Recipes solve \u201cwhat\u2019s for dinner\u201d once. Meal plans solve it forever.<\/em><\/strong><\/p>

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CE QU'IL Y A \u00c0 L'INT\u00c9RIEUR<\/p>\nToggle<\/span>
Pourquoi la planification des repas est-elle payante ?<\/a>
\u00c0 qui s'adresse le mieux l'adh\u00e9sion \u00e0 un programme de planification des repas ?<\/a><\/li><\/ul><\/li>
Les \u00e9l\u00e9ments d'un bon plan-repas<\/a>
Les \u00e9l\u00e9ments essentiels<\/a><\/li>
Les ajouts de primes<\/a><\/li><\/ul><\/li>
Structurer votre adh\u00e9sion \u00e0 la planification des repas<\/a><\/li>
Sites de planification de repas r\u00e9els utilisant MemberPress<\/a><\/li>
Mise en place de plans de repas dans MemberPress<\/a><\/li>
Le processus de cr\u00e9ation de votre plan de repas<\/a><\/li>
Id\u00e9es de contenu pour les plans de repas<\/a><\/li>
Promouvoir vos plans de repas<\/a><\/li>
Mesurer le succ\u00e8s<\/a><\/li>
Quelle est la prochaine \u00e9tape ?<\/a>
D\u00e9marrez d\u00e8s aujourd'hui votre activit\u00e9 d'adh\u00e9sion \u00e0 un programme de nutrition !<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n\n\n\n\n
Le contenu des recettes est abondant, mais les plans de repas sont rares. <\/p>\n\n\n\n
Tout le monde peut chercher sur Google \u201cchicken recipes\u201d<\/em> and get a million results. But \u201cque devrais-je manger cette semaine en fonction de mon budget, de mes besoins alimentaires et des 30 minutes dont je dispose le mardi soir ?<\/em>\u201d That\u2019s a question most people can\u2019t answer without real help.<\/p>\n\n\n\n
That\u2019s why I think meal planning is one of the highest-value offering in the food membership space. Yes, you\u2019re giving people recipes, but you\u2019re also removing an exhausting daily decision from their lives.<\/p>\n\n\n\n
\ud83d\udccc Cet article fait partie de notre s\u00e9rie \u00e9tape par \u00e9tape sur la construction d'un site web de nourriture et de recettes r\u00e9ussies. Pour obtenir la feuille de route compl\u00e8te, y compris chaque guide de la s\u00e9rie, commencez ici \ud83d\udc49 Comment cr\u00e9er un site web sur l'alimentation et les recettes<\/a><\/em><\/p>\n\n\n\n
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<\/span>Pourquoi la planification des repas est-elle payante ?<\/span><\/h2>\n\n\n\n
Here\u2019s why meal planning subscriptions work so well:<\/p>\n\n\n\n
You\u2019re solving the meta-problem<\/strong><\/h4>\n\n\n\n
The hard part of cooking isn\u2019t following a recipe. It\u2019s figuring out <\/p>\n\n\n\n
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ce qu'il faut faire, <\/li>\n\n\n\n
si vous avez les ingr\u00e9dients, <\/li>\n\n\n\n
how it fits with everything else you\u2019re eating that week, <\/li>\n\n\n\n
et comment ne pas gaspiller la nourriture. <\/li>\n<\/ul>\n\n\n\n
Les plans de repas permettent de r\u00e9soudre tous ces probl\u00e8mes \u00e0 la fois.<\/p>\n\n\n\n
La fatigue d\u00e9cisionnelle est r\u00e9elle<\/strong><\/h4>\n\n\n\n
Research suggests we make around 35,000 decisions a day. \u201cWhat\u2019s for dinner?\u201d feels small, but it\u2019s actually a cascade of micro-decisions: what sounds good, what\u2019s healthy, what\u2019s in the fridge, what fits the time available, what the family will eat. That mental load is exhausting. Removing it is genuinely valuable.<\/p>\n\n\n\n
It\u2019s inherently recurring<\/strong><\/h4>\n\n\n\n
A recipe collection might feel \u201ccomplete\u201d at some point. Meal plans never do. Your members need a new one every single week, which is exactly what you want for subscription retention.<\/p>\n\n\n\n
Les r\u00e9sultats sont concrets<\/strong><\/h4>\n\n\n\n
\u201cI saved 3 hours this week\u201d and \u201cI only went to the grocery store once\u201d are tangible outcomes people will pay to maintain.<\/p>\n\n\n\n
Blogueur culinaire La fille de Bloor<\/a> a lanc\u00e9 une adh\u00e9sion au service de planification des repas sur $8\/mois<\/strong> et s'est d\u00e9velopp\u00e9e jusqu'\u00e0 plus de 300 membres<\/strong> en seulement 6 semaines. <\/strong><\/p>\n\n\n\n
That\u2019s roughly $2 400 euros\/mois de revenus r\u00e9currents<\/strong> d'une offre cibl\u00e9e et de qualit\u00e9.
