{"id":31716,"date":"2022-03-10T05:00:00","date_gmt":"2022-03-10T12:00:00","guid":{"rendered":"https:\/\/memberpress.com\/?p=31716"},"modified":"2023-01-06T16:20:04","modified_gmt":"2023-01-06T23:20:04","slug":"start-online-magazine","status":"publish","type":"post","link":"https:\/\/memberpress.com\/pt\/blog\/start-online-magazine\/","title":{"rendered":"Como iniciar uma revista on-line com o WordPress (em 3 etapas)"},"content":{"rendered":"<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"With_the_membership_model_you_can_start_an_online_magazine_%E2%80%93_and_maintain_your_independence\"><\/span>Com o modelo de associa\u00e7\u00e3o, voc\u00ea pode iniciar uma revista on-line. <em>e manter sua independ\u00eancia<\/em>!<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>O conte\u00fado editorial \u00e9 popular. E n\u00e3o \u00e9 dif\u00edcil entender o porqu\u00ea: \u00e9 uma das melhores maneiras de compartilhar ideias e opini\u00f5es. Mas se voc\u00ea est\u00e1 pensando em criar uma revista on-line para compartilhar artigos informativos (seus e de outros), talvez n\u00e3o tenha certeza do formato que ela deve ter.<\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 ez-toc-wrap-center counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<label for=\"ez-toc-cssicon-toggle-item-6a6a38c043b4f\" class=\"ez-toc-cssicon-toggle-label\"><p class=\"ez-toc-title\" style=\"cursor:inherit\">O QUE H\u00c1 DENTRO<\/p>\n<span class=\"ez-toc-cssicon\"><span class=\"eztoc-hide\" style=\"display:none;\">Alternar<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a6a38c043b4f\"  \/><nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/memberpress.com\/pt\/blog\/start-online-magazine\/#With_the_membership_model_you_can_start_an_online_magazine_%E2%80%93_and_maintain_your_independence\" >Com o modelo de associa\u00e7\u00e3o, voc\u00ea pode come\u00e7ar uma revista on-line e manter sua independ\u00eancia!<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/memberpress.com\/pt\/blog\/start-online-magazine\/#MemberPress_Site_Example_The_Canary\" >Exemplo de site MemberPress The Canary<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/memberpress.com\/pt\/blog\/start-online-magazine\/#Why_You_Might_Want_to_Start_an_Online_Magazine_with_WordPress\" >Por que voc\u00ea pode querer come\u00e7ar uma revista on-line com o WordPress<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/memberpress.com\/pt\/blog\/start-online-magazine\/#How_to_Start_an_Online_Magazine_In_3_Steps\" >Como iniciar uma revista on-line (em 3 etapas)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/memberpress.com\/pt\/blog\/start-online-magazine\/#The_Takeaway\" >O que levar<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n\n\n\n\n<p>Um site de associa\u00e7\u00e3o \u00e9 a solu\u00e7\u00e3o perfeita. Ao aproveitar os recursos exclusivos do modelo de associa\u00e7\u00e3o, voc\u00ea pode criar uma revista on-line que envolva leitores e escritores de todo o mundo e manter sua independ\u00eancia em rela\u00e7\u00e3o a terceiros.<\/p>\n\n\n\n<p>Nesta postagem, veremos por que voc\u00ea pode querer criar sua publica\u00e7\u00e3o no WordPress. Em seguida, mostraremos como iniciar uma revista on-line com o modelo de associa\u00e7\u00e3o em tr\u00eas etapas. Vamos a isso!<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"MemberPress_Site_Example_The_Canary\"><\/span>Exemplo de site MemberPress: The Canary<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/08\/the-Canary-homepage.png\"><img decoding=\"async\" width=\"1024\" height=\"394\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/08\/the-Canary-homepage-1024x394.png\" alt=\"P\u00e1gina inicial do The Canary\" class=\"wp-image-52577\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/08\/the-Canary-homepage-1024x394.