{"id":17358,"date":"2019-01-28T10:49:44","date_gmt":"2019-01-28T17:49:44","guid":{"rendered":"https:\/\/memberpress.com\/?p=17358"},"modified":"2024-08-22T13:23:38","modified_gmt":"2024-08-22T17:23:38","slug":"membership-site-reasons","status":"publish","type":"post","link":"https:\/\/memberpress.com\/fr\/blog\/membership-site-reasons\/","title":{"rendered":"4 raisons de cr\u00e9er un site d'adh\u00e9sion"},"content":{"rendered":"<p class=\"wp-block-paragraph\">L'augmentation des conversions est un objectif que se fixent de nombreuses entreprises, et ce \u00e0 juste titre. Un revenu fiable peut vous permettre de d\u00e9velopper de nouveaux contenus et produits, tout en donnant \u00e0 votre entreprise un budget plus clair d'un mois \u00e0 l'autre. <\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_88 ez-toc-wrap-center counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<label for=\"ez-toc-cssicon-toggle-item-6ac243391c034\" class=\"ez-toc-cssicon-toggle-label\"><p class=\"ez-toc-title\" style=\"cursor:inherit\">CE QU'IL Y A \u00c0 L'INT\u00c9RIEUR<\/p>\n<span class=\"ez-toc-cssicon\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6ac243391c034\"  \/><nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/memberpress.com\/fr\/blog\/membership-site-reasons\/#Introducing_Membership_Sites_And_How_They_Work\" >Pr\u00e9sentation des sites d'adh\u00e9sion (et de leur fonctionnement)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/memberpress.com\/fr\/blog\/membership-site-reasons\/#4_Reasons_to_Run_a_Membership_Site\" >4 raisons de cr\u00e9er un site d'adh\u00e9sion<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/memberpress.com\/fr\/blog\/membership-site-reasons\/#1_Youll_Become_a_Respected_Source_of_Information\" >1. Vous deviendrez une source d'information reconnue<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/memberpress.com\/fr\/blog\/membership-site-reasons\/#2_You_Can_Build_an_Online_Community\" >2. Vous pouvez cr\u00e9er une communaut\u00e9 en ligne<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/memberpress.com\/fr\/blog\/membership-site-reasons\/#3_Your_Site_Can_Earn_You_a_Reliable_and_Sustainable_Income\" >3. Votre site peut vous apporter un revenu fiable et durable<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/memberpress.com\/fr\/blog\/membership-site-reasons\/#4_Youre_Able_to_Simplify_the_Process_Using_Plugins\" >4. Vous pouvez simplifier le processus \u00e0 l'aide de plugins<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/memberpress.com\/fr\/blog\/membership-site-reasons\/#Conclusion\" >Conclusion<\/a><\/li><\/ul><\/nav><\/div>\n\n\n\n\n<p class=\"wp-block-paragraph\">Si vous voulez vous assurer un flux de revenus r\u00e9gulier, la cr\u00e9ation d'un site web d'adh\u00e9sion pourrait \u00eatre la solution. Un site d'adh\u00e9sion est un site auquel les utilisateurs peuvent s'abonner, ce qui leur donne acc\u00e8s \u00e0 un contenu sp\u00e9cifique, tel que des cours et des services en ligne. Les sites d'adh\u00e9sion peuvent apporter un certain nombre d'avantages \u00e0 votre entreprise et sont relativement simples \u00e0 cr\u00e9er.<\/p>\n\n\n\n<p class=\"has-text-align-left wp-block-paragraph\">Dans ce billet, nous expliquerons comment fonctionnent les sites d'affiliation et nous pr\u00e9senterons quelques-uns de leurs avantages. <a href=\"https:\/\/memberpress.com\/fr\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (s&#039;ouvre dans un nouvel onglet)\">les outils que vous pouvez utiliser<\/a> pour en cr\u00e9er un. Nous examinerons \u00e9galement les avantages de g\u00e9rer votre propre site d'adh\u00e9sion. C'est parti ! <br><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Introducing_Membership_Sites_And_How_They_Work\"><\/span>Pr\u00e9sentation des sites d'adh\u00e9sion (et de leur fonctionnement)<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Bien que la gestion d'un site web puisse \u00eatre une carri\u00e8re \u00e9panouissante, le fait de d\u00e9pendre des ventes ne garantit pas un paiement r\u00e9gulier. C'est pourquoi de nombreuses entreprises cherchent d'autres moyens de g\u00e9n\u00e9rer des revenus plus r\u00e9guliers. L'un des moyens d'y parvenir consiste \u00e0 cr\u00e9er un site d'adh\u00e9sion.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/memberpress.com\/fr\/faqs-for-starting-a-membership-site\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (s&#039;ouvre dans un nouvel onglet)\">Un site d'adh\u00e9sion<\/a> n\u00e9cessite un compte ou un abonnement pour acc\u00e9der \u00e0 l'int\u00e9gralit\u00e9 de son contenu. Il peut s'agir d'articles de blog, de vid\u00e9os, de livres blancs, de cours et de programmes \u00e9ducatifs, etc. Lorsque vous cr\u00e9ez un site d'adh\u00e9sion, vous placez une partie ou la totalit\u00e9 de ce contenu dans des zones \u00e0 acc\u00e8s restreint. Seules les personnes qui paient un droit d'entr\u00e9e pourront les consulter :<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"1024\" height=\"490\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Screenshot-2018-12-18-at-17.02.51-1024x490.png\" alt=\"La page d&#039;accueil d&#039;un site d&#039;adh\u00e9sion cr\u00e9\u00e9 avec Moodle.