Non pas gr\u00e2ce \u00e0 des millions de pages vues, mais gr\u00e2ce \u00e0 300 personnes qui ont trouv\u00e9 ses plans r\u00e9ellement utiles.<\/p>\n\n\n\n
$\"Exemple$
The Girl On Bloor\u2019s app with their own branding and recipes.<\/figcaption><\/figure>\n\n\n\n
<\/span>\u00c0 qui s'adresse le mieux l'adh\u00e9sion \u00e0 un programme de planification des repas ?<\/span><\/h3>\n\n\n\n
Meal planning isn\u2019t for everyone. Your ideal members are people who:<\/p>\n\n\n\n
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Avoir des contraintes coh\u00e9rentes.<\/strong>\u00a0Parents occup\u00e9s, personnes suivant des r\u00e9gimes sp\u00e9cifiques, familles soucieuses de leur budget. Ils ont besoin de plans qui s'adaptent \u00e0 leur r\u00e9alit\u00e9, semaine apr\u00e8s semaine.<\/li>\n\n\n\n
Valoriser leur temps.<\/strong>\u00a0Someone who enjoys leisurely grocery browsing and spontaneous cooking won\u2019t pay for planning. Someone who dreads the \u201cwhat\u2019s for dinner\u201d conversation will.<\/li>\n\n\n\n
Vous voulez une structure, pas seulement de l'inspiration.<\/strong>\u00a0Les personnes qui consultent les recettes veulent des id\u00e9es. Les abonn\u00e9s aux plans de repas veulent des r\u00e9ponses.<\/li>\n<\/ul>\n\n\n\n
The more specific your audience\u2019s constraints, the more valuable your plans become. <\/p>\n\n\n\n
A generic \u201cweekly meal plan\u201d competes with dozens of free options. \u201cKeto meal plans for families where not everyone is doing keto\u201d solves a very specific problem that\u2019s hard to solve elsewhere.<\/p>\n\n\n\n
\n\t RELATED Comment choisir le cr\u00e9neau de votre site web consacr\u00e9 \u00e0 l'alimentation<\/a>\n<\/div>\n\n\n\n\n
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<\/span>Les \u00e9l\u00e9ments d'un bon plan-repas<\/span><\/h2>\n\n\n\n
A meal plan isn\u2019t just a list of recipes. It\u2019s a complete system that makes the week effortless.<\/p>\n\n\n\n
<\/span>Les \u00e9l\u00e9ments essentiels<\/span><\/h3>\n\n\n\n
Menu hebdomadaire<\/strong><\/h4>\n\n\n\n
5 \u00e0 7 d\u00eeners, plus des options de petit-d\u00e9jeuner et de d\u00e9jeuner si cela correspond \u00e0 votre cr\u00e9neau. La vari\u00e9t\u00e9 est de mise, mais pas au point de compliquer les achats.<\/p>\n\n\n\n
Des recettes pour tout<\/strong><\/h4>\n\n\n\n
Full recipes for each meal, formatted consistently. Members shouldn\u2019t have to hunt for instructions.<\/p>\n\n\n\n
Liste de courses consolid\u00e9e<\/strong><\/h4>\n\n\n\n
C'est l\u00e0 que se trouve la v\u00e9ritable valeur ajout\u00e9e. Combinez les ingr\u00e9dients de toutes les recettes. Organisez-les par section de l'\u00e9picerie. Inclure les quantit\u00e9s n\u00e9cessaires pour toute la semaine.<\/p>\n\n\n\n
Guide de pr\u00e9paration<\/strong><\/h4>\n\n\n\n
Qu'est-ce qui peut \u00eatre fait \u00e0 l'avance ? Quel est l'ordre logique ? Si la pr\u00e9paration du dimanche permet d'\u00e9conomiser 2 heures pendant la semaine, montrez exactement comment.<\/p>\n\n\n\n
Informations nutritionnelles<\/strong><\/h4>\n\n\n\n
Indispensable pour les niches ax\u00e9es sur l'alimentation. Utile pour tous les autres. Incluez les macros, les calories ou tout autre param\u00e8tre important pour votre public.<\/p>\n\n\n\n
Notes de substitution<\/strong><\/h4>\n\n\n\n
Que faire si quelqu'un d\u00e9teste la coriandre ? Et si le magasin n'a plus de cuisses de poulet ? La flexibilit\u00e9 rend les plans utilisables dans le monde r\u00e9el.<\/p>\n\n\n\n
<\/span>Les ajouts de primes<\/span><\/h3>\n\n\n\n
Int\u00e9gration des restes<\/strong><\/h4>\n\n\n\n
Show how Wednesday\u2019s roast chicken becomes Thursday\u2019s chicken salad. Reducing waste is a major selling point.<\/p>\n\n\n\n
