{"id":20784,"date":"2020-02-13T09:00:00","date_gmt":"2020-02-13T16:00:00","guid":{"rendered":"https:\/\/memberpress.com\/?p=20784"},"modified":"2020-09-18T08:03:10","modified_gmt":"2020-09-18T14:03:10","slug":"how-to-create-a-click-to-tweet-link-for-your-membership-site-blog-posts","status":"publish","type":"post","link":"https:\/\/memberpress.com\/pt\/blog\/how-to-create-a-click-to-tweet-link-for-your-membership-site-blog-posts\/","title":{"rendered":"Como criar um link do tipo \"clique para twittar\" para os posts do blog do seu site de associa\u00e7\u00e3o"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Ao escrever posts para o seu site de assinaturas, voc\u00ea quer ter certeza de que seus leitores possam compartilhar seu conte\u00fado de forma r\u00e1pida e pr\u00e1tica nas redes sociais, como o Twitter, certo?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Uma excelente maneira de fazer isso \u00e9 criar um link Click to Tweet em seu post do blog.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Nesta postagem, vamos mostrar como criar um link \u201cClique para tweetar\u201d no conte\u00fado do blog do seu site de assinaturas e falar sobre como isso pode ajudar a impulsionar o seu conte\u00fado!<\/p>\n\n\n\n<p class=\"has-medium-font-size wp-block-paragraph\"><strong>O que \u00e9 um link Click to Tweet?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Um link \u201cClique para tweetar\u201d \u00e9 uma chamada \u00e0 a\u00e7\u00e3o (CTA) que cria automaticamente um tweet pr\u00e9-elaborado para os usu\u00e1rios compartilharem em seus perfis. Isso torna o compartilhamento ainda mais f\u00e1cil para o seu p\u00fablico, pois o tweet j\u00e1 est\u00e1 pronto para eles. Os leitores n\u00e3o precisam se preocupar em adicionar texto ou informa\u00e7\u00f5es extras ao tu\u00edte, se n\u00e3o quiserem. Basta clicar no link e tuitar. \u00c9 simples assim!<\/p>\n\n\n\n<p class=\"has-medium-font-size wp-block-paragraph\"><strong>Voc\u00ea precisa saber c\u00f3digo para criar um link Click to Tweet?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">N\u00c3O \u00e9 necess\u00e1rio ser um g\u00eanio da programa\u00e7\u00e3o para criar um link Click to Tweet. Criar esses links \u00e9 t\u00e3o simples quanto&nbsp;<a rel=\"noreferrer noopener\" href=\"https:\/\/clicktotweet.com\/\" target=\"_blank\">acessar o site do Click to Tweet<\/a>&nbsp;e criando uma conta. Assim que estiver no site, voc\u00ea decide qual conte\u00fado deseja incluir no tweet. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Se voc\u00ea tem um site de assinaturas no WordPress, basta baixar um plugin gratuito para o seu site. Depois disso, voc\u00ea n\u00e3o precisa fazer mais nada al\u00e9m de adicionar o link \u00e0 sua postagem no blog.<\/p>\n\n\n\n<p class=\"has-medium-font-size wp-block-paragraph\"><strong>Esses links valem a pena?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Os links Click to Tweet valem MUITO a pena! Como dissemos anteriormente, esses links permitem que os leitores do seu blog compartilhem facilmente uma parte espec\u00edfica do seu conte\u00fado no Twitter. Esses links permitem que voc\u00ea, a empresa on-line, controle a narrativa e promova seu conte\u00fado da maneira que desejar.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Os links Click to Tweet tamb\u00e9m s\u00e3o outra \u00f3tima maneira de aumentar o tr\u00e1fego do blog e o reconhecimento da marca. Quanto mais pessoas virem um conte\u00fado espec\u00edfico de sua empresa relacionado a elas, melhor. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Imagine o quanto voc\u00ea poderia cobrir se pudesse dar seu conte\u00fado a centenas de clientes, dizendo a eles: \"\u00c9 assim que queremos que voc\u00ea promova isso, e \u00e9 isso que queremos que voc\u00ea diga\". <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00c9 exatamente isso que voc\u00ea est\u00e1 fazendo com os links \u201cClique para tweetar\u201d. Voc\u00ea controla como as pessoas est\u00e3o compartilhando seu conte\u00fado e pode at\u00e9 mesmo acompanhar a atividade desses tweets por meio das ferramentas de an\u00e1lise integradas ao site.