\" class=\"wp-image-17360\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Screenshot-2018-12-18-at-17.02.51-1024x490.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Screenshot-2018-12-18-at-17.02.51-300x144.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Screenshot-2018-12-18-at-17.02.51-768x367.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Screenshot-2018-12-18-at-17.02.51-1536x735.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Screenshot-2018-12-18-at-17.02.51-2048x980.png 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Screenshot-2018-12-18-at-17.02.51-355x170.png 355w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Screenshot-2018-12-18-at-17.02.51-840x402.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Screenshot-2018-12-18-at-17.02.51-1216x582.png 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Screenshot-2018-12-18-at-17.02.51-1832x877.png 1832w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Screenshot-2018-12-18-at-17.02.51-700x335.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Screenshot-2018-12-18-at-17.02.51-156x75.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Screenshot-2018-12-18-at-17.02.51-1080x517.png 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Cela signifie que les utilisateurs devront devenir \u2018 membres \u2019 de votre site pour pouvoir consulter du contenu exclusif, profiter d'offres sp\u00e9ciales et faire partie d'une communaut\u00e9 plus large compos\u00e9e d'autres membres du site. Vous pouvez r\u00e9server l'acc\u00e8s \u00e0 l'ensemble de votre site aux seuls membres, ou seulement \u00e0 certaines sections : c'est \u00e0 vous de d\u00e9cider.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Heureusement, <a href=\"https:\/\/memberpress.com\/fr\/youre-ready-to-start-a-membership-site-what-now\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (s&#039;ouvre dans un nouvel onglet)\">cr\u00e9ation d'un site web pour les membres<\/a> c'est beaucoup plus simple qu'il n'y para\u00eet. De plus, ce type de site a beaucoup \u00e0 vous offrir, \u00e0 vous et \u00e0 votre entreprise.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4_Reasons_to_Run_a_Membership_Site\"><\/span>4 raisons de cr\u00e9er un site d'adh\u00e9sion<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Comme nous l'avons d\u00e9j\u00e0 mentionn\u00e9, les avantages sont nombreux. <a href=\"https:\/\/memberpress.com\/fr\/checklist-for-launching-a-new-membership-site\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (s&#039;ouvre dans un nouvel onglet)\">cr\u00e9ation d'un site d'adh\u00e9sion<\/a>. Voyons ensemble quatre des plus importants.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_Youll_Become_a_Respected_Source_of_Information\"><\/span>1. Vous deviendrez une source d'information reconnue<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Si vous proposez un site d'adh\u00e9sion ax\u00e9 sur un certain sujet ou une certaine niche, il est probable que vous en sachiez d\u00e9j\u00e0 beaucoup sur ce sujet. C'est un point crucial, car il est essentiel que les informations que vous fournissez soient factuelles et qu'elles apportent une certaine valeur \u00e0 vos utilisateurs.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Donner des conseils qui d\u00e9coulent de votre propre exp\u00e9rience (personnelle ou en tant qu'entreprise) est incroyablement b\u00e9n\u00e9fique pour votre public, car vous \u00eates en mesure de d\u00e9montrer que vous avez r\u00e9ussi. Les <a href=\"https:\/\/memberpress.com\/fr\/5-ways-to-retain-members-on-a-membership-site\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (s&#039;ouvre dans un nouvel onglet)\">la cr\u00e9dibilit\u00e9 des offres de votre site d'adh\u00e9sion<\/a> peut m\u00eame vous aider \u00e0 attirer d'autres clients de renom - ceux dont le soutien fera conna\u00eetre vos services.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Fournir des informations utiles est un bon d\u00e9but, mais il y a de nombreuses fa\u00e7ons d'am\u00e9liorer la qualit\u00e9 de l'information. <a href=\"https:\/\/memberpress.com\/fr\/make-your-membership-website-look-more-professional\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (s&#039;ouvre dans un nouvel onglet)\">renforcer votre image professionnelle<\/a> encore plus loin. Vous pouvez utiliser un th\u00e8me de haute qualit\u00e9, inclure des t\u00e9moignages de clients, etc. Plus vous travaillerez dans ce domaine, plus votre site d'affiliation donnera une bonne image de vous et de votre entreprise.