{"id":36026,"date":"2022-10-13T05:00:00","date_gmt":"2022-10-13T11:00:00","guid":{"rendered":"https:\/\/memberpress.com\/?p=36026"},"modified":"2026-03-02T10:24:54","modified_gmt":"2026-03-02T15:24:54","slug":"what-does-monetize-mean","status":"publish","type":"post","link":"https:\/\/memberpress.com\/pt\/blog\/what-does-monetize-mean\/","title":{"rendered":"Como monetizar o WordPress"},"content":{"rendered":"<p>With online business booming in our modern world, you've certainly heard the buzz phrase \u201c<strong>monetizar o WordPress<\/strong>\u201c. And you probably know it involves making money from a WordPress website.<\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 ez-toc-wrap-center counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<label for=\"ez-toc-cssicon-toggle-item-6a6be5447106a\" class=\"ez-toc-cssicon-toggle-label\"><p class=\"ez-toc-title\" style=\"cursor:inherit\">O QUE H\u00c1 DENTRO<\/p>\n<span class=\"ez-toc-cssicon\"><span class=\"eztoc-hide\" style=\"display:none;\">Alternar<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a6be5447106a\"  \/><nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/memberpress.com\/pt\/blog\/what-does-monetize-mean\/#What_Does_It_Mean_to_%E2%80%9CMonetize%E2%80%9D_WordPress\" >O que significa \"monetizar\" o WordPress?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/memberpress.com\/pt\/blog\/what-does-monetize-mean\/#Passive_versus_active_monetization\" >Monetiza\u00e7\u00e3o passiva versus ativa<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/memberpress.com\/pt\/blog\/what-does-monetize-mean\/#Why_monetize\" >Por que monetizar?<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/memberpress.com\/pt\/blog\/what-does-monetize-mean\/#4_Easy_Ways_to_Monetize_Your_Website\" >4 maneiras f\u00e1ceis de monetizar seu site<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/memberpress.com\/pt\/blog\/what-does-monetize-mean\/#1_Monetize_Through_Advertising\" >1. Monetizar por meio de publicidade<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/memberpress.com\/pt\/blog\/what-does-monetize-mean\/#2_Open_an_Ecommerce_Store\" >2. Abra uma loja de com\u00e9rcio eletr\u00f4nico<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/memberpress.com\/pt\/blog\/what-does-monetize-mean\/#3_Use_Affiliate_Marketing\" >3. Use o marketing de afiliados<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/memberpress.com\/pt\/blog\/what-does-monetize-mean\/#4_Create_a_WordPress_Membership_Site\" >4. Criar um site de associa\u00e7\u00e3o do WordPress<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/memberpress.com\/pt\/blog\/what-does-monetize-mean\/#Conclusion\" >Conclus\u00e3o<\/a><\/li><\/ul><\/nav><\/div>\n\n\n\n\n<p>Mas voc\u00ea entende exatamente como isso funciona?<\/p>\n\n\n\n<p>Depois de entender os fundamentos da monetiza\u00e7\u00e3o do WordPress, voc\u00ea poder\u00e1 test\u00e1-la por conta pr\u00f3pria. Se estiver procurando uma renda extra ou expandir seus neg\u00f3cios, h\u00e1 v\u00e1rias maneiras de ganhar dinheiro com seu site.<\/p>\n\n\n\n<p>Neste artigo, veremos o que significa <a href=\"https:\/\/memberpress.com\/pt\/blog\/monetization-strategies\/\" target=\"_blank\" rel=\"noopener\">monetize seu site<\/a>. Depois, veremos quatro maneiras de fazer a monetiza\u00e7\u00e3o funcionar para voc\u00ea. Vamos l\u00e1!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">O que significa \"monetizar\" o WordPress?<\/h2>\n\n\n\n<p>Para simplificar, a monetiza\u00e7\u00e3o \u00e9 o processo de transformar o <em>algo<\/em> em um ativo gerador de receita. Portanto, quando voc\u00ea monetiza o WordPress, voc\u00ea <strong>Transforme seu site em uma fonte de receita<\/strong>.