{"id":47306,"date":"2023-01-31T05:00:00","date_gmt":"2023-01-31T10:00:00","guid":{"rendered":"https:\/\/memberpress.com\/?p=47306"},"modified":"2023-01-30T20:01:44","modified_gmt":"2023-01-31T01:01:44","slug":"start-online-greeting-card-business","status":"publish","type":"post","link":"https:\/\/memberpress.com\/fr\/blog\/start-online-greeting-card-business\/","title":{"rendered":"Comment d\u00e9marrer une entreprise de cartes de v\u0153ux en ligne avec WordPress (en 5 \u00e9tapes)"},"content":{"rendered":"\n

Le secteur des cartes de v\u0153ux en ligne est pour le moins lucratif. Rien qu'en 2021, 147 millions de cartes ont \u00e9t\u00e9 vendues en ligne. <\/p>

\n

CE QU'IL Y A \u00c0 L'INT\u00c9RIEUR<\/p>\nToggle<\/span>

Les outils dont vous aurez besoin<\/a><\/li>
Mod\u00e8le d'entreprise de cartes de v\u0153ux en ligne - Comment cela fonctionne-t-il ?<\/a>
- Vendre des t\u00e9l\u00e9chargements num\u00e9riques<\/a><\/li>
- Vendre des adh\u00e9sions et des abonnements<\/a><\/li>
- Faire du marketing d'affiliation<\/a><\/li><\/ul><\/li>
- Comment d\u00e9marrer une entreprise de cartes de v\u0153ux en ligne avec WordPress (en 5 \u00e9tapes)<\/a>
  - \u00c9tape 1 Configurer WordPress et installer MemberPress<\/a><\/li>
  - \u00c9tape 2 : Cr\u00e9ez vos cartes de v\u0153ux en ligne<\/a><\/li>
  - \u00c9tape 3 T\u00e9l\u00e9chargez vos cartes de v\u0153ux sur votre site Web<\/a><\/li>
  - \u00c9tape 4 Cr\u00e9ez vos paliers d'abonnement<\/a><\/li>
  - \u00c9tape 5 Prot\u00e9gez vos cartes de v\u0153ux avec des r\u00e8gles d'adh\u00e9sion<\/a><\/li><\/ul><\/li>
  - Conclusion<\/a><\/li><\/ul><\/nav><\/div>\n\n\n\n
    \n
    $\"Une$ <\/a>
    V\u0153ux en ligne les ventes de cartes ont atteint 147 millions d'unit\u00e9s<\/a> en 2021.<\/figcaption><\/figure>\n<\/div>\n\n\n
    These figures might be motivating, but if you don\u2019t know the first thing about how to start an online greeting card business, you\u2019re sunk.<\/p>\n\n\n\n
    Fortunately, it\u2019s actually a pretty simple endeavor thanks to WordPress <\/strong>et MemberPress<\/strong>.<\/p>\n\n\n\n
    With these two tools, you can get set up instantly. They don\u2019t require any coding experience, and they\u2019re completely beginner-friendly.<\/p>\n\n\n\n
    In this post, we\u2019ll show you how to start an online greeting card business, and we\u2019ll go over how the business model can work.<\/p>\n\n\n\n
    But first, we\u2019ll take a quick look at the tools you need to get rolling. So let\u2019s jump right in!<\/p>\n\n\n\n
    Les outils dont vous aurez besoin<\/h2>\n\n\n\n $\"WordPress$ <\/a><\/figure>\n\n\n\n
    Here are the main tools you\u2019ll need to start your online greeting card business:<\/p>\n\n\n\n
    \n
    WordPress<\/a>. <\/strong>WordPress is an open-source platform, ideal for creating and managing content. The software is totally free \u2013 you\u2019ll just need to purchase h\u00e9bergement web<\/a> et un nom de domaine<\/a>.
    <\/li>\n\n\n\n
    MemberPress<\/a>. <\/strong>MemberPress is the world\u2019s #1 monetization plugin for WordPress. It adds membership, paywalling<\/a>et d'autres fonctions g\u00e9n\u00e9ratrices de revenus sur votre site.
