{"id":17182,"date":"2018-12-03T10:37:25","date_gmt":"2018-12-03T17:37:25","guid":{"rendered":"https:\/\/memberpress.com\/?p=17182"},"modified":"2018-12-03T10:37:25","modified_gmt":"2018-12-03T17:37:25","slug":"5-reasons-artists-can-benefit-from-running-a-membership-site","status":"publish","type":"post","link":"https:\/\/memberpress.com\/fr\/blog\/5-reasons-artists-can-benefit-from-running-a-membership-site\/","title":{"rendered":"5 raisons pour lesquelles les artistes peuvent tirer profit de la gestion d'un site d'adh\u00e9sion"},"content":{"rendered":"<p>Les sites de crowdfunding comme Patreon ont d\u00e9montr\u00e9 que <a href=\"https:\/\/blog.fundly.com\/crowdfunding-statistics\/\" target=\"_blank\" rel=\"noopener\">les fans sont pr\u00eats \u00e0 payer un suppl\u00e9ment<\/a> pour soutenir les artistes, notamment en \u00e9change de contenus exclusifs. Toutefois, ces sites facturent g\u00e9n\u00e9ralement des frais et peuvent m\u00eame pr\u00e9lever une partie de vos revenus. En outre, vous n'avez pas le contr\u00f4le des lignes directrices ou des changements de prix.<\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 ez-toc-wrap-center counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<label for=\"ez-toc-cssicon-toggle-item-69fbaea2321f5\" class=\"ez-toc-cssicon-toggle-label\"><p class=\"ez-toc-title\" style=\"cursor:inherit\">CE QU'IL Y A \u00c0 L'INT\u00c9RIEUR<\/p>\n<span class=\"ez-toc-cssicon\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69fbaea2321f5\"  \/><nav><ul class='ez-toc-list ez-toc-list-level-1' ><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/memberpress.com\/fr\/blog\/5-reasons-artists-can-benefit-from-running-a-membership-site\/#1_You_Can_Reap_the_Power_of_Crowdfunding\" >1. Vous pouvez profiter de la puissance du crowdfunding<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/memberpress.com\/fr\/blog\/5-reasons-artists-can-benefit-from-running-a-membership-site\/#2_You_Can_Use_Your_Site_to_Fund_Ongoing_Projects\" >2. Vous pouvez utiliser votre site pour financer des projets en cours<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/memberpress.com\/fr\/blog\/5-reasons-artists-can-benefit-from-running-a-membership-site\/#3_A_Membership_Site_Enables_You_to_Keep_All_of_Your_Profits\" >3. Un site d'adh\u00e9sion vous permet de conserver tous vos b\u00e9n\u00e9fices<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/memberpress.com\/fr\/blog\/5-reasons-artists-can-benefit-from-running-a-membership-site\/#4_You_Can_Stay_in_Control_of_Your_Project\" >4. Vous pouvez garder le contr\u00f4le de votre projet<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/memberpress.com\/fr\/blog\/5-reasons-artists-can-benefit-from-running-a-membership-site\/#5_Youll_Be_Able_to_Attract_More_Views\" >5. Vous serez en mesure d'attirer plus de visiteurs<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/memberpress.com\/fr\/blog\/5-reasons-artists-can-benefit-from-running-a-membership-site\/#How_to_Start_Your_Own_Membership_Website\" >Comment cr\u00e9er son propre site web pour les membres<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/memberpress.com\/fr\/blog\/5-reasons-artists-can-benefit-from-running-a-membership-site\/#Conclusion\" >Conclusion<\/a><\/li><\/ul><\/nav><\/div>\n\n<p>Heureusement, il est facile pour les artistes de cr\u00e9er leurs propres <a href=\"https:\/\/memberpress.com\/fr\/membership-sites-101\/\" target=\"_blank\" rel=\"noopener\">sites d'adh\u00e9sion<\/a>\u00a0\u00e0 la place. En cr\u00e9ant et en g\u00e9rant votre propre site, vous pouvez contr\u00f4ler enti\u00e8rement votre structure de prix et la configuration de votre programme. Plus important encore, vous pouvez conserver 100% des promesses de dons de vos fans et communiquer avec eux comme bon vous semble.