Neste guia, mostraremos a voc\u00ea como adotar um modelo de neg\u00f3cios por assinatura e come\u00e7ar a gerar renda passiva<\/strong> como ningu\u00e9m!<\/p>\n\n\n\n

Primeiro, abordaremos alguns dos benef\u00edcios <\/strong>do modelo de associa\u00e7\u00e3o. Em seguida, examinaremos algumas empresas que s\u00e3o bem adequadas para fazer a transi\u00e7\u00e3o.<\/p>\n\n\n\n

Tamb\u00e9m lhe daremos dicas sobre os ferramentas de que voc\u00ea precisa<\/strong> para conseguir isso. E, por fim, daremos a voc\u00ea alguns dicas e truques<\/strong> para ajud\u00e1-lo a fazer a mudan\u00e7a. <\/p>\n\n\n\n

Se voc\u00ea deseja...<\/p>\n\n\n\n

\n
Pare de trocar tempo 1:1 por dinheiro<\/li>\n\n\n\n
Adicionar um fluxo de receita extra <\/strong>para sua empresa, ou<\/li>\n\n\n\n

Fa\u00e7a a transi\u00e7\u00e3o de sua empresa para fora de seu modelo atual e criar um site de associa\u00e7\u00e3o<\/strong><\/li>\n<\/ul>\n\n\n\n
...este guia pode ajudar.<\/p>\n\n\n\n
Vamos come\u00e7ar!<\/p>\n\n\n\n
<\/span>As ferramentas de que voc\u00ea precisa<\/span><\/h2>\n\n\n\n
$\"MemberPress$ <\/a><\/figure>\n\n\n\n
A primeira coisa \u00e9 a primeira. Para fazer o trabalho direito, voc\u00ea precisa ter o melhores ferramentas<\/strong>.<\/p>\n\n\n\n
Quando se trata de neg\u00f3cios baseados em associa\u00e7\u00e3o e assinatura, WordPress <\/strong>e MemberPress <\/strong>s\u00e3o definitivamente suas principais ferramentas de trabalho.<\/p>\n\n\n\n
\n
WordPress<\/a><\/strong> \u00e9 a plataforma de cria\u00e7\u00e3o de sites #1 do mundo. \u00c9 t\u00e3o f\u00e1cil de usar que praticamente qualquer pessoa pode criar um site com ela, independentemente de seu conhecimento t\u00e9cnico.<\/li>\n\n\n\n
MemberPress<\/a><\/strong> \u00e9 o plugin de monetiza\u00e7\u00e3o e associa\u00e7\u00e3o mais popular para WordPress. Ele permite que voc\u00ea basicamente transforme seu site em uma m\u00e1quina de fazer dinheiro. Como o pr\u00f3prio WordPress, o MemberPress \u00e9 muito f\u00e1cil de usar e acess\u00edvel.<\/li>\n<\/ul>\n\n\n\n
\n
<\/iframe><\/div><\/span>\n<\/div><figcaption class=\"wp-element-caption\">assistir >> aprenda o que \u00e9 um site de assinatura neste breve tutorial<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Benefits_of_the_Membership_Subscription_Model\"><\/span>Benef\u00edcios do modelo de associa\u00e7\u00e3o\/assinatura<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Um dos maiores benef\u00edcios da transi\u00e7\u00e3o para o modelo de associa\u00e7\u00e3o ou assinatura \u00e9 a possibilidade de <strong>renda passiva<\/strong> (tamb\u00e9m chamado de <strong>receita recorrente<\/strong>).<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Renda passiva<\/h3>\n\n\n\n<p>Quando voc\u00ea inscreve membros em uma base de assinatura, recebe pagamentos em intervalos regulares, em um <strong>consistente <\/strong>base. E voc\u00ea obt\u00e9m essa renda ao longo do tempo, com base em seus esfor\u00e7os originais. <\/p>\n\n\n\n<p>Digamos que voc\u00ea decida tirar alguns dias, uma semana ou at\u00e9 mais tempo de folga do trabalho. Com um neg\u00f3cio baseado em associa\u00e7\u00e3o, o dinheiro continuar\u00e1 a entrar de seus membros existentes e de novas inscri\u00e7\u00f5es.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\">\n\n\n\n<p><strong><em>Uma palavra sobre rotatividade<\/em> >> Sempre haver\u00e1 clientes que saem (o que \u00e9 chamado de rotatividade de membros). Mas h\u00e1 muito que voc\u00ea pode fazer <a href=\"https:\/\/memberpress.com\/pt\/reducing-your-membership-sites-churn\/\" target=\"_blank\" rel=\"noreferrer noopener\">para minimizar a rotatividade<\/a>. Se voc\u00ea trabalhar para atrair novos membros de forma consistente, isso n\u00e3o apenas neutralizar\u00e1 o impacto dos que saem, como tamb\u00e9m aumentar\u00e1 sua receita.<\/strong><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\">\n\n\n\n<p>Seu projeto certamente exigir\u00e1 muito trabalho inicial, e haver\u00e1 manuten\u00e7\u00e3o, atualiza\u00e7\u00f5es e administra\u00e7\u00e3o cont\u00ednuas. <\/p>\n\n\n\n<p>Mas com o modelo de associa\u00e7\u00e3o, o potencial de renda passiva \u00e9 muito maior devido a <strong>previsibilidade de pagamento<\/strong>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Renda previs\u00edvel (\u00e0 prova de futuro)<\/h3>\n\n\n\n<p>Com a receita recorrente, vem a previsibilidade. Se voc\u00ea trabalha como freelancer (ou at\u00e9 mesmo dirige uma ag\u00eancia), provavelmente est\u00e1 familiarizado com os ciclos de <strong>Festa e fome<\/strong>.<\/p>\n\n\n\n<p>Em um m\u00eas, voc\u00ea pode ter mais trabalho do que pode dar conta. Em outros meses, voc\u00ea poder\u00e1 observar uma grande queda nos projetos dispon\u00edveis. \u00a0<\/p>\n\n\n\n<p>O modelo de associa\u00e7\u00e3o ajuda a gerar fluxos de renda mais previs\u00edveis que facilitam o planejamento financeiro.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Escalabilidade<\/h3>\n\n\n\n<p>Talvez voc\u00ea esteja acostumado a administrar uma empresa em que voc\u00ea \u00e9 o principal ativo e a pessoa que faz todo o trabalho. <\/p>\n\n\n\n<p>Se esse for o caso, outro benef\u00edcio do modelo de associa\u00e7\u00e3o \u00e9 a maior oportunidade de <strong>Dimensionamento e terceiriza\u00e7\u00e3o<\/strong>.<\/p>\n\n\n\n<p>Dependendo do tipo de site de associa\u00e7\u00e3o que voc\u00ea criar, pode haver muitas tarefas que voc\u00ea pode <a href=\"https:\/\/memberpress.com\/go\/fiverr\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow sponsored\">terceirizar para trabalhadores remotos<\/a> ou equipe local.