{"id":22588,"date":"2020-08-17T08:00:00","date_gmt":"2020-08-17T14:00:00","guid":{"rendered":"https:\/\/memberpress.com\/?p=22588"},"modified":"2020-09-08T09:51:20","modified_gmt":"2020-09-08T15:51:20","slug":"how-to-use-link-shorteners-in-your-online-business","status":"publish","type":"post","link":"https:\/\/memberpress.com\/fr\/blog\/how-to-use-link-shorteners-in-your-online-business\/","title":{"rendered":"Comment utiliser les raccourcisseurs de liens dans votre activit\u00e9 en ligne"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Si votre entreprise d'adh\u00e9sion dispose d'un blog, vous connaissez probablement les raccourcisseurs de liens. L'utilisation de raccourcisseurs de liens est un excellent moyen de partager facilement et rapidement des liens sans inclure d'URL longues et compliqu\u00e9es dans vos publications.<\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_88 ez-toc-wrap-center counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<label for=\"ez-toc-cssicon-toggle-item-6ac0919f8b610\" class=\"ez-toc-cssicon-toggle-label\"><p class=\"ez-toc-title\" style=\"cursor:inherit\">CE QU'IL Y A \u00c0 L'INT\u00c9RIEUR<\/p>\n<span class=\"ez-toc-cssicon\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6ac0919f8b610\"  \/><nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/memberpress.com\/fr\/blog\/how-to-use-link-shorteners-in-your-online-business\/#How_Can_Link_Shorteners_Benefit_My_Business\" >En quoi les raccourcisseurs de liens peuvent-ils \u00eatre utiles \u00e0 mon entreprise ?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/memberpress.com\/fr\/blog\/how-to-use-link-shorteners-in-your-online-business\/#Getting_Started_With_Link_Shorteners\" >Commencer avec les raccourcisseurs de liens<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/memberpress.com\/fr\/blog\/how-to-use-link-shorteners-in-your-online-business\/#How_To_Use_Pretty_Links_For_Link_Shortening\" >Comment utiliser Pretty Links pour le raccourcissement des liens<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/memberpress.com\/fr\/blog\/how-to-use-link-shorteners-in-your-online-business\/#More_Link_Shortening_Options\" >Plus d'options de raccourcissement de liens<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/memberpress.com\/fr\/blog\/how-to-use-link-shorteners-in-your-online-business\/#Bitly\" >Bitly<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/memberpress.com\/fr\/blog\/how-to-use-link-shorteners-in-your-online-business\/#Jetpack\" >Jetpack<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/memberpress.com\/fr\/blog\/how-to-use-link-shorteners-in-your-online-business\/#Owly\" >Ow.ly<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/memberpress.com\/fr\/blog\/how-to-use-link-shorteners-in-your-online-business\/#Rebrandly\" >Rebrandly<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/memberpress.com\/fr\/blog\/how-to-use-link-shorteners-in-your-online-business\/#In_Conclusion\" >En conclusion<\/a><\/li><\/ul><\/nav><\/div>\n\n\n\n\n<p class=\"wp-block-paragraph\">Bien que les raccourcisseurs de liens soient extr\u00eamement pratiques et faciles \u00e0 mettre en \u0153uvre, il est important de comprendre leur fonctionnement et les options qui s'offrent \u00e0 vous lorsque vous les utilisez. Dans cet article, nous allons aborder les tenants et aboutissants des raccourcisseurs de liens, leur fonctionnement et la mani\u00e8re de les exploiter au mieux dans votre activit\u00e9 en ligne.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-very-light-gray-background-color has-background wp-block-paragraph\"><em>Pr\u00eat \u00e0 vous lancer dans le monde du commerce en ligne ? <a href=\"https:\/\/memberpress.com\/fr\/plans\/pricing\/\">Commencez avec MemberPress !<\/a><\/em><\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_Can_Link_Shorteners_Benefit_My_Business\"><\/span>En quoi les raccourcisseurs de liens peuvent-ils \u00eatre utiles \u00e0 mon entreprise ?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Les raccourcisseurs de liens sont tr\u00e8s utiles pour les entreprises en ligne pour plusieurs raisons :<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Des liens hypertextes plus courts et plus attrayants. <\/strong>Personne n'aime voir de longs liens d\u00e9sordonn\u00e9s encombrer les publications ou les promotions de son entreprise sur les r\u00e9seaux sociaux.