{"id":20363,"date":"2019-12-23T09:50:00","date_gmt":"2019-12-23T16:50:00","guid":{"rendered":"https:\/\/memberpress.com\/?p=20363"},"modified":"2026-02-24T12:58:06","modified_gmt":"2026-02-24T17:58:06","slug":"create-better-pricing-tables","status":"publish","type":"post","link":"https:\/\/memberpress.com\/fr\/blog\/create-better-pricing-tables\/","title":{"rendered":"How to Build a Pricing Table for Your Site (4 Key Tips w\/ Examples)"},"content":{"rendered":"\n<p>If you want to offer <a aria-label=\" (opens in a new tab)\" rel=\"noreferrer noopener\" href=\"https:\/\/memberpress.com\/why-you-should-offer-multiple-pricing-tiers-for-your-membership-site\/\" target=\"_blank\">different membership tiers<\/a> for your website, you need a way for users to see what each has to offer. You want users to be able to easily compare features, prices, benefits, and more.<\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 ez-toc-wrap-center counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<label for=\"ez-toc-cssicon-toggle-item-69dae9f416528\" class=\"ez-toc-cssicon-toggle-label\"><p class=\"ez-toc-title\" style=\"cursor:inherit\">WHAT'S INSIDE<\/p>\n<span class=\"ez-toc-cssicon\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69dae9f416528\"  \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/memberpress.com\/fr\/blog\/create-better-pricing-tables\/#The_Importance_of_a_Quality_Pricing_Table\" >The Importance of a Quality Pricing Table<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/memberpress.com\/fr\/blog\/create-better-pricing-tables\/#4_Key_Tips_for_Creating_Better_Pricing_Tables\" >4 Key Tips for Creating Better Pricing Tables<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/memberpress.com\/fr\/blog\/create-better-pricing-tables\/#1_Make_the_Differences_Between_Each_Tier_Obvious\" >1. Make the Differences Between Each Tier Obvious<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/memberpress.com\/fr\/blog\/create-better-pricing-tables\/#2_Highlight_the_Plans_You_Want_Users_to_Focus_On\" >2. Highlight the Plans You Want Users to Focus On<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/memberpress.com\/fr\/blog\/create-better-pricing-tables\/#3_Add_Hover_Details_for_Key_Features\" >3. Add Hover Details for Key Features<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/memberpress.com\/fr\/blog\/create-better-pricing-tables\/#4_Make_Sure_Your_Calls_to_Action_Stand_Out\" >4. Make Sure Your Calls to Action Stand Out<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/memberpress.com\/fr\/blog\/create-better-pricing-tables\/#A_Few_MemberPress_Site_Pricing_Table_Examples\" >A Few MemberPress Site Pricing Table Examples<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/memberpress.com\/fr\/blog\/create-better-pricing-tables\/#Conclusion\" >Conclusion<\/a><\/li><\/ul><\/nav><\/div>\n\n\n\n\n<p>The best way to showcase all of that information is with a pricing table. Pricing tables are simple yet crucial elements for selling services and memberships online. When designed carefully, they can help you attract more members for your website.<\/p>\n\n\n\n<p>In this article, we'll talk about why pricing tables are so important. Then we'll go over four key tips to help you design better ones for your membership website. Let's get to it!<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<span class=\"c6SgkkEIGmzxDzp4NbrpvWMHOVYeaKUYKSwFiLT1E2NH9LiIl3VuRhCeXRl8MBxJgjZ8crtya6mAb3howG45v5dn70FW7ony\"><div class=\"responsive-video\"><iframe title=\"How to Create a Pricing Page with MemberPress Groups (Tutorial)\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/ynVRo4Y6vEM?feature=oembed&enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div><\/span>\n<\/div><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"The_Importance_of_a_Quality_Pricing_Table\"><\/span>The Importance of a Quality Pricing Table<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>There's a reason you see pricing tables all over the web. Tables are perhaps the best method for showcasing a lot of information in a way that enables users to compare different elements quickly:<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"946\" height=\"351\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/main-table-example.png\" alt=\"An example of a pricing table.\" class=\"wp-image-20364\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/main-table-example.png 946w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/main-table-example-300x111.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/main-table-example-768x285.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/main-table-example-458x170.png 458w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/main-table-example-840x312.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/main-table-example-700x260.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/main-table-example-156x58.png 156w\" sizes=\"(max-width: 946px) 100vw, 946px\" \/><\/figure>\n\n\n\n<p>An excellent pricing table not only gives you all the details you need \u2013 it helps you decide what option is best for you. In most cases, websites use pricing tables to sell memberships or subscriptions, especially when there are different tiers available.<\/p>\n\n\n\n<p>For your pricing tables to have an impact on conversions, however, you'll want to include several key elements. A simple, bare table probably won't do the trick when it comes to getting you new members:<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"941\" height=\"335\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/boring-pricing-table.png\" alt=\"A barebones pricing table.\" class=\"wp-image-20365\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/boring-pricing-table.png 941w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/boring-pricing-table-300x107.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/boring-pricing-table-768x273.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/boring-pricing-table-478x170.png 478w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/boring-pricing-table-840x299.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/boring-pricing-table-700x249.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/boring-pricing-table-156x56.png 156w\" sizes=\"(max-width: 941px) 100vw, 941px\" \/><\/figure>\n\n\n\n<p>In the next few sections, we'll go over what those key pricing table elements are, and we'll talk about how you can implement them.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4_Key_Tips_for_Creating_Better_Pricing_Tables\"><\/span>4 Key Tips for Creating Better Pricing Tables<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><a href=\"https:\/\/memberpress.com\" target=\"_blank\" rel=\"noreferrer noopener\">MemberPress<\/a> includes a built-in pricing page that is automatically created when you set your <a href=\"https:\/\/memberpress.com\/docs\/creating-groups\/\" target=\"_blank\" rel=\"noreferrer noopener\">membership Groups<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/12\/pricing-page.png\"><img decoding=\"async\" width=\"1024\" height=\"524\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/12\/pricing-page-1024x524.png\" alt=\"pricing page\" class=\"wp-image-26981\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/12\/pricing-page-1024x524.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/12\/pricing-page-300x154.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/12\/pricing-page-768x393.