In this guide we\u2019ll show you how to adopt a subscription business model and start generating passive income<\/strong> like nobody\u2019s business!<\/p>\n\n\n\n

First, we\u2019ll cover some of the benefits <\/strong>of the membership model. Then we\u2019ll look at some businesses that are well suited to making the transition.<\/p>\n\n\n\n

We\u2019ll also clue you in on the tools you need<\/strong> to pull it off. And finally, we\u2019ll give you some tips and tricks<\/strong> to help you make the switch. <\/p>\n\n\n\n

Whether you want to\u2026<\/p>\n\n\n\n

\n
Stop trading 1:1 time for money<\/li>\n\n\n\n
Add an extra revenue stream <\/strong>to your business, or<\/li>\n\n\n\n

Transition your business away from its current model and create a membership site<\/strong><\/li>\n<\/ul>\n\n\n\n
\u2026this guide can help.<\/p>\n\n\n\n
Let\u2019s get to it!<\/p>\n\n\n\n
<\/span>The Tools You Need<\/span><\/h2>\n\n\n\n
$\"MemberPress$ <\/a><\/figure>\n\n\n\n
First thing\u2019s first. To do the job right, you\u2019ve got to have the best tools<\/strong>.<\/p>\n\n\n\n
When it comes to membership and subscription-based business, WordPress <\/strong>and MemberPress <\/strong>are definitely your top tools of the trade.<\/p>\n\n\n\n
\n
WordPress<\/a><\/strong> is the world\u2019s #1 website creation platform. It\u2019s so easy to use that just about anyone can build a website with it \u2013 regardless of tech-savviness.<\/li>\n\n\n\n
MemberPress<\/a><\/strong> is the most popular monetization and membership plugin for WordPress. It allows you to basically turn your website into a money-making machine. Like WordPress itself, MemberPress is super user-friendly and affordable.<\/li>\n<\/ul>\n\n\n\n
\n
<\/iframe><\/div><\/span>\n<\/div><figcaption class=\"wp-element-caption\">watch >> learn what a membership site is all about in this short tutorial<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Benefits_of_the_Membership_Subscription_Model\"><\/span>Benefits of the Membership \/ Subscription Model<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>One of the greatest benefits of transitioning to the membership or subscription model is the potential for <strong>passive income<\/strong> (also called <strong>recurring revenue<\/strong>).<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Passive income<\/h3>\n\n\n\n<p>When you sign members up on a subscription basis, you receive payments at regular intervals, on a <strong>consistent <\/strong>basis. And you earn this income over time, based on your original efforts. <\/p>\n\n\n\n<p>Say you decide to take a few days, a week, or even longer off work. With a membership-based business, money will continue to roll in from your existing members and new sign-ups.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\">\n\n\n\n<p><strong><em>A Word on Churn<\/em> >> There\u2019ll always be customers who leave (referred to as member churn). But there\u2019s a lot you can do <a href=\"https:\/\/memberpress.com\/reducing-your-membership-sites-churn\/\" target=\"_blank\" rel=\"noreferrer noopener\">to minimize churn<\/a>. If you work to consistently attract new members, not only will it neutralize the impact of those who leave, your income will grow.<\/strong><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\">\n\n\n\n<p>Your project will definitely require a lot of work up front, and there\u2019ll be ongoing maintenance, upgrades, and admin. <\/p>\n\n\n\n<p>But with the membership model, the potential for passive income is much greater due to <strong>payment predictability<\/strong>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Predictable Income (future proofing)<\/h3>\n\n\n\n<p>With recurring revenue comes predictability. If you\u2019re working as a freelancer (or even running an agency) you\u2019re probably familiar with the cycles of <strong>feast and famine<\/strong>.<\/p>\n\n\n\n<p>One month you might have more work than you can handle. Other months you might see a big dip in available projects. \u00a0<\/p>\n\n\n\n<p>The membership model helps generate more predictable income streams that make financial planning easier.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Scalability<\/h3>\n\n\n\n<p>You might be used to running a business where you\u2019re the main asset and the person who does all the work. <\/p>\n\n\n\n<p>If that\u2019s the case, another benefit of the membership model is the greater opportunity for <strong>scaling and outsourcing<\/strong>.<\/p>\n\n\n\n<p>Depending on the type of membership site you create, there might be lots of tasks you can <a href=\"https:\/\/memberpress.com\/go\/fiverr\" target=\"_blank\" rel=\"noreferrer noopener nofollow sponsored\">outsource to remote workers<\/a> or local staff.<\/p>\n\n\n\n<p>For example, say you\u2019re offering an <strong>online training program<\/strong>. You could hire staff to work on the administration of your course while you focus on content creation.