<\/p>\n\n\n\n<p class=\"has-medium-font-size wp-block-paragraph\"><strong>Como criar um link Click to Tweet no clicktotweet.com (guia r\u00e1pido passo a passo)<\/strong><\/p>\n\n\n\n<ol class=\"wp-block-list\"><li> Primeiro, v\u00e1 para <a aria-label=\"www.clicktotweet.com (abre em uma nova guia)\" rel=\"noreferrer noopener\" href=\"http:\/\/www.clicktotweet.com\" target=\"_blank\">www.clicktotweet.com<\/a> e crie uma conta usando seu perfil do Twitter.<\/li><li>Acesse o painel de controle da sua conta e crie seu tweet. Aqui voc\u00ea tamb\u00e9m pode optar por <em>Rastrear estat\u00edsticas de cliques<\/em>. Voc\u00ea pode <em>rastrear todos os cliques neste tweet<\/em> ou <em>rastrear links neste tweet<\/em> (o que significa que os links em seu tweet ser\u00e3o encurtados e a interface fornecer\u00e1 estat\u00edsticas sobre esse link). Voc\u00ea tamb\u00e9m pode escolher ambos. <\/li><li>Clique em <em>Gerar novo link<\/em>.<\/li><li> Agora voc\u00ea pode colar o pr\u00f3prio link ou o c\u00f3digo incorporado em qualquer uma das publica\u00e7\u00f5es do seu blog para compartilhamento.<\/li><\/ol>\n\n\n\n<p class=\"has-medium-font-size wp-block-paragraph\"><strong>Como criar um link Click to Tweet com o plug-in Click To Tweet para WordPress<\/strong> <strong>(Guia r\u00e1pido passo a passo)<\/strong> <\/p>\n\n\n\n<ol class=\"wp-block-list\"><li>Ir para <em>Plug-ins &gt; Adicionar novo<\/em><\/li><li>V\u00e1 at\u00e9 a barra de pesquisa e digite \"Click to Tweet\". <\/li><li>Depois de encontrar o plug-in, clique em <em>Instalar<\/em> ent\u00e3o <em>Ativar<\/em>.<\/li><li>Ir para S<em>ettings &gt; Click to Tweet<\/em> para fazer login e come\u00e7ar a configurar sua conta.<\/li><li>Agora, ao escrever uma postagem, voc\u00ea vai notar um \u00edcone de um passarinho no editor. Selecione o texto que deseja incluir no link e clique no \u00edcone. <\/li><li>Voc\u00ea poder\u00e1 ent\u00e3o configurar e personalizar o link como desejar.<\/li><\/ol>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>B\u00d4NUS: <\/strong>O Click to Tweet tamb\u00e9m tem uma extens\u00e3o para o Google Chrome que funciona da mesma forma.<\/p>\n\n\n\n<p class=\"has-medium-font-size wp-block-paragraph\"><strong>Como fazer com que seus links trabalhem para voc\u00ea<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">H\u00e1 alguns pontos importantes a serem considerados para garantir que voc\u00ea esteja aproveitando ao m\u00e1ximo esses links:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Escreva uma \u00f3tima postagem no blog.<\/strong> Criar esses links \u00e9 \u00f3timo, mas se o seu post n\u00e3o for bom, voc\u00ea s\u00f3 estar\u00e1 perdendo tempo. Certifique-se de que seu post seja de qualidade e traga algo que seu p\u00fablico realmente queira.<\/li><li><strong>Atenha-se ao t\u00f3pico do blog.<\/strong> Se voc\u00ea estiver adicionando esse link a uma postagem no blog, certifique-se de que o link \u201cClique para tweetar\u201d seja relevante para o tema da postagem. Ningu\u00e9m quer ficar animado para ler uma postagem sobre um assunto espec\u00edfico e, ao fim, descobrir que foi v\u00edtima de uma isca de cliques.<\/li><li><strong>Inclua uma parte importante de sua postagem no tweet. <\/strong>Procure um ponto importante em sua publica\u00e7\u00e3o do blog e fa\u00e7a dele um argumento de venda para o seu tweet. Por exemplo, se a publica\u00e7\u00e3o do seu blog for sobre gerenciamento de tempo, o link do seu tweet poderia dizer algo como: \"Foi assim que consegui recuperar tr\u00eas horas extras do meu dia....\"<\/li><li><strong>Use o Analytics.<\/strong> N\u00e3o adianta testar a efic\u00e1cia desses links se voc\u00ea n\u00e3o for analisar suas m\u00e9tricas. Sempre que criar um link, certifique-se de monitor\u00e1-lo para acompanhar seu desempenho e verificar como ele se comporta em rela\u00e7\u00e3o ao seu conte\u00fado. Ele contribui para o seu tr\u00e1fego? Algumas postagens espec\u00edficas est\u00e3o recebendo mais cliques do que outras? Voc\u00ea descobrir\u00e1 essas coisas acompanhando os dados fornecidos.<\/li><li><strong>N\u00e3o sobrecarregue os leitores com links.<\/strong> Queremos que voc\u00ea aproveite esses links, pois s\u00e3o excelentes chamadas \u00e0 a\u00e7\u00e3o (CTAs). No entanto, n\u00e3o encha suas postagens no blog com eles. Dois a tr\u00eas links \u00e9 o n\u00famero ideal; ultrapassar essa quantidade pode acabar afastando seus leitores.