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/12\/pricing-page.png 1451w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p>You can adjust the Pricing Page Theme to set the appearance of the pricing page to one of our pre-set designs, or you can chose Custom to use your own custom CSS. <\/p>\n\n\n\n<p>Here, we'll focus on vital things to keep in mind as you optimize the pricing tables for your MemberPress site using custom CSS.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_Make_the_Differences_Between_Each_Tier_Obvious\"><\/span>1. Make the Differences Between Each Tier Obvious<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>It's a smart idea to offer multiple memberships tiers for your website, ranging from budget-priced to more expensive options. With this approach, you can offer different benefits for each tier and maximize your profits.<\/p>\n\n\n\n<p>The problem is that sometimes users might not understand <a href=\"https:\/\/memberpress.com\/how-to-price-memberships-part-1-the-anchoring-effect\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"what exactly they're paying for (opens in a new tab)\">what exactly they're paying for<\/a> with each tier. With a pricing table, you can easily highlight the differences between each plan using simple visual tricks:<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"263\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/highlight-differences-tiers-1024x263.png\" alt=\"Highlighting the differences between plans.\" class=\"wp-image-20367\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/highlight-differences-tiers-1024x263.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/highlight-differences-tiers-300x77.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/highlight-differences-tiers-768x197.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/highlight-differences-tiers-660x170.png 660w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/highlight-differences-tiers-840x216.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/highlight-differences-tiers-700x180.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/highlight-differences-tiers-156x40.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/highlight-differences-tiers-1080x278.png 1080w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/highlight-differences-tiers.png 1171w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Your goal is to make sure the columns on your table are easy to differentiate. Some tables do this by highlighting elements in specific columns, using different colors for each one, and so on.<\/p>\n\n\n\n<p>The easiest way to differentiate what each tier of membership offers is through lists. Try creating a list that shows what each tier includes\u00a0and<em>\u00a0<\/em>adding unique elements to the <em>bottom<\/em> of each one. That way visitors can quickly spot the differences.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Highlight_the_Plans_You_Want_Users_to_Focus_On\"><\/span>2. Highlight the Plans You Want Users to Focus On<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Although you may offer multiple membership tiers, you probably want visitors to focus on one or two plans in particular. That's why many of the pricing tables you see highlight specific plans:<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"875\" height=\"432\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/highlighted-plans.png\" alt=\"\" class=\"wp-image-20366\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/highlighted-plans.png 875w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/highlighted-plans-300x148.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/highlighted-plans-768x379.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/highlighted-plans-344x170.png 344w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/highlighted-plans-840x415.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/highlighted-plans-700x346.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/highlighted-plans-156x77.png 156w\" sizes=\"(max-width: 875px) 100vw, 875px\" \/><\/figure>\n\n\n\n<p>Usually, the highlighted plan or membership tier is the one that offers the best deal and gives you the best returns. Highlighting plans is a smart move, and there are several ways you can do it. Some websites add borders to specific tables or use different call to action (CTA) buttons.\u00a0<\/p>\n\n\n\n<p>Another simple trick you can use is to make one section of your pricing table bigger than the others:<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"805\" height=\"362\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/size-table.png\" alt=\"Making one of your table's columns slightly bigger.\" class=\"wp-image-20368\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/size-table.png 805w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/size-table-300x135.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/size-table-768x345.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/size-table-378x170.png 378w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/size-table-700x315.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/size-table-156x70.png 156w\" sizes=\"(max-width: 805px) 100vw, 805px\" \/><\/figure>\n\n\n\n<p>The goal is to draw the visitor's gaze to whichever membership tier you want them to sign up for. Once you have your visitor's attention, it's up to the features you offer to convince them to buy.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Add_Hover_Details_for_Key_Features\"><\/span>3. Add Hover Details for Key Features<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>One problem with pricing tables is that you're limited in the space you can use. If you include too much information about each feature in every membership tier, your tables will be tough to read and navigate.<\/p>\n\n\n\n<p>An elegant solution to this problem is to add hover effects to key elements within your pricing table. In the following example, you can see that each item on the list has a question mark icon next to it. If you hover over the icon, you can read more about that particular feature:<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"706\" height=\"302\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/hover-details.png\" alt=\"Adding hover tooltips to your tables.\" class=\"wp-image-20369\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/hover-details.png 706w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/hover-details-300x128.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/hover-details-397x170.png 397w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/hover-details-700x299.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/hover-details-156x67.png 156w\" sizes=\"(max-width: 706px) 100vw, 706px\" \/><\/figure>\n\n\n\n<p>You can easily <a href=\"https:\/\/www.w3schools.com\/css\/css_tooltip.asp\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">add hover \u2018tooltips'<\/a> to any element on your website \u2013 including pricing tables \u2013 by using CSS. It takes a bit of tinkering if you're not used to stylesheets, but it can translate to more user signups.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4_Make_Sure_Your_Calls_to_Action_Stand_Out\"><\/span>4. Make Sure Your Calls to Action Stand Out<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>One thing almost all pricing tables have in common is that they include <a href=\"https:\/\/prettylinks.com\/2019\/01\/how-to-write-an-effective-call-to-action-for-your-website\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"CTAs for each plan or product (opens in a new tab)\">CTAs for each plan or product<\/a> on offer. That's because once you convince visitors to sign up, you want them to be able to do so immediately:<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"975\" height=\"254\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/select-plans.png\" alt=\"Examples of pricing table CTAs.