<\/p>\n<p>Dans cet article, nous verrons comment l'utilisation d'une plateforme <a href=\"https:\/\/memberpress.com\/fr\/\" target=\"_blank\" rel=\"noopener\">comme MemberPress<\/a> peut \u00eatre une alternative intelligente aux sites de crowdfunding pour les artistes de tous bords. Commen\u00e7ons par le haut !<\/p>\n<h3><span class=\"ez-toc-section\" id=\"1_You_Can_Reap_the_Power_of_Crowdfunding\"><\/span>1. Vous pouvez profiter de la puissance du crowdfunding<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>En cr\u00e9ant une page de crowdfunding, vous pouvez exploiter une source de revenus tr\u00e8s puissante. Le crowdfunding est un syst\u00e8me qui vous permet d'exploiter un public nouveau ou existant, en demandant \u00e0 des personnes individuelles de contribuer autant qu'elles le peuvent \u00e0 un projet, m\u00eame pour une somme aussi minime que $1. En 2017, le crowdfunding a contribu\u00e9 \u00e0\u00a0<a href=\"https:\/\/blog.fundly.com\/crowdfunding-statistics\/\" target=\"_blank\" rel=\"noopener\">$65 milliard<\/a>\u00a0\u00e0 l'\u00e9conomie mondiale.<\/p>\n<p>En particulier, le crowdfunding peut \u00eatre un excellent moyen pour les artistes de gagner de l'argent directement aupr\u00e8s de leurs fans. Dans l'album d'Amanda Palmer <a href=\"https:\/\/www.ted.com\/talks\/amanda_palmer_the_art_of_asking?language=en\" target=\"_blank\" rel=\"noopener\">Discours TED<\/a>Par exemple, elle explique comment elle a utilis\u00e9 cette technique pour se d\u00e9tacher de sa maison de disques et devenir une musicienne v\u00e9ritablement ind\u00e9pendante.<\/p>\n<p><img decoding=\"async\" class=\"size-full wp-image-17183 aligncenter\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2018\/11\/Screen-Shot-2018-11-21-at-1.25.31-PM.png\" alt=\"L&#039;art de demander d&#039;Amanda Palmer\" width=\"765\" height=\"518\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2018\/11\/Screen-Shot-2018-11-21-at-1.25.31-PM.png 765w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/11\/Screen-Shot-2018-11-21-at-1.25.31-PM-300x203.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/11\/Screen-Shot-2018-11-21-at-1.25.31-PM-251x170.png 251w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/11\/Screen-Shot-2018-11-21-at-1.25.31-PM-700x474.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/11\/Screen-Shot-2018-11-21-at-1.25.31-PM-156x106.png 156w\" sizes=\"(max-width: 765px) 100vw, 765px\" \/><\/p>\n<p>En tant qu'artiste, il peut \u00eatre difficile de trouver un soutien commercial pour votre travail. Toutefois, si vous avez des fans, ou m\u00eame des amis et des membres de votre famille qui vous soutiennent, vous pouvez leur demander de soutenir directement votre art. Un site d'adh\u00e9sion vous offre une plateforme pour accepter ces investissements.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"2_You_Can_Use_Your_Site_to_Fund_Ongoing_Projects\"><\/span>2. Vous pouvez utiliser votre site pour financer des projets en cours<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Plate-forme de crowdsourcing <a href=\"https:\/\/www.kickstarter.com\/\" target=\"_blank\" rel=\"noopener\">Kickstarter<\/a> est bien connue pour lancer de nombreux projets \u00e0 succ\u00e8s. Cependant, toutes les \u0153uvres d'art ne se pr\u00eatent pas au processus habituel de la plateforme. Si vous travaillez sur un projet plus long, tel qu'un roman, ou sur un projet qui n'a pas de r\u00e9sultat pr\u00e9cis (comme un webcomic), il peut \u00eatre difficile d'utiliser Kickstarter et d'autres sites web similaires.