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_You_Can_Build_an_Online_Community\"><\/span>2. Vous pouvez cr\u00e9er une communaut\u00e9 en ligne<strong> <\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Un site d'adh\u00e9sion solide est ax\u00e9 sur l'\u00e9change de valeurs. Vos membres doivent avoir le sentiment d'obtenir <a href=\"https:\/\/memberpress.com\/fr\/what-types-of-content-can-you-create-for-a-membership-site\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (s&#039;ouvre dans un nouvel onglet)\">bonne quantit\u00e9 de contenu<\/a> ou un soutien de la part de votre site web en \u00e9change de leur patronage.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Aller au-del\u00e0 des attentes en fournissant \u00e0 vos utilisateurs un contenu de qualit\u00e9 et en veillant \u00e0 ce qu'il soit <a rel=\"noreferrer noopener\" aria-label=\" (s&#039;ouvre dans un nouvel onglet)\" href=\"https:\/\/memberpress.com\/fr\/the-2019-guide-to-enhancing-your-membership-sites-accessibility\/\" target=\"_blank\">enti\u00e8rement accessible<\/a> augmente le niveau de valeur que vous fournissez. Ceci, \u00e0 son tour, peut <a href=\"https:\/\/resources.yieldify.com\/brand-trust-and-how-to-build-it\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (s&#039;ouvre dans un nouvel onglet)\">fid\u00e9liser vos adh\u00e9rents<\/a> et un sentiment d'investissement dans votre entreprise et votre site.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Un membre fid\u00e8le est plus susceptible de se convertir dans d'autres domaines et de vous recommander, vous et votre site, \u00e0 ses amis et \u00e0 sa famille. Ce type de communaut\u00e9 forte peut \u00eatre construit de plusieurs fa\u00e7ons, mais doit toujours \u00eatre centr\u00e9 sur les interactions que vous avez avec vos utilisateurs. Il peut s'agir d'une assistance permanente et d'une <a href=\"https:\/\/memberpress.com\/fr\/4-ways-social-media-can-boost-your-membership-site\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (s&#039;ouvre dans un nouvel onglet)\">un service client irr\u00e9prochable<\/a>ou tout simplement en veillant \u00e0 ce que le contenu que vous produisez soit de grande qualit\u00e9.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Your_Site_Can_Earn_You_a_Reliable_and_Sustainable_Income\"><\/span>3. Votre site peut vous apporter un revenu fiable et durable<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Se lancer dans la cr\u00e9ation de sa propre entreprise peut \u00eatre intimidant, surtout lorsqu'il s'agit d'\u00e9tablir un budget. Lorsque vous \u00eates <a href=\"https:\/\/memberpress.com\/fr\/marketing-tools-and-services-to-promote-your-membership-site\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (s&#039;ouvre dans un nouvel onglet)\">la fourniture d'un service ou d'un produit<\/a>, les ventes peuvent varier d'un mois \u00e0 l'autre, ce qui rend difficile d'estimer le montant dont vous disposerez \u00e0 un moment donn\u00e9.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">L'adh\u00e9sion \u00e0 votre site ne doit pas n\u00e9cessairement s'accompagner d'un prix, et dans de nombreux cas, le contenu gratuit est plus int\u00e9ressant que le contenu payant. <a rel=\"noreferrer noopener\" aria-label=\" (s&#039;ouvre dans un nouvel onglet)\" href=\"https:\/\/memberpress.com\/fr\/return-visitors-membership-site\/\" target=\"_blank\">susceptibles d'attirer les gens<\/a>. En m\u00eame temps, la mon\u00e9tisation de votre site peut vous procurer un revenu r\u00e9gulier et fiable.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">L'une des fa\u00e7ons d'y parvenir est de mettre en place un syst\u00e8me de cotisation pour votre site web, sur une base mensuelle ou annuelle. Vous pouvez \u00e9galement exiger des utilisateurs qu'ils paient pour acc\u00e9der \u00e0 certaines parties de votre site, comme un cours ou un service particulier. Vous pouvez m\u00eame faire payer un droit d'adh\u00e9sion de base qui comprend un acc\u00e8s limit\u00e9, et rendre le contenu suppl\u00e9mentaire disponible moyennant un suppl\u00e9ment.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Quoi qu'il en soit, lorsque <a href=\"https:\/\/memberpress.com\/fr\/membership-site-sales-promotions\/\" target=\"_blank\" rel=\"noreferrer noopener\">fixation des co\u00fbts<\/a> Pour votre site d'adh\u00e9sion, certains facteurs cl\u00e9s doivent \u00eatre pris en compte. Parmi ceux-ci figurent la quantit\u00e9 de contenu et l'assistance continue que vous pr\u00e9voyez d'offrir. Il est important de fixer un tarif qui rende l'exploitation du site rentable pour vous, tout en restant \u00e9quitable et abordable pour ses utilisateurs.