<\/p>\n\n\n\n<p>Por exemplo, digamos que voc\u00ea esteja oferecendo um <strong>programa de treinamento on-line<\/strong>. Voc\u00ea pode contratar uma equipe para trabalhar na administra\u00e7\u00e3o do seu curso enquanto se concentra na cria\u00e7\u00e3o do conte\u00fado.<\/p>\n\n\n\n<p>Ou dizer que voc\u00ea <strong>vender produtos digitais <\/strong>como fotos de banco de imagens ou trechos de c\u00f3digo. Se voc\u00ea tiver uma receita recorrente proveniente de assinaturas de servi\u00e7os, poder\u00e1 empregar pessoas para ajudar a criar esses ativos.<\/p>\n\n\n\n<p>O modelo de associa\u00e7\u00e3o se presta a <strong>automa\u00e7\u00e3o<\/strong>tornando muito mais f\u00e1cil terceirizar e escalonar do que os trabalhos freelance comuns.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Pacotes de servi\u00e7os vs. servi\u00e7os \u00fanicos<\/h3>\n\n\n\n<p>Imagine que voc\u00ea \u00e9 um <strong>designer de sites<\/strong>e voc\u00ea normalmente trabalha em um <strong>\u00fanico<\/strong> capacidade que se parece com a seguinte:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Obter um novo cliente<\/li>\n\n\n\n<li>Estabelecer um contrato de projeto<\/li>\n\n\n\n<li>Concluir e entregar o projeto<\/li>\n\n\n\n<li>Ser pago<\/li>\n<\/ol>\n\n\n\n<p>Com o modelo de associa\u00e7\u00e3o, voc\u00ea pode expandir significativamente seu potencial de receita recorrente (e de ganhos gerais) oferecendo <strong>pacotes de servi\u00e7os<\/strong> algo como isto:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>5 produtos\/m\u00eas por uma taxa mensal de $X<\/li>\n\n\n\n<li>20 horas\/m\u00eas por uma taxa mensal de $X ou uma taxa anual com desconto de $X<\/li>\n\n\n\n<li>Planos Bronze, Silver e Gold de manuten\u00e7\u00e3o da Web com pre\u00e7os mensais escalonados<\/li>\n<\/ul>\n\n\n\n<p>Al\u00e9m de seus planos mensais\/anuais, voc\u00ea poderia oferecer<strong> servi\u00e7os adicionais<\/strong> (que funcionam mais como pe\u00e7as \u00fanicas) a pre\u00e7os variados.<\/p>\n\n\n\n<p>Ao estruturar seus pre\u00e7os dessa forma, voc\u00ea aumenta significativamente seu potencial de receita recorrente, prendendo os clientes a um <strong>plano de pagamento regular<\/strong>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Reciclagem e reaproveitamento de conte\u00fado<\/h3>\n\n\n\n<p>Como essa mesma empresa de web design, voc\u00ea provavelmente produziria muitos sites individuais para clientes individuais.<\/p>\n\n\n\n<p>Em vez disso, voc\u00ea pode criar um aplicativo WordPress de alta qualidade <strong>tema <\/strong>e disponibiliz\u00e1-lo como parte de um pacote de servi\u00e7os.<\/p>\n\n\n\n<p>O mesmo se aplica a <strong>muitos outros entreg\u00e1veis<\/strong> que voc\u00ea pode estar produzindo para seus clientes de forma pontual. <\/p>\n\n\n\n<p>Por exemplo, digamos que voc\u00ea forne\u00e7a <strong>servi\u00e7os de coaching ou consultoria<\/strong>. Voc\u00ea pode reciclar e redirecionar seu conhecimento criando <strong>v\u00eddeos instrutivos<\/strong>, <strong>cursos<\/strong>e outros conte\u00fados de treinamento. <\/p>\n\n\n\n<p>Em seguida, coloque esse conte\u00fado atr\u00e1s de um <strong>acesso pago<\/strong>e disponibiliz\u00e1-lo aos clientes por meio de uma assinatura.<\/p>\n\n\n\n<p>Para despertar o interesse dos clientes (e preservar seu SEO), voc\u00ea pode at\u00e9 permitir visualiza\u00e7\u00f5es parciais gratuitas de p\u00e1ginas.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<span class=\"xgJqmuj7vZGdCOl4Mk1\"><div class=\"responsive-video\"><iframe title=\"Como oferecer exibi\u00e7\u00f5es de p\u00e1gina gratuitas com a configura\u00e7\u00e3o PayWall do MemberPress\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/Pc4a9VgtVmw?feature=oembed&enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div><\/span>\n<\/div><figcaption class=\"wp-element-caption\">ASSISTA >> como permitir visualiza\u00e7\u00f5es gratuitas de p\u00e1ginas antes do seu paywall<\/figcaption><\/figure>\n\n\n\n<p>Dessa forma, voc\u00ea passa de um trabalho individual para um trabalho com um <strong>um-para-muitos<\/strong> modelo com caminho <strong>melhor lucratividade<\/strong>.<\/p>\n\n\n\n<p>Agora que voc\u00ea conhece alguns dos principais benef\u00edcios do modelo de associa\u00e7\u00e3o\/assinatura, vamos ver o que <strong>tipos de neg\u00f3cios <\/strong>se beneficiariam mais com a transi\u00e7\u00e3o.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Businesses_That_Should_Be_Using_the_Membership_Model\"><\/span>Empresas que deveriam estar usando o modelo de associa\u00e7\u00e3o<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Por aqui, dizemos, <strong><em>Se voc\u00ea tem clientes, precisa do MemberPress<\/em><\/strong>. Isso porque praticamente todas as empresas poderiam se beneficiar com a inclus\u00e3o de assinaturas no mix.<\/p>\n\n\n\n<p>No entanto, h\u00e1 alguns tipos de empresas que, se n\u00e3o estiverem usando o modelo de assinatura, \u00e9 nada menos que uma pena.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Coaching e consultoria\u00a0<\/h3>\n\n\n\n<p>Se voc\u00ea \u00e9 um especialista em sua \u00e1rea, ou pelo menos tem conhecimento suficiente para que as pessoas j\u00e1 estejam pagando pelo seu tempo, seu neg\u00f3cio \u00e9 absolutamente <em>mendic\u00e2ncia <\/em>para o modelo de associa\u00e7\u00e3o.