{"id":12444,"date":"2016-08-03T06:00:19","date_gmt":"2016-08-03T12:00:19","guid":{"rendered":"https:\/\/memberpress.com\/?p=12444"},"modified":"2021-09-06T14:03:50","modified_gmt":"2021-09-06T20:03:50","slug":"no-time-to-blog-hire-a-freelance-writer","status":"publish","type":"post","link":"https:\/\/memberpress.com\/pt\/blog\/no-time-to-blog-hire-a-freelance-writer\/","title":{"rendered":"N\u00e3o tem tempo para escrever no blog? Contrate um escritor freelancer!"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Voc\u00ea sabe <a href=\"https:\/\/memberpress.com\/pt\/youre-not-blogging-yet-heres-why-you-should-be\/\">os blogs s\u00e3o importantes para sua empresa<\/a>e voc\u00ea sabe como <a href=\"https:\/\/memberpress.com\/pt\/how-to-create-great-blog-content\/\">criar um \u00f3timo conte\u00fado<\/a>Mas como voc\u00ea consegue tempo para realmente escrever esse conte\u00fado excelente para as postagens do seu blog e para os outros textos de que sua empresa precisa para se manter competitiva?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Encontrar tempo para escrever pode ser t\u00e3o estressante quanto escrever de fato e, se voc\u00ea n\u00e3o gosta de escrever, isso pode se tornar uma daquelas tarefas temidas que s\u00e3o colocadas no final da sua lista de afazeres (o que significa que nunca s\u00e3o feitas). Em vez de aprender a gostar de escrever ou ter de escrever \"quando conseguir\", h\u00e1 uma maneira de liberar seu tempo e ainda ter um \u00f3timo conte\u00fado. Como?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Contrate um escritor aut\u00f4nomo.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00c9 s\u00f3 isso?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Basicamente, sim. H\u00e1 <em>s\u00e3o<\/em> H\u00e1 algumas estrat\u00e9gias poderosas que voc\u00ea pode usar para conseguir tempo para escrever, mas essas estrat\u00e9gias s\u00f3 funcionam se voc\u00ea fizer da escrita uma prioridade. Portanto, em vez de se concentrar em organizar seu tempo para escrever em vez de gast\u00e1-lo na administra\u00e7\u00e3o da empresa, confira estas dicas sobre como encontrar os melhores redatores freelancers. Um freelancer competente n\u00e3o s\u00f3 escrever\u00e1 para voc\u00ea, mas tamb\u00e9m escrever\u00e1 de uma forma que far\u00e1 com que seu blog e sua empresa se destaquem dos demais.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Antes de come\u00e7ar a procurar o seu par perfeito (redator), pense no que voc\u00ea quer em um redator e se o seu or\u00e7amento - financeiro e de tempo - se beneficiar\u00e1 disso. Alguns dos benef\u00edcios adicionais de contratar um freelancer s\u00e3o que voc\u00ea n\u00e3o precisa dar esse trabalho extra de cria\u00e7\u00e3o de conte\u00fado a outro funcion\u00e1rio e n\u00e3o precisar\u00e1 criar mais espa\u00e7o no escrit\u00f3rio. Al\u00e9m disso, os freelancers n\u00e3o custam tanto quanto os funcion\u00e1rios regulares em tempo integral. Somente voc\u00ea pode determinar se a contrata\u00e7\u00e3o de um freelancer \u00e9 uma medida favor\u00e1vel ao or\u00e7amento, mas se voc\u00ea decidiu que essa \u00e9 a dire\u00e7\u00e3o a seguir, considere o seguinte:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Primeiro, pergunte a si mesmo: \"O que eu quero de um redator de conte\u00fado freelancer?\" Veja a seguir algumas diretrizes \u00fateis para determinar isso.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Qual \u00e9 o escopo do projeto para o qual voc\u00ea os est\u00e1 contratando? Conte\u00fado de blog? Conte\u00fado do site? Folhetos e outras c\u00f3pias f\u00edsicas? Todas as op\u00e7\u00f5es acima?<\/li><li>Voc\u00ea quer postagens leves ou mais acad\u00eamicas? As postagens exigir\u00e3o pesquisas pesadas ou leves?<\/li><li>Voc\u00ea quer um redator especializado em determinados assuntos relacionados \u00e0 sua empresa ou um redator geral \u00e9 aceit\u00e1vel?<\/li><li>Voc\u00ea quer o ghostwriting (conte\u00fado escrito pelo freelancer, mas publicado em seu nome, garantindo sua autoridade no assunto para sua empresa) ou est\u00e1 disposto a permitir o conte\u00fado byline (que \u00e9 escrito e publicado em nome do freelancer)? A escrita fantasma geralmente \u00e9 mais cara do que a assinatura, e a assinatura permite que o escritor adicione o artigo ao seu portf\u00f3lio.