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/10\/iStock-1310058310.jpg\"><img decoding=\"async\" width=\"714\" height=\"488\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/10\/iStock-1310058310.jpg\" alt=\"Ilustra\u00e7\u00e3o de um site como fonte de receita por meio de monetiza\u00e7\u00e3o.\" class=\"wp-image-43831\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/10\/iStock-1310058310.jpg 714w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/10\/iStock-1310058310-300x205.jpg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/10\/iStock-1310058310-249x170.jpg 249w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/10\/iStock-1310058310-700x478.jpg 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/10\/iStock-1310058310-156x107.jpg 156w\" sizes=\"(max-width: 714px) 100vw, 714px\" \/><\/a><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Passive_versus_active_monetization\"><\/span>Monetiza\u00e7\u00e3o passiva versus ativa <span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Voc\u00ea pode tomar um <strong>passivo <\/strong>e\/ou <strong>abordagem ativa <\/strong>para a monetiza\u00e7\u00e3o de sites. <\/p>\n\n\n\n<p><strong>Monetiza\u00e7\u00e3o passiva<\/strong> envolve a configura\u00e7\u00e3o de an\u00fancios e a obten\u00e7\u00e3o de receita com cliques ou impress\u00f5es.<\/p>\n\n\n\n<p>Por outro lado, <strong>ativo <\/strong>monetiza\u00e7\u00e3o significa a venda direta de produtos ou servi\u00e7os.<\/p>\n\n\n\n<p>Ambas as abordagens s\u00e3o s\u00f3lidas, e muitos criadores usam as duas em um \u00fanico site.<\/p>\n\n\n\n<p>Seja qual for a abordagem, se voc\u00ea quiser criar um fluxo de receita consistente, <strong>diversifica\u00e7\u00e3o <\/strong>\u00e9 fundamental. Ou seja, \u00e9 melhor ter <strong>m\u00faltiplos fluxos de renda<\/strong> de seu site. <\/p>\n\n\n\n<p>Dessa forma, se um m\u00e9todo falhar, voc\u00ea ainda ter\u00e1 outros para recorrer.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Why_monetize\"><\/span>Por que monetizar?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>H\u00e1 muitos motivos pelos quais voc\u00ea pode querer monetizar seu conte\u00fado.<\/p>\n\n\n\n<p>Talvez voc\u00ea tenha conquistado um grande n\u00famero de seguidores como um <strong>especialista em seu <a href=\"https:\/\/memberpress.com\/pt\/blog\/how-to-find-your-niche\/\" target=\"_blank\" rel=\"noopener\">nicho<\/a><\/strong> e deseja come\u00e7ar a ganhar algum dinheiro com seus esfor\u00e7os. <\/p>\n\n\n\n<p>Ou talvez voc\u00ea esteja procurando gerar receita para <strong>reinvestir <\/strong>em sua empresa. <\/p>\n\n\n\n<p>Seja qual for o motivo, voc\u00ea pode monetizar quase todos os aspectos do seu site de alguma forma. <\/p>\n\n\n\n<p>Se voc\u00ea tiver um site WordPress, poder\u00e1 at\u00e9 mesmo usar um <a href=\"https:\/\/memberpress.com\/pt\/blog\/what-is-a-wordpress-membership-plugin-and-how-to-use-one\/\" target=\"_blank\" rel=\"noopener\" title=\"\">plugin de monetiza\u00e7\u00e3o como o MemberPress<\/a> para ajud\u00e1-lo a atingir sua meta.<\/p>\n\n\n\n<div class=\"full-width-cta blue image-left\">\n\t<div class=\"full-width-cta-container\">\n\t\t<div class=\"full-width-cta__image\">\n\t\t\t<img\n\t\t\t\tsrc=\"https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/Guy1.webp\"\n\t\t\t\talt=\"caractere cta\"\n\t\t\t\tloading=\"lazy\"\n\t\t\t\twidth=\"485\" height=\"432\" srcset=\"https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/transparent.gif 1w, https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/Guy1-mobile.webp 543w, https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/Guy1.webp 485w\" sizes=\"auto, (max-width: 767px) 1px, (max-width: 1023px) 543px, 485px\"\t\t\t>\n\t\t<\/div>\n\t\t<div class=\"full-width-cta__text\">\n\t\t\t<h3>Obtenha o MemberPress hoje mesmo!