{"id":17787,"date":"2019-04-10T10:54:48","date_gmt":"2019-04-10T16:54:48","guid":{"rendered":"https:\/\/memberpress.com\/?p=17787"},"modified":"2021-07-07T15:01:45","modified_gmt":"2021-07-07T21:01:45","slug":"google-adsense-beginners","status":"publish","type":"post","link":"https:\/\/memberpress.com\/pt\/blog\/google-adsense-beginners\/","title":{"rendered":"Como usar o Google Adsense (e se voc\u00ea deve usar)"},"content":{"rendered":"<p>Usar o Google AdSense em seu site pode ser uma forma de obter renda fazendo o que voc\u00ea gosta. <\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 ez-toc-wrap-center counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<label for=\"ez-toc-cssicon-toggle-item-6a2ad54d43c69\" class=\"ez-toc-cssicon-toggle-label\"><p class=\"ez-toc-title\" style=\"cursor:inherit\">O QUE H\u00c1 DENTRO<\/p>\n<span class=\"ez-toc-cssicon\"><span class=\"eztoc-hide\" style=\"display:none;\">Alternar<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a2ad54d43c69\"  \/><nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/memberpress.com\/pt\/blog\/google-adsense-beginners\/#What_Is_Google_AdSense\" >O que \u00e9 o Google AdSense?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/memberpress.com\/pt\/blog\/google-adsense-beginners\/#Should_You_Use_It_Why_or_Why_Not\" >Voc\u00ea deve us\u00e1-lo? Por que sim ou por que n\u00e3o?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/memberpress.com\/pt\/blog\/google-adsense-beginners\/#Maximizing_your_profits\" >Maximiza\u00e7\u00e3o de seus lucros<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/memberpress.com\/pt\/blog\/google-adsense-beginners\/#In_Summary\" >Em resumo<\/a><\/li><\/ul><\/nav><\/div>\n\n\n\n\n<p>N\u00e3o tem certeza de como maximizar os lucros? Quer saber se o Google AdSense \u00e9 inteligente para sua empresa? N\u00e3o tem certeza do que \u00e9? Este \u00e9 um \u00f3timo lugar para come\u00e7ar. <\/p>\n\n\n\n<p>A seguir, apresentamos alguns detalhes se voc\u00ea quiser saber como come\u00e7ar e se tornar lucrativo com o AdSense.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"What_Is_Google_AdSense\"><\/span><strong>O que \u00e9 o Google AdSense?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/03\/Screenshot-2021-03-02-at-3.24.02-PM.png\"><img decoding=\"async\" width=\"1024\" height=\"506\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/03\/Screenshot-2021-03-02-at-3.24.02-PM-1024x506.png\" alt=\"P\u00e1gina inicial do Google Adsense\" class=\"wp-image-25991\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/03\/Screenshot-2021-03-02-at-3.24.02-PM-1024x506.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/03\/Screenshot-2021-03-02-at-3.24.02-PM-300x148.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/03\/Screenshot-2021-03-02-at-3.24.02-PM-768x380.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/03\/Screenshot-2021-03-02-at-3.24.02-PM-1536x759.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/03\/Screenshot-2021-03-02-at-3.24.02-PM.png 1724w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p>Muito simplesmente, <a href=\"https:\/\/www.google.com\/adsense\/start\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Google Adsense<\/a> permite que voc\u00ea, o propriet\u00e1rio do site, ganhe dinheiro com an\u00fancios em seu site. <\/p>\n\n\n\n<p>\u00c9 muito parecido com colocar um an\u00fancio na revista de sua empresa h\u00e1 cinquenta anos, mas tamb\u00e9m \u00e9 completamente diferente. Assim como na d\u00e9cada de 1970, as pessoas pagam para entrar em contato com sua <em>espec\u00edfico <\/em>p\u00fablico-alvo. Eles ganham um espa\u00e7o em sua \"p\u00e1gina\", por assim dizer, onde podem anunciar seus servi\u00e7os e produtos. <\/p>\n\n\n\n<p>Mas, diferentemente da d\u00e9cada de 1970, os an\u00fancios em sua p\u00e1gina podem ser interativos, exclusivos para aquele consumidor e\/ou usar v\u00eddeo e som. E ningu\u00e9m sabia quantas pessoas pegavam uma revista e olhavam o an\u00fancio no passado. Hoje, elas sabem, portanto, voc\u00ea ganha dinheiro com base em seu sucesso pessoal.