\" class=\"wp-image-20370\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/select-plans.png 975w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/select-plans-300x78.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/select-plans-768x200.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/select-plans-653x170.png 653w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/select-plans-840x219.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/select-plans-700x182.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/select-plans-156x41.png 156w\" sizes=\"(max-width: 975px) 100vw, 975px\" \/><\/figure>\n\n\n\n<p>CTAs offer you a lot of opportunities to get creative. In the example above, while it's easy to see which button corresponds to each tier, the look is unexciting and plain. Instead, you can design unique buttons for every plan:<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"969\" height=\"244\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/different-ctas.png\" alt=\"Examples of CTAs with different styles.\" class=\"wp-image-20371\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/different-ctas.png 969w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/different-ctas-300x76.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/different-ctas-768x193.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/different-ctas-660x166.png 660w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/different-ctas-840x212.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/different-ctas-700x176.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/different-ctas-156x39.png 156w\" sizes=\"(max-width: 969px) 100vw, 969px\" \/><\/figure>\n\n\n\n<p>With this approach you can use more eye-catching colors on the membership tiers you want to increase sign-ups for. It's also a great way to differentiate plans visually.<\/p>\n\n\n\n<p>Usually, CTA language on pricing tables tends to be rather direct. You'll commonly see <a aria-label=\"variations of phrases (opens in a new tab)\" rel=\"noreferrer noopener\" href=\"https:\/\/blog.wishpond.com\/post\/103290853633\/the-25-best-words-to-use-in-your-call-to-action\" target=\"_blank\">variations of phrases<\/a> such as \u201cGet it now,\u201d \u201cSign Up Today,\u201d and \u201cRegister.\u201d Those simple, strong words and phrases get results, so don't overthink the language you use.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"A_Few_MemberPress_Site_Pricing_Table_Examples\"><\/span>A Few MemberPress Site Pricing Table Examples<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/Become-A-Great-C.png\"><img decoding=\"async\" width=\"1024\" height=\"952\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/Become-A-Great-C-1024x952.png\" alt=\"copyhackers pricing page\" class=\"wp-image-28046\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/Become-A-Great-C-1024x952.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/Become-A-Great-C-300x279.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/Become-A-Great-C-768x714.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/Become-A-Great-C-1536x1427.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/Become-A-Great-C.png 2010w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><figcaption>Copyhackers online copywriting school's pricing table<\/figcaption><\/figure>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/DPM-Membership-.png\"><img decoding=\"async\" width=\"1024\" height=\"493\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/DPM-Membership--1024x493.png\" alt=\"Digital Product Manager pricing page\" class=\"wp-image-28047\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/DPM-Membership--1024x493.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/DPM-Membership--300x144.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/DPM-Membership--768x370.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/DPM-Membership--1536x739.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/DPM-Membership--2048x985.png 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><figcaption>Digital Product Manager's pricing table<\/figcaption><\/figure>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/Become-a-Member-.png\"><img decoding=\"async\" width=\"1024\" height=\"623\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/Become-a-Member--1024x623.png\" alt=\"Spark & Logic pricing page\" class=\"wp-image-28048\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/Become-a-Member--1024x623.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/Become-a-Member--300x183.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/Become-a-Member--768x468.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/Become-a-Member--1536x935.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/Become-a-Member--2048x1247.png 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><figcaption>Spark & Logic pricing table<\/figcaption><\/figure>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/Branding-Web-D-1.png\"><img decoding=\"async\" width=\"1024\" height=\"969\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/Branding-Web-D-1-1024x969.png\" alt=\"DH Creative pricing table\" class=\"wp-image-28050\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/Branding-Web-D-1-1024x969.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/Branding-Web-D-1-300x284.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/Branding-Web-D-1-768x726.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/Branding-Web-D-1-1536x1453.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/Branding-Web-D-1.png 1721w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><figcaption>DH Creative pricing table<\/figcaption><\/figure>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/Pricing-_-Launch.png\"><img decoding=\"async\" width=\"1024\" height=\"791\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/Pricing-_-Launch-1024x791.png\" alt=\"launchblot pricing table\" class=\"wp-image-28049\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/Pricing-_-Launch-1024x791.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/Pricing-_-Launch-300x232.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/Pricing-_-Launch-768x593.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/Pricing-_-Launch-1536x1186.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/Pricing-_-Launch.png 2020w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><figcaption>LaunchBlot pricing table<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>Conclusion<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Offering multiple membership tiers for your website is a great idea. It can maximize the number of users you attract and increase your profits. However, it's important to convey what every tier has to offer, which is where your pricing table comes in.<\/p>\n\n\n\n<p>If you want to create better pricing tables for your membership website, just keep these four tips in mind:<\/p>\n\n\n\n<ol class=\"wp-block-list\"><li>Make the differences between each tier obvious.<\/li><li>Highlight the plans you want users to focus on.<\/li><li>Add hover details for key features.<\/li><li>Make sure your CTAs stand out.<\/li><\/ol>\n\n\n\n<p>Do you have any questions about how to create better pricing tables for your website? Let's go over them in the comments section below!