<\/h3>\n\t\t\t<div><p>Comece a ser pago pelo conte\u00fado que voc\u00ea cria.<\/p>\n<\/div>\n\t\t\t<div class=\"pricing-cta\">\n\t\t\t\t<a href=\"https:\/\/memberpress.com\/pt\/plans\/pricing\/\" class=\"cta-button\">\n\t\t\t\t\tObtenha o MemberPress agora\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/long-arrow-right-white.svg\" class=\"arrow-red\" alt=\"seta\" width=\"20\" height=\"14\">\n\t\t\t\t<\/a>\n\t\t\t\t<a href=\"https:\/\/memberpress.com\/pt\/features\">Ver todos os recursos<\/a>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4_Easy_Ways_to_Monetize_Your_Website\"><\/span>4 maneiras f\u00e1ceis de monetizar seu site<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Agora que voc\u00ea sabe um pouco mais sobre monetiza\u00e7\u00e3o do WordPress, deve estar se perguntando como pode ganhar dinheiro com <em>seu <\/em>site. Se esse for o caso, continue lendo!<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_Monetize_Through_Advertising\"><\/span>1. Monetizar por meio de publicidade <span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>A publicidade permite que voc\u00ea gere receita por meio de<strong> exibi\u00e7\u00e3o de an\u00fancios<\/strong> em seu site ou blog. Por ser simples de fazer, a publicidade pode ser um bom ponto de partida para a monetiza\u00e7\u00e3o de sites. <\/p>\n\n\n\n<p>There are a few different types of advertising. Some of the most common include\u2026<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Pagamento por clique (PPC)<\/strong><\/li><li><strong>Custo por milha (CPM)<\/strong><\/li><li><strong>Publicidade privada<\/strong><\/li><\/ul>\n\n\n\n<p><a href=\"https:\/\/www.google.com\/adsense\/start\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">AdSense<\/a> \u00e9 um programa que permite que voc\u00ea coloque an\u00fancios em seu site e seja pago sempre que algu\u00e9m clicar em um an\u00fancio. \u00c9 uma excelente op\u00e7\u00e3o se voc\u00ea estiver apenas come\u00e7ando. <\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/08\/064D02BC-D290-40EF-8D04-1FABC53C3AF2-scaled.jpeg\"><img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/08\/064D02BC-D290-40EF-8D04-1FABC53C3AF2-1024x670.jpeg\" alt=\"O Google Adsense pode ajudar a monetizar seu site\" class=\"wp-image-40571\" width=\"800\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/08\/064D02BC-D290-40EF-8D04-1FABC53C3AF2-1024x670.jpeg 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/08\/064D02BC-D290-40EF-8D04-1FABC53C3AF2-300x196.jpeg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/08\/064D02BC-D290-40EF-8D04-1FABC53C3AF2-768x503.jpeg 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/08\/064D02BC-D290-40EF-8D04-1FABC53C3AF2-1536x1005.jpeg 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/08\/064D02BC-D290-40EF-8D04-1FABC53C3AF2-2048x1340.jpeg 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/08\/064D02BC-D290-40EF-8D04-1FABC53C3AF2-260x170.jpeg 260w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/08\/064D02BC-D290-40EF-8D04-1FABC53C3AF2-840x550.jpeg 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/08\/064D02BC-D290-40EF-8D04-1FABC53C3AF2-1045x684.jpeg 1045w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/08\/064D02BC-D290-40EF-8D04-1FABC53C3AF2-1574x1030.jpeg 