<\/p>\n<p>Heureusement, un site d'adh\u00e9sion constitue un excellent moyen de financer vos projets en cours. Par exemple, si vous avez d\u00e9j\u00e0 un site web sur lequel vous publiez vos travaux, vous pouvez facilement ajouter une section qui offre du contenu bonus derri\u00e8re un mur payant.<\/p>\n<p>Dans ce cas, vos \u0153uvres existantes continueront d'attirer des fans sur votre site, et toute personne souhaitant vous soutenir ou aimant votre art sera tent\u00e9e de payer pour voir ce contenu suppl\u00e9mentaire. Vous pouvez proposer des esquisses ou des enregistrements de d\u00e9monstrations, ou m\u00eame publier du contenu pour vos membres un jour avant de le partager avec le public.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"3_A_Membership_Site_Enables_You_to_Keep_All_of_Your_Profits\"><\/span>3. Un site d'adh\u00e9sion vous permet de conserver tous vos b\u00e9n\u00e9fices<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Si vous utilisez un service de crowdfunding, vous serez presque certainement soumis \u00e0 sa structure de frais. En voici un exemple, <a href=\"https:\/\/support.patreon.com\/hc\/en-us\/articles\/204606125-How-do-you-calculate-fees-\" target=\"_blank\" rel=\"noopener\">Patreon prend 5%<\/a> de chaque transaction, en plus des frais normaux de traitement des cartes de cr\u00e9dit. Kickstarter <a href=\"https:\/\/www.kickstarter.com\/help\/fees\" target=\"_blank\" rel=\"noopener\">prend \u00e9galement 5%<\/a> de vos promesses de dons.<\/p>\n<p>Cela peut sembler peu, mais si vous gagnez ne serait-ce que $5.000 par an gr\u00e2ce \u00e0 votre public, vous devrez renoncer \u00e0 $250 de ce montant. Cependant, si vous <a href=\"https:\/\/memberpress.com\/fr\/get-a-wordpress-membership-site-in-5-minutes-with-memberpress\/\" target=\"_blank\" rel=\"noopener\">cr\u00e9er votre propre<\/a> vous pourrez garder tout l'argent que vos fans vous promettent.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"4_You_Can_Stay_in_Control_of_Your_Project\"><\/span>4. Vous pouvez garder le contr\u00f4le de votre projet<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>L'un des aspects les plus attrayants de la gestion de votre propre site d'adh\u00e9sion est que vous gardez le contr\u00f4le total de sa conception et de sa structure tarifaire. Avec les sites de crowdfunding, il n'y a aucun moyen d'\u00e9viter les changements au niveau de l'entreprise - votre site est \u00e0 la merci du service que vous utilisez.<\/p>\n<p>Par exemple, l'ann\u00e9e derni\u00e8re, Patreon a introduit un changement qui a conduit de nombreux m\u00e9c\u00e8nes \u00e0 <a href=\"https:\/\/www.inverse.com\/article\/39424-patreon-user-distrust-fees-backlash\" target=\"_blank\" rel=\"noopener\">retirer leur soutien<\/a>. Face au toll\u00e9, l'entreprise a fait marche arri\u00e8re, mais le mal \u00e9tait d\u00e9j\u00e0 fait. De nombreux utilisateurs de Patreon <a href=\"https:\/\/www.washingtonpost.com\/news\/the-intersect\/wp\/2017\/12\/13\/facing-a-rebellion-of-furious-creators-patreon-backs-away-from-a-new-fee\/?utm_term=.b5a5c6de1466\" target=\"_blank\" rel=\"noopener\">promesses perdues<\/a> en raison de l'incident.