{"id":19493,"date":"2019-10-09T09:38:09","date_gmt":"2019-10-09T15:38:09","guid":{"rendered":"https:\/\/memberpress.com\/?p=19493"},"modified":"2025-09-04T11:34:43","modified_gmt":"2025-09-04T15:34:43","slug":"how-to-plan-a-meetup-for-your-membership-customers","status":"publish","type":"post","link":"https:\/\/memberpress.com\/pt\/blog\/how-to-plan-a-meetup-for-your-membership-customers\/","title":{"rendered":"Como planejar um encontro para seus clientes de associa\u00e7\u00e3o"},"content":{"rendered":"<p>Quando voc\u00ea tem um neg\u00f3cio on-line, especialmente um neg\u00f3cio de associa\u00e7\u00e3o, \u00e9 raro ter a chance de conhecer seus clientes pessoalmente. <\/p>\n\n\n\n<p>Uma \u00f3tima maneira de se conectar com os clientes do seu site de associa\u00e7\u00e3o e criar novos relacionamentos \u00e9 organizando um encontro!<\/p>\n\n\n\n<p>Um meetup \u00e9 um evento em que voc\u00ea pode reunir seus clientes em uma sala para fazer contatos, aprender e simplesmente se divertir. \u00c0s vezes, os encontros envolvem um palestrante, um aspecto de networking ou apenas uma atividade divertida para o grupo fazer em conjunto. <\/p>\n\n\n\n<p><a href=\"https:\/\/memberpress.com\/pt\/?p=34873\" target=\"_blank\" rel=\"noopener noreferrer\">Encontros <\/a>pode ser muito divertido, uma \u00f3tima maneira de compartilhar seu neg\u00f3cio on-line com o p\u00fablico e um excelente meio de <a href=\"https:\/\/memberpress.com\/pt\/blog\/membership-site-retention\/\" title=\"\">reten\u00e7\u00e3o de membros<\/a>. No entanto, isso tamb\u00e9m pode dar muito trabalho. Nesta publica\u00e7\u00e3o, daremos algumas dicas para ajud\u00e1-lo a criar um encontro bem-sucedido que seus clientes on-line jamais esquecer\u00e3o!<\/p>\n\n\n\n<p class=\"has-medium-font-size\"><strong>Certifique-se de que voc\u00ea tenha um n\u00famero suficiente de pessoas interessadas em um encontro<\/strong><\/p>\n\n\n\n<p>Quando voc\u00ea come\u00e7a a construir sua base de clientes e a criar clientes fi\u00e9is, pode ser f\u00e1cil preparar o cen\u00e1rio para um encontro. No entanto, \u00e0s vezes, voc\u00ea precisa ter certeza de que seus clientes est\u00e3o interessados em realizar o evento, caso contr\u00e1rio, voc\u00ea ficar\u00e1 muito desapontado.<\/p>\n\n\n\n<p>Portanto, antes de definir qualquer plano importante, fa\u00e7a uma pesquisa ou envie e-mails e pergunte aos seus clientes se eles estariam interessados em se reunir pessoalmente. N\u00e3o tenha medo de perguntar quais atividades eles gostam, onde est\u00e3o localizados ou de que tipo de comida gostam. Tudo isso os deixar\u00e1 animados com o evento e far\u00e1 com que a tentativa valha ainda mais a pena.<\/p>\n\n\n\n<p class=\"has-medium-font-size\"><strong>D\u00ea a si mesmo tempo para planejar<\/strong><\/p>\n\n\n\n<p>Um dos maiores erros que as pessoas cometem ao planejar um evento \u00e9 presumir que podem simplesmente organizar algo em um curto espa\u00e7o de tempo e que tudo dar\u00e1 certo. Nunca, NUNCA, subestime o poder do planejamento. Voc\u00ea se agradecer\u00e1 por isso mais tarde.<\/p>\n\n\n\n<p>Mapeie cuidadosamente seu plano para o evento - que tipo de clima voc\u00ea quer ter? Quais locais se encaixam nesse clima? Voc\u00ea ter\u00e1 de sair da cidade para o evento? Onde est\u00e1 localizada a maioria de seus membros? Quanto voc\u00ea quer gastar? Voc\u00ea quer que seja um evento pago ou gratuito? H\u00e1 muito o que pensar!<\/p>\n\n\n\n<p>Se voc\u00ea se der pelo menos alguns meses de anteced\u00eancia para planejar as coisas, isso o ajudar\u00e1 a realizar um evento melhor e a fazer com que seus clientes tenham uma experi\u00eancia digna.<\/p>\n\n\n\n<p class=\"has-medium-font-size\"><strong>N\u00e3o se sobrecarregue<\/strong><\/p>\n\n\n\n<p>Outra coisa que as pessoas tendem a fazer quando organizam um evento ao vivo e presencial \u00e9 exagerar muito cedo. \u00c9 \u00f3timo querer realizar um evento espetacular que impressionar\u00e1 seus clientes, mas voc\u00ea tamb\u00e9m n\u00e3o quer comer mais do que pode mastigar e seu evento se tornar um grande fracasso.<\/p>\n\n\n\n<p>N\u00e3o h\u00e1 problema em come\u00e7ar pequeno e simples! Comece com um simples encontro em um restaurante e fa\u00e7a uma boa confraterniza\u00e7\u00e3o. \u00c9 simples, direto ao ponto e, ainda assim, algo que voc\u00ea e seus clientes possam desfrutar. Depois, se seus convidados realmente gostarem e manifestarem interesse em repetir o evento, voc\u00ea poder\u00e1 torn\u00e1-lo um pouco maior a cada vez.