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/08\/the-Canary-homepage-300x115.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/08\/the-Canary-homepage-768x295.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/08\/the-Canary-homepage-442x170.png 442w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/08\/the-Canary-homepage-840x323.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/08\/the-Canary-homepage-1216x468.png 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/08\/the-Canary-homepage-700x269.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/08\/the-Canary-homepage-156x60.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/08\/the-Canary-homepage-1080x415.png 1080w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/08\/the-Canary-homepage.png 1342w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p><a href=\"https:\/\/www.thecanary.co\/\" target=\"_blank\" rel=\"noopener nofollow\">O Can\u00e1rio<\/a> \u00e9 um exemplo incr\u00edvel de uma revista on-line criada com o modelo de associa\u00e7\u00e3o. Ela foi criada com o WordPress + MemberPress auto-hospedado, \u00e9 baseada na associa\u00e7\u00e3o 100% e \u00e9 totalmente independente. Isso significa que a revista n\u00e3o \u00e9 limitada por anunciantes ou regras de plataformas de terceiros. <\/p>\n\n\n\n<p>Como resultado, o The Canary ganhou v\u00e1rios pr\u00eamios por seu conte\u00fado, que se concentra em ideias e desenvolvimentos importantes que afetam a democracia, a igualdade, a liberdade e a justi\u00e7a. <\/p>\n\n\n\n<p>Inspirado? N\u00f3s tamb\u00e9m!<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Why_You_Might_Want_to_Start_an_Online_Magazine_with_WordPress\"><\/span>Por que voc\u00ea pode querer come\u00e7ar uma revista on-line com o WordPress<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>O conte\u00fado editorial \u00e9 um meio poderoso para compartilhar pensamentos e opini\u00f5es sobre diferentes quest\u00f5es. Ele d\u00e1 in\u00edcio a conversas importantes sobre quest\u00f5es que s\u00e3o importantes para todos n\u00f3s. <\/p>\n\n\n\n<p><a href=\"https:\/\/memberpress.com\/pt\/blog\/simplest-way-to-create-membership-site\/\" target=\"_blank\" rel=\"noreferrer noopener\">In\u00edcio de um site de associa\u00e7\u00e3o<\/a> no WordPress \u00e9 uma maneira eficaz de criar um f\u00f3rum para compartilhar esse tipo de conte\u00fado. O conte\u00fado editorial pode abranger n\u00edveis de habilidade, t\u00f3picos e dados demogr\u00e1ficos. Ao controlar quem tem acesso a qual conte\u00fado, voc\u00ea pode aproveitar esses interesses para atingir <strong>comunidades de nicho<\/strong>.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Liberdade<\/h4>\n\n\n\n<p>Acima de tudo, nunca defender\u00edamos a publica\u00e7\u00e3o de qualquer conte\u00fado que esteja fora dos limites da gentileza e da cortesia.<\/p>\n\n\n\n<p><em>No entanto <\/em>nos dias de hoje, <strong>voc\u00ea n\u00e3o precisa ser radicalizado ou mesmo pol\u00edtico de alguma forma para estar em risco<\/strong>. Um mal-entendido inocente pode fazer com que voc\u00ea viole os termos e condi\u00e7\u00f5es do seu anfitri\u00e3o. <\/p>\n\n\n\n<p>E <strong>press\u00e3o dos anunciantes<\/strong> podem afetar seu conte\u00fado, mesmo que voc\u00ea n\u00e3o tenha violado acidentalmente os termos do seu host.<\/p>\n\n\n\n<p>Dito isto, quando voc\u00ea cria sua publica\u00e7\u00e3o em um WordPress + MemberPress auto-hospedado e descentralizado...<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Voc\u00ea n\u00e3o est\u00e1 sujeito ao risco de retirada de plataforma, porque <strong>voc\u00ea \u00e9 o propriet\u00e1rio de seu site<\/strong> <strong>e seu conte\u00fado<\/strong>.