<\/p>\n\n\n\n<p>Primeiro, as pessoas j\u00e1 est\u00e3o acostumadas a pagar por esses tipos de servi\u00e7os em intervalos regulares. E, segundo, o coaching e a consultoria funcionam muito bem em um <strong>virtual<\/strong> ambiente.<\/p>\n\n\n\n<p>Mesmo que voc\u00ea j\u00e1 ofere\u00e7a (e continue a oferecer) servi\u00e7os presenciais, tornar-se virtual e oferecer planos de servi\u00e7o <strong>expandir enormemente seu p\u00fablico<\/strong>.<\/p>\n\n\n\n<p>Muitos usu\u00e1rios do MemberPress j\u00e1 est\u00e3o administrando esses tipos de neg\u00f3cios on-line. Pegue <em>The New York Times<\/em> autor de best-sellers e coach de vida <a href=\"https:\/\/markmanson.net\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Mark Manson<\/a>Por exemplo.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/mark-manson-subtle-art-school-scaled.jpg\"><img decoding=\"async\" width=\"1024\" height=\"566\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/mark-manson-subtle-art-school-1024x566.jpg\" alt=\"Captura de tela da p\u00e1gina de checkout da Subtle Art School de Mark Manson\" class=\"wp-image-49487\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/mark-manson-subtle-art-school-1024x566.jpg 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/mark-manson-subtle-art-school-300x166.jpg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/mark-manson-subtle-art-school-768x425.jpg 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/mark-manson-subtle-art-school-1536x849.jpg 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/mark-manson-subtle-art-school-2048x1133.jpg 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/mark-manson-subtle-art-school-307x170.jpg 307w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/mark-manson-subtle-art-school-840x465.jpg 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/mark-manson-subtle-art-school-1216x672.jpg 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/mark-manson-subtle-art-school-1832x1013.jpg 1832w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/mark-manson-subtle-art-school-700x387.jpg 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/mark-manson-subtle-art-school-156x86.jpg 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/mark-manson-subtle-art-school-1080x597.jpg 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p>Ele usa o MemberPress para operar seus servi\u00e7os de treinamento on-line, que ele chama de \u201cThe Subtle Art School\u201d.<\/p>\n\n\n\n<p>E Mark \u00e9 apenas a ponta do iceberg!<\/p>\n\n\n\n<p>Al\u00e9m disso, o treinamento on-line ficou ainda melhor com o MemberPress <a href=\"https:\/\/memberpress.com\/pt\/addons\/coachkit\/\" target=\"_blank\" rel=\"noopener\" title=\"\">Complemento do CoachKit<\/a>.<\/p>\n\n\n\n<div id=\"ad-58865\" class=\"ad-720x300 adsanity-720x300 alignnone adsanity-alignnone\"><div class=\"adsanity-inner\">\n\n<a href=\"https:\/\/memberpress.com\/pt\/ads\/page-coachkit-dedicated-feat\/\" target=\"_blank\"><img decoding=\"async\" width=\"720\" height=\"300\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/11\/AdSanity-CoachKit-feat-page-1.jpg\" class=\"no-lazy-load wp-post-image\" alt=\"CoachKit by MemberPress - Clique para saber mais\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/11\/AdSanity-CoachKit-feat-page-1.jpg 720w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/11\/AdSanity-CoachKit-feat-page-1-300x125.jpg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/11\/AdSanity-CoachKit-feat-page-1-50x21.jpg 50w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/11\/AdSanity-CoachKit-feat-page-1-408x170.jpg 408w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/11\/AdSanity-CoachKit-feat-page-1-700x292.jpg 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/11\/AdSanity-CoachKit-feat-page-1-156x65.jpg 156w\" sizes=\"(max-width: 720px) 100vw, 720px\"><\/a>\n<\/div><\/div>\n\n\n\n\n<p>O CoachKit\u2122 permite que voc\u00ea crie marcos para um aprendizado orientado por metas e rastreamento de h\u00e1bitos para um envolvimento consistente. <\/p>\n\n\n\n<p>Agrupe seus alunos em grupos e designe a eles um instrutor (voc\u00ea ou um membro da sua equipe) que os guiar\u00e1 para o sucesso e os responsabilizar\u00e1 pelo progresso deles.<\/p>\n\n\n\n<p>Voc\u00ea tamb\u00e9m tem a op\u00e7\u00e3o de os coaches e alunos se comunicarem por meio de um mensageiro instant\u00e2neo dedicado. O objetivo \u00e9 maximizar o envolvimento e a efic\u00e1cia do seu programa de coaching.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Provedores de servi\u00e7os\u00a0<\/h3>\n\n\n\n<p>Quando dizemos \u201c<strong>provedores de servi\u00e7os<\/strong>\u201d estamos nos referindo a empresas que vendem coisas como...<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Design gr\u00e1fico<\/li>\n\n\n\n<li>Codifica\u00e7\u00e3o<\/li>\n\n\n\n<li>Desenvolvimento web<\/li>\n\n\n\n<li>Edi\u00e7\u00e3o<\/li>\n\n\n\n<li>Aconselhamento<\/li>\n\n\n\n<li>Marketing<\/li>\n\n\n\n<li>Ou qualquer outro <strong>servi\u00e7o do tipo direto ao consumidor<\/strong><\/li>\n<\/ul>\n\n\n\n<p>Como no exemplo de web design que usamos acima, esses tipos de servi\u00e7os s\u00e3o perfeitamente adequados para <strong>planos de servi\u00e7o<\/strong>. E nada gerencia planos de servi\u00e7o como o MemberPress.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.calvinhanson.com\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">CH Creative<\/a> \u00e9 um \u00f3timo exemplo de nossa base de usu\u00e1rios. Esse <strong>ag\u00eancia de branding<\/strong> usa o MemberPress para alimentar seu site de neg\u00f3cios, que oferece uma variedade de pacotes de servi\u00e7os por assinatura.