<\/p>\n\n\n\n<p>Or say you <strong>sell digital products <\/strong>like stock photos or code snippets. If you\u2019ve got recurring revenue coming in through service subscriptions, you could employ people to help with creating those assets.<\/p>\n\n\n\n<p>The membership model lends itself to <strong>automation<\/strong>, making it way easier than regular freelance gigs to outsource and scale.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Service Packages vs One-Offs<\/h3>\n\n\n\n<p>Imagine you\u2019re a <strong>site designer<\/strong>, and you typically work in a <strong>one-off<\/strong> capacity that looks something like this:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Get a new client<\/li>\n\n\n\n<li>Set up a project contract<\/li>\n\n\n\n<li>Complete and deliver the project<\/li>\n\n\n\n<li>Get paid<\/li>\n<\/ol>\n\n\n\n<p>With the membership model, you could significantly expand your recurring revenue (and overall earning) potential by offering <strong>service packages<\/strong> something like these:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>5 deliverables\/month for a monthly fee of $X<\/li>\n\n\n\n<li>20 hours\/month for a monthly fee of $X or a discounted annual fee of $X<\/li>\n\n\n\n<li>Bronze, Silver, and Gold Web Maintenance plans with scaled monthly pricing<\/li>\n<\/ul>\n\n\n\n<p>In addition to your monthly\/annual plans, you could offer<strong> add-on services<\/strong> (that work more like one-offs) at varying prices.<\/p>\n\n\n\n<p>By structuring your pricing this way, you significantly increase your recurring revenue potential by locking clients into a <strong>regular payment plan<\/strong>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Recycling and Repurposing Content<\/h3>\n\n\n\n<p>As this same web design company, you\u2019d probably produce a lot of single websites for individual clients.<\/p>\n\n\n\n<p>Instead, you could create a high-quality WordPress <strong>theme <\/strong>and make it available as part of a service package.<\/p>\n\n\n\n<p>The same applies to <strong>many other deliverables<\/strong> you might be producing for your clients on a one-off basis. <\/p>\n\n\n\n<p>For example, say you provide <strong>coaching or consulting services<\/strong>. You could recycle and repurpose your knowledge by creating <strong>instructional videos<\/strong>, <strong>courses<\/strong>, and other training content. <\/p>\n\n\n\n<p>Then place that content behind a <strong>paywall<\/strong>, and make it available to customers on a subscription basis.<\/p>\n\n\n\n<p>To peak customers\u2019 interest (and preserve your SEO), you could even allow free partial pageviews.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<span class=\"SVoQIBxig706Ry4WtrFXdPuLNDbqHmklzKY1Mpc8U3OCEJasefnwv\"><div class=\"responsive-video\"><iframe title=\"How to Offer Free Page Views with the MemberPress PayWall Setting\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/Pc4a9VgtVmw?feature=oembed&enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div><\/span>\n<\/div><figcaption class=\"wp-element-caption\">WATch >> how to allow free pageviews in front of your paywall<\/figcaption><\/figure>\n\n\n\n<p>This way you go from working in a one-to-one capacity, to working with a <strong>one-to-many<\/strong> model with way <strong>better profitability<\/strong>.<\/p>\n\n\n\n<p>Now that you know some of the main benefits of the membership \/ subscription model, let\u2019s see what <strong>types of businesses <\/strong>would benefit most from making the transition.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Businesses_That_Should_Be_Using_the_Membership_Model\"><\/span>Businesses That Should Be Using the Membership Model<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Around here we say, <strong><em>If you\u2019ve got customers, you need MemberPress<\/em><\/strong>. That\u2019s because just about every single business could benefit from adding subscriptions to the mix.<\/p>\n\n\n\n<p>However, there are a few types of businesses that, if they aren\u2019t using the subscription model, it\u2019s nothing less than a crying shame.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Coaching and Consulting\u00a0<\/h3>\n\n\n\n<p>If you\u2019re an expert in your field, or you at least have enough knowledge that people are already paying you for your time, your business is absolutely <em>begging <\/em>for the membership model.<\/p>\n\n\n\n<p>First, people are already accustomed to paying for these kinds of services in regular intervals. And second, coaching and consulting work very nicely in a <strong>virtual<\/strong> environment.<\/p>\n\n\n\n<p>Even if you now offer (and continue to offer) in-person services, going virtual and offering service plans will <strong>hugely expand your audience<\/strong>.<\/p>\n\n\n\n<p>Tons of MemberPress users are already running these types of online businesses. Take <em>The New York Times<\/em> best selling author and life coach <a href=\"https:\/\/markmanson.net\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Mark Manson<\/a>, for example.