<\/li>\n\n\n\n<li>Voc\u00ea <strong>manter o controle dos dados de seus clientes<\/strong>. Isso significa que, se precisar mover seu conte\u00fado para uma nova plataforma, voc\u00ea ter\u00e1 acesso gratuito a um backup. Sem taxas, aborrecimentos ou per\u00edodos de espera.<\/li>\n\n\n\n<li>Como <em>O Can\u00e1rio<\/em> (acima), voc\u00ea <strong>ganhe dinheiro por meio de associa\u00e7\u00f5es<\/strong>. Enquanto voc\u00ea <em>pode <\/em>incluir publicidade na mistura, voc\u00ea n\u00e3o precisa. Portanto, voc\u00ea n\u00e3o precisar\u00e1 se preocupar com a influ\u00eancia dos anunciantes sobre o que voc\u00ea diz.  <\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">Escalabilidade<\/h4>\n\n\n\n<p>Um site de associa\u00e7\u00e3o lhe d\u00e1 a oportunidade de reinvestir em seus usu\u00e1rios, permitindo que eles se tornem <strong>colaboradores<\/strong>. Esse modelo n\u00e3o apenas ajuda a criar sua cole\u00e7\u00e3o de conte\u00fado, mas tamb\u00e9m faz com que seus leitores se sintam ouvidos. E <strong>os leitores que se sentem ouvidos tendem a permanecer no site<\/strong>.<\/p>\n\n\n\n<p>Com o modelo de associa\u00e7\u00e3o, voc\u00ea tamb\u00e9m pode <strong>Amplie sua publica\u00e7\u00e3o oferecendo cursos<\/strong>. Por exemplo, al\u00e9m de fornecer conte\u00fado excelente e oportunidades de contribui\u00e7\u00e3o, voc\u00ea pode oferecer aos seus leitores cursos para ajud\u00e1-los a melhorar suas habilidades de reda\u00e7\u00e3o. E isso \u00e9 um ganho para todos.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_to_Start_an_Online_Magazine_In_3_Steps\"><\/span>Como iniciar uma revista on-line (em 3 etapas)<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Neste tutorial, mostraremos a voc\u00ea como iniciar uma revista on-line usando o plug-in MemberPress. Portanto, voc\u00ea precisar\u00e1 ter um site WordPress j\u00e1 instalado. Se voc\u00ea ainda n\u00e3o tiver um, n\u00e3o h\u00e1 problema. \u00c9 f\u00e1cil. <\/p>\n\n\n\n<p>Confira este guia dos nossos amigos do WPBeginner para come\u00e7ar (bot\u00e3o abaixo). Quando chegar \u00e0 se\u00e7\u00e3o intitulada \u201cPasso 4: Adicione conte\u00fado ao seu site\u201d, voc\u00ea estar\u00e1 pronto para come\u00e7ar a usar o MemberPress.<\/p>\n\n\n\n<div class=\"block-mp-button-wrap\">\n\t<a id=\"button-block_a0a53a2da307e9be2c225a4f8595da0a\" href=\"https:\/\/www.wpbeginner.com\/guides\/\" rel=\"nofollow\" target=\"_blank\" class=\"button button-blue center\">LEIA \ud83d\udc49 Guia definitivo do WPBeginner: Como criar um site em 2022<\/a>\n<\/div>\n\n\n\n\n<h4 class=\"wp-block-heading\">Etapa 1: Crie seus n\u00edveis e regras de associa\u00e7\u00e3o<\/h4>\n\n\n\n<p>Vamos come\u00e7ar com o n\u00facleo de seu site: os n\u00edveis de associa\u00e7\u00e3o. Elas determinar\u00e3o o valor pago pelos usu\u00e1rios e o conte\u00fado a que eles ter\u00e3o acesso. Recomendamos que voc\u00ea comece com pelo menos dois n\u00edveis. Dessa forma, os visitantes ter\u00e3o algumas op\u00e7\u00f5es.<\/p>\n\n\n\n<p>Comece navegando at\u00e9 <em>MemberPress &gt; Afilia\u00e7\u00f5es &gt; Adicionar novo<\/em>:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" width=\"1200\" height=\"1052\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/12\/New-Editorial-Membership.png\" alt=\"Uma nova op\u00e7\u00e3o de associa\u00e7\u00e3o editorial.\" class=\"wp-image-31718\" style=\"width:800px;height:701px\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/12\/New-Editorial-Membership.png 1200w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/12\/New-Editorial-Membership-300x263.