    <\/li>\n\n\n\n
    MemberPress Downloads Add-on<\/a>.<\/strong> Con\u00e7u pour fonctionner avec MemberPress, notre module compl\u00e9mentaire T\u00e9l\u00e9chargements est le moyen le plus simple de stocker et de vendre des fichiers num\u00e9riques.<\/li>\n<\/ul>\n\n\n\n
    Gr\u00e2ce \u00e0 l'assistant d'installation du MemberPress et \u00e0 la fonction ReadyLaunch\u2122<\/a> pagemaker, you can get your online business up and running in under a day \u2013 aucune exp\u00e9rience en mati\u00e8re de codage ou de conception de sites web n'est requise<\/strong>.<\/p>\n\n\n\n
    Mod\u00e8le d'entreprise de cartes de v\u0153ux en ligne - Comment cela fonctionne-t-il ?<\/h2>\n\n\n\n $\"Flux$ <\/a><\/figure>\n\n\n\n
    L'une des meilleures choses \u00e0 propos de la cr\u00e9ation d'une entreprise en ligne avec WordPress et MemberPress est la suivante revenus r\u00e9currents<\/strong> cours d'eau<\/strong>.<\/p>\n\n\n\n
    \n\tLEARN >> What is Recurring Revenue?<\/a>\n<\/div>\n\n\n\n\n
    En ajoutant MemberPress \u00e0 votre site, vous lib\u00e9rez le potentiel de cr\u00e9er plusieurs flux de revenus passifs<\/strong> for your business through things like\u2026<\/p>\n\n\n\n
    \n
    Vendre des t\u00e9l\u00e9chargements num\u00e9riques<\/a><\/li>\n\n\n\n
    Vendre des adh\u00e9sions et des abonnements<\/a><\/li>\n\n\n\n
    Faire du marketing d'affiliation<\/a><\/li>\n<\/ul>\n\n\n\n
    <\/span>Vendre des t\u00e9l\u00e9chargements num\u00e9riques<\/span><\/h3>\n\n\n\n
    $\"\"$ <\/a><\/figure>\n\n\n\n
    Supposons que vous combinez trois groupes de produits dans votre entreprise de cartes de v\u0153ux en ligne :<\/p>\n\n\n\n
    \n
    T\u00e9l\u00e9chargement de cartes imprimables<\/li>\n\n\n\n
    Cartes \u00e9lectroniques num\u00e9riques<\/li>\n\n\n\n
    Cartes imprimables et\/ou \u00e9lectroniques personnalis\u00e9es<\/li>\n<\/ol>\n\n\n\n
    Pour les deux premiers groupes de produits, vous achetez simplement des dessins ou mod\u00e8les pr\u00e9fabriqu\u00e9s, que vous vendez ensuite \u00e0 vos clients avec une marge b\u00e9n\u00e9ficiaire. Pour la seconde, vous cr\u00e9ez des mod\u00e8les sur mesure (ou engager un designer<\/a> pour les cr\u00e9er pour vous).<\/p>\n\n\n\n
    Dans tous les cas, tous vos actifs sont num\u00e9riques. Et une fois qu'un actif existe, il peut \u00eatre envoy\u00e9 ou t\u00e9l\u00e9charg\u00e9 ind\u00e9finiment. Le ratio travail\/recettes est impressionnant !<\/strong><\/p>\n\n\n\n
    <\/span>Vendre des adh\u00e9sions et des abonnements<\/span><\/h3>\n\n\n\n $\"Page$ <\/a>
    Cr\u00e9ez des plans d'abonnement et des tableaux de prix en cliquant sur un bouton dans memberpress.<\/figcaption><\/figure>\n\n\n\n
    Once you\u2019ve got your products put together, you can sell them individually as one-offs and offer tiered subscription packages.<\/p>\n\n\n\n
    Par exemple, en plus d'un paiement par t\u00e9l\u00e9chargement<\/strong> ou paiement \u00e0 la conception<\/strong> l'option, il se peut que vous ayez 3 formules d'abonnement<\/strong>:<\/p>\n\n\n\n
    \n
    Bronze<\/strong>: 5 t\u00e9l\u00e9chargements\/envois par an pour $X\/annuellement<\/li>\n\n\n\n
    Argent<\/strong>: 10 t\u00e9l\u00e9chargements\/envois par an pour $X\/annuellement<\/li>\n\n\n\n
    L'or<\/strong>: 10 t\u00e9l\u00e9chargements\/envois par an + 2 dessins de clients par an pour $X\/annuellement<\/li>\n<\/ul>\n\n\n\nIl ne s'agit l\u00e0 que d'exemples. Avec MemberPress, vous pouvez structurer votre calendrier et prix de l'abonnement<\/a> any way you like. Autobill annually, monthly, every 10 days\u2026 whatever works for you.<\/p>\n\n\n\n
    Vous pouvez m\u00eame mettre en place essais gratuits<\/a> et coupons<\/a>.<\/p>\n\n\n\n
    <\/span>Faire du marketing d'affiliation<\/span><\/h3>\n\n\n\n
    $\"diagramme$ <\/a>
    les affili\u00e9s de la soif<\/a> plugin \u2013 link manager and shortener<\/figcaption><\/figure>\n\n\n\n
    Il y a deux fa\u00e7ons d'aborder le marketing d'affiliation pour votre entreprise, et vous pouvez faire l'un ou l'autre ou les deux en m\u00eame temps :<\/p>\n\n\n\n
    \n
    Mon\u00e9tiser votre blog avec le marketing d'affiliation<\/li>\n\n\n\n
    G\u00e9rer votre propre programme de marketing d'affiliation<\/li>\n<\/ol>\n\n\n\n
    Mon\u00e9tiser votre blog avec le marketing d'affiliation<\/h4>\n\n\n\n
