{"id":17752,"date":"2019-04-11T10:22:56","date_gmt":"2019-04-11T16:22:56","guid":{"rendered":"https:\/\/memberpress.com\/?p=17752"},"modified":"2024-08-22T13:33:56","modified_gmt":"2024-08-22T17:33:56","slug":"how-to-build-credibility-for-your-membership-business","status":"publish","type":"post","link":"https:\/\/memberpress.com\/fr\/blog\/how-to-build-credibility-for-your-membership-business\/","title":{"rendered":"Comment renforcer la cr\u00e9dibilit\u00e9 de votre activit\u00e9 d'adh\u00e9sion"},"content":{"rendered":"<p>En tant que chef d'entreprise, vous comprenez rapidement que la confiance est essentielle dans votre activit\u00e9. Et lorsque vous \u00eates propri\u00e9taire d'une entreprise d'adh\u00e9sion, vos membres ont besoin d'\u00eatre s\u00fbrs que vous \u00eates digne de confiance et que vous connaissez bien votre entreprise. \u00c9tablir sa cr\u00e9dibilit\u00e9 en tant que chef d'entreprise n'est pas chose ais\u00e9e, mais cela en vaut la peine une fois que vous l'aurez mis en pratique.<\/p>\n\n\n\n<p>Renforcer sa cr\u00e9dibilit\u00e9 est une excellente tactique de marketing pour votre entreprise, car cela montre que vous \u00eates r\u00e9ellement engag\u00e9 dans votre entreprise et que vous n'\u00eates pas int\u00e9ress\u00e9 par l'id\u00e9e de gagner rapidement de l'argent.<\/p>\n\n\n\n<p>Vous trouverez ci-dessous quelques pratiques que vous pouvez mettre en \u0153uvre pour renforcer votre cr\u00e9dibilit\u00e9 et promouvoir votre activit\u00e9 d'affiliation de mani\u00e8re positive !<\/p>\n\n\n\n<p class=\"has-medium-font-size\"><strong>Accepter les opportunit\u00e9s d'\u00eatre mis \u00e0 l'honneur<\/strong><\/p>\n\n\n\n<p>L'un des meilleurs moyens de renforcer votre cr\u00e9dibilit\u00e9 et de commercialiser votre site d'affiliation est de vous faire conna\u00eetre ! C'est une bonne chose de se pr\u00e9senter sur son propre blog, sa page YouTube ou son podcast, mais la v\u00e9ritable cl\u00e9 pour renforcer sa cr\u00e9dibilit\u00e9 est de se diversifier et d'accepter des opportunit\u00e9s d'\u00eatre pr\u00e9sent\u00e9 sur les plates-formes d'autres entreprises. R\u00e9digez des articles pour d'autres blogs, intervenez lors de conf\u00e9rences et acceptez les demandes d'interview. Cela montre que les autres entreprises respectent votre opinion et que vous \u00eates une autorit\u00e9 dans votre secteur !<\/p>\n\n\n\n<p class=\"has-medium-font-size\"><strong>Soyez conscient de votre <\/strong><g class=\"gr_ gr_12 gr-alert gr_spell gr_inline_cards gr_run_anim ContextualSpelling ins-del multiReplace\" id=\"12\" data-gr-id=\"12\"><strong>Audienc<\/strong><\/g><strong>e<\/strong><\/p>\n\n\n\n<p>Tout chef d'entreprise cr\u00e9dible comprend l'importance de conna\u00eetre son public. En comprenant qui vous suit, vous \u00eates mieux \u00e0 m\u00eame de pr\u00e9senter votre contenu d'une mani\u00e8re que vos clients actuels et potentiels peuvent comprendre et appr\u00e9cier ! Prenez donc le temps de d\u00e9couvrir ce que vos followers aiment et n'aiment pas, leurs centres d'int\u00e9r\u00eat et ce qui les choque. Cela en vaudra la peine \u00e0 long terme !<\/p>\n\n\n\n<p class=\"has-medium-font-size\"><strong>Ne pas vendre tout le temps<\/strong><\/p>\n\n\n\n<p>L'une des plus grandes erreurs que les chefs d'entreprise ont tendance \u00e0 commettre lorsqu'ils cherchent \u00e0 \u00e9tablir leur cr\u00e9dibilit\u00e9 est de sur-vendre leur produit ou leur service. Il est normal de pr\u00e9senter ce que votre entreprise a \u00e0 offrir, mais personne n'aime qu'on lui vende tout le temps, et les gens s'\u00e9loigneront rapidement de vous si vous devenez cette personne ! Donnez donc des conseils \u00e0 vos followers, partagez des d\u00e9tails sur votre vie, interagissez avec vos fans. Vous montrerez ainsi votre c\u00f4t\u00e9 humain et ferez comprendre \u00e0 vos fans que vous vous souciez vraiment d'eux et que vous n'essayez pas seulement de faire une vente !<\/p>\n\n\n\n<p class=\"has-medium-font-size\"><strong>Utilisez votre r\u00e9seau<\/strong><\/p>\n\n\n\n<p>Another less commonly used way to build your membership business' credibility is by tapping into your network! Examine the individuals or businesses that you are around and their authority. Then think about whether or not their influence can help to build authority with your audience. Perhaps you have a great relationship with another popular company \u2013 try to see if you can interview one of their team members for your website or try to snag a guest post for yourself on their company website! This will provide exposure for both parties and allows their audience an option to trust you, since it shows that that company also trusts you.