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/12\/New-Editorial-Membership-1024x898.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/12\/New-Editorial-Membership-768x673.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n<\/div>\n\n\n<p>Em seguida, voc\u00ea precisar\u00e1 preencher alguns campos. Comece com um t\u00edtulo descritivo e uma explica\u00e7\u00e3o do que a camada oferece. Em seguida, defina seu pre\u00e7o. <\/p>\n\n\n\n<p>Considere o uso de <a href=\"https:\/\/memberpress.com\/pt\/blog\/pricing-models-for-membership-sites\/\" target=\"_blank\" rel=\"noreferrer noopener\">um modelo mensal<\/a> para que seu site de conte\u00fado editorial reflita as revistas tradicionais. Al\u00e9m disso, isso pode ajudar a fornecer uma solu\u00e7\u00e3o de pagamento mais flex\u00edvel.<\/p>\n\n\n\n<p>Em seguida, role para baixo at\u00e9 a se\u00e7\u00e3o <em>Op\u00e7\u00f5es de associa\u00e7\u00e3o<\/em>. Isso inclui configura\u00e7\u00f5es como termos de registro, permiss\u00f5es de acesso e at\u00e9 mesmo caixas de pre\u00e7o. A personaliza\u00e7\u00e3o de algumas dessas configura\u00e7\u00f5es pode ajudar <a href=\"https:\/\/blog.buynowplus.com\/2021\/12\/23\/improve-online-checkout-experience\/\" target=\"_blank\" rel=\"noreferrer noopener\">melhorar a experi\u00eancia de checkout<\/a> para seus novos visitantes.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<span class=\"zinftjhSH0LusP5bNBYa6MIrCERgmy7T3UAOecodQvlqJxk9K8F\"><div class=\"responsive-video\"><iframe title=\"Como criar e vender assinaturas com o MemberPress\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/AnZer6Sj2Wo?feature=oembed&enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div><\/span>\n<\/div><figcaption class=\"wp-element-caption\">assistir &gt;&gt; criar associa\u00e7\u00f5es no MemberPress (+ uma vis\u00e3o geral e configura\u00e7\u00e3o)<\/figcaption><\/figure>\n\n\n\n<p>Quando terminar, salve seu trabalho. Repita esse processo quantas vezes forem necess\u00e1rias. Depois disso, voc\u00ea pode passar para as regras acessando <em>MemberPress &gt; Regras<\/em>. Eles determinam quais usu\u00e1rios podem acessar qual conte\u00fado.<\/p>\n\n\n\n<p>Por exemplo, queremos criar uma regra para que somente os usu\u00e1rios de um determinado n\u00edvel de associa\u00e7\u00e3o possam acessar uma de nossas categorias. Assim, selecionaremos essa categoria como nossa <em>Conte\u00fado protegido <\/em>e definir esse n\u00edvel de associa\u00e7\u00e3o como nosso <em>Condi\u00e7\u00f5es de acesso<\/em>:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"698\" height=\"407\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/12\/Sample-Editorial-Rule.png\" alt=\"Um exemplo de regra para conte\u00fado editorial.\" class=\"wp-image-31719\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/12\/Sample-Editorial-Rule.png 698w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/12\/Sample-Editorial-Rule-300x175.png 300w\" sizes=\"(max-width: 698px) 100vw, 698px\" \/><\/figure>\n<\/div>\n\n\n<p>Salve sua nova regra. Em seguida, repita o processo para cada condi\u00e7\u00e3o que deseja adicionar. <\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<span class=\"cIVDZxm4J5X8O3CfbGR0GAOKyN1SFBt7qcHdtMi86L9gbgn7jW5rLhTYW9rkPH3Dj6xSEaufuQVqAB0Q2MmYd4ozU\"><div class=\"responsive-video\"><iframe title=\"Como proteger o conte\u00fado no WordPress com o MemberPress (tutorial de regras)\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/ZMZe-isVTjk?feature=oembed&enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div><\/span>\n<\/div><figcaption class=\"wp-element-caption\">ASSISTA &gt;&gt; PROTEGENDO O CONTE\u00daDO DO SEU SITE: COMO USAR AS REGRAS DO MEMBERPRESS<\/figcaption><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">Etapa 2: Crie cursos informativos<\/h4>\n\n\n\n<p>Conforme mencionado, os cursos educacionais s\u00e3o uma excelente maneira de apoiar um site editorial. Ajudar os redatores a aprimorar suas habilidades pode ser ben\u00e9fico para o seu site, pois resulta em um conte\u00fado melhor e em um p\u00fablico mais engajado.