    De nos jours, toutes les entreprises en ligne ont un blog. Et ce n'est pas sans raison. A un blog d'entreprise solide<\/a> peut vous aider se classer plus haut dans les SERP<\/a>Vous pouvez ainsi attirer des visiteurs sur votre site et augmenter vos ventes.<\/p>\n\n\n\n
    Il vous offre \u00e9galement un moyen extraordinaire de g\u00e9n\u00e9rer des revenus r\u00e9currents gr\u00e2ce au marketing d'affiliation<\/a>.<\/p>\n\n\n\n
    Tout ce que vous avez \u00e0 faire est de r\u00e9diger un contenu utile et de haute qualit\u00e9, d'ins\u00e9rer quelques liens d'affiliation et de regarder les revenus arriver.<\/p>\n\n\n\n
    G\u00e9rer votre propre programme de marketing d'affiliation<\/h4>\n\n\n\n
    Vous pouvez \u00e9galement op\u00e9rer de l'autre c\u00f4t\u00e9. <\/p>\n\n\n\n
    Mettez en place un programme de marketing d'affiliation autour de vos produits et recrutez des affili\u00e9s pour partager vos liens.<\/p>\n\n\n\n
    By doing this you\u2019re essentially la cr\u00e9ation d'une \u00e9quipe de vente non salari\u00e9e<\/a> pour commercialiser votre entreprise \u00e0 votre place.<\/p>\n\n\n\n
    $\"L'interface$ <\/a>
    Les Affiliation facile<\/a> l'interface de rapport.<\/figcaption><\/figure>\n\n\n\n
    Les plugin Easy Affiliate<\/a> (d\u00e9velopp\u00e9 par l'\u00e9quipe MemberPress) rend la mise en place de ce flux de revenus passifs extr\u00eamement simple pour les entreprises cr\u00e9\u00e9es sur MemberPress.<\/p>\n\n\n\n
    <\/span>Comment d\u00e9marrer une entreprise de cartes de v\u0153ux en ligne avec WordPress (en 5 \u00e9tapes)<\/span><\/h2>\n\n\n\n
    Now that you know which tools you need and how the business model can work, we\u2019ll take a look at 5 simple steps you can take to create an online greeting card business of your own.<\/p>\n\n\n\n
    <\/span>\u00c9tape 1 : Configurer WordPress et installer MemberPress<\/span><\/h3>\n\n\n\n
    Pour commencer \u00e0 utiliser WordPress, vous pouvez t\u00e9l\u00e9charger le logiciel<\/a> directement \u00e0 partir du site web. <\/p>\n\n\n\n
    Nous recommandons de choisir un h\u00e9bergeur web<\/a> qui peut se charger de la proc\u00e9dure pour vous. Par exemple, Bluehost<\/a> et SiteGround<\/a> proposent des installations automatiques de WordPress :<\/p>\n\n\n
    \n
    $\"SiteGround\"$ <\/figure>\n<\/div>\n\n\n
    De plus, ils incluent d'autres fonctions dans leurs plans, comme un nom de domaine gratuit et un service d'h\u00e9bergement. Certificat SSL<\/a>. <\/p>\n\n\n\n
    Next, you\u2019re ready to install MemberPress. The video below gives you step-by-step instructions:<\/p>\n\n\n\n
    \n
    <\/iframe><\/div><\/span>\n<\/div><figcaption class=\"wp-element-caption\">regarder >> comment installer memberpress sur wordpress<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Une fois l'installation termin\u00e9e, vous pouvez activer le module compl\u00e9mentaire T\u00e9l\u00e9chargements depuis votre tableau de bord. Il vous suffit d'aller dans <em>MemberPress <\/em>> <em>Compl\u00e9ments<\/em>Rechercher <em>T\u00e9l\u00e9chargements<\/em>et cliquez sur <em>Installer le module compl\u00e9mentaire<\/em>.<\/p>\n\n\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_2_Design_Your_Online_Greeting_Cards\"><\/span>\u00c9tape 2 : Concevoir vos cartes de v\u0153ux en ligne<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Comme indiqu\u00e9 pr\u00e9c\u00e9demment, vous pouvez envisager d'engager un artiste professionnel pour concevoir vos cartes de v\u0153ux. Vous pouvez \u00e9galement acheter des graphiques existants et les revendre sur votre site.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">However, you can also create simple greeting cards with an online tool \u2013 you don\u2019t need to be a professional artist to produce beautiful designs!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Si vous avez d\u00e9j\u00e0 des comp\u00e9tences techniques, vous pouvez utiliser <a href=\"https:\/\/memberpress.com\/go\/Adobe\/main\/\" target=\"_blank\" rel=\"noopener nofollow sponsored\" title=\"\">Adobe Creative Cloud<\/a> to design your products. If you\u2019re looking for an easy-to-use tool, <a href=\"https:\/\/memberpress.com\/go\/canva\/main\/\" target=\"_blank\" rel=\"noopener nofollow sponsored\" title=\"\">Canva<\/a> est une excellente option :<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/canva-1024x448.png\" alt=\"Canva\" class=\"wp-image-50609\" width=\"800\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/canva-1024x448.