{"id":17544,"date":"2019-03-05T15:15:01","date_gmt":"2019-03-05T22:15:01","guid":{"rendered":"https:\/\/memberpress.com\/?p=17544"},"modified":"2023-02-20T22:02:36","modified_gmt":"2023-02-21T03:02:36","slug":"monetizing-blog-through-affiliate-marketing","status":"publish","type":"post","link":"https:\/\/memberpress.com\/fr\/blog\/monetizing-blog-through-affiliate-marketing\/","title":{"rendered":"Comment mon\u00e9tiser votre blog avec le marketing d'affiliation (3 conseils)"},"content":{"rendered":"<p>Pour de nombreux propri\u00e9taires de sites web, le blogging est devenu une carri\u00e8re \u00e0 plein temps. Toutefois, le fait de consacrer de nombreuses heures \u00e0 votre travail ne signifie pas n\u00e9cessairement que vous g\u00e9n\u00e9rerez des revenus. Dans de nombreux cas, vous devrez trouver un moyen de mon\u00e9tiser le contenu de votre blog.<\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 ez-toc-wrap-center counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<label for=\"ez-toc-cssicon-toggle-item-69d138cdb32c1\" class=\"ez-toc-cssicon-toggle-label\"><p class=\"ez-toc-title\" style=\"cursor:inherit\">CE QU'IL Y A \u00c0 L'INT\u00c9RIEUR<\/p>\n<span class=\"ez-toc-cssicon\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69d138cdb32c1\"  \/><nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/memberpress.com\/fr\/blog\/monetizing-blog-through-affiliate-marketing\/#What_Affiliate_Marketing_Is_And_Why_Its_Important\" >Ce qu'est le marketing d'affiliation (et pourquoi il est important)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/memberpress.com\/fr\/blog\/monetizing-blog-through-affiliate-marketing\/#3_Steps_for_Monetizing_Your_Blog_Through_Affiliate_Marketing\" >3 \u00e9tapes pour mon\u00e9tiser votre blog gr\u00e2ce au marketing d'affiliation<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/memberpress.com\/fr\/blog\/monetizing-blog-through-affiliate-marketing\/#Step_1_Establish_Your_Niche_and_Target_Market\" >\u00c9tape 1 \u00c9tablir votre cr\u00e9neau et votre march\u00e9 cible<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/memberpress.com\/fr\/blog\/monetizing-blog-through-affiliate-marketing\/#Step_2_Find_Relevant_Affiliate_Programs\" >\u00c9tape 2 : Trouver des programmes d'affiliation pertinents<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/memberpress.com\/fr\/blog\/monetizing-blog-through-affiliate-marketing\/#Step_3_Integrate_Affiliate_Links_Appropriately\" >\u00c9tape 3 Int\u00e9grer les liens d'affiliation de mani\u00e8re appropri\u00e9e<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/memberpress.com\/fr\/blog\/monetizing-blog-through-affiliate-marketing\/#Conclusion\" >Conclusion<\/a><\/li><\/ul><\/nav><\/div>\n\n\n\n\n<p>S'il existe de nombreuses options pour gagner de l'argent sur votre site, le marketing d'affiliation reste l'une des plus efficaces. Il vous offre la possibilit\u00e9 de travailler avec de grandes marques, sans aucune responsabilit\u00e9 en mati\u00e8re de fabrication ou d'achat. <\/p>\n\n\n\n<p>De plus, lorsque vous travaillez avec un r\u00e9seau \u00e0 forte r\u00e9mun\u00e9ration, vous avez la possibilit\u00e9 de faire un profit d\u00e9cent.<\/p>\n\n\n\n<p>Dans ce billet, nous verrons comment un <a href=\"https:\/\/prettylinks.com\/blog\/affiliate-marketing-blogs\/\" target=\"_blank\" rel=\"noopener\" data-wpil-monitor-id=\"18\">blog sur le marketing d'affiliation<\/a> fonctionne r\u00e9ellement. Nous vous expliquerons \u00e9galement comment l'utiliser pour commencer \u00e0 mon\u00e9tiser vos articles de blog. C'est parti !<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"What_Affiliate_Marketing_Is_And_Why_Its_Important\"><\/span>Ce qu'est le marketing d'affiliation (et pourquoi il est important)<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><a href=\"https:\/\/easyaffiliate.com\/blog\/affiliate-marketing-for-beginners\/\" target=\"_blank\" rel=\"noopener\" title=\"\">Marketing d'affiliation<\/a> est la pratique qui consiste \u00e0 recommander les produits ou services d'une entreprise \u00e0 son public et \u00e0 percevoir une commission sur les ventes qui en r\u00e9sultent. <\/p>\n\n\n\n<p>Cette technique est utilis\u00e9e dans presque tous les secteurs, et le processus est similaire quels que soient les produits ou les services.