<\/p>\n\n\n\n<p>Felizmente, criamos uma fun\u00e7\u00e3o de curso em nossa plataforma. Isso significa que n\u00e3o h\u00e1 necessidade de executar um <a href=\"https:\/\/memberpress.com\/pt\/blog\/what-is-a-learning-management-system-lms\/\">sistema de gerenciamento de aprendizado<\/a> (LMS). Voc\u00ea pode oferecer seus cursos, juntamente com question\u00e1rios, diretamente aos seus membros.<\/p>\n\n\n\n<p>Para come\u00e7ar, v\u00e1 para <em>MemberPress &gt; Cursos &gt; Adicionar novo<\/em>:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" width=\"998\" height=\"715\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/12\/Add-New-Editorial-Course.png\" alt=\"Uma nova p\u00e1gina de curso editorial.\" class=\"wp-image-31720\" style=\"width:800px;height:573px\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/12\/Add-New-Editorial-Course.png 998w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/12\/Add-New-Editorial-Course-300x215.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/12\/Add-New-Editorial-Course-768x550.png 768w\" sizes=\"(max-width: 998px) 100vw, 998px\" \/><\/figure>\n<\/div>\n\n\n<p>Aqui, voc\u00ea pode inserir algumas informa\u00e7\u00f5es sobre seu curso e definir algumas configura\u00e7\u00f5es. Para obter uma vis\u00e3o mais detalhada de suas op\u00e7\u00f5es, consulte nosso guia completo sobre cursos. <\/p>\n\n\n\n<p>Recomendamos que voc\u00ea comece com cursos para iniciantes. A maioria dos usu\u00e1rios que se beneficiaria desse curso on-line provavelmente n\u00e3o ter\u00e1 muita experi\u00eancia em escrever para uma revista on-line.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<span class=\"f9N7PtF84oruGmkOi502ZIdBp1jJcSKYAU\"><div class=\"responsive-video\"><iframe title=\"Como criar e vender cursos on-line no WordPress em 2024 (cursos MemberPress)\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/WOedEnUBozw?feature=oembed&enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div><\/span>\n<\/div><figcaption class=\"wp-element-caption\">ASSISTA &gt;&gt; COMO CRIAR UM CURSO NO MEMBERPRESS<\/figcaption><\/figure>\n\n\n\n<p>Criar cursos \u00e9 ainda mais f\u00e1cil com <a href=\"https:\/\/memberpress.com\/pt\/blog\/ai-course-generator\/\" title=\"\">Gerador de cursos de IA MemberPress<\/a> \u00e9 \u00fatil. <\/p>\n\n\n\n<p>Descreva o t\u00f3pico do curso (jornalismo investigativo, reda\u00e7\u00e3o editorial, apresenta\u00e7\u00e3o de propostas para publica\u00e7\u00f5es) e ele estruturar\u00e1 um curr\u00edculo completo para voc\u00ea preencher com sua experi\u00eancia editorial. <\/p>\n\n\n\n<p>Para uma publica\u00e7\u00e3o, os cursos s\u00e3o uma op\u00e7\u00e3o natural: seu p\u00fablico j\u00e1 confia em sua voz.<\/p>\n\n\n\n<p>Talvez voc\u00ea tamb\u00e9m queira <a href=\"https:\/\/memberpress.com\/pt\/blog\/how-to-add-a-forum-to-your-wordpress-site\/\" target=\"_blank\" rel=\"noopener\" title=\"\">Criar um f\u00f3rum de membros<\/a> para cada curso. Nem todo aluno ser\u00e1 um aprendiz independente. Oferecer esse contato entre membros pode ajudar a criar uma comunidade mais unida.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Etapa 3: iniciar um programa de afiliados<\/h4>\n\n\n\n<p>Um site de associa\u00e7\u00e3o oferece v\u00e1rios benef\u00edcios como est\u00e1. No entanto, voc\u00ea pode <strong>aumentar seu alcance potencial adicionando um <a href=\"https:\/\/memberpress.com\/pt\/ea\/\" title=\"Afiliado f\u00e1cil\" class=\"pretty-link-keyword\"rel=\"nofollow \" target=\"_blank\">programa de afiliados<\/a><\/strong>.