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/ch-creative-screenshot-scaled.jpg\"><img decoding=\"async\" width=\"1024\" height=\"304\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/ch-creative-screenshot-1024x304.jpg\" alt=\"Captura de tela dos servi\u00e7os de arte e design da CH Creative\" class=\"wp-image-49488\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/ch-creative-screenshot-1024x304.jpg 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/ch-creative-screenshot-300x89.jpg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/ch-creative-screenshot-768x228.jpg 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/ch-creative-screenshot-1536x456.jpg 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/ch-creative-screenshot-2048x608.jpg 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/ch-creative-screenshot-572x170.jpg 572w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/ch-creative-screenshot-840x250.jpg 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/ch-creative-screenshot-1216x361.jpg 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/ch-creative-screenshot-1832x544.jpg 1832w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/ch-creative-screenshot-700x208.jpg 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/ch-creative-screenshot-156x46.jpg 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/ch-creative-screenshot-1080x321.jpg 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Lojas digitais<\/h3>\n\n\n\n<p>Se voc\u00ea vende qualquer tipo de produto digital, \u00e9 absolutamente OBRIGAT\u00d3RIO usar o modelo de assinatura.<\/p>\n\n\n\n<p>Lembre-se de que a transi\u00e7\u00e3o para o modelo de associa\u00e7\u00e3o n\u00e3o significa que voc\u00ea tenha que parar de vender produtos \u00fanicos. Significa apenas que voc\u00ea est\u00e1 expandindo suas ofertas para incluir pacotes de ofertas.<\/p>\n\n\n\n<p>Por exemplo, <a href=\"https:\/\/worshipdrumsamples.com\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Amostras de bateria de adora\u00e7\u00e3o<\/a> \u00e9 uma empresa criada com base no MemberPress que vende uma cole\u00e7\u00e3o cada vez maior de arquivos de \u00e1udio digital para l\u00edderes de louvor de igrejas (isso \u00e9 mais ou menos como <a href=\"https:\/\/memberpress.com\/pt\/blog\/how-to-find-your-niche\/\" target=\"_blank\" rel=\"noopener\" title=\"\">nicho <\/a>como pode ser!).<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Worship-Drum-Samples-home.png\"><img decoding=\"async\" width=\"1024\" height=\"457\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Worship-Drum-Samples-home-1024x457.png\" alt=\"captura de tela de amostras de bateria de adora\u00e7\u00e3o\" class=\"wp-image-42643\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Worship-Drum-Samples-home-1024x457.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Worship-Drum-Samples-home-300x134.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Worship-Drum-Samples-home-768x343.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Worship-Drum-Samples-home-1536x685.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Worship-Drum-Samples-home-2048x914.png 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Worship-Drum-Samples-home-381x170.png 381w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Worship-Drum-Samples-home-840x375.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Worship-Drum-Samples-home-1216x543.png 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Worship-Drum-Samples-home-1832x818.png 1832w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Worship-Drum-Samples-home-700x312.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Worship-Drum-Samples-home-156x70.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/Worship-Drum-Samples-home-1080x482.png 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p>Os usu\u00e1rios se inscrevem para uma assinatura mensal $12 que lhes d\u00e1 um passe de acesso total para baixar amostras. <\/p>\n\n\n\n<p>Para manter o retorno dos assinantes, a Worship Drum Samples adiciona regularmente novos samples \u00e0 biblioteca. <\/p>\n\n\n\n<p>Mas tudo o que eles acrescentam serve para aumentar a atratividade da biblioteca em constante crescimento - e <strong>gera receita indefinidamente<\/strong>. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Vendedores de produtos<\/h3>\n\n\n\n<p>Seu pensamento inicial pode ser que n\u00e3o h\u00e1 como fazer uma assinatura de um produto. Mas pense novamente!<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Caixas de assinatura<\/h4>\n\n\n\n<p>Se voc\u00ea passa algum tempo on-line, est\u00e1 familiarizado com as caixas de assinatura.<\/p>\n\n\n\n<p>Essa tend\u00eancia se estabeleceu h\u00e1 alguns anos e parece n\u00e3o ter se alterado. Ela funciona para <strong>cerveja<\/strong>, <strong>roupas<\/strong>, <strong>caf\u00e9<\/strong>, <strong>barbear<\/strong> <strong>suprimentos<\/strong>, <strong>coisas para animais de estima\u00e7\u00e3o<\/strong>, <strong>livros <\/strong>- e o que voc\u00ea quiser. <\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/iStock-1424927111.jpg\"><img decoding=\"async\" width=\"724\" height=\"483\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/iStock-1424927111.jpg\" alt=\"Mulher jovem com uma caixa de assinatura\" class=\"wp-image-49498\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/iStock-1424927111.jpg 724w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/iStock-1424927111-300x200.jpg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/iStock-1424927111-255x170.jpg 255w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/iStock-1424927111-700x467.jpg 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/iStock-1424927111-156x104.jpg 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/iStock-1424927111-600x400.jpg 600w\" sizes=\"(max-width: 724px) 100vw, 724px\" \/><\/a><\/figure>\n\n\n\n<p>Para administrar um neg\u00f3cio de caixas de assinatura, voc\u00ea n\u00e3o precisa nem mesmo ser o criador dos produtos dentro das caixas - apenas algu\u00e9m que saiba como montar uma caixa atraente de produtos regularmente.