{"id":31780,"date":"2022-05-10T05:00:00","date_gmt":"2022-05-10T11:00:00","guid":{"rendered":"https:\/\/memberpress.com\/?p=31780"},"modified":"2022-11-16T15:13:52","modified_gmt":"2022-11-16T22:13:52","slug":"bonus-content-reward-members","status":"publish","type":"post","link":"https:\/\/memberpress.com\/pt\/blog\/bonus-content-reward-members\/","title":{"rendered":"5 tipos de conte\u00fado de b\u00f4nus para sites de associa\u00e7\u00e3o para recompensar seus membros"},"content":{"rendered":"<p>Criando um <a href=\"https:\/\/memberpress.com\/pt\/blog\/simplest-way-to-create-membership-site\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"site de associa\u00e7\u00e3o\">site de associa\u00e7\u00e3o<\/a> \u00e9 uma \u00f3tima maneira de criar uma comunidade on-line e monetizar seu conte\u00fado. No entanto, h\u00e1 muitos sites somente para membros no espa\u00e7o on-line. Pode ser um desafio convencer os usu\u00e1rios de que seu site vale o tempo deles. <\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 ez-toc-wrap-center counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<label for=\"ez-toc-cssicon-toggle-item-6a510c76bbad8\" class=\"ez-toc-cssicon-toggle-label\"><p class=\"ez-toc-title\" style=\"cursor:inherit\">O QUE H\u00c1 DENTRO<\/p>\n<span class=\"ez-toc-cssicon\"><span class=\"eztoc-hide\" style=\"display:none;\">Alternar<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a510c76bbad8\"  \/><nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/memberpress.com\/pt\/blog\/bonus-content-reward-members\/#Why_You_Should_Consider_Rewarding_Your_Members_With_Bonus_Content\" >Por que voc\u00ea deve considerar a possibilidade de recompensar seus membros com conte\u00fado de b\u00f4nus<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/memberpress.com\/pt\/blog\/bonus-content-reward-members\/#5_Types_of_Membership_Site_Bonus_Content_to_Give_Your_Members\" >5 tipos de conte\u00fado de b\u00f4nus para sites de associa\u00e7\u00e3o para oferecer aos seus membros<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/memberpress.com\/pt\/blog\/bonus-content-reward-members\/#1_E-Books\" >1. E-Books<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/memberpress.com\/pt\/blog\/bonus-content-reward-members\/#2_Webinars\" >2. Webinars<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/memberpress.com\/pt\/blog\/bonus-content-reward-members\/#3_Exclusive_Interviews\" >3. Entrevistas exclusivas<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/memberpress.com\/pt\/blog\/bonus-content-reward-members\/#4_Discount_Codes\" >4. C\u00f3digos de desconto<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/memberpress.com\/pt\/blog\/bonus-content-reward-members\/#5_Online_Courses\" >5. Cursos on-line<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/memberpress.com\/pt\/blog\/bonus-content-reward-members\/#Conclusion\" >Conclus\u00e3o<\/a><\/li><\/ul><\/nav><\/div>\n\n\n\n\n<p>Felizmente, recompensar os membros com conte\u00fado de b\u00f4nus pode ajudar seu site de associa\u00e7\u00e3o a se destacar. Esse material pode aumentar o valor da associa\u00e7\u00e3o, aumentar as convers\u00f5es e melhorar a reputa\u00e7\u00e3o do seu site. <\/p>\n\n\n\n<p>De e-books a cursos on-line, descrevemos cinco tipos de conte\u00fado de b\u00f4nus que levar\u00e3o seu site de associa\u00e7\u00e3o ao pr\u00f3ximo n\u00edvel. Tamb\u00e9m discutiremos por que oferecer material extra pode beneficiar seu site e seus membros. Vamos come\u00e7ar!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Why_You_Should_Consider_Rewarding_Your_Members_With_Bonus_Content\"><\/span>Por que voc\u00ea deve considerar a possibilidade de recompensar seus membros com conte\u00fado de b\u00f4nus<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>O conte\u00fado de b\u00f4nus \u00e9 qualquer coisa que n\u00e3o fa\u00e7a parte das suas ofertas regulares de associa\u00e7\u00e3o. Ele pode incluir ofertas exclusivas, conte\u00fado sens\u00edvel ao tempo ou eventos \u00fanicos. Al\u00e9m disso, o material pode ser atualiza\u00e7\u00f5es ou extens\u00f5es de informa\u00e7\u00f5es existentes em seu site. <\/p>\n\n\n\n<p>Esse conte\u00fado \u00e9 essencial porque pode manter os membros <a href=\"https:\/\/memberpress.com\/pt\/blog\/5-ways-to-retain-members-on-a-membership-site\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"investido a longo prazo\">investido a longo prazo<\/a>. Se voc\u00ea puder fornecer atualiza\u00e7\u00f5es frequentes e novos materiais, seus usu\u00e1rios poder\u00e3o ficar mais inclinados a estender suas assinaturas. Eles podem at\u00e9 promover o alcance do seu site por meio do marketing boca a boca. <\/p>\n\n\n\n<p>Al\u00e9m disso, o conte\u00fado de b\u00f4nus pode dar ao seu site uma vantagem sobre a concorr\u00eancia. \u00c9 prov\u00e1vel que existam muitos sites semelhantes em seu nicho. Voc\u00ea pode convencer novos usu\u00e1rios a escolher a sua associa\u00e7\u00e3o em vez dos concorrentes oferecendo e promovendo material exclusivo. <\/p>\n\n\n\n<p>Por fim, o desenvolvimento de conte\u00fado de b\u00f4nus permite que voc\u00ea <a href=\"https:\/\/memberpress.com\/pt\/blog\/4-ways-to-grow-your-business-with-a-free-membership-site\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"expandir seus neg\u00f3cios\">expandir seus neg\u00f3cios<\/a>. Voc\u00ea precisar\u00e1 ampliar suas habilidades e criatividade para desenvolver regularmente novos materiais. Dessa forma, \u00e9 prov\u00e1vel que seu conte\u00fado exclusivo para membros seja melhor e mais valioso no futuro. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"5_Types_of_Membership_Site_Bonus_Content_to_Give_Your_Members\"><\/span>5 tipos de conte\u00fado de b\u00f4nus para sites de associa\u00e7\u00e3o para oferecer aos seus membros<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>O c\u00e9u \u00e9 o limite ao oferecer conte\u00fado de b\u00f4nus aos seus membros. Aqui est\u00e3o 5 ideias para voc\u00ea come\u00e7ar!<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_E-Books\"><\/span>1. E-Books<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Os e-books s\u00e3o recursos para download que empacotam o conte\u00fado existente em um novo formato. Voc\u00ea pode combinar alguns dos melhores conselhos de seu <a href=\"https:\/\/memberpress.com\/pt\/blog\/why-your-membership-site-needs-a-blog\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"postagens de blog de associa\u00e7\u00e3o\">postagens de blog de associa\u00e7\u00e3o<\/a> em um arquivo simples para seus membros. <\/p>\n\n\n\n<p>Muitos sites de associa\u00e7\u00e3o oferecem e-books informativos como parte do conte\u00fado regular da associa\u00e7\u00e3o. No entanto, n\u00e3o h\u00e1 nada que o impe\u00e7a de incluir e-books como conte\u00fado de b\u00f4nus tamb\u00e9m:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/membership-e-book.png\"><img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/membership-e-book-1024x342.png\" alt=\"Um exemplo de conte\u00fado de b\u00f4nus de associa\u00e7\u00e3o com e-books gratuitos. \" class=\"wp-image-31784\" width=\"800\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/membership-e-book-1024x342.