O economia do criador<\/strong> \u00e9 outro nome para todas as pequenas empresas administradas por criadores de conte\u00fado independentes<\/strong>. Esses criadores geralmente s\u00e3o pessoas como...<\/p>\n\n\n\n

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Influenciadores de m\u00eddia social,<\/li>\n\n\n\n
Fl\u00e2mulas<\/li>\n\n\n\n
Personalidades da Internet<\/li>\n\n\n\n

Instrutores on-line e similares<\/li>\n<\/ul>\n\n\n\n
A categoria tamb\u00e9m pode se estender \u00e0s ferramentas que esses criadores usam para monetizar e aumentar sua receita.<\/p>\n\n\n\n
Neste artigo, vamos nos aprofundar na economia do criador. Examinaremos alguns estat\u00edsticas interessantes<\/strong> sobre esse setor em r\u00e1pido crescimento e explique Como come\u00e7ar<\/strong> nesse novo campo. Vamos entrar nessa!<\/p>\n\n\n\n
<\/span>O que \u00e9 a Economia do Criador?<\/span><\/h2>\n\n\n\nO Atl\u00e2ntico<\/a> tra\u00e7a a origem do termo \"criador\" at\u00e9 as estrelas do YouTube em 2011. O YouTube ofereceu uma plataforma em que pessoas comuns podiam compartilhar seus v\u00eddeos com as massas. <\/p>\n\n\n\n
Antes do YouTube, era quase impens\u00e1vel que um artista independente pudesse compartilhar rapidamente seu trabalho com milh\u00f5es de pessoas gratuitamente. Hoje, o YouTube \u00e9 o segundo site mais visitado do mundo<\/a>tornando-o um dos meios de comunica\u00e7\u00e3o mais populares. <\/p>\n\n\n\n
Ao mesmo tempo, a venda de an\u00fancios em v\u00eddeo se tornou grandes neg\u00f3cios<\/a>. Isso resultou em muitas oportunidades para os criadores e aumentou seu n\u00famero:<\/p>\n\n\n
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$\"Gr\u00e1fico$ <\/a>
Fonte da imagem: fogo de sinaliza\u00e7\u00e3o<\/a><\/em><\/figcaption><\/figure>\n<\/div>\n\n\n
Os criadores usam plataformas sociais populares para atrair um p\u00fablico-alvo oferecendo conte\u00fado educativo ou de entretenimento. Em seguida, eles monetizam sua influ\u00eancia vendendo an\u00fancios, promovendo produtos para seus f\u00e3s ou cobrando por instru\u00e7\u00f5es.<\/p>\n\n\n\n
\n\t APRENDA >> Como monetizar seu blog<\/a>\n<\/div>\n\n\n\n\n
Os canais comuns para a economia do criador incluem:<\/p>\n\n\n\n
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Twitch<\/a> para transmiss\u00e3o de v\u00eddeo ao vivo<\/li>\n\n\n\n
YouTube<\/a> para conte\u00fado de v\u00eddeo sob demanda<\/li>\n\n\n\n
Instagram<\/a> para imagens e v\u00eddeos curtos<\/li>\n\n\n\n
TikTok<\/a> para v\u00eddeos curtos<\/li>\n\n\n\n
Facebook<\/a> para conte\u00fado multim\u00eddia<\/li>\n\n\n\n
Podcasts<\/a> de v\u00e1rias fontes<\/li>\n\n\n\n
Blogs independentes<\/a> e sites<\/li>\n<\/ul>\n\n\n\n
Cada uma dessas plataformas \u00e9 eficaz para diferentes tipos de conte\u00fado. Os criadores de conte\u00fado bem-sucedidos costumam usar v\u00e1rias plataformas diferentes<\/strong> para maximizar seu alcance e aumentar seu p\u00fablico mais rapidamente. <\/p>\n\n\n\n
<\/span>Por que a economia dos criadores \u00e9 importante<\/span><\/h2>\n\n\n\nGra\u00e7as especialmente \u00e0 pandemia da COVID-19, a economia dos criadores est\u00e1 explodindo. E n\u00e3o h\u00e1 sinais de desacelera\u00e7\u00e3o. Em 2022, os especialistas projetam que a economia do criador ser\u00e1 um $Setor de mais de 100 bilh\u00f5es<\/a>. <\/p>\n\n\n\n
E isso faz sentido. Com um n\u00famero cada vez maior de pessoas engajadas no aprendizado on-line, a demanda por esse conte\u00fado disparou. A usu\u00e1ria do MemberPress e instrutora de ioga Helen Faliveno \u00e9 o exemplo perfeito. Voc\u00ea pode assistir \u00e0 hist\u00f3ria dela abaixo, ou Leia sobre a empresa de Helen, My Mindful Movement, aqui<\/a>.<\/p>\n\n\n\n
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<\/iframe><\/div><\/span>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">E como cada vez mais o marketing \u00e9 direcionado para plataformas de m\u00eddia social, \u00e9 natural que as empresas busquem influenciadores de m\u00eddia social para <a href=\"https:\/\/memberpress.com\/pt\/blog\/how-to-use-influencers-to-grow-your-membership-business\/\" target=\"_blank\" rel=\"noreferrer noopener\">promover suas marcas<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Por exemplo, <a href=\"https:\/\/www.marcrebillet.