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/mark-manson-subtle-art-school-scaled.jpg\"><img decoding=\"async\" width=\"1024\" height=\"566\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/mark-manson-subtle-art-school-1024x566.jpg\" alt=\"Mark Manson Subtle Art School checkout page screenshot\" class=\"wp-image-49487\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/mark-manson-subtle-art-school-1024x566.jpg 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/mark-manson-subtle-art-school-300x166.jpg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/mark-manson-subtle-art-school-768x425.jpg 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/mark-manson-subtle-art-school-1536x849.jpg 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/mark-manson-subtle-art-school-2048x1133.jpg 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/mark-manson-subtle-art-school-307x170.jpg 307w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/mark-manson-subtle-art-school-840x465.jpg 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/mark-manson-subtle-art-school-1216x672.jpg 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/mark-manson-subtle-art-school-1832x1013.jpg 1832w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/mark-manson-subtle-art-school-700x387.jpg 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/mark-manson-subtle-art-school-156x86.jpg 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/mark-manson-subtle-art-school-1080x597.jpg 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p>He uses MemberPress to operate his online coaching services, which he called \u201cThe Subtle Art School\u201d.<\/p>\n\n\n\n<p>And Mark\u2019s just the tip of the iceberg!<\/p>\n\n\n\n<p>Plus, online coaching just got even better with the MemberPress <a href=\"https:\/\/memberpress.com\/addons\/coachkit\/\" target=\"_blank\" rel=\"noopener\" title=\"\">CoachKit\u2122 add-on<\/a>.<\/p>\n\n\n\n<div id=\"ad-58865\" class=\"ad-720x300 adsanity-720x300 alignnone adsanity-alignnone\"><div class=\"adsanity-inner\">\n\n<a href=\"https:\/\/memberpress.com\/pt\/ads\/page-coachkit-dedicated-feat\/\" target=\"_blank\"><img decoding=\"async\" width=\"720\" height=\"300\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/11\/AdSanity-CoachKit-feat-page-1.jpg\" class=\"no-lazy-load wp-post-image\" alt=\"CoachKit by MemberPress - Click to Learn More\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/11\/AdSanity-CoachKit-feat-page-1.jpg 720w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/11\/AdSanity-CoachKit-feat-page-1-300x125.jpg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/11\/AdSanity-CoachKit-feat-page-1-50x21.jpg 50w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/11\/AdSanity-CoachKit-feat-page-1-408x170.jpg 408w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/11\/AdSanity-CoachKit-feat-page-1-700x292.jpg 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/11\/AdSanity-CoachKit-feat-page-1-156x65.jpg 156w\" sizes=\"(max-width: 720px) 100vw, 720px\"><\/a>\n<\/div><\/div>\n\n\n\n\n<p>CoachKit\u2122 lets you create milestones for goal-oriented learning, and habit-tracking for consistent engagement. <\/p>\n\n\n\n<p>Group your students into cohorts and assign them a coach (you or a member of your team) who will guide them through to success and hold them accountable to their progress.<\/p>\n\n\n\n<p>You also have the option for coaches and students to communicate through a dedicated instant messenger. It\u2019s all about maximizing your coaching program\u2019s engagement and efficacy.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Service Providers\u00a0<\/h3>\n\n\n\n<p>When we say \u201c<strong>service providers<\/strong>\u201d we\u2019re referring to businesses that sell things like\u2026<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Graphic design<\/li>\n\n\n\n<li>Coding<\/li>\n\n\n\n<li>Web development<\/li>\n\n\n\n<li>Editing<\/li>\n\n\n\n<li>Counseling<\/li>\n\n\n\n<li>Marketing<\/li>\n\n\n\n<li>Or any other <strong>direct-to-consumer type service<\/strong><\/li>\n<\/ul>\n\n\n\n<p>Like the web design example we used above, these types of services are perfectly suited to <strong>service plans<\/strong>. And nothing manages service plans like MemberPress.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.calvinhanson.com\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">CH Creative<\/a> is a great example from our user base. This <strong>branding agency<\/strong> uses MemberPress to power its business site, which offers a range of service packages on a subscription basis.