Options de mise \u00e0 l'\u00e9chelle<\/strong><\/h4>\n\n\n\n
Plans pour 2 personnes ou pour des familles de 6 personnes. Versions de cuisson par lots pour les personnes qui pr\u00e9parent leurs repas.<\/p>\n\n\n\n
Variations th\u00e9matiques<\/strong><\/h4>\n\n\n\n
Semaine du budget. Semaine de nettoyage du garde-manger. Repas de 20 minutes uniquement. Offrir aux membres des choix adapt\u00e9s \u00e0 diff\u00e9rentes situations.<\/p>\n\n\n\n
Drapeaux adapt\u00e9s \u00e0 la cong\u00e9lation<\/strong><\/h4>\n\n\n\n
Indiquez les recettes qui se cong\u00e8lent bien pour les membres qui souhaitent cuisiner \u00e0 l'avance.<\/p>\n\n\n\n
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<\/span>Structurer votre adh\u00e9sion \u00e0 la planification des repas<\/span><\/h2>\n\n\n\n
Vous disposez de plusieurs options pour conditionner et livrer les plans de repas :<\/p>\n\n\n\n
Option 1 : Les plans de repas comme offre de base<\/strong><\/h4>\n\n\n\n
Votre adh\u00e9sion concerne principalement les plans de repas. Les recettes sont l\u00e0 pour soutenir les plans, et non l'inverse.<\/p>\n\n\n\n
Prix : $8-15\/mois<\/strong><\/p>\n\n\n\n
What\u2019s included:<\/p>\n\n\n\n
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Plan de repas hebdomadaire livr\u00e9 tous les dimanches (ou \u00e0 tout autre moment)<\/li>\n\n\n\n
Liste d'achats compl\u00e8te<\/li>\n\n\n\n
Toutes les recettes<\/li>\n\n\n\n
Guide de pr\u00e9paration<\/li>\n\n\n\n
Acc\u00e8s \u00e0 la communaut\u00e9 pour les questions et le partage<\/li>\n<\/ul>\n\n\n\n
Cela fonctionne mieux si la planification des repas est votre objectif principal et que votre public vous sollicite sp\u00e9cifiquement pour cela.<\/p>\n\n\n\n
Option 2 : les plans de repas en tant que prestation de niveau sup\u00e9rieur<\/strong><\/h4>\n\n\n\n
L'abonnement de base comprend l'acc\u00e8s aux recettes. L'abonnement Premium ajoute des plans de repas.<\/p>\n\n\n\n
Basic ($9\/mois)<\/strong>: Biblioth\u00e8que de recettes de qualit\u00e9 sup\u00e9rieure<\/a>, Cartes de recettes, cartes de recettes imprimables
Premium ($18\/mois)<\/strong>: Everything in Basic + plans de repas hebdomadaires + listes de courses<\/p>\n\n\n\n
Cela fonctionne bien si vous avez un contenu de recettes substantiel et que vous souhaitez cr\u00e9er un chemin de mise \u00e0 niveau.<\/p>\n\n\n\n
Option 3 : Plans de repas en tant qu'option ind\u00e9pendante<\/strong><\/h4>\n\n\n\n
Vendre les abonnements aux plans de repas s\u00e9par\u00e9ment de l'acc\u00e8s aux recettes.<\/p>\n\n\n\n
Adh\u00e9sion aux recettes : $10\/mois
Abonnement \u00e0 la planification des repas : $8\/mois
Offre group\u00e9e : $15\/mois<\/strong><\/p>\n\n\n\n
Cela permet de capter les revenus des personnes qui veulent l'un ou l'autre mais pas les deux.<\/p>\n\n\n\n
\n\n\n\n<\/span>Sites de planification de repas r\u00e9els utilisant MemberPress<\/span><\/h2>\n\n\n\n
Ces cr\u00e9ateurs ont mis au point des offres de planification de repas avec succ\u00e8s gr\u00e2ce \u00e0 MemberPress<\/a>:<\/p>\n\n\n\n
$\"Rachel$ <\/figure>\n\n\n\n
Sant\u00e9 Mon mode de vie<\/strong><\/h4>\n\n\n\nSant\u00e9 Mon mode de vie <\/a>offre tout ce dont vous avez besoin pour un mode de vie bas\u00e9 sur les plantes : recettes, plans de repas et listes de courses. Ils utilisent MemberPress pour g\u00e9rer trois niveaux d'adh\u00e9sion, chacun comprenant plus de 400 recettes et l'acc\u00e8s \u00e0 tous les plans de repas ant\u00e9rieurs. <\/p>\n\n\n\n
Their model shows how meal planning fits naturally into a broader membership offering. The plans aren\u2019t sold separately, they\u2019re a key benefit that keeps members subscribed.<\/p>\n\n\n\n
$\"\"$
#itre de l'image<\/figcaption><\/figure>\n\n\n\n