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Marc Ribillet<\/a> \u00e9 um m\u00fasico e comediante que recentemente fez uma parceria com <a href=\"https:\/\/www.fitbit.com\/global\/us\/home\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Fitbit<\/a> para uma nova linha de an\u00fancios:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"551\" height=\"665\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/05\/Fitbit-Marc-Ribillet.png\" alt=\"Marc Ribillet An\u00fancio da Fitbit\" class=\"wp-image-37248\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/05\/Fitbit-Marc-Ribillet.png 551w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/05\/Fitbit-Marc-Ribillet-249x300.png 249w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/05\/Fitbit-Marc-Ribillet-141x170.png 141w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/05\/Fitbit-Marc-Ribillet-509x614.png 509w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/05\/Fitbit-Marc-Ribillet-429x518.png 429w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/05\/Fitbit-Marc-Ribillet-129x156.png 129w\" sizes=\"(max-width: 551px) 100vw, 551px\" \/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">Rebillet teve seu in\u00edcio em 2016. Apenas por divers\u00e3o, ele come\u00e7ou a publicar transmiss\u00f5es ao vivo e v\u00eddeos do YouTube (muitas vezes em sua cueca boxer). <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">De acordo com <a href=\"https:\/\/en.wikipedia.org\/wiki\/Marc_Rebillet#Career\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Wikip\u00e9dia<\/a>Em 2010, ele j\u00e1 tem mais de 11,8 milh\u00f5es de transmiss\u00f5es on-line, mais de 127 milh\u00f5es de visualiza\u00e7\u00f5es no YouTube e mais de 2 milh\u00f5es de assinantes no YouTube. Isso \u00e9 um neg\u00f3cio s\u00e9rio.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A economia dos criadores \u00e9 t\u00e3o influente que \u00e9 <a href=\"https:\/\/www.forbes.com\/sites\/forbescommunicationscouncil\/2022\/01\/25\/the-growth-of-the-creator-economy-and-what-it-means-for-marketers\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">reformulando todo o setor de marketing<\/a>. As grandes marcas come\u00e7aram a se concentrar nos criadores em vez do marketing tradicional. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_to_Get_Involved_in_the_Creator_Economy_In_4_Steps\"><\/span>Como se envolver na economia do criador (em 4 etapas)<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Participar da economia dos criadores \u00e9, na verdade, bastante simples. E, embora come\u00e7ar n\u00e3o seja muito complicado, para obter sucesso \u00e9 preciso paci\u00eancia e uma boa estrat\u00e9gia. Aqui est\u00e3o quatro etapas para ajud\u00e1-lo ao longo do caminho!<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_1_Find_a_Niche\"><\/span>Etapa 1: Encontre um nicho<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Ter sucesso na economia do criador \u00e9 mais prov\u00e1vel se voc\u00ea tiver um bom nicho. H\u00e1 mais de 50 milh\u00f5es de criadores com os quais competir. <strong>A escolha de um nicho altamente espec\u00edfico limitar\u00e1 sua concorr\u00eancia e o ajudar\u00e1 a se destacar. <\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Por exemplo, muitos criadores de conte\u00fado conquistaram seguidores publicando v\u00eddeos que mostram seus processos. <a href=\"https:\/\/www.josielewis.com\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Josie Lewis<\/a> \u00e9 uma pintora que conquistou uma enorme base de f\u00e3s ao compartilhar sua t\u00e9cnica exclusiva de \"tinta volumosa\" on-line: <\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/05\/Josie-Lewis-Instagram-e1652506313237.png\"><img decoding=\"async\" width=\"800\" height=\"593\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/05\/Josie-Lewis-Instagram-e1652506313237.png\" alt=\"Josie Lewis Pintura no Instagram\" class=\"wp-image-37249\"><\/a><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">Concentrar-se em um t\u00f3pico menos competitivo lhe dar\u00e1 mais chances de atrair seguidores. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Tamb\u00e9m \u00e9 \u00fatil se voc\u00ea tiver conhecimento pr\u00e9vio, experi\u00eancia ou interesse em um nicho e puder usar isso para produzir muito conte\u00fado de alta qualidade. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_2_Create_Content\"><\/span>Etapa 2: Criar conte\u00fado<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">A pr\u00f3xima etapa como criador, \u00e9 claro, \u00e9 <em>criar<\/em>. Com o surgimento do TikTok e do Facebook Reels, o conte\u00fado de v\u00eddeo \u00e9 uma excelente m\u00eddia a ser considerada. No entanto, outros conte\u00fados al\u00e9m de v\u00eddeos tamb\u00e9m podem ser vi\u00e1veis. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Por exemplo, o <a href=\"https:\/\/www.vigilanceelite.com\/blogs\/the-shawn-ryan-show\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"Show de Shawn Ryan\">Shawn R<\/a><a href=\"https:\/\/www.vigilanceelite.com\/blogs\/the-shawn-ryan-show\" target=\"_blank\" rel=\"noreferrer noopener nofollow\" title=\"Show de Shawn Ryan\">y<\/a><a href=\"https:\/\/www.vigilanceelite.com\/blogs\/the-shawn-ryan-show\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"Show de Shawn Ryan\">um Show<\/a> entrevista membros de grupos militares de elite para dar uma olhada nas opera\u00e7\u00f5es das for\u00e7as especiais. Essas entrevistas est\u00e3o dispon\u00edveis em v\u00eddeos no YouTube e em uma plataforma hospedada ou em podcasts da Apple e do Spotify:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/05\/Shawn-Ryan-Show-e1652506342341.png\"><img decoding=\"async\" width=\"1024\" height=\"523\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/05\/Shawn-Ryan-Show-1024x523.png\" alt=\"V\u00eddeos do show de Shawn Ryan\" class=\"wp-image-37252\" style=\"width:800px\"><\/a><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">Dependendo do tipo de conte\u00fado que voc\u00ea criar, determinadas plataformas ser\u00e3o mais eficazes do que outras. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Por exemplo, muitos comediantes obtiveram sucesso na m\u00eddia de v\u00eddeos curtos, como TikTok, Facebook Reels e Instagram Stories. Enquanto isso, os criadores de guias de instru\u00e7\u00f5es geralmente t\u00eam mais sucesso no YouTube.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Enquanto outros criadores usam ferramentas como <a href=\"https:\/\/www.submagic.co\/facebook-reels-maker\" target=\"_blank\" rel=\"noopener\" title=\"\">Criador de carret\u00e9is do Facebook<\/a> para produzir facilmente clipes divertidos que podem chamar rapidamente a aten\u00e7\u00e3o dos espectadores.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>No entanto, essas plataformas geralmente recebem uma grande parte de seus lucros. Por exemplo, o YouTube fica com 45%. <\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">E, como discutiremos em um minuto, o plug-in MemberPress para WordPress \u00e9 uma excelente maneira adicional de monetizar seu conte\u00fado, independentemente dos tipos de conte\u00fado que voc\u00ea produz.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_3_Build_an_Audience\"><\/span>Etapa 3: Construir um p\u00fablico-alvo<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">O objetivo dos criadores \u00e9 aumentar seu p\u00fablico. Os f\u00e3s (ou alunos, para instrutores) s\u00e3o a moeda da economia do criador. Os f\u00e3s ou alunos se traduzem em alcance, visualiza\u00e7\u00f5es e vendas.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Por exemplo, <a href=\"https:\/\/www.tiktok.com\/@ryzehendricksmusic?lang=en\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Ryze Hendricks<\/a> A s\u00e9rie Weird Bars o ajudou a conquistar mais de 5 milh\u00f5es de seguidores no TikTok. Atualmente, ele vende seus pr\u00f3prios \u00e1lbuns e faz shows ao vivo:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/05\/Ryze-Hendricks-TikTok.png\"><img decoding=\"async\" width=\"667\" height=\"679\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/05\/Ryze-Hendricks-TikTok.png\" alt=\"V\u00eddeos do TikTok de Ryze Hendricks\" class=\"wp-image-37251\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/05\/Ryze-Hendricks-TikTok.png 667w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/05\/Ryze-Hendricks-TikTok-295x300.png 295w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/05\/Ryze-Hendricks-TikTok-167x170.png 167w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/05\/Ryze-Hendricks-TikTok-603x614.png 603w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/05\/Ryze-Hendricks-TikTok-509x518.png 509w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/05\/Ryze-Hendricks-TikTok-153x156.png 153w\" sizes=\"(max-width: 667px) 100vw, 667px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">A constru\u00e7\u00e3o de um p\u00fablico come\u00e7a com a oferta de conte\u00fado de qualidade. No entanto, isso n\u00e3o depende apenas disso. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/memberpress.com\/pt\/blog\/best-strategies-social-media-marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"Marketing multiplataforma\">Marketing multiplataforma<\/a> e <a href=\"https:\/\/memberpress.com\/pt\/blog\/how-to-overtake-your-competitors-with-seo-tracking\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"Otimiza\u00e7\u00e3o de mecanismos de busca (SEO)\">otimiza\u00e7\u00e3o de mecanismos de busca (SEO)<\/a> tamb\u00e9m podem ajud\u00e1-lo a alcan\u00e7ar novos espectadores.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_4_Monetize_Your_Content\"><\/span>Etapa 4: Monetize seu conte\u00fado<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Depois de criar um p\u00fablico, \u00e9 hora de monetizar seus seguidores. Voc\u00ea pode usar v\u00e1rios m\u00e9todos para fazer isso. Essas t\u00e9cnicas podem ser influenciadas pelo tipo de conte\u00fado que voc\u00ea cria, suas plataformas e sua estrat\u00e9gia desejada.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/prettylinks.com\/blog\/understand-paid-ads\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"Publicidade paga\">Publicidade paga<\/a> \u00e9 uma das estrat\u00e9gias de monetiza\u00e7\u00e3o mais comuns, especialmente para conte\u00fado de v\u00eddeo. Voc\u00ea pode encontrar uma empresa com um p\u00fablico semelhante ao seu e compartilhar os an\u00fancios dela com seu conte\u00fado. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Al\u00e9m disso, muitas plataformas, como o YouTube, facilitam a monetiza\u00e7\u00e3o de seus v\u00eddeos, cuidando da maior parte do processo de an\u00fancios e permitindo que voc\u00ea incorpore an\u00fancios.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">No entanto, como mencionamos, isso tem um custo. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Como a publicidade, <a href=\"https:\/\/memberpress.com\/pt\/blog\/monetizing-blog-through-affiliate-marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"marketing de afiliados\">marketing de afiliados<\/a> \u00e9 uma maneira mais ativa de monetizar um p\u00fablico. Em vez de incluir an\u00fancios passivos em seu conte\u00fado, voc\u00ea pode promover produtos ou servi\u00e7os diretamente para ganhar comiss\u00f5es. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">No entanto, \u00e9 melhor promover produtos afiliados relacionados aos interesses de seu p\u00fablico:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/05\/Nutrient-Survival-ad-e1652506406843.png\"><img decoding=\"async\" width=\"800\" height=\"554\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/05\/Nutrient-Survival-ad-e1652506406843.png\" alt=\"An\u00fancio do Nutrient Survival no Shawn Ryan Show\" class=\"wp-image-37250\"><\/a><figcaption class=\"wp-element-caption\">o programa de shawn ryan usa o marketing de afiliados para promover produtos de sa\u00fade que possam atrair seu p\u00fablico.<\/figcaption><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">Por fim, a maneira mais direta de monetizar seu conte\u00fado \u00e9 vend\u00ea-lo de fato. Por exemplo, alguns criadores colocam o conte\u00fado premium atr\u00e1s de um paywall.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/memberpress.com\/pt\/\" target=\"_blank\" rel=\"noreferrer noopener\">MemberPress<\/a> facilita a monetiza\u00e7\u00e3o de seus sites no WordPress. Voc\u00ea pode us\u00e1-lo para fazer coisas como...<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Criar um <a href=\"https:\/\/memberpress.com\/pt\/blog\/simplest-way-to-create-membership-site\/\" target=\"_blank\" rel=\"noreferrer noopener\">centro de associa\u00e7\u00e3o<\/a><\/li>\n\n\n\n<li>Gerencie uma equipe exclusiva <a href=\"https:\/\/memberpress.com\/pt\/blog\/start-community-membership-site\/\" target=\"_blank\" rel=\"noreferrer noopener\">comunidade on-line<\/a><\/li>\n\n\n\n<li>Construir <a href=\"https:\/\/memberpress.com\/pt\/features\/easily-build-sell-courses\/\" target=\"_blank\" rel=\"noreferrer noopener\">cursos on-line<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/memberpress.com\/pt\/blog\/how-to-create-a-paywall-protected-membership-site-with-memberpress\/\" target=\"_blank\" rel=\"noreferrer