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/canva-300x131.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/canva-768x336.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/canva-1536x672.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/canva-2048x896.png 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/canva-389x170.png 389w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/canva-840x367.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/canva-1216x532.png 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/canva-1832x801.png 1832w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/canva-700x306.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/canva-156x68.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/canva-1080x472.png 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">Pour commencer <a href=\"https:\/\/memberpress.com\/go\/canva\/main\/\" title=\"Lien d'affiliation Canva\" class=\"pretty-link-keyword\"rel=\"nofollow \" target=\"_blank\">Canva<\/a>, type \u201cGreeting cards\u201d into the search bar and choose a template:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/greetings-cards-templates-1024x523.png\" alt=\"Mod\u00e8les de cartes de v\u0153ux Canva\" class=\"wp-image-50601\" width=\"800\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/greetings-cards-templates-1024x523.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/greetings-cards-templates-300x153.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/greetings-cards-templates-768x392.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/greetings-cards-templates-1536x784.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/greetings-cards-templates-2048x1045.png 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/greetings-cards-templates-333x170.png 333w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/greetings-cards-templates-840x429.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/greetings-cards-templates-1216x621.png 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/greetings-cards-templates-1832x935.png 1832w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/greetings-cards-templates-700x357.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/greetings-cards-templates-156x80.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/greetings-cards-templates-1080x551.png 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">Select the design you\u2019d like to use and click on <em>Personnaliser ce mod\u00e8le<\/em>. Une nouvelle fen\u00eatre s'ouvre pour vous permettre de modifier votre carte de v\u0153ux :<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/canva-editor-1024x474.png\" alt=\"Editeur Canva\" class=\"wp-image-50602\" width=\"800\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/canva-editor-1024x474.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/canva-editor-300x139.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/canva-editor-768x355.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/canva-editor-1536x710.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/canva-editor-2048x947.png 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/canva-editor-368x170.png 368w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/canva-editor-840x388.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/canva-editor-1216x562.png 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/canva-editor-1832x847.png 1832w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/canva-editor-700x324.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/canva-editor-156x72.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/canva-editor-1080x499.png 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">\u00c0 gauche de l'\u00e9cran, vous pouvez choisir diff\u00e9rents styles et \u00e9l\u00e9ments. Il vous suffit de faire glisser vos \u00e9l\u00e9ments pr\u00e9f\u00e9r\u00e9s sur votre dessin et de les arranger selon la disposition de votre choix.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sous <em>Styles<\/em>Vous pouvez ajuster la palette de couleurs, modifier les polices de caract\u00e8res et remanier l'ensemble de la combinaison :<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/edit-greetings-card-1024x445.png\" alt=\"Modifier une carte de v\u0153ux dans Canva\" class=\"wp-image-50605\" width=\"800\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/edit-greetings-card-1024x445.