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/membership-e-book-300x100.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/membership-e-book-768x257.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/membership-e-book.png 1241w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>Voc\u00ea pode oferecer seus e-books gratuitamente ou com grandes descontos aos seus leitores. Al\u00e9m disso, voc\u00ea pode considerar o pr\u00e9-lan\u00e7amento do conte\u00fado para seus usu\u00e1rios antes do p\u00fablico em geral. Dessa forma, seus membros podem aproveitar a exclusividade de seu material e se sentir valorizados por sua empresa. <\/p>\n\n\n\n<p>Pode parecer intimidador criar um e-book. No entanto, o processo \u00e9 relativamente simples com um aplicativo <a href=\"https:\/\/www.canva.com\/create\/ebooks\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\" title=\"como o Canva\">como o Canva<\/a>. Essa plataforma pode formatar seu conte\u00fado e empacot\u00e1-lo em um simples PDF:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/canva-ebook.png\"><img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/canva-ebook-1024x314.png\" alt=\"Cria\u00e7\u00e3o de livros eletr\u00f4nicos com o Canva. \" class=\"wp-image-31786\" width=\"800\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/canva-ebook-1024x314.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/canva-ebook-300x92.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/canva-ebook-768x236.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/canva-ebook-1536x471.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/canva-ebook.png 1831w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>Como alternativa, voc\u00ea pode lan\u00e7ar seu e-book em um <a href=\"https:\/\/amazon.com\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\" title=\"plataforma oficial, como a Amazon\">plataforma oficial, como a Amazon<\/a>. Assim, tanto os membros quanto os novos leitores podem acessar o conte\u00fado. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Webinars\"><\/span>2. Webinars<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p><a href=\"https:\/\/memberpress.com\/pt\/blog\/webinars-for-membership-sites\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"Webinars s\u00e3o semin\u00e1rios on-line\">Webinars s\u00e3o semin\u00e1rios on-line<\/a> que apresentam palestras e apresenta\u00e7\u00f5es de profissionais do seu setor. Elas s\u00e3o essencialmente alternativas on-line \u00e0s confer\u00eancias tradicionais. <\/p>\n\n\n\n<p>Oferecer um webinar ocasional aos seus leitores pode agregar valor ao seu site de associa\u00e7\u00e3o. Esses eventos permitem que os membros aprendam mais sobre t\u00f3picos espec\u00edficos, fa\u00e7am perguntas e se sintam parte de uma comunidade on-line. <\/p>\n\n\n\n<p>Por exemplo, muitos profissionais do setor oferecer\u00e3o webinars com t\u00f3picos espec\u00edficos para seus p\u00fablicos:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full is-resized\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/webinar-neil-patel.png\"><img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/webinar-neil-patel.png\" alt=\"Um webinar \u00e9 um exemplo de conte\u00fado de b\u00f4nus para um site de associa\u00e7\u00e3o. \" class=\"wp-image-31789\" width=\"800\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/webinar-neil-patel.png 899w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/webinar-neil-patel-300x258.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/webinar-neil-patel-768x660.png 768w\" sizes=\"(max-width: 899px) 100vw, 899px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>Para realizar um webinar bem-sucedido, escolha um t\u00f3pico relevante e junte-se a especialistas da \u00e1rea para criar uma apresenta\u00e7\u00e3o. Para proporcionar uma experi\u00eancia ainda mais pessoal, voc\u00ea pode encerrar a sess\u00e3o com uma sess\u00e3o de perguntas e respostas. Ao seguir essas dicas, seus membros ter\u00e3o uma experi\u00eancia envolvente e educativa. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Exclusive_Interviews\"><\/span>3. Entrevistas exclusivas<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Entrevistas exclusivas s\u00e3o sess\u00f5es gravadas com profissionais relevantes para o seu site de associa\u00e7\u00e3o e seus usu\u00e1rios. O ideal \u00e9 que essas entrevistas contenham conte\u00fado que n\u00e3o esteja prontamente dispon\u00edvel em outro lugar on-line:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full is-resized\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/exclusive-interview.png\"><img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/exclusive-interview.png\" alt=\"Oferecer entrevistas exclusivas \u00e9 um exemplo de conte\u00fado b\u00f4nus. \" class=\"wp-image-31791\" width=\"800\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/exclusive-interview.png 867w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/exclusive-interview-300x240.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/exclusive-interview-768x615.png 768w\" sizes=\"(max-width: 867px) 100vw, 867px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>A oferta de entrevistas exclusivas pode aumentar o valor geral do seu site de associa\u00e7\u00e3o. Seus membros podem se beneficiar do conhecimento espec\u00edfico do setor sem precisar vasculhar a Internet. Al\u00e9m disso, a realiza\u00e7\u00e3o de entrevistas \u00e9 uma excelente oportunidade para fazer contatos com profissionais de seu nicho. <\/p>\n\n\n\n<p>Felizmente, com os atuais <a href=\"https:\/\/memberpress.com\/pt\/add-ons\/crowdcast\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"tecnologia de videoconfer\u00eancia\">tecnologia de videoconfer\u00eancia<\/a>Com a ajuda da Internet, \u00e9 mais f\u00e1cil do que nunca realizar entrevistas com os principais profissionais de todo o mundo. Dependendo de sua prefer\u00eancia, voc\u00ea pode at\u00e9 mesmo apresentar as informa\u00e7\u00f5es em formato escrito. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4_Discount_Codes\"><\/span>4. C\u00f3digos de desconto<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Os c\u00f3digos de desconto podem promover produtos relevantes para o seu site e fazer com que os membros se sintam recompensados por suas assinaturas. Voc\u00ea pode oferecer pre\u00e7os mais baixos para itens em seu <a href=\"https:\/\/memberpress.com\/pt\/blog\/how-to-create-a-woocommerce-members-only-store-in-your-membership-site\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"loja de com\u00e9rcio eletr\u00f4nico\">loja de com\u00e9rcio eletr\u00f4nico<\/a> ou comercializar produtos de empresas terceirizadas:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full is-resized\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/memberpress-discount-code.png\"><img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/memberpress-discount-code.png\" alt=\"Um exemplo de um c\u00f3digo de desconto MemberPress. \" class=\"wp-image-31793\" width=\"800\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/memberpress-discount-code.png 866w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/memberpress-discount-code-300x182.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/memberpress-discount-code-768x466.png 768w\" sizes=\"(max-width: 866px) 100vw, 866px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>Normalmente, voc\u00ea oferecer\u00e1 esse conte\u00fado por meio de <a href=\"https:\/\/prettylinks.com\/blog\/share-affiliate-links\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"links de afiliados\">links de afiliados<\/a>. Quando os membros clicarem em seus links, eles receber\u00e3o descontos nos produtos. Voc\u00ea tamb\u00e9m receber\u00e1 uma porcentagem de comiss\u00e3o sobre as vendas bem-sucedidas, o que torna esse m\u00e9todo uma excelente maneira de aumentar a lucratividade. <a href=\"https:\/\/memberpress.com\/pt\/blog\/how-to-maximize-membership-revenue\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"Monetize seu site de associa\u00e7\u00e3o\">Monetize seu site de associa\u00e7\u00e3o<\/a>.<\/p>\n\n\n\n<p>No entanto, tome cuidado com os descontos que voc\u00ea oferece aos seus leitores. A promo\u00e7\u00e3o de links de afiliados irrelevantes para o seu modelo de associa\u00e7\u00e3o e neg\u00f3cios pode parecer exagero ou spam para seus usu\u00e1rios. Portanto, recomendamos fazer parceria apenas com empresas que possam oferecer valor aos seus membros. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"5_Online_Courses\"><\/span>5. Cursos on-line<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Por fim, voc\u00ea deve considerar oferecer <a href=\"https:\/\/memberpress.com\/pt\/mp-courses\/getting-started-with-memberpress-video-course\/lessons\/lesson-10-creating-an-online-course-with-memberpress-course-add-on\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"cursos on-line\">cursos on-line<\/a> para seus membros. Normalmente, s\u00e3o instru\u00e7\u00f5es baseadas em v\u00eddeo que ensinam os usu\u00e1rios a fazer algo.<\/p>\n\n\n\n<p>Por exemplo, se voc\u00ea administra um site de associa\u00e7\u00e3o de escritores, pode criar cursos para aprimorar as habilidades de escrita dos membros:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full is-resized\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/online-course.png\"><img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/online-course.png\" alt=\"Um curso on-line \u00e9 um exemplo de conte\u00fado de b\u00f4nus para membros. \" class=\"wp-image-31797\" width=\"800\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/online-course.png 817w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/online-course-300x110.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/online-course-768x282.png 768w\" sizes=\"(max-width: 817px) 100vw, 817px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>Os cursos on-line podem tornar o aprendizado conveniente para seus membros. Eles tamb\u00e9m podem estabelecer sua autoridade em um determinado t\u00f3pico. Al\u00e9m disso, oferecer aos membros acesso exclusivo ao seu conhecimento do setor mostra que a associa\u00e7\u00e3o deles tem valor real.<\/p>\n\n\n\n<p>Se voc\u00ea j\u00e1 tem um arsenal de conte\u00fado em seu site, \u00e9 f\u00e1cil <a href=\"https:\/\/memberpress.com\/pt\/blog\/how-to-create-a-solid-online-course-for-your-membership-site\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"transform\u00e1-lo em um curso\">transform\u00e1-lo em um curso<\/a>. Another tip is to assess which topics are most popular on your website \u2013 make courses out of what your audience is most interested in. When creating your course, you can also use polls to further connect with your members.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>Conclus\u00e3o<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Administrar um site de associa\u00e7\u00e3o n\u00e3o \u00e9 f\u00e1cil. Voc\u00ea precisar\u00e1 competir com outros sites do seu nicho e convencer os usu\u00e1rios a se inscreverem para receber seu conte\u00fado. 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Informe-nos na se\u00e7\u00e3o de coment\u00e1rios abaixo!<\/p>\n\n\n\n<p><strong>Se voc\u00ea gostou deste artigo, n\u00e3o deixe de nos seguir em <a href=\"https:\/\/www.facebook.com\/memberpress\/\" target=\"_blank\" rel=\"noreferrer noopener\">Facebook<\/a>, <a href=\"https:\/\/twitter.com\/memberpress\" target=\"_blank\" rel=\"noreferrer noopener\">Twitter<\/a>, <a href=\"https:\/\/www.instagram.com\/memberpress\/\" target=\"_blank\" rel=\"noreferrer noopener\">Instagram<\/a>, <a href=\"https:\/\/www.pinterest.com\/memberpressplugin\/\" target=\"_blank\" rel=\"noreferrer noopener\">Pinterest<\/a>e <a href=\"https:\/\/www.linkedin.com\/showcase\/memberpress\/\" target=\"_blank\" rel=\"noreferrer noopener\">LinkedIn<\/a>! E n\u00e3o se esque\u00e7a de se inscrever no <a href=\"https:\/\/memberpress.com\/go\/box\/\" title=\"Link de afiliado da caixa\" class=\"pretty-link-keyword\"rel=\"nofollow \" target=\"_blank\">caixa<\/a>.