1574w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/08\/064D02BC-D290-40EF-8D04-1FABC53C3AF2-700x458.jpeg 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/08\/064D02BC-D290-40EF-8D04-1FABC53C3AF2-156x102.jpeg 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/08\/064D02BC-D290-40EF-8D04-1FABC53C3AF2-1080x707.jpeg 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p>No entanto, h\u00e1 alguns aspectos que devem ser lembrados ao usar o AdSense. O mais importante \u00e9 garantir que voc\u00ea n\u00e3o tenha <em>demais<\/em> an\u00fancios. <\/p>\n\n\n\n<p>Voc\u00ea tamb\u00e9m deve posicion\u00e1-los de forma inteligente para que n\u00e3o interfiram na <a href=\"https:\/\/memberpress.com\/pt\/blog\/improve-user-experience\/\" target=\"_blank\" rel=\"noopener\">experi\u00eancia do usu\u00e1rio<\/a>e escolha tipos de an\u00fancios que sejam <strong>relevantes para seu conte\u00fado e p\u00fablico-alvo<\/strong>.<\/p>\n\n\n\n<p>Independentemente de voc\u00ea estar usando o AdSense ou n\u00e3o, \u00e9 essencial ter em mente essas pr\u00e1ticas recomendadas. <\/p>\n\n\n\n<p>Voc\u00ea pode simplificar seus esfor\u00e7os de publicidade usando um plug-in do WordPress, como <a href=\"https:\/\/memberpress.com\/go\/adsanity\/\" target=\"_blank\" rel=\"noopener nofollow sponsored\" title=\"\">AdSanity<\/a>. Essa ferramenta permite que voc\u00ea gerencie e exiba an\u00fancios em seu site. \u00c9 f\u00e1cil de usar e tem muitos recursos \u00fateis, como rota\u00e7\u00e3o e agendamento de an\u00fancios.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/07\/adsanity.png\"><img decoding=\"async\" width=\"766\" height=\"469\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/07\/adsanity.png\" alt=\"Captura de tela da p\u00e1gina inicial do Adsanity\" class=\"wp-image-18886\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2019\/07\/adsanity.png 766w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/07\/adsanity-300x184.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/07\/adsanity-278x170.png 278w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/07\/adsanity-700x429.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2019\/07\/adsanity-156x96.png 156w\" sizes=\"(max-width: 766px) 100vw, 766px\" \/><\/a><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Open_an_Ecommerce_Store\"><\/span>2. Abra uma loja de com\u00e9rcio eletr\u00f4nico<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Uma loja de com\u00e9rcio eletr\u00f4nico \u00e9 um site que permite que os clientes comprem produtos ou servi\u00e7os on-line. Isso contrasta com o tradicional <strong>empresas de tijolo e argamassa<\/strong>que exigem que os clientes visitem um local f\u00edsico.<\/p>\n\n\n\n<div class=\"block-mp-button-wrap\">\n\t<a id=\"button-block_2ffda224498a0e7e424519c244e821fe\" href=\"https:\/\/memberpress.com\/pt\/blog\/how-to-create-a-woocommerce-members-only-store-in-your-membership-site\/\"  target=\"_blank\" class=\"button button-blue center\">READ >> Creating an Online Store for Your Membership Site with WooCommerce (How To)<\/a>\n<\/div>\n\n\n\n\n<p>O mercado on-line est\u00e1 crescendo rapidamente, e cada vez mais consumidores est\u00e3o fazendo compras pela Internet. <\/p>\n\n\n\n<p>H\u00e1 muitos <strong>vantagens de vender on-line<\/strong>, including\u2026<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Acesso a um <strong>p\u00fablico global<\/strong><\/li><li>A capacidade de <strong>venda 24 horas por dia, 7 dias por semana<\/strong><\/li><li>N\u00e3o ter necessidade de atrair clientes para uma loja <\/li><\/ul>\n\n\n\n<p>No entanto, se estiver pensando em abrir uma loja de com\u00e9rcio eletr\u00f4nico, \u00e9 preciso considerar <strong>transporte<\/strong>, <strong>armazenamento<\/strong>e <strong>marketing <\/strong>antes de come\u00e7ar.