\n
$\"O$ <\/a><\/figure>\n<\/div>\n\n\n
Voc\u00ea pode acessar plug-ins para quase todos os requisitos, sejam eles de seguran\u00e7a, desempenho, an\u00e1lise ou marketing.\u00a0<\/p>\n\n\n\n
Alguns plugins oferecem recursos abrangentes com codifica\u00e7\u00e3o complexa, enquanto outros oferecem apenas uma pequena fun\u00e7\u00e3o.<\/p>\n\n\n\n
No total, o WordPress conta com quase 60.000 plug-ins. <\/p>\n\n\n\n
Mas, dito isso, \u00e9 essencial focar na qualidade em vez da quantidade. Escolhendo os plugins certos pode melhorar o desempenho e a seguran\u00e7a do seu site<\/strong>.<\/p>\n\n\n\n
<\/span>Em poucas palavras: como funcionam os plug-ins do WordPress?<\/span><\/h3>\n\n\n\n
Os plug-ins do WordPress s\u00e3o codificados em PHP e armazenados no banco de dados do WordPress. <\/p>\n\n\n\n
Quando um usu\u00e1rio visita uma das p\u00e1ginas do seu site, o WordPress procura os plug-ins relevantes e executa o c\u00f3digo. <\/p>\n\n\n\n
Esse processo ocorre nos bastidores e geralmente \u00e9 invis\u00edvel para os usu\u00e1rios.<\/p>\n\n\n\n
Embora seja tecnicamente poss\u00edvel adicionar qualquer funcionalidade a um site WordPress sem plugins, isso geralmente n\u00e3o \u00e9 recomendado. <\/p>\n\n\n\n
\u00c9 complicado e consome tempo. Al\u00e9m disso, um \u00fanico erro no c\u00f3digo pode causar erros no site.<\/p>\n\n\n\n
Os benef\u00edcios do uso de plug-ins\u00a0<\/h3>\n\n\n\n
Uma das principais vantagens de usar os plug-ins do WordPress \u00e9 a versatilidade que eles proporcionam ao seu site. <\/p>\n\n\n\n
Independentemente do nicho do seu neg\u00f3cio, existem plugins dispon\u00edveis para adaptar o seu site \u00e0s suas necessidades e fun\u00e7\u00f5es espec\u00edficas. <\/p>\n\n\n\n
A seguir, vamos nos aprofundar em mais benef\u00edcios do uso dessas ferramentas:\u00a0<\/p>\n\n\n\n
\n
Crie seu site com facilidade:<\/strong>\u00a0Voc\u00ea n\u00e3o precisa ser um desenvolvedor ou saber programa\u00e7\u00e3o para usar os plugins do WordPress.

Existem plug-ins para quase tudo, portanto, voc\u00ea pode adicionar novas funcionalidades ao seu site sem tocar em uma linha de c\u00f3digo<\/a>.<\/li>\n<\/ul>\n\n\n\n
\n
Amplia a funcionalidade<\/strong>: Os plug-ins ajudam a ampliar a funcionalidade de seu site WordPress.

Se voc\u00ea deseja adicionar uma vitrine de com\u00e9rcio eletr\u00f4nico, \u00edcones de m\u00eddia social, marketing por e-mail<\/a> formul\u00e1rios ou ferramentas de SEO, existe um plugin para isso.

<\/li>\n\n\n\n
Custo-benef\u00edcio<\/strong>: Muitos plug-ins valiosos s\u00e3o gratuitos<\/a> ou relativamente baratos, ajudando voc\u00ea a economizar nos custos de desenvolvimento. Isso os torna uma op\u00e7\u00e3o atraente para propriet\u00e1rios de pequenas empresas com or\u00e7amento limitado.
<\/li>\n<\/ul>\n\n\n\n
\n
Plug-ins de monetiza\u00e7\u00e3o<\/a>:<\/strong>\u00a0Os plug-ins do WordPress podem ajud\u00e1-lo a monetizar seu site de v\u00e1rias maneiras, desde a venda de produtos e servi\u00e7os at\u00e9 a exibi\u00e7\u00e3o de an\u00fancios.
<\/li>\n<\/ul>\n\n\n\n
\n
Melhorar experi\u00eancia do usu\u00e1rio<\/a>:<\/strong>\u00a0Os plug-ins do WordPress podem melhorar a experi\u00eancia geral do usu\u00e1rio no seu site, adicionando recursos como integra\u00e7\u00f5es de m\u00eddia social, formul\u00e1rios de contato e funcionalidade de pesquisa.
<\/li>\n<\/ul>\n\n\n\n
\n
Melhorar a seguran\u00e7a e o desempenho:<\/strong>\u00a0Alguns plug-ins do WordPress s\u00e3o projetados para melhorar a seguran\u00e7a e o desempenho de seu site.

Isso inclui plug-ins de cache que Acelerar o tempo de carregamento<\/a> e plug-ins de seguran\u00e7a que protegem contra malware e tentativas de invas\u00e3o.

<\/li>\n\n\n\n
Economia de tempo<\/strong>: Em vez de passar in\u00fameras horas codificando, voc\u00ea pode utilizar plug-ins para adicionar recursos com apenas alguns cliques.

