{"id":16013,"date":"2017-11-08T11:54:18","date_gmt":"2017-11-08T18:54:18","guid":{"rendered":"https:\/\/memberpress.com\/?p=16013"},"modified":"2025-09-04T11:31:02","modified_gmt":"2025-09-04T15:31:02","slug":"the-benefits-of-adding-live-chat-to-your-membership-site","status":"publish","type":"post","link":"https:\/\/memberpress.com\/fr\/blog\/the-benefits-of-adding-live-chat-to-your-membership-site\/","title":{"rendered":"Les avantages de l'ajout d'un chat en direct \u00e0 votre site d'adh\u00e9sion"},"content":{"rendered":"<p>Vous souhaitez augmenter les taux de conversion de votre site d'adh\u00e9sion, offrir un meilleur service \u00e0 vos clients ? <a href=\"https:\/\/memberpress.com\/fr\/blog\/social-logins-wordpress\/\" data-wpil-monitor-id=\"12\">exp\u00e9rience utilisateur<\/a>et m\u00eame d'am\u00e9liorer <a href=\"https:\/\/memberpress.com\/fr\/blog\/membership-site-retention\/\">fid\u00e9lisation des membres<\/a>? Ajout <a href=\"https:\/\/memberpress.com\/go\/livechat\/\" title=\"Lien d&#039;affiliation Livechat\" class=\"pretty-link-keyword\"rel=\"nofollow \" target=\"_blank\">chat en direct<\/a> \u00e0 votre site web pourrait \u00eatre la solution.<\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 ez-toc-wrap-center counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<label for=\"ez-toc-cssicon-toggle-item-6a1baf4fbb1e2\" class=\"ez-toc-cssicon-toggle-label\"><p class=\"ez-toc-title\" style=\"cursor:inherit\">CE QU'IL Y A \u00c0 L'INT\u00c9RIEUR<\/p>\n<span class=\"ez-toc-cssicon\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a1baf4fbb1e2\"  \/><nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/memberpress.com\/fr\/blog\/the-benefits-of-adding-live-chat-to-your-membership-site\/#Reasons_Why_Live_Chat_Is_Beneficial_for_Your_Membership_Website\" >Raisons pour lesquelles le Live Chat est b\u00e9n\u00e9fique pour votre site web d'adh\u00e9sion<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/memberpress.com\/fr\/blog\/the-benefits-of-adding-live-chat-to-your-membership-site\/#Get_to_know_your_visitors\" >Apprenez \u00e0 conna\u00eetre vos visiteurs<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/memberpress.com\/fr\/blog\/the-benefits-of-adding-live-chat-to-your-membership-site\/#Sign-up_unsure_visitors\" >Inscription des visiteurs incertains<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/memberpress.com\/fr\/blog\/the-benefits-of-adding-live-chat-to-your-membership-site\/#Overcome_last-minute_hitches\" >Surmonter les obstacles de derni\u00e8re minute<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/memberpress.com\/fr\/blog\/the-benefits-of-adding-live-chat-to-your-membership-site\/#Give_your_members_more_options\" >Offrez plus d'options \u00e0 vos membres<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/memberpress.com\/fr\/blog\/the-benefits-of-adding-live-chat-to-your-membership-site\/#Low_time-investment_communication_channel\" >Canal de communication \u00e0 faible investissement en temps<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/memberpress.com\/fr\/blog\/the-benefits-of-adding-live-chat-to-your-membership-site\/#Advantage_over_your_competitors\" >Avantage par rapport \u00e0 vos concurrents<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/memberpress.com\/fr\/blog\/the-benefits-of-adding-live-chat-to-your-membership-site\/#Inexpensive_and_easy_to_implement\" >Peu co\u00fbteux et facile \u00e0 mettre en \u0153uvre<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/memberpress.com\/fr\/blog\/the-benefits-of-adding-live-chat-to-your-membership-site\/#Best_Live-Chat_WordPress_Plugins\" >Les meilleurs plugins WordPress Live-Chat<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/memberpress.com\/fr\/blog\/the-benefits-of-adding-live-chat-to-your-membership-site\/#Final_Thoughts\" >R\u00e9flexions finales<\/a><\/li><\/ul><\/nav><\/div>\n\n<p>Bien entendu, il existe d'innombrables fa\u00e7ons d'augmenter les taux de conversion des adh\u00e9sions, dont certaines sont les suivantes <a href=\"https:\/\/memberpress.com\/fr\/tag\/conversion-rates\/\">que nous avons couvert ici<\/a>-Cependant, l'ajout d'un chat en direct pr\u00e9sente de nombreux avantages attrayants.