<\/strong><\/p>","protected":false},"excerpt":{"rendered":"<p>Est\u00e1 se perguntando como fazer seu site se destacar da concorr\u00eancia? Confira cinco tipos de conte\u00fado de b\u00f4nus de sites de associa\u00e7\u00e3o para recompensar seus membros! <\/p>","protected":false},"author":76756,"featured_media":32830,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_strive_editorial_status":"complete","_strive_copy_of":0,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","_strive_checklists":"\"\"","_strive_active_checklist":"62291e2bb2422","_strive_post_notes":"","footnotes":""},"categories":[69,943,442],"tags":[462,70,25],"class_list":{"0":"post-31780","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-advice","8":"category-lists","9":"category-promotions","10":"tag-membership-business","11":"tag-membership-site","12":"tag-wordpress","13":"entry"},"acf":{"plans":["scale"],"is_featured":false,"download_source":"none","mothership_slug":"","download_url":""},"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 4.9.6.2 - aioseo.com -->\n\t<meta name=\"description\" content=\"Are you wondering how to make your site stand out from the competition? 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Make sure the topic is clear immediately.","score":3,"maxScore":9,"error":1},"keyphraseInImageAlt":{"title":"Keyphrase in image alt attributes","description":"Keyphrase found in image alt attribute(s).","score":9,"maxScore":9,"error":0}}}]},"primary_term":null,"canonical_url":null,"og_title":"#post_title","og_description":"#post_excerpt","og_object_type":"default","og_image_type":"default","og_image_url":null,"og_image_width":null,"og_image_height":null,"og_image_custom_url":null,"og_image_custom_fields":null,"og_video":"","og_custom_url":null,"og_article_section":null,"og_article_tags":[],"twitter_use_og":false,"twitter_card":"default","twitter_image_type":"default","twitter_image_url":null,"twitter_image_custom_url":null,"twitter_image_custom_fields":null,"twitter_title":null,"twitter_description":null,"schema":{"blockGraphs":[],"customGraphs":[],"default":{"data":{"Article":[],"Course":[],"Dataset":[],"FAQPage":[],"Movie":[],"Person":[],"Product":[],"ProductReview":[],"Car":[],"Recipe":[],"Service":[],"SoftwareApplication":[],"WebPage":[]},"graphName":"","isEnabled":true},"graphs":[]},"schema_type":"default","schema_type_options":"{\"article\":{\"articleType\":\"BlogPosting\"},\"course\":{\"name\":\"\",\"description\":\"\",\"provider\":\"\"},\"faq\":{\"pages\":[]},\"product\":{\"reviews\":[]},\"recipe\":{\"ingredients\":[],\"instructions\":[],\"keywords\":[]},\"software\":{\"reviews\":[],\"operatingSystems\":[]},\"webPage\":{\"webPageType\":\"WebPage\"}}","pillar_content":false,"robots_default":true,"robots_noindex":false,"robots_noarchive":false,"robots_nosnippet":false,"robots_nofollow":false,"robots_noimageindex":false,"robots_noodp":false,"robots_notranslate":false,"robots_max_snippet":"-1","robots_max_videopreview":"-1","robots_max_imagepreview":"large","priority":null,"frequency":"default","local_seo":null,"seo_analyzer_scan_date":"2025-10-09 19:15:18","breadcrumb_settings":null,"limit_modified_date":false,"reviewed_by":null,"open_ai":null,"ai":null,"created":"2022-01-10 13:20:51","updated":"2026-03-03 15:02:31"},"aioseo_breadcrumb":"<div class=\"aioseo-breadcrumbs\"><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/memberpress.com\/pt\" title=\"Home\">Home<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/memberpress.com\/pt\/blog\/category\/advice\/\" title=\"Advice\">Advice<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t5 Types of Membership Site Bonus Content to Reward Your Members With\n<\/span><\/div>","aioseo_breadcrumb_json":[{"label":"Home","link":"https:\/\/memberpress.com\/pt"},{"label":"Advice","link":"https:\/\/memberpress.com\/pt\/blog\/category\/advice\/"},{"label":"5 Types of Membership Site Bonus Content to Reward Your Members With","link":"https:\/\/memberpress.com\/pt\/blog\/bonus-content-reward-members\/"}],"app_bookmark":{"bookmark_id":0,"is_bookmarked":false,"bookmark_date":0},"comments_count":"0","content_native":[{"type":"core\/paragraph","render":"<p>Creating a <a href=\"https:\/\/memberpress.com\/blog\/simplest-way-to-create-membership-site\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"membership site\">membership site<\/a> is a great way to build an online community and monetize your content. However, there are many members-only websites in the online space. It can be challenging to convince users that your site is worth their time. <\/p>","content":[{"type":"text","data":"Creating a <a href=\"https:\/\/memberpress.com\/blog\/simplest-way-to-create-membership-site\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"membership site\">membership site<\/a> is a great way to build an online community and monetize your content. However, there are many members-only websites in the online space. It can be challenging to convince users that your site is worth their time. "}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>Fortunately, rewarding members with bonus content can help your membership site stand out. This material can boost membership value, increase conversions, and improve your website's reputation. <\/p>","content":[{"type":"text","data":"Fortunately, rewarding members with bonus content can help your membership site stand out. This material can boost membership value, increase conversions, and improve your website's reputation. "}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>From e-books to online courses, we've outlined five types of bonus content that will take your membership site to the next level. We'll also discuss why offering extra material can benefit your website and its members. Let's get started!<\/p>","content":[{"type":"text","data":"From e-books to online courses, we've outlined five types of bonus content that will take your membership site to the next level. We'll also discuss why offering extra material can benefit your website and its members. Let's get started!"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/heading","render":"<h2 class=\"wp-block-heading\">Why You Should Consider Rewarding Your Members With Bonus Content<\/h2>","content":"Por que voc\u00ea deve considerar a possibilidade de recompensar seus membros com conte\u00fado de b\u00f4nus","data":[],"style":{"align":"left","parent_style":{},"header":"h2","fontSize":"27px"}},{"type":"core\/paragraph","render":"<p>Bonus content is anything that isn't part of your regular membership offerings. It might include exclusive offers, time-sensitive content, or one-off events. Furthermore, the material can be updates or extensions to existing information on your site. <\/p>","content":[{"type":"text","data":"Bonus content is anything that isn't part of your regular membership offerings. It might include exclusive offers, time-sensitive content, or one-off events. Furthermore, the material can be updates or extensions to existing information on your site. "}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>This content is essential because it can keep members <a