<\/p>\n\n\n\n<p class=\"has-medium-font-size\"><strong>\u00catre coh\u00e9rent <\/strong><\/p>\n\n\n\n<p>Enfin et surtout, soyez coh\u00e9rent ! Personne n'aime les personnes qui entrent et sortent \u00e0 leur guise. Assurez-vous d'\u00eatre <a href=\"https:\/\/memberpress.com\/fr\/blog\/how-to-make-6-figures-blogging-without-ads\/\" title=\"\">poster r\u00e9guli\u00e8rement<\/a>Pour ce faire, vous pouvez vous appuyer sur votre exp\u00e9rience personnelle, \u00e9crire r\u00e9guli\u00e8rement et r\u00e9aliser r\u00e9guli\u00e8rement des vid\u00e9os ou des podcasts pour votre site d'adh\u00e9sion. Restez dans leur champ de vision et vous resterez dans leur c\u0153ur !<\/p>\n\n\n\n<p> If you want to take your membership business to the next level, building credibility is essential. There are so many tools out there available to business owners to help your business grow \u2013 there's no excuse not to take advantage of it!<\/p>\n\n\n\n<p><em> Que faites-vous pour renforcer la cr\u00e9dibilit\u00e9 de votre entreprise ? Partagez vos conseils dans les commentaires !<\/em><\/p>\n\n\n\n<p> Si vous avez aim\u00e9 cet article, suivez MemberPress sur <a rel=\"noreferrer noopener\" href=\"https:\/\/www.facebook.com\/memberpress\" target=\"_blank\">Facebook<\/a>\u00a0pour plus de contenu. Vous pouvez \u00e9galement nous trouver sur\u00a0<a rel=\"noreferrer noopener\" href=\"https:\/\/twitter.com\/memberpress\" target=\"_blank\">Twitter<\/a>\u00a0et\u00a0<a rel=\"noreferrer noopener\" href=\"https:\/\/www.instagram.com\/memberpress\/\" target=\"_blank\">Instagram<\/a>. <\/p>","protected":false},"excerpt":{"rendered":"<p>As a business owner, you quickly understand that trust is everything in your business. And when you are the owner of a membership business, your members need to be sure that you are trustworthy and knowledgeable in your business. Building your credibility as a business owner is not something that happens easily, but it is [\u2026]<\/p>\n","protected":false},"author":20788,"featured_media":17800,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_strive_editorial_status":"not-started","_strive_copy_of":0,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_FSMCFIC_featured_image_caption":"Strategies to Establish Credibility in Your Membership Business","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","_strive_checklists":"\"\"","_strive_active_checklist":"62291e2bb2422","_strive_post_notes":"","footnotes":""},"categories":[69,144,134],"tags":[],"class_list":{"0":"post-17752","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-advice","8":"category-business","9":"category-how-to-2","10":"entry"},"acf":{"plans":["scale"],"is_featured":false,"download_source":"none","mothership_slug":"","download_url":""},"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 4.9.6.2 - aioseo.com -->\n\t<meta name=\"description\" content=\"Build credibility for your membership business with these actionable strategies. 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Apprenez \u00e0 renforcer la confiance et l'autorit\u00e9 pour d\u00e9velopper votre base d'adh\u00e9rents.","keywords":[{"label":"Membership Business Credibility","value":"Membership Business Credibility"},{"label":"Build Credibility for Membership Sites","value":"Build Credibility for Membership Sites"},{"label":"Establish Trust in Membership Business","value":"Establish Trust in Membership Business"},{"label":"Membership Site Credibility","value":"Membership Site Credibility"},{"label":"Boost Membership Trust","value":"Boost Membership Trust"}],"keyphrases":{"focus":{"keyphrase":"","score":0,"analysis":{"keyphraseInTitle":{"score":0,"maxScore":9,"error":1}}},"additional":[]},"primary_term":null,"canonical_url":null,"og_title":null,"og_description":null,"og_object_type":"default","og_image_type":"default","og_image_url":null,"og_image_width":null,"og_image_height":null,"og_image_custom_url":null,"og_image_custom_fields":null,"og_video":"","og_custom_url":null,"og_article_section":null,"og_article_tags":null,"twitter_use_og":false,"twitter_card":"default","twitter_image_type":"default","twitter_image_url":null,"twitter_image_custom_url":null,"twitter_image_custom_fields":null,"twitter_title":null,"twitter_description":null,"schema":{"blockGraphs":[],"customGraphs":[],"default":{"data":{"Article":[],"Course":[],"Dataset":[],"FAQPage":[],"Movie":[],"Person":[],"Product":[],"ProductReview":[],"Car":[],"Recipe":[],"Service":[],"SoftwareApplication":[],"WebPage":[]},"graphName":"BlogPosting","isEnabled":true},"graphs":[],"defaultGraph":"","defaultPostTypeGraph":""},"schema_type":null,"schema_type_options":null,"pillar_content":false,"robots_default":true,"robots_noindex":false,"robots_noarchive":false,"robots_nosnippet":false,"robots_nofollow":false,"robots_noimageindex":false,"robots_noodp":false,"robots_notranslate":false,"robots_max_snippet":"-1","robots_max_videopreview":"-1","robots_max_imagepreview":"large","priority":null,"frequency":"default","local_seo":null,"seo_analyzer_scan_date":"2025-10-09 