<\/li><li>Analise seu calend\u00e1rio de conte\u00fado. Com que frequ\u00eancia seu redator precisar\u00e1 produzir um artigo? Voc\u00ea pode dar prazos razo\u00e1veis?<\/li><li>Esteja ciente do que os redatores de conte\u00fado n\u00e3o s\u00e3o: a maioria n\u00e3o \u00e9 publicit\u00e1ria nem estrategista de marketing, embora a maioria deva e provavelmente saiba sobre SEO.<\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Agora, pegue as informa\u00e7\u00f5es que voc\u00ea reuniu nas perguntas acima e escreva um an\u00fancio de emprego claro e conciso que voc\u00ea possa enviar para uma ag\u00eancia ou para a sua rede.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">N\u00e3o sabe para onde enviar sua publica\u00e7\u00e3o de emprego? Tente o seguinte:<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Ag\u00eancias<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Empresas como <a href=\"https:\/\/contently.com\">Fiverr<\/a>, <a href=\"https:\/\/www.upwork.com\">Upwork<\/a>, <a href=\"\/\/www.writeraccess.com\/?keyword_session_id=vt~adwords%7Ckt~writeraccess%7Cmt~e%7Cta~71739277831&amp;_vsrefdom=wordstream&amp;gclid=Cj0KEQjwwry8BRDjsbjMpPSDvagBEiQA5oW0nM_a6kV_Cf4wj6CNCKFTRkYRWq1O0I0f2iubYSb718waAhFG8P8HAQ\">Freelancer<\/a>e <a href=\"http:\/\/www.writeraccess.com\/?keyword_session_id=vt~adwords%7Ckt~writeraccess%7Cmt~e%7Cta~71739277831&amp;_vsrefdom=wordstream&amp;gclid=Cj0KEQjwwry8BRDjsbjMpPSDvagBEiQA5oW0nM_a6kV_Cf4wj6CNCKFTRkYRWq1O0I0f2iubYSb718waAhFG8P8HAQ\">WriterAccess<\/a> todos t\u00eam bancos de dados de freelancers que voc\u00ea pode contratar. <a href=\"https:\/\/www.tomedes.com\/business-center\/content-writing-services-help-business\" target=\"_blank\" rel=\"noopener noreferrer\">As ag\u00eancias podem ser uma \u00f3tima maneira de economizar tempo<\/a>A ag\u00eancia \u00e9 um intermedi\u00e1rio entre voc\u00ea e o freelancer. Voc\u00ea e outras empresas como a sua enviam an\u00fancios de emprego para o site da ag\u00eancia, e os freelancers que foram aprovados pela ag\u00eancia se candidatam ao seu emprego. Voc\u00ea determina quem \u00e9 o mais qualificado para concluir o trabalho entrevistando os candidatos e contratando-os por meio da ag\u00eancia.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Dica! Ao contratar por meio de uma ag\u00eancia, contrate somente de empresas respeit\u00e1veis das quais voc\u00ea j\u00e1 tenha ouvido falar e que tenham avalia\u00e7\u00f5es positivas. D\u00ea uma olhada em <a href=\"http:\/\/blog.hubstaff.com\/find-and-hire-freelance-writers\/\">este artigo por Hubstaff<\/a>que lista seus quinze principais sites de freelancer.<\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Como as ag\u00eancias t\u00eam diferentes taxas e servi\u00e7os que variam, voc\u00ea deve pesquisar as ofertas da ag\u00eancia para determinar qual freelancer atende melhor \u00e0s necessidades da sua empresa.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Decida se voc\u00ea quer um freelancer cujo trabalho chegue at\u00e9 voc\u00ea j\u00e1 editado profissionalmente.\n<ul>\n<li>Dica! Os escritores n\u00e3o devem editar seu pr\u00f3prio trabalho se quiserem obter a melhor qualidade.<\/li>\n<\/ul>\n<\/li><li>Determine se voc\u00ea ou algu\u00e9m de sua empresa concluir\u00e1 o faturamento e os impostos ou se deseja um redator cuja prepara\u00e7\u00e3o de formul\u00e1rios de faturamento e impostos seja feita pela ag\u00eancia \u00e0 qual ele est\u00e1 associado.<\/li><\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">Freelancers locais<\/h4>\n\n\n\n<ul class=\"wp-block-list\"><li>Empresas de edi\u00e7\u00e3o, editoras e faculdades e universidades locais s\u00e3o \u00f3timos lugares para encontrar escritores locais que produzem trabalhos de qualidade.<\/li><li>Refer\u00eancias\n<ul>\n<li>Pergunte aos colegas se eles contrataram redatores freelance no passado ou se atualmente usam um redator freelance para seu conte\u00fado.