<\/p>\n<p>Cet article ne se contente pas d'expliquer pourquoi l'offre de chat en direct est b\u00e9n\u00e9fique pour votre site web d'adh\u00e9sion, il inclut \u00e9galement quelques options pour l'impl\u00e9menter sur votre site web WordPress.<\/p>\n<p><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2017\/11\/Live-Chat-WordPress-Plugin.jpg\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-16039\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2017\/11\/Live-Chat-WordPress-Plugin.jpg\" alt=\"\" width=\"1480\" height=\"959\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2017\/11\/Live-Chat-WordPress-Plugin.jpg 1480w, https:\/\/memberpress.com\/wp-content\/uploads\/2017\/11\/Live-Chat-WordPress-Plugin-300x194.jpg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2017\/11\/Live-Chat-WordPress-Plugin-1024x664.jpg 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2017\/11\/Live-Chat-WordPress-Plugin-768x498.jpg 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2017\/11\/Live-Chat-WordPress-Plugin-262x170.jpg 262w, https:\/\/memberpress.com\/wp-content\/uploads\/2017\/11\/Live-Chat-WordPress-Plugin-840x544.jpg 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2017\/11\/Live-Chat-WordPress-Plugin-1056x684.jpg 1056w, https:\/\/memberpress.com\/wp-content\/uploads\/2017\/11\/Live-Chat-WordPress-Plugin-700x454.jpg 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2017\/11\/Live-Chat-WordPress-Plugin-156x101.jpg 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2017\/11\/Live-Chat-WordPress-Plugin-1080x700.jpg 1080w\" sizes=\"(max-width: 1480px) 100vw, 1480px\" \/><\/a><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Reasons_Why_Live_Chat_Is_Beneficial_for_Your_Membership_Website\"><\/span>Raisons pour lesquelles le Live Chat est b\u00e9n\u00e9fique pour votre site web d'adh\u00e9sion<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Si vous craignez que le chat en direct ne vous prenne tout votre temps, ne vous inqui\u00e9tez pas. Les meilleures solutions de chat en direct facilitent la d\u00e9sactivation temporaire du service. M\u00eame en activant le chat en direct pendant une heure ou deux par jour, vous pouvez profiter des nombreux avantages de cette fonctionnalit\u00e9, sans qu'elle ne prenne le dessus sur votre vie. Si votre exp\u00e9rience du chat en direct est b\u00e9n\u00e9fique pour votre entreprise, il pourrait devenir un autre moyen de communication. <a href=\"https:\/\/memberpress.com\/fr\/growing-your-membership-site-with-automation-and-outsourcing\/\">domaine de votre site d'adh\u00e9sion qui peut \u00eatre externalis\u00e9<\/a>.<\/p>\n<p><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2017\/11\/Live-Chat-Example.png\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-16037\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2017\/11\/Live-Chat-Example.png\" alt=\"\" width=\"1480\" height=\"969\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2017\/11\/Live-Chat-Example.png 1480w, https:\/\/memberpress.com\/wp-content\/uploads\/2017\/11\/Live-Chat-Example-300x196.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2017\/11\/Live-Chat-Example-1024x670.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2017\/11\/Live-Chat-Example-768x503.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2017\/11\/Live-Chat-Example-260x170.png 260w, https:\/\/memberpress.com\/wp-content\/uploads\/2017\/11\/Live-Chat-Example-840x550.