<\/p>\n\n\n\n<p>Mas voc\u00ea definitivamente <em>fazer <\/em>precisam utilizar o modelo de assinatura. O WordPress + MemberPress torna simples e r\u00e1pido o processo.<\/p>\n\n\n\n<div class=\"block-mp-button-wrap\">\n\t<a id=\"button-block_e6cddc2d4af4aa18cf662bf458603b4c\" href=\"https:\/\/memberpress.com\/pt\/blog\/creating-a-subscription-box-business-in-memberpress\/\" target=\"_blank\" class=\"button button-blue center\">LEIA >> Como criar um neg\u00f3cio de caixa de assinatura com o WordPress<\/a>\n<\/div>\n\n\n\n\n<h4 class=\"wp-block-heading\">Produtos de software<\/h4>\n\n\n\n<p>Hoje em dia, o software pode ser comprado e baixado on-line com facilidade. Ele tamb\u00e9m requer atualiza\u00e7\u00f5es e suporte constantes. <\/p>\n\n\n\n<p>Esses tr\u00eas fatores o tornam um produto ideal para ser vendido com o modelo de assinatura. Por exemplo, <strong>O MemberPress.com foi criado e \u00e9 gerenciado com - voc\u00ea adivinhou - MemberPress<\/strong>!<\/p>\n\n\n\n<p><a href=\"https:\/\/krisp.ai\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Krisp.ai<\/a> \u00e9 outro grande exemplo. Essa plataforma de aprimoramento de \u00e1udio \u00e9 vendida, distribu\u00edda e atendida em um site da MemberPress.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/krisp-ai-pricing.jpg\"><img decoding=\"async\" width=\"1024\" height=\"1008\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/krisp-ai-pricing-1024x1008.jpg\" alt=\"Captura de tela da p\u00e1gina de pre\u00e7os do Krisp.ai\" class=\"wp-image-49489\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/krisp-ai-pricing-1024x1008.jpg 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/krisp-ai-pricing-300x295.jpg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/krisp-ai-pricing-768x756.jpg 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/krisp-ai-pricing-1536x1513.jpg 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/krisp-ai-pricing-173x170.jpg 173w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/krisp-ai-pricing-624x614.jpg 624w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/krisp-ai-pricing-695x684.jpg 695w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/krisp-ai-pricing-1046x1030.jpg 1046w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/krisp-ai-pricing-526x518.jpg 526w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/krisp-ai-pricing-156x154.jpg 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/krisp-ai-pricing-1080x1064.jpg 1080w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/krisp-ai-pricing.jpg 1640w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p>Assim como o pr\u00f3prio produto MemberPress, o modelo de assinatura facilita a oferta de suporte e manuten\u00e7\u00e3o para o Krisp.ai.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Empresas de tijolo e argamassa<\/h3>\n\n\n\n<p>Voc\u00ea deve estar se perguntando como suas empresas de B+M poderiam se beneficiar de um site de associa\u00e7\u00e3o. <em>Mas ele 100% pode!<\/em><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/12\/iStock-1317277259.jpg\"><img decoding=\"async\" width=\"724\" height=\"483\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/12\/iStock-1317277259.jpg\" alt=\"Propriet\u00e1rio de floricultura de tijolo e argamassa\" class=\"wp-image-49500\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/12\/iStock-1317277259.jpg 724w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/12\/iStock-1317277259-300x200.jpg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/12\/iStock-1317277259-255x170.jpg 255w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/12\/iStock-1317277259-700x467.jpg 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/12\/iStock-1317277259-156x104.jpg 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/12\/iStock-1317277259-600x400.jpg 600w\" sizes=\"(max-width: 724px) 100vw, 724px\" \/><\/a><\/figure>\n\n\n\n<p>Ao adicionar um componente de associa\u00e7\u00e3o, sua empresa de B+M pode gerar todos os tipos de <strong>fluxos de receitas recorrentes<\/strong> aos quais voc\u00ea n\u00e3o teria acesso de outra forma. Pense em coisas como...<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Programas de pr\u00eamios para clientes VIP<\/li>\n\n\n\n<li>Alternativas de servi\u00e7os virtuais<\/li>\n\n\n\n<li>Agendamento on-line<\/li>\n\n\n\n<li>Acesso \u00e0 c\u00e2mera web no local<\/li>\n<\/ul>\n\n\n\n<p>Na verdade, a \u00fanica limita\u00e7\u00e3o \u00e9 sua imagina\u00e7\u00e3o. E como voc\u00ea \u00e9 um empreendedor, isso n\u00e3o deve ser um problema.<\/p>\n\n\n\n<p>Pegue <a href=\"https:\/\/www.thesweetspot.golf\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">O ponto ideal<\/a> por exemplo. Essa experi\u00eancia de golfe da B+M usa o MemberPress para gerenciar seu programa de associa\u00e7\u00e3o - tudo, desde pagamentos at\u00e9 agendamento.