<\/p>\n\n\n\n<p>La premi\u00e8re \u00e9tape consiste presque toujours \u00e0 rejoindre un r\u00e9seau d'affiliation. Ce r\u00e9seau vous fournira un lien unique pour chaque article affili\u00e9, que vous pourrez incorporer dans votre contenu. <\/p>\n\n\n\n<p>Par cons\u00e9quent, chaque conversion pertinente peut \u00eatre attribu\u00e9e \u00e0 vos efforts de promotion et vous rapportera une partie des b\u00e9n\u00e9fices.<\/p>\n\n\n\n<p>L'un des <a aria-label=\" (s&#039;ouvre dans un nouvel onglet)\" href=\"https:\/\/memberpress.com\/fr\/launch-an-affiliate-program-for-your-membership-site\/\" target=\"_blank\" rel=\"noreferrer noopener\">les principaux avantages du marketing d'affiliation<\/a> est qu'il s'agit d'un moyen rentable de cr\u00e9er sa propre entreprise. Elle offre \u00e9galement un niveau \u00e9lev\u00e9 de contr\u00f4le sur les heures que vous investissez, les entreprises avec lesquelles vous travaillez, etc. <\/p>\n\n\n\n<p>Si vous prenez le temps de faire le travail n\u00e9cessaire, l'adh\u00e9sion \u00e0 un <a href=\"https:\/\/memberpress.com\/fr\/ea\/\" title=\"Affiliation facile\" class=\"pretty-link-keyword\"rel=\"nofollow \" target=\"_blank\">programme d'affiliation<\/a> peut \u00eatre extr\u00eamement gratifiant.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Steps_for_Monetizing_Your_Blog_Through_Affiliate_Marketing\"><\/span>3 \u00e9tapes pour mon\u00e9tiser votre blog gr\u00e2ce au marketing d'affiliation<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Pour profiter des avantages du marketing d'affiliation, vous devez savoir comment commencer. Commen\u00e7ons par examiner les trois \u00e9tapes les plus importantes du processus.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_1_Establish_Your_Niche_and_Target_Market\"><\/span><strong>\u00c9tape 1 : \u00c9tablir votre cr\u00e9neau et votre march\u00e9 cible<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Bien qu'il puisse \u00eatre tentant de se contenter de la commission la plus \u00e9lev\u00e9e, il est important de ne travailler qu'avec des marques qui correspondent bien \u00e0 votre blog. <\/p>\n\n\n\n<p>Si le produit dont vous faites la promotion n'a aucun rapport avec vos autres contenus, il est peu probable qu'il rencontre le succ\u00e8s aupr\u00e8s de votre public. C'est pourquoi il est important d'avoir une id\u00e9e claire des <a href=\"https:\/\/memberpress.com\/fr\/blog\/finding-your-target-audience-for-your-membership-site\/\" target=\"_blank\" rel=\"noopener\" title=\"Comment identifier votre public cible (rapidement et gratuitement)\">le cr\u00e9neau et le public cible de votre site<\/a> est si importante. <\/p>\n\n\n\n<p>Vous devez tenir compte des besoins individuels des membres de votre public et r\u00e9fl\u00e9chir aux probl\u00e8mes qu'ils peuvent rencontrer. Vous pourrez alors commencer \u00e0 d\u00e9terminer quels types de produits peuvent apporter des solutions.<\/p>\n\n\n\n<p>Communiquer directement avec votre public existant est un moyen particuli\u00e8rement efficace d'y parvenir :<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img decoding=\"async\" width=\"1024\" height=\"401\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-19-at-14.36.02-1024x401.png\" alt=\"Exemple de question dans le cadre d&#039;une enqu\u00eate aupr\u00e8s des utilisateurs. \" class=\"wp-image-17548\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-19-at-14.36.02-1024x401.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-19-at-14.36.02-300x117.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-19-at-14.36.02-768x301.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-19-at-14.36.02-434x170.png 434w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-19-at-14.36.02-840x329.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-19-at-14.36.02-1216x476.png 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-19-at-14.36.02-700x274.