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4_Youre_Able_to_Simplify_the_Process_Using_Plugins\"><\/span>4. Vous pouvez simplifier le processus \u00e0 l'aide de plugins<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Compte tenu de la quantit\u00e9 de travail n\u00e9cessaire \u00e0 la gestion d'un site d'affiliation, vous pouvez supposer que <a rel=\"noreferrer noopener\" aria-label=\" (s&#039;ouvre dans un nouvel onglet)\" href=\"https:\/\/memberpress.com\/fr\/how-to-turn-your-wordpress-site-into-a-learning-management-system-lms\/\" target=\"_blank\">la cr\u00e9ation de votre propre<\/a> sera une t\u00e2che longue et difficile. Heureusement, il existe un certain nombre d'outils utiles pour vous aider - <a href=\"https:\/\/memberpress.com\/fr\/four-reasons-you-should-consider-wordpress-for-your-membership-site\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (s&#039;ouvre dans un nouvel onglet)\">surtout si vous utilisez WordPress<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Des plugins comme le n\u00f4tre <a href=\"https:\/\/memberpress.com\/fr\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (s&#039;ouvre dans un nouvel onglet)\">MemberPress<\/a> vous aidera \u00e0 d\u00e9velopper votre site d'adh\u00e9sion, ainsi qu'\u00e0 cr\u00e9er et \u00e0 lancer votre contenu initial. Cet outil peut acc\u00e9l\u00e9rer consid\u00e9rablement le processus, ce qui vous permettra de consacrer plus de temps \u00e0 l'exploitation de votre site.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Les <a href=\"https:\/\/memberpress.com\/fr\/plans\/pricing\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (s&#039;ouvre dans un nouvel onglet)\">co\u00fbt de l'utilisation de MemberPress<\/a> d\u00e9pendra du plan que vous choisirez, et il existe toute une s\u00e9rie d'options :<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Screenshot-2019-01-17-at-10.50.15-1024x694.png\" alt=\"Les diff\u00e9rents prix des plans MemberPress.\" class=\"wp-image-17359\" width=\"592\" height=\"401\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Screenshot-2019-01-17-at-10.50.15-1024x694.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Screenshot-2019-01-17-at-10.50.15-300x203.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Screenshot-2019-01-17-at-10.50.15-768x521.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Screenshot-2019-01-17-at-10.50.15-1536x1041.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Screenshot-2019-01-17-at-10.50.15-2048x1389.png 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Screenshot-2019-01-17-at-10.50.15-251x170.png 251w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Screenshot-2019-01-17-at-10.50.15-840x570.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Screenshot-2019-01-17-at-10.50.15-1009x684.png 1009w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Screenshot-2019-01-17-at-10.50.15-1519x1030.png 1519w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Screenshot-2019-01-17-at-10.50.15-700x475.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Screenshot-2019-01-17-at-10.50.15-156x106.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Screenshot-2019-01-17-at-10.50.15-1080x732.png 1080w\" sizes=\"(max-width: 592px) 100vw, 592px\" \/><\/figure><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">MemberPress offre \u00e9galement de nombreuses fonctionnalit\u00e9s suppl\u00e9mentaires, telles qu'une assistance technique permanente et une int\u00e9gration simple des paiements. Vous pouvez m\u00eame rejoindre notre <a href=\"https:\/\/memberpress.com\/fr\/affiliate-program\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (s&#039;ouvre dans un nouvel onglet)\">programme d'affiliation<\/a> plus tard, ce qui constitue une autre source pr\u00e9cieuse de revenus.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>Conclusion<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Le paysage en ligne \u00e9voluant constamment, il peut s'av\u00e9rer difficile de stimuler les conversions. Heureusement, les sites d'affiliation sont un moyen efficace de s'assurer une source de revenus plus fiable, tout en vous permettant de cr\u00e9er une communaut\u00e9 en ligne et d'am\u00e9liorer la r\u00e9putation de votre entreprise. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"> Dans ce billet, nous avons abord\u00e9 quatre raisons essentielles d'envisager la cr\u00e9ation d'un site web pour les membres : <br><\/p>\n\n\n\n<ol class=\"wp-block-list\"><li> Vous deviendrez une source d'information reconnue.<\/li><li> Vous pouvez cr\u00e9er une communaut\u00e9 en ligne.<\/li><li> Votre site peut vous rapporter un revenu fiable et durable.<\/li><li> Vous pouvez simplifier le processus \u00e0 l'aide de plugins (tels que <a href=\"https:\/\/memberpress.com\/fr\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (s&#039;ouvre dans un nouvel onglet)\">MemberPress<\/a>).