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/sweet-spot-memberships-scaled.jpg\"><img decoding=\"async\" width=\"1024\" height=\"309\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/sweet-spot-memberships-1024x309.jpg\" alt=\"Planos de associa\u00e7\u00e3o do The Sweet Spot Golf\" class=\"wp-image-49490\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/sweet-spot-memberships-1024x309.jpg 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/sweet-spot-memberships-300x90.jpg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/sweet-spot-memberships-768x231.jpg 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/sweet-spot-memberships-1536x463.jpg 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/sweet-spot-memberships-2048x617.jpg 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/sweet-spot-memberships-564x170.jpg 564w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/sweet-spot-memberships-840x253.jpg 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/sweet-spot-memberships-1216x366.jpg 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/sweet-spot-memberships-1832x552.jpg 1832w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/sweet-spot-memberships-700x211.jpg 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/sweet-spot-memberships-156x47.jpg 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/sweet-spot-memberships-1080x325.jpg 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p><a href=\"https:\/\/mbscnutrition.com\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Rancho Dunrovin<\/a> \u00e9 outra empresa de B+M que executa um componente de associa\u00e7\u00e3o usando o MemberPress.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/dunrovin-village-signup.jpg\"><img decoding=\"async\" width=\"1024\" height=\"756\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/dunrovin-village-signup-1024x756.jpg\" alt=\"P\u00e1gina de registro de membro da webcam do Dunrovin Ranch\" class=\"wp-image-49491\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/dunrovin-village-signup-1024x756.jpg 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/dunrovin-village-signup-300x222.jpg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/dunrovin-village-signup-768x567.jpg 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/dunrovin-village-signup-1536x1134.jpg 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/dunrovin-village-signup-2048x1512.jpg 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/dunrovin-village-signup-230x170.jpg 230w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/dunrovin-village-signup-831x614.jpg 831w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/dunrovin-village-signup-926x684.jpg 926w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/dunrovin-village-signup-1395x1030.jpg 1395w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/dunrovin-village-signup-700x518.jpg 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/dunrovin-village-signup-156x115.jpg 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/dunrovin-village-signup-1080x797.jpg 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p>O rancho criou uma s\u00f3lida <strong>fluxo de renda passivo<\/strong> por <strong>monetiza\u00e7\u00e3o <\/strong>acesso \u00e0 sua popular webcam no local, 24 horas por dia, 7 dias por semana.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\">\n\n\n\n<p>H\u00e1 realmente um milh\u00e3o e mais de maneiras de adicionar um componente de associa\u00e7\u00e3o ao seu neg\u00f3cio on-line. Para obter mais inspira\u00e7\u00e3o, visite esta p\u00e1gina:<\/p>\n\n\n\n<div class=\"block-mp-button-wrap\">\n\t<a id=\"button-block_9c4ad9b9e19790e434d87310f438da89\" href=\"https:\/\/memberpress.com\/pt\/blog\/memberpress-website-examples\/\" target=\"_blank\" class=\"button button-blue center\">LEIA >> Mais de 100 exemplos de sites de assinatura (na vida real)<\/a>\n<\/div>\n\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Tips_for_Adding_Memberships_to_the_Mix\"><\/span>Dicas para adicionar associa\u00e7\u00f5es ao mix<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Quando voc\u00ea estiver pronto para mudar seu neg\u00f3cio para o modelo de associa\u00e7\u00e3o ou apenas adicionar um fluxo de renda extra \u00e0 mistura, aqui est\u00e3o algumas dicas adicionais <strong>dicas para ajudar voc\u00ea a come\u00e7ar<\/strong>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Oferecer servi\u00e7os produtivos<\/h3>\n\n\n\n<p>Mencionamos acima a oferta de pacotes de servi\u00e7os. Outra op\u00e7\u00e3o relacionada \u00e9 <strong>criar um \u00fanico pacote<\/strong>. Em seguida, comercialize-o para seu p\u00fablico-alvo. <\/p>\n\n\n\n<p>Para um <strong>Escritor aut\u00f4nomo<\/strong>Por exemplo, pode ser um pacote de assinatura que inclui um pre\u00e7o fixo para quatro publica\u00e7\u00f5es de 500 palavras no blog por m\u00eas.<\/p>\n\n\n\n<p>Com um servi\u00e7o produtivizado, um cliente se torna membro e, a cada m\u00eas, recebe a mesma quantidade de conte\u00fado no mesmo formato que todos os seus outros clientes.<\/p>\n\n\n\n<div class=\"block-mp-button-wrap\">\n\t<a id=\"button-block_3f21db0c39221f97b37d4def366c5a29\" href=\"https:\/\/memberpress.com\/pt\/blog\/sell-writing-services\/\" target=\"_blank\" class=\"button button-blue center\">LEIA >> Como vender seus textos on-line<\/a>\n<\/div>\n\n\n\n\n<p>Embora voc\u00ea ainda esteja fornecendo conte\u00fado exclusivo para cada cliente, esse modelo elimina grande parte das negocia\u00e7\u00f5es e outras tarefas demoradas que envolvem oferecer algo diferente para cada cliente.