Essa facilidade de uso pode economizar um tempo valioso.<\/li>\n<\/ul>\n\n\n\n
\n\n $\"Posts$ <\/a>\n<\/div><\/div>\n\n\n\n\n
Entretanto, lembre-se de que A instala\u00e7\u00e3o de muitos plug-ins pode tornar seu site mais lento<\/strong>. Portanto, vale a pena ser exigente com os plugins do WordPress. <\/p>\n\n\n\n
<\/span>Escolha de um plug-in do WordPress para seu site<\/span><\/h2>\n\n\n\n
Assim como acontece com qualquer ferramenta tecnol\u00f3gica, \u00e9 importante observar que nem todos os plugins do WordPress s\u00e3o criados da mesma forma. <\/p>\n\n\n\n
Alguns s\u00e3o atualizados com frequ\u00eancia e habilmente projetados, enquanto outros n\u00e3o seguem cronogramas de manuten\u00e7\u00e3o t\u00e3o rigorosos.<\/p>\n\n\n\n
Ao escolher um plug-in do WordPress, voc\u00ea deve considerar dois aspectos principais: <\/p>\n\n\n\n
1. Certifique-se de que os recursos de seguran\u00e7a e os atributos funcionais do plug-in estejam alinhados com suas necessidades espec\u00edficas.<\/h4>\n\n\n\n
Voc\u00ea s\u00f3 deve instalar plug-ins de fontes confi\u00e1veis. Os plug-ins de fontes n\u00e3o oficiais podem conter malware que coloca seu site em risco.

O Diret\u00f3rio de plug-ins do WordPress<\/a> \u00e9 um excelente lugar para come\u00e7ar, pois a equipe do WordPress analisou todas as ferramentas do diret\u00f3rio.<\/p>\n\n\n\n
2. Priorize o uso de fontes confi\u00e1veis para o download de plug-ins.<\/h4>\n\n\n\n
Proteja seu site contra poss\u00edveis amea\u00e7as de malware;<\/p>\n\n\n\n
Recomendamos ler as avalia\u00e7\u00f5es e classifica\u00e7\u00f5es dos plugins e garantir que eles foram atualizados recentemente e s\u00e3o compat\u00edveis com a sua vers\u00e3o do WordPress.

Voc\u00ea pode encontrar essas informa\u00e7\u00f5es em p\u00e1ginas individuais de plug-ins no diret\u00f3rio:<\/p>\n\n\n
\n
$\"Avalia\u00e7\u00f5es$ <\/a><\/figure>\n<\/div>\n\n\n
Observe que alguns plugins premium n\u00e3o t\u00eam vers\u00f5es gratuitas no diret\u00f3rio do WordPress.

Voc\u00ea pode se beneficiar da leitura de depoimentos de clientes diretamente em sites de avalia\u00e7\u00e3o de terceiros, como Trustpilot<\/a>. <\/p>\n\n\n\n
<\/span>4 plug-ins obrigat\u00f3rios do WordPress para seu site<\/span><\/h2>\n\n\n\n
Agora que voc\u00ea j\u00e1 sabe mais sobre os plugins do WordPress, vamos dar uma olhada em quatro ferramentas essenciais para voc\u00ea come\u00e7ar! <\/p>\n\n\n\n
<\/span>1. Jetpack<\/a><\/span><\/h3>\n\n\n
\n
$\"O$ <\/a><\/figure>\n<\/div>\n\n\n
Jetpack<\/a> \u00e9 um conjunto de plug-ins com uma ampla gama de recursos para sites do WordPress.

Ele inclui aprimoramentos de seguran\u00e7a, otimiza\u00e7\u00e3o de desempenho e integra\u00e7\u00f5es de m\u00eddia social.

Se houver um recurso de que voc\u00ea precisa quando Iniciando seu blog<\/a>O Jetpack provavelmente o possui.<\/p>\n\n\n\n
Destaques do Jetpack:\u00a0<\/h4>\n\n\n\n
\n
Backups automatizados do site:<\/strong> Garanta que seus dados estejam seguros, o que \u00e9 crucial para que as pequenas empresas evitem perder informa\u00e7\u00f5es vitais.
<\/li>\n\n\n\n
Monitoramento do tempo de inatividade:<\/strong> Mant\u00e9m voc\u00ea informado sobre a disponibilidade do site, o que \u00e9 vital para manter uma presen\u00e7a on-line confi\u00e1vel.
<\/li>\n\n\n\n
Prote\u00e7\u00e3o contra spam:<\/strong> Protege seu site contra spam indesejado, garantindo uma experi\u00eancia de usu\u00e1rio limpa e profissional.<\/li>\n<\/ul>\n\n\n\n
Melhor para:<\/strong> Iniciantes em WordPress e blogueiros que buscam uma solu\u00e7\u00e3o completa.<\/p>\n\n\n\n
\n\n\n\n
PRO-TIP:<\/strong><\/p>\n\n\n\n
Use o Jetpack para automatizar opera\u00e7\u00f5es di\u00e1rias, como backups de sites, filtragem de spam e monitoramento de tempo de inatividade.<\/em><\/p>\n\n\n\n
\n\n\n\n<\/span>2. Formas formid\u00e1veis<\/a><\/span><\/h3>\n\n\n
\n
$\"O$ <\/a><\/figure>\n<\/div>\n\n\n
Formas formid\u00e1veis<\/a> \u00e9 um plugin poderoso que ajuda voc\u00ea a criar formul\u00e1rios e pesquisas personalizados para o seu site WordPress. \u00c9 perfeito para coleta de feedback do cliente<\/a>, realiza\u00e7\u00e3o de enquetes e pesquisas<\/a>ou coleta de dados de seus visitantes.<\/p>\n\n\n\n
Destaques do Formidable Forms:\u00a0<\/strong><\/h4>\n\n\n\n
\n
Criador de formul\u00e1rios de arrastar e soltar:<\/strong> Crie formul\u00e1rios com facilidade, tornando as tarefas de envolvimento do cliente simples e eficientes.
<\/li>\n\n\n\n
Coleta de dados avan\u00e7ada:<\/strong> Re\u00fana informa\u00e7\u00f5es detalhadas sobre os usu\u00e1rios, valiosas para pesquisas de mercado e feedback dos clientes.