<\/p>\n\n\n\n<p class=\"has-medium-font-size\"><strong>N\u00e3o leve as coisas a s\u00e9rio<\/strong><\/p>\n\n\n\n<p>Quando se lida com clientes on-line que est\u00e3o potencialmente espalhados pelo pa\u00eds ou pelo mundo, \u00e9 preciso entender que nem todos estar\u00e3o interessados ou poder\u00e3o comparecer ao encontro. \u00c0s vezes, talvez voc\u00ea n\u00e3o tenha o maior n\u00famero de pessoas em seu primeiro evento. Mas n\u00e3o tem problema! N\u00e3o deixe que isso o desanime!<\/p>\n\n\n\n<p>\u00c9 \u00f3timo ter sonhos e metas para esse grande encontro, mas n\u00e3o se decepcione se n\u00e3o tiver o n\u00famero de pessoas que esperava ou se n\u00e3o atingir sua meta - algumas coisas levam tempo, mas isso n\u00e3o significa que voc\u00ea seja um fracasso. Continue insistindo e voc\u00ea ter\u00e1 o encontro dos seus sonhos em pouco tempo!<\/p>\n\n\n\n<p class=\"has-medium-font-size\"><strong>Divirta-se com isso!<\/strong><\/p>\n\n\n\n<p>Por \u00faltimo, mas n\u00e3o menos importante, n\u00e3o se esque\u00e7a de se permitir aproveitar o processo! H\u00e1 muito trabalho \u00e1rduo no planejamento e na prepara\u00e7\u00e3o de um evento, mas n\u00e3o se esque\u00e7a de se permitir relaxar com seus convidados no grande dia! Esse evento n\u00e3o \u00e9 apenas para voc\u00ea conhecer seus clientes, mas tamb\u00e9m \u00e9 outra maneira de comemorar voc\u00ea e seu neg\u00f3cio on-line bem-sucedido!<\/p>\n\n\n\n<p>O planejamento de eventos pode dar muito trabalho, especialmente quando se est\u00e1 fazendo a transi\u00e7\u00e3o do trabalho on-line. Mas o melhor de tudo \u00e9 que n\u00e3o \u00e9 imposs\u00edvel. Se voc\u00ea mantiver nossas dicas em mente, estar\u00e1 no caminho certo para criar um encontro bem-sucedido que seja ben\u00e9fico para voc\u00ea e seus clientes!<\/p>\n\n\n\n<p><em>Voc\u00ea j\u00e1 planejou ou participou de um encontro antes? Conte-nos sobre isso!<\/em><\/p>\n\n\n\n<p>\n\nSe voc\u00ea gostou desta postagem, siga-nos em <a rel=\"noreferrer noopener\" href=\"https:\/\/www.facebook.com\/memberpress\" target=\"_blank\">Facebook<\/a> para obter mais conte\u00fado excelente. Voc\u00ea tamb\u00e9m pode encontrar o MemberPress em <a rel=\"noreferrer noopener\" href=\"https:\/\/twitter.com\/memberpress\" target=\"_blank\">Twitter<\/a> e <a rel=\"noreferrer noopener\" href=\"https:\/\/www.instagram.com\/memberpress\/\" target=\"_blank\">Instagram<\/a>.\n\n<\/p>","protected":false},"excerpt":{"rendered":"<p>When you have an online business, especially a membership business, it\u2019s rare that you actually get a chance to meet your customers in person. One great way to connect with your membership site customers and build new relationships is by hosting a meetup! A meetup is an event where you can gather your customers together [\u2026]<\/p>\n","protected":false},"author":20788,"featured_media":19521,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_strive_editorial_status":"not-started","_strive_copy_of":0,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","_strive_checklists":"\"\"","_strive_active_checklist":"62291e2bb2422","_strive_post_notes":"","footnotes":""},"categories":[69,144,134],"tags":[587,586,574,462,322],"class_list":{"0":"post-19493","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-advice","8":"category-business","9":"category-how-to-2","10":"tag-customer-retention","11":"tag-event-planning","12":"tag-meetup","13":"tag-membership-business","14":"tag-online-business","15":"entry"},"acf":{"plans":["scale"],"is_featured":false,"download_source":"none","mothership_slug":"","download_url":""},"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 4.9.6.2 - aioseo.com -->\n\t<meta name=\"description\" content=\"When you have an online business, especially a membership business, it&#039;s rare that you actually get a chance to meet your customers in person. 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"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>One great way to connect with your membership site customers and build new relationships is by hosting a meetup!<\/p>","content":[{"type":"text","data":"One great way to connect with your membership site customers and build new relationships is by hosting a meetup!"