<\/li>\n<\/ul>\n<\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Quando tiver alguns candidatos, voc\u00ea estar\u00e1 pronto para come\u00e7ar a entrevistar. Como em qualquer outro trabalho para o qual esteja contratando algu\u00e9m, voc\u00ea deve ser minucioso para encontrar uma boa combina\u00e7\u00e3o tanto para voc\u00ea quanto para o freelancer. Alguns aspectos a serem considerados:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Analise o curr\u00edculo, as refer\u00eancias e o portf\u00f3lio de reda\u00e7\u00e3o do redator. Voc\u00ea gosta do estilo de reda\u00e7\u00e3o dele? Ele \u00e9 capaz de adapt\u00e1-lo ao estilo e \u00e0 voz da empresa?<\/li><li>Eles demonstraram ter conhecimento sobre as empresas para as quais escrevem? Voc\u00ea quer um redator que esteja disposto a se esfor\u00e7ar para aprender sobre sua empresa para que possa escrever sobre ela com autoridade.<\/li><li>Eles cumprem os prazos de forma consistente?<\/li><li>Eles seguem as diretrizes do projeto?<\/li><li>Eles evitam promover suas pr\u00f3prias plataformas em seus artigos?<\/li><li>A tarifa \u00e9 razo\u00e1vel?<\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Agora que voc\u00ea encontrou seu freelancer, certifique-se de preencher a documenta\u00e7\u00e3o necess\u00e1ria para que ele comece o trabalho.<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Voc\u00ea far\u00e1 com que eles assinem um contrato? Um acordo de confidencialidade?<\/li><li>Voc\u00ea ou a ag\u00eancia preencheram o formul\u00e1rio fiscal W-9?<\/li><li>Voc\u00ea j\u00e1 definiu uma taxa de pagamento e determinou o m\u00e9todo de pagamento?<\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Encontrar um freelancer pode parecer assustador no in\u00edcio, mas talvez n\u00e3o tanto quanto a lista de tarefas a serem escritas que est\u00e1 pairando sobre voc\u00ea neste momento.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Essas dicas ajudam? Voc\u00ea j\u00e1 contratou um freelancer e tem outras dicas? Gostar\u00edamos muito de ouvir sua opini\u00e3o!<\/p>","protected":false},"excerpt":{"rendered":"<p>You know blogging is important for your business, and you know how to create great content, but how in the world do you carve out time to actually write that great content for your blog posts and the other copy your business needs to stay competitive? Finding time to write can be just as stressful [&hellip;]<\/p>\n","protected":false},"author":3121,"featured_media":15109,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_strive_editorial_status":"not-started","_strive_copy_of":0,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"content-sidebar","_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","_strive_checklists":"\"\"","_strive_active_checklist":"62291e2bb2422","_strive_post_notes":"","footnotes":""},"categories":[69,144,1],"tags":[347,348],"class_list":["post-12444","post","type-post","status-publish","format-standard","has-post-thumbnail","category-advice","category-business","category-uncategorized","tag-freelance","tag-writer","entry"],"acf":{"plans":["scale"],"is_featured":false,"download_source":"none","mothership_slug":"","download_url":""},"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 5.0.2 - aioseo.com -->\n\t<meta name=\"description\" content=\"You know blogging is important for your business, and you know how to create great content, but how in the world do you carve out time to actually write that great content for your blog posts and the other copy your business needs to stay competitive? Finding time to write can be just as stressful\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Lindsay Flanagan\"\/>\n\t<meta name=\"keywords\" content=\"freelance,writer\" \/>\n\t<link rel=\"canonical\" href=\"https:\/\/memberpress.com\/pt\/blog\/no-time-to-blog-hire-a-freelance-writer\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO Pro (AIOSEO) 5.0.2\" \/>\n\t\t<meta property=\"og:locale\" content=\"pt_BR\" \/>\n\t\t<meta property=\"og:site_name\" content=\"MemberPress\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"No Time to Blog? 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