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/edit-greetings-card-300x130.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/edit-greetings-card-768x334.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/edit-greetings-card-1536x667.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/edit-greetings-card-2048x889.png 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/edit-greetings-card-391x170.png 391w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/edit-greetings-card-840x365.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/edit-greetings-card-1216x528.png 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/edit-greetings-card-1832x796.png 1832w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/edit-greetings-card-700x304.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/edit-greetings-card-156x68.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/edit-greetings-card-1080x469.png 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">Si vous passez \u00e0 l'option <em>\u00c9l\u00e9ments<\/em> vous pouvez ajouter des formes, des graphiques, des autocollants et des photos \u00e0 votre carte. Ajoutez un texte personnalis\u00e9 \u00e0 votre carte en visitant l'onglet <em>Texte <\/em>tabulation. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pour incorporer vos propres fichiers, rendez-vous \u00e0 l'adresse suivante <em>T\u00e9l\u00e9chargements<\/em> et choisissez votre image. Vous pouvez, par exemple, inclure vos propres photos ou t\u00e9l\u00e9charger des graphiques provenant d'une plateforme libre de droits telle que <a href=\"https:\/\/memberpress.com\/go\/shutterstock\/\" target=\"_blank\" rel=\"noopener nofollow sponsored\" title=\"\">Shutterstock<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">When you\u2019re happy with your design, click on <em>Partager<\/em> > <em>T\u00e9l\u00e9charger<\/em>:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/E3B34799-0381-4DEA-B2F0-34BAC75000B7-1024x446.png\" alt=\"T\u00e9l\u00e9chargez votre carte de v\u0153ux en ligne \u00e0 partir de Canva\" class=\"wp-image-50608\" width=\"800\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/E3B34799-0381-4DEA-B2F0-34BAC75000B7-1024x446.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/E3B34799-0381-4DEA-B2F0-34BAC75000B7-300x131.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/E3B34799-0381-4DEA-B2F0-34BAC75000B7-768x335.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/E3B34799-0381-4DEA-B2F0-34BAC75000B7-1536x669.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/E3B34799-0381-4DEA-B2F0-34BAC75000B7-2048x892.png 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/E3B34799-0381-4DEA-B2F0-34BAC75000B7-390x170.png 390w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/E3B34799-0381-4DEA-B2F0-34BAC75000B7-840x366.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/E3B34799-0381-4DEA-B2F0-34BAC75000B7-1216x530.png 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/E3B34799-0381-4DEA-B2F0-34BAC75000B7-1832x798.png 1832w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/E3B34799-0381-4DEA-B2F0-34BAC75000B7-700x305.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/E3B34799-0381-4DEA-B2F0-34BAC75000B7-156x68.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/E3B34799-0381-4DEA-B2F0-34BAC75000B7-1080x470.png 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">Choisissez votre format de fichier et cliquez sur <em>T\u00e9l\u00e9charger<\/em> encore une fois.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_3_Upload_Your_Greeting_Cards_to_Your_Website\"><\/span>\u00c9tape 3 : T\u00e9l\u00e9chargez vos cartes de v\u0153ux sur votre site web<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Once you\u2019ve designed a batch of greeting cards, you\u2019re ready to upload them to WordPress. You can do this by heading to <em>T\u00e9l\u00e9chargements MP <\/em>> <em>Dossiers<\/em> > <em>Ajouter un nouveau<\/em>. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ici, donnez un nom \u00e0 votre carte de v\u0153ux et d\u00e9posez ou t\u00e9l\u00e9chargez votre fichier :<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/add-cards-1024x418.png\" alt=\"Ajouter un fichier num\u00e9rique \u00e0 WordPress\" class=\"wp-image-50628\" width=\"800\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/add-cards-1024x418.