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/ch-creative-screenshot-scaled.jpg\"><img decoding=\"async\" width=\"1024\" height=\"304\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/ch-creative-screenshot-1024x304.jpg\" alt=\"CH Creative art and design services screenshot\" class=\"wp-image-49488\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/ch-creative-screenshot-1024x304.jpg 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/ch-creative-screenshot-300x89.jpg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/ch-creative-screenshot-768x228.jpg 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/ch-creative-screenshot-1536x456.jpg 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/ch-creative-screenshot-2048x608.jpg 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/ch-creative-screenshot-572x170.jpg 572w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/ch-creative-screenshot-840x250.jpg 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/ch-creative-screenshot-1216x361.jpg 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/ch-creative-screenshot-1832x544.jpg 1832w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/ch-creative-screenshot-700x208.jpg 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/ch-creative-screenshot-156x46.jpg 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/ch-creative-screenshot-1080x321.jpg 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Digital Stores<\/h3>\n\n\n\n<p>If you sell any sort of digital product, you absolutely MUST use the subscription model.<\/p>\n\n\n\n<p>Remember, transitioning to the membership model doesn\u2019t mean you have to stop selling one-offs. It just means you\u2019re expanding your offerings to include package deals.<\/p>\n\n\n\n<p>For example, <a href=\"https:\/\/worshipdrumsamples.com\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Worship Drum Samples<\/a> is a MemberPress-built business that sells a constantly growing collection of digital audio files for church worship leaders (now that\u2019s about as <a href=\"https:\/\/memberpress.com\/blog\/how-to-find-your-niche\/\" target=\"_blank\" rel=\"noopener\" title=\"\">niche <\/a>as it gets!).<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Worship-Drum-Samples-home.png\"><img decoding=\"async\" width=\"1024\" height=\"457\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Worship-Drum-Samples-home-1024x457.png\" alt=\"worship drum samples screenshot\" class=\"wp-image-42643\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Worship-Drum-Samples-home-1024x457.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Worship-Drum-Samples-home-300x134.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Worship-Drum-Samples-home-768x343.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Worship-Drum-Samples-home-1536x685.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Worship-Drum-Samples-home-2048x914.png 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Worship-Drum-Samples-home-381x170.png 381w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Worship-Drum-Samples-home-840x375.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Worship-Drum-Samples-home-1216x543.png 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Worship-Drum-Samples-home-1832x818.png 1832w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Worship-Drum-Samples-home-700x312.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Worship-Drum-Samples-home-156x70.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Worship-Drum-Samples-home-1080x482.png 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p>Users sign up for a $12 monthly subscription that gives them an all-access pass to download samples. <\/p>\n\n\n\n<p>To keep existing subscribers coming back, Worship Drum Samples regularly adds fresh new samples to the library. <\/p>\n\n\n\n<p>But everything they add serves to boost the attractiveness of the ever-growing library \u2013 and <strong>generates revenue indefinitely<\/strong>. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Product Sellers<\/h3>\n\n\n\n<p>Your initial thought might be that there\u2019s no way to subscription-ize a product. But think again!<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Subscription boxes<\/h4>\n\n\n\n<p>If you spend any time online, you\u2019re familiar with subscription boxes.<\/p>\n\n\n\n<p>This trend settled in a few years back and hasn\u2019t seemed to waver. It works for <strong>beer<\/strong>, <strong>clothing<\/strong>, <strong>coffee<\/strong>, <strong>shaving<\/strong> <strong>supplies<\/strong>, <strong>pet stuff<\/strong>, <strong>books <\/strong>\u2013 you name it. <\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/iStock-1424927111.jpg\"><img decoding=\"async\" width=\"724\" height=\"483\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/iStock-1424927111.jpg\" alt=\"Young woman with a subscription box\" class=\"wp-image-49498\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/iStock-1424927111.jpg 724w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/iStock-1424927111-300x200.jpg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/iStock-1424927111-255x170.jpg 255w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/iStock-1424927111-700x467.jpg 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/iStock-1424927111-156x104.jpg 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/iStock-1424927111-600x400.jpg 600w\" sizes=\"(max-width: 724px) 100vw, 724px\" \/><\/a><\/figure>\n\n\n\n<p>To run a subscription box business, you don\u2019t even have to be the creator of the products inside the boxes \u2013 just someone who knows how to put together an attractive box of products on a regular basis.