40 tabliers<\/strong><\/h4>\n\n\n\n40 tabliers<\/a> is run by Cheryl Malik, who\u2019s been using MemberPress to monetize her alternative diet recipe blog since 2015. <\/p>\n\n\n\n
Elle se concentre sur le Whole30, le pal\u00e9o, le keto et d'autres approches di\u00e9t\u00e9tiques. Exactement le genre de niches o\u00f9 la planification des repas apporte une valeur ajout\u00e9e consid\u00e9rable. <\/p>\n\n\n\n
Lorsque votre public a des contraintes alimentaires sp\u00e9cifiques, un plan hebdomadaire fait pour vous enl\u00e8ve une \u00e9norme charge mentale. Ce qui n'\u00e9tait au d\u00e9part qu'un projet secondaire est devenu une activit\u00e9 \u00e0 plein temps.<\/p>\n\n\n\n
\n\t READ 40 Aprons Customer Story : Un blogueur culinaire transforme son activit\u00e9 secondaire en une entreprise florissante<\/a>\n<\/div>\n\n\n\n\n
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<\/span>Mise en place de plans de repas dans MemberPress<\/span><\/h2>\n\n\n\n
Here\u2019s the technical setup:<\/p>\n\n\n\n
Cr\u00e9ez votre adh\u00e9sion au plan de repas ou votre niveau<\/strong><\/h4>\n\n\n\n
Aller \u00e0 MemberPress > Adh\u00e9sions > Ajouter une nouvelle adh\u00e9sion<\/strong>. Configurez votre offre de repas avec la tarification appropri\u00e9e.<\/p>\n\n\n\n
Mettre en place votre structure de livraison<\/strong><\/h4>\n\n\n\n
Vous avez deux approches principales :<\/p>\n\n\n\n
Approche 1 : Postes prot\u00e9g\u00e9s<\/strong>
Create each week\u2019s meal plan as a WordPress post in a \u201cMeal Plans\u201d category. Use MemberPress Rules to protect that category. Members access plans through your site, and you can use categories or tags to organize by date.<\/p>\n\n\n\n
Approche 2 : Page prot\u00e9g\u00e9e avec plan actuel
<\/strong>Create a single \u201cThis Week\u2019s Meal Plan\u201d page that you update weekly. Simpler to manage, but members can\u2019t easily access past plans.<\/p>\n\n\n\n
Je recommande l'approche 1. Les anciens plans de repas restent pr\u00e9cieux ; les membres souhaitent souvent revoir leurs favoris.<\/p>\n\n\n\n
Mise en place de l'\u00e9gouttage de contenu (facultatif mais puissant)<\/strong><\/h4>\n\n\n\n
MemberPress Drip Content vous permet de publier des plans de repas selon un calendrier pr\u00e9cis. Configurez de nouveaux plans pour qu'ils soient disponibles tous les dimanches. Cela cr\u00e9e une attente et une raison de revenir chaque semaine.<\/p>\n\n\n\n
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<\/iframe><\/div><\/span>\n<\/div><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Automatiser l'annonce<\/strong><\/h4>\n\n\n\n<p>Connectez MemberPress \u00e0 votre plateforme de messagerie. <a href=\"https:\/\/memberpress.com\/fr\/blog\/email-automation-for-food-sites\/\" title=\"\">Mettre en place un syst\u00e8me d'automatisation qui envoie des courriels aux membres<\/a> every time a new meal plan posts. Include a preview of the week\u2019s meals and a direct link.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Cr\u00e9er une archive de plans de repas<\/strong><\/h4>\n\n\n\n<p>Cr\u00e9ez une page qui affiche tous les plans de repas disponibles dans l'ordre chronologique inverse. Inclure des filtres par th\u00e8me, saison ou r\u00e9gime alimentaire. Facilitez la recherche de plans pour n'importe quelle semaine.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\">\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Your_Meal_Plan_Creation_Workflow\"><\/span>Le processus de cr\u00e9ation de votre plan de repas<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Produire des plans de repas hebdomadaires est un engagement. \u00c9tablissez un flux de travail durable :<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Je propose un calendrier :<\/strong><\/h4>\n\n\n\n<p><em>Deux semaines \u00e0 l'avance : Planification des menus<\/em><br>Decide on the 5-7 recipes for the week. Consider seasonal ingredients, variety, and prep efficiency. Make sure you\u2019re not using expensive or hard-to-find ingredients too frequently.