<\/p>\n\n\n\n<p>Os programas de afiliados permitem que voc\u00ea recrute parceiros independentes (afiliados) para comercializar seu site. Seus afiliados receber\u00e3o uma comiss\u00e3o toda vez que algu\u00e9m indicado por eles assinar a sua revista. <\/p>\n\n\n\n<p>Como voc\u00ea pode ver, o marketing de afiliados \u00e9 um modelo eficaz para expandir seu alcance por meio da publicidade e, ao mesmo tempo, manter sua independ\u00eancia.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/05\/EA-Homepage-2.png\"><img decoding=\"async\" width=\"1024\" height=\"401\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/05\/EA-Homepage-2-1024x401.png\" alt=\"P\u00e1gina inicial do Easy Affiliate\" class=\"wp-image-27078\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/05\/EA-Homepage-2-1024x401.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/05\/EA-Homepage-2-300x117.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/05\/EA-Homepage-2-768x300.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/05\/EA-Homepage-2-1536x601.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/05\/EA-Homepage-2.png 1843w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p>Felizmente, existem v\u00e1rias ferramentas para ajud\u00e1-lo a iniciar seu pr\u00f3prio programa de afiliados. Recomendamos nosso plugin irm\u00e3o <a href=\"http:\/\/easyaffiliate.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Afiliado f\u00e1cil<\/a>. Essa ferramenta se integra diretamente ao MemberPress e oferece v\u00e1rios recursos, inclusive:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/thirstyaffiliates.com\/blog\/cookieless-future-affiliate-marketing\" target=\"_blank\" rel=\"noreferrer noopener\">Rastreamento de comiss\u00f5es sem cookies<\/a><\/li>\n\n\n\n<li>Detec\u00e7\u00e3o de fraudes<\/li>\n\n\n\n<li>Relat\u00f3rios detalhados<\/li>\n<\/ul>\n\n\n\n<p>Voc\u00ea pode come\u00e7ar inscrevendo-se em uma conta e, em seguida, instalando e ativando o plug-in. Depois que ele estiver configurado, v\u00e1 para <em><a href=\"https:\/\/memberpress.com\/pt\/ea\/\" title=\"Afiliado f\u00e1cil\" class=\"pretty-link-keyword\"rel=\"nofollow \" target=\"_blank\">Afiliado f\u00e1cil<\/a> Configura\u00e7\u00f5es &gt; Com\u00e9rcio eletr\u00f4nico<\/em>:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" width=\"819\" height=\"527\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2018\/11\/EA-memberpress-integration.png\" alt=\"Configura\u00e7\u00e3o da integra\u00e7\u00e3o Easy Affiliate MemberPress\" class=\"wp-image-26657\" style=\"width:800px;height:515px\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2018\/11\/EA-memberpress-integration.png 819w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/11\/EA-memberpress-integration-300x193.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2018\/11\/EA-memberpress-integration-768x494.png 768w\" sizes=\"(max-width: 819px) 100vw, 819px\" \/><\/figure>\n<\/div>\n\n\n<p>Certifique-se de que o controle deslizante da primeira op\u00e7\u00e3o esteja na posi\u00e7\u00e3o \u201cativado\u201d e selecione <em>Op\u00e7\u00f5es de atualiza\u00e7\u00e3o<\/em>. \u00c9 isso a\u00ed! O Easy Affiliate agora est\u00e1 integrado ao MemberPress. Tudo o que voc\u00ea precisa fazer agora \u00e9 acessar o painel do Easy Affiliate e <a href=\"https:\/\/easyaffiliate.com\/docs-category\/getting-started\/\" target=\"_blank\" rel=\"noreferrer noopener\">Configure seu programa<\/a>.