{"id":23728,"date":"2020-12-14T07:11:00","date_gmt":"2020-12-14T14:11:00","guid":{"rendered":"https:\/\/memberpress.com\/?p=23728"},"modified":"2024-09-30T12:00:27","modified_gmt":"2024-09-30T16:00:27","slug":"memberpress-content-protection-rules","status":"publish","type":"post","link":"https:\/\/memberpress.com\/pt\/blog\/memberpress-content-protection-rules\/","title":{"rendered":"Como usar as regras de prote\u00e7\u00e3o de conte\u00fado do MemberPress (com v\u00eddeo)"},"content":{"rendered":"<!DOCTYPE html PUBLIC \"-\/\/W3C\/\/DTD HTML 4.0 Transitional\/\/EN\" \"http:\/\/www.w3.org\/TR\/REC-html40\/loose.dtd\">\n<?xml encoding=\"utf-8\" ?><html><body><figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<span class=\"SQTSp0gGoVMu6wcpurlzQkDOqJwARmrmV7aTyedP4Lgh4NAzkYJYdKU3oqL85hOHnFEEPWXGNI2C3U1asvjs7fbIblWvB\"><div class=\"responsive-video\"><iframe title=\"Como proteger o conte\u00fado no WordPress com o MemberPress (tutorial de regras)\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/ZMZe-isVTjk?feature=oembed&enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div><\/span>\n<\/div><\/figure>\n\n\n\n<p>Restringir o conte\u00fado pode parecer contraproducente. Afinal, voc\u00ea quer que o maior n\u00famero poss\u00edvel de visitantes acesse seu site. No entanto, \u00e0s vezes, voc\u00ea pode se beneficiar ao proteger postagens e p\u00e1ginas de usu\u00e1rios espec\u00edficos, especialmente se estiver administrando um <a href=\"https:\/\/memberpress.com\/pt\/membership-sites-101\/\" target=\"_blank\" rel=\"noreferrer noopener\">site de associa\u00e7\u00e3o<\/a>.<\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 ez-toc-wrap-center counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<label for=\"ez-toc-cssicon-toggle-item-69fcafd2e9817\" class=\"ez-toc-cssicon-toggle-label\"><p class=\"ez-toc-title\" style=\"cursor:inherit\">O QUE H\u00c1 DENTRO<\/p>\n<span class=\"ez-toc-cssicon\"><span class=\"eztoc-hide\" style=\"display:none;\">Alternar<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69fcafd2e9817\"  \/><nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/memberpress.com\/pt\/blog\/memberpress-content-protection-rules\/#Why_You_Might_Want_to_Use_Content_Protection_Rules_on_Your_Membership_Site\" >Por que voc\u00ea pode querer usar regras de prote\u00e7\u00e3o de conte\u00fado em seu site de associa\u00e7\u00e3o<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/memberpress.com\/pt\/blog\/memberpress-content-protection-rules\/#All_About_MemberPress_Content_Protection_Rules_3_Ways_to_Use_Them\" >Tudo sobre as regras de prote\u00e7\u00e3o de conte\u00fado do MemberPress (3 maneiras de us\u00e1-las)<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/memberpress.com\/pt\/blog\/memberpress-content-protection-rules\/#1_Set_Member_Specific_Rules\" >1. Definir regras espec\u00edficas para os membros<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/memberpress.com\/pt\/blog\/memberpress-content-protection-rules\/#2_Create_Drips_and_Expirations\" >2. Criar gotejamentos e expira\u00e7\u00f5es<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/memberpress.com\/pt\/blog\/memberpress-content-protection-rules\/#3_Experiment_with_Advanced_Rules\" >3. Experimente as regras avan\u00e7adas<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/memberpress.com\/pt\/blog\/memberpress-content-protection-rules\/#How_to_Implement_MemberPress_Content_Protection_Rules\" >Como implementar as regras de prote\u00e7\u00e3o de conte\u00fado do MemberPress<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/memberpress.com\/pt\/blog\/memberpress-content-protection-rules\/#Redirecting_Unauthorized_Users\" >Redirecionamento de usu\u00e1rios n\u00e3o autorizados<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/memberpress.com\/pt\/blog\/memberpress-content-protection-rules\/#Conclusion\" >Conclus\u00e3o<\/a><\/li><\/ul><\/nav><\/div>\n\n\n\n\n<p>Felizmente, restringir o conte\u00fado \u00e9 f\u00e1cil com nosso <a href=\"https:\/\/memberpress.com\/pt\/\" target=\"_blank\" rel=\"noreferrer noopener\">MemberPress<\/a> plugin. Voc\u00ea pode aplicar regras a todo o seu site ou a posts ou p\u00e1ginas espec\u00edficos para controlar quem pode ver o qu\u00ea. Isso lhe d\u00e1 muita flexibilidade e pode ajud\u00e1-lo a criar estrat\u00e9gias mais eficazes.<\/p>\n\n\n\n<p>Neste artigo, apresentaremos uma vis\u00e3o geral das regras de prote\u00e7\u00e3o de conte\u00fado MemberPress, incluindo por que e como us\u00e1-las. Vamos l\u00e1!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"why-you-might-want-to-use-content-protection-rules-on-your-membership-site\"><span class=\"ez-toc-section\" id=\"Why_You_Might_Want_to_Use_Content_Protection_Rules_on_Your_Membership_Site\"><\/span>Por que voc\u00ea pode querer usar regras de prote\u00e7\u00e3o de conte\u00fado em seu site de associa\u00e7\u00e3o<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Publica\u00e7\u00e3o <a href=\"https:\/\/memberpress.com\/pt\/7-tips-for-standout-content-2\/\" target=\"_blank\" rel=\"noreferrer noopener\">conte\u00fado gratuito<\/a> \u00e9 fundamental se voc\u00ea quiser desenvolver conhecimento especializado e uma base s\u00f3lida de clientes. No entanto, talvez voc\u00ea queira recompensar seus assinantes comprometidos com postagens exclusivas ou gerar receita passiva publicando e-books para download ou webinars que os usu\u00e1rios possam transmitir a partir do seu site.