{"id":62011,"date":"2024-02-13T08:46:46","date_gmt":"2024-02-13T13:46:46","guid":{"rendered":"https:\/\/memberpress.com\/docs\/how-to-discount-a-recurring-subscription-with-a-stripe-payment\/"},"modified":"2024-02-21T08:23:13","modified_gmt":"2024-02-21T13:23:13","slug":"how-to-discount-a-recurring-subscription-with-a-stripe-payment","status":"publish","type":"ht_kb","link":"https:\/\/memberpress.com\/pt\/docs\/how-to-discount-a-recurring-subscription-with-a-stripe-payment\/","title":{"rendered":"Como descontar renova\u00e7\u00f5es em assinaturas recorrentes do Stripe"},"content":{"rendered":"<p>\n\t \u00c0s vezes, voc\u00ea pode querer reduzir o custo de uma renova\u00e7\u00e3o (seja de forma permanente, seja por um ou mais ciclos). Infelizmente, isso n\u00e3o \u00e9 poss\u00edvel com assinaturas PayPal, mas \u00e9 poss\u00edvel com assinaturas Stripe.<\/p>\n<p>\n\t Para reduzir o custo, voc\u00ea criar\u00e1 um cupom no Stripe e o aplicar\u00e1 \u00e0 assinatura do Stripe dos clientes para os quais deseja reduzir o custo de renova\u00e7\u00e3o.<\/p>\n<p>\n\t Nas etapas a seguir, vamos explicar como conceder a um cliente um desconto de $25 USD por m\u00eas, por tempo indeterminado, em sua assinatura Stripe.<\/p>\n<h3>Etapa 1: Fa\u00e7a login no Stripe.com e crie o cupom<\/h3>\n<p>\n\t No painel de controle do Stripe.com, clique em Products &gt; Coupons (Produtos &gt; Cupons):<\/p>\n<p>\n\t <img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2024\/02\/file-xrpa8Au5WR.png\"><\/p>\n<p>\n\t Em seguida, selecione o bot\u00e3o \"+ NEW\" para adicionar um novo cupom:<\/p>\n<p>\n\t <img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2024\/02\/file-2NWmSNzJ2r.png\"><\/p>\n<p>\n\t Defina os termos do cupom e salve. Por exemplo, o cupom abaixo conceder\u00e1 um desconto de $25 USD indefinidamente:<\/p>\n<p>\n\t <img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2024\/02\/file-2DoSwbFudM.png\"><\/p>\n<h3>Etapa 2: Localiza\u00e7\u00e3o da assinatura do associado<\/h3>\n<p>\n\t A primeira coisa que voc\u00ea precisa fazer \u00e9 procurar a assinatura na guia MemberPress &gt; Assinaturas. Depois de encontrar a assinatura que voc\u00ea procura, copie o n\u00famero dela (cus_xxxx ou sub_xxxx), que aparece aqui como exemplo:<\/p>\n<p>\n\t <img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2024\/02\/file-NQhSMqwqVv.png\"><\/p>\n<p>\n\t Em seguida, voc\u00ea dever\u00e1 fazer login no Stripe e colar esse n\u00famero na barra de pesquisa. Assim que ele for localizado, clique nele, conforme mostrado abaixo:<\/p>\n<p>\n\t <img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2024\/02\/file-5v5y9yFYvh.png\"><\/p>\n<h3>Etapa 3: Aplica\u00e7\u00e3o do cupom<\/h3>\n<p>\n\t Na p\u00e1gina de resumo da assinatura que aparecer\u00e1, clique em \u201cAtualizar assinatura\u201d:<\/p>\n<p>\n\t <img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2024\/02\/file-RxPlYzS71b.png\"><\/p>\n<p>\n\t Em seguida, localize o link \"Add Coupon\" (Adicionar cupom) na se\u00e7\u00e3o Pricing (Pre\u00e7os):<\/p>\n<p>\n\t <img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2024\/02\/file-SVaqUP0obE.png\"><\/p>\n<p>\n\t Procure seu cupom:<\/p>\n<p>\n\t <img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2024\/02\/file-APFA77zHtz.png\"><\/p>\n<p>\n\t Selecione o cupom que deseja aplicar e clique em \u201cAtualizar assinatura\u201d. Voc\u00ea ver\u00e1 que o valor da pr\u00f3xima fatura \u00e9 exibido abaixo:<\/p>\n<p>\n\t <img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2024\/02\/file-lTmx2arMMF.png\"><\/p>\n<h3>Etapa 4 (opcional): Atualizar o pre\u00e7o da assinatura no MemberPress<\/h3>\n<p>\n\tSe voc\u00ea estiver oferecendo apenas um desconto de 1 ou 2 meses, provavelmente n\u00e3o precisar\u00e1 seguir esta etapa. Mas, se estiver planejando que o desconto seja permanente, talvez seja uma boa ideia editar a assinatura no MemberPress e reduzir o pre\u00e7o.<\/p>\n<p>\n\tLocalize a assinatura na p\u00e1gina MemberPress &gt; Assinaturas e clique em \"Editar\" abaixo de seu n\u00famero:<\/p>\n<p>\n\t<img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2024\/02\/file-KQGj2WTyk8.png\"><\/p>\n<p>\n\tEncontre o pre\u00e7o e reduza-o para o valor que o usu\u00e1rio realmente ser\u00e1 cobrado a cada ciclo:<\/p>\n<p>\n\t<img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2024\/02\/file-Jthv0JcUjx.png\"><\/p>\n<p>\n\tN\u00e3o se esque\u00e7a de rolar a p\u00e1gina para baixo e salvar a assinatura.<\/p>\n<p>\n\t<strong>\u00c9 isso a\u00ed<\/strong>, pronto! Agora que voc\u00ea aplicou o cupom a essa assinatura, o Stripe cobrar\u00e1 do cliente o valor menor a cada m\u00eas. Se voc\u00ea seguiu a etapa 4, o cliente tamb\u00e9m ver\u00e1 o valor menor na aba \u201cAssinaturas\u201d da sua conta.<\/p>\n<p>\n\t <strong>Observa\u00e7\u00e3o:&nbsp;<\/strong>&nbsp;O PayPal n\u00e3o permite alterar o pre\u00e7o de uma assinatura; portanto, n\u00e3o h\u00e1 como aplicar um desconto a uma assinatura no PayPal se o usu\u00e1rio tiver se cadastrado por meio desse gateway. A \u00fanica op\u00e7\u00e3o no PayPal \u00e9 cancelar a assinatura do cliente e fazer com que ele se cadastre novamente pelo pre\u00e7o mais baixo.<\/p>","protected":false},"excerpt":{"rendered":"<p>Sometimes you might want to lower the cost of a renewal (either permanently, or for one or more cycles). Unfortunately it&#8217;s not possible to do this with PayPal subscriptions, but it is possible with Stripe subscriptions. To lower the cost, you&#8217;ll create a coupon in Stripe, and apply it to the Stripe subscription for your [&hellip;]<\/p>\n","protected":false},"author":62252,"comment_status":"open","ping_status":"closed","template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_strive_editorial_status":"not-started","_strive_copy_of":0,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","_strive_checklists":"\"\"","_strive_active_checklist":"62291e2bb2422","footnotes":""},"ht-kb-category":[1315],"ht-kb-tag":[1388,1387],"class_list":["post-62011","ht_kb","type-ht_kb","status-publish","format-standard","ht_kb_category-how-to","ht_kb_tag-subcription","ht_kb_tag-subcriptions","entry","has-post-thumbnail"],"acf":[],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 5.0.1 - aioseo.com -->\n\t<meta name=\"description\" content=\"Sometimes you might want to lower the cost of a renewal (either permanently, or for one or more cycles). 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