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>A meetup is an event where you can gather your customers together in one room to network, learn, and just have a great time together. Sometimes meetups involve a speaker, a networking aspect, or just a fun activity for the group to do together. <\/p>","content":[{"type":"text","data":"A meetup is an event where you can gather your customers together in one room to network, learn, and just have a great time together. Sometimes meetups involve a speaker, a networking aspect, or just a fun activity for the group to do together. "}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p><a href=\"https:\/\/memberpress.com\/?p=34873\" target=\"_blank\" rel=\"noopener noreferrer\">Meetups <\/a>can be a lot of fun, a great way to share your online business with the public, and an excellent means of <a href=\"https:\/\/memberpress.com\/blog\/membership-site-retention\/\" title=\"\">member retention<\/a>. However, it can also be a lot of work. In this post, we will give you a few tips to help you create a successful meetup that your online customers will never forget!<\/p>","content":[{"type":"text","data":"<a href=\"https:\/\/memberpress.com\/?p=34873\" target=\"_blank\" rel=\"noopener noreferrer\">Meetups <\/a>can be a lot of fun, a great way to share your online business with the public, and an excellent means of <a href=\"https:\/\/memberpress.com\/blog\/membership-site-retention\/\" title=\"\">member retention<\/a>. However, it can also be a lot of work. In this post, we will give you a few tips to help you create a successful meetup that your online customers will never forget!"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p class=\"has-medium-font-size\"><strong>Ensure You Have Enough People Interested in a Meetup<\/strong><\/p>","content":[{"type":"text","data":"<p class=\"has-medium-font-size\"><strong>Ensure You Have Enough People Interested in a Meetup<\/strong><\/p>"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{},"fontSize":"20px"}},{"type":"core\/paragraph","render":"<p>When you start to build up your customer base and create loyal customers, it can be easy to set the stage for a meetup. However, sometimes, you need to make sure your customers are interested in having the event, or else you will find yourself highly disappointed.<\/p>","content":[{"type":"text","data":"When you start to build up your customer base and create loyal customers, it can be easy to set the stage for a meetup. However, sometimes, you need to make sure your customers are interested in having the event, or else you will find yourself highly disappointed."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>So before you set any major plans in stone, take a poll or send out emails and ask your customers if they would be interested in getting together in person. Don't be afraid to ask them what activities they like, where they are located, or what food they like. All of this will get them excited about the event and make an attempt even more worthwhile.<\/p>","content":[{"type":"text","data":"So before you set any major plans in stone, take a poll or send out emails and ask your customers if they would be interested in getting together in person. Don't be afraid to ask them what activities they like, where they are located, or what food they like. All of this will get them excited about the event and make an attempt even more worthwhile."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p class=\"has-medium-font-size\"><strong>Give Yourself Time to Plan<\/strong><\/p>","content":[{"type":"text","data":"<p class=\"has-medium-font-size\"><strong>Give Yourself Time to Plan<\/strong><\/p>"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{},"fontSize":"20px"}},{"type":"core\/paragraph","render":"<p>One of the biggest mistakes people make when planning an event is assuming that they can just throw something together in a short period and that everything will work out. Never EVER underestimate the power of planning. You will thank yourself for it later.<\/p>","content":[{"type":"text","data":"One of the biggest mistakes people make when planning an event is assuming that they can just throw something together in a short period and that everything will work out. Never EVER underestimate the power of planning. You will thank yourself for it later."