<\/p>\n\n\n\n<p>Usando <a href=\"https:\/\/memberpress.com\/pt\/\" target=\"_blank\" rel=\"noreferrer noopener\">MemberPress<\/a> As regras de prote\u00e7\u00e3o de conte\u00fado podem ajud\u00e1-lo a atingir esses objetivos. Voc\u00ea pode oferecer uma combina\u00e7\u00e3o de material gratuito e pago, dar aos seus usu\u00e1rios acesso a conte\u00fado premium por tempo limitado e muito mais.<\/p>\n\n\n\n<p>Por exemplo, voc\u00ea pode oferecer um e-book gratuito para quem se inscrever no seu site ou webinars exclusivos para usu\u00e1rios que adquirirem assinaturas premium. Voc\u00ea pode conseguir isso implementando algumas das regras de prote\u00e7\u00e3o de conte\u00fado do MemberPress.<\/p>\n\n\n\n<p>Esse \u00e9 um excelente modelo de neg\u00f3cios para qualquer pessoa que ofere\u00e7a produtos digitais. Voc\u00ea pode aproveitar todos os benef\u00edcios do marketing de conte\u00fado e de outras estrat\u00e9gias de gera\u00e7\u00e3o de leads e, ao mesmo tempo, manter o controle sobre quem tem acesso aos seus valiosos e-books, artigos, v\u00eddeos ou imagens.<\/p>\n\n\n\n<div id=\"ad-56473\" class=\"ad-720x300 adsanity-720x300 aligncenter adsanity-aligncenter\"><div class=\"adsanity-inner\">\n\n<a href=\"https:\/\/memberpress.com\/pt\/ads\/page-memberpress-demo\/\" target=\"_blank\"><img decoding=\"async\" width=\"720\" height=\"300\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/07\/Adsanity-MP-Demo.jpg\" class=\"no-lazy-load wp-post-image\" alt=\"memberpress demo adsanity block\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/07\/Adsanity-MP-Demo.jpg 720w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/07\/Adsanity-MP-Demo-300x125.jpg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/07\/Adsanity-MP-Demo-408x170.jpg 408w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/07\/Adsanity-MP-Demo-700x292.jpg 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/07\/Adsanity-MP-Demo-156x65.jpg 156w\" sizes=\"(max-width: 720px) 100vw, 720px\"><\/a>\n<\/div><\/div>\n\n\n\n\n<h2 class=\"wp-block-heading\" id=\"all-about-memberpress-content-protection-rules-3-ways-to-use-them\"><span class=\"ez-toc-section\" id=\"All_About_MemberPress_Content_Protection_Rules_3_Ways_to_Use_Them\"><\/span>Tudo sobre as regras de prote\u00e7\u00e3o de conte\u00fado do MemberPress (3 maneiras de us\u00e1-las)<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Vamos examinar as regras de prote\u00e7\u00e3o de conte\u00fado MemberPress com mais detalhes. Voc\u00ea pode acess\u00e1-las no seu painel navegando at\u00e9 <em>MemberPress &gt; Regras<\/em>.<\/p>\n\n\n\n<p>Role para baixo at\u00e9 as op\u00e7\u00f5es na se\u00e7\u00e3o <em>Conte\u00fado e acesso<\/em> por meio da se\u00e7\u00e3o <em>Conte\u00fado protegido <\/em>menu suspenso. Aqui voc\u00ea pode selecionar o conte\u00fado que deseja restringir. As op\u00e7\u00f5es incluem (mas n\u00e3o est\u00e3o limitadas a):<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Todo o conte\u00fado.<\/strong> Essa op\u00e7\u00e3o restringir\u00e1 todo o seu site. Voc\u00ea pode adicionar exce\u00e7\u00f5es a essa regra (como a sua p\u00e1gina de registro) inserindo o ID da p\u00e1gina no campo <em>Exceto<\/em> campo.<\/li>\n\n\n\n<li><strong>Postagens categorizadas e postagens marcadas.<\/strong> O uso dessa op\u00e7\u00e3o proteger\u00e1 todo o conte\u00fado de uma categoria ou tag espec\u00edfica.<\/li>\n\n\n\n<li><strong>Postagem \u00fanica. <\/strong>Essa regra protege um post individual, que voc\u00ea pode especificar inserindo seu t\u00edtulo no campo relevante.<\/li>\n\n\n\n<li><strong>Todas as postagens.<\/strong> Voc\u00ea pode usar essa op\u00e7\u00e3o para proteger todas as suas postagens, se desejar, e especificar IDs de postagens que devem ser isentas dessa regra.<\/li>\n\n\n\n<li><strong>URI personalizado.<\/strong> Tamb\u00e9m \u00e9 poss\u00edvel proteger um URL espec\u00edfico, o que \u00e9 particularmente \u00fatil se voc\u00ea quiser restringir o conte\u00fado, como e-books ou documentos.<\/li>\n\n\n\n<li><strong>Tipo de postagem personalizada. <\/strong>Se voc\u00ea criou algum tipo de postagem personalizada em seu site, o MemberPress permitir\u00e1 que voc\u00ea proteja essas postagens tamb\u00e9m.<\/li>\n<\/ul>\n\n\n\n<p>Qualquer uma das regras que voc\u00ea pode aplicar \u00e0s postagens tamb\u00e9m pode ser usada para as p\u00e1ginas. Voc\u00ea pode usar qualquer combina\u00e7\u00e3o das op\u00e7\u00f5es acima, mas observe que algumas podem entrar em conflito umas com as outras.<\/p>\n\n\n\n<p>Agora, vamos explorar algumas maneiras de incorporar essas regras em seu site.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"1-set-member-specific-rules\"><span class=\"ez-toc-section\" id=\"1_Set_Member_Specific_Rules\"><\/span>1. Definir regras espec\u00edficas para os membros<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>O MemberPress permite que voc\u00ea decida se deseja que seu conte\u00fado seja acess\u00edvel a um n\u00edvel de associa\u00e7\u00e3o espec\u00edfico, a membros individuais ou a uma combina\u00e7\u00e3o de ambos. Isso \u00e9 \u00fatil por alguns motivos diferentes.<\/p>\n\n\n\n<p>Primeiro, ele permite que voc\u00ea maximize sua receita fazendo upselling para os membros. Voc\u00ea pode incentiv\u00e1-los a fazer upgrade de suas associa\u00e7\u00f5es para obter acesso a mais conte\u00fado.