<\/p>\n\n\n\n<p>But you definitely <em>do <\/em>have to utilize the subscription model. WordPress + MemberPress make it simple and fast to get going.<\/p>\n\n\n\n<div class=\"block-mp-button-wrap\">\n\t<a id=\"button-block_e6cddc2d4af4aa18cf662bf458603b4c\" href=\"https:\/\/memberpress.com\/blog\/creating-a-subscription-box-business-in-memberpress\/\" target=\"_blank\" class=\"button button-blue center\">READ >> How to Create a Subscription Box Business with WordPress<\/a>\n<\/div>\n\n\n\n\n<h4 class=\"wp-block-heading\">Software products<\/h4>\n\n\n\n<p>These days, software can be purchased and downloaded online with ease. It also requires constant updates and support. <\/p>\n\n\n\n<p>These three factors make it an ideal product to sell with the subscription model. For instance, <strong>MemberPress.com is built and managed with \u2013 you guessed it \u2013 MemberPress<\/strong>!<\/p>\n\n\n\n<p><a href=\"https:\/\/krisp.ai\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Krisp.ai<\/a> is another great example. This audio-enhancing platform is sold, distributed, and serviced on a MemberPress website.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/krisp-ai-pricing.jpg\"><img decoding=\"async\" width=\"1024\" height=\"1008\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/krisp-ai-pricing-1024x1008.jpg\" alt=\"Krisp.ai pricing page screenshot\" class=\"wp-image-49489\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/krisp-ai-pricing-1024x1008.jpg 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/krisp-ai-pricing-300x295.jpg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/krisp-ai-pricing-768x756.jpg 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/krisp-ai-pricing-1536x1513.jpg 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/krisp-ai-pricing-173x170.jpg 173w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/krisp-ai-pricing-624x614.jpg 624w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/krisp-ai-pricing-695x684.jpg 695w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/krisp-ai-pricing-1046x1030.jpg 1046w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/krisp-ai-pricing-526x518.jpg 526w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/krisp-ai-pricing-156x154.jpg 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/krisp-ai-pricing-1080x1064.jpg 1080w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/krisp-ai-pricing.jpg 1640w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p>As with the MemberPress product itself, the subscription model makes offering support and maintenance for Krisp.ai a breeze.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Brick + Mortar Businesses<\/h3>\n\n\n\n<p>You might be asking yourself how your B+M businesses could possibly benefit from a membership website. <em>But it 100% can!<\/em><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/12\/iStock-1317277259.jpg\"><img decoding=\"async\" width=\"724\" height=\"483\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/12\/iStock-1317277259.jpg\" alt=\"Brick and mortar flower shop owner\" class=\"wp-image-49500\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/12\/iStock-1317277259.jpg 724w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/12\/iStock-1317277259-300x200.jpg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/12\/iStock-1317277259-255x170.jpg 255w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/12\/iStock-1317277259-700x467.jpg 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/12\/iStock-1317277259-156x104.jpg 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/12\/iStock-1317277259-600x400.jpg 600w\" sizes=\"(max-width: 724px) 100vw, 724px\" \/><\/a><\/figure>\n\n\n\n<p>By adding a membership component, your B+M business can generate all kinds of <strong>recurring revenue streams<\/strong> you otherwise wouldn\u2019t have access to. Think things like\u2026<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>VIP customer rewards programs<\/li>\n\n\n\n<li>Virtual service alternatives<\/li>\n\n\n\n<li>Online scheduling<\/li>\n\n\n\n<li>On-site web cam access<\/li>\n<\/ul>\n\n\n\n<p>Really, the only limitation is your imagination. And being that you\u2019re an entrepreneur, that shouldn\u2019t be a problem at all.<\/p>\n\n\n\n<p>Take <a href=\"https:\/\/www.thesweetspot.golf\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">The Sweet Spot<\/a> for example. This B+M golf experience uses MemberPress to manage its membership program \u2013 everything from payments to scheduling.