<\/p>\n\n\n\n<p>Don't have MemberPress yet? <a href=\"https:\/\/memberpress.com\/plans\/pricing\/\" target=\"_blank\" rel=\"noreferrer noopener\">Get started here<\/a>!<\/p>\n\n\n\n<p><strong>If you liked this article, be sure to follow us on <a href=\"https:\/\/www.facebook.com\/memberpress\/\" rel=\"noreferrer noopener\" target=\"_blank\">Facebook<\/a>, <a href=\"https:\/\/twitter.com\/memberpress\" rel=\"noreferrer noopener\" target=\"_blank\">Twitter<\/a>, <a href=\"https:\/\/www.instagram.com\/memberpress\/\" rel=\"noreferrer noopener\" target=\"_blank\">Instagram<\/a>, and <a href=\"https:\/\/www.linkedin.com\/showcase\/memberpress\/\" rel=\"noreferrer noopener\" target=\"_blank\">LinkedIn<\/a>! And don't forget to subscribe in the <a href=\"https:\/\/memberpress.com\/go\/box\" title=\"Box affiliate link\" class=\"pretty-link-keyword\"rel=\"nofollow \" target=\"_blank\">box<\/a> below.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>If you want to offer different membership tiers for your website, you need a way for users to see what each has to offer. You want users to be able to easily compare features, prices, benefits, and more. The best way to showcase all of that information is with a pricing table. Pricing tables are [\u2026]<\/p>\n","protected":false},"author":76756,"featured_media":20598,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_strive_editorial_status":"not-started","_strive_copy_of":0,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","_strive_checklists":"\"\"","_strive_active_checklist":"62291e2bb2422","_strive_post_notes":"","footnotes":""},"categories":[134],"tags":[1556],"class_list":{"0":"post-20363","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-how-to-2","8":"tag-converter","9":"entry"},"acf":{"plans":["scale"],"is_featured":false,"download_source":"none","mothership_slug":"","download_url":""},"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 4.9.5.2 - aioseo.com -->\n\t<meta name=\"description\" content=\"Outstanding pricing tables can help your website attract more members. 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Let's go over four tips to help you fine-tune your tables and maximize conversions!","keywords":[{"label":"how to create a pricing table","value":"how to create a pricing table"},{"label":"membership pricing table","value":"membership pricing table"}],"keyphrases":{"focus":{"keyphrase":"","score":0,"analysis":{"keyphraseInTitle":{"score":0,"maxScore":9,"error":1}}},"additional":[]},"primary_term":null,"canonical_url":null,"og_title":null,"og_description":null,"og_object_type":"default","og_image_type":"default","og_image_url":null,"og_image_width":null,"og_image_height":null,"og_image_custom_url":null,"og_image_custom_fields":null,"og_video":"","og_custom_url":null,"og_article_section":null,"og_article_tags":null,"twitter_use_og":false,"twitter_card":"default","twitter_image_type":"default","twitter_image_url":null,"twitter_image_custom_url":null,"twitter_image_custom_fields":null,"twitter_title":null,"twitter_description":null,"schema":{"blockGraphs":[],"customGraphs":[],"default":{"data":{"Article":[],"Course":[],"Dataset":[],"FAQPage":[],"Movie":[],"Person":[],"Product":[],"ProductReview":[],"Car":[],"Recipe":[],"Service":[],"SoftwareApplication":[],"WebPage":[]},"graphName":"BlogPosting","isEnabled":true},"graphs":[]},"schema_type":"default","schema_type_options":"{\"article\":{\"articleType\":\"BlogPosting\"},\"course\":{\"name\":\"\",\"description\":\"\",\"provider\":\"\"},\"faq\":{\"pages\":[]},\"product\":{\"reviews\":[]},\"recipe\":{\"ingredients\":[],\"instructions\":[],\"keywords\":[]},\"software\":{\"reviews\":[],\"operatingSystems\":[]},\"webPage\":{\"webPageType\":\"WebPage\"}}","pillar_content":false,"robots_default":true,"robots_noindex":false,"robots_noarchive":false,"robots_nosnippet":false,"robots_nofollow":false,"robots_noimageindex":false,"robots_noodp":false,"robots_notranslate":false,"robots_max_snippet":"-1","robots_max_videopreview":"-1","robots_max_imagepreview":"large","priority":null,"frequency":"default","local_seo":null,"seo_analyzer_scan_date":"2026-02-24 18:03:18","breadcrumb_settings":null,"limit_modified_date":false,"reviewed_by":"0","open_ai":null,"ai":{"faqs":[],"keyPoints":[],"titles":[],"descriptions":[],"socialPosts":{"email":[],"linkedin":[],"twitter":[],"facebook":[],"instagram":[]}},"created":"2020-12-21 16:17:37","updated":"2026-03-03 15:06:00"},"aioseo_breadcrumb":"<div class=\"aioseo-breadcrumbs\"><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/memberpress.com\/fr\" title=\"Home\">Home<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/memberpress.com\/fr\/blog\/category\/how-to-2\/\" title=\"How To\">How To<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\tHow to Build a Pricing Table for Your Site (4 Key Tips w\/ Examples)\n<\/span><\/div>","aioseo_breadcrumb_json":[{"label":"Home","link":"https:\/\/memberpress.com\/fr"},{"label":"How To","link":"https:\/\/memberpress.com\/fr\/blog\/category\/how-to-2\/"},{"label":"How to Build a Pricing Table for Your Site (4 Key Tips w\/ Examples)","link":"https:\/\/memberpress.com\/fr\/blog\/create-better-pricing-tables\/"}],"app_bookmark":{"bookmark_id":0,"is_bookmarked":false,"bookmark_date":0},"comments_count":"1","content_native":[{"type":"core\/paragraph","render":"<p>If you want to offer <a aria-label=\" (opens in a new tab)\" rel=\"noreferrer noopener\" href=\"https:\/\/memberpress.com\/why-you-should-offer-multiple-pricing-tiers-for-your-membership-site\/\" target=\"_blank\">different membership tiers<\/a> for your website, you need a way for users to see what each has to offer. You want users to be able to easily compare features, prices, benefits, and more.<\/p>","content":[{"type":"text","data":"If you want to offer <a aria-label=\" (opens in a new tab)\" rel=\"noreferrer noopener\" href=\"https:\/\/memberpress.com\/why-you-should-offer-multiple-pricing-tiers-for-your-membership-site\/\" target=\"_blank\">different membership tiers<\/a> for your website, you need a way for users to see what each has to offer. You want users to be able to easily compare features, prices, benefits, and more."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>The best way to showcase all of that information is with a pricing table. Pricing tables are simple yet crucial elements for selling services and memberships online. When designed carefully, they can help you attract more members for your website.<\/p>","content":[{"type":"text","data":"The best way to showcase all of that information is with a pricing table. Pricing tables are simple yet crucial elements for selling services and memberships online. When designed carefully, they can help you attract more members for your website."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>In this article, we'll talk about why pricing tables are so important. Then we'll go over four key tips to help you design better ones for your membership website. Let's get to it!<\/p>","content":[{"type":"text","data":"In this article, we'll talk about why pricing tables are so important. Then we'll go over four key tips to help you design better ones for your membership website. Let's get to it!"