<\/li><\/ol>\n\n\n\n<p class=\"wp-block-paragraph\">Avez-vous d'autres questions sur le lancement et la gestion d'un site d'affiliation ? Faites-nous en part dans la section des commentaires ci-dessous ! <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>","protected":false},"excerpt":{"rendered":"<p>Increasing conversions is a goal many businesses set for themselves \u2013 and with good reason. A reliable income can enable you to develop new content and products, while also giving your business a clearer budget from month to month. If you want to ensure a consistent revenue stream, creating a membership website could be the [&hellip;]<\/p>\n","protected":false},"author":76756,"featured_media":17428,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_strive_editorial_status":"not-started","_strive_copy_of":0,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_FSMCFIC_featured_image_caption":"Top Benefits of Running a Membership Site","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","_strive_checklists":"\"\"","_strive_active_checklist":"62291e2bb2422","_strive_post_notes":"","footnotes":""},"categories":[144],"tags":[],"class_list":["post-17358","post","type-post","status-publish","format-standard","has-post-thumbnail","category-business","entry"],"acf":{"plans":["scale"],"is_featured":false,"download_source":"none","mothership_slug":"","download_url":""},"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 5.0.2 - aioseo.com -->\n\t<meta name=\"description\" content=\"A membership site can be incredibly beneficial to your business. In this post, we&#039;ll explore the benefits of membership sites, and introduce some useful tools!\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Zeph Bluestone\"\/>\n\t<meta name=\"keywords\" content=\"membership site reasons,benefits of running a membership site,why start a membership site,membership site benefits\" \/>\n\t<link rel=\"canonical\" href=\"https:\/\/memberpress.com\/fr\/blog\/membership-site-reasons\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO Pro (AIOSEO) 5.0.2\" \/>\n\t\t<meta property=\"og:locale\" content=\"fr_FR\" \/>\n\t\t<meta property=\"og:site_name\" content=\"MemberPress\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"4 Reasons to Run a Membership Site | MemberPress\" \/>\n\t\t<meta property=\"og:description\" content=\"A membership site can be incredibly beneficial to your business. In this post, we&#039;ll explore the benefits of membership sites, and introduce some useful tools!\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/memberpress.com\/fr\/blog\/membership-site-reasons\/\" \/>\n\t\t<meta property=\"og:image\" content=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Four-Reasons-Membership@2x.png\" \/>\n\t\t<meta property=\"og:image:secure_url\" content=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Four-Reasons-Membership@2x.png\" \/>\n\t\t<meta property=\"og:image:width\" content=\"1480\" \/>\n\t\t<meta property=\"og:image:height\" content=\"951\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2019-01-28T17:49:44+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2024-08-22T17:23:38+00:00\" \/>\n\t\t<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/memberpress\/\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n\t\t<meta name=\"twitter:site\" content=\"@memberpress\" \/>\n\t\t<meta name=\"twitter:title\" content=\"4 Reasons to Run a Membership Site | MemberPress\" \/>\n\t\t<meta name=\"twitter:description\" content=\"A membership site can be incredibly beneficial to your business. In this post, we&#039;ll explore the benefits of membership sites, and introduce some useful tools!\" \/>\n\t\t<meta name=\"twitter:image\" content=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Four-Reasons-Membership@2x.png\" \/>\n\t\t<script type=\"application\/ld+json\" class=\"aioseo-schema\">\n\t\t\t{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"BlogPosting\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/fr\\\/blog\\\/membership-site-reasons\\\/#blogposting\",\"name\":\"4 Reasons to Run a Membership Site | MemberPress\",\"headline\":\"4 Reasons to Run a Membership Site\",\"author\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/fr\\\/blog\\\/author\\\/staff-writer\\\/#author\"},\"publisher\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/fr\\\/#organization\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/memberpress.com\\\/wp-content\\\/uploads\\\/2019\\\/01\\\/Four-Reasons-Membership@2x.png\",\"width\":1480,\"height\":951},\"datePublished\":\"2019-01-28T10:49:44-05:00\",\"dateModified\":\"2024-08-22T13:23:38-04:00\",\"inLanguage\":\"fr-FR\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/fr\\\/blog\\\/membership-site-reasons\\\/#webpage\"},\"isPartOf\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/fr\\\/blog\\\/membership-site-reasons\\\/#webpage\"},\"articleSection\":\"Business\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/fr\\\/blog\\\/membership-site-reasons\\\/#breadcrumblist\",\"itemListElement\":[{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/fr\\\/#listItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/memberpress.com\\\/fr\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/fr\\\/blog\\\/category\\\/business\\\/#listItem\",\"name\":\"Business\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/fr\\\/blog\\\/category\\\/business\\\/#listItem\",\"position\":2,\"name\":\"Business\",\"item\":\"https:\\\/\\\/memberpress.com\\\/fr\\\/blog\\\/category\\\/business\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/fr\\\/blog\\\/membership-site-reasons\\\/#listItem\",\"name\":\"4 