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-19-at-14.36.02-156x61.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-19-at-14.36.02-1080x423.png 1080w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/02\/Screenshot-2019-02-19-at-14.36.02.png 1446w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<p>Par exemple, vous pouvez essayer <a aria-label=\" (s&#039;ouvre dans un nouvel onglet)\" href=\"https:\/\/memberpress.com\/fr\/how-to-conduct-a-survey-of-your-membership-sites-users-in-5-steps\/\" target=\"_blank\" rel=\"noreferrer noopener\">la cr\u00e9ation d'enqu\u00eates aupr\u00e8s des utilisateurs<\/a>soit par le biais d'un outil gratuit comme SurveyMonkey ou d'un plugin comme <a href=\"https:\/\/memberpress.com\/go\/fofo\/\" target=\"_blank\" rel=\"noopener nofollow sponsored\" title=\"\">Formes Formidables<\/a>. <\/p>\n\n\n\n<p>Vous pouvez \u00e9galement organiser des sondages sur votre <a aria-label=\" (s&#039;ouvre dans un nouvel onglet)\" href=\"https:\/\/memberpress.com\/fr\/4-ways-social-media-can-boost-your-membership-site\/\" target=\"_blank\" rel=\"noreferrer noopener\">profils de m\u00e9dias sociaux<\/a>. Quoi qu'il en soit, l'objectif est de d\u00e9couvrir les types de produits qui int\u00e9ressent votre public (et qui pourraient donc \u00eatre achet\u00e9s si vous en faisiez la promotion).<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_2_Find_Relevant_Affiliate_Programs\"><\/span><strong>\u00c9tape 2 : Trouver des programmes d'affiliation pertinents<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Apr\u00e8s avoir d\u00e9termin\u00e9 ce que votre public souhaite voir, vous pouvez commencer \u00e0 travailler sur les d\u00e9tails. <\/p>\n\n\n\n<p>Le moyen le plus simple de d\u00e9marrer est de passer par un r\u00e9seau d'affiliation bien \u00e9tabli. Les options ne manquent pas, mais certaines pr\u00e9sentent l'avantage suppl\u00e9mentaire d'\u00eatre li\u00e9es \u00e0 une entreprise plus importante - telles que <a href=\"https:\/\/affiliate-program.amazon.com\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">le programme Amazon Associates<\/a>.<\/p>\n\n\n\n<p>Vous d\u00e9couvrirez peut-\u00eatre m\u00eame que nombre de vos marques pr\u00e9f\u00e9r\u00e9es ont des programmes d'affiliation, comme par exemple <a href=\"https:\/\/memberpress.com\/fr\/affiliate-program\/\" target=\"_blank\" rel=\"noopener\" title=\"\">le programme d'affiliation MemberPress<\/a>. L'inscription ne prend que quelques minutes et nous offrons des commissions r\u00e9currentes 25% sur vos ventes directes :<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/03\/memberpress-affiliate-program-screenshot-scaled.jpg\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" width=\"1024\" height=\"523\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/03\/memberpress-affiliate-program-screenshot-1024x523.jpg\" alt=\"Copie d&#039;\u00e9cran de la page du programme d&#039;affiliation de MemberPress\" class=\"wp-image-51623\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/03\/memberpress-affiliate-program-screenshot-1024x523.jpg 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/03\/memberpress-affiliate-program-screenshot-300x153.jpg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/03\/memberpress-affiliate-program-screenshot-768x393.jpg 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/03\/memberpress-affiliate-program-screenshot-1536x785.jpg 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/03\/memberpress-affiliate-program-screenshot-2048x1047.jpg 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/03\/memberpress-affiliate-program-screenshot-333x170.jpg 333w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/03\/memberpress-affiliate-program-screenshot-840x429.jpg 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/03\/memberpress-affiliate-program-screenshot-1216x622.jpg 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/03\/memberpress-affiliate-program-screenshot-1832x936.jpg 1832w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/03\/memberpress-affiliate-program-screenshot-700x358.jpg 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/03\/memberpress-affiliate-program-screenshot-156x80.jpg 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/03\/memberpress-affiliate-program-screenshot-1080x552.jpg 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p>La promotion de produits ou de services dont vous \u00eates d\u00e9j\u00e0 fan est un bon point de d\u00e9part. Vous pouvez expliquer en connaissance de cause comment les utiliser et vous porter garant de leur qualit\u00e9.