<\/li>\n\n\n\n
Integra\u00e7\u00e3o de pagamentos:<\/strong> Aceite pagamentos por meio de formul\u00e1rios, ideais para cadastros e renova\u00e7\u00f5es de associados.<\/li>\n<\/ul>\n\n\n\n
Melhor para:<\/strong> Empresas com foco no envolvimento do usu\u00e1rio e na coleta de dados.<\/p>\n\n\n\n
\n\n\n\n
PRO-TIP:<\/strong><\/p>\n\n\n\n
Uso Formas formid\u00e1veis<\/a> para pesquisas com membros para melhorar o conte\u00fado e as ofertas de servi\u00e7os em seu site de associa\u00e7\u00e3o.<\/em><\/p>\n\n\n\n
\n\n\n\n
<\/span>3. WooCommerce<\/a><\/span><\/h3>\n\n\n
\n
$\"O$ <\/a><\/figure>\n<\/div>\n\n\n
WooCommerce<\/a> \u00e9 um plug-in que transforma seu site WordPress em uma loja on-line totalmente funcional.

Ele inclui tudo o que voc\u00ea precisa para executar um loja on-line<\/a>como ferramentas de gerenciamento de produtos, carrinho de compras<\/a> funcionalidade e processamento de pedidos.<\/p>\n\n\n\n
O WooCommerce pode ser uma excelente op\u00e7\u00e3o se voc\u00ea planeja monetize seu site<\/a> vendendo produtos ou servi\u00e7os on-line.<\/p>\n\n\n\n
Destaques do WooCommerce:\u00a0<\/strong><\/h4>\n\n\n\n
\n
Ferramentas de gerenciamento de produtos:<\/strong> Gerencie facilmente suas listagens de produtos, o que \u00e9 essencial para qualquer loja on-line.
<\/li>\n\n\n\n
Fun\u00e7\u00f5es de carrinho de compras e checkout:<\/strong> Proporciona uma experi\u00eancia de compra perfeita para os clientes.
<\/li>\n\n\n\n
Rastreamento de invent\u00e1rio:<\/strong> Mant\u00e9m o controle dos n\u00edveis de estoque, o que \u00e9 crucial para o gerenciamento eficaz da oferta e da demanda.<\/li>\n<\/ul>\n\n\n\nMelhor para: <\/strong>O WooCommerce \u00e9 \u00f3timo para as pessoas iniciar um neg\u00f3cio com um or\u00e7amento limitado<\/a> porque o plug-in b\u00e1sico \u00e9 gratuito!<\/p>\n\n\n\n
\n\n\n\n
PRO-TIP:<\/strong><\/p>\n\n\n\n
Integrar o WooCommerce com MemberPress<\/strong> para oferecer produtos exclusivos aos seus membros, agregando valor ao seu modelo de assinatura.<\/em><\/p>\n\n\n\n
\n\n\n\n<\/span>4. MemberPress<\/a><\/span><\/h3>\n\n\n\n
\n
<\/iframe><\/div><\/span>\n<\/div><\/figure>\n\n\n\n<p>Por fim, nosso <a href=\"https:\/\/memberpress.com\/pt\/\" title=\"MemberPress \">MemberPress <\/a>permite que voc\u00ea crie um site de associa\u00e7\u00e3o com o WordPress. <\/p>\n\n\n\n<p>O MemberPress pode ser uma excelente escolha se voc\u00ea estiver procurando por <strong><a href=\"https:\/\/memberpress.com\/pt\/blog\/subscriptions-vs-memberships\/\" title=\"Assinaturas vs. associa\u00e7\u00f5es - qual \u00e9 a diferen\u00e7a?\">Monetize seu site vendendo assinaturas<\/a><\/strong>. <br><br>\u00c9 f\u00e1cil de usar e vem com uma ampla gama de recursos intuitivos para a constru\u00e7\u00e3o. <a href=\"https:\/\/memberpress.com\/pt\/blog\/memberpress-website-examples\/\" title=\"Assinaturas vs. associa\u00e7\u00f5es - qual \u00e9 a diferen\u00e7a?\">sites de associa\u00e7\u00e3o<\/a>. Nosso plano de lan\u00e7amento custa apenas <a href=\"https:\/\/memberpress.com\/pt\/plans\/pricing\/\" title=\"$179 por ano\">$399 por ano<\/a>. Isso significa apenas $33,25\/m\u00eas para um conjunto completo de recursos de monetiza\u00e7\u00e3o. <\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Destaques do MemberPress:\u00a0<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Gerenciamento de assinaturas:<\/strong> Agilizar o manuseio de assinaturas de membros, o que \u00e9 fundamental para modelos de receita recorrente.<br><\/li>\n\n\n\n<li><strong>Gotejamento de conte\u00fado:<\/strong> Libere conte\u00fado gradualmente, mantendo os membros envolvidos e inscritos por mais tempo.<br><\/li>\n\n\n\n<li><strong>Regras de acesso:<\/strong> Controle quem v\u00ea qual conte\u00fado, permitindo experi\u00eancias personalizadas para os membros.<\/li>\n<\/ul>\n\n\n\n<p><strong>Melhor para: <\/strong>Empresas que desejam criar um modelo de associa\u00e7\u00e3o e monetizar por meio da venda de assinaturas.<\/p>\n\n\n\n<div class=\"block-mp-button-wrap\">\n\t<a id=\"button-block_65ae65e7c73bf1d557c8f603d5bc4402\" href=\"http:\/\/memberpress.com\/pt\/plans\/pricing\/\" class=\"button button-blue center\">Economize 50% em MemberPress aqui<\/a>\n<\/div>\n\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\">\n\n\n\n<p><strong>PRO-TIP:<\/strong><\/p>\n\n\n\n<p><em>Utilize as regras avan\u00e7adas e a prote\u00e7\u00e3o parcial de conte\u00fado do MemberPress para criar uma experi\u00eancia din\u00e2mica e envolvente para os membros.<\/em><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\">\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<span class=\"k3m6Yl0fdof9iXBeQwSqePq7DZdMbUAQDC8cTXKN4wUzZCgF3mTV5nBEhF1LOxWYx4rkEoRvs7hL9azcytGVi\"><div class=\"responsive-video\"><iframe title=\"Como proteger o conte\u00fado no WordPress com o MemberPress (tutorial de regras)\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/ZMZe-isVTjk?feature=oembed&enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div><\/span>\n<\/div><figcaption class=\"wp-element-caption\">assistir >> como proteger o conte\u00fado do seu site com as regras do MemberPress<\/figcaption><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">Quer que algu\u00e9m crie seu site de associa\u00e7\u00e3o em WordPress para voc\u00ea?