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/sweet-spot-memberships-scaled.jpg\"><img decoding=\"async\" width=\"1024\" height=\"309\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/sweet-spot-memberships-1024x309.jpg\" alt=\"The Sweet Spot Golf membership plans\" class=\"wp-image-49490\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/sweet-spot-memberships-1024x309.jpg 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/sweet-spot-memberships-300x90.jpg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/sweet-spot-memberships-768x231.jpg 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/sweet-spot-memberships-1536x463.jpg 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/sweet-spot-memberships-2048x617.jpg 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/sweet-spot-memberships-564x170.jpg 564w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/sweet-spot-memberships-840x253.jpg 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/sweet-spot-memberships-1216x366.jpg 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/sweet-spot-memberships-1832x552.jpg 1832w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/sweet-spot-memberships-700x211.jpg 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/sweet-spot-memberships-156x47.jpg 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/sweet-spot-memberships-1080x325.jpg 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p><a href=\"https:\/\/mbscnutrition.com\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Dunrovin Ranch<\/a> is another B+M business that runs a membership component using MemberPress.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/dunrovin-village-signup.jpg\"><img decoding=\"async\" width=\"1024\" height=\"756\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/dunrovin-village-signup-1024x756.jpg\" alt=\"Dunrovin Ranch webcam membership signup page\" class=\"wp-image-49491\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/dunrovin-village-signup-1024x756.jpg 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/dunrovin-village-signup-300x222.jpg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/dunrovin-village-signup-768x567.jpg 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/dunrovin-village-signup-1536x1134.jpg 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/dunrovin-village-signup-2048x1512.jpg 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/dunrovin-village-signup-230x170.jpg 230w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/dunrovin-village-signup-831x614.jpg 831w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/dunrovin-village-signup-926x684.jpg 926w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/dunrovin-village-signup-1395x1030.jpg 1395w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/dunrovin-village-signup-700x518.jpg 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/dunrovin-village-signup-156x115.jpg 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/dunrovin-village-signup-1080x797.jpg 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p>The ranch created a solid <strong>passive income stream<\/strong> by <strong>monetizing <\/strong>access to its wildly popular, 24\/7 on-site webcam.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\">\n\n\n\n<p>There really are a million and more ways to add a membership component to your online business. For more inspiration, visit this page:<\/p>\n\n\n\n<div class=\"block-mp-button-wrap\">\n\t<a id=\"button-block_9c4ad9b9e19790e434d87310f438da89\" href=\"https:\/\/memberpress.com\/blog\/memberpress-website-examples\/\" target=\"_blank\" class=\"button button-blue center\">READ >> 100+ Membership Site Examples (In Real Life)<\/a>\n<\/div>\n\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Tips_for_Adding_Memberships_to_the_Mix\"><\/span>Tips for Adding Memberships to the Mix<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>When you\u2019re ready to switch your business to the membership model, or just add an extra income stream to the mix, here are some additional <strong>tips to help you get started<\/strong>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Offer Productized Services<\/h3>\n\n\n\n<p>Above we mentioned offering service packages. Another related option is to <strong>create a single package<\/strong>. Then market it to your target audience. <\/p>\n\n\n\n<p>For a <strong>freelance writer<\/strong>, for example, this might be a subscription package that includes a set price for four 500-word blog posts per month.<\/p>\n\n\n\n<p>With a productized service, a customer joins the membership and each month gets the same amount of content in the same format as all your other customers.<\/p>\n\n\n\n<div class=\"block-mp-button-wrap\">\n\t<a id=\"button-block_3f21db0c39221f97b37d4def366c5a29\" href=\"https:\/\/memberpress.com\/blog\/sell-writing-services\/\" target=\"_blank\" class=\"button button-blue center\">READ >> How to Sell Your Writing Online<\/a>\n<\/div>\n\n\n\n\n<p>Though you\u2019d still be providing unique content to each customer, this model removes a lot of the negotiating and other time-consuming tasks that come with offering each client something different.