href=\"https:\/\/memberpress.com\/blog\/5-ways-to-retain-members-on-a-membership-site\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"invested in the long term\">invested in the long term<\/a>. If you can provide frequent updates and new material, your users might be more inclined to extend their subscriptions. They may even promote your site's reach through word-of-mouth marketing. <\/p>","content":[{"type":"text","data":"This content is essential because it can keep members <a href=\"https:\/\/memberpress.com\/blog\/5-ways-to-retain-members-on-a-membership-site\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"invested in the long term\">invested in the long term<\/a>. If you can provide frequent updates and new material, your users might be more inclined to extend their subscriptions. They may even promote your site's reach through word-of-mouth marketing. "}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>Furthermore, bonus content can give your website an edge over the competition. There are likely many similar sites in your niche. You can convince new users to choose your membership over your competitors by offering and promoting unique material. <\/p>","content":[{"type":"text","data":"Furthermore, bonus content can give your website an edge over the competition. There are likely many similar sites in your niche. You can convince new users to choose your membership over your competitors by offering and promoting unique material. "}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>Finally, developing bonus content enables you to <a href=\"https:\/\/memberpress.com\/blog\/4-ways-to-grow-your-business-with-a-free-membership-site\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"expand your business\">expand your business<\/a>. You'll need to stretch your skills and creativity to regularly develop new material. As such, your member's only content is likely to be better and more valuable in the future. <\/p>","content":[{"type":"text","data":"Finally, developing bonus content enables you to <a href=\"https:\/\/memberpress.com\/blog\/4-ways-to-grow-your-business-with-a-free-membership-site\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"expand your business\">expand your business<\/a>. You'll need to stretch your skills and creativity to regularly develop new material. As such, your member's only content is likely to be better and more valuable in the future. "}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/heading","render":"<h2 class=\"wp-block-heading\">5 Types of Membership Site Bonus Content to Give Your Members<\/h2>","content":"5 tipos de conte\u00fado de b\u00f4nus para sites de associa\u00e7\u00e3o para oferecer aos seus membros","data":[],"style":{"align":"left","parent_style":{},"header":"h2","fontSize":"27px"}},{"type":"core\/paragraph","render":"<p>The sky's the limit when offering bonus content to your members. Here are 5 ideas to get you started!<\/p>","content":[{"type":"text","data":"The sky's the limit when offering bonus content to your members. Here are 5 ideas to get you started!"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/heading","render":"<h3 class=\"wp-block-heading\">1. E-Books<\/h3>","content":"1. E-Books","data":[],"style":{"align":"left","parent_style":{},"header":"h3","fontSize":"21px"}},{"type":"core\/paragraph","render":"<p>E-books are downloadable resources that package existing content into a new format. You might combine some of the best advice from your <a href=\"https:\/\/memberpress.com\/blog\/why-your-membership-site-needs-a-blog\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"membership blog posts\">membership blog posts<\/a> into a simple file for your members. <\/p>","content":[{"type":"text","data":"E-books are downloadable resources that package existing content into a new format. You might combine some of the best advice from your <a href=\"https:\/\/memberpress.com\/blog\/why-your-membership-site-needs-a-blog\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"membership blog posts\">membership blog posts<\/a> into a simple file for your members. "}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>Many membership sites offer informational e-books as part of their regular membership content. However, there's nothing stopping you from including e-books as bonus content, too:<\/p>","content":[{"type":"text","data":"Many membership sites offer informational e-books as part of their regular membership content. However, there's nothing stopping you from including e-books as bonus content, too:"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/image","render":"<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/membership-e-book.png\"><img src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/membership-e-book-1024x342.png\" alt=\"An example of membership bonus content with free e-books. \" class=\"wp-image-31784\" width=\"800\"\/><\/a><\/figure><\/div>","content":"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/membership-e-book-1024x342.png","data":{"linkSrc":"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/membership-e-book.png","alt":"An example of membership bonus content with free e-books. ","src":"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/membership-e-book-1024x342.png","linkDestination":"media","align":"center"},"style":{"width":"800px","height":342,"align":"center","parent_style":{},"sizeSlug":"large","alignSelf":"center"}},{"type":"core\/paragraph","render":"<p>You might offer your e-books free or heavily discounted to your readers. Furthermore, you may consider pre-releasing the content to your users before the general public. That way, your members can enjoy the exclusivity of your material and feel valued by your business. <\/p>","content":[{"type":"text","data":"You might offer your e-books free or heavily discounted to your readers. Furthermore, you may consider pre-releasing the content to your users before the general public. That way, your members can enjoy the exclusivity of your material and feel valued by your business. "}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>It might sound intimidating to create an e-book. However, the process is relatively straightforward with an application <a href=\"https:\/\/www.canva.com\/create\/ebooks\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\" title=\"such as Canva\">such as Canva<\/a>. This platform can format your content and package it into a simple PDF:<\/p>","content":[{"type":"text","data":"It might sound intimidating to create an e-book. However, the process is relatively straightforward with an application <a