<\/h4>\n\n\n\n<p>Embora o MemberPress tenha sido projetado para ser intuitivo de usar, tamb\u00e9m sabemos que, para algumas pessoas, criar seu pr\u00f3prio site pode ser uma tarefa \u00e1rdua, al\u00e9m de todas as outras responsabilidades de administrar seu pr\u00f3prio neg\u00f3cio. <\/p>\n\n\n\n<p>\u00c9 por isso que oferecemos servi\u00e7os de sites de assinatura \u201cDone For You\u201d. <\/p>\n\n\n\n<p>Confira mais sobre <a href=\"https:\/\/memberpress.com\/pt\/dfy-services\/\" title=\"\">MemberPress Sites de associa\u00e7\u00e3o DFY e manuten\u00e7\u00e3o de sites<\/a>. <\/p>\n\n\n\n<div id=\"ad-68548\" class=\"ad-720x300 adsanity-720x300 alignnone adsanity-alignnone\"><div class=\"adsanity-inner\">\n\n<a href=\"https:\/\/memberpress.com\/pt\/ads\/post-dfy-services\/\" target=\"_blank\"><img decoding=\"async\" width=\"720\" height=\"300\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2024\/09\/memberpress-DFY-services.png\" class=\"no-lazy-load wp-post-image\" alt=\"MemberPress Servi\u00e7os DFY\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2024\/09\/memberpress-DFY-services.png 720w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/09\/memberpress-DFY-services-300x125.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/09\/memberpress-DFY-services-50x21.png 50w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/09\/memberpress-DFY-services-18x8.png 18w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/09\/memberpress-DFY-services-408x170.png 408w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/09\/memberpress-DFY-services-700x292.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/09\/memberpress-DFY-services-156x65.png 156w\" sizes=\"(max-width: 720px) 100vw, 720px\"><\/a>\n<\/div><\/div>\n\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>Conclus\u00e3o<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2024\/01\/9-3-1024x576.jpg\" alt=\"Planejamento da estrat\u00e9gia de neg\u00f3cios Metas de sucesso simbolizadas por um dardo acertando o alvo\" class=\"wp-image-59983\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2024\/01\/9-3-1024x576.jpg 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/01\/9-3-300x169.jpg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/01\/9-3-768x432.jpg 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/01\/9-3-50x28.jpg 50w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/01\/9-3-302x170.jpg 302w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/01\/9-3-840x472.jpg 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/01\/9-3-1216x684.jpg 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/01\/9-3-700x394.jpg 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/01\/9-3-156x88.jpg 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/01\/9-3-1080x607.jpg 1080w, https:\/\/memberpress.com\/wp-content\/uploads\/2024\/01\/9-3.jpg 1480w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Entendendo como o WordPress funciona <a href=\"https:\/\/memberpress.com\/pt\/blog\/building-an-online-membership-site-using-wordpress\/\" title=\"Como criar um site de associa\u00e7\u00e3o no WordPress em 4 etapas\">\u00e9 essencial para criar o site dos seus sonhos<\/a>. <br><br>Os plug-ins do WordPress podem adicionar novas funcionalidades relacionadas a design, experi\u00eancia do usu\u00e1rio, monetiza\u00e7\u00e3o, seguran\u00e7a e muito mais.<\/p>\n\n\n\n<p>Neste artigo, discutimos quatro dos principais plug-ins do WordPress para ajud\u00e1-lo a come\u00e7ar:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong><a href=\"https:\/\/memberpress.com\/go\/jetpack\/main\/\" target=\"_blank\" rel=\"noopener nofollow sponsored\" title=\"\">Jetpack<\/a>:<\/strong> Recursos de seguran\u00e7a, desempenho e backup para turbinar seu site.<\/li>\n\n\n\n<li><a href=\"https:\/\/memberpress.com\/go\/fofo\/\" target=\"_blank\" rel=\"noreferrer noopener sponsored\"><strong>F<\/strong><\/a><strong><a href=\"https:\/\/memberpress.com\/go\/fofo\/\" target=\"_blank\" rel=\"noreferrer noopener sponsored\">Formas formid\u00e1veis<\/a>:<\/strong> Excelente para criar rapidamente todos os tipos de formul\u00e1rios.<\/li>\n\n\n\n<li><strong><a href=\"https:\/\/memberpress.com\/go\/woocommerce\/\" target=\"_blank\" rel=\"noreferrer noopener sponsored\">WooCommerce<\/a>:<\/strong> O melhor lugar para come\u00e7ar ao planejar um site de com\u00e9rcio eletr\u00f4nico.<\/li>\n\n\n\n<li><strong><a href=\"https:\/\/memberpress.com\/pt\/\" target=\"_blank\" rel=\"noreferrer noopener\">MemberPress<\/a>:<\/strong> Nosso pr\u00f3prio plug-in pode ajud\u00e1-lo a monetizar facilmente seu site com conte\u00fado restrito.<\/li>\n<\/ol>\n\n\n\n<div class=\"full-width-cta blue image-left\">\n\t<div class=\"full-width-cta-container\">\n\t\t<div class=\"full-width-cta__image\">\n\t\t\t<img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/Guy1.webp\" alt=\"caractere cta\" loading=\"lazy\" width=\"485\" height=\"432\" srcset=\"https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/transparent.gif 1w, https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/Guy1-mobile.webp 543w, https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/Guy1.webp 485w\" sizes=\"auto, (max-width: 767px) 1px, (max-width: 1023px) 543px, 485px\">\n\t\t<\/div>\n\t\t<div class=\"full-width-cta__text\">\n\t\t\t<h3>Obtenha o MemberPress hoje mesmo!