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2017\/11\/Live-Chat-Example-1045x684.png 1045w, https:\/\/memberpress.com\/wp-content\/uploads\/2017\/11\/Live-Chat-Example-700x458.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2017\/11\/Live-Chat-Example-156x102.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2017\/11\/Live-Chat-Example-1080x707.png 1080w\" sizes=\"(max-width: 1480px) 100vw, 1480px\" \/><\/a><\/p>\n<p>Pour vous aider \u00e0 d\u00e9cider si le chat en direct convient \u00e0 votre projet, examinons quelques-uns des avantages associ\u00e9s \u00e0 cette fonctionnalit\u00e9 interactive du site web.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Get_to_know_your_visitors\"><\/span>Apprenez \u00e0 conna\u00eetre vos visiteurs<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Plus vous en saurez sur les besoins et les souhaits de votre public cible, mieux vous serez en mesure de le servir avec votre site d'adh\u00e9sion. Gr\u00e2ce \u00e0 quelques <a href=\"https:\/\/memberpress.com\/fr\/optimize-your-business-with-advanced-membership-site-reporting\/\">d'excellents outils de reporting pour les sites d'affiliation<\/a>Il est relativement facile d'\u00e9tudier et d'analyser les visiteurs qui deviennent des membres payants. En revanche, il est beaucoup plus difficile d'atteindre les personnes qui ne participent pas \u00e0 votre programme.<\/p>\n<p>L'ajout d'une fonction de chat en direct accessible en dehors de votre zone prot\u00e9g\u00e9e r\u00e9serv\u00e9e aux membres vous donne une bonne occasion de communiquer avec les visiteurs qui ont trouv\u00e9 votre site web mais n'ont pas encore choisi de devenir membres. Avec un outil de chat en direct, vous pouvez les interroger sur leurs probl\u00e8mes, savoir pourquoi ils sont int\u00e9ress\u00e9s par votre programme et quelles sont leurs r\u00e9serves.<\/p>\n<p>Ces informations peuvent s'av\u00e9rer pr\u00e9cieuses pour am\u00e9liorer votre contenu et votre image de marque. <a href=\"https:\/\/memberpress.com\/fr\/how-to-create-a-landing-page-for-your-membership-site\/\">optimiser la page d'atterrissage de votre site d'adh\u00e9sion<\/a>.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Sign-up_unsure_visitors\"><\/span>Inscription des visiteurs incertains<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Il est \u00e9vident que vous ne voulez pas contraindre les visiteurs h\u00e9sitants \u00e0 s'inscrire, mais les gens ont souvent des r\u00e9serves de derni\u00e8re minute qui les emp\u00eachent de franchir le pas et de s'inscrire. Parfois, une rapide session de chat en direct peut apaiser les craintes et les inqui\u00e9tudes, ce qui permet aux visiteurs de s'inscrire en toute confiance sur votre site d'adh\u00e9sion.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Overcome_last-minute_hitches\"><\/span>Surmonter les obstacles de derni\u00e8re minute<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Des probl\u00e8mes peuvent survenir m\u00eame si vous faites tout ce qui est en votre pouvoir pour <a href=\"https:\/\/memberpress.com\/fr\/best-wordpress-plugins-to-keep-your-website-maintained\/\">maintenir votre site web WordPress bien entretenu<\/a>. Il se peut que votre processeur de paiement soit d\u00e9faillant ou qu'une mise \u00e0 jour de votre th\u00e8me provoque un probl\u00e8me sur votre site. Il se peut qu'un visiteur n'ait pas ses coordonn\u00e9es de paiement \u00e0 port\u00e9e de main. Quelle qu'en soit la raison, il arrive qu'un visiteur ne parvienne pas \u00e0 terminer le processus d'inscription d'un membre.