href=\"https:\/\/www.canva.com\/create\/ebooks\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\" title=\"such as Canva\">such as Canva<\/a>. This platform can format your content and package it into a simple PDF:"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/image","render":"<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/canva-ebook.png\"><img src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/canva-ebook-1024x314.png\" alt=\"Designing e-books with Canva. \" class=\"wp-image-31786\" width=\"800\"\/><\/a><\/figure><\/div>","content":"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/canva-ebook-1024x314.png","data":{"linkSrc":"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/canva-ebook.png","alt":"Designing e-books with Canva. ","src":"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/canva-ebook-1024x314.png","linkDestination":"media","align":"center"},"style":{"width":"800px","height":314,"align":"center","parent_style":{},"sizeSlug":"large","alignSelf":"center"}},{"type":"core\/paragraph","render":"<p>Alternatively, you can release your e-book on an <a href=\"https:\/\/amazon.com\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\" title=\"official platform such as Amazon\">official platform such as Amazon<\/a>. Then, members and new readers alike can access the content. <\/p>","content":[{"type":"text","data":"Alternatively, you can release your e-book on an <a href=\"https:\/\/amazon.com\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\" title=\"official platform such as Amazon\">official platform such as Amazon<\/a>. Then, members and new readers alike can access the content. "}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/heading","render":"<h3 class=\"wp-block-heading\">2. Webinars<\/h3>","content":"2. Webinars","data":[],"style":{"align":"left","parent_style":{},"header":"h3","fontSize":"21px"}},{"type":"core\/paragraph","render":"<p><a href=\"https:\/\/memberpress.com\/blog\/webinars-for-membership-sites\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"Webinars are online seminars\">Webinars are online seminars<\/a> that feature talks and presentations from professionals in your industry. They are essentially online alternatives to traditional conferences. <\/p>","content":[{"type":"text","data":"<a href=\"https:\/\/memberpress.com\/blog\/webinars-for-membership-sites\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"Webinars are online seminars\">Webinars are online seminars<\/a> that feature talks and presentations from professionals in your industry. They are essentially online alternatives to traditional conferences. "}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>Offering the occasional webinar to your readers can add value to your membership site. These events enable members to learn more about specific topics, ask questions, and feel part of an online community. <\/p>","content":[{"type":"text","data":"Offering the occasional webinar to your readers can add value to your membership site. These events enable members to learn more about specific topics, ask questions, and feel part of an online community. "}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>For instance, many industry professionals will offer webinars with targeted topics to their audiences:<\/p>","content":[{"type":"text","data":"For instance, many industry professionals will offer webinars with targeted topics to their audiences:"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/image","render":"<div class=\"wp-block-image\"><figure class=\"aligncenter size-full is-resized\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/webinar-neil-patel.png\"><img src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/webinar-neil-patel.png\" alt=\"A webinar is an example of bonus content for a membership site. \" class=\"wp-image-31789\" width=\"800\"\/><\/a><\/figure><\/div>","content":"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/webinar-neil-patel.png","data":{"linkSrc":"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/webinar-neil-patel.png","alt":"A webinar is an example of bonus content for a membership site. ","src":"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/webinar-neil-patel.png","linkDestination":"media","align":"center"},"style":{"width":"800px","height":772,"align":"center","parent_style":{},"sizeSlug":"full","alignSelf":"center"}},{"type":"core\/paragraph","render":"<p>To run a successful webinar, make sure to choose a relevant topic and team up with experts in the field to create a presentation. For an even more personal experience, you can end the session with a question and answer session. By following these tips, your members will get an engaging and educational experience. <\/p>","content":[{"type":"text","data":"To run a successful webinar, make sure to choose a relevant topic and team up with experts in the field to create a presentation. For an even more personal experience, you can end the session with a question and answer session. By following these tips, your members will get an engaging and educational experience. "}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/heading","render":"<h3 class=\"wp-block-heading\">3. Exclusive Interviews<\/h3>","content":"3. Entrevistas exclusivas","data":[],"style":{"align":"left","parent_style":{},"header":"h3","fontSize":"21px"}},{"type":"core\/paragraph","render":"<p>Exclusive interviews are recorded sessions with professionals relevant to your membership site and its users. Ideally, these interviews will contain content that isn't readily available elsewhere online:<\/p>","content":[{"type":"text","data":"Exclusive interviews are recorded sessions with professionals relevant to your membership site and its users. Ideally, these interviews will contain content that isn't readily available elsewhere online:"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/image","render":"<div class=\"wp-block-image\"><figure class=\"aligncenter size-full is-resized\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/exclusive-interview.png\"><img src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/exclusive-interview.png\" alt=\"Offering exclusive interviews is an example of bonus content. \" class=\"wp-image-31791\" width=\"800\"\/><\/a><\/figure><\/div>","content":"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/exclusive-interview.png","data":{"linkSrc":"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/exclusive-interview.png","alt":"Offering exclusive interviews is an example of bonus