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<span class=\"4xg0QZS51IBjruXmR9zynAqkLD2lGVPUhfYWCEN3osepHvOaiMTt8KJc7b\"><div class=\"responsive-video\"><iframe title=\"Como redirecionar visitantes n\u00e3o autorizados no MemberPress\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/7gSoxC3aFRY?feature=oembed&enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div><\/span>\n<\/div><\/figure>\n\n\n\n<p>Ele tamb\u00e9m permite que voc\u00ea permita que usu\u00e1rios espec\u00edficos visualizem suas \u00e1reas protegidas, independentemente do status de associa\u00e7\u00e3o. Isso \u00e9 \u00fatil para garantir que a sua equipe possa ver todo o site, dar acesso gratuito a determinadas pessoas e muito mais.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"2-create-drips-and-expirations\"><span class=\"ez-toc-section\" id=\"2_Create_Drips_and_Expirations\"><\/span>2. Criar gotejamentos e expira\u00e7\u00f5es<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<span class=\"ftyeKMG9sQtjO6OFaMNcWHQiovu2rzeT1P6xEIXgv05Rlgw9P8puqUAUR8GHV1KojnmbyTpBdLJh3wkYh5zXWlJViSD\"><div class=\"responsive-video\"><iframe title=\"Como fazer drip feed de conte\u00fado com o MemberPress (e por que voc\u00ea deve fazer isso)!\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/KKYgK6lFBbE?feature=oembed&enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div><\/span>\n<\/div><\/figure>\n\n\n\n<p>Essa funcionalidade \u00e9 \u00fatil se voc\u00ea quiser <a href=\"https:\/\/memberpress.com\/pt\/the-skinny-on-drip-content\/\" target=\"_blank\" rel=\"noreferrer noopener\">libere seu conte\u00fado de forma estrat\u00e9gica<\/a>Se voc\u00ea quiser que o seu p\u00fablico-alvo se inscreva, provoque-o com novas ofertas ou crie ofertas por tempo limitado. Todas essas t\u00e9cnicas podem aumentar suas inscri\u00e7\u00f5es de associados.<\/p>\n\n\n\n<p>Conte\u00fado em gotejamento significa que ele ficar\u00e1 dispon\u00edvel ap\u00f3s a conclus\u00e3o de uma a\u00e7\u00e3o espec\u00edfica. Voc\u00ea pode optar por liberar um documento, um post ou uma p\u00e1gina assim que um usu\u00e1rio se registrar no seu site, depois que ele comprar uma associa\u00e7\u00e3o espec\u00edfica ou em uma determinada data.<\/p>\n\n\n\n<p>Voc\u00ea tamb\u00e9m pode pingar conte\u00fado parcial, ou seja, os usu\u00e1rios n\u00e3o registrados podem ver os tr\u00eas primeiros par\u00e1grafos de uma publica\u00e7\u00e3o, mas precisam se inscrever para ler tudo. Essa \u00e9 outra estrat\u00e9gia popular para garantir associa\u00e7\u00f5es.<\/p>\n\n\n\n<p>Al\u00e9m disso, voc\u00ea pode determinar o n\u00famero de dias, semanas, meses ou at\u00e9 anos que seu conte\u00fado deve ficar dispon\u00edvel. Por exemplo, voc\u00ea pode querer oferecer acesso a uma p\u00e1gina espec\u00edfica por um m\u00eas ap\u00f3s o registro. Ap\u00f3s esse per\u00edodo, a p\u00e1gina ficar\u00e1 restrita e o usu\u00e1rio ver\u00e1 uma mensagem informando que n\u00e3o est\u00e1 autorizado a visualiz\u00e1-la.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"3-experiment-with-advanced-rules\"><span class=\"ez-toc-section\" id=\"3_Experiment_with_Advanced_Rules\"><\/span>3. Experimente as regras avan\u00e7adas<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Por fim, h\u00e1 algumas estrat\u00e9gias avan\u00e7adas que voc\u00ea pode implementar com regras de prote\u00e7\u00e3o de conte\u00fado. Como mencionamos brevemente acima, voc\u00ea pode usar o MemberPress para <a href=\"https:\/\/memberpress.com\/pt\/docs\/advanced-rule-features\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"https:\/\/memberpress.com\/docs\/advanced-rule-features\/\">restringir conte\u00fado parcial<\/a>. <\/p>\n\n\n\n<p>Os c\u00f3digos de conte\u00fado parcial do plugin podem ajud\u00e1-lo a proteger par\u00e1grafos, imagens ou widgets individuais. Basta usar um c\u00f3digo curto ou um trecho de PHP para ocultar as partes selecionadas.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<span class=\"AynY7uH1X7MCVEzZ8qk8T3qQLpkwbSSGE9afieBTVxFAQKv4fxImOlCc52r2Wo3Up\"><div class=\"responsive-video\"><iframe title=\"O que \u00e9 um c\u00f3digo curto do WordPress? (+ Como us\u00e1-los no MemberPress!)\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/ay0SWeOKwbg?feature=oembed&enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div><\/span>\n<\/div><figcaption class=\"wp-element-caption\">WATch &gt;&gt; o que \u00e9 um c\u00f3digo curto? (e como us\u00e1-los no WordPress)<\/figcaption><\/figure>\n\n\n\n<p>Se voc\u00ea estiver familiarizado com express\u00f5es regulares, tamb\u00e9m poder\u00e1 criar prote\u00e7\u00f5es para qualquer coisa que corresponda \u00e0 sua express\u00e3o. Por exemplo, voc\u00ea pode proteger diret\u00f3rios espec\u00edficos que contenham conte\u00fado exclusivo.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"how-to-implement-memberpress-content-protection-rules\"><span class=\"ez-toc-section\" id=\"How_to_Implement_MemberPress_Content_Protection_Rules\"><\/span>Como implementar as regras de prote\u00e7\u00e3o de conte\u00fado do MemberPress<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Com tantas op\u00e7\u00f5es dispon\u00edveis, h\u00e1 v\u00e1rias maneiras de implementar regras de prote\u00e7\u00e3o de conte\u00fado MemberPress. No entanto, o processo de adicion\u00e1-las \u00e9 praticamente o mesmo, independentemente do resultado que voc\u00ea deseja alcan\u00e7ar.<\/p>\n\n\n\n<p>Aqui est\u00e1 um exemplo. Digamos que voc\u00ea deseja restringir todo o conte\u00fado categorizado como \u2018platina\u2019. Primeiro, acesse <em>MemberPress &gt; Regras<\/em>e, em seguida, clique em <em>Adicionar novo<\/em>:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"1024\" height=\"316\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2020\/09\/MemberPress-Courses-Add-Rules-1-1024x316.png\" alt=\"Adi\u00e7\u00e3o de uma nova regra de prote\u00e7\u00e3o de conte\u00fado MemberPress.