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/add-cards-300x122.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/add-cards-768x313.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/add-cards-1536x626.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/add-cards-2048x835.png 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/add-cards-417x170.png 417w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/add-cards-840x343.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/add-cards-1216x496.png 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/add-cards-1832x747.png 1832w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/add-cards-700x286.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/add-cards-156x64.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/add-cards-1080x440.png 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">Plus bas, vous pouvez activer une limite de t\u00e9l\u00e9chargement et affecter votre carte \u00e0 une cat\u00e9gorie sp\u00e9cifique :<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/assign-card-category-1024x503.png\" alt=\"Affectation de vos cartes de v\u0153ux \u00e0 des cat\u00e9gories\" class=\"wp-image-50629\" width=\"800\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/assign-card-category-1024x503.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/assign-card-category-300x147.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/assign-card-category-768x377.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/assign-card-category-1536x754.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/assign-card-category-2048x1005.png 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/assign-card-category-346x170.png 346w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/assign-card-category-840x412.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/assign-card-category-1216x597.png 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/assign-card-category-1832x899.png 1832w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/assign-card-category-700x344.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/assign-card-category-156x77.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/assign-card-category-1080x530.png 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">Categories are a neat way to organize your greeting cards. For example, you might order your cards by occasion, such as birthdays and anniversaries. When you\u2019re ready, click on <em>Publier<\/em>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">At this point, you\u2019re all set to accept one-time digital purchases from customers. However, if you want to set up subscriptions on your site, move on to the next step.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_4_Create_Your_Subscription_Tiers\"><\/span>\u00c9tape 4 : Cr\u00e9er vos paliers d'abonnement<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Comme indiqu\u00e9 plus haut, la vente d'abonnements est un excellent moyen de g\u00e9n\u00e9rer des revenus r\u00e9currents.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Par exemple, avec un abonnement de base, les clients peuvent avoir acc\u00e8s \u00e0 cinq cartes de v\u0153ux gratuites par mois. Avec un abonnement plus avanc\u00e9, les membres peuvent obtenir un lot de quinze cartes, ainsi que deux cartes personnalis\u00e9es par mois. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">En acceptant les demandes de cartes personnalis\u00e9es, vous pouvez attirer encore plus de clients. En outre, il peut s'agir d'un avantage attrayant pour vos plans les plus co\u00fbteux. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Vous pouvez tout mettre en place MemberPress. Le tutoriel vid\u00e9o ci-dessous vous montre comment proc\u00e9der :<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<span class=\"vG0jpQcRJLZu3okdSrRfXD0WYqTmUIDx2kzBM5IdYiWmtAao4QnC87bghsEc6TNGFlV1NP\"><div class=\"responsive-video\"><iframe title=\"Comment cr\u00e9er et vendre des abonnements avec MemberPress\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/AnZer6Sj2Wo?feature=oembed&enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div><\/span>\n<\/div><figcaption class=\"wp-element-caption\">watch >> cr\u00e9er des adh\u00e9sions dans MemberPress (+ une vue d'ensemble et une configuration)<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">N'oubliez pas que vous pouvez \u00e9galement <a href=\"https:\/\/memberpress.com\/fr\/blog\/the-pros-and-cons-of-offering-trial-periods-on-your-membership-site\/\" target=\"_blank\" rel=\"noopener\" title=\"\">activer une p\u00e9riode d'essai gratuite<\/a> pour vos adh\u00e9sions afin d'augmenter les conversions. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_5_Protect_Your_Greeting_Cards_with_Membership_Rules\"><\/span>\u00c9tape 5 : Prot\u00e9gez vos cartes de v\u0153ux avec des r\u00e8gles d'adh\u00e9sion<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">R\u00e8gles d'adh\u00e9sion <a href=\"https:\/\/memberpress.com\/fr\/blog\/memberpress-content-protection-rules\/\" target=\"_blank\" rel=\"noopener\" title=\"\">prot\u00e9ger vos fichiers<\/a> afin que seules les personnes disposant des autorisations n\u00e9cessaires puissent y acc\u00e9der. Par exemple, l'option permettant de demander des cartes personnalis\u00e9es peut n'\u00eatre accessible qu'aux utilisateurs ayant achet\u00e9 une adh\u00e9sion avanc\u00e9e. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Vous pouvez \u00e9galement fournir plus de <strong>offres de niche<\/strong> avec certains plans, tels que les cartes de fin d'\u00e9tudes ou de pendaison de cr\u00e9maill\u00e8re. Vous pouvez ensuite prot\u00e9ger ces fichiers contre l'acc\u00e8s des utilisateurs g\u00e9n\u00e9raux ou de ceux qui n'ont qu'un abonnement de base. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pour configurer ces param\u00e8tres, rendez-vous sur <em>MemberPress > R\u00e8gles > Ajouter un nouveau<\/em>:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/add-membership-rule-1024x376.png\" alt=\"Ajout de r\u00e8gles d'adh\u00e9sion dans MemberPress.\" class=\"wp-image-50631\" width=\"800\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/add-membership-rule-1024x376.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/add-membership-rule-300x110.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/add-membership-rule-768x282.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/add-membership-rule-1536x565.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/add-membership-rule-2048x753.png 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/add-membership-rule-462x170.png 462w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/add-membership-rule-840x309.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/add-membership-rule-1216x447.png 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/add-membership-rule-1832x674.png 1832w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/add-membership-rule-700x257.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/add-membership-rule-156x57.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/add-membership-rule-1080x397.png 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">Sous <em>Contenu prot\u00e9g\u00e9<\/em>Vous pouvez s\u00e9lectionner <em>Tous les dossiers <\/em>ou <em>Un seul dossier<\/em>. You\u2019re also able to choose files that belong to a particular tag or category. For instance, you could protect all Thank You cards:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/access-conditions-1024x353.png\" alt=\"Ajout de conditions d'acc\u00e8s aux cartes de v\u0153ux.\" class=\"wp-image-50632\" width=\"800\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/access-conditions-1024x353.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/access-conditions-300x103.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/access-conditions-768x265.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/access-conditions-1536x530.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/access-conditions-2048x706.png 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/access-conditions-493x170.png 493w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/access-conditions-840x290.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/access-conditions-1216x419.png 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/access-conditions-1832x632.png 1832w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/access-conditions-700x241.