content. ","src":"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/exclusive-interview.png","linkDestination":"media","align":"center"},"style":{"width":"800px","height":694,"align":"center","parent_style":{},"sizeSlug":"full","alignSelf":"center"}},{"type":"core\/paragraph","render":"<p>Offering exclusive interviews can increase the overall value of your membership website. Your members can benefit from industry-specific knowledge without scouring the internet. Furthermore, conducting interviews is an excellent opportunity to network with professionals in your niche. <\/p>","content":[{"type":"text","data":"Offering exclusive interviews can increase the overall value of your membership website. Your members can benefit from industry-specific knowledge without scouring the internet. Furthermore, conducting interviews is an excellent opportunity to network with professionals in your niche. "}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>Fortunately, with today's <a href=\"https:\/\/memberpress.com\/add-ons\/crowdcast\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"video conference technology\">video conference technology<\/a>, conducting interviews with leading professionals from around the world is easier than ever. Depending on your preference, you can even showcase the information in written format. <\/p>","content":[{"type":"text","data":"Fortunately, with today's <a href=\"https:\/\/memberpress.com\/add-ons\/crowdcast\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"video conference technology\">video conference technology<\/a>, conducting interviews with leading professionals from around the world is easier than ever. Depending on your preference, you can even showcase the information in written format. "}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/heading","render":"<h3 class=\"wp-block-heading\">4. Discount Codes<\/h3>","content":"4. C\u00f3digos de desconto","data":[],"style":{"align":"left","parent_style":{},"header":"h3","fontSize":"21px"}},{"type":"core\/paragraph","render":"<p>Discount codes can cross-promote products relevant to your site and make members feel rewarded for their subscriptions. You might offer lower prices on items in your <a href=\"https:\/\/memberpress.com\/blog\/how-to-create-a-woocommerce-members-only-store-in-your-membership-site\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"ecommerce store\">ecommerce store<\/a> or market products from third-party companies:<\/p>","content":[{"type":"text","data":"Discount codes can cross-promote products relevant to your site and make members feel rewarded for their subscriptions. You might offer lower prices on items in your <a href=\"https:\/\/memberpress.com\/blog\/how-to-create-a-woocommerce-members-only-store-in-your-membership-site\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"ecommerce store\">ecommerce store<\/a> or market products from third-party companies:"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/image","render":"<div class=\"wp-block-image\"><figure class=\"aligncenter size-full is-resized\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/memberpress-discount-code.png\"><img src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/memberpress-discount-code.png\" alt=\"An example of a MemberPress discount code. \" class=\"wp-image-31793\" width=\"800\"\/><\/a><\/figure><\/div>","content":"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/memberpress-discount-code.png","data":{"linkSrc":"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/memberpress-discount-code.png","alt":"An example of a MemberPress discount code. ","src":"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/memberpress-discount-code.png","linkDestination":"media","align":"center"},"style":{"width":"800px","height":526,"align":"center","parent_style":{},"sizeSlug":"full","alignSelf":"center"}},{"type":"core\/paragraph","render":"<p>You'll typically offer this content via <a href=\"https:\/\/prettylinks.com\/blog\/share-affiliate-links\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"affiliate links\">affiliate links<\/a>. When members click your links, they'll receive discounts on the products. You'll also make a commission percentage on successful sales, making this method an excellent way to further <a href=\"https:\/\/memberpress.com\/blog\/how-to-maximize-membership-revenue\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"monetize your membership site\">monetize your membership site<\/a>.<\/p>","content":[{"type":"text","data":"You'll typically offer this content via <a href=\"https:\/\/prettylinks.com\/blog\/share-affiliate-links\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"affiliate links\">affiliate links<\/a>. When members click your links, they'll receive discounts on the products. You'll also make a commission percentage on successful sales, making this method an excellent way to further <a href=\"https:\/\/memberpress.com\/blog\/how-to-maximize-membership-revenue\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"monetize your membership site\">monetize your membership site<\/a>."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>However, take care with the discounts you offer your readers. Promoting affiliate links irrelevant to your membership model and business could feel like overselling or spam to your users. Therefore, we recommend only partnering with companies that can offer value to your members. <\/p>","content":[{"type":"text","data":"However, take care with the discounts you offer your readers. Promoting affiliate links irrelevant to your membership model and business could feel like overselling or spam to your users. Therefore, we recommend only partnering with companies that can offer value to your members. "}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/heading","render":"<h3 class=\"wp-block-heading\">5. Online Courses<\/h3>","content":"5. Cursos on-line","data":[],"style":{"align":"left","parent_style":{},"header":"h3","fontSize":"21px"}},{"type":"core\/paragraph","render":"<p>Finally, you should consider offering <a href=\"https:\/\/memberpress.com\/mp-courses\/getting-started-with-memberpress-video-course\/lessons\/lesson-10-creating-an-online-course-with-memberpress-course-add-on\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"online courses\">online courses<\/a> to your members. These are typically video-based instructions that teach your users how to do something.<\/p>","content":[{"type":"text","data":"Finally, you should consider offering <a href=\"https:\/\/memberpress.com\/mp-courses\/getting-started-with-memberpress-video-course\/lessons\/lesson-10-creating-an-online-course-with-memberpress-course-add-on\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"online courses\">online courses<\/a> to your members. These are typically video-based instructions that teach your users how to do something."