<\/h3>\n\t\t\t<div><p>Comece a ser pago pelo conte\u00fado que voc\u00ea cria.<\/p>\n<\/div>\n\t\t\t<div class=\"pricing-cta\">\n\t\t\t\t<a href=\"https:\/\/memberpress.com\/pt\/plans\/pricing\/\" class=\"cta-button\">\n\t\t\t\t\tObtenha o MemberPress agora\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/long-arrow-right-white.svg\" class=\"arrow-red\" alt=\"seta\" width=\"20\" height=\"14\">\n\t\t\t\t<\/a>\n\t\t\t\t<a href=\"https:\/\/memberpress.com\/pt\/features\">Ver todos os recursos<\/a>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n\n<p><em>Voc\u00ea tem alguma d\u00favida sobre o uso de plug-ins do WordPress? Deixe-nos saber na se\u00e7\u00e3o de coment\u00e1rios abaixo!<\/em><\/p>\n<\/body><\/html>","protected":false},"excerpt":{"rendered":"<p>Revolucione sua experi\u00eancia com o WordPress! Descubra a simplicidade de aprimorar seu site com solu\u00e7\u00f5es plug-and-play. Mergulhe em um mundo onde funcionalidade e criatividade se encontram sem esfor\u00e7o!\u201d<\/p>","protected":false},"author":83311,"featured_media":59976,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_strive_editorial_status":"complete","_strive_copy_of":0,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","_strive_checklists":"\"\"","_strive_active_checklist":"62291e2bb2422","_strive_post_notes":"Technical informational article\r\nKW: wordpress plugin","footnotes":""},"categories":[69,399,35,943,145],"tags":[],"class_list":{"0":"post-35987","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-advice","8":"category-blogging","9":"category-features","10":"category-lists","11":"category-tools","12":"entry"},"acf":{"plans":["scale"],"is_featured":false,"download_source":"none","mothership_slug":"","download_url":""},"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t<meta name=\"description\" content=\"If you\u2019re new to the platform, you may be asking, \u201cwhat is a WordPress plugin?\u201d In this article, we\u2019ll answer this question and a whole lot more!\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Rizza Del Castillo\"\/>\n\t<meta name=\"keywords\" content=\"what is a wordpress plugin\" \/>\n\t<link rel=\"canonical\" href=\"https:\/\/memberpress.com\/pt\/blog\/what-is-a-wordpress-plugin\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO Pro (AIOSEO) 4.9.6.2\" \/>\n\t\t<meta property=\"og:locale\" content=\"pt_BR\" \/>\n\t\t<meta property=\"og:site_name\" content=\"MemberPress\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"What Is a WordPress Plugin? (How to Transform Your Site with These 4 Killer Plugins) | MemberPress\" \/>\n\t\t<meta property=\"og:description\" content=\"If you\u2019re new to the platform, you may be asking, \u201cwhat is a WordPress plugin?\u201d In this article, we\u2019ll answer this question and a whole lot more!\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/memberpress.com\/pt\/blog\/what-is-a-wordpress-plugin\/\" \/>\n\t\t<meta property=\"og:image\" content=\"https:\/\/memberpress.com\/wp-content\/uploads\/2024\/01\/1-4.jpg\" \/>\n\t\t<meta property=\"og:image:secure_url\" content=\"https:\/\/memberpress.com\/wp-content\/uploads\/2024\/01\/1-4.jpg\" \/>\n\t\t<meta property=\"og:image:width\" content=\"1480\" \/>\n\t\t<meta property=\"og:image:height\" content=\"832\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2024-05-07T14:00:00+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2025-12-18T18:03:20+00:00\" \/>\n\t\t<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/memberpress\/\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n\t\t<meta name=\"twitter:site\" content=\"@memberpress\" \/>\n\t\t<meta name=\"twitter:title\" content=\"What Is a WordPress Plugin? (How to Transform Your Site with These 4 Killer Plugins) | MemberPress\" \/>\n\t\t<meta name=\"twitter:description\" content=\"If you\u2019re new to the platform, you may be asking, \u201cwhat is a WordPress plugin?\u201d In this article, we\u2019ll answer this question and a whole lot more!\" \/>\n\t\t<meta name=\"twitter:image\" content=\"https:\/\/memberpress.com\/wp-content\/uploads\/2024\/01\/1-4.jpg\" \/>\n\t\t<script type=\"application\/ld+json\" class=\"aioseo-schema\">\n\t\t\t{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"BlogPosting\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/what-is-a-wordpress-plugin\\\/#blogposting\",\"name\":\"What Is a WordPress Plugin? (How to Transform Your Site with These 4 Killer Plugins) | MemberPress\",\"headline\":\"What Is a WordPress Plugin? (How to Transform Your Site with These 4 Killer Plugins)\",\"author\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/author\\\/rizzadc\\\/#author\"},\"publisher\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/#organization\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/memberpress.com\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/1-4.jpg\",\"width\":1480,\"height\":832,\"caption\":\"Laptop on Blue