\" class=\"wp-image-23730\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2020\/09\/MemberPress-Courses-Add-Rules-1-1024x316.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/09\/MemberPress-Courses-Add-Rules-1-300x92.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/09\/MemberPress-Courses-Add-Rules-1-768x237.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/09\/MemberPress-Courses-Add-Rules-1-1536x473.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/09\/MemberPress-Courses-Add-Rules-1.png 1879w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<p>Em seguida, v\u00e1 para <em>Conte\u00fado protegido<\/em>, selecione <em>Todo o conte\u00fado categorizado<\/em> no menu suspenso e insira \u201cplatina\u201d no campo ao lado:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"1024\" height=\"284\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2020\/09\/MemberPress-Rules-Restrict-Content-By-Category-1024x284.png\" alt=\"Restri\u00e7\u00e3o de conte\u00fado com base em uma categoria no MemberPress.\" class=\"wp-image-23731\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2020\/09\/MemberPress-Rules-Restrict-Content-By-Category-1024x284.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/09\/MemberPress-Rules-Restrict-Content-By-Category-300x83.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/09\/MemberPress-Rules-Restrict-Content-By-Category-768x213.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/09\/MemberPress-Rules-Restrict-Content-By-Category.png 1414w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<p>Abaixo de <em>Condi\u00e7\u00f5es de acesso<\/em>Especifique qual n\u00edvel de associa\u00e7\u00e3o ou membro deve ter permiss\u00e3o para visualizar esse conte\u00fado.<\/p>\n\n\n\n<p>Para configurar uma fun\u00e7\u00e3o de gotejamento, role para baixo at\u00e9 <em>Gotejamento \/ Expira\u00e7\u00e3o<\/em>e marque a op\u00e7\u00e3o <em>Ativar gotejamento<\/em> caixa de sele\u00e7\u00e3o. Informe quando deseja que o conte\u00fado fique dispon\u00edvel e qual a\u00e7\u00e3o os usu\u00e1rios precisam realizar para acess\u00e1-lo. Em seguida, clique em <em>Salvar regra<\/em>:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"1024\" height=\"181\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2020\/09\/MemberPress-Rules-Drip-Expiration-1-1024x181.png\" alt=\"Configura\u00e7\u00e3o de conte\u00fado gotejado no MemberPress\" class=\"wp-image-23733\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2020\/09\/MemberPress-Rules-Drip-Expiration-1-1024x181.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/09\/MemberPress-Rules-Drip-Expiration-1-300x53.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/09\/MemberPress-Rules-Drip-Expiration-1-768x136.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/09\/MemberPress-Rules-Drip-Expiration-1.png 1191w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<p>Portanto, neste exemplo, os membros platina ter\u00e3o acesso a todo o conte\u00fado classificado como \u2018platina\u2019 um dia ap\u00f3s a compra de suas assinaturas platina.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"redirecting-unauthorized-users\"><span class=\"ez-toc-section\" id=\"Redirecting_Unauthorized_Users\"><\/span>Redirecionamento de usu\u00e1rios n\u00e3o autorizados<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Por fim, voc\u00ea pode considerar o que os visitantes sem acesso a determinadas \u00e1reas ver\u00e3o se tentarem visualizar essas p\u00e1ginas. Por padr\u00e3o, o MemberPress exibir\u00e1 uma mensagem de \u2018n\u00e3o autorizado\u2019. No entanto, voc\u00ea pode personalizar essa notifica\u00e7\u00e3o ou <a href=\"https:\/\/memberpress.com\/pt\/docs\/unauthorized-redirect\/\" target=\"_blank\" rel=\"noreferrer noopener\">redirecion\u00e1-los para uma p\u00e1gina espec\u00edfica<\/a> Em vez disso.<\/p>\n\n\n\n<p>Para modificar essas configura\u00e7\u00f5es, navegue at\u00e9 <em>MemberPress &gt; Configura\u00e7\u00f5es &gt; P\u00e1ginas<\/em>. Em seguida, role a tela para baixo at\u00e9 <em>Acesso n\u00e3o autorizado<\/em>:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" width=\"1024\" height=\"578\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2020\/09\/MemberPress-Rules-Redirect-1024x578.png\" alt=\"Redirecionamento de usu\u00e1rios n\u00e3o autorizados no MemberPress.\" class=\"wp-image-23734\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2020\/09\/MemberPress-Rules-Redirect-1024x578.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/09\/MemberPress-Rules-Redirect-300x169.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/09\/MemberPress-Rules-Redirect-768x434.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2020\/09\/MemberPress-Rules-Redirect.png 1406w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<p>Para redirecionar os usu\u00e1rios, selecione a op\u00e7\u00e3o <em>Redirecionar visitantes n\u00e3o autorizados para um URL espec\u00edfico<\/em> e, em seguida, insira o URL para o qual deseja envi\u00e1-los.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"conclusion\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>Conclus\u00e3o<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Restri\u00e7\u00e3o de conte\u00fado com <a href=\"https:\/\/memberpress.com\/pt\/\" target=\"_blank\" rel=\"noreferrer noopener\">MemberPress<\/a> pode ser \u00fatil para qualquer site de associa\u00e7\u00e3o. Voc\u00ea pode usar conte\u00fado gratuito para atrair novos leads e, ao mesmo tempo, proteger o valor de suas postagens e p\u00e1ginas exclusivas.