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.jcrew.com\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">J.CREW<\/a> \u00e9 uma loja de com\u00e9rcio eletr\u00f4nico que vende roupas.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/04\/Monetize-2.png\"><img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/04\/Monetize-2-1024x671.png\" alt=\"A J.CREW est\u00e1 em uma loja on-line de com\u00e9rcio eletr\u00f4nico\" class=\"wp-image-40568\" width=\"800\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/04\/Monetize-2-1024x671.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/04\/Monetize-2-300x197.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/04\/Monetize-2-768x503.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/04\/Monetize-2-1536x1007.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/04\/Monetize-2-2048x1343.png 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/04\/Monetize-2-259x170.png 259w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/04\/Monetize-2-840x551.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/04\/Monetize-2-1043x684.png 1043w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/04\/Monetize-2-1571x1030.png 1571w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/04\/Monetize-2-700x459.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/04\/Monetize-2-156x102.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/04\/Monetize-2-1080x708.png 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p>Se voc\u00ea estiver considerando esse estilo de monetiza\u00e7\u00e3o, talvez queira usar <a href=\"https:\/\/memberpress.com\/go\/woocommerce\/\" target=\"_blank\" rel=\"noopener nofollow sponsored\" title=\"\">WooCommerce<\/a>. <\/p>\n\n\n\n<p>Esse popular plug-in de com\u00e9rcio eletr\u00f4nico permite que voc\u00ea transforme seu site WordPress em um <a href=\"https:\/\/memberpress.com\/go\/shopify\/\" title=\"Link de Afiliado da Shopify\" class=\"pretty-link-keyword\"rel=\"nofollow \" target=\"_blank\">loja on-line<\/a>. Com <a href=\"https:\/\/memberpress.com\/go\/woocommerce\/\" title=\"Link de afiliado do WooCommerce\" class=\"pretty-link-keyword\"rel=\"nofollow \" target=\"_blank\">WooCommerce<\/a>, voc\u00ea <a href=\"https:\/\/memberpress.com\/pt\/blog\/10-unique-ways-to-increase-sales-for-your-woocommerce-online-store\/\" target=\"_blank\" rel=\"noopener\">pode vender<\/a> bens f\u00edsicos, produtos digitais e at\u00e9 mesmo servi\u00e7os.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/08\/WooCommerce-plugin.png\"><img decoding=\"async\" width=\"1024\" height=\"329\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/08\/WooCommerce-plugin-1024x329.png\" alt=\"Logotipo do woocommerce em um fundo desbotado\" class=\"wp-image-40580\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/08\/WooCommerce-plugin-1024x329.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/08\/WooCommerce-plugin-300x96.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/08\/WooCommerce-plugin-768x247.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/08\/WooCommerce-plugin-1536x493.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/08\/WooCommerce-plugin-529x170.png 529w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/08\/WooCommerce-plugin-840x270.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/08\/WooCommerce-plugin-1216x391.png 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/08\/WooCommerce-plugin-1832x588.png 1832w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/08\/WooCommerce-plugin-700x225.