<\/p>\n<p>Lorsque vous d\u00e9pendez des revenus de vos fans pour une partie ou la totalit\u00e9 de vos revenus, il est crucial que rien ne vienne d\u00e9truire leur confiance. Si vous cr\u00e9ez votre propre site d'adh\u00e9sion, vous \u00e9viterez de vous retrouver confront\u00e9 \u00e0 un probl\u00e8me tel que le changement de tarification de Patreon. Au contraire, vous aurez un contr\u00f4le total sur vos structures et politiques tarifaires.<\/p>\n<h3><span class=\"ez-toc-section\" id=\"5_Youll_Be_Able_to_Attract_More_Views\"><\/span>5. Vous serez en mesure d'attirer plus de visiteurs<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Les services de crowdfunding tels que Patreon vous obligent \u00e0 h\u00e9berger le contenu sur leurs propres sites web. Cela peut sembler inoffensif, mais cela peut en fait rendre la mise en \u0153uvre plus difficile\u00a0<a href=\"https:\/\/memberpress.com\/fr\/simple-seo-strategies-for-membership-websites\/\" target=\"_blank\" rel=\"noopener\">Optimisation des moteurs de recherche (SEO)<\/a>\u00a0des techniques qui g\u00e9n\u00e8rent du trafic. En gardant les visiteurs sur votre propre site, vous pouvez am\u00e9liorer votre r\u00e9f\u00e9rencement, tout en augmentant les chances que de nouvelles personnes d\u00e9couvrent votre travail.<\/p>\n<p>En incluant \u00e9galement le contenu bonus que vous fournissez sur votre site, vous maximiserez le temps que les visiteurs y passent. Le fait de diriger les visiteurs vers une autre page de votre site peut \u00e9galement contribuer \u00e0 cr\u00e9er des liens vers d'autres sites.\u00a0<a href=\"https:\/\/moz.com\/learn\/seo\/internal-link\">liens internes<\/a>. Globalement, plus il y a de personnes qui s'engagent sur votre site, <a href=\"https:\/\/www.forbes.com\/sites\/briansutter\/2018\/03\/24\/7-user-engagement-metrics-that-influence-seo\/#14e2454c567b\" target=\"_blank\" rel=\"noopener\">plus il est bon<\/a> pour votre r\u00e9f\u00e9rencement (et, en fin de compte, votre trafic).<\/p>\n<h2><span class=\"ez-toc-section\" id=\"How_to_Start_Your_Own_Membership_Website\"><\/span>Comment cr\u00e9er son propre site web pour les membres<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Heureusement, il est facile de se lancer dans la cr\u00e9ation d'un site web pour les membres. Nous vous recommandons d'utiliser\u00a0<a href=\"https:\/\/wordpress.org\" target=\"_blank\" rel=\"noopener\">WordPress<\/a>qui est une solution simple mais puissante de cr\u00e9ation de sites web. Il s'int\u00e8gre \u00e9galement \u00e0 notre\u00a0<a href=\"https:\/\/memberpress.com\/fr\/\" target=\"_blank\" rel=\"noopener\">Plugin MemberPress<\/a>Le site est un outil flexible permettant de cr\u00e9er des sites d'adh\u00e9sion de tous types.<\/p>\n<p>WordPress et MemberPress vous permettent tous deux d'utiliser une interface visuelle, sans qu'aucune exp\u00e9rience en mati\u00e8re de codage ne soit n\u00e9cessaire. Les artistes en particulier appr\u00e9cieront la possibilit\u00e9 de <a href=\"https:\/\/www.smashingmagazine.com\/2016\/01\/create-customize-wordpress-child-theme\/\" target=\"_blank\" rel=\"noopener\">cr\u00e9er son propre design<\/a> l'apparence du site.<\/p>\n<p>La premi\u00e8re \u00e9tape consiste \u00e0 <a href=\"https:\/\/www.wpbeginner.com\/guides\/\" target=\"_blank\" rel=\"noopener\">cr\u00e9er un site WordPress<\/a>si vous n'en avez pas d\u00e9j\u00e0 un. Il vous suffit de trouver un service d'h\u00e9bergement qui propose des options d'installation facile de WordPress, et vous pourrez commencer en moins d'une heure :<\/p>\n<p><img decoding=\"async\" class=\"size-full wp-image-17184 aligncenter\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2018\/11\/Screen-Shot-2018-10-24-at-12.47.05-PM.png\" alt=\"Installation facile de WordPress\" width=\"658\" height=\"652\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2018\/11\/Screen-Shot-2018-10-24-at-12.47.05-PM.png 658w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/11\/Screen-Shot-2018-10-24-at-12.47.05-PM-300x297.