17:44:44","breadcrumb_settings":null,"limit_modified_date":false,"reviewed_by":null,"open_ai":"{\"title\":{\"suggestions\":[],\"usage\":0},\"description\":{\"suggestions\":[],\"usage\":0}}","ai":null,"created":"2020-12-21 16:18:11","updated":"2026-03-03 15:06:51"},"aioseo_breadcrumb":"<div class=\"aioseo-breadcrumbs\"><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/memberpress.com\/fr\" title=\"Home\">Home<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/memberpress.com\/fr\/blog\/category\/advice\/\" title=\"Advice\">Advice<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\tHow To Build Credibility For Your Membership Business\n<\/span><\/div>","aioseo_breadcrumb_json":[{"label":"Home","link":"https:\/\/memberpress.com\/fr"},{"label":"Advice","link":"https:\/\/memberpress.com\/fr\/blog\/category\/advice\/"},{"label":"How To Build Credibility For Your Membership Business","link":"https:\/\/memberpress.com\/fr\/blog\/how-to-build-credibility-for-your-membership-business\/"}],"app_bookmark":{"bookmark_id":0,"is_bookmarked":false,"bookmark_date":0},"comments_count":"2","content_native":[{"type":"core\/paragraph","render":"<p>As a business owner, you quickly understand that trust is everything in your business. And when you are the owner of a membership business, your members need to be sure that you are trustworthy and knowledgeable in your business. Building your credibility as a business owner is not something that happens easily, but it is so worth it once you put it into practice.<\/p>","content":[{"type":"text","data":"As a business owner, you quickly understand that trust is everything in your business. And when you are the owner of a membership business, your members need to be sure that you are trustworthy and knowledgeable in your business. Building your credibility as a business owner is not something that happens easily, but it is so worth it once you put it into practice."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>Building credibility is a great marketing tactic for your business because it shows that you are genuinely committed to your business, and you aren\u2019t interested in just making a quick buck.<\/p>","content":[{"type":"text","data":"Building credibility is a great marketing tactic for your business because it shows that you are genuinely committed to your business, and you aren\u2019t interested in just making a quick buck."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>Below are a few practices you can implement to build credibility and positively market your membership business!<\/p>","content":[{"type":"text","data":"Below are a few practices you can implement to build credibility and positively market your membership business!"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p class=\"has-medium-font-size\"><strong>Accept Opportunities To Be Featured<\/strong><\/p>","content":[{"type":"text","data":"<p class=\"has-medium-font-size\"><strong>Accept Opportunities To Be Featured<\/strong><\/p>"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{},"fontSize":"20px"}},{"type":"core\/paragraph","render":"<p>One great way to build your credibility and market your membership site is by getting featured! It's great to feature yourself on your own membership business blog, YouTube page, or podcast, but the real key to building credibility is by branching out and accepting opportunities to be featured on other business' platforms. Write guest posts for other blogs, speak at conferences, and accept interview requests. This shows that other businesses respect your opinion and shows that you are an authority in your industry!