<\/p>\n\n\n\n<p>Com servi\u00e7os produtizados, voc\u00ea tamb\u00e9m trabalha com processos e procedimentos rigorosos, em vez de tratar cada trabalho como uma tarefa \u00fanica. <\/p>\n\n\n\n<p>Como a sua equipe pode seguir esses sistemas para prestar o mesmo servi\u00e7o a todos os seus membros, esse formato facilita muito a terceiriza\u00e7\u00e3o e o dimensionamento.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Criar cursos on-line<\/h3>\n\n\n\n<p>Os cursos on-line s\u00e3o uma das melhores maneiras de adicionar um fluxo de renda passiva baseado em assinaturas ao seu neg\u00f3cio.<\/p>\n\n\n\n<p>Como dissemos, se as pessoas est\u00e3o pagando por sua experi\u00eancia, voc\u00ea pode monetizar esse conhecimento e disponibiliz\u00e1-lo para seus membros pagantes. <\/p>\n\n\n\n<div class=\"block-mp-button-wrap\">\n\t<a id=\"button-block_a400414a2b8922c5ea1afa07607aa1d0\" href=\"https:\/\/memberpress.com\/pt\/blog\/sell-courses-on-wordpress\/\" target=\"_blank\" class=\"button button-blue center\">LEIA >> Como vender cursos com o WordPress<\/a>\n<\/div>\n\n\n\n\n<p>Voc\u00ea pode criar esse conte\u00fado uma vez, desenvolv\u00ea-lo e coloc\u00e1-lo em um curso pago no MemberPress e, em seguida, observar a receita continuar entrando.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Criar uma comunidade<\/h3>\n\n\n\n<p>Uma comunidade on-line \u00e9 uma estrat\u00e9gia comprovadamente eficaz de reten\u00e7\u00e3o de clientes. Ela tamb\u00e9m seria um \u00f3timo complemento para a <strong>Programa de clientes VIP<\/strong> que mencionamos acima.<\/p>\n\n\n\n<p>Quando voc\u00ea cria e gerencia uma comunidade em torno de sua empresa, voc\u00ea est\u00e1 fazendo <a href=\"https:\/\/memberpress.com\/pt\/add-a-discussion-forum-to-your-wordpress-membership-site-with-bbpress\/\">um espa\u00e7o onde seus membros podem se comunicar entre si<\/a>, A equipe de vendas da empresa tem acesso a descontos especiais, mant\u00e9m-se informada, participa de eventos especiais e simplesmente se sente \u201cparte do grupo\u201d.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Comece algo totalmente novo<\/h3>\n\n\n\n<p>Talvez voc\u00ea n\u00e3o esteja interessado no modelo de neg\u00f3cios de associa\u00e7\u00e3o\/assinatura para o seu neg\u00f3cio atual. Mas voc\u00ea est\u00e1 interessado nos benef\u00edcios do modelo de associa\u00e7\u00e3o, como receita recorrente e atendimento a um p\u00fablico mais amplo.<\/p>\n\n\n\n<p>Se esse for o caso, considere a possibilidade de iniciar um empreendimento completamente novo, separado de seu neg\u00f3cio atual. <\/p>\n\n\n\n<p>Voc\u00ea tem alguma <strong>hobbies <\/strong>ou <strong>\u00e1reas de especializa\u00e7\u00e3o<\/strong> pelas quais as pessoas possam estar dispostas a pagar?<\/p>\n\n\n\n<p>Talvez voc\u00ea seja um profissional experiente <strong>pianista<\/strong>? Considere come\u00e7ar uma escola de m\u00fasica on-line como <a href=\"https:\/\/memberpress.com\/pt\/blog\/the-guitar-lesson-customer-story\/\" target=\"_blank\" rel=\"noopener\" title=\"\">TheGuitarLesson.com<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<span class=\"XPYJzDtWw5S\"><div class=\"responsive-video\"><iframe title=\"Hist\u00f3rias de clientes: O professor de m\u00fasica se torna virtual + consegue viver em tempo integral com o WordPress (MemberPress)\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/W_Hc2YUdQMQ?feature=oembed&enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div><\/span>\n<\/div><figcaption class=\"wp-element-caption\">veja como este her\u00f3i da guitarra transformou sua paix\u00e3o em um neg\u00f3cio que est\u00e1 explodindo<\/figcaption><\/figure>\n\n\n\n<p>Ou talvez voc\u00ea seja excelente em ioga. Tente vender sua experi\u00eancia como Helen Faliveno com <a href=\"https:\/\/memberpress.com\/pt\/blog\/memberpress-customer-story-mymindfulmovement-watch-now\/\" target=\"_blank\" rel=\"noopener\" title=\"\">Meu movimento consciente<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<span class=\"YkD94ouOPHBhIVCldT2vbxrLftGzsQqNK0A\"><div class=\"responsive-video\"><iframe title=\"Hist\u00f3rias de clientes: Professora de ioga n\u00e3o-t\u00e9cnica que virou empres\u00e1ria digital (MemberPress)\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/YPuyjf4Qick?feature=oembed&enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div><\/span>\n<\/div><\/figure>\n\n\n\n<p>Voc\u00ea pode at\u00e9 criar um site de associa\u00e7\u00e3o separado de sua empresa, mas que ensine outras pessoas a come\u00e7ar a trabalhar em sua \u00e1rea atual. <\/p>\n\n\n\n<p>Por exemplo, se voc\u00ea for um <strong>fot\u00f3grafo aut\u00f4nomo<\/strong>Se voc\u00ea \u00e9 um fot\u00f3grafo freelancer, inicie um curso on-line que ensine outras pessoas a entrar no mundo da fotografia freelancer ou apenas a tirar fotos melhores.