<\/p>\n\n\n\n<p>E voc\u00ea decide o tipo de an\u00fancio que deseja: v\u00eddeo, texto, imagem, texto e imagem, an\u00fancios de link e muito mais. Al\u00e9m disso, voc\u00ea decide onde deseja que o an\u00fancio seja colocado e quantos an\u00fancios deseja. Voc\u00ea tamb\u00e9m pode usar<a href=\"https:\/\/www.google.com\/adsense\/start\/resources\/quality-adsense-revenue.html#\/\" target=\"_blank\" rel=\"noreferrer noopener\"> an\u00fancios de pesquisa personalizados<\/a>.<\/p>\n\n\n\n<p>Os an\u00fancios de pesquisa personalizados s\u00e3o \u00f3timos porque podem ser adaptados exclusivamente ao seu site e ao consumidor individual. O consumidor v\u00ea an\u00fancios com base em suas pesquisas exclusivas (o Google sabe tudo!), e os an\u00fancios podem ser adaptados para combinar com o estilo e a vibra\u00e7\u00e3o de seu site.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Should_You_Use_It_Why_or_Why_Not\"><\/span><strong>Voc\u00ea deve us\u00e1-lo? Por que sim ou por que n\u00e3o?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Dinheiro \u00e9 sempre uma coisa boa, certo? Bem, talvez. Fazer o Google AdSense parece ser uma maneira brilhante de ganhar mais dinheiro, mas isso pode n\u00e3o ser verdade em todos os casos.<\/p>\n\n\n\n<p>Por exemplo, um jovem vende um produto em seu site. Ele tamb\u00e9m usa um blog como meio de anunciar o mesmo produto e decide que pode ser uma boa ideia fazer an\u00fancios em seu blog. Agora, os leitores de seu blog recebem mensagens confusas. <\/p>\n\n\n\n<p>Os produtos que est\u00e3o sendo divulgados nos an\u00fancios da p\u00e1gina podem estar em concorr\u00eancia direta com o produto dele, e os consumidores n\u00e3o saber\u00e3o o que comprar. Essa pode n\u00e3o ser uma ideia de neg\u00f3cio lucrativa.<\/p>\n\n\n\n<p>Al\u00e9m disso, algumas pessoas se sentem incomodadas com an\u00fancios, e seu p\u00fablico-alvo pode n\u00e3o gostar se voc\u00ea colocar an\u00fancios em seu site.<\/p>\n\n\n\n<p>Por outro lado, muitas pessoas est\u00e3o acostumadas a ver an\u00fancios on-line em todos os lugares: Facebook, Twitter, Google, etc. Isso pode n\u00e3o incomod\u00e1-las, especialmente se acharem os an\u00fancios relevantes. A melhor maneira de saber se \u00e9 uma boa ideia ou n\u00e3o \u00e9 fazer sua pesquisa. <\/p>\n\n\n\n<p>O importante \u00e9 conhecer os membros de seu p\u00fablico-alvo. Descubra como os an\u00fancios os afetam e se eles esperam encontrar an\u00fancios em seu site.<\/p>\n\n\n\n<p>Uma boa regra \u00e9 <strong><em>nunca <\/em><\/strong>t\u00eam mais an\u00fancios do que conte\u00fado da Web. Os sites cheios de an\u00fancios parecem spam e inc\u00f4modos. \u00c9 por isso que o Google AdSense costuma ser uma ideia inteligente para blogs e f\u00f3runs.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Maximizing_your_profits\"><\/span><strong>Maximiza\u00e7\u00e3o de seus lucros<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Ent\u00e3o, voc\u00ea quer um an\u00fancio. E agora? Como incentivar cliques e visualiza\u00e7\u00f5es?<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Ter um site popular. <\/strong>Quanto mais pessoas visitarem seu site, mais intera\u00e7\u00f5es voc\u00ea receber\u00e1. H\u00e1 muitas maneiras de obter mais visualiza\u00e7\u00f5es em seu site, mas uma das melhores \u00e9 criar um conte\u00fado excelente. Use proximidade, relev\u00e2ncia, fora do comum, impacto, destaque, estranheza e conflito para despertar interesse. Al\u00e9m disso, use uma boa reda\u00e7\u00e3o. (Aqui est\u00e3o algumas dicas nossas sobre <a href=\"https:\/\/memberpress.com\/pt\/what-not-to-do-when-writing-and-editing-your-blog\/\" target=\"_blank\" rel=\"noreferrer noopener\">boa reda\u00e7\u00e3o<\/a>.)<\/li><li><strong>Fa\u00e7a sua pesquisa!<\/strong> Use diferentes tamanhos e tipos de an\u00fancios para ver quais trazem mais lucro para sua empresa. Experimente <a href=\"https:\/\/memberpress.com\/pt\/blog\/optimize-split-testing\/\" target=\"_blank\" rel=\"noreferrer noopener\">Teste A\/B<\/a>. <\/li><li><strong>Continue criando conte\u00fado excelente. <\/strong>Se voc\u00ea tiver um site que incentive os consumidores a voltarem sempre, eles continuar\u00e3o vendo novos an\u00fancios. <\/li><li><strong>Pe\u00e7a aos visitantes que desativem os bloqueadores de an\u00fancios.<\/strong> <\/li><li><strong>N\u00c3O clique no an\u00fancio voc\u00ea mesmo ou pe\u00e7a a amigos que o fa\u00e7am. <\/strong>O Google descobrir\u00e1 e voc\u00ea n\u00e3o ter\u00e1 mais permiss\u00e3o para usar o AdSense.