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/08\/WooCommerce-plugin-156x50.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/08\/WooCommerce-plugin-1080x347.png 1080w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/08\/WooCommerce-plugin.png 1862w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Use_Affiliate_Marketing\"><\/span>3. Use o marketing de afiliados<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-embed-aspect-16-9 wp-has-aspect-ratio\">No modelo de marketing de afiliados, voc\u00ea pode ganhar um <strong>comiss\u00e3o <\/strong>promovendo os produtos de outra empresa. <\/p>\n\n\n\n<p class=\"wp-embed-aspect-16-9 wp-has-aspect-ratio\">Muitas pessoas fazem um <strong>renda em tempo integral<\/strong> do marketing de afiliados. E esse m\u00e9todo de monetiza\u00e7\u00e3o \u00e9 f\u00e1cil de ser feito juntamente com outros esfor\u00e7os, como a venda de espa\u00e7o publicit\u00e1rio ou produtos.<\/p>\n\n\n\n<p class=\"wp-embed-aspect-16-9 wp-has-aspect-ratio\">There are plenty of advantages to affiliate marketing. Three of the most significant benefits are that it\u2026 <\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u00c9 de baixo custo<\/li><li>\u00c9 de baixo risco<\/li><li>Pode ser uma forma passiva de renda se seu p\u00fablico for grande o suficiente<\/li><\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/08\/5402C651-DA59-4755-BDC2-7B80E9D4A3B4.jpeg\"><img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/08\/5402C651-DA59-4755-BDC2-7B80E9D4A3B4.jpeg\" alt=\"Como funciona o marketing de afiliados por ThirstyAffiliates\" class=\"wp-image-40569\" width=\"800\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/08\/5402C651-DA59-4755-BDC2-7B80E9D4A3B4.jpeg 860w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/08\/5402C651-DA59-4755-BDC2-7B80E9D4A3B4-300x201.jpeg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/08\/5402C651-DA59-4755-BDC2-7B80E9D4A3B4-768x514.jpeg 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/08\/5402C651-DA59-4755-BDC2-7B80E9D4A3B4-254x170.jpeg 254w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/08\/5402C651-DA59-4755-BDC2-7B80E9D4A3B4-840x563.jpeg 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/08\/5402C651-DA59-4755-BDC2-7B80E9D4A3B4-700x469.jpeg 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/08\/5402C651-DA59-4755-BDC2-7B80E9D4A3B4-156x104.jpeg 156w\" sizes=\"(max-width: 860px) 100vw, 860px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p>Para ser bem-sucedido no marketing de afiliados, voc\u00ea precisar\u00e1 criar <strong>relacionamentos <\/strong>com seus parceiros e clientes. <\/p>\n\n\n\n<p>Voc\u00ea tamb\u00e9m ter\u00e1 que criar <strong>conte\u00fado envolvente<\/strong> que atenda ao seu mercado-alvo. Dependendo da sua plataforma existente, voc\u00ea pode promover seu <a href=\"https:\/\/easyaffiliate.com\/blog\/make-affiliate-link\/\" target=\"_blank\" rel=\"noopener\">links de afiliados<\/a> em an\u00e1lises de v\u00eddeo, <a href=\"https:\/\/easyaffiliate.com\/blog\/social-media-affiliate-business\/\" target=\"_blank\" rel=\"noopener\">nas m\u00eddias sociais<\/a>ou por meio de postagens em blogs. <\/p>\n\n\n\n<p>Se voc\u00ea estiver interessado em marketing de afiliados, recomendamos <a href=\"https:\/\/thirstyaffiliates.com\/\" target=\"_blank\" rel=\"noopener\">ThirstyAffiliates<\/a>. Esse plug-in ajuda voc\u00ea a gerenciar seus links de afiliados com facilidade. <\/p>\n\n\n\n<p>Ele tamb\u00e9m permite que voc\u00ea <strong>camuflar e encurtar seus URLs de afiliados<\/strong> para que sejam mais f\u00e1ceis de usar. Al\u00e9m disso, ele tem recursos como <strong>an\u00e1lises <\/strong>e <strong>categoriza\u00e7\u00e3o de links<\/strong> para ajud\u00e1-lo a tirar o m\u00e1ximo proveito de sua estrat\u00e9gia de afiliados.