<\/p>\n\n\n\n<p><em>Une semaine \u00e0 l'avance : \u00c9laboration de la recette<\/em><br>Tester les nouvelles recettes. Finaliser les informations nutritionnelles. R\u00e9diger ou mettre \u00e0 jour le contenu de toutes les recettes.<\/p>\n\n\n\n<p><em>3-4 jours \u00e0 l'avance : Liste des courses et guide de pr\u00e9paration<\/em><br>Consolidez les ingr\u00e9dients de toutes les recettes. Organiser par section de magasin. R\u00e9diger le guide de pr\u00e9paration avec le temps et l'ordre.<\/p>\n\n\n\n<p><em>2 jours avant : Bilan final<\/em><br>Relisez tout. V\u00e9rifiez que les liens fonctionnent. V\u00e9rifier les calculs nutritionnels.<\/p>\n\n\n\n<p><em>Jour de livraison : Publier et annoncer<\/em><br>Afficher le nouveau plan. D\u00e9clencher une annonce par courriel. Partager l'aper\u00e7u sur les m\u00e9dias sociaux.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Option de cr\u00e9ation par lots :<\/strong><\/h4>\n\n\n\n<p>Cr\u00e9ez 4 \u00e0 8 semaines de plans de repas en une seule fois. Utilisez la programmation MemberPress pour les publier chaque semaine. Cela vous permet de travailler de mani\u00e8re cibl\u00e9e plut\u00f4t que de produire en permanence chaque semaine.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Template everything :<\/strong><\/h4>\n\n\n\n<p>Cr\u00e9er des mod\u00e8les pour :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Plan de repas - mise en page du poste<\/li>\n\n\n\n<li>Format de la liste de courses<\/li>\n\n\n\n<li>Structure du guide de pr\u00e9paration<\/li>\n\n\n\n<li>Annonce par courriel<\/li>\n<\/ul>\n\n\n\n<p>La coh\u00e9rence acc\u00e9l\u00e8re la production et permet aux membres de savoir \u00e0 quoi s'attendre.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\">\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Content_Ideas_for_Meal_Plans\"><\/span>Id\u00e9es de contenu pour les plans de repas<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>La vari\u00e9t\u00e9 maintient les membres abonn\u00e9s. Faites tourner les th\u00e8mes et les approches :<\/p>\n\n\n\n<p><strong>En fonction du temps et de l'effort :<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Semaine des repas en 30 minutes<\/li>\n\n\n\n<li>Semaine de la mijoteuse (temps d'activit\u00e9 minimal)<\/li>\n\n\n\n<li>D\u00eeners \u00e0 la po\u00eale (nettoyage facile)<\/li>\n\n\n\n<li>Repas d'\u00e9t\u00e9 sans cuisson<\/li>\n\n\n\n<li>Repas de cong\u00e9lation \u00e0 pr\u00e9parer \u00e0 l'avance<\/li>\n<\/ul>\n\n\n\n<p><strong>Par budget :<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Semaine \u00e9conomique (moins de $X au total)<\/li>\n\n\n\n<li>Semaine du garde-manger<\/li>\n\n\n\n<li>Planification ax\u00e9e sur les ventes (offres saisonni\u00e8res)<\/li>\n<\/ul>\n\n\n\n<p><strong>En fonction du r\u00e9gime alimentaire :<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Semaine c\u00e9to\/faible teneur en glucides<\/li>\n\n\n\n<li>Semaine \u00e0 base de plantes<\/li>\n\n\n\n<li>Semaine riche en prot\u00e9ines<\/li>\n\n\n\n<li>Semaine conforme au Whole30<\/li>\n\n\n\n<li>Semaine sans allerg\u00e8nes<\/li>\n<\/ul>\n\n\n\n<p><strong>Par mode de vie :<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Repas de famille pour la rentr\u00e9e<\/li>\n\n\n\n<li>D\u00e9jeuners \u00e0 domicile inclus<\/li>\n\n\n\n<li>Pr\u00eat \u00e0 recevoir (se double facilement)<\/li>\n\n\n\n<li>Portions pour c\u00e9libataires\/couples<\/li>\n\n\n\n<li>Familial