Reasons to Run a Membership Site\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/fr\\\/#listItem\",\"name\":\"Home\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/fr\\\/blog\\\/membership-site-reasons\\\/#listItem\",\"position\":3,\"name\":\"4 Reasons to Run a Membership Site\",\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/fr\\\/blog\\\/category\\\/business\\\/#listItem\",\"name\":\"Business\"}}]},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/fr\\\/#organization\",\"name\":\"MemberPress\",\"description\":\"The All-In-One WordPress Membership Plugin\",\"url\":\"https:\\\/\\\/memberpress.com\\\/fr\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/memberpress.com\\\/wp-content\\\/uploads\\\/2022\\\/10\\\/mp-icon-RGB_Icon-01.jpg\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/fr\\\/blog\\\/membership-site-reasons\\\/#organizationLogo\",\"width\":1650,\"height\":1275,\"caption\":\"memberpress logo icon\"},\"image\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/fr\\\/blog\\\/membership-site-reasons\\\/#organizationLogo\"},\"sameAs\":[\"https:\\\/\\\/www.instagram.com\\\/memberpress\\\/\",\"https:\\\/\\\/www.pinterest.com\\\/memberpressplugin\\\/\",\"https:\\\/\\\/www.youtube.com\\\/c\\\/MemberPressPlugin\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/memberpress\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/fr\\\/blog\\\/author\\\/staff-writer\\\/#author\",\"url\":\"https:\\\/\\\/memberpress.com\\\/fr\\\/blog\\\/author\\\/staff-writer\\\/\",\"name\":\"Zeph Bluestone\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/fr\\\/blog\\\/membership-site-reasons\\\/#authorImage\",\"url\":\"https:\\\/\\\/memberpress.com\\\/wp-content\\\/litespeed\\\/avatar\\\/e1c9e7d7b492bb1e583580325b42f8d0.jpg?ver=1790651463\",\"width\":96,\"height\":96,\"caption\":\"Zeph Bluestone\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/fr\\\/blog\\\/membership-site-reasons\\\/#webpage\",\"url\":\"https:\\\/\\\/memberpress.com\\\/fr\\\/blog\\\/membership-site-reasons\\\/\",\"name\":\"4 Reasons to Run a Membership Site | MemberPress\",\"description\":\"A membership site can be incredibly beneficial to your business. In this post, we'll explore the benefits of membership sites, and introduce some useful tools!\",\"inLanguage\":\"fr-FR\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/fr\\\/#website\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/fr\\\/blog\\\/membership-site-reasons\\\/#breadcrumblist\"},\"author\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/fr\\\/blog\\\/author\\\/staff-writer\\\/#author\"},\"creator\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/fr\\\/blog\\\/author\\\/staff-writer\\\/#author\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/memberpress.com\\\/wp-content\\\/uploads\\\/2019\\\/01\\\/Four-Reasons-Membership@2x.png\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/fr\\\/blog\\\/membership-site-reasons\\\/#mainImage\",\"width\":1480,\"height\":951},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/fr\\\/blog\\\/membership-site-reasons\\\/#mainImage\"},\"datePublished\":\"2019-01-28T10:49:44-05:00\",\"dateModified\":\"2024-08-22T13:23:38-04:00\"},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/fr\\\/#website\",\"url\":\"https:\\\/\\\/memberpress.com\\\/fr\\\/\",\"name\":\"MemberPress\",\"description\":\"The All-In-One WordPress Membership Plugin\",\"inLanguage\":\"fr-FR\",\"publisher\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/fr\\\/#organization\"}}]}\n\t\t<\/script>\n\t\t<!-- All in One SEO Pro -->\r\n\t\t<title>4 Reasons to Run a Membership Site | MemberPress<\/title>\n\n","aioseo_head_json":{"title":"4 raisons de cr\u00e9er un site d'adh\u00e9sion | MemberPress","description":"Un site d'adh\u00e9sion peut \u00eatre incroyablement b\u00e9n\u00e9fique pour votre entreprise. Dans ce billet, nous allons explorer les avantages des sites d'adh\u00e9sion et pr\u00e9senter quelques outils utiles !","canonical_url":"https:\/\/memberpress.com\/fr\/blog\/membership-site-reasons\/","robots":"max-image-preview:large","keywords":"membership site reasons,benefits of running a membership site,why start a membership site,membership site benefits","webmasterTools":{"miscellaneous":""},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"BlogPosting","@id":"https:\/\/memberpress.com\/fr\/blog\/membership-site-reasons\/#blogposting","name":"4 Reasons to Run a Membership Site | MemberPress","headline":"4 Reasons to Run a Membership