Background\"},\"datePublished\":\"2024-05-07T10:00:00-04:00\",\"dateModified\":\"2025-12-18T13:03:20-05:00\",\"inLanguage\":\"pt-BR\",\"commentCount\":2,\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/what-is-a-wordpress-plugin\\\/#webpage\"},\"isPartOf\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/what-is-a-wordpress-plugin\\\/#webpage\"},\"articleSection\":\"Advice, Blogging, Features, Lists, Tools\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/what-is-a-wordpress-plugin\\\/#breadcrumblist\",\"itemListElement\":[{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt#listItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/memberpress.com\\\/pt\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/category\\\/advice\\\/#listItem\",\"name\":\"Advice\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/category\\\/advice\\\/#listItem\",\"position\":2,\"name\":\"Advice\",\"item\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/category\\\/advice\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/what-is-a-wordpress-plugin\\\/#listItem\",\"name\":\"What Is a WordPress Plugin? (How to Transform Your Site with These 4 Killer Plugins)\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt#listItem\",\"name\":\"Home\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/what-is-a-wordpress-plugin\\\/#listItem\",\"position\":3,\"name\":\"What Is a WordPress Plugin? (How to Transform Your Site with These 4 Killer Plugins)\",\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/category\\\/advice\\\/#listItem\",\"name\":\"Advice\"}}]},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/#organization\",\"name\":\"MemberPress\",\"description\":\"The All-In-One WordPress Membership Plugin\",\"url\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/memberpress.com\\\/wp-content\\\/uploads\\\/2022\\\/10\\\/mp-icon-RGB_Icon-01.jpg\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/what-is-a-wordpress-plugin\\\/#organizationLogo\",\"width\":1650,\"height\":1275,\"caption\":\"memberpress logo icon\"},\"image\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/what-is-a-wordpress-plugin\\\/#organizationLogo\"},\"sameAs\":[\"https:\\\/\\\/www.instagram.com\\\/memberpress\\\/\",\"https:\\\/\\\/www.pinterest.com\\\/memberpressplugin\\\/\",\"https:\\\/\\\/www.youtube.com\\\/c\\\/MemberPressPlugin\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/memberpress\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/author\\\/rizzadc\\\/#author\",\"url\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/author\\\/rizzadc\\\/\",\"name\":\"Rizza Del Castillo\",\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/memberpress.com\\\/wp-content\\\/litespeed\\\/avatar\\\/6612bd18b2b9dceec95c7359e21e7bec.jpg?ver=1785435646\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/what-is-a-wordpress-plugin\\\/#webpage\",\"url\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/what-is-a-wordpress-plugin\\\/\",\"name\":\"What Is a WordPress Plugin? (How to Transform Your Site with These 4 Killer Plugins) | MemberPress\",\"description\":\"If you\\u2019re new to the platform, you may be asking, \\u201cwhat is a WordPress plugin?\\u201d In this article, we\\u2019ll answer this question and a whole lot more!\",\"inLanguage\":\"pt-BR\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/#website\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/what-is-a-wordpress-plugin\\\/#breadcrumblist\"},\"author\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/author\\\/rizzadc\\\/#author\"},\"creator\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/author\\\/rizzadc\\\/#author\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/memberpress.com\\\/wp-content\\\/uploads\\\/2024\\\/01\\\/1-4.jpg\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/what-is-a-wordpress-plugin\\\/#mainImage\",\"width\":1480,\"height\":832,\"caption\":\"Laptop on Blue Background\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/what-is-a-wordpress-plugin\\\/#mainImage\"},\"datePublished\":\"2024-05-07T10:00:00-04:00\",\"dateModified\":\"2025-12-18T13:03:20-05:00\"},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/#website\",\"url\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/\",\"name\":\"MemberPress\",\"description\":\"The All-In-One WordPress Membership Plugin\",\"inLanguage\":\"pt-BR\",\"publisher\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/#organization\"}}]}\n\t\t<\/script>\n\t\t\r\n\t\t<title>What Is a WordPress Plugin? (How to Transform Your Site with These 4 Killer Plugins) | MemberPress<\/title>\n\n","aioseo_head_json":{"title":"O que \u00e9 um plug-in do WordPress? (Como transformar seu site com esses 4 plug-ins incr\u00edveis) | MemberPress","description":"Se voc\u00ea \u00e9 novo na plataforma, pode estar se perguntando: \"o que \u00e9 um plugin do WordPress?