<\/li><li><strong>Pas de p\u00e9nalit\u00e9s pour le r\u00e9f\u00e9rencement<\/strong>. Vos liens ne sont jamais signal\u00e9s comme spam ou p\u00e9nalis\u00e9s par Google.<\/li><li><strong>Moins de place pour l'erreur<\/strong>. Lorsqu'une personne tente de copier et\/ou de partager un lien hypertexte long, elle est plus susceptible de faire des erreurs, ce qui signifie que les visiteurs potentiels ne pourront jamais voir votre site web ni d\u00e9couvrir votre entreprise. Les liens courts sont plus faciles \u00e0 m\u00e9moriser, ce qui signifie qu'ils sont plus faciles \u00e0 partager avec d'autres personnes.<\/li><li><strong>Capacit\u00e9s de suivi<\/strong>. Selon le raccourcisseur de liens que vous utilisez, les liens raccourcis peuvent \u00e9galement \u00eatre accompagn\u00e9s d'un outil de suivi. Cela signifie que vous pouvez suivre et voir combien de personnes interagissent avec vos liens et comment elles trouvent votre contenu.<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Getting_Started_With_Link_Shorteners\"><\/span>Commencer avec les raccourcisseurs de liens<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Avant de vous plonger dans le monde des produits de raccourcissement des liens, voici quelques questions que vous pouvez vous poser.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>De nombreux raccourcisseurs de liens proposent des options gratuites et payantes. Si vous trouvez un produit qui vous pla\u00eet mais qui a un co\u00fbt, n'oubliez pas d'examiner votre budget et de r\u00e9fl\u00e9chir \u00e0 ce que votre entreprise peut se permettre.<\/li><li>Tenez compte des besoins de votre \u00e9quipe marketing. Si votre \u00e9quipe compte un grand nombre de personnes qui ont besoin d'acc\u00e9der \u00e0 des raccourcisseurs de liens pour diff\u00e9rentes raisons, r\u00e9fl\u00e9chissez aux fonctionnalit\u00e9s dont vous aurez besoin. Chacun aura-t-il besoin de son propre compte ? Ou tout le monde peut-il partager un seul compte d'entreprise ?<\/li><li>R\u00e9fl\u00e9chissez \u00e0 la raison exacte pour laquelle vous avez besoin d'un raccourcisseur d'URL. Avez-vous besoin de cet outil simplement pour raccourcir des liens ? Suivre les clics ? masquer les liens d'affiliation ?&nbsp;<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_To_Use_Pretty_Links_For_Link_Shortening\"><\/span>Comment utiliser Pretty Links pour le raccourcissement des liens<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"1024\" height=\"618\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2020\/04\/pretty-links-memberpress-1024x618.png\" alt=\"\" class=\"wp-image-21474\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2020\/04\/pretty-links-memberpress-1024x618.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/04\/pretty-links-memberpress-300x181.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/04\/pretty-links-memberpress-768x463.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/04\/pretty-links-memberpress-1536x926.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/04\/pretty-links-memberpress-282x170.png 282w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/04\/pretty-links-memberpress-840x507.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/04\/pretty-links-memberpress-1134x684.png 1134w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/04\/pretty-links-memberpress-700x422.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/04\/pretty-links-memberpress-156x94.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/04\/pretty-links-memberpress-1080x651.png 1080w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/04\/pretty-links-memberpress.png 1572w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/prettylinks.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Jolis liens<\/a> est l'un des raccourcisseurs de liens les plus faciles \u00e0 utiliser et les plus complets du march\u00e9, vous permettant de cr\u00e9er vos propres liens courts personnalis\u00e9s. Ce plugin WordPress dispose d'une option gratuite et d'une option payante, et sa mise en \u0153uvre est tr\u00e8s simple.<\/p>\n\n\n\n<ol class=\"wp-block-list\"><li>Installez et activez le plugin Pretty Links depuis le r\u00e9pertoire des plugins WordPress.<\/li><li>Dans le panneau d'administration de Pretty Links, cliquez sur <em>Ajouter un joli lien.