<\/li><\/ul>\n\n\n\n<p class=\"has-medium-font-size wp-block-paragraph\"><strong>Quanto custa o Click to Tweet?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">O Click to Tweet tem uma vers\u00e3o gratuita, mas tamb\u00e9m tem tr\u00eas outros planos pagos que oferecem mais op\u00e7\u00f5es e recursos:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Padr\u00e3o<\/strong>. Esse plano \u00e9 gratuito para at\u00e9 cinco links. Voc\u00ea tamb\u00e9m recebe encurtamento autom\u00e1tico de URL e rastreamento de links.<\/li><li><strong>Profissional<\/strong>. Esse plano custa $4,97 por m\u00eas. Com ele, voc\u00ea obt\u00e9m links ilimitados, al\u00e9m de tudo o que est\u00e1 no plano padr\u00e3o.<\/li><li><strong>Especialista<\/strong>. Esse plano custa cerca de $49,70 por ano. Com ele, voc\u00ea obt\u00e9m todos os recursos padr\u00e3o e profissionais, mas tamb\u00e9m recebe dois meses gratuitos.<\/li><li><strong>Empresa<\/strong>. Voc\u00ea est\u00e1 gerenciando v\u00e1rios blogs de sites de associa\u00e7\u00e3o? O plano Enterprise permite que voc\u00ea gerencie at\u00e9 10 contas diferentes do Click to Tweet com todos os recursos por $499 por ano (voc\u00ea pode adquirir contas adicionais em grupos de 10 por $99). <\/li><\/ul>\n\n\n\n<p class=\"has-medium-font-size wp-block-paragraph\"><strong>Considera\u00e7\u00f5es finais<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Se voc\u00ea deseja criar conte\u00fados mais produtivos e f\u00e1ceis de compartilhar para o seu blog pessoal ou para o blog da sua pequena empresa, o \u201cClick to Tweet\u201d \u00e9 uma ferramenta que voc\u00ea deve considerar incluir no seu arsenal.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Essa ferramenta oferece uma \u00f3tima maneira de compartilhar as publica\u00e7\u00f5es do seu blog, mas tamb\u00e9m pode ser usada para compartilhar publica\u00e7\u00f5es de convidados, <a href=\"https:\/\/memberpress.com\/pt\/introducing-memberpress-courses\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"Apresenta\u00e7\u00e3o dos cursos MemberPress\">cursos on-line<\/a>, informa\u00e7\u00f5es sobre o seu modelo de assinatura e muito mais. Se voc\u00ea deseja trabalhar para criar um site de assinaturas de sucesso este ano, \u00e9 uma boa ideia explorar ferramentas como essa e incorpor\u00e1-las \u00e0 estrat\u00e9gia de marketing da sua pequena empresa.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Voc\u00ea usa o Click to Tweet? Como ele ajudou seu blog?<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Se voc\u00ea gostou desta postagem, siga-nos em&nbsp;<a rel=\"noreferrer noopener\" href=\"https:\/\/www.facebook.com\/memberpress\" target=\"_blank\">Facebook<\/a>&nbsp;para obter mais conte\u00fado excelente. Voc\u00ea tamb\u00e9m pode encontrar o MemberPress em&nbsp;<a rel=\"noreferrer noopener\" href=\"https:\/\/twitter.com\/memberpress\" target=\"_blank\">Twitter<\/a>&nbsp;e&nbsp;<a rel=\"noreferrer noopener\" href=\"https:\/\/www.instagram.com\/memberpress\/\" target=\"_blank\">Instagram<\/a>.  <\/p>","protected":false},"excerpt":{"rendered":"<p>When you&#8217;re writing blog posts for your membership site, you want to make sure your readers can quickly and conveniently share your content on social media platforms like Twitter, right? One excellent way to accomplish this is by creating a Click to Tweet link in your blog post. In this post, we&#8217;ll show you how [&hellip;]<\/p>\n","protected":false},"author":20788,"featured_media":20979,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_strive_editorial_status":"not-started","_strive_copy_of":0,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","_strive_checklists":"\"\"","_strive_active_checklist":"62291e2bb2422","_strive_post_notes":"","footnotes":""},"categories":[69,399,134,94],"tags":[636,70],"class_list":["post-20784","post","type-post","status-publish","format-standard","has-post-thumbnail","category-advice","category-blogging","category-how-to-2","category-marketing","tag-click-to-tweet","tag-membership-site","entry"],"acf":{"plans":["scale"],"is_featured":false,"download_source":"none","mothership_slug":"","download_url":""},"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- 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