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>Carefully map out your plan for the event - what kind of vibe do you want to have? What venues fit that vibe? Will you have to go out of town for the event? Where are most of your members located? How much do you want to spend? Do you want it to be a paid or free event? There's a lot to think about!<\/p>","content":[{"type":"text","data":"Carefully map out your plan for the event - what kind of vibe do you want to have? What venues fit that vibe? Will you have to go out of town for the event? Where are most of your members located? How much do you want to spend? Do you want it to be a paid or free event? There's a lot to think about!"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>Giving yourself at least a few months in advance to map things out will help you to have a better event and make your customers have a worthy experience.<\/p>","content":[{"type":"text","data":"Giving yourself at least a few months in advance to map things out will help you to have a better event and make your customers have a worthy experience."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p class=\"has-medium-font-size\"><strong>Don't Overwhelm Yourself<\/strong><\/p>","content":[{"type":"text","data":"<p class=\"has-medium-font-size\"><strong>Don't Overwhelm Yourself<\/strong><\/p>"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{},"fontSize":"20px"}},{"type":"core\/paragraph","render":"<p>Another thing that people tend to do when hosting a live, in-person event is that they go too big too early. It's great to want to have a spectacular event that will impress your customers, but you also don't want to bite off more than you can chew, and your event turns into a big bust.<\/p>","content":[{"type":"text","data":"Another thing that people tend to do when hosting a live, in-person event is that they go too big too early. It's great to want to have a spectacular event that will impress your customers, but you also don't want to bite off more than you can chew, and your event turns into a big bust."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>It's okay to start small and simple! Begin with a simple meetup at a restaurant and have a nice mixer. It's simple, straight to the point, yet still, something that you and your customers can enjoy. Then, if your guests really enjoyed it and expressed interest in doing it again, you can make your event a little bigger each time.<\/p>","content":[{"type":"text","data":"It's okay to start small and simple! Begin with a simple meetup at a restaurant and have a nice mixer. It's simple, straight to the point, yet still, something that you and your customers can enjoy. Then, if your guests really enjoyed it and expressed interest in doing it again, you can make your event a little bigger each time."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p class=\"has-medium-font-size\"><strong>Don't Take Things to Heart<\/strong><\/p>","content":[{"type":"text","data":"<p class=\"has-medium-font-size\"><strong>Don't Take Things to Heart<\/strong><\/p>"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{},"fontSize":"20px"}},{"type":"core\/paragraph","render":"<p>When you are dealing with online customers that are potentially spread out across the country or the world, you have to understand that not everyone will be interested or able to come to the meetup. Sometimes you may not have the biggest crowd during your very first event. But that's okay! Don't let that get you down!<\/p>","content":[{"type":"text","data":"When you are dealing with online customers that are potentially spread out across the country or the world, you have to understand that not everyone will be interested or able to come to the meetup. Sometimes you may not have the biggest crowd during your very first event. But that's okay! Don't let that get you down!"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>It's great to have dreams and goals of this massive meetup, but don't let it disappoint you if you don't have as many people as you expected or reach your goal \u2013 some things take time, that doesn't mean you are a failure. Just keep pushing, and you'll have the meetup of your dreams in no time!