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>For example, if you run a writer's membership site, you might design courses to improve your members' writing skills:<\/p>","content":[{"type":"text","data":"For example, if you run a writer's membership site, you might design courses to improve your members' writing skills:"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/image","render":"<div class=\"wp-block-image\"><figure class=\"aligncenter size-full is-resized\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/online-course.png\"><img src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/online-course.png\" alt=\"An online course is an example of bonus content for members. \" class=\"wp-image-31797\" width=\"800\"\/><\/a><\/figure><\/div>","content":"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/online-course.png","data":{"linkSrc":"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/online-course.png","alt":"An online course is an example of bonus content for members. ","src":"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/01\/online-course.png","linkDestination":"media","align":"center"},"style":{"width":"800px","height":300,"align":"center","parent_style":{},"sizeSlug":"full","alignSelf":"center"}},{"type":"core\/paragraph","render":"<p>Online courses can make learning convenient for your members. They can also establish your authority on a given topic. Furthermore, giving your members exclusive access to your industry knowledge shows them their memberships have real value.<\/p>","content":[{"type":"text","data":"Online courses can make learning convenient for your members. They can also establish your authority on a given topic. Furthermore, giving your members exclusive access to your industry knowledge shows them their memberships have real value."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>If you already have an arsenal of content on your site, it's easy to <a href=\"https:\/\/memberpress.com\/blog\/how-to-create-a-solid-online-course-for-your-membership-site\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"repurpose it into a course\">repurpose it into a course<\/a>. Another tip is to assess which topics are most popular on your website - make courses out of what your audience is most interested in. When creating your course, you can also use polls to further connect with your members.<\/p>","content":[{"type":"text","data":"If you already have an arsenal of content on your site, it's easy to <a href=\"https:\/\/memberpress.com\/blog\/how-to-create-a-solid-online-course-for-your-membership-site\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"repurpose it into a course\">repurpose it into a course<\/a>. Another tip is to assess which topics are most popular on your website - make courses out of what your audience is most interested in. When creating your course, you can also use polls to further connect with your members."}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/heading","render":"<h2 class=\"wp-block-heading\">Conclusion<\/h2>","content":"Conclus\u00e3o","data":[],"style":{"align":"left","parent_style":{},"header":"h2","fontSize":"27px"}},{"type":"core\/paragraph","render":"<p>Running a membership site isn't easy. You'll need to compete with other websites in your niche and convince users to sign up for your content. Fortunately, offering bonus material can increase the value of your memberships and distinguish your business from your competition. <\/p>","content":[{"type":"text","data":"Running a membership site isn't easy. You'll need to compete with other websites in your niche and convince users to sign up for your content. Fortunately, offering bonus material can increase the value of your memberships and distinguish your business from your competition. "}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p>To recap, here are five types of bonus content you can offer your members:<\/p>","content":[{"type":"text","data":"To recap, here are five types of bonus content you can offer your members:"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/list","render":"<ol class=\"wp-block-list\"><li>E-books<\/li><li>Webinars<\/li><li>Exclusive interviews<\/li><li>Discount codes<\/li><li>Online courses<\/li><\/ol>","content":"<ol class=\"wp-block-list\"><li>E-books<\/li><li>Webinars<\/li><li>Entrevistas exclusivas<\/li><li>C\u00f3digos de desconto<\/li><li>Cursos on-line<\/li><\/ol>","data":{"listType":"ordered"},"style":{"parent_style":{}}},{"type":"core\/paragraph","render":"<p>Do you have any questions about providing bonus content on your membership site? Let us know in the comments section below!<\/p>","content":[{"type":"text","data":"Do you have any questions about providing bonus content on your membership site? Let us know in the comments section below!"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"<p><strong>If you liked this article, be sure to follow us on <a href=\"https:\/\/www.facebook.com\/memberpress\/\" target=\"_blank\" rel=\"noreferrer noopener\">Facebook<\/a>, <a href=\"https:\/\/twitter.com\/memberpress\" target=\"_blank\" rel=\"noreferrer noopener\">Twitter<\/a>, <a href=\"https:\/\/www.instagram.com\/memberpress\/\" target=\"_blank\" rel=\"noreferrer noopener\">Instagram<\/a>, <a href=\"https:\/\/www.pinterest.com\/memberpressplugin\/\" target=\"_blank\" rel=\"noreferrer noopener\">Pinterest<\/a>, and <a href=\"https:\/\/www.linkedin.com\/showcase\/memberpress\/\" target=\"_blank\" rel=\"noreferrer noopener\">LinkedIn<\/a>! 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And don't forget to subscribe in the box.<\/strong>"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}}],"app_access":{"can_access":true,"restrict_message":null},"_links":{"self":[{"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/posts\/31780","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/users\/76756"}],"replies":[{"embeddable":true,"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/comments?post=31780"}],"version-history":[{"count":0,"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/posts\/31780\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/media\/32830"}],"wp:attachment":[{"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/media?parent=31780"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/categories?post=31780"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/tags?post=31780"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}