<\/p>\n\n\n\n<p>Neste artigo, apresentamos uma vis\u00e3o geral das regras de prote\u00e7\u00e3o de conte\u00fado MemberPress e explicamos como us\u00e1-las. Agora, voc\u00ea deve ser capaz de proteger determinadas \u00e1reas do seu site e entender como esse recurso pode ajud\u00e1-lo a atingir seus objetivos.<\/p>\n\n\n\n<p>Voc\u00ea tem alguma d\u00favida sobre as regras de prote\u00e7\u00e3o de conte\u00fado do MemberPress? Informe-nos na se\u00e7\u00e3o de coment\u00e1rios abaixo!<\/p>\n<\/body><\/html>","protected":false},"excerpt":{"rendered":"<p>Restricting content might sound counterintuitive. After all, you want as many visitors as possible to view your website. However, sometimes you can benefit from protecting posts and pages from specific users, especially if you\u2019re running a membership site. Fortunately, restricting content is easy with our MemberPress plugin. You can apply rules to your entire site [\u2026]<\/p>\n","protected":false},"author":76756,"featured_media":24840,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_strive_editorial_status":"not-started","_strive_copy_of":0,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","_strive_checklists":"\"\"","_strive_active_checklist":"62291e2bb2422","_strive_post_notes":"","footnotes":""},"categories":[69,120],"tags":[812,299],"class_list":{"0":"post-23728","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-advice","8":"category-content","9":"tag-content-protection","10":"tag-security","11":"entry"},"acf":{"plans":["scale"],"is_featured":false,"download_source":"none","mothership_slug":"","download_url":""},"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 4.9.6.2 - aioseo.com -->\n\t<meta name=\"description\" content=\"MemberPress content protection rules enable you to create gated content for your membership site. Here&#039;s everything you need to know to get started!\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Zeph Bluestone\"\/>\n\t<meta name=\"keywords\" content=\"memberpress content protection rules,content protection,security\" \/>\n\t<link rel=\"canonical\" href=\"https:\/\/memberpress.com\/pt\/blog\/memberpress-content-protection-rules\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO Pro (AIOSEO) 4.9.6.2\" \/>\n\t\t<meta property=\"og:locale\" content=\"pt_BR\" \/>\n\t\t<meta property=\"og:site_name\" content=\"MemberPress\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"How to Use MemberPress Content Protection Rules (with Video)\" \/>\n\t\t<meta property=\"og:description\" content=\"MemberPress content protection rules enable you to create gated content for your membership site. Here&#039;s everything you need to know to get started!\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/memberpress.com\/pt\/blog\/memberpress-content-protection-rules\/\" \/>\n\t\t<meta property=\"og:image\" content=\"https:\/\/memberpress.com\/wp-content\/uploads\/2020\/10\/content-protection-rules.jpg\" \/>\n\t\t<meta property=\"og:image:secure_url\" content=\"https:\/\/memberpress.com\/wp-content\/uploads\/2020\/10\/content-protection-rules.jpg\" \/>\n\t\t<meta property=\"og:image:width\" content=\"1231\" \/>\n\t\t<meta property=\"og:image:height\" content=\"852\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2020-12-14T14:11:00+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2024-09-30T16:00:27+00:00\" \/>\n\t\t<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/memberpress\/\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n\t\t<meta name=\"twitter:site\" content=\"@memberpress\" \/>\n\t\t<meta name=\"twitter:title\" content=\"How to Use MemberPress Content Protection Rules (with Video)\" \/>\n\t\t<meta name=\"twitter:description\" content=\"MemberPress content protection rules enable you to create gated content for your membership site. Here&#039;s everything you need to know to get started!\" \/>\n\t\t<meta name=\"twitter:image\" content=\"https:\/\/memberpress.com\/wp-content\/uploads\/2020\/10\/content-protection-rules.jpg\" \/>\n\t\t<script type=\"application\/ld+json\" class=\"aioseo-schema\">\n\t\t\t{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"BlogPosting\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/memberpress-content-protection-rules\\\/#blogposting\",\"name\":\"How to Use MemberPress Content Protection Rules (with Video)\",\"headline\":\"How to Use MemberPress Content Protection Rules (with Video)\",\"author\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/author\\\/staff-writer\\\/#author\"},\"publisher\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/#organization\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/memberpress.com\\\/wp-content\\\/uploads\\\/2020\\\/10\\\/content-protection-rules.jpg\",\"width\":1231,\"height\":852,\"caption\":\"content protection rules\"},\"datePublished\":\"2020-12-14T07:11:00-05:00\",\"dateModified\":\"2024-09-30T12:00:27-04:00\",\"inLanguage\":\"pt-BR\",\"commentCount\":1,\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/memberpress-content-protection-rules\\\/#webpage\"},\"isPartOf\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/memberpress-content-protection-rules\\\/#webpage\"},\"articleSection\":\"Advice, Content, content protection, security\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/memberpress-content-protection-rules\\\/#breadcrumblist\",\"itemListElement\":[{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt#listItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/memberpress.com\\\/pt\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/category\\\/membership-site\\\/#listItem\",\"name\":\"Membership