Approuv\u00e9 par les enfants<\/li>\n<\/ul>\n\n\n\n<p><strong>Par saison :<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Plan de grillades pour l'\u00e9t\u00e9<\/li>\n\n\n\n<li>Cuisine d'automne r\u00e9confortante<\/li>\n\n\n\n<li>Plan de survie pour les vacances<\/li>\n\n\n\n<li>Remise \u00e0 z\u00e9ro pour la nouvelle ann\u00e9e<\/li>\n<\/ul>\n\n\n\n<p><strong>\u00c9v\u00e9nements sp\u00e9ciaux :<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Semaine de Thanksgiving (menu complet)<\/li>\n\n\n\n<li>Organisation de la f\u00eate du Super Bowl<\/li>\n\n\n\n<li>Pr\u00e9paration de la rentr\u00e9e scolaire<\/li>\n\n\n\n<li>Repas faciles pour les vacances d'\u00e9t\u00e9<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\">\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Promoting_Your_Meal_Plans\"><\/span>Promouvoir vos plans de repas<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Les abonnements \u00e0 des services de planification de repas se vendent d'eux-m\u00eames une fois que les gens en ont fait l'exp\u00e9rience. Votre t\u00e2che consiste \u00e0 les amener \u00e0 cette premi\u00e8re exp\u00e9rience.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Aimant en plomb : Exemple gratuit de plan de repas<\/strong><\/h4>\n\n\n\n<p>Give away one week\u2019s meal plan in exchange for an email address. Include everything: recipes, shopping list, prep guide. Make it genuinely useful, not a watered-down teaser.<\/p>\n\n\n\n<p>Poursuivez avec une s\u00e9quence d'e-mails montrant \u00e0 quel point leur semaine a \u00e9t\u00e9 plus facile avec un plan, et comment l'adh\u00e9sion permet d'obtenir ce r\u00e9sultat chaque semaine.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Contenu du blog qui m\u00e8ne \u00e0 des plans de repas<\/strong><\/h4>\n\n\n\n<p>R\u00e9diger des articles sur les difficult\u00e9s et les solutions en mati\u00e8re de planification des repas :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u201cHow to Meal Plan When Your Family Has Different Dietary Needs\u201d<\/li>\n\n\n\n<li>\u201cThe Sunday Prep Routine That Saves Me 5 Hours Every Week\u201d<\/li>\n\n\n\n<li>\u201cWhy I Stopped Meal Planning (And Why I Started Again)\u201d<\/li>\n<\/ul>\n\n\n\n<p>Terminez chaque article par une transition naturelle vers votre adh\u00e9sion au programme de pr\u00e9paration des repas.<\/p>\n\n\n\n<div class=\"block-mp-button-wrap\">\n\t<a id=\"button-block_c5aa26f200815320b37c142675096d5d\" href=\"https:\/\/memberpress.com\/fr\/blog\/why-your-membership-site-needs-a-blog\/\" class=\"button button-blue center\">RELATED Pourquoi votre site d'adh\u00e9sion a besoin d'un blog<\/a>\n<\/div>\n\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Preuve sociale<\/strong><\/h4>\n\n\n\n<p>Demandez aux membres de partager :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Photos de leurs repas pr\u00e9par\u00e9s<\/li>\n\n\n\n<li>T\u00e9moignages sur le gain de temps<\/li>\n\n\n\n<li>Comparaison des factures d'\u00e9picerie<\/li>\n\n\n\n<li>Retour d'information sur la famille<\/li>\n<\/ul>\n\n\n\n<p>Les r\u00e9sultats r\u00e9els obtenus par de vraies personnes sont plus efficaces que n'importe quel texte de vente.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Essai gratuit ou r\u00e9duction pour le premier mois<\/strong><\/h4>\n\n\n\n<p>Les plans de repas prouvent leur valeur par l'exp\u00e9rience. Une r\u00e9duction sur le premier mois ou sur les 7 premiers jours <a href=\"https:\/\/memberpress.com\/fr\/blog\/4-ways-to-grow-your-business-with-a-free-membership-site\/\" title=\"\">essai gratuit<\/a> permet aux gens de ressentir le soulagement d'avoir planifi\u00e9 leur semaine avant de s'engager.