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.christinajonesphoto.com\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Christina Jones Photography<\/a> \u00e9 um neg\u00f3cio de fotografia on-line totalmente alimentado pelo MemberPress. Mas ele serve como um \u00f3timo exemplo de complementa\u00e7\u00e3o de um neg\u00f3cio de servi\u00e7os com cursos on-line:<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/christina-jones-classes-scaled.jpg\"><img decoding=\"async\" width=\"1024\" height=\"509\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/christina-jones-classes-1024x509.jpg\" alt=\"Curso on-line da Christina Jones Photography\" class=\"wp-image-49496\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/christina-jones-classes-1024x509.jpg 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/christina-jones-classes-300x149.jpg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/christina-jones-classes-768x382.jpg 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/christina-jones-classes-1536x764.jpg 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/christina-jones-classes-2048x1019.jpg 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/christina-jones-classes-342x170.jpg 342w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/christina-jones-classes-840x418.jpg 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/christina-jones-classes-1216x605.jpg 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/christina-jones-classes-1832x911.jpg 1832w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/christina-jones-classes-700x348.jpg 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/christina-jones-classes-156x78.jpg 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/05\/christina-jones-classes-1080x537.jpg 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p>Com as ferramentas certas e o compromisso de criar conte\u00fado \u00fatil, bem como a disposi\u00e7\u00e3o de comercializar seu projeto para seu p\u00fablico-alvo, a cria\u00e7\u00e3o de um site de associa\u00e7\u00e3o lucrativo \u00e9 poss\u00edvel para muitas pessoas.<\/p>\n\n\n\n<p>Lembre-se de que n\u00e3o \u00e9 necess\u00e1rio ser um especialista na \u00e1rea escolhida, basta saber mais do que as pessoas que voc\u00ea est\u00e1 ajudando.<\/p>\n\n\n\n<p>Mas antes de come\u00e7ar, n\u00e3o deixe de conferir nosso <a href=\"https:\/\/memberpress.com\/pt\/validate-your-membership-site-idea\/\">guia para validar sua ideia de site de associa\u00e7\u00e3o<\/a> para evitar a perda de tempo, esfor\u00e7o e dinheiro em um projeto que ningu\u00e9m quer.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Final_Thoughts\"><\/span>Considera\u00e7\u00f5es finais<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Isso exigir\u00e1 algum esfor\u00e7o e pensamento criativo, mas as recompensas que sua empresa colher\u00e1 ao adotar o modelo de associa\u00e7\u00e3o\/assinatura far\u00e3o com que tudo valha a pena.<\/p>\n\n\n\n<p>Isso \u00e9 especialmente verdadeiro se voc\u00ea realmente gosta da ideia de obter receita recorrente e previs\u00edvel e de expandir seus neg\u00f3cios.<\/p>\n\n\n\n<div class=\"full-width-cta blue image-left\">\n\t<div class=\"full-width-cta-container\">\n\t\t<div class=\"full-width-cta__image\">\n\t\t\t<img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/Guy1.webp\" alt=\"caractere cta\" loading=\"lazy\" width=\"485\" height=\"432\" srcset=\"https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/transparent.gif 1w, https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/Guy1-mobile.webp 543w, https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/Guy1.webp 485w\" sizes=\"auto, (max-width: 767px) 1px, (max-width: 1023px) 543px, 485px\">\n\t\t<\/div>\n\t\t<div class=\"full-width-cta__text\">\n\t\t\t<h3>Obtenha o MemberPress hoje mesmo!<\/h3>\n\t\t\t<div><p>Transforme seu site WordPress em uma m\u00e1quina de fazer dinheiro<\/p>\n<\/div>\n\t\t\t<div class=\"pricing-cta\">\n\t\t\t\t<a href=\"https:\/\/memberpress.com\/pt\/plans\/pricing\/\" class=\"cta-button\">\n\t\t\t\t\tObtenha o MemberPress agora\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/long-arrow-right-white.svg\" class=\"arrow-red\" alt=\"seta\" width=\"20\" height=\"14\">\n\t\t\t\t<\/a>\n\t\t\t\t<a href=\"https:\/\/memberpress.com\/pt\/features\">Ver todos os recursos<\/a>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n\n<p>Voc\u00ea est\u00e1 pensando em fazer a transi\u00e7\u00e3o para o modelo de associa\u00e7\u00e3o? Compartilhe suas ideias na se\u00e7\u00e3o de coment\u00e1rios abaixo.<\/p>\n\n\n<\/body><\/html>","protected":false},"excerpt":{"rendered":"<p>It\u2019s a lot easier and more affordable than you think! In this guide we\u2019ll show you how to adopt a subscription business model and start generating passive income like nobody\u2019s business! First, we\u2019ll cover some of the benefits of the membership model. Then we\u2019ll look at some businesses that are well suited to making the [\u2026]<\/p>\n","protected":false},"author":1,"featured_media":49481,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_strive_editorial_status":"not-started","_strive_copy_of":0,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","_strive_checklists":"\"\"","_strive_active_checklist":"62291e2bb2422","_strive_post_notes":"","footnotes":""},"categories":[69,658,942,134,94,102,792,854],"tags":[70,346,95,1023],"class_list":{"0":"post-18027","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-advice","8":"category-business-ideas","9":"category-customer-stories","10":"category-how-to-2","11":"category-marketing","12":"category-monetization","13":"category-courses","14":"category-use-case","15":"tag-membership-site","16":"tag-passive-income","17":"tag-recurring-billing","18":"tag-recurring-revenue","19":"entry"},"acf":{"plans":["scale"],"is_featured":false,"download_source":"none","mothership_slug":"","download_url":""},"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t<meta 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