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/11\/Screen-Shot-2018-10-24-at-12.47.05-PM-150x150.png 150w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/11\/Screen-Shot-2018-10-24-at-12.47.05-PM-172x170.png 172w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/11\/Screen-Shot-2018-10-24-at-12.47.05-PM-620x614.png 620w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/11\/Screen-Shot-2018-10-24-at-12.47.05-PM-523x518.png 523w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/11\/Screen-Shot-2018-10-24-at-12.47.05-PM-156x156.png 156w\" sizes=\"(max-width: 658px) 100vw, 658px\" \/><br \/>\nUne fois que vous avez fait cela, vous pouvez facilement <a href=\"https:\/\/memberpress.com\/fr\/new-to-memberpress-tips-for-getting-started-and-being-successful\/\" target=\"_blank\" rel=\"noopener\">cr\u00e9er un site d'adh\u00e9sion<\/a> avec MemberPress. Tout ce que vous avez \u00e0 faire, c'est <a href=\"https:\/\/memberpress.com\/fr\/plans\/pricing\/\" target=\"_blank\" rel=\"noopener\">acheter une licence<\/a>et installez le plugin sur votre site WordPress :<\/p>\n<p><img decoding=\"async\" class=\"size-full wp-image-17185 aligncenter\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2018\/11\/Screen-Shot-2018-11-21-at-2.49.38-PM.png\" alt=\"Installation de MemberPress\" width=\"1127\" height=\"456\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2018\/11\/Screen-Shot-2018-11-21-at-2.49.38-PM.png 1127w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/11\/Screen-Shot-2018-11-21-at-2.49.38-PM-300x121.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/11\/Screen-Shot-2018-11-21-at-2.49.38-PM-1024x414.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/11\/Screen-Shot-2018-11-21-at-2.49.38-PM-768x311.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/11\/Screen-Shot-2018-11-21-at-2.49.38-PM-420x170.png 420w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/11\/Screen-Shot-2018-11-21-at-2.49.38-PM-840x340.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/11\/Screen-Shot-2018-11-21-at-2.49.38-PM-700x283.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/11\/Screen-Shot-2018-11-21-at-2.49.38-PM-156x63.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/11\/Screen-Shot-2018-11-21-at-2.49.38-PM-1080x437.png 1080w\" sizes=\"(max-width: 1127px) 100vw, 1127px\" \/><\/p>\n<p>D\u00e8s que MemberPress est activ\u00e9, vous pouvez <a href=\"https:\/\/memberpress.com\/fr\/docs\/memberpress-in-five-minutes\/\" target=\"_blank\" rel=\"noopener\">configurer ses param\u00e8tres<\/a> en cinq minutes environ. \u00c0 partir de l\u00e0, vous pouvez commencer \u00e0 placer une partie du contenu de votre site derri\u00e8re un mur payant. Vous pouvez m\u00eame cr\u00e9er plusieurs niveaux de donateurs pour diff\u00e9rents types de contenu.