<\/li><\/ul>\n\n\n\n<p>Pronto para ganhar dinheiro? Com o Google AdSense, o dinheiro que voc\u00ea ganha depende do valor do lance das pessoas. As pessoas d\u00e3o lances para o espa\u00e7o do seu an\u00fancio em tempo real, e o espa\u00e7o vai para quem der o lance mais alto. <\/p>\n\n\n\n<p>No entanto, em m\u00e9dia, voc\u00ea pode esperar de 15 centavos a cinco d\u00f3lares por clique no an\u00fancio. Voc\u00ea pode receber cerca de um d\u00f3lar por CPM (custo por mil). O valor que voc\u00ea ganhar\u00e1 varia de acordo com a popularidade do seu site e a frequ\u00eancia com que as pessoas optam por visualizar o an\u00fancio.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"In_Summary\"><\/span><strong>Em resumo<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Embora j\u00e1 tenha sido muito bom ser pago por um an\u00fancio na revista da sua empresa, usar o Google AdSense em seu website leva isso a um n\u00edvel totalmente novo. Agora seus an\u00fancios podem ser exclusivos, personalizados para o cliente e muito divertidos. Lembre-se:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>O AdSense funciona melhor em alguns sites do que em outros.<\/li><li>Experimente e fa\u00e7a sua pesquisa para descobrir quais an\u00fancios funcionam melhor para voc\u00ea.<\/li><li>Tenha um site popular que fa\u00e7a com que os consumidores voltem para mais. <\/li><\/ul>\n\n\n\n<p>Seus esfor\u00e7os podem permitir que voc\u00ea obtenha a renda que sempre desejou. Se voc\u00ea ainda n\u00e3o iniciou seu website, confira nossa postagem, <a href=\"https:\/\/memberpress.com\/pt\/blog\/killer-membership-website-ideas\/\" target=\"_blank\" rel=\"noreferrer noopener\">25 Ideias de sites de associa\u00e7\u00e3o comprovadas e matadoras<\/a>para obter alguma inspira\u00e7\u00e3o!<\/p>\n\n\n\n<p>Voc\u00ea obteve sucesso com o Google AdSense? Tem outras d\u00favidas sobre como us\u00e1-lo? Por favor, deixe-nos saber nos coment\u00e1rios abaixo.<\/p>\n\n\n\n<p><strong><strong>Se voc\u00ea gostou deste artigo, n\u00e3o deixe de nos seguir em <a href=\"https:\/\/www.facebook.com\/memberpress\/\" rel=\"noreferrer noopener\" target=\"_blank\">Facebook<\/a>, <a href=\"https:\/\/twitter.com\/memberpress\" rel=\"noreferrer noopener\" target=\"_blank\">Twitter<\/a>, <a href=\"https:\/\/www.instagram.com\/memberpress\/\" rel=\"noreferrer noopener\" target=\"_blank\">Instagram<\/a>e <a href=\"https:\/\/www.linkedin.com\/showcase\/memberpress\/\" rel=\"noreferrer noopener\" target=\"_blank\">LinkedIn<\/a>! E n\u00e3o se esque\u00e7a de se inscrever no <a href=\"https:\/\/memberpress.com\/go\/box\/\" title=\"Link de afiliado da caixa\" class=\"pretty-link-keyword\"rel=\"nofollow \" target=\"_blank\">caixa<\/a> abaixo.<\/strong><\/strong><\/p>","protected":false},"excerpt":{"rendered":"<p><!-- wp:paragraph --><\/p>\n<p>Usar o Google AdSense em seu site pode ser uma forma de obter renda fazendo o que voc\u00ea gosta. <\/p>\n<p><!-- \/wp:paragraph --><\/p>","protected":false},"author":21697,"featured_media":17791,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_strive_editorial_status":"not-started","_strive_copy_of":0,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","_strive_checklists":"\"\"","_strive_active_checklist":"62291e2bb2422","_strive_post_notes":"","footnotes":""},"categories":[399,134,102,1],"tags":[306,79,458],"class_list":{"0":"post-17787","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-blogging","8":"category-how-to-2","9":"category-monetization","10":"category-uncategorized","11":"tag-adsense","12":"tag-google","13":"tag-google-ads","14":"entry"},"acf":{"plans":["scale"],"is_featured":false,"download_source":"none","mothership_slug":"","download_url":""},"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- 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17:44:43","breadcrumb_settings":null,"limit_modified_date":false,"reviewed_by":null,"open_ai":null,"ai":null,"created":"2020-12-21 16:18:06","updated":"2026-03-03 15:06:51"},"aioseo_breadcrumb":"<div class=\"aioseo-breadcrumbs\"><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/memberpress.com\/pt\" title=\"Home\">Home<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/memberpress.com\/pt\/blog\/category\/uncategorized\/\" title=\"Uncategorized\">Uncategorized<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\tHow