<\/em><\/li><li>Dans l'\u00e9cran suivant, ajoutez votre URL cible, votre joli lien, votre titre et vos notes.<\/li><li>Cliquez sur <em>Cr\u00e9er <\/em>et vous avez votre nouveau lien raccourci !<\/li><\/ol>\n\n\n\n<p class=\"wp-block-paragraph\">Une fois votre lien cr\u00e9\u00e9, vous pouvez d\u00e9sormais le partager avec votre audience, suivre les clics sur le lien, personnaliser et t\u00e9l\u00e9charger des rapports.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pretty Links Lite peut \u00eatre t\u00e9l\u00e9charg\u00e9 gratuitement depuis le r\u00e9pertoire des plugins WordPress. Les plans payants commencent \u00e0 $99 par an.<\/p>\n\n\n\n<div class=\"wp-block-buttons\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background\" href=\"https:\/\/memberpress.com\/go\/pl\/pricing\/\" style=\"background-color:#ff9100\" target=\"_blank\" rel=\"noreferrer noopener\">Essayez Pretty Links \u2192<\/a><\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"More_Link_Shortening_Options\"><\/span>Plus d'options de raccourcissement de liens<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Outre Pretty Links, il existe un certain nombre d'autres options \u00e0 examiner :<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Bitly\"><\/span><a href=\"https:\/\/bitly.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Bitly<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"1024\" height=\"518\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2020\/08\/Image-2020-08-04-at-1.42.33-PM-1024x518.png\" alt=\"\" class=\"wp-image-22591\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2020\/08\/Image-2020-08-04-at-1.42.33-PM-1024x518.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/08\/Image-2020-08-04-at-1.42.33-PM-300x152.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/08\/Image-2020-08-04-at-1.42.33-PM-768x388.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/08\/Image-2020-08-04-at-1.42.33-PM-1536x776.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/08\/Image-2020-08-04-at-1.42.33-PM-336x170.png 336w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/08\/Image-2020-08-04-at-1.42.33-PM-840x425.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/08\/Image-2020-08-04-at-1.42.33-PM-1216x615.png 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/08\/Image-2020-08-04-at-1.42.33-PM-1832x926.png 1832w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/08\/Image-2020-08-04-at-1.42.33-PM-700x354.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/08\/Image-2020-08-04-at-1.42.33-PM-156x79.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/08\/Image-2020-08-04-at-1.42.33-PM-1080x546.png 1080w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/08\/Image-2020-08-04-at-1.42.33-PM.png 1903w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Bitly est probablement l'un des premiers raccourcisseurs d'URL dont vous entendrez parler lorsque vous commencerez \u00e0 vous int\u00e9resser aux outils de raccourcissement d'URL pour les petites entreprises. Si votre entreprise est encore relativement petite et que vous n'avez pas beaucoup de liens, vous pouvez utiliser cet outil pour raccourcir et partager facilement et rapidement vos URL.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Un autre avantage de Bitly est qu'il propose \u00e0 la fois une option gratuite et une option premium, ce qui vous permet de commencer \u00e0 utiliser Bitly quel que soit le budget de votre entreprise ! De plus, le forfait payant pour ce produit ne co\u00fbte que $29 par an dans le cadre du forfait annuel.<\/p>\n\n\n\n<div class=\"wp-block-buttons\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background\" href=\"https:\/\/bitly.com\/pages\/pricing\" style=\"background-color:#ff9100\" target=\"_blank\" rel=\"noreferrer noopener\">Essayer Bitly \u2192<\/a><\/div>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Jetpack\"><\/span><a href=\"https:\/\/wordpress.org\/plugins\/jetpack\/\" target=\"_blank\" rel=\"noreferrer noopener\">Jetpack<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"1024\" height=\"521\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2020\/08\/jetpack-1024x521.png\" alt=\"\" class=\"wp-image-22592\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2020\/08\/jetpack-1024x521.