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>Conclusion<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Le crowdfunding peut \u00eatre un moyen efficace pour les artistes de g\u00e9n\u00e9rer des revenus directement aupr\u00e8s de leurs fans. De plus, en cr\u00e9ant votre propre <a href=\"https:\/\/memberpress.com\/fr\/membership-sites-101\/\" target=\"_blank\" rel=\"noopener\">site d'adh\u00e9sion<\/a> vous permet de recevoir un soutien continu de la part de vos supporters. Cela peut vous permettre de vous d\u00e9velopper en tant qu'artiste, tout en permettant \u00e0 vos fans les plus d\u00e9vou\u00e9s de recevoir des contenus exclusifs.<\/p>\n<p>Voici quelques-unes des raisons pour lesquelles les artistes peuvent b\u00e9n\u00e9ficier de <a href=\"https:\/\/memberpress.com\/fr\/new-to-memberpress-tips-for-getting-started-and-being-successful\/\" target=\"_blank\" rel=\"noopener\">cr\u00e9er leurs propres sites d'adh\u00e9sion<\/a> inclure :<\/p>\n<ol>\n<li><strong>Vous pouvez profiter de la puissance du crowdfunding.<\/strong>\u00a0Le crowdfunding a gagn\u00e9 en popularit\u00e9 ces derni\u00e8res ann\u00e9es, et ce pour de bonnes raisons. C'est un moyen de gagner de l'argent directement aupr\u00e8s de vos fans, sans avoir \u00e0 se plier \u00e0 des int\u00e9r\u00eats commerciaux.<\/li>\n<li><strong>Vous pourrez financer des projets en cours.<\/strong>\u00a0Les sites d'adh\u00e9sion sont parfaits pour les projets \u00e0 long terme tels que les romans, les films et les bandes dessin\u00e9es.<\/li>\n<li><strong>Vous pouvez conserver tous vos b\u00e9n\u00e9fices.<\/strong>\u00a0Si vous utilisez un service de crowdfunding comme Patreon, vous devrez renoncer \u00e0 une partie de chaque promesse de don pour payer les frais.<\/li>\n<li><strong>Il est plus facile de garder le contr\u00f4le de vos projets.<\/strong>\u00a0Avec un site d'adh\u00e9sion, vous \u00eates totalement ma\u00eetre de vos tarifs et de la conception de votre site. En revanche, si vous utilisez un service de crowdfunding, vous risquez d'\u00eatre soumis \u00e0 ses caprices.<\/li>\n<li><strong>En g\u00e9rant son propre site, il est plus facile d'attirer des visiteurs.<\/strong>\u00a0Plus les visiteurs passent de temps sur votre site, mieux c'est pour votre r\u00e9f\u00e9rencement. C'est pourquoi il est plus judicieux d'h\u00e9berger votre propre contenu plut\u00f4t que d'utiliser un site web externe.<\/li>\n<\/ol>\n<p>Avez-vous des questions sur l'utilisation d'un site d'adh\u00e9sion en tant qu'artiste ? Faites-nous en part dans la section des commentaires ci-dessous !<\/p>","protected":false},"excerpt":{"rendered":"<p>Crowdfunding sites like Patreon have demonstrated that fans are willing to pay extra to support artists, especially in exchange for exclusive content. However, those sites usually charge fees, and might even take a portion of your revenue. Additionally, you\u2019re not in control of policy guidelines or pricing changes. Fortunately, it\u2019s easy for artists to create [\u2026]<\/p>\n","protected":false},"author":76756,"featured_media":17233,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_strive_editorial_status":"not-started","_strive_copy_of":0,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","_strive_checklists":"\"\"","_strive_active_checklist":"62291e2bb2422","_strive_post_notes":"","footnotes":""},"categories":[69],"tags":[],"class_list":{"0":"post-17182","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-advice","8":"entry"},"acf":{"plans":["scale"],"is_featured":false,"download_source":"none","mothership_slug":"","download_url":""},"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 4.9.6.2 - aioseo.com -->\n\t<meta name=\"description\" content=\"Creating a membership site can be a smart way for artists to raise money. 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