to Use Google Adsense (and Whether You Should)\n<\/span><\/div>","aioseo_breadcrumb_json":[{"label":"Home","link":"https:\/\/memberpress.com\/pt"},{"label":"Uncategorized","link":"https:\/\/memberpress.com\/pt\/blog\/category\/uncategorized\/"},{"label":"How to Use Google Adsense (and Whether You Should)","link":"https:\/\/memberpress.com\/pt\/blog\/google-adsense-beginners\/"}],"app_bookmark":{"bookmark_id":0,"is_bookmarked":false,"bookmark_date":0},"comments_count":"2","content_native":[{"type":"core\/paragraph","render":"<p>Using Google AdSense on your website may be a way to make income doing what you love. <\/p>","content":[{"type":"text","data":"Using Google AdSense on your website may be a way to make income doing what you love. "}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>Not sure how to maximize profits? Want to know if Google AdSense is smart for your business? Not even sure what it is? This is a great place to start. <\/p>","content":[{"type":"text","data":"Not sure how to maximize profits? Want to know if Google AdSense is smart for your business? Not even sure what it is? This is a great place to start. "}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>Following are some ins and outs if you want to know how to get started and become profitable with AdSense.<\/p>","content":[{"type":"text","data":"Following are some ins and outs if you want to know how to get started and become profitable with AdSense."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/heading","render":"<h2 class=\"wp-block-heading\"><strong>What Is Google AdSense?<\/strong><\/h2>","content":"O que \u00e9 o Google AdSense?","data":[],"style":{"align":"left","parent_style":{},"header":"h2","fontSize":"27px"}},{"type":"core\/image","render":"<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/03\/Screenshot-2021-03-02-at-3.24.02-PM.png\"><img src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/03\/Screenshot-2021-03-02-at-3.24.02-PM-1024x506.png\" alt=\"google adsense homepage\" class=\"wp-image-25991\"\/><\/a><\/figure>","content":"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/03\/Screenshot-2021-03-02-at-3.24.02-PM-1024x506.png","data":{"linkSrc":"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/03\/Screenshot-2021-03-02-at-3.24.02-PM.png","alt":"google adsense homepage","src":"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/03\/Screenshot-2021-03-02-at-3.24.02-PM-1024x506.png","linkDestination":"media"},"style":{"width":1024,"height":506,"align":"left","parent_style":{},"sizeSlug":"large"}},{"type":"core\/paragraph","render":"<p>Quite simply, <a href=\"https:\/\/www.google.com\/adsense\/start\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Google Adsense<\/a> allows you, the website owner, to make money through ads on your website. <\/p>","content":[{"type":"text","data":"Quite simply, <a href=\"https:\/\/www.google.com\/adsense\/start\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Google Adsense<\/a> allows you, the website owner, to make money through ads on your website. "}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>It\u2019s much like placing an ad in your company magazine fifty years ago \u2013 but it\u2019s also completely different. Just like in the 1970s, people pay to reach your <em>specific <\/em>audience. They get a slot on your \u201cpage,\u201d so to speak, where they can advertise their services and products. <\/p>","content":[{"type":"text","data":"It\u2019s much like placing an ad in your company magazine fifty years ago \u2013 but it\u2019s also completely different. Just like in the 1970s, people pay to reach your <em>specific <\/em>audience. They get a slot on your \u201cpage,\u201d so to speak, where they can advertise their services and products. "}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>But unlike in the 1970s, ads on your page can be interactive, unique to that consumer, and\/or use video and sound. And no one knew how many people picked up a magazine and looked at the ad in the past. Today they do, so you make money based on your personal success.