Site\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/category\\\/membership-site\\\/#listItem\",\"position\":2,\"name\":\"Membership Site\",\"item\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/category\\\/membership-site\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/category\\\/membership-site\\\/content\\\/#listItem\",\"name\":\"Content\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt#listItem\",\"name\":\"Home\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/category\\\/membership-site\\\/content\\\/#listItem\",\"position\":3,\"name\":\"Content\",\"item\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/category\\\/membership-site\\\/content\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/memberpress-content-protection-rules\\\/#listItem\",\"name\":\"How to Use MemberPress Content Protection Rules (with Video)\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/category\\\/membership-site\\\/#listItem\",\"name\":\"Membership Site\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/memberpress-content-protection-rules\\\/#listItem\",\"position\":4,\"name\":\"How to Use MemberPress Content Protection Rules (with Video)\",\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/category\\\/membership-site\\\/content\\\/#listItem\",\"name\":\"Content\"}}]},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/#organization\",\"name\":\"MemberPress\",\"description\":\"The All-In-One WordPress Membership Plugin\",\"url\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/memberpress.com\\\/wp-content\\\/uploads\\\/2022\\\/10\\\/mp-icon-RGB_Icon-01.jpg\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/memberpress-content-protection-rules\\\/#organizationLogo\",\"width\":1650,\"height\":1275,\"caption\":\"memberpress logo icon\"},\"image\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/memberpress-content-protection-rules\\\/#organizationLogo\"},\"sameAs\":[\"https:\\\/\\\/www.instagram.com\\\/memberpress\\\/\",\"https:\\\/\\\/www.pinterest.com\\\/memberpressplugin\\\/\",\"https:\\\/\\\/www.youtube.com\\\/c\\\/MemberPressPlugin\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/memberpress\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/author\\\/staff-writer\\\/#author\",\"url\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/author\\\/staff-writer\\\/\",\"name\":\"Zeph Bluestone\",\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/memberpress.com\\\/wp-content\\\/litespeed\\\/avatar\\\/e1c9e7d7b492bb1e583580325b42f8d0.jpg?ver=1778166693\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/memberpress-content-protection-rules\\\/#webpage\",\"url\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/memberpress-content-protection-rules\\\/\",\"name\":\"How to Use MemberPress Content Protection Rules (with Video)\",\"description\":\"MemberPress content protection rules enable you to create gated content for your membership site. Here's everything you need to know to get started!\",\"inLanguage\":\"pt-BR\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/#website\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/memberpress-content-protection-rules\\\/#breadcrumblist\"},\"author\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/author\\\/staff-writer\\\/#author\"},\"creator\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/author\\\/staff-writer\\\/#author\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/memberpress.com\\\/wp-content\\\/uploads\\\/2020\\\/10\\\/content-protection-rules.jpg\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/memberpress-content-protection-rules\\\/#mainImage\",\"width\":1231,\"height\":852,\"caption\":\"content protection rules\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/memberpress-content-protection-rules\\\/#mainImage\"},\"datePublished\":\"2020-12-14T07:11:00-05:00\",\"dateModified\":\"2024-09-30T12:00:27-04:00\"},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/#website\",\"url\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/\",\"name\":\"MemberPress\",\"description\":\"The All-In-One WordPress Membership Plugin\",\"inLanguage\":\"pt-BR\",\"publisher\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/#organization\"}}]}\n\t\t<\/script>\n\t\t<!-- All in One SEO Pro -->\r\n\t\t<title>How to Use MemberPress Content Protection Rules (with Video)<\/title>\n\n","aioseo_head_json":{"title":"Como usar as regras de prote\u00e7\u00e3o de conte\u00fado do MemberPress (com v\u00eddeo)","description":"As regras de prote\u00e7\u00e3o de conte\u00fado do MemberPress permitem que voc\u00ea crie conte\u00fado fechado para seu site de associa\u00e7\u00e3o. Aqui est\u00e1 tudo o que voc\u00ea precisa saber para come\u00e7ar!","canonical_url":"https:\/\/memberpress.com\/pt\/blog\/memberpress-content-protection-rules\/","robots":"max-image-preview:large","keywords":"memberpress content protection rules,content protection,security","webmasterTools":{"miscellaneous":""},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"BlogPosting","@id":"https:\/\/memberpress.com\/pt\/blog\/memberpress-content-protection-rules\/#blogposting","name":"How to Use MemberPress Content Protection Rules (with Video)","headline":"How to Use MemberPress Content Protection Rules (with