<\/p>\n\n\n\n<p>With a productized services, you\u2019re also working from strict processes and procedures, rather than treating each job as a unique task. <\/p>\n\n\n\n<p>Because your staff can follow these systems to provide the same service to all your members, this format makes outsourcing and scaling much easier.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Create Online Courses<\/h3>\n\n\n\n<p>Online courses are one of the absolute best ways to add a subscription-based passive income stream to your business.<\/p>\n\n\n\n<p>As we said, if people are paying you for your expertise, you can monetize that knowledge and make it available to your paying members. <\/p>\n\n\n\n<div class=\"block-mp-button-wrap\">\n\t<a id=\"button-block_a400414a2b8922c5ea1afa07607aa1d0\" href=\"https:\/\/memberpress.com\/blog\/sell-courses-on-wordpress\/\" target=\"_blank\" class=\"button button-blue center\">READ >> How to Sell Courses with WordPress<\/a>\n<\/div>\n\n\n\n\n<p>You can create this content once, build it out and place it in a paywalled course in MemberPress, then watch the revenue continue rolling in.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Build a Community<\/h3>\n\n\n\n<p>An online community is a proven-effective customer retention strategy. It would also make a great addition to the <strong>VIP customer program<\/strong> we mentioned above.<\/p>\n\n\n\n<p>When you create and manage a community around your business, you\u2019re making <a href=\"https:\/\/memberpress.com\/add-a-discussion-forum-to-your-wordpress-membership-site-with-bbpress\/\">a space where your members can communicate with each other<\/a>, access special discounts, stay informed, attend special events, and just feel like \u201cpart of the group\u201d.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Start Something Totally New<\/h3>\n\n\n\n<p>Maybe you\u2019re not interested in the membership \/ subscription business model for your current business. But you\u2019re interested in the benefits of the membership model \u2013 like recurring revenue and serving a wider audience.<\/p>\n\n\n\n<p>If that\u2019s the case, consider starting a completely new venture separate from your existing business. <\/p>\n\n\n\n<p>Do you have any <strong>hobbies <\/strong>or <strong>areas of expertise<\/strong> that people might be willing to pay for?<\/p>\n\n\n\n<p>Maybe you\u2019re an experienced <strong>piano player<\/strong>? Consider starting an online music school like <a href=\"https:\/\/memberpress.com\/blog\/the-guitar-lesson-customer-story\/\" target=\"_blank\" rel=\"noopener\" title=\"\">TheGuitarLesson.com<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<span class=\"73CPJabAMyuXloVF6qc80p\"><div class=\"responsive-video\"><iframe title=\"Customer Stories: Music Teacher Goes Virtual + Powers Full-Time Living on WordPress (MemberPress)\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/W_Hc2YUdQMQ?feature=oembed&enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div><\/span>\n<\/div><figcaption class=\"wp-element-caption\">watch how this guitar hero turned his passion into a business bursting at the seams<\/figcaption><\/figure>\n\n\n\n<p>Or maybe you happen to be awesome at yoga. Try selling your expertise like Helen Faliveno with <a href=\"https:\/\/memberpress.com\/blog\/memberpress-customer-story-mymindfulmovement-watch-now\/\" target=\"_blank\" rel=\"noopener\" title=\"\">My Mindful Movement<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<span class=\"J4lHLpUts2A8MyO07SVTFqeIYCxmNoazGg\"><div class=\"responsive-video\"><iframe title=\"Customer Stories: Non-Techie Yoga Teacher Turned Digital Businesswoman (MemberPress)\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/YPuyjf4Qick?feature=oembed&enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div><\/span>\n<\/div><\/figure>\n\n\n\n<p>You might even create a membership site that\u2019s separate from your business but teaches others how to start working in your current field. <\/p>\n\n\n\n<p>For example, if you\u2019re a <strong>freelance photographer<\/strong>, start an online course that teaches others how to enter the world of freelance photography, or just how to take better pictures.