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/embed","render":"<iframe title=\"How to Create a Pricing Page with MemberPress Groups (Tutorial)\" width=\"100%\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/ynVRo4Y6vEM?feature=oembed&enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>","content":"<iframe title=\"How to Create a Pricing Page with MemberPress Groups (Tutorial)\" width=\"100%\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/ynVRo4Y6vEM?feature=oembed&enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>","data":{"provider":"youtube","type":"video","align":"center","src":"https:\/\/www.youtube.com\/watch?v=ynVRo4Y6vEM","url":"https:\/\/www.youtube.com\/watch?v=ynVRo4Y6vEM"},"style":{"parent_style":{}}},{"type":"core\/heading","render":"<h2 class=\"wp-block-heading\">The Importance of a Quality Pricing Table<\/h2>","content":"The Importance of a Quality Pricing Table","data":[],"style":{"align":"left","parent_style":{},"header":"h2","fontSize":"27px"}},{"type":"core\/paragraph","render":"<p>There's a reason you see pricing tables all over the web. Tables are perhaps the best method for showcasing a lot of information in a way that enables users to compare different elements quickly:<\/p>","content":[{"type":"text","data":"There's a reason you see pricing tables all over the web. Tables are perhaps the best method for showcasing a lot of information in a way that enables users to compare different elements quickly:"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/image","render":"<figure class=\"wp-block-image size-large\"><img src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/main-table-example.png\" alt=\"An example of a pricing table.\" class=\"wp-image-20364\"\/><\/figure>","content":"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/main-table-example.png","data":{"alt":"An example of a pricing table.","src":"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/main-table-example.png"},"style":{"width":946,"height":351,"align":"left","parent_style":{},"sizeSlug":"large"}},{"type":"core\/paragraph","render":"<p>An excellent pricing table not only gives you all the details you need \u2013 it helps you decide what option is best for you. In most cases, websites use pricing tables to sell memberships or subscriptions, especially when there are different tiers available.<\/p>","content":[{"type":"text","data":"An excellent pricing table not only gives you all the details you need \u2013 it helps you decide what option is best for you. In most cases, websites use pricing tables to sell memberships or subscriptions, especially when there are different tiers available."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>For your pricing tables to have an impact on conversions, however, you'll want to include several key elements. A simple, bare table probably won't do the trick when it comes to getting you new members:<\/p>","content":[{"type":"text","data":"For your pricing tables to have an impact on conversions, however, you'll want to include several key elements. A simple, bare table probably won't do the trick when it comes to getting you new members:"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/image","render":"<figure class=\"wp-block-image size-large\"><img src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/boring-pricing-table.png\" alt=\"A barebones pricing table.\" class=\"wp-image-20365\"\/><\/figure>","content":"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/boring-pricing-table.png","data":{"alt":"A barebones pricing table.","src":"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/boring-pricing-table.png"},"style":{"width":941,"height":335,"align":"left","parent_style":{},"sizeSlug":"large"}},{"type":"core\/paragraph","render":"<p>In the next few sections, we'll go over what those key pricing table elements are, and we'll talk about how you can implement them.<\/p>","content":[{"type":"text","data":"In the next few sections, we'll go over what those key pricing table elements are, and we'll talk about how you can implement them."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/heading","render":"<h2 class=\"wp-block-heading\">4 Key Tips for Creating Better Pricing Tables<\/h2>","content":"4 Key Tips for Creating Better Pricing Tables","data":[],"style":{"align":"left","parent_style":{},"header":"h2","fontSize":"27px"}},{"type":"core\/paragraph","render":"<p><a href=\"https:\/\/memberpress.com\" target=\"_blank\" rel=\"noreferrer noopener\">MemberPress<\/a> includes a built-in pricing page that is automatically created when you set your <a href=\"https:\/\/memberpress.com\/docs\/creating-groups\/\" target=\"_blank\" rel=\"noreferrer noopener\">membership Groups<\/a>.<\/p>","content":[{"type":"text","data":"<a href=\"https:\/\/memberpress.com\" target=\"_blank\" rel=\"noreferrer noopener\">MemberPress<\/a> includes a built-in pricing page that is automatically created when you set your <a href=\"https:\/\/memberpress.com\/docs\/creating-groups\/\" target=\"_blank\" rel=\"noreferrer noopener\">membership Groups<\/a>."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/image","render":"<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/12\/pricing-page.png\"><img src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/12\/pricing-page-1024x524.png\" alt=\"pricing page\" class=\"wp-image-26981\"\/><\/a><\/figure>","content":"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/12\/pricing-page-1024x524.png","data":{"linkSrc":"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/12\/pricing-page.png","alt":"pricing page","src":"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/12\/pricing-page-1024x524.png","linkDestination":"media"},"style":{"width":1024,"height":524,"align":"left","parent_style":{},"sizeSlug":"large"}},{"type":"core\/paragraph","render":"<p>You can adjust the Pricing Page Theme to set the appearance of the pricing page to one of our pre-set designs, or you can chose Custom to use your own custom CSS. <\/p>","content":[{"type":"text","data":"You can adjust the Pricing Page Theme to set the appearance of the pricing page to one of our pre-set designs, or you can chose Custom to use your own custom CSS. "}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>Here, we'll focus on vital things to keep in mind as you optimize the pricing tables for your MemberPress site using custom CSS.<\/p>","content":[{"type":"text","data":"Here, we'll focus on vital things to keep in mind as you optimize the pricing tables for your MemberPress site using custom CSS."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/heading","render":"<h3 class=\"wp-block-heading\">1. Make the Differences Between Each Tier Obvious<\/h3>","content":"1. Make the Differences Between Each Tier Obvious","data":[],"style":{"align":"left","parent_style":{},"header":"h3","fontSize":"21px"}},{"type":"core\/paragraph","render":"<p>It's a smart idea to offer multiple memberships tiers for your website, ranging from budget-priced to more expensive options. With this approach, you can offer different benefits for each tier and maximize your profits.<\/p>","content":[{"type":"text","data":"It's a smart idea to offer multiple memberships tiers for your website, ranging from budget-priced to more expensive options. With this approach, you can offer different benefits for each tier and maximize your profits."