<\/p>\n<p>Le chat en direct leur permet de parler \u00e0 quelqu'un qui peut les aider \u00e0 r\u00e9soudre le probl\u00e8me. M\u00eame si vous ne pouvez pas terminer le processus d'inscription avec eux \u00e0 ce moment-l\u00e0, vous pouvez utiliser la fonctionnalit\u00e9 de chat en direct pour leur demander leurs coordonn\u00e9es une fois que le probl\u00e8me qui les emp\u00eache de s'inscrire est r\u00e9solu.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Give_your_members_more_options\"><\/span>Offrez plus d'options \u00e0 vos membres<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>L'ajout d'une base de connaissances ou d'une FAQ \u00e0 votre site d'adh\u00e9sion permet \u00e0 vos membres de s'aider eux-m\u00eames. Cependant, ils ont parfois besoin de vous contacter. En activant le chat en direct, vous am\u00e9liorez l'exp\u00e9rience des utilisateurs qui pr\u00e9f\u00e8rent ce mode de communication.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Low_time-investment_communication_channel\"><\/span>Canal de communication \u00e0 faible investissement en temps<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Non seulement l'ajout d'un chat en direct sur votre site offre aux visiteurs un autre canal de communication, mais il r\u00e9duit \u00e9galement les frais g\u00e9n\u00e9raux de votre service d'assistance. Parfois, un probl\u00e8me peut \u00eatre r\u00e9solu en quelques minutes de chat en direct plut\u00f4t qu'en une s\u00e9rie d'e-mails ou de messages dans un forum d'assistance.<\/p>\n<p>L'ouverture d'une session de chat en direct est \u00e9galement peu chronophage pour les visiteurs. En r\u00e8gle g\u00e9n\u00e9rale, le chat en ligne est un processus sans friction, sans inscription ni formulaire \u00e0 remplir, ce que les visiteurs appr\u00e9cieront certainement au moment o\u00f9 ils en auront besoin.<\/p>\n<p>Comme vous pouvez le constater, le chat en direct contribue \u00e0 satisfaire vos visiteurs et vos membres tout en r\u00e9duisant votre charge de travail li\u00e9e \u00e0 l'assistance.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Advantage_over_your_competitors\"><\/span>Avantage par rapport \u00e0 vos concurrents<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Parfois, la meilleure raison d'ajouter le chat en direct \u00e0 votre site d'affiliation est l'avantage qu'il vous procure par rapport \u00e0 vos concurrents. Le chat en direct vous donne l'occasion de d\u00e9montrer votre engagement en mati\u00e8re de service \u00e0 la client\u00e8le et d'assistance aux utilisateurs, en temps r\u00e9el. Il vous aide \u00e0 cr\u00e9er une bonne impression aupr\u00e8s de votre public cible, qui se sentira plus \u00e0 l'aise pour transmettre ses coordonn\u00e9es de paiement et adh\u00e9rer \u00e0 votre programme.<\/p>\n<p>Le chat en direct vous permet non seulement de r\u00e9pondre aux questions des visiteurs qui ne sont pas s\u00fbrs de vouloir s'inscrire, mais il peut aussi \u00eatre une fonction suppl\u00e9mentaire qui vous permet de vous \u00e9lever au-dessus de la concurrence et d'augmenter la valeur per\u00e7ue de votre produit.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Inexpensive_and_easy_to_implement\"><\/span>Peu co\u00fbteux et facile \u00e0 mettre en \u0153uvre<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Que vous utilisiez ou non WordPress pour votre site d'adh\u00e9sion, il existe des options gratuites et peu co\u00fbteuses pour ajouter un chat en direct \u00e0 votre site, ainsi que des services haut de gamme.