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\">\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Measuring_Success\"><\/span>Mesurer le succ\u00e8s<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Suivez ces indicateurs pour am\u00e9liorer vos plans de repas au fil du temps :<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Mesures d'utilisation :<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Quels plans de repas <a href=\"https:\/\/memberpress.com\/fr\/blog\/setup-ga4-for-wordpress\/\" title=\"\">obtenir le plus grand nombre de vues<\/a>?<\/li>\n\n\n\n<li>Quelles sont les recettes les plus populaires au sein des plans ?<\/li>\n\n\n\n<li>Les membres ont-ils acc\u00e8s \u00e0 la liste des courses ? Le guide de pr\u00e9paration ?<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Corr\u00e9lation de r\u00e9tention :<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Les membres qui s'engagent dans des plans de repas<a href=\"https:\/\/memberpress.com\/fr\/blog\/membership-site-retention\/\" title=\"\"> conserver plus longtemps<\/a>?<\/li>\n\n\n\n<li>Is there a \u201cmagic number\u201d of plans used that predicts retention?<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Retour d'information :<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Quelles modifications les membres mentionnent-ils ?<\/li>\n\n\n\n<li>Qu'est-ce qu'ils aimeraient voir inclus ?<\/li>\n\n\n\n<li>Quels sont les r\u00e9gimes les plus avantageux ? <a href=\"http:\/\/Community%20https:\/\/memberpress.com\/blog\/building-community-for-your-food-and-recipe-site\" title=\"\">discussion communautaire<\/a>?<\/li>\n<\/ul>\n\n\n\n<p>Utilisez ces donn\u00e9es pour affiner votre offre. Si les listes d'achats sont l'\u00e9l\u00e9ment le plus consult\u00e9, am\u00e9liorez-les encore. Si certains th\u00e8mes sont moins performants, remplacez-les.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\">\n\n\n\n<h2 class=\"wp-block-heading\">Quelle est la prochaine \u00e9tape ?<\/h2>\n\n\n\n<p>Les plans de repas offrent une valeur pratique permanente. Mais votre site web de cuisine et de recettes a <em>encore plus<\/em> earning potential with the addition of relevant online cooking courses. It\u2019s the next in article in our series on <em><a href=\"https:\/\/memberpress.com\/fr\/blog\/how-to-create-a-food-and-recipe-website\/\" title=\"\">Comment cr\u00e9er un site web sur l'alimentation et les recettes<\/a><\/em>.<\/p>\n\n\n\n<div class=\"block-mp-button-wrap\">\n\t<a id=\"button-block_aae9f65516c685965ef91fcc80354596\" href=\"https:\/\/memberpress.com\/fr\/blog\/building-and-selling-online-cooking-courses\/\" class=\"button button-blue center\">READ Cr\u00e9er et vendre des cours de cuisine en ligne<\/a>\n<\/div>\n\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\">\n\n\n\n<p><strong><em>What\u2019s your biggest meal planning struggle? Too many decisions, not enough time, picky eaters, dietary restrictions? Share in the comments. Your challenge might become a future meal plan theme!<\/em><\/strong><\/p>\n\n\n\n<div class=\"full-width-cta blue image-left\">\n\t<div class=\"full-width-cta-container\">\n\t\t<div class=\"full-width-cta__image\">\n\t\t\t<img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/Girl1.webp\" alt=\"caract\u00e8re cta\" loading=\"lazy\" width=\"379\" height=\"432\" srcset=\"https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/transparent.gif 1w, https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/Girl1-mobile.webp 449w, https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/Girl1.webp 379w\" sizes=\"auto, (max-width: 767px) 1px, (max-width: 1023px) 449px, 379px\">\n\t\t<\/div>\n\t\t<div class=\"full-width-cta__text\">\n\t\t\t<h3><span class=\"ez-toc-section\" id=\"Start_Your_Nutrition_Membership_Business_Today\"><\/span>D\u00e9marrez d\u00e8s aujourd'hui votre activit\u00e9 d'adh\u00e9sion \u00e0 un programme de nutrition !