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>The problem is that sometimes users might not understand <a href=\"https:\/\/memberpress.com\/how-to-price-memberships-part-1-the-anchoring-effect\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"what exactly they're paying for (opens in a new tab)\">what exactly they're paying for<\/a> with each tier. With a pricing table, you can easily highlight the differences between each plan using simple visual tricks:<\/p>","content":[{"type":"text","data":"The problem is that sometimes users might not understand <a href=\"https:\/\/memberpress.com\/how-to-price-memberships-part-1-the-anchoring-effect\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"what exactly they're paying for (opens in a new tab)\">what exactly they're paying for<\/a> with each tier. With a pricing table, you can easily highlight the differences between each plan using simple visual tricks:"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/image","render":"<figure class=\"wp-block-image size-large\"><img src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/highlight-differences-tiers-1024x263.png\" alt=\"Highlighting the differences between plans.\" class=\"wp-image-20367\"\/><\/figure>","content":"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/highlight-differences-tiers-1024x263.png","data":{"alt":"Highlighting the differences between plans.","src":"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/highlight-differences-tiers-1024x263.png"},"style":{"width":1024,"height":263,"align":"left","parent_style":{},"sizeSlug":"large"}},{"type":"core\/paragraph","render":"<p>Your goal is to make sure the columns on your table are easy to differentiate. Some tables do this by highlighting elements in specific columns, using different colors for each one, and so on.<\/p>","content":[{"type":"text","data":"Your goal is to make sure the columns on your table are easy to differentiate. Some tables do this by highlighting elements in specific columns, using different colors for each one, and so on."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>The easiest way to differentiate what each tier of membership offers is through lists. Try creating a list that shows what each tier includes&nbsp;and<em>&nbsp;<\/em>adding unique elements to the <em>bottom<\/em> of each one. That way visitors can quickly spot the differences.<\/p>","content":[{"type":"text","data":"The easiest way to differentiate what each tier of membership offers is through lists. Try creating a list that shows what each tier includes&nbsp;and<em>&nbsp;<\/em>adding unique elements to the <em>bottom<\/em> of each one. That way visitors can quickly spot the differences."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/heading","render":"<h3 class=\"wp-block-heading\">2. Highlight the Plans You Want Users to Focus On<\/h3>","content":"2. Highlight the Plans You Want Users to Focus On","data":[],"style":{"align":"left","parent_style":{},"header":"h3","fontSize":"21px"}},{"type":"core\/paragraph","render":"<p>Although you may offer multiple membership tiers, you probably want visitors to focus on one or two plans in particular. That's why many of the pricing tables you see highlight specific plans:<\/p>","content":[{"type":"text","data":"Although you may offer multiple membership tiers, you probably want visitors to focus on one or two plans in particular. That's why many of the pricing tables you see highlight specific plans:"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/image","render":"<figure class=\"wp-block-image size-large\"><img src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/highlighted-plans.png\" alt=\"\" class=\"wp-image-20366\"\/><\/figure>","content":"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/highlighted-plans.png","data":{"src":"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/highlighted-plans.png"},"style":{"width":875,"height":432,"align":"left","parent_style":{},"sizeSlug":"large"}},{"type":"core\/paragraph","render":"<p>Usually, the highlighted plan or membership tier is the one that offers the best deal and gives you the best returns. Highlighting plans is a smart move, and there are several ways you can do it. Some websites add borders to specific tables or use different call to action (CTA) buttons.&nbsp;<\/p>","content":[{"type":"text","data":"Usually, the highlighted plan or membership tier is the one that offers the best deal and gives you the best returns. Highlighting plans is a smart move, and there are several ways you can do it. Some websites add borders to specific tables or use different call to action (CTA) buttons.&nbsp;"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>Another simple trick you can use is to make one section of your pricing table bigger than the others:<\/p>","content":[{"type":"text","data":"Another simple trick you can use is to make one section of your pricing table bigger than the others:"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/image","render":"<figure class=\"wp-block-image size-large\"><img src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/size-table.png\" alt=\"Making one of your table's columns slightly bigger.\" class=\"wp-image-20368\"\/><\/figure>","content":"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/size-table.png","data":{"alt":"Making one of your table's columns slightly bigger.","src":"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/size-table.png"},"style":{"width":805,"height":362,"align":"left","parent_style":{},"sizeSlug":"large"}},{"type":"core\/paragraph","render":"<p>The goal is to draw the visitor's gaze to whichever membership tier you want them to sign up for. Once you have your visitor's attention, it's up to the features you offer to convince them to buy.<\/p>","content":[{"type":"text","data":"The goal is to draw the visitor's gaze to whichever membership tier you want them to sign up for. Once you have your visitor's attention, it's up to the features you offer to convince them to buy."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/heading","render":"<h3 class=\"wp-block-heading\">3. Add Hover Details for Key Features<\/h3>","content":"3. Add Hover Details for Key Features","data":[],"style":{"align":"left","parent_style":{},"header":"h3","fontSize":"21px"}},{"type":"core\/paragraph","render":"<p>One problem with pricing tables is that you're limited in the space you can use. If you include too much information about each feature in every membership tier, your tables will be tough to read and navigate.<\/p>","content":[{"type":"text","data":"One problem with pricing tables is that you're limited in the space you can use. If you include too much information about each feature in every membership tier, your tables will be tough to read and navigate."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>An elegant solution to this problem is to add hover effects to key elements within your pricing table. In the following example, you can see that each item on the list has a question mark icon next to it. If you hover over the icon, you can read more about that particular feature:<\/p>","content":[{"type":"text","data":"An elegant solution to this problem is to add hover effects to key elements within your pricing table. In the following example, you can see that each item on the list has a question mark icon next to it. If you hover over the icon, you can read more about that particular feature:"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/image","render":"<figure class=\"wp-block-image size-large\"><img src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/hover-details.png\" alt=\"Adding hover tooltips to your tables.\" class=\"wp-image-20369\"\/><\/figure>","content":"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/hover-details.png","data":{"alt":"Adding hover tooltips to your tables.","src":"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/hover-details.png"},"style":{"width":706,"height":302,"align":"left","parent_style":{},"sizeSlug":"large"}},{"type":"core\/paragraph","render":"<p>You can easily <a href=\"https:\/\/www.w3schools.com\/css\/css_tooltip.asp\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">add hover 'tooltips'<\/a> to any element on your website \u2013 including pricing tables \u2013 by using CSS. It takes a bit of tinkering if you're not used to stylesheets, but it can translate to more user signups.