<\/p>","content":[{"type":"text","data":"One great way to build your credibility and market your membership site is by getting featured! It's great to feature yourself on your own membership business blog, YouTube page, or podcast, but the real key to building credibility is by branching out and accepting opportunities to be featured on other business' platforms. Write guest posts for other blogs, speak at conferences, and accept interview requests. This shows that other businesses respect your opinion and shows that you are an authority in your industry!"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p class=\"has-medium-font-size\"><strong>Be Aware Of Your <\/strong><g class=\"gr_ gr_12 gr-alert gr_spell gr_inline_cards gr_run_anim ContextualSpelling ins-del multiReplace\" id=\"12\" data-gr-id=\"12\"><strong>Audienc<\/strong><\/g><strong>e<\/strong><\/p>","content":[{"type":"text","data":"<p class=\"has-medium-font-size\"><strong>Be Aware Of Your <\/strong><g class=\"gr_ gr_12 gr-alert gr_spell gr_inline_cards gr_run_anim ContextualSpelling ins-del multiReplace\" id=\"12\" data-gr-id=\"12\"><strong>Audienc<\/strong><\/g><strong>e<\/strong><\/p>"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{},"fontSize":"20px"}},{"type":"core\/paragraph","render":"<p>Any credible business owner understands the importance of knowing their audience. By understanding who follows you, you are better able to present your content in a way that your current and potential customers can understand and appreciate! So take time to figure out what your followers like and dislike, their interests, and what offends them. It will be worth it in the long run!<\/p>","content":[{"type":"text","data":"Any credible business owner understands the importance of knowing their audience. By understanding who follows you, you are better able to present your content in a way that your current and potential customers can understand and appreciate! So take time to figure out what your followers like and dislike, their interests, and what offends them. It will be worth it in the long run!"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p class=\"has-medium-font-size\"><strong>Don't Sell All The Time<\/strong><\/p>","content":[{"type":"text","data":"<p class=\"has-medium-font-size\"><strong>Don't Sell All The Time<\/strong><\/p>"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{},"fontSize":"20px"}},{"type":"core\/paragraph","render":"<p>One of the biggest mistakes that business owners tend to make when establishing credibility is by overselling their product or service. It's okay to showcase what your business has to offer, but no one likes to be sold to all the time, and people will quickly retreat from you if you become that person! So offer advice to your followers, share details about your life, interact with your fans. This will show your human side and let your fans know that you truly care and aren't just trying to make a sale!<\/p>","content":[{"type":"text","data":"One of the biggest mistakes that business owners tend to make when establishing credibility is by overselling their product or service. It's okay to showcase what your business has to offer, but no one likes to be sold to all the time, and people will quickly retreat from you if you become that person! So offer advice to your followers, share details about your life, interact with your fans. This will show your human side and let your fans know that you truly care and aren't just trying to make a sale!"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p class=\"has-medium-font-size\"><strong>Use Your Network<\/strong><\/p>","content":[{"type":"text","data":"<p class=\"has-medium-font-size\"><strong>Use Your Network<\/strong><\/p>"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{},"fontSize":"20px"}},{"type":"core\/paragraph","render":"<p>Another less commonly used way to build your membership business' credibility is by tapping into your network! Examine the individuals or businesses that you are around and their authority. Then think about whether or not their influence can help to build authority with your audience. Perhaps you have a great relationship with another popular company - try to see if you can interview one of their team members for your website or try to snag a guest post for yourself on their company website! This will provide exposure for both parties and allows their audience an option to trust you, since it shows that that company also trusts you.