Video)","author":{"@id":"https:\/\/memberpress.com\/pt\/blog\/author\/staff-writer\/#author"},"publisher":{"@id":"https:\/\/memberpress.com\/pt\/#organization"},"image":{"@type":"ImageObject","url":"https:\/\/memberpress.com\/wp-content\/uploads\/2020\/10\/content-protection-rules.jpg","width":1231,"height":852,"caption":"content protection rules"},"datePublished":"2020-12-14T07:11:00-05:00","dateModified":"2024-09-30T12:00:27-04:00","inLanguage":"pt-BR","commentCount":1,"mainEntityOfPage":{"@id":"https:\/\/memberpress.com\/pt\/blog\/memberpress-content-protection-rules\/#webpage"},"isPartOf":{"@id":"https:\/\/memberpress.com\/pt\/blog\/memberpress-content-protection-rules\/#webpage"},"articleSection":"Advice, Content, content protection, security"},{"@type":"BreadcrumbList","@id":"https:\/\/memberpress.com\/pt\/blog\/memberpress-content-protection-rules\/#breadcrumblist","itemListElement":[{"@type":"ListItem","@id":"https:\/\/memberpress.com\/pt#listItem","position":1,"name":"Home","item":"https:\/\/memberpress.com\/pt","nextItem":{"@type":"ListItem","@id":"https:\/\/memberpress.com\/pt\/blog\/category\/membership-site\/#listItem","name":"Membership Site"}},{"@type":"ListItem","@id":"https:\/\/memberpress.com\/pt\/blog\/category\/membership-site\/#listItem","position":2,"name":"Membership Site","item":"https:\/\/memberpress.com\/pt\/blog\/category\/membership-site\/","nextItem":{"@type":"ListItem","@id":"https:\/\/memberpress.com\/pt\/blog\/category\/membership-site\/content\/#listItem","name":"Content"},"previousItem":{"@type":"ListItem","@id":"https:\/\/memberpress.com\/pt#listItem","name":"Home"}},{"@type":"ListItem","@id":"https:\/\/memberpress.com\/pt\/blog\/category\/membership-site\/content\/#listItem","position":3,"name":"Content","item":"https:\/\/memberpress.com\/pt\/blog\/category\/membership-site\/content\/","nextItem":{"@type":"ListItem","@id":"https:\/\/memberpress.com\/pt\/blog\/memberpress-content-protection-rules\/#listItem","name":"How to Use MemberPress Content Protection Rules (with Video)"},"previousItem":{"@type":"ListItem","@id":"https:\/\/memberpress.com\/pt\/blog\/category\/membership-site\/#listItem","name":"Membership Site"}},{"@type":"ListItem","@id":"https:\/\/memberpress.com\/pt\/blog\/memberpress-content-protection-rules\/#listItem","position":4,"name":"How to Use MemberPress Content Protection Rules (with Video)","previousItem":{"@type":"ListItem","@id":"https:\/\/memberpress.com\/pt\/blog\/category\/membership-site\/content\/#listItem","name":"Content"}}]},{"@type":"Organization","@id":"https:\/\/memberpress.com\/pt\/#organization","name":"MemberPress","description":"The All-In-One WordPress Membership Plugin","url":"https:\/\/memberpress.com\/pt\/","logo":{"@type":"ImageObject","url":"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/10\/mp-icon-RGB_Icon-01.jpg","@id":"https:\/\/memberpress.com\/pt\/blog\/memberpress-content-protection-rules\/#organizationLogo","width":1650,"height":1275,"caption":"memberpress logo icon"},"image":{"@id":"https:\/\/memberpress.com\/pt\/blog\/memberpress-content-protection-rules\/#organizationLogo"},"sameAs":["https:\/\/www.instagram.com\/memberpress\/","https:\/\/www.pinterest.com\/memberpressplugin\/","https:\/\/www.youtube.com\/c\/MemberPressPlugin","https:\/\/www.linkedin.com\/company\/memberpress\/"]},{"@type":"Person","@id":"https:\/\/memberpress.com\/pt\/blog\/author\/staff-writer\/#author","url":"https:\/\/memberpress.com\/pt\/blog\/author\/staff-writer\/","name":"Zeph Bluestone","image":{"@type":"ImageObject","url":"https:\/\/memberpress.com\/wp-content\/litespeed\/avatar\/e1c9e7d7b492bb1e583580325b42f8d0.jpg?ver=1778166693"}},{"@type":"WebPage","@id":"https:\/\/memberpress.com\/pt\/blog\/memberpress-content-protection-rules\/#webpage","url":"https:\/\/memberpress.com\/pt\/blog\/memberpress-content-protection-rules\/","name":"How to Use MemberPress Content Protection Rules (with Video)","description":"MemberPress content protection rules enable you to create gated content for your membership site. Here's everything you need to know to get started!","inLanguage":"pt-BR","isPartOf":{"@id":"https:\/\/memberpress.com\/pt\/#website"},"breadcrumb":{"@id":"https:\/\/memberpress.com\/pt\/blog\/memberpress-content-protection-rules\/#breadcrumblist"},"author":{"@id":"https:\/\/memberpress.com\/pt\/blog\/author\/staff-writer\/#author"},"creator":{"@id":"https:\/\/memberpress.com\/pt\/blog\/author\/staff-writer\/#author"},"image":{"@type":"ImageObject","url":"https:\/\/memberpress.com\/wp-content\/uploads\/2020\/10\/content-protection-rules.jpg","@id":"https:\/\/memberpress.com\/pt\/blog\/memberpress-content-protection-rules\/#mainImage","width":1231,"height":852,"caption":"content protection rules"},"primaryImageOfPage":{"@id":"https:\/\/memberpress.com\/pt\/blog\/memberpress-content-protection-rules\/#mainImage"},"datePublished":"2020-12-14T07:11:00-05:00","dateModified":"2024-09-30T12:00:27-04:00"},{"@type":"WebSite","@id":"https:\/\/memberpress.com\/pt\/#website","url":"https:\/\/memberpress.com\/pt\/","name":"MemberPress","description":"The All-In-One WordPress Membership Plugin","inLanguage":"pt-BR","publisher":{"@id":"https:\/\/memberpress.com\/pt\/#organization"}}]},"og:locale":"pt_BR","og:site_name":"MemberPress","og:type":"article","og:title":"How to Use MemberPress Content Protection Rules (with Video)","og:description":"MemberPress content protection rules enable you to create gated content for your membership site. Here's everything you need to know to get