<\/p>","content":[{"type":"text","data":"You can easily <a href=\"https:\/\/www.w3schools.com\/css\/css_tooltip.asp\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">add hover 'tooltips'<\/a> to any element on your website \u2013 including pricing tables \u2013 by using CSS. It takes a bit of tinkering if you're not used to stylesheets, but it can translate to more user signups."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/heading","render":"<h3 class=\"wp-block-heading\">4. Make Sure Your Calls to Action Stand Out<\/h3>","content":"4. Make Sure Your Calls to Action Stand Out","data":[],"style":{"align":"left","parent_style":{},"header":"h3","fontSize":"21px"}},{"type":"core\/paragraph","render":"<p>One thing almost all pricing tables have in common is that they include <a href=\"https:\/\/prettylinks.com\/2019\/01\/how-to-write-an-effective-call-to-action-for-your-website\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"CTAs for each plan or product (opens in a new tab)\">CTAs for each plan or product<\/a> on offer. That's because once you convince visitors to sign up, you want them to be able to do so immediately:<\/p>","content":[{"type":"text","data":"One thing almost all pricing tables have in common is that they include <a href=\"https:\/\/prettylinks.com\/2019\/01\/how-to-write-an-effective-call-to-action-for-your-website\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"CTAs for each plan or product (opens in a new tab)\">CTAs for each plan or product<\/a> on offer. That's because once you convince visitors to sign up, you want them to be able to do so immediately:"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/image","render":"<figure class=\"wp-block-image size-large\"><img src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/select-plans.png\" alt=\"Examples of pricing table CTAs.\" class=\"wp-image-20370\"\/><\/figure>","content":"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/select-plans.png","data":{"alt":"Examples of pricing table CTAs.","src":"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/select-plans.png"},"style":{"width":975,"height":254,"align":"left","parent_style":{},"sizeSlug":"large"}},{"type":"core\/paragraph","render":"<p>CTAs offer you a lot of opportunities to get creative. In the example above, while it's easy to see which button corresponds to each tier, the look is unexciting and plain. Instead, you can design unique buttons for every plan:<\/p>","content":[{"type":"text","data":"CTAs offer you a lot of opportunities to get creative. In the example above, while it's easy to see which button corresponds to each tier, the look is unexciting and plain. Instead, you can design unique buttons for every plan:"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/image","render":"<figure class=\"wp-block-image size-large\"><img src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/different-ctas.png\" alt=\"Examples of CTAs with different styles.\" class=\"wp-image-20371\"\/><\/figure>","content":"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/different-ctas.png","data":{"alt":"Examples of CTAs with different styles.","src":"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/11\/different-ctas.png"},"style":{"width":969,"height":244,"align":"left","parent_style":{},"sizeSlug":"large"}},{"type":"core\/paragraph","render":"<p>With this approach you can use more eye-catching colors on the membership tiers you want to increase sign-ups for. It's also a great way to differentiate plans visually.<\/p>","content":[{"type":"text","data":"With this approach you can use more eye-catching colors on the membership tiers you want to increase sign-ups for. It's also a great way to differentiate plans visually."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>Usually, CTA language on pricing tables tends to be rather direct. You'll commonly see <a aria-label=\"variations of phrases (opens in a new tab)\" rel=\"noreferrer noopener\" href=\"https:\/\/blog.wishpond.com\/post\/103290853633\/the-25-best-words-to-use-in-your-call-to-action\" target=\"_blank\">variations of phrases<\/a> such as \"Get it now,\" \"Sign Up Today,\" and \"Register.\" Those simple, strong words and phrases get results, so don't overthink the language you use.<\/p>","content":[{"type":"text","data":"Usually, CTA language on pricing tables tends to be rather direct. You'll commonly see <a aria-label=\"variations of phrases (opens in a new tab)\" rel=\"noreferrer noopener\" href=\"https:\/\/blog.wishpond.com\/post\/103290853633\/the-25-best-words-to-use-in-your-call-to-action\" target=\"_blank\">variations of phrases<\/a> such as \"Get it now,\" \"Sign Up Today,\" and \"Register.\" Those simple, strong words and phrases get results, so don't overthink the language you use."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/heading","render":"<h2 class=\"wp-block-heading\">A Few MemberPress Site Pricing Table Examples<\/h2>","content":"A Few MemberPress Site Pricing Table Examples","data":[],"style":{"align":"left","parent_style":{},"header":"h2","fontSize":"27px"}},{"type":"core\/image","render":"<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/Become-A-Great-C.png\"><img src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/Become-A-Great-C-1024x952.png\" alt=\"copyhackers pricing page\" class=\"wp-image-28046\"\/><\/a><figcaption>Copyhackers online copywriting school's pricing table<\/figcaption><\/figure>","content":"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/Become-A-Great-C-1024x952.png","data":{"linkSrc":"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/Become-A-Great-C.png","alt":"copyhackers pricing page","src":"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/Become-A-Great-C-1024x952.png","caption":"Copyhackers online copywriting school's pricing table","linkDestination":"media"},"style":{"width":1024,"height":952,"align":"left","parent_style":{},"sizeSlug":"large"}},{"type":"core\/separator","render":"<hr class=\"wp-block-separator\"\/>","content":null,"data":[],"style":{"layout":"default","backgroundColor":"#000000","parent_style":{}}},{"type":"core\/image","render":"<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/DPM-Membership-.png\"><img src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/DPM-Membership--1024x493.png\" alt=\"Digital Product Manager pricing page\" class=\"wp-image-28047\"\/><\/a><figcaption>Digital Product Manager's pricing table<\/figcaption><\/figure>","content":"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/DPM-Membership--1024x493.png","data":{"linkSrc":"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/DPM-Membership-.png","alt":"Digital Product Manager pricing page","src":"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/DPM-Membership--1024x493.png","caption":"Digital Product Manager's pricing table","linkDestination":"media"},"style":{"width":1024,"height":493,"align":"left","parent_style":{},"sizeSlug":"large"}},{"type":"core\/separator","render":"<hr class=\"wp-block-separator\"\/>","content":null,"data":[],"style":{"layout":"default","backgroundColor":"#000000","parent_style":{}}},{"type":"core\/image","render":"<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/Become-a-Member-.png\"><img