<\/p>\n\n\n\n<p>Il convient \u00e9galement de noter que vous pouvez adh\u00e9rer \u00e0 autant de programmes d'affiliation que vous le souhaitez, bien qu'il soit souvent pr\u00e9f\u00e9rable de commencer lentement et d'augmenter progressivement.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_3_Integrate_Affiliate_Links_Appropriately\"><\/span><strong>\u00c9tape 3 : Int\u00e9grer les liens d'affiliation de mani\u00e8re appropri\u00e9e <\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Une fois que vous avez choisi au moins un r\u00e9seau d'affiliation et un produit, il est temps de commencer la promotion. <\/p>\n\n\n\n<p>Il existe de nombreuses fa\u00e7ons d'y parvenir, m\u00eame si le simple fait de cr\u00e9er des liens vers des produits pertinents dans vos articles de blog est sans doute la fa\u00e7on la plus courante de commencer. <\/p>\n\n\n\n<p>Vous pouvez \u00e9galement cr\u00e9er des contenus entiers autour des produits d'affiliation, tels que des commentaires et des caract\u00e9ristiques.<\/p>\n\n\n\n<p>Toutefois, vous devez toujours indiquer clairement que vous participez \u00e0 un programme d'affiliation lorsque vous faites la promotion d'un produit ou d'un service sur votre blog. Si vous ne le faites pas, vous risquez <a aria-label=\" (s&#039;ouvre dans un nouvel onglet)\" href=\"https:\/\/prettylinks.com\/2017\/05\/affiliate-link-disclosures-best-practices\/\" target=\"_blank\" rel=\"noreferrer noopener\">quelques complications juridiques d\u00e9sagr\u00e9ables<\/a>. <\/p>\n\n\n\n<p>Cela peut \u00e9galement sembler malhonn\u00eate \u00e0 vos lecteurs. Il est important de se rappeler que la cr\u00e9ation d'un contenu d'affiliation de qualit\u00e9 est une question de v\u00e9rit\u00e9. <\/p>\n\n\n\n<p>Soyez toujours factuel dans vos avis et donnez votre opinion honn\u00eate. \u00c9vitez \u00e9galement autant que possible les techniques de vente agressives. Cela vous aidera \u00e0 prot\u00e9ger l'int\u00e9grit\u00e9 de votre contenu et de votre entreprise dans son ensemble.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span><strong>Conclusion<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Utilis\u00e9 efficacement, le marketing d'affiliation peut vous aider \u00e0 mon\u00e9tiser votre blog. Il vous permet de continuer \u00e0 cr\u00e9er du contenu qui vous passionne, tout en \u00e9tant r\u00e9mun\u00e9r\u00e9. <\/p>\n\n\n\n<p>Toutefois, pour r\u00e9ussir dans le domaine du marketing d'affiliation, vous devez vous y prendre de la bonne mani\u00e8re. <\/p>\n\n\n\n<p>Dans cet article, nous avons explor\u00e9 les trois \u00e9tapes \u00e0 suivre pour d\u00e9marrer votre carri\u00e8re dans le marketing d'affiliation. Reprenons-les :<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>D\u00e9finissez clairement votre niche et votre march\u00e9 cible.<\/li>\n\n\n\n<li>Prenez le temps de faire des recherches <a rel=\"noreferrer noopener\" aria-label=\"programmes d&#039;affiliation (s&#039;ouvre dans un nouvel onglet)\" href=\"https:\/\/memberpress.com\/fr\/affiliate-program\/\" target=\"_blank\">programmes d'affiliation<\/a> qui sont en rapport avec votre contenu.<\/li>\n\n\n\n<li>Veillez \u00e0 int\u00e9grer les liens d'affiliation de mani\u00e8re appropri\u00e9e sur votre blog.<\/li>\n<\/ol>","protected":false},"excerpt":{"rendered":"<p>For many website owners, blogging has become a full-time career. However, just putting a lot of hours into your work doesn\u2019t necessarily mean you\u2019ll generate an income. In many cases, you\u2019ll want to find a way to monetize your blog\u2019s content. 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