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Casos de uso de marketing de afiliados<\/h4>\n\n\n\n<p>A estrat\u00e9gia de marketing de afiliados pode funcionar para voc\u00ea de duas maneiras: por meio de afiliados externos e afiliados contribuintes.<\/p>\n\n\n\n<p><strong>Afiliadas externas<\/strong> pode ser praticamente qualquer pessoa: editores de outras revistas, blogueiros, influenciadores de m\u00eddia social, podcasters etc. O link de afiliado deles iria diretamente para a sua revista a partir do local em que o colocaram no conte\u00fado. Sempre que um dos membros do p\u00fablico deles se inscrevesse em sua revista por meio do link do afiliado externo, esse afiliado receberia uma comiss\u00e3o.<\/p>\n\n\n\n<p><strong>Afiliados contribuintes<\/strong> seriam aqueles que escrevem conte\u00fado para seu site. Essas pessoas aproveitariam as vantagens do MemberPress' <a href=\"https:\/\/memberpress.com\/pt\/blog\/how-to-create-a-paywall-protected-membership-site-with-memberpress\/\" target=\"_blank\" rel=\"noreferrer noopener\">recursos de acesso pago<\/a>. Por exemplo, o artigo de cada colaborador poderia incluir um paywall como o que voc\u00ea viu em <em>The Wall Street Journal<\/em> e outros pubs de renome:<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/WSJ-leadin.png\"><img decoding=\"async\" width=\"623\" height=\"500\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/WSJ-leadin.png\" alt=\"lead-in do wall street journal\" class=\"wp-image-28275\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/WSJ-leadin.png 623w, https:\/\/memberpress.com\/wp-content\/uploads\/2021\/07\/WSJ-leadin-300x241.png 300w\" sizes=\"(max-width: 623px) 100vw, 623px\" \/><\/a><figcaption class=\"wp-element-caption\">Um artigo de lead-in paywall no site do The Wall Street Journal.<\/figcaption><\/figure>\n\n\n\n<p>O link especial do seu afiliado colaborador seria anexado ao bot\u00e3o \u201cinscrever-se\u201d. Cada vez que um usu\u00e1rio se inscrevesse para ler o restante do artigo, esse colaborador ganharia uma comiss\u00e3o. Que grande incentivo para escrever artigos de alta qualidade!<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"The_Takeaway\"><\/span>O que levar<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>A reda\u00e7\u00e3o editorial \u00e9 uma forma exclusiva de conte\u00fado. Ela pode ajudar a provocar discuss\u00f5es ponderadas entre os usu\u00e1rios \u00e0 medida que eles aprimoram suas habilidades. Um site de associa\u00e7\u00e3o pode ajudar a conectar esses autores e criar uma comunidade.<\/p>\n\n\n\n<p>Neste artigo, mostramos a voc\u00ea como configurar um site de associa\u00e7\u00e3o com <a href=\"https:\/\/memberpress.com\/pt\/\" target=\"_blank\" rel=\"noreferrer noopener\">MemberPress<\/a> em 3 etapas simples:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Crie seus n\u00edveis de associa\u00e7\u00e3o e as regras que os acompanham.<\/li>\n\n\n\n<li>Crie cursos informativos para ajudar a apoiar seus escritores.<\/li>\n\n\n\n<li>Inicie um programa de afiliados para comercializar com membros em potencial.<\/li>\n<\/ol>\n\n\n\n<p>Voc\u00ea tem alguma d\u00favida sobre como iniciar uma revista on-line no WordPress? Deixe-nos saber na se\u00e7\u00e3o de coment\u00e1rios abaixo!<\/p>\n\n\n\n<p><strong>Se voc\u00ea gostou deste artigo, n\u00e3o deixe de <\/strong><a href=\"https:\/\/memberpress.com\/pt\/subscribe-to-the-memberpress-blog\/\"><strong>assine o blog do MemberPress<\/strong><\/a><strong>!<\/strong><\/p>","protected":false},"excerpt":{"rendered":"<p>With the membership model, you can start an online magazine \u2013 and maintain your independence! Editorial content is popular. And it\u2019s not hard to see why \u2013 it\u2019s one of the best ways to share ideas and opinions. 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