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/08\/jetpack-300x153.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/08\/jetpack-768x391.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/08\/jetpack-1536x781.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/08\/jetpack-334x170.png 334w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/08\/jetpack-840x427.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/08\/jetpack-1216x619.png 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/08\/jetpack-1832x932.png 1832w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/08\/jetpack-700x356.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/08\/jetpack-156x79.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/08\/jetpack-1080x549.png 1080w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/08\/jetpack.png 1899w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Jetpack est un plugin WordPress tr\u00e8s populaire utilis\u00e9 sur de nombreux sites web d'entreprises, mais saviez-vous que ce plugin dispose \u00e9galement d'un outil de raccourcissement de liens ?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Une fois Jetpack install\u00e9, vous trouverez l'option permettant de cr\u00e9er des liens courts WP.me lorsque vous cr\u00e9ez vos articles et vos pages sur votre site WordPress. Il vous suffit d'installer Jetpack dans votre tableau de bord WordPress et d'activer le param\u00e8tre. Vous \u00eates alors pr\u00eat \u00e0 commencer !<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Cet outil est pratique car vous pouvez l'installer sur WordPress et partager facilement des liens raccourcis en quelques minutes. Cependant, il ne dispose pas de fonctionnalit\u00e9s de suivi et de personnalisation. Cela dit, cet outil peut \u00eatre utilis\u00e9 gratuitement avec le plugin Jetpack, ce qui en fait une autre excellente alternative si votre entreprise dispose d'un budget limit\u00e9.<\/p>\n\n\n\n<div class=\"wp-block-buttons\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background\" href=\"https:\/\/memberpress.com\/go\/jetpack\/main\/\" style=\"background-color:#ff9100\" target=\"_blank\" rel=\"noreferrer noopener\">Essayer Jetpack \u2192<\/a><\/div>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Owly\"><\/span><a href=\"https:\/\/hootsuite.com\/pages\/owly\" target=\"_blank\" rel=\"noreferrer noopener\">Ow.ly<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"1024\" height=\"520\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2020\/08\/owly-1024x520.png\" alt=\"\" class=\"wp-image-22593\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2020\/08\/owly-1024x520.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/08\/owly-300x152.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/08\/owly-768x390.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/08\/owly-1536x781.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/08\/owly-335x170.png 335w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/08\/owly-840x427.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/08\/owly-1216x618.png 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/08\/owly-1832x931.png 1832w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/08\/owly-700x356.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/08\/owly-156x79.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/08\/owly-1080x549.png 1080w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/08\/owly.png 1899w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Vous utilisez actuellement l'outil de gestion des m\u00e9dias sociaux Hootsuite pour votre entreprise ? Dans ce cas, vous avez d\u00e9j\u00e0 acc\u00e8s \u00e0 Ow.ly, leur outil de raccourcissement de liens.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Vous pouvez suivre les liens dans votre tableau de bord Hootsuite et suivre vos progr\u00e8s tout en g\u00e9rant vos plateformes de m\u00e9dias sociaux. Ce raccourcisseur de liens est disponible sur les options gratuites et payantes de Hootsuite, \u00e0 partir de $29 par mois.<\/p>\n\n\n\n<div class=\"wp-block-buttons\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background\" href=\"https:\/\/hootsuite.com\/pages\/owly\" style=\"background-color:#ff9100\" target=\"_blank\" rel=\"noreferrer noopener\">Essayez Ow.ly \u2192<\/a><\/div>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Rebrandly\"><\/span><a href=\"https:\/\/www.rebrandly.