<\/p>","content":[{"type":"text","data":"But unlike in the 1970s, ads on your page can be interactive, unique to that consumer, and\/or use video and sound. And no one knew how many people picked up a magazine and looked at the ad in the past. Today they do, so you make money based on your personal success."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>And you decide on the sort of ad you want: video, text, &nbsp;image, text and image, link ads, and more. Additionally, you decide where you want the ad placed and how many ads you want. You can also use<a href=\"https:\/\/www.google.com\/adsense\/start\/resources\/quality-adsense-revenue.html#\/\" target=\"_blank\" rel=\"noreferrer noopener\"> custom search ads<\/a>.<\/p>","content":[{"type":"text","data":"And you decide on the sort of ad you want: video, text, &nbsp;image, text and image, link ads, and more. Additionally, you decide where you want the ad placed and how many ads you want. You can also use<a href=\"https:\/\/www.google.com\/adsense\/start\/resources\/quality-adsense-revenue.html#\/\" target=\"_blank\" rel=\"noreferrer noopener\"> custom search ads<\/a>."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>Custom search ads are great because they can be uniquely tailored to your website and the individual consumer. The consumer sees ads based on their unique searches (Google knows everything!), and the ads can be adapted to match the style and vibe of your site.<\/p>","content":[{"type":"text","data":"Custom search ads are great because they can be uniquely tailored to your website and the individual consumer. The consumer sees ads based on their unique searches (Google knows everything!), and the ads can be adapted to match the style and vibe of your site."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/heading","render":"<h2 class=\"wp-block-heading\"><strong>Should You Use It? Why or Why Not?<\/strong><\/h2>","content":"Voc\u00ea deve us\u00e1-lo? Por que sim ou por que n\u00e3o?","data":[],"style":{"align":"left","parent_style":{},"header":"h2","fontSize":"27px"}},{"type":"core\/paragraph","render":"<p>Money is always a good thing, right? Well, maybe. Doing Google AdSense sounds like a brilliant way to make more money, but that may not be true in every case.<\/p>","content":[{"type":"text","data":"Money is always a good thing, right? Well, maybe. Doing Google AdSense sounds like a brilliant way to make more money, but that may not be true in every case."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>For instance, a young man sells a product on his site. He also uses a blog as a means to advertise the same product, and he decides it might be a good idea to do ads on his blog. Now his blog readers get confusing messages. <\/p>","content":[{"type":"text","data":"For instance, a young man sells a product on his site. He also uses a blog as a means to advertise the same product, and he decides it might be a good idea to do ads on his blog. Now his blog readers get confusing messages. "}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>The products being pushed in the ads on the page might be in direct competition with his product, and consumers won\u2019t know what to buy. This may not be a profitable business idea.<\/p>","content":[{"type":"text","data":"The products being pushed in the ads on the page might be in direct competition with his product, and consumers won\u2019t know what to buy. This may not be a profitable business idea."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>Additionally, some people feel bogged down by ads, and your audience may not appreciate it if you place ads on your site.<\/p>","content":[{"type":"text","data":"Additionally, some people feel bogged down by ads, and your audience may not appreciate it if you place ads on your site."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>On the other hand, many people are used to seeing ads online everywhere: Facebook, Twitter, Google, etc. It may not bother them, especially if they find the ads relevant. The best way to know if it is a good idea or not is to do your research. <\/p>","content":[{"type":"text","data":"On the other hand, many people are used to seeing ads online everywhere: Facebook, Twitter, Google, etc. It may not bother them, especially if they find the ads relevant. The best way to know if it is a good idea or not is to do your research. "}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>The important thing is to know your audience members. Find out how ads affect them and whether they expect to encounter ads on your site.