<\/p>","content":[{"type":"text","data":"Another less commonly used way to build your membership business' credibility is by tapping into your network! Examine the individuals or businesses that you are around and their authority. Then think about whether or not their influence can help to build authority with your audience. Perhaps you have a great relationship with another popular company - try to see if you can interview one of their team members for your website or try to snag a guest post for yourself on their company website! This will provide exposure for both parties and allows their audience an option to trust you, since it shows that that company also trusts you."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p class=\"has-medium-font-size\"><strong>Be Consistent <\/strong><\/p>","content":[{"type":"text","data":"<p class=\"has-medium-font-size\"><strong>Be Consistent <\/strong><\/p>"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{},"fontSize":"20px"}},{"type":"core\/paragraph","render":"<p>Last, but not least, BE CONSISTENT! Nobody likes a person that pops in and out as they please. Make sure you are <a href=\"https:\/\/memberpress.com\/blog\/how-to-make-6-figures-blogging-without-ads\/\" title=\"\">posting regularly<\/a>, writing regularly, and making videos or podcasts for your membership site regularly. Stay in their face, and you'll stay in their hearts!<\/p>","content":[{"type":"text","data":"Last, but not least, BE CONSISTENT! Nobody likes a person that pops in and out as they please. Make sure you are <a href=\"https:\/\/memberpress.com\/blog\/how-to-make-6-figures-blogging-without-ads\/\" title=\"\">posting regularly<\/a>, writing regularly, and making videos or podcasts for your membership site regularly. Stay in their face, and you'll stay in their hearts!"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p> If you want to take your membership business to the next level, building credibility is essential. There are so many tools out there available to business owners to help your business grow - there's no excuse not to take advantage of it!<\/p>","content":[{"type":"text","data":" If you want to take your membership business to the next level, building credibility is essential. There are so many tools out there available to business owners to help your business grow - there's no excuse not to take advantage of it!"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p><em> What do you do to build credibility in your business? Share your tips in the comments!<\/em><\/p>","content":[{"type":"text","data":"<em> What do you do to build credibility in your business? Share your tips in the comments!<\/em>"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p> If you liked this post, then please follow MemberPress on <a rel=\"noreferrer noopener\" href=\"https:\/\/www.facebook.com\/memberpress\" target=\"_blank\">Facebook<\/a>&nbsp;for more great content. You can also find us on&nbsp;<a rel=\"noreferrer noopener\" href=\"https:\/\/twitter.com\/memberpress\" target=\"_blank\">Twitter<\/a>&nbsp;and&nbsp;<a rel=\"noreferrer noopener\" href=\"https:\/\/www.instagram.com\/memberpress\/\" target=\"_blank\">Instagram<\/a>. <\/p>","content":[{"type":"text","data":" If you liked this post, then please follow MemberPress on <a rel=\"noreferrer noopener\" href=\"https:\/\/www.facebook.com\/memberpress\" target=\"_blank\">Facebook<\/a>&nbsp;for more great content. You can also find us on&nbsp;<a rel=\"noreferrer noopener\" href=\"https:\/\/twitter.com\/memberpress\" target=\"_blank\">Twitter<\/a>&nbsp;and&nbsp;<a rel=\"noreferrer noopener\" href=\"https:\/\/www.instagram.com\/memberpress\/\" target=\"_blank\">Instagram<\/a>. "}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}}],"app_access":{"can_access":true,"restrict_message":null},"_links":{"self":[{"href":"https:\/\/memberpress.com\/fr\/wp-json\/wp\/v2\/posts\/17752","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/memberpress.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/memberpress.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/memberpress.com\/fr\/wp-json\/wp\/v2\/users\/20788"}],"replies":[{"embeddable":true,"href":"https:\/\/memberpress.com\/fr\/wp-json\/wp\/v2\/comments?post=17752"}],"version-history":[{"count":0,"href":"https:\/\/memberpress.com\/fr\/wp-json\/wp\/v2\/posts\/17752\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/memberpress.com\/fr\/wp-json\/wp\/v2\/media\/17800"}],"wp:attachment":[{"href":"https:\/\/memberpress.com\/fr\/wp-json\/wp\/v2\/media?parent=17752"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/memberpress.com\/fr\/wp-json\/wp\/v2\/categories?post=17752"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/memberpress.com\/fr\/wp-json\/wp\/v2\/tags?post=17752"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}