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4_Create_a_WordPress_Membership_Site\"><\/span>4. Criar um site de associa\u00e7\u00e3o do WordPress <span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>A <a href=\"https:\/\/memberpress.com\/pt\/blog\/simplest-way-to-create-membership-site\/\" target=\"_blank\" rel=\"noopener\">site de associa\u00e7\u00e3o<\/a> \u00e9 um site que oferece <strong>conte\u00fado ou servi\u00e7os exclusivos<\/strong> para seus membros gratuitamente ou mediante pagamento. No caso de monetiza\u00e7\u00e3o, voc\u00ea obviamente desejaria optar pela estrutura paga.<\/p>\n\n\n\n<p>This form of monetization usually involves creating \u201c<strong>fechado<\/strong>\" ou \"<strong>pago<\/strong>\u201d material or benefits and charging a fee for access to specific sections or features of your website.<\/p>\n\n\n\n<div class=\"block-mp-button-wrap\">\n\t<a id=\"button-block_119621f4062ade460140975b7c7654b2\" href=\"https:\/\/memberpress.com\/pt\/blog\/how-to-make-a-video-content-paywall-in-5-easy-steps\/\"  target=\"_blank\" class=\"button button-blue center\">READ >> How to Make a Video Content Paywall with WordPress (In 5 Easy Steps)<\/a>\n<\/div>\n\n\n\n\n<p>Se voc\u00ea tiver algo valioso a oferecer, <strong>cobrar uma taxa mensal ou anual<\/strong> \u00e9 uma excelente maneira de monetizar sua presen\u00e7a on-line. <\/p>\n\n\n\n<p>Al\u00e9m disso, um site de associa\u00e7\u00e3o pode ajud\u00e1-lo a criar um p\u00fablico engajado e promover <strong>fidelidade \u00e0 marca<\/strong>.<\/p>\n\n\n\n<p>Quando bem feito, um site de associa\u00e7\u00e3o do WordPress tem o potencial de se tornar um <strong>comunidade dedicada<\/strong> em seu nicho. Se voc\u00ea for o l\u00edder de uma comunidade exclusiva, isso tamb\u00e9m poder\u00e1 aumentar sua credibilidade e autoridade. <\/p>\n\n\n\n<p>Um bom exemplo de site de associa\u00e7\u00e3o monetizado \u00e9 <a href=\"https:\/\/memberpress.com\/pt\/blog\/40-aprons-customer-story\/\" target=\"_blank\" rel=\"noopener\" title=\"\">40 aventais<\/a>. Constru\u00eddo em WordPress com <a href=\"https:\/\/memberpress.com\/pt\/plans\/pricing\/\" target=\"_blank\" rel=\"noopener\" title=\"\">MemberPress<\/a>O 40 Aprons \u00e9 um blog de culin\u00e1ria muito popular e um site de receitas que oferece conte\u00fado premium para membros pagantes:<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<span class=\"S5CLNUhbxvHF7c1oIkaiXAtPEn\"><div class=\"responsive-video\"><iframe title=\"Hist\u00f3rias de clientes: Blogueira de culin\u00e1ria transforma seu projeto paralelo em um pr\u00f3spero neg\u00f3cio de associa\u00e7\u00e3o (40Aprons)\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/0fAvLX0owj0?feature=oembed&enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div><\/span> \n<\/div><figcaption class=\"wp-element-caption\">veja como um <a href=\"https:\/\/memberpress.com\/go\/wptasty\/\" title=\"Link de afiliado do WPTasty\" class=\"pretty-link-keyword\"rel=\"nofollow \" target=\"_blank\">blogueiro gastron\u00f4mico<\/a> transformou uma atividade secund\u00e1ria em uma m\u00e1quina de fazer dinheiro em tempo integral<\/figcaption><\/figure>\n\n\n\n<p>Se voc\u00ea decidir monetizar o WordPress usando o modelo de associa\u00e7\u00e3o, poder\u00e1 at\u00e9 <a href=\"https:\/\/memberpress.com\/pt\/blog\/convert-site-to-membership-model\/\" target=\"_blank\" rel=\"noreferrer noopener\">converter seu site existente<\/a> em um site de associa\u00e7\u00e3o. <\/p>\n\n\n\n<p>O criador do MemberPress, Tom Fontana, fez exatamente isso com seu <strong>escola de m\u00fasica virtual<\/strong> h\u00e1 alguns anos.