress, un utilisateur peut ouvrir un compte qui permet \u00e0 un groupe de personnes d'acc\u00e9der \u00e0 votre contenu, le tout \u00e9tant g\u00e9r\u00e9 par le compte parent d'origine.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"An_Efficient_Alternative_to_Account_Sharing\"><\/span>Une alternative efficace au partage des comptes<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Comme chaque sous-membre dispose de son propre compte, il s'agit d'une solution de rechange. <strong>une alternative efficace au partage des comptes et \u00e0 d'autres solutions compliqu\u00e9es<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Si cela vous semble utile, lisez la suite pour en savoir plus sur le fonctionnement de l'extension Comptes d'entreprise pour MemberPress. Nous vous donnerons \u00e9galement quelques conseils sur la mani\u00e8re de fixer efficacement le prix des forfaits d'adh\u00e9sion des entreprises.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"how-does-the-memberpress-corporate-accounts-add-on-work\"><span class=\"ez-toc-section\" id=\"How_Does_the_MemberPress_Corporate_Accounts_Add-on_Work\"><\/span>Comment fonctionne le module compl\u00e9mentaire MemberPress pour les comptes d'entreprise ?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Apr\u00e8s avoir activ\u00e9 le module compl\u00e9mentaire, vous pouvez commencer \u00e0 cr\u00e9er des formules d'adh\u00e9sion \u00e0 un compte d'entreprise. Les formules d'adh\u00e9sion existantes peuvent \u00e9galement \u00eatre converties en produits d'adh\u00e9sion d'entreprise.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" width=\"740\" height=\"420\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2016\/12\/Corporate-Add-on-Create-Account.png\" alt=\"Comment cr\u00e9er un compte de membre d&#039;entreprise avec MemberPress\" class=\"wp-image-13923\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2016\/12\/Corporate-Add-on-Create-Account.png 740w, https:\/\/memberpress.com\/wp-content\/uploads\/2016\/12\/Corporate-Add-on-Create-Account-300x170.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2016\/12\/Corporate-Add-on-Create-Account-700x397.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2016\/12\/Corporate-Add-on-Create-Account-156x89.png 156w\" sizes=\"(max-width: 740px) 100vw, 740px\" \/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">Lors de la mise en place de votre adh\u00e9sion d'entreprise, vous pouvez d\u00e9finir le nombre de sous-comptes que chaque membre de l'entreprise peut cr\u00e9er. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Cette fonction vous permet de cr\u00e9er plusieurs niveaux pour vos comptes d'entreprise, chaque niveau pouvant ajouter un nombre diff\u00e9rent de sous-comptes.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" width=\"740\" height=\"497\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2016\/12\/Corporate-Add-on-Pricing-Table.png\" alt=\"Cr\u00e9er plusieurs options d&#039;adh\u00e9sion avec diff\u00e9rentes limites de sous-compte\" class=\"wp-image-13924\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2016\/12\/Corporate-Add-on-Pricing-Table.png 740w, https:\/\/memberpress.com\/wp-content\/uploads\/2016\/12\/Corporate-Add-on-Pricing-Table-300x201.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2016\/12\/Corporate-Add-on-Pricing-Table-253x170.png 253w, https:\/\/memberpress.com\/wp-content\/uploads\/2016\/12\/Corporate-Add-on-Pricing-Table-700x470.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2016\/12\/Corporate-Add-on-Pricing-Table-156x105.png 156w\" sizes=\"(max-width: 740px) 100vw, 740px\" \/><\/figure>\n<\/div>\n\n\n<h2 class=\"wp-block-heading\" id=\"how-to-price-corporate-membership-packages\"><span class=\"ez-toc-section\" id=\"How_to_Price_Corporate_Membership_Packages\"><\/span>Comment fixer le prix des forfaits d'adh\u00e9sion des entreprises<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Comme nous l'avons vu, avec le module compl\u00e9mentaire Comptes d'entreprise, il est possible de permettre \u00e0 vos utilisateurs de fonctionner comme des membres parents, avec la possibilit\u00e9 d'ajouter leurs propres sous-membres \u00e0 votre site.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Bien que cette fonction puisse contribuer \u00e0 r\u00e9duire vos t\u00e2ches administratives, elle pose la question de la tarification de vos comptes d'adh\u00e9sion.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Tout d'abord, n'oubliez pas que vous pouvez d\u00e9finir le nombre maximum de sous-comptes que chaque membre de l'entreprise peut ajouter. Vous pouvez \u00e9galement cr\u00e9er plusieurs niveaux de membres corporatifs. L'avantage est que les membres peuvent alors payer un suppl\u00e9ment pour avoir la possibilit\u00e9 d'ajouter plus de sous-comptes sous leur compte g\u00e9n\u00e9ral. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Gr\u00e2ce \u00e0 cette fonctionnalit\u00e9, vous pouvez augmenter le prix de vos adh\u00e9sions d'entreprise en fonction du nombre de sous-comptes que chaque niveau prend en charge.