noopener\">Acesso pago<\/a> qualquer tipo de conte\u00fado<\/li>\n\n\n\n<li>Vender <a href=\"https:\/\/memberpress.com\/pt\/blog\/subscriptions-vs-memberships\/\" target=\"_blank\" rel=\"noreferrer noopener\">assinaturas<\/a><\/li>\n\n\n\n<li>Vender <a href=\"https:\/\/memberpress.com\/pt\/blog\/digital-products-you-can-sell-online\/\" target=\"_blank\" rel=\"noreferrer noopener\">downloads digitais<\/a><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Se voc\u00ea usa o YouTube, o TikTok ou qualquer outra plataforma de cria\u00e7\u00e3o, pode se conectar ao seu site MemberPress para maximizar sua monetiza\u00e7\u00e3o.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<span class=\"MWIcC7hjpkoFfu2NH8\"><div class=\"responsive-video\"><iframe title=\"Membership Sites 101: Tudo o que voc\u00ea precisa saber para come\u00e7ar o seu pr\u00f3prio! (2022)\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/oVhJjaZa0YQ?feature=oembed&enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div><\/span>\n<\/div><figcaption class=\"wp-element-caption\">watch >> Sites de associa\u00e7\u00e3o 101: tudo o que voc\u00ea precisa saber para come\u00e7ar o seu pr\u00f3prio<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Em geral, h\u00e1 v\u00e1rias maneiras de ter sucesso na economia do criador. Se voc\u00ea tiver conte\u00fado valioso para oferecer e um p\u00fablico dedicado, poder\u00e1 gerar renda rapidamente e expandir seus neg\u00f3cios. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>Conclus\u00e3o<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Agora que voc\u00ea sabe mais sobre a economia do criador, provavelmente reconhece sua influ\u00eancia no com\u00e9rcio eletr\u00f4nico e no marketing digital. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Muitos consumidores est\u00e3o <a href=\"https:\/\/www.matternow.com\/blog\/matter-survey-reveals-consumers-find-influencers-more-helpful-and-trustworthy-than-brands-during-the-pandemic\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">escolher criadores independentes em vez de grandes corpora\u00e7\u00f5es<\/a> para recomenda\u00e7\u00f5es de produtos e at\u00e9 mesmo entretenimento. Com um pouco de engenhosidade e esfor\u00e7o, voc\u00ea pode fazer parte desse movimento crescente. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Para fazer parte da economia do criador, basta seguir estas etapas:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Encontre um nicho<\/li>\n\n\n\n<li>Criar conte\u00fado<\/li>\n\n\n\n<li>Criar um p\u00fablico-alvo<\/li>\n\n\n\n<li>Monetize seu conte\u00fado <\/li>\n<\/ol>\n\n\n\n<p class=\"wp-block-paragraph\">Voc\u00ea tem alguma d\u00favida sobre a economia do criador? Diga-nos na se\u00e7\u00e3o de coment\u00e1rios abaixo! <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Se voc\u00ea gostou deste artigo, n\u00e3o deixe de <\/strong><a href=\"https:\/\/memberpress.com\/pt\/subscribe-to-the-memberpress-blog\/\"><strong>assine o blog do MemberPress<\/strong><\/a><strong>!<\/strong><\/p>\n<\/body><\/html>","protected":false},"excerpt":{"rendered":"<p>Starting around 2012, a new small business category emerged, known as “the creator economy”. You’ve probably heard this buzz phrase before, but what does it mean? The creator economy is another name for all small businesses run by independent content creators. These creators are usually people like… The category can also extend to the tools […]<\/p>\n","protected":false},"author":76756,"featured_media":37969,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_strive_editorial_status":"complete","_strive_copy_of":0,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","_strive_checklists":"\"\"","_strive_active_checklist":"62291e2bb2422","_strive_post_notes":"KW: what is the creator economy","footnotes":""},"categories":[400],"tags":[953],"class_list":["post-34875","post","type-post","status-publish","format-standard","has-post-thumbnail","category-trends","tag-creator-economy","entry"],"acf":{"plans":["scale"],"is_featured":false,"download_source":"none","mothership_slug":"","download_url":""},"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t<meta name=\"description\" content=\"The creator economy is a new industry that is changing digital marketing as we know it. 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