<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\t\t\t<div><p>Obtenez MemberPress et commencez \u00e0 \u00eatre pay\u00e9 pour le contenu que vous cr\u00e9ez.<\/p>\n<\/div>\n\t\t\t<div class=\"pricing-cta\">\n\t\t\t\t<a href=\"https:\/\/memberpress.com\/fr\/plans\/pricing\/\" class=\"cta-button\">\n\t\t\t\t\tObtenir MemberPress maintenant\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/long-arrow-right-white.svg\" class=\"arrow-red\" alt=\"fl\u00e8che\" width=\"20\" height=\"14\">\n\t\t\t\t<\/a>\n\t\t\t\t<a href=\"https:\/\/memberpress.com\/fr\/features\">Voir toutes les caract\u00e9ristiques<\/a>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n\n\n\n<p><strong>Si vous avez trouv\u00e9 cet article utile, suivez-nous sur\u00a0<\/strong><a href=\"https:\/\/www.facebook.com\/memberpress\/\"><strong>Facebook<\/strong><\/a><strong>,\u00a0<\/strong><a href=\"https:\/\/twitter.com\/memberpress\"><strong>X<\/strong><\/a><strong>,\u00a0<\/strong><a href=\"https:\/\/www.instagram.com\/memberpress\/\"><strong>Instagram<\/strong><\/a><strong>et\u00a0<\/strong><a href=\"https:\/\/www.linkedin.com\/showcase\/memberpress\/\"><strong>LinkedIn<\/strong><\/a><strong>!<\/strong><\/p>\n<\/body><\/html>","protected":false},"excerpt":{"rendered":"<p>Recipes solve \u201cwhat\u2019s for dinner\u201d once. Meal plans solve it forever. Recipe food content is abundant, but meal plans are scarce. Anyone can Google \u201cchicken recipes\u201d and get a million results. But \u201cwhat should I eat this week that fits my budget, dietary needs, and the 30 minutes I have on Tuesday night?\u201d That\u2019s a [\u2026]<\/p>\n","protected":false},"author":73814,"featured_media":79494,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_strive_editorial_status":"complete","_strive_copy_of":0,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","_strive_checklists":"\"\"","_strive_active_checklist":"62291e2bb2422","_strive_post_notes":"","footnotes":""},"categories":[69,658,134,145,854],"tags":[655,1032,462,483],"class_list":{"0":"post-53295","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-advice","8":"category-business-ideas","9":"category-how-to-2","10":"category-tools","11":"category-use-case","12":"tag-app-building","13":"tag-food-blogging","14":"tag-membership-business","15":"tag-zapier","16":"entry"},"acf":{"plans":"a:1:{i:0;s:5:\"scale\";}","is_featured":false,"download_source":"none","mothership_slug":"","download_url":""},"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t<meta name=\"description\" content=\"Meal planning memberships are a great way to earn reliable income with your recipes and diet advice. In this guide we\u2019ll show you how to start your own program.\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Victoria Lloyd\"\/>\n\t<meta name=\"keywords\" content=\"meal planning membership site,app building,food blogging,membership business,zapier\" \/>\n\t<link rel=\"canonical\" href=\"https:\/\/memberpress.com\/fr\/blog\/how-to-start-a-meal-planning-membership-site-with-wordpress\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO Pro (AIOSEO) 4.9.5.2\" \/>\n\t\t<meta property=\"og:locale\" content=\"fr_FR\" \/>\n\t\t<meta property=\"og:site_name\" content=\"MemberPress\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"How to Start a Meal Planning Membership Site with WordPress\" \/>\n\t\t<meta property=\"og:description\" content=\"Meal planning memberships are a great way to earn reliable income with your recipes and diet advice. 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