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Multiple_Pricing_Tiers\"><\/span>Plusieurs niveaux de tarification<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Lorsqu'il s'agit de fixer le prix de vos comptes d'adh\u00e9sion d'entreprise, <a href=\"https:\/\/memberpress.com\/fr\/why-you-should-offer-multiple-pricing-tiers-for-your-membership-site\/\" target=\"_blank\" rel=\"noreferrer noopener\">il est fortement recommand\u00e9 de proposer plusieurs niveaux de prix<\/a>. N'h\u00e9sitez pas non plus \u00e0 faire des recherches. Regardez comment des sites similaires au v\u00f4tre fixent les tarifs de leurs formules d'abonnement pour entreprises afin de vous assurer que vos prix se situent dans la m\u00eame fourchette.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Do_Some_Critical_Thinking\"><\/span>Faire preuve d'esprit critique<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">En outre, r\u00e9fl\u00e9chissez \u00e0 la valeur ajout\u00e9e que vous offrez \u00e0 vos membres. Auront-ils un bon retour sur investissement ? Si vous pouvez d\u00e9montrer le retour sur investissement ou la valeur de l'offre, vous pouvez faire payer davantage.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">N'oubliez pas que, lorsqu'il s'agit d'\u00e9valuer la valeur de votre site d'adh\u00e9sion, les avantages propos\u00e9s \u00e0 vos membres ne doivent pas n\u00e9cessairement \u00eatre d'ordre financier ou tangibles. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Vous pouvez <strong>apporter une valeur ajout\u00e9e en faisant gagner du temps et des efforts \u00e0 vos membres<\/strong>ou m\u00eame par <strong>divertissant <\/strong>eux. Apr\u00e8s tout, les gens sont heureux de payer pour regarder un film. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Si votre site d'adh\u00e9sion est ax\u00e9 sur le divertissement plut\u00f4t que sur l'\u00e9ducation, vous pouvez toujours utiliser tous les \u00e9l\u00e9ments suivants <a href=\"https:\/\/memberpress.com\/fr\/how-to-price-memberships-part-1-the-anchoring-effect\/\" target=\"_blank\" rel=\"noreferrer noopener\">les meilleures strat\u00e9gies et conseils en mati\u00e8re de tarification de l'adh\u00e9sion<\/a> de fixer un prix correct pour votre produit.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Le plus important est de communiquer cette valeur \u00e0 vos utilisateurs. Utilisez l'espace disponible dans votre tableau des prix pour pr\u00e9senter les avantages de l'inscription.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"final-thoughts\"><span class=\"ez-toc-section\" id=\"Final_Thoughts\"><\/span>R\u00e9flexions finales<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Esp\u00e9rons que le <a href=\"https:\/\/memberpress.com\/fr\/addons\/corporate-accounts\/\" target=\"_blank\" rel=\"noopener\" title=\"\">Comptes d'entreprise pour MemberPress<\/a> fournira certaines fonctionnalit\u00e9s pour vous aider \u00e0 g\u00e9rer votre site d'adh\u00e9sion de mani\u00e8re plus efficace.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pour d\u00e9terminer le prix de vos abonnements d'entreprise, il est important de garder \u00e0 l'esprit que, d'une certaine mani\u00e8re, <strong>la fixation des prix est plus un art qu'une science.<\/strong> Personne ne conna\u00eet vraiment la valeur de votre produit ni le prix que les gens sont pr\u00eats \u00e0 payer pour l'obtenir.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Il est essentiel de tester la structure tarifaire de votre site d'affiliation si vous voulez que cet aspect cl\u00e9 de votre projet soit r\u00e9ussi.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Comment utilisez-vous le module compl\u00e9mentaire Comptes d'entreprise pour MemberPress ? Faites-nous part de vos r\u00e9flexions dans les commentaires ci-dessous.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Si vous avez aim\u00e9 cet article, n'oubliez pas de vous abonner \u00e0 notre lettre d'information dans la bo\u00eete situ\u00e9e \u00e0 votre droite !<\/strong><\/p>","protected":false},"excerpt":{"rendered":"<p>If you\u2019ve ever wanted to give your members the ability to manage their own set of users, then the Corporate Accounts add-on for MemberPress was created just for you. Corporate membership packages are a great way to manage a large group of users for anything from corporate training to learning in the classroom. By giving [&hellip;]<\/p>\n","protected":false},"author":2122,"featured_media":15072,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_strive_editorial_status":"not-started","_strive_copy_of":0,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"content-sidebar","_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","_strive_checklists":"\"\"","_strive_active_checklist":"62291e2bb2422","_strive_post_notes":"","footnotes":""},"categories":[1474],"tags":[359],"class_list":["post-13921","post","type-post","status-publish","format-standard","has-post-thumbnail","category-membership-site","tag-corporate-memberships","entry"],"acf":{"plans":["scale"],"is_featured":false,"download_source":"none","mothership_slug":"","download_url":""},"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- 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