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Best_Live-Chat_WordPress_Plugins\"><\/span>Les meilleurs plugins WordPress Live-Chat<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2017\/11\/Live-Chat-Plugin.jpg\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-16038\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2017\/11\/Live-Chat-Plugin.jpg\" alt=\"\" width=\"1480\" height=\"780\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2017\/11\/Live-Chat-Plugin.jpg 1480w, https:\/\/memberpress.com\/wp-content\/uploads\/2017\/11\/Live-Chat-Plugin-300x158.jpg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2017\/11\/Live-Chat-Plugin-1024x540.jpg 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2017\/11\/Live-Chat-Plugin-768x405.jpg 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2017\/11\/Live-Chat-Plugin-323x170.jpg 323w, https:\/\/memberpress.com\/wp-content\/uploads\/2017\/11\/Live-Chat-Plugin-840x443.jpg 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2017\/11\/Live-Chat-Plugin-1216x641.jpg 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2017\/11\/Live-Chat-Plugin-700x369.jpg 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2017\/11\/Live-Chat-Plugin-156x82.jpg 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2017\/11\/Live-Chat-Plugin-1080x569.jpg 1080w\" sizes=\"(max-width: 1480px) 100vw, 1480px\" \/><\/a><\/p>\n<p>Voici quelques plugins et services WordPress de chat en direct qui peuvent vous aider \u00e0 ajouter ce mode de communication \u00e0 votre site web :<\/p>\n<ul>\n<li><a href=\"https:\/\/wordpress.org\/plugins\/wp-live-chat-support\/\">WP Live Chat Support<\/a>- ajoute le chat en direct \u00e0 votre WordPress gratuitement, bien qu'il y ait des mises \u00e0 niveau premium disponibles.<\/li>\n<li><a href=\"https:\/\/codecanyon.net\/item\/wordpress-live-chat-plugin\/3952877\">Plugin WordPress Live Chat<\/a>-un plugin WordPress premium et abordable avec de nombreuses fonctionnalit\u00e9s utiles.<\/li>\n<li>Les <a href=\"https:\/\/wordpress.org\/plugins\/zopim-live-chat\/\">Zendesk Chat<\/a> vous permet d'essayer gratuitement les fonctionnalit\u00e9s de base de leur service de chat en direct.<\/li>\n<li><a href=\"https:\/\/www.olark.com\/\">Olark<\/a>-un service de chat en direct premium riche en fonctionnalit\u00e9s qui s'int\u00e8gre \u00e0 WordPress ainsi qu'\u00e0 de nombreux autres types de sites web.<\/li>\n<\/ul>\n<p>Qu'il s'agisse d'un plugin WordPress gratuit ou d'int\u00e9grations avec des services de chat en direct haut de gamme, il existe une solution pour tous les budgets.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Final_Thoughts\"><\/span>R\u00e9flexions finales<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Vous \u00eates convaincu que l'ajout d'un chat en direct \u00e0 votre site web d'adh\u00e9sion est un moyen efficace de le faire passer \u00e0 la vitesse sup\u00e9rieure ? Nous esp\u00e9rons que vous y r\u00e9fl\u00e9chissez s\u00e9rieusement.<\/p>\n<p>Que vous souhaitiez r\u00e9server ce canal de communication \u00e0 vos membres pour <a href=\"https:\/\/memberpress.com\/fr\/how-to-increase-membership-site-engagement-with-video\/\">accro\u00eetre l'engagement<\/a> et <a href=\"https:\/\/memberpress.com\/fr\/end-involuntary-membership-site-churn\/\">r\u00e9duire le taux de d\u00e9sabonnement<\/a> ou l'utiliser comme outil de vente pour am\u00e9liorer les taux de conversion de vos membres, le chat en direct est un outil flexible qui peut \u00eatre utilis\u00e9 selon vos propres conditions.<\/p>\n<p><em>Que pensez-vous de l'ajout d'un chat en direct \u00e0 votre site web d'adh\u00e9sion ? N'h\u00e9sitez pas \u00e0 nous en faire part dans les commentaires ci-dessous. <\/em><\/p>","protected":false},"excerpt":{"rendered":"<p>Want to increase your membership-site conversion rates, offer a better user experience, and even improve member retention? Adding live chat to your website could be your answer. Of course, there are countless ways to increase membership conversion rates\u2014some of which we\u2019ve covered here\u2014however, adding live chat has many appealing benefits. Not only does this article 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