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Rebrandly<\/a><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"1024\" height=\"521\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2020\/08\/rebrandly-1024x521.png\" alt=\"\" class=\"wp-image-22594\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2020\/08\/rebrandly-1024x521.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/08\/rebrandly-300x153.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/08\/rebrandly-768x390.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/08\/rebrandly-1536x781.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/08\/rebrandly-334x170.png 334w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/08\/rebrandly-840x427.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/08\/rebrandly-1216x618.png 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/08\/rebrandly-1832x931.png 1832w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/08\/rebrandly-700x356.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/08\/rebrandly-156x79.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/08\/rebrandly-1080x549.png 1080w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/08\/rebrandly.png 1896w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Rebrandly est un autre raccourcisseur d'URL similaire \u00e0 Bitly. Cet outil se vante d'offrir \u201c les fonctionnalit\u00e9s les plus avanc\u00e9es disponibles sur le march\u00e9 \u201d, notamment des analyses, le routage du trafic, des espaces de travail, etc.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Rebrandly propose une option gratuite qui permet de suivre 5 000 clics par mois, 500 liens de marque, etc. Cependant, les plans payants commencent \u00e0 $29 par mois et comprennent des fonctionnalit\u00e9s suppl\u00e9mentaires.&nbsp;<\/p>\n\n\n\n<div class=\"wp-block-buttons\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background\" href=\"https:\/\/rebrandly.com\/pricing\" style=\"background-color:#ff9100\" target=\"_blank\" rel=\"noreferrer noopener\">Essayer Rebrandly \u2192<\/a><\/div>\n<\/div>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-very-light-gray-background-color has-background wp-block-paragraph\"><em>G\u00e9rez votre site d'adh\u00e9sion facilement et efficacement avec MemberPress. <a href=\"https:\/\/memberpress.com\/fr\/plans\/pricing\/\">Commencez d\u00e8s maintenant !<\/a><\/em><\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"In_Conclusion\"><\/span>En conclusion<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Les raccourcisseurs de liens sont tr\u00e8s utiles aux propri\u00e9taires d'entreprises en ligne pour de nombreuses raisons, notamment la partageabilit\u00e9, les capacit\u00e9s de suivi et bien plus encore.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Choisir l'outil de raccourcissement d'URL adapt\u00e9 \u00e0 votre entreprise peut sembler un peu compliqu\u00e9 au premier abord, mais si vous avez d\u00e9fini les objectifs de votre entreprise et que vous connaissez votre budget, vous devriez \u00eatre en mesure de d\u00e9terminer quel outil de raccourcissement de liens vous conviendra le mieux.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Utilisez-vous actuellement un outil de raccourcissement de liens dans le cadre de votre activit\u00e9 en ligne ? Dites-nous lequel vous utilisez dans les commentaires !<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Si vous avez aim\u00e9 cet article, suivez-nous sur <a href=\"https:\/\/www.facebook.com\/memberpress\"><strong>Facebook<\/strong><\/a> pour plus de contenu. Vous pouvez \u00e9galement trouver Memberpress sur <a href=\"https:\/\/twitter.com\/memberpress\"><strong>Twitter<\/strong><\/a> et <a href=\"https:\/\/www.instagram.com\/memberpress\/\"><strong>Instagram<\/strong><\/a>.<\/p>","protected":false},"excerpt":{"rendered":"<p>If your membership business has a blog, you\u2019re probably familiar with link shorteners. Using link shorteners is a great way to easily and quickly share links without including long, complicated URLs in your posts. Although link shorteners are extremely convenient and easy to implement, it\u2019s important to understand how they work and what your options 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