\" Neste artigo, responderemos a essa pergunta e a muitas outras!","canonical_url":"https:\/\/memberpress.com\/pt\/blog\/what-is-a-wordpress-plugin\/","robots":"max-image-preview:large","keywords":"what is a wordpress plugin","webmasterTools":{"miscellaneous":""},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"BlogPosting","@id":"https:\/\/memberpress.com\/pt\/blog\/what-is-a-wordpress-plugin\/#blogposting","name":"What Is a WordPress Plugin? (How to Transform Your Site with These 4 Killer Plugins) | MemberPress","headline":"What Is a WordPress Plugin? (How to Transform Your Site with These 4 Killer Plugins)","author":{"@id":"https:\/\/memberpress.com\/pt\/blog\/author\/rizzadc\/#author"},"publisher":{"@id":"https:\/\/memberpress.com\/pt\/#organization"},"image":{"@type":"ImageObject","url":"https:\/\/memberpress.com\/wp-content\/uploads\/2024\/01\/1-4.jpg","width":1480,"height":832,"caption":"Laptop on Blue Background"},"datePublished":"2024-05-07T10:00:00-04:00","dateModified":"2025-12-18T13:03:20-05:00","inLanguage":"pt-BR","commentCount":2,"mainEntityOfPage":{"@id":"https:\/\/memberpress.com\/pt\/blog\/what-is-a-wordpress-plugin\/#webpage"},"isPartOf":{"@id":"https:\/\/memberpress.com\/pt\/blog\/what-is-a-wordpress-plugin\/#webpage"},"articleSection":"Advice, Blogging, Features, Lists, Tools"},{"@type":"BreadcrumbList","@id":"https:\/\/memberpress.com\/pt\/blog\/what-is-a-wordpress-plugin\/#breadcrumblist","itemListElement":[{"@type":"ListItem","@id":"https:\/\/memberpress.com\/pt#listItem","position":1,"name":"Home","item":"https:\/\/memberpress.com\/pt","nextItem":{"@type":"ListItem","@id":"https:\/\/memberpress.com\/pt\/blog\/category\/advice\/#listItem","name":"Advice"}},{"@type":"ListItem","@id":"https:\/\/memberpress.com\/pt\/blog\/category\/advice\/#listItem","position":2,"name":"Advice","item":"https:\/\/memberpress.com\/pt\/blog\/category\/advice\/","nextItem":{"@type":"ListItem","@id":"https:\/\/memberpress.com\/pt\/blog\/what-is-a-wordpress-plugin\/#listItem","name":"What Is a WordPress Plugin? (How to Transform Your Site with These 4 Killer Plugins)"},"previousItem":{"@type":"ListItem","@id":"https:\/\/memberpress.com\/pt#listItem","name":"Home"}},{"@type":"ListItem","@id":"https:\/\/memberpress.com\/pt\/blog\/what-is-a-wordpress-plugin\/#listItem","position":3,"name":"What Is a WordPress Plugin? (How to Transform Your Site with These 4 Killer Plugins)","previousItem":{"@type":"ListItem","@id":"https:\/\/memberpress.com\/pt\/blog\/category\/advice\/#listItem","name":"Advice"}}]},{"@type":"Organization","@id":"https:\/\/memberpress.com\/pt\/#organization","name":"MemberPress","description":"The All-In-One WordPress Membership Plugin","url":"https:\/\/memberpress.com\/pt\/","logo":{"@type":"ImageObject","url":"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/10\/mp-icon-RGB_Icon-01.jpg","@id":"https:\/\/memberpress.com\/pt\/blog\/what-is-a-wordpress-plugin\/#organizationLogo","width":1650,"height":1275,"caption":"memberpress logo icon"},"image":{"@id":"https:\/\/memberpress.com\/pt\/blog\/what-is-a-wordpress-plugin\/#organizationLogo"},"sameAs":["https:\/\/www.instagram.com\/memberpress\/","https:\/\/www.pinterest.com\/memberpressplugin\/","https:\/\/www.youtube.com\/c\/MemberPressPlugin","https:\/\/www.linkedin.com\/company\/memberpress\/"]},{"@type":"Person","@id":"https:\/\/memberpress.com\/pt\/blog\/author\/rizzadc\/#author","url":"https:\/\/memberpress.com\/pt\/blog\/author\/rizzadc\/","name":"Rizza Del Castillo","image":{"@type":"ImageObject","url":"https:\/\/memberpress.com\/wp-content\/litespeed\/avatar\/6612bd18b2b9dceec95c7359e21e7bec.jpg?ver=1785435646"}},{"@type":"WebPage","@id":"https:\/\/memberpress.com\/pt\/blog\/what-is-a-wordpress-plugin\/#webpage","url":"https:\/\/memberpress.com\/pt\/blog\/what-is-a-wordpress-plugin\/","name":"What Is a WordPress Plugin? (How to Transform Your Site with These 4 Killer Plugins) | MemberPress","description":"If you\u2019re new to the platform, you may be asking, \u201cwhat is a WordPress plugin?\u201d In this article, we\u2019ll answer this question and a whole lot more!","inLanguage":"pt-BR","isPartOf":{"@id":"https:\/\/memberpress.com\/pt\/#website"},"breadcrumb":{"@id":"https:\/\/memberpress.com\/pt\/blog\/what-is-a-wordpress-plugin\/#breadcrumblist"},"author":{"@id":"https:\/\/memberpress.com\/pt\/blog\/author\/rizzadc\/#author"},"creator":{"@id":"https:\/\/memberpress.com\/pt\/blog\/author\/rizzadc\/#author"},"image":{"@type":"ImageObject","url":"https:\/\/memberpress.com\/wp-content\/uploads\/2024\/01\/1-4.jpg","@id":"https:\/\/memberpress.com\/pt\/blog\/what-is-a-wordpress-plugin\/#mainImage","width":1480,"height":832,"caption":"Laptop on Blue Background"},"primaryImageOfPage":{"@id":"https:\/\/memberpress.com\/pt\/blog\/what-is-a-wordpress-plugin\/#mainImage"},"datePublished":"2024-05-07T10:00:00-04:00","dateModified":"2025-12-18T13:03:20-05:00"},{"@type":"WebSite","@id":"https:\/\/memberpress.com\/pt\/#website","url":"https:\/\/memberpress.com\/pt\/","name":"MemberPress","description":"The All-In-One WordPress Membership Plugin","inLanguage":"pt-BR","publisher":{"@id":"https:\/\/memberpress.com\/pt\/#organization"}}]},"og:locale":"pt_BR","og:site_name":"MemberPress","og:type":"article","og:title":"What Is a WordPress Plugin? (How to Transform Your Site with These 4 Killer Plugins) | MemberPress","og:description":"If you\u2019re new to the platform, you may be asking, \u201cwhat is a WordPress plugin?\u201d In this article, we\u2019ll answer this question and a whole lot more!","og:url":"https:\/\/memberpress.com\/pt\/blog\/what-is-a-wordpress-plugin\/","og:image":"https:\/\/memberpress.com\/wp-content\/uploads\/2024\/01\/1-4.jpg","og:image:secure_url":"https:\/\/memberpress.com\/wp-content\/uploads\/2024\/01\/1-4.jpg","og:image:width":1480,"og:image:height":832,"article:published_time":"2024-05-07T14:00:00+00:00","article:modified_time":"2025-12-18T18:03:20+00:00","article:publisher":"https:\/\/www.facebook.com\/memberpress\/","twitter:card":"summary_large_image","twitter:site":"@memberpress","twitter:title":"What Is a WordPress Plugin? (How to Transform Your Site with These 4 Killer Plugins) | MemberPress","twitter:description":"If you\u2019re new to the platform, you may be asking, \u201cwhat is a WordPress plugin?