Site","author":{"@id":"https:\/\/memberpress.com\/fr\/blog\/author\/staff-writer\/#author"},"publisher":{"@id":"https:\/\/memberpress.com\/fr\/#organization"},"image":{"@type":"ImageObject","url":"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Four-Reasons-Membership@2x.png","width":1480,"height":951},"datePublished":"2019-01-28T10:49:44-05:00","dateModified":"2024-08-22T13:23:38-04:00","inLanguage":"fr-FR","mainEntityOfPage":{"@id":"https:\/\/memberpress.com\/fr\/blog\/membership-site-reasons\/#webpage"},"isPartOf":{"@id":"https:\/\/memberpress.com\/fr\/blog\/membership-site-reasons\/#webpage"},"articleSection":"Business"},{"@type":"BreadcrumbList","@id":"https:\/\/memberpress.com\/fr\/blog\/membership-site-reasons\/#breadcrumblist","itemListElement":[{"@type":"ListItem","@id":"https:\/\/memberpress.com\/fr\/#listItem","position":1,"name":"Home","item":"https:\/\/memberpress.com\/fr\/","nextItem":{"@type":"ListItem","@id":"https:\/\/memberpress.com\/fr\/blog\/category\/business\/#listItem","name":"Business"}},{"@type":"ListItem","@id":"https:\/\/memberpress.com\/fr\/blog\/category\/business\/#listItem","position":2,"name":"Business","item":"https:\/\/memberpress.com\/fr\/blog\/category\/business\/","nextItem":{"@type":"ListItem","@id":"https:\/\/memberpress.com\/fr\/blog\/membership-site-reasons\/#listItem","name":"4 Reasons to Run a Membership Site"},"previousItem":{"@type":"ListItem","@id":"https:\/\/memberpress.com\/fr\/#listItem","name":"Home"}},{"@type":"ListItem","@id":"https:\/\/memberpress.com\/fr\/blog\/membership-site-reasons\/#listItem","position":3,"name":"4 Reasons to Run a Membership Site","previousItem":{"@type":"ListItem","@id":"https:\/\/memberpress.com\/fr\/blog\/category\/business\/#listItem","name":"Business"}}]},{"@type":"Organization","@id":"https:\/\/memberpress.com\/fr\/#organization","name":"MemberPress","description":"The All-In-One WordPress Membership Plugin","url":"https:\/\/memberpress.com\/fr\/","logo":{"@type":"ImageObject","url":"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/10\/mp-icon-RGB_Icon-01.jpg","@id":"https:\/\/memberpress.com\/fr\/blog\/membership-site-reasons\/#organizationLogo","width":1650,"height":1275,"caption":"memberpress logo icon"},"image":{"@id":"https:\/\/memberpress.com\/fr\/blog\/membership-site-reasons\/#organizationLogo"},"sameAs":["https:\/\/www.instagram.com\/memberpress\/","https:\/\/www.pinterest.com\/memberpressplugin\/","https:\/\/www.youtube.com\/c\/MemberPressPlugin","https:\/\/www.linkedin.com\/company\/memberpress\/"]},{"@type":"Person","@id":"https:\/\/memberpress.com\/fr\/blog\/author\/staff-writer\/#author","url":"https:\/\/memberpress.com\/fr\/blog\/author\/staff-writer\/","name":"Zeph Bluestone","image":{"@type":"ImageObject","@id":"https:\/\/memberpress.com\/fr\/blog\/membership-site-reasons\/#authorImage","url":"https:\/\/memberpress.com\/wp-content\/litespeed\/avatar\/e1c9e7d7b492bb1e583580325b42f8d0.jpg?ver=1790651463","width":96,"height":96,"caption":"Zeph Bluestone"}},{"@type":"WebPage","@id":"https:\/\/memberpress.com\/fr\/blog\/membership-site-reasons\/#webpage","url":"https:\/\/memberpress.com\/fr\/blog\/membership-site-reasons\/","name":"4 Reasons to Run a Membership Site | MemberPress","description":"A membership site can be incredibly beneficial to your business. In this post, we'll explore the benefits of membership sites, and introduce some useful tools!","inLanguage":"fr-FR","isPartOf":{"@id":"https:\/\/memberpress.com\/fr\/#website"},"breadcrumb":{"@id":"https:\/\/memberpress.com\/fr\/blog\/membership-site-reasons\/#breadcrumblist"},"author":{"@id":"https:\/\/memberpress.com\/fr\/blog\/author\/staff-writer\/#author"},"creator":{"@id":"https:\/\/memberpress.com\/fr\/blog\/author\/staff-writer\/#author"},"image":{"@type":"ImageObject","url":"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Four-Reasons-Membership@2x.png","@id":"https:\/\/memberpress.com\/fr\/blog\/membership-site-reasons\/#mainImage","width":1480,"height":951},"primaryImageOfPage":{"@id":"https:\/\/memberpress.com\/fr\/blog\/membership-site-reasons\/#mainImage"},"datePublished":"2019-01-28T10:49:44-05:00","dateModified":"2024-08-22T13:23:38-04:00"},{"@type":"WebSite","@id":"https:\/\/memberpress.com\/fr\/#website","url":"https:\/\/memberpress.com\/fr\/","name":"MemberPress","description":"The All-In-One WordPress Membership Plugin","inLanguage":"fr-FR","publisher":{"@id":"https:\/\/memberpress.com\/fr\/#organization"}}]},"og:locale":"fr_FR","og:site_name":"MemberPress","og:type":"article","og:title":"4 Reasons to Run a Membership Site | MemberPress","og:description":"A membership site can be incredibly beneficial to your business. In this post, we'll explore the benefits of membership sites, and introduce some useful tools!","og:url":"https:\/\/memberpress.com\/fr\/blog\/membership-site-reasons\/","og:image":"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Four-Reasons-Membership@2x.png","og:image:secure_url":"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Four-Reasons-Membership@2x.png","og:image:width":1480,"og:image:height":951,"article:published_time":"2019-01-28T17:49:44+00:00","article:modified_time":"2024-08-22T17:23:38+00:00","article:publisher":"https:\/\/www.facebook.com\/memberpress\/","twitter:card":"summary_large_image","twitter:site":"@memberpress","twitter:title":"4 