started!","og:url":"https:\/\/memberpress.com\/pt\/blog\/memberpress-content-protection-rules\/","og:image":"https:\/\/memberpress.com\/wp-content\/uploads\/2020\/10\/content-protection-rules.jpg","og:image:secure_url":"https:\/\/memberpress.com\/wp-content\/uploads\/2020\/10\/content-protection-rules.jpg","og:image:width":1231,"og:image:height":852,"article:published_time":"2020-12-14T14:11:00+00:00","article:modified_time":"2024-09-30T16:00:27+00:00","article:publisher":"https:\/\/www.facebook.com\/memberpress\/","twitter:card":"summary_large_image","twitter:site":"@memberpress","twitter:title":"How to Use MemberPress Content Protection Rules (with Video)","twitter:description":"MemberPress content protection rules enable you to create gated content for your membership site. Here's everything you need to know to get started!","twitter:image":"https:\/\/memberpress.com\/wp-content\/uploads\/2020\/10\/content-protection-rules.jpg"},"aioseo_meta_data":{"post_id":"23728","title":null,"description":"As regras de prote\u00e7\u00e3o de conte\u00fado do MemberPress permitem que voc\u00ea crie conte\u00fado fechado para seu site de associa\u00e7\u00e3o. Aqui est\u00e1 tudo o que voc\u00ea precisa saber para come\u00e7ar!","keywords":[{"label":"memberpress content protection rules","value":"memberpress content protection rules"}],"keyphrases":{"focus":{"keyphrase":"content protection rules","score":82,"analysis":{"keyphraseInTitle":{"score":9,"maxScore":9,"error":0},"keyphraseInDescription":{"score":9,"maxScore":9,"error":0},"keyphraseLength":{"score":9,"maxScore":9,"error":0,"length":3},"keyphraseInURL":{"score":5,"maxScore":5,"error":0},"keyphraseInIntroduction":{"score":3,"maxScore":9,"error":1},"keyphraseInSubHeadings":{"score":9,"maxScore":9,"error":0},"keyphraseInImageAlt":{"score":3,"maxScore":9,"error":1},"keywordDensity":{"type":"best","score":9,"maxScore":9,"error":0}}},"additional":[]},"primary_term":null,"canonical_url":null,"og_title":null,"og_description":null,"og_object_type":"article","og_image_type":"default","og_image_url":null,"og_image_width":null,"og_image_height":null,"og_image_custom_url":null,"og_image_custom_fields":null,"og_video":"","og_custom_url":null,"og_article_section":null,"og_article_tags":null,"twitter_use_og":false,"twitter_card":"summary_large_image","twitter_image_type":"default","twitter_image_url":null,"twitter_image_custom_url":null,"twitter_image_custom_fields":null,"twitter_title":null,"twitter_description":null,"schema":{"blockGraphs":[],"customGraphs":[],"default":{"data":{"Article":[],"Course":[],"Dataset":[],"FAQPage":[],"Movie":[],"Person":[],"Product":[],"ProductReview":[],"Car":[],"Recipe":[],"Service":[],"SoftwareApplication":[],"WebPage":[]},"graphName":"BlogPosting","isEnabled":true},"graphs":[]},"schema_type":"default","schema_type_options":"{\"article\":{\"articleType\":\"BlogPosting\"},\"course\":{\"name\":\"\",\"description\":\"\",\"provider\":\"\"},\"faq\":{\"pages\":[]},\"product\":{\"reviews\":[]},\"recipe\":{\"ingredients\":[],\"instructions\":[],\"keywords\":[]},\"software\":{\"reviews\":[],\"operatingSystems\":[]},\"webPage\":{\"webPageType\":\"WebPage\"},\"blockGraphs\":[]}","pillar_content":false,"robots_default":true,"robots_noindex":false,"robots_noarchive":false,"robots_nosnippet":false,"robots_nofollow":false,"robots_noimageindex":false,"robots_noodp":false,"robots_notranslate":false,"robots_max_snippet":"-1","robots_max_videopreview":"-1","robots_max_imagepreview":"large","priority":null,"frequency":"default","local_seo":null,"seo_analyzer_scan_date":"2025-10-09 18:38:52","breadcrumb_settings":null,"limit_modified_date":false,"reviewed_by":null,"open_ai":"{\"title\":{\"suggestions\":[],\"usage\":0},\"description\":{\"suggestions\":[],\"usage\":0}}","ai":null,"created":"2020-12-21 16:17:13","updated":"2026-03-03 15:05:48"},"aioseo_breadcrumb":"<div class=\"aioseo-breadcrumbs\"><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/memberpress.com\/pt\" title=\"Home\">Home<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/memberpress.com\/pt\/blog\/category\/membership-site\/\" title=\"Membership Site\">Membership Site<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/memberpress.com\/pt\/blog\/category\/membership-site\/content\/\" title=\"Content\">Content<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\tHow to Use MemberPress Content Protection Rules (with Video)\n<\/span><\/div>","aioseo_breadcrumb_json":[{"label":"Home","link":"https:\/\/memberpress.com\/pt"},{"label":"Membership Site","link":"https:\/\/memberpress.com\/pt\/blog\/category\/membership-site\/"},{"label":"Content","link":"https:\/\/memberpress.com\/pt\/blog\/category\/membership-site\/content\/"},{"label":"How to Use MemberPress Content Protection Rules (with Video)","link":"https:\/\/memberpress.com\/pt\/blog\/memberpress-content-protection-rules\/"}],"app_bookmark":{"bookmark_id":0,"is_bookmarked":false,"bookmark_date":0},"comments_count":"1","content_native":[],"app_access":{"can_access":true,"restrict_message":null},"_links":{"self":[{"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/posts\/23728","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/users\/76756"}],"replies":[{"embeddable":true,"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/comments?post=23728"}],"version-history":[{"count":0,"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/posts\/23728\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/media\/24840"}],"wp:attachment":[{"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/media?parent=23728"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/categories?post=23728"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/tags?post=23728"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}