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/access-conditions-156x54.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/access-conditions-1080x373.png 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">Ensuite, sous <em>Conditions d'acc\u00e8s<\/em>, s\u00e9lectionner <em>L'adh\u00e9sion<\/em> and use the dropdown menu to choose the relevant option. When you\u2019re ready, click on <em>Sauvegarder la r\u00e8gle<\/em>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>Conclusion<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Les cartes de v\u0153ux en ligne sont de plus en plus populaires, et il peut \u00eatre int\u00e9ressant de tirer parti de cette tendance. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Heureusement, WordPress et MemberPress facilitent les choses. Pour r\u00e9sumer, voici les 5 \u00e9tapes \u00e0 suivre pour cr\u00e9er votre propre entreprise de cartes de v\u0153ux en ligne :<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Configurer WordPress et l'installer <a href=\"https:\/\/memberpress.com\/fr\/\" target=\"_blank\" rel=\"noopener\" title=\"\">MemberPress<\/a>.<\/li>\n\n\n\n<li>Cr\u00e9ez vos cartes de v\u0153ux en ligne avec <a href=\"https:\/\/memberpress.com\/go\/canva\/main\/\" target=\"_blank\" rel=\"noopener sponsored\" title=\"\">Canva<\/a>.<\/li>\n\n\n\n<li>T\u00e9l\u00e9chargez vos cartes de v\u0153ux sur votre site web.<\/li>\n\n\n\n<li>Cr\u00e9ez vos adh\u00e9sions.<\/li>\n\n\n\n<li>Prot\u00e9gez vos cartes avec des r\u00e8gles d'adh\u00e9sion.<\/li>\n<\/ol>\n\n\n\n<div class=\"full-width-cta blue image-left\">\n\t<div class=\"full-width-cta-container\">\n\t\t<div class=\"full-width-cta__image\">\n\t\t\t<img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/Guy1.webp\" alt=\"caract\u00e8re cta\" loading=\"lazy\" width=\"485\" height=\"432\" srcset=\"https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/transparent.gif 1w, https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/Guy1-mobile.webp 543w, https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/Guy1.webp 485w\" sizes=\"auto, (max-width: 767px) 1px, (max-width: 1023px) 543px, 485px\">\n\t\t<\/div>\n\t\t<div class=\"full-width-cta__text\">\n\t\t\t<h3>Obtenez MemberPress d\u00e8s aujourd'hui !<\/h3>\n\t\t\t<div><p>Commencez \u00e0 \u00eatre pay\u00e9 pour le contenu que vous cr\u00e9ez.<\/p>\n<\/div>\n\t\t\t<div class=\"pricing-cta\">\n\t\t\t\t<a href=\"https:\/\/memberpress.com\/fr\/plans\/pricing\/\" class=\"cta-button\">\n\t\t\t\t\tObtenir MemberPress maintenant\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/long-arrow-right-white.svg\" class=\"arrow-red\" alt=\"fl\u00e8che\" width=\"20\" height=\"14\">\n\t\t\t\t<\/a>\n\t\t\t\t<a href=\"https:\/\/memberpress.com\/fr\/features\">Voir toutes les caract\u00e9ristiques<\/a>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Avez-vous des questions sur la cr\u00e9ation d'une entreprise de cartes de v\u0153ux en ligne avec WordPress ? Faites-nous en part dans la section des commentaires ci-dessous !<\/p>\n\n\n<\/body><\/html>","protected":false},"excerpt":{"rendered":"<p>The online greeting card industry is lucrative, to say the least. In 2021 alone, 147 million cards were sold online. These figures might be motivating, but if you don\u2019t know the first thing about how to start an online greeting card business, you\u2019re sunk. Fortunately, it\u2019s actually a pretty simple endeavor thanks to WordPress and [\u2026]<\/p>\n","protected":false},"author":76756,"featured_media":51199,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_strive_editorial_status":"complete","_strive_copy_of":0,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","_strive_checklists":"\"\"","_strive_active_checklist":"62291e2bb2422","_strive_post_notes":"KW: online greeting card business\r\n\r\nThis article should show people how they can use WP, MP, and the Downloads add-on to create a greeting card business online. Please use the BOFU format, but just use the vids with a bit of lead-in copy for the tutorial component. You can focus more on covering these points:\r\nFor this post, we want to show readers the steps they need to take to create an online greeting card store with WordPress + MemberPress. This business could be as involved as the person might want. 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