src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/Become-a-Member--1024x623.png\" alt=\"Spark &amp; Logic pricing page\" class=\"wp-image-28048\"\/><\/a><figcaption>Spark &amp; Logic pricing table<\/figcaption><\/figure>","content":"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/Become-a-Member--1024x623.png","data":{"linkSrc":"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/Become-a-Member-.png","alt":"Spark &amp; Logic pricing page","src":"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/Become-a-Member--1024x623.png","caption":"Spark &amp; Logic pricing table","linkDestination":"media"},"style":{"width":1024,"height":623,"align":"left","parent_style":{},"sizeSlug":"large"}},{"type":"core\/separator","render":"<hr class=\"wp-block-separator\"\/>","content":null,"data":[],"style":{"layout":"default","backgroundColor":"#000000","parent_style":{}}},{"type":"core\/image","render":"<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/Branding-Web-D-1.png\"><img src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/Branding-Web-D-1-1024x969.png\" alt=\"DH Creative pricing table\" class=\"wp-image-28050\"\/><\/a><figcaption>DH Creative pricing table<\/figcaption><\/figure>","content":"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/Branding-Web-D-1-1024x969.png","data":{"linkSrc":"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/Branding-Web-D-1.png","alt":"DH Creative pricing table","src":"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/Branding-Web-D-1-1024x969.png","caption":"DH Creative pricing table","linkDestination":"media"},"style":{"width":1024,"height":969,"align":"left","parent_style":{},"sizeSlug":"large"}},{"type":"core\/separator","render":"<hr class=\"wp-block-separator\"\/>","content":null,"data":[],"style":{"layout":"default","backgroundColor":"#000000","parent_style":{}}},{"type":"core\/image","render":"<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/Pricing-_-Launch.png\"><img src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/Pricing-_-Launch-1024x791.png\" alt=\"launchblot pricing table\" class=\"wp-image-28049\"\/><\/a><figcaption>LaunchBlot pricing table<\/figcaption><\/figure>","content":"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/Pricing-_-Launch-1024x791.png","data":{"linkSrc":"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/Pricing-_-Launch.png","alt":"launchblot pricing table","src":"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/Pricing-_-Launch-1024x791.png","caption":"LaunchBlot pricing table","linkDestination":"media"},"style":{"width":1024,"height":791,"align":"left","parent_style":{},"sizeSlug":"large"}},{"type":"core\/heading","render":"<h2 class=\"wp-block-heading\">Conclusion<\/h2>","content":"Conclusion","data":[],"style":{"align":"left","parent_style":{},"header":"h2","fontSize":"27px"}},{"type":"core\/paragraph","render":"<p>Offering multiple membership tiers for your website is a great idea. It can maximize the number of users you attract and increase your profits. However, it's important to convey what every tier has to offer, which is where your pricing table comes in.<\/p>","content":[{"type":"text","data":"Offering multiple membership tiers for your website is a great idea. It can maximize the number of users you attract and increase your profits. However, it's important to convey what every tier has to offer, which is where your pricing table comes in."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>If you want to create better pricing tables for your membership website, just keep these four tips in mind:<\/p>","content":[{"type":"text","data":"If you want to create better pricing tables for your membership website, just keep these four tips in mind:"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/list","render":"<ol class=\"wp-block-list\"><li>Make the differences between each tier obvious.<\/li><li>Highlight the plans you want users to focus on.<\/li><li>Add hover details for key features.<\/li><li>Make sure your CTAs stand out.<\/li><\/ol>","content":"<ol class=\"wp-block-list\"><li>Make the differences between each tier obvious.<\/li><li>Highlight the plans you want users to focus on.<\/li><li>Add hover details for key features.<\/li><li>Make sure your CTAs stand out.<\/li><\/ol>","data":{"listType":"ordered"},"style":{"parent_style":{}}},{"type":"core\/paragraph","render":"<p>Do you have any questions about how to create better pricing tables for your website? Let's go over them in the comments section below!<\/p>","content":[{"type":"text","data":"Do you have any questions about how to create better pricing tables for your website? Let's go over them in the comments section below!"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>Don't have MemberPress yet? <a href=\"https:\/\/memberpress.com\/plans\/pricing\/\" target=\"_blank\" rel=\"noreferrer noopener\">Get started here<\/a>!<\/p>","content":[{"type":"text","data":"Don't have MemberPress yet? <a href=\"https:\/\/memberpress.com\/plans\/pricing\/\" target=\"_blank\" rel=\"noreferrer noopener\">Get started here<\/a>!"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p><strong>If you liked this article, be sure to follow us on <a href=\"https:\/\/www.facebook.com\/memberpress\/\" rel=\"noreferrer noopener\" target=\"_blank\">Facebook<\/a>, <a href=\"https:\/\/twitter.com\/memberpress\" rel=\"noreferrer noopener\" target=\"_blank\">Twitter<\/a>, <a href=\"https:\/\/www.instagram.com\/memberpress\/\" rel=\"noreferrer noopener\" target=\"_blank\">Instagram<\/a>, and <a href=\"https:\/\/www.linkedin.com\/showcase\/memberpress\/\" rel=\"noreferrer noopener\" target=\"_blank\">LinkedIn<\/a>! And don't forget to subscribe in the box below.<\/strong><\/p>","content":[{"type":"text","data":"<strong>If you liked this article, be sure to follow us on <a href=\"https:\/\/www.facebook.com\/memberpress\/\" rel=\"noreferrer noopener\" target=\"_blank\">Facebook<\/a>, <a href=\"https:\/\/twitter.com\/memberpress\" rel=\"noreferrer noopener\" target=\"_blank\">Twitter<\/a>, <a href=\"https:\/\/www.instagram.com\/memberpress\/\" rel=\"noreferrer noopener\" target=\"_blank\">Instagram<\/a>, and <a href=\"https:\/\/www.linkedin.com\/showcase\/memberpress\/\" rel=\"noreferrer noopener\" target=\"_blank\">LinkedIn<\/a>! And don't forget to subscribe in the box below.<\/strong>"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}}],"app_access":{"can_access":true,"restrict_message":null},"_links":{"self":[{"href":"https:\/\/memberpress.com\/fr\/wp-json\/wp\/v2\/posts\/20363","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/memberpress.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/memberpress.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/memberpress.com\/fr\/wp-json\/wp\/v2\/users\/76756"}],"replies":[{"embeddable":true,"href":"https:\/\/memberpress.com\/fr\/wp-json\/wp\/v2\/comments?post=20363"}],"version-history":[{"count":1,"href":"https:\/\/memberpress.com\/fr\/wp-json\/wp\/v2\/posts\/20363\/revisions"}],"predecessor-version":[{"id":79300,"href":"https:\/\/memberpress.com\/fr\/wp-json\/wp\/v2\/posts\/20363\/revisions\/79300"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/memberpress.com\/fr\/wp-json\/wp\/v2\/media\/20598"}],"wp:attachment":[{"href":"https:\/\/memberpress.com\/fr\/wp-json\/wp\/v2\/media?parent=20363"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/memberpress.com\/fr\/wp-json\/wp\/v2\/categories?post=20363"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/memberpress.com\/fr\/wp-json\/wp\/v2\/tags?post=20363"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}