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.christinajonesphoto.com\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Christina Jones Photography<\/a> is an online photography business totally powered by MemberPress. But it serves as a great example of supplementing a service business with online courses:<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/christina-jones-classes-scaled.jpg\"><img decoding=\"async\" width=\"1024\" height=\"509\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/christina-jones-classes-1024x509.jpg\" alt=\"Christina Jones Photography online course\" class=\"wp-image-49496\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/christina-jones-classes-1024x509.jpg 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/christina-jones-classes-300x149.jpg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/christina-jones-classes-768x382.jpg 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/christina-jones-classes-1536x764.jpg 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/christina-jones-classes-2048x1019.jpg 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/christina-jones-classes-342x170.jpg 342w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/christina-jones-classes-840x418.jpg 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/christina-jones-classes-1216x605.jpg 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/christina-jones-classes-1832x911.jpg 1832w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/christina-jones-classes-700x348.jpg 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/christina-jones-classes-156x78.jpg 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/christina-jones-classes-1080x537.jpg 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p>With the right tools and commitment to creating useful content as well as a willingness to market your project to your target audience, creating a profitable membership site is possible for many people.<\/p>\n\n\n\n<p>Remember you don\u2019t have to be an expert in your chosen field, you just need to know more than the people you\u2019re helping.<\/p>\n\n\n\n<p>But before you get started, be sure to check out our <a href=\"https:\/\/memberpress.com\/validate-your-membership-site-idea\/\">guide to validating your membership site idea<\/a> to avoid wasting time, effort, and money on a project no one wants.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Final_Thoughts\"><\/span>Final Thoughts<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>It\u2019ll take some effort and creative thinking, but the rewards your business will reap from adopting the membership \/ subscription model will make it all worthwhile.<\/p>\n\n\n\n<p>That\u2019s especially true if you really like the idea of earning recurring, predictable revenue and expanding your business.<\/p>\n\n\n\n<div class=\"full-width-cta blue image-left\">\n\t<div class=\"full-width-cta-container\">\n\t\t<div class=\"full-width-cta__image\">\n\t\t\t<img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/Guy1.webp\" alt=\"cta character\" loading=\"lazy\" width=\"485\" height=\"432\" srcset=\"https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/transparent.gif 1w, https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/Guy1-mobile.webp 543w, https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/Guy1.webp 485w\" sizes=\"auto, (max-width: 767px) 1px, (max-width: 1023px) 543px, 485px\">\n\t\t<\/div>\n\t\t<div class=\"full-width-cta__text\">\n\t\t\t<h3>Get MemberPress Today!<\/h3>\n\t\t\t<div><p>Turn your WordPress website into a money-making machine<\/p>\n<\/div>\n\t\t\t<div class=\"pricing-cta\">\n\t\t\t\t<a href=\"https:\/\/memberpress.com\/pt\/plans\/pricing\/\" class=\"cta-button\">\n\t\t\t\t\tGet MemberPress Now\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/long-arrow-right-white.svg\" class=\"arrow-red\" alt=\"arrow\" width=\"20\" height=\"14\">\n\t\t\t\t<\/a>\n\t\t\t\t<a href=\"https:\/\/memberpress.com\/pt\/features\">See All Features<\/a>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n\n<p>Are you thinking about transitioning to the membership model? Share your thoughts in the comments section below.<\/p>\n\n\n<\/body><\/html>\n","protected":false},"excerpt":{"rendered":"<p>It\u2019s a lot easier and more affordable than you think! In this guide we\u2019ll show you how to adopt a subscription business model and start generating passive income like nobody\u2019s business! First, we\u2019ll cover some of the benefits of the membership model. Then we\u2019ll look at some businesses that are well suited to making the [\u2026]<\/p>\n","protected":false},"author":1,"featured_media":49481,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_strive_editorial_status":"not-started","_strive_copy_of":0,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","_strive_checklists":"\"\"","_strive_active_checklist":"62291e2bb2422","_strive_post_notes":"","footnotes":""},"categories":[69,658,942,134,94,102,792,854],"tags":[70,346,95,1023],"class_list":{"0":"post-18027","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-advice","8":"category-business-ideas","9":"category-customer-stories","10":"category-how-to-2","11":"category-marketing","12":"category-monetization","13":"category-courses","14":"category-use-case","15":"tag-membership-site","16":"tag-passive-income","17":"tag-recurring-billing","18":"tag-recurring-revenue","19":"entry"},"acf":[],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t<meta 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