<\/p>","content":[{"type":"text","data":"The important thing is to know your audience members. Find out how ads affect them and whether they expect to encounter ads on your site."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>One good rule is to <strong><em>never <\/em><\/strong>have more ads than web content. Sites full of ads feel spammy and annoying. That's why Google AdSense is often a smart idea for blogs and forums.<\/p>","content":[{"type":"text","data":"One good rule is to <strong><em>never <\/em><\/strong>have more ads than web content. Sites full of ads feel spammy and annoying. That's why Google AdSense is often a smart idea for blogs and forums."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/heading","render":"<h2 class=\"wp-block-heading\"><strong>Maximizing your profits<\/strong><\/h2>","content":"Maximiza\u00e7\u00e3o de seus lucros","data":[],"style":{"align":"left","parent_style":{},"header":"h2","fontSize":"27px"}},{"type":"core\/paragraph","render":"<p>So, you want an ad. Now what? How do you encourage clicks and views?<\/p>","content":[{"type":"text","data":"So, you want an ad. Now what? How do you encourage clicks and views?"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/list","render":"<ul class=\"wp-block-list\"><li><strong>Have a popular website. <\/strong>The more people come to visit your site, the more interactions you'll receive. There are lots of ways to get more views on your site, but one of the best is to create excellent content. Use proximity, relevance, out of the ordinary, impact, prominence, oddity, and conflict to arouse interest. Also, use good writing. (Here are a few tips from us on <a href=\"https:\/\/memberpress.com\/what-not-to-do-when-writing-and-editing-your-blog\/\" target=\"_blank\" rel=\"noreferrer noopener\">good writing<\/a>.)<\/li><li><strong>Do your research!<\/strong> Use different sizes and sorts of ads to see which bring the most profit to your company. Try your hand at <a href=\"https:\/\/memberpress.com\/blog\/optimize-split-testing\/\" target=\"_blank\" rel=\"noreferrer noopener\">A\/B testing<\/a>. <\/li><li><strong>Keep creating great content. <\/strong>If you have a website that encourages consumers to keep coming back, they will keep seeing new ads. <\/li><li><strong>Ask visitors to turn off ad blockers.<\/strong> <\/li><li><strong>DON\u2019T click on the ad yourself or ask friends to. <\/strong>Google will find out, and you won't be allowed to use AdSense anymore.<\/li><\/ul>","content":"<ul class=\"wp-block-list\"><li><strong>Ter um site popular. <\/strong>Quanto mais pessoas visitarem seu site, mais intera\u00e7\u00f5es voc\u00ea receber\u00e1. H\u00e1 muitas maneiras de obter mais visualiza\u00e7\u00f5es em seu site, mas uma das melhores \u00e9 criar um conte\u00fado excelente. Use proximidade, relev\u00e2ncia, fora do comum, impacto, destaque, estranheza e conflito para despertar interesse. Al\u00e9m disso, use uma boa reda\u00e7\u00e3o. (Aqui est\u00e3o algumas dicas nossas sobre <a href=\"https:\/\/memberpress.com\/pt\/what-not-to-do-when-writing-and-editing-your-blog\/\" target=\"_blank\" rel=\"noreferrer noopener\">boa reda\u00e7\u00e3o<\/a>.)<\/li><li><strong>Fa\u00e7a sua pesquisa!<\/strong> Use diferentes tamanhos e tipos de an\u00fancios para ver quais trazem mais lucro para sua empresa. Experimente <a href=\"https:\/\/memberpress.com\/pt\/blog\/optimize-split-testing\/\" target=\"_blank\" rel=\"noreferrer noopener\">Teste A\/B<\/a>. <\/li><li><strong>Continue criando conte\u00fado excelente. <\/strong>Se voc\u00ea tiver um site que incentive os consumidores a voltarem sempre, eles continuar\u00e3o vendo novos an\u00fancios. <\/li><li><strong>Pe\u00e7a aos visitantes que desativem os bloqueadores de an\u00fancios.<\/strong> <\/li><li><strong>N\u00c3O clique no an\u00fancio voc\u00ea mesmo ou pe\u00e7a a amigos que o fa\u00e7am. <\/strong>O Google descobrir\u00e1 e voc\u00ea n\u00e3o ter\u00e1 mais permiss\u00e3o para usar o AdSense.