Reasons to Run a Membership Site | MemberPress","twitter:description":"A membership site can be incredibly beneficial to your business. In this post, we'll explore the benefits of membership sites, and introduce some useful tools!","twitter:image":"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/01\/Four-Reasons-Membership@2x.png"},"aioseo_meta_data":{"post_id":"17358","title":"#post_title #separator_sa #site_title","description":"Un site d'adh\u00e9sion peut \u00eatre incroyablement b\u00e9n\u00e9fique pour votre entreprise. Dans ce billet, nous allons explorer les avantages des sites d'adh\u00e9sion et pr\u00e9senter quelques outils utiles !","keywords":[{"label":"Membership Site Reasons","value":"Membership Site Reasons"},{"label":"Benefits of Running a Membership Site","value":"Benefits of Running a Membership Site"},{"label":"Why Start a Membership Site","value":"Why Start a Membership Site"},{"label":"Membership Site Benefits","value":"Membership Site Benefits"}],"keyphrases":{"focus":{"keyphrase":"","score":0,"analysis":{"keyphraseInTitle":{"score":0,"maxScore":9,"error":1}}},"additional":[]},"primary_term":null,"canonical_url":null,"og_title":null,"og_description":null,"og_object_type":"default","og_image_type":"default","og_image_url":null,"og_image_width":null,"og_image_height":null,"og_image_custom_url":null,"og_image_custom_fields":null,"og_video":"","og_custom_url":null,"og_article_section":null,"og_article_tags":null,"twitter_use_og":false,"twitter_card":"default","twitter_image_type":"default","twitter_image_url":null,"twitter_image_custom_url":null,"twitter_image_custom_fields":null,"twitter_title":null,"twitter_description":null,"schema":{"blockGraphs":[],"customGraphs":[],"default":{"data":{"Article":[],"Course":[],"Dataset":[],"FAQPage":[],"Movie":[],"Person":[],"Product":[],"ProductReview":[],"Car":[],"Recipe":[],"Service":[],"SoftwareApplication":[],"WebPage":[]},"graphName":"BlogPosting","isEnabled":true},"graphs":[]},"schema_type":"default","schema_type_options":"{\"article\":{\"articleType\":\"BlogPosting\"},\"course\":{\"name\":\"\",\"description\":\"\",\"provider\":\"\"},\"faq\":{\"pages\":[]},\"product\":{\"reviews\":[]},\"recipe\":{\"ingredients\":[],\"instructions\":[],\"keywords\":[]},\"software\":{\"reviews\":[],\"operatingSystems\":[]},\"webPage\":{\"webPageType\":\"WebPage\"}}","pillar_content":false,"robots_default":true,"robots_noindex":false,"robots_noarchive":false,"robots_nosnippet":false,"robots_nofollow":false,"robots_noimageindex":false,"robots_noodp":false,"robots_notranslate":false,"robots_max_snippet":"-1","robots_max_videopreview":"-1","robots_max_imagepreview":"large","priority":null,"frequency":"default","local_seo":null,"seo_analyzer_scan_date":"2026-08-20 20:24:02","breadcrumb_settings":null,"limit_modified_date":false,"reviewed_by":null,"open_ai":"{\"title\":{\"suggestions\":[],\"usage\":0},\"description\":{\"suggestions\":[],\"usage\":0}}","ai":null,"created":"2020-12-21 16:18:17","updated":"2026-09-28 18:48:25","focus_keyword":null,"additional_keywords":null,"truseo_locale":null},"aioseo_breadcrumb":"<div class=\"aioseo-breadcrumbs\"><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/memberpress.com\/fr\/\" title=\"Home\">Home<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">\u00bb<\/span><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/memberpress.com\/fr\/blog\/category\/business\/\" title=\"Business\">Business<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">\u00bb<\/span><span class=\"aioseo-breadcrumb\">\n\t4 Reasons to Run a Membership Site\n<\/span><\/div>","aioseo_breadcrumb_json":[{"label":"Home","link":"https:\/\/memberpress.com\/fr\/"},{"label":"Business","link":"https:\/\/memberpress.com\/fr\/blog\/category\/business\/"},{"label":"4 Reasons to Run a Membership Site","link":"https:\/\/memberpress.com\/fr\/blog\/membership-site-reasons\/"}],"_links":{"self":[{"href":"https:\/\/memberpress.com\/fr\/wp-json\/wp\/v2\/posts\/17358","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/memberpress.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/memberpress.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/memberpress.com\/fr\/wp-json\/wp\/v2\/users\/76756"}],"replies":[{"embeddable":true,"href":"https:\/\/memberpress.com\/fr\/wp-json\/wp\/v2\/comments?post=17358"}],"version-history":[{"count":0,"href":"https:\/\/memberpress.com\/fr\/wp-json\/wp\/v2\/posts\/17358\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/memberpress.com\/fr\/wp-json\/wp\/v2\/media\/17428"}],"wp:attachment":[{"href":"https:\/\/memberpress.com\/fr\/wp-json\/wp\/v2\/media?parent=17358"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/memberpress.com\/fr\/wp-json\/wp\/v2\/categories?post=17358"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/memberpress.com\/fr\/wp-json\/wp\/v2\/tags?post=17358"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}