<\/p>","content":[{"type":"text","data":"It's great to have dreams and goals of this massive meetup, but don't let it disappoint you if you don't have as many people as you expected or reach your goal \u2013 some things take time, that doesn't mean you are a failure. Just keep pushing, and you'll have the meetup of your dreams in no time!"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p class=\"has-medium-font-size\"><strong>Have Fun With It!<\/strong><\/p>","content":[{"type":"text","data":"<p class=\"has-medium-font-size\"><strong>Have Fun With It!<\/strong><\/p>"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{},"fontSize":"20px"}},{"type":"core\/paragraph","render":"<p>Last but not least, don't forget to allow yourself to enjoy the process! There is a lot of hard work that goes into planning and preparing for an event, but be sure that you allow yourself to unwind with your guests on the big day! Not only is this event for you to meet your customers, but it's also another way to celebrate you and your successful online business!<\/p>","content":[{"type":"text","data":"Last but not least, don't forget to allow yourself to enjoy the process! There is a lot of hard work that goes into planning and preparing for an event, but be sure that you allow yourself to unwind with your guests on the big day! Not only is this event for you to meet your customers, but it's also another way to celebrate you and your successful online business!"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>Event planning can be a lot of work, especially when you are transitioning from working online. But the great thing is that it isn't impossible. If you keep our tips in mind, you will be on your way to creating a successful meetup that is beneficial for you and your customers!<\/p>","content":[{"type":"text","data":"Event planning can be a lot of work, especially when you are transitioning from working online. But the great thing is that it isn't impossible. If you keep our tips in mind, you will be on your way to creating a successful meetup that is beneficial for you and your customers!"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p><em>Have you ever planned or attended a meetup before? Tell us about it!<\/em><\/p>","content":[{"type":"text","data":"<em>Have you ever planned or attended a meetup before? Tell us about it!<\/em>"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>\n\nIf you liked this post, then please follow us on <a rel=\"noreferrer noopener\" href=\"https:\/\/www.facebook.com\/memberpress\" target=\"_blank\">Facebook<\/a> for more great content. You can also find MemberPress on <a rel=\"noreferrer noopener\" href=\"https:\/\/twitter.com\/memberpress\" target=\"_blank\">Twitter<\/a> and <a rel=\"noreferrer noopener\" href=\"https:\/\/www.instagram.com\/memberpress\/\" target=\"_blank\">Instagram<\/a>.\n\n<\/p>","content":[{"type":"text","data":"\n\nIf you liked this post, then please follow us on <a rel=\"noreferrer noopener\" href=\"https:\/\/www.facebook.com\/memberpress\" target=\"_blank\">Facebook<\/a> for more great content. You can also find MemberPress on <a rel=\"noreferrer noopener\" href=\"https:\/\/twitter.com\/memberpress\" target=\"_blank\">Twitter<\/a> and <a rel=\"noreferrer noopener\" href=\"https:\/\/www.instagram.com\/memberpress\/\" target=\"_blank\">Instagram<\/a>.\n\n"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}}],"app_access":{"can_access":true,"restrict_message":null},"_links":{"self":[{"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/posts\/19493","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/users\/20788"}],"replies":[{"embeddable":true,"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/comments?post=19493"}],"version-history":[{"count":1,"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/posts\/19493\/revisions"}],"predecessor-version":[{"id":74878,"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/posts\/19493\/revisions\/74878"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/media\/19521"}],"wp:attachment":[{"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/media?parent=19493"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/categories?post=19493"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/tags?post=19493"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}