<\/li><\/ul>","data":{"listType":"unordered"},"style":{"parent_style":{}}},{"type":"core\/paragraph","render":"<p>Ready to make some money? With Google AdSense, the money you make depends on the amount people bid. People bid for your ad space in real time, and space goes to the highest bidder. <\/p>","content":[{"type":"text","data":"Ready to make some money? With Google AdSense, the money you make depends on the amount people bid. People bid for your ad space in real time, and space goes to the highest bidder. "}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>On average, though, you can expect anywhere from 15 cents to five dollars per ad click. You might get around a dollar for CPM (cost per thousand). How much you\u2019ll make varies according to the popularity of your site and how often people choose to view the ad.<\/p>","content":[{"type":"text","data":"On average, though, you can expect anywhere from 15 cents to five dollars per ad click. You might get around a dollar for CPM (cost per thousand). How much you\u2019ll make varies according to the popularity of your site and how often people choose to view the ad."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/heading","render":"<h2 class=\"wp-block-heading\"><strong>In Summary<\/strong><\/h2>","content":"Em resumo","data":[],"style":{"align":"left","parent_style":{},"header":"h2","fontSize":"27px"}},{"type":"core\/paragraph","render":"<p>While it was pretty great to get paid for an ad in your company magazine back in the day, using Google AdSense on your website takes it to a whole new level. Now your ads can be unique, tailored to the client, and super entertaining. Remember:<\/p>","content":[{"type":"text","data":"While it was pretty great to get paid for an ad in your company magazine back in the day, using Google AdSense on your website takes it to a whole new level. Now your ads can be unique, tailored to the client, and super entertaining. Remember:"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/list","render":"<ul class=\"wp-block-list\"><li>AdSense works better for some sites than for others.<\/li><li>Experiment and do your research to discover which ads work best for you.<\/li><li>Have a popular site that has consumers coming back for more. <\/li><\/ul>","content":"<ul class=\"wp-block-list\"><li>O AdSense funciona melhor em alguns sites do que em outros.<\/li><li>Experimente e fa\u00e7a sua pesquisa para descobrir quais an\u00fancios funcionam melhor para voc\u00ea.<\/li><li>Tenha um site popular que fa\u00e7a com que os consumidores voltem para mais. <\/li><\/ul>","data":{"listType":"unordered"},"style":{"parent_style":{}}},{"type":"core\/paragraph","render":"<p>You efforts just might allow you to make you the income you always wanted. If you haven't yet started your website, check out our post, <a href=\"https:\/\/memberpress.com\/blog\/killer-membership-website-ideas\/\" target=\"_blank\" rel=\"noreferrer noopener\">25 Proven, Killer Membership Website Ideas<\/a>, to get some inspiration!<\/p>","content":[{"type":"text","data":"You efforts just might allow you to make you the income you always wanted. If you haven't yet started your website, check out our post, <a href=\"https:\/\/memberpress.com\/blog\/killer-membership-website-ideas\/\" target=\"_blank\" rel=\"noreferrer noopener\">25 Proven, Killer Membership Website Ideas<\/a>, to get some inspiration!"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>Have you found success with Google AdSense? Do you have other questions on how to use it? Please let us know in the comments below.<\/p>","content":[{"type":"text","data":"Have you found success with Google AdSense? Do you have other questions on how to use it? Please let us know in the comments below."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p><strong><strong>If you liked this article, be sure to follow us on <a href=\"https:\/\/www.facebook.com\/memberpress\/\" rel=\"noreferrer noopener\" target=\"_blank\">Facebook<\/a>, <a href=\"https:\/\/twitter.com\/memberpress\" rel=\"noreferrer noopener\" target=\"_blank\">Twitter<\/a>, <a href=\"https:\/\/www.instagram.com\/memberpress\/\" rel=\"noreferrer noopener\" target=\"_blank\">Instagram<\/a>, and <a href=\"https:\/\/www.linkedin.com\/showcase\/memberpress\/\" rel=\"noreferrer noopener\" target=\"_blank\">LinkedIn<\/a>! 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