\u201d In this article, we\u2019ll answer this question and a whole lot more!","twitter:image":"https:\/\/memberpress.com\/wp-content\/uploads\/2024\/01\/1-4.jpg"},"aioseo_meta_data":{"post_id":"35987","title":"#post_title #separator_sa #site_title","description":"Se voc\u00ea \u00e9 novo na plataforma, pode estar se perguntando: \"o que \u00e9 um plugin do WordPress?\" Neste artigo, responderemos a essa pergunta e a muitas outras!","keywords":[{"label":"what is a wordpress plugin","value":"what is a wordpress plugin"}],"keyphrases":{"focus":{"keyphrase":"WordPress plugin","score":91,"analysis":{"keyphraseInTitle":{"score":9,"maxScore":9,"error":0},"keyphraseInDescription":{"score":9,"maxScore":9,"error":0},"keyphraseLength":{"score":9,"maxScore":9,"error":0,"length":2},"keyphraseInURL":{"score":5,"maxScore":5,"error":0},"keyphraseInIntroduction":{"score":9,"maxScore":9,"error":0},"keyphraseInSubHeadings":{"score":3,"maxScore":9,"error":1},"keyphraseInImageAlt":{"score":9,"maxScore":9,"error":0},"keywordDensity":{"type":"best","score":9,"maxScore":9,"error":0}}},"additional":[]},"primary_term":{"category":69},"canonical_url":null,"og_title":null,"og_description":null,"og_object_type":"default","og_image_type":"default","og_image_url":null,"og_image_width":null,"og_image_height":null,"og_image_custom_url":null,"og_image_custom_fields":null,"og_video":"","og_custom_url":null,"og_article_section":null,"og_article_tags":null,"twitter_use_og":false,"twitter_card":"default","twitter_image_type":"default","twitter_image_url":null,"twitter_image_custom_url":null,"twitter_image_custom_fields":null,"twitter_title":null,"twitter_description":null,"schema":{"blockGraphs":[],"customGraphs":[],"default":{"data":{"Article":[],"Course":[],"Dataset":[],"FAQPage":[],"Movie":[],"Person":[],"Product":[],"ProductReview":[],"Car":[],"Recipe":[],"Service":[],"SoftwareApplication":[],"WebPage":[]},"graphName":"Article","isEnabled":true},"graphs":[],"defaultGraph":"Article","defaultPostTypeGraph":""},"schema_type":"default","schema_type_options":"{\"article\":{\"articleType\":\"BlogPosting\"},\"course\":{\"name\":\"\",\"description\":\"\",\"provider\":\"\"},\"faq\":{\"pages\":[]},\"product\":{\"reviews\":[]},\"recipe\":{\"ingredients\":[],\"instructions\":[],\"keywords\":[]},\"software\":{\"reviews\":[],\"operatingSystems\":[]},\"webPage\":{\"webPageType\":\"WebPage\"},\"blockGraphs\":[]}","pillar_content":false,"robots_default":true,"robots_noindex":false,"robots_noarchive":false,"robots_nosnippet":false,"robots_nofollow":false,"robots_noimageindex":false,"robots_noodp":false,"robots_notranslate":false,"robots_max_snippet":"-1","robots_max_videopreview":"-1","robots_max_imagepreview":"large","priority":null,"frequency":"default","local_seo":null,"seo_analyzer_scan_date":"2025-12-18 18:19:43","breadcrumb_settings":null,"limit_modified_date":false,"reviewed_by":"0","open_ai":"{\"title\":{\"suggestions\":[],\"usage\":0},\"description\":{\"suggestions\":[],\"usage\":0}}","ai":{"faqs":[],"keyPoints":[],"titles":[],"descriptions":[],"socialPosts":{"email":[],"linkedin":[],"twitter":[],"facebook":[],"instagram":[]}},"created":"2022-04-08 22:01:30","updated":"2026-03-03 15:02:11"},"aioseo_breadcrumb":"<div class=\"aioseo-breadcrumbs\"><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/memberpress.com\/pt\" title=\"Home\">Home<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">»<\/span><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/memberpress.com\/pt\/blog\/category\/advice\/\" title=\"Advice\">Advice<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">»<\/span><span class=\"aioseo-breadcrumb\">\n\tWhat Is a WordPress Plugin? (How to Transform Your Site with These 4 Killer Plugins)\n<\/span><\/div>","aioseo_breadcrumb_json":[{"label":"Home","link":"https:\/\/memberpress.com\/pt"},{"label":"Advice","link":"https:\/\/memberpress.com\/pt\/blog\/category\/advice\/"},{"label":"What Is a WordPress Plugin? (How to Transform Your Site with These 4 Killer Plugins)","link":"https:\/\/memberpress.com\/pt\/blog\/what-is-a-wordpress-plugin\/"}],"app_bookmark":{"bookmark_id":0,"is_bookmarked":false,"bookmark_date":0},"comments_count":"2","content_native":[],"app_access":{"can_access":true,"restrict_message":null},"_links":{"self":[{"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/posts\/35987","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/users\/83311"}],"replies":[{"embeddable":true,"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/comments?post=35987"}],"version-history":[{"count":2,"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/posts\/35987\/revisions"}],"predecessor-version":[{"id":78109,"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/posts\/35987\/revisions\/78109"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/media\/59976"}],"wp:attachment":[{"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/media?parent=35987"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/categories?post=35987"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/tags?post=35987"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}