<\/p>\n\n\n\n<p>Hoje ele faz um <strong>renda recorrente em tempo integral<\/strong> fazendo o que ama: ensinar iniciantes a tocar viol\u00e3o no <a href=\"https:\/\/memberpress.com\/pt\/blog\/the-guitar-lesson-customer-story\/\" target=\"_blank\" rel=\"noreferrer noopener\">TheGuitarLesson.com<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<span class=\"2BXMJM3KLV3B6t4reI0CvirSRUE6b8HFCfwQXOOout9mg1ZSNEaiuNLRb7hnKzpAhdAPne1YyjZHsD4jqIxGysqDcllYf5aT\"><div class=\"responsive-video\"><iframe title=\"Hist\u00f3rias de clientes: O professor de m\u00fasica se torna virtual + consegue viver em tempo integral com o WordPress (MemberPress)\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/W_Hc2YUdQMQ?feature=oembed&enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div><\/span>\n<\/div><figcaption class=\"wp-element-caption\">veja como este her\u00f3i da guitarra transformou sua paix\u00e3o em um neg\u00f3cio que est\u00e1 explodindo<\/figcaption><\/figure>\n\n\n\n<p>Se voc\u00ea optar pelo modelo de associa\u00e7\u00e3o, lembre-se de que precisar\u00e1 ter <strong>algo valioso para oferecer<\/strong>. Alguns sites de associa\u00e7\u00e3o oferecem <a href=\"https:\/\/memberpress.com\/pt\/blog\/what-types-of-content-can-you-create-for-a-membership-site\/\" target=\"_blank\" rel=\"noopener\" title=\"\">conte\u00fado premium, como artigos, v\u00eddeos ou cursos<\/a>. <\/p>\n\n\n\n<p>Outros d\u00e3o acesso a <strong>descontos exclusivos<\/strong>. E alguns oferecem um <strong>experi\u00eancia comunit\u00e1ria<\/strong> onde os membros podem interagir uns com os outros e obter suporte da equipe do site.<\/p>\n\n\n\n<p>Se voc\u00ea estiver pronto para come\u00e7ar a criar seu site de associa\u00e7\u00e3o, o <a href=\"https:\/\/memberpress.com\/pt\/\" target=\"_blank\" rel=\"noopener\">MemberPress<\/a> O plug-in torna o processo simples. <\/p>\n\n\n\n<p>Using our tool, you can easily\u2026<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Restringir o acesso a conte\u00fados espec\u00edficos<\/strong> ou \u00e1reas de seu site<\/li><li>Inicie um <a href=\"https:\/\/memberpress.com\/pt\/blog\/start-community-membership-site\/\" target=\"_blank\" rel=\"noopener\" title=\"\"><strong>comunidade<\/strong><\/a><\/li><li>Criar e vender <strong>assinaturas<\/strong><\/li><li><a href=\"https:\/\/memberpress.com\/pt\/blog\/sell-courses-on-wordpress\/\" target=\"_blank\" rel=\"noopener\" title=\"\">Construir e vender <strong>cursos on-line<\/strong><\/a><\/li><li>Forne\u00e7a aos seus membros uma ferramenta f\u00e1cil de usar<strong> <a href=\"https:\/\/memberpress.com\/pt\/blog\/website-membership-user-login\/\" target=\"_blank\" rel=\"noopener\" title=\"\">P\u00e1gina de login<\/a><\/strong><\/li><li>\u2026and tons more<\/li><\/ul>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<span class=\"fpHvD\"><div class=\"responsive-video\"><iframe title=\"Como criar um site de associa\u00e7\u00e3o no WordPress com o MemberPress (Tutorial)\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/VnPcdZgMhsk?feature=oembed&enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div><\/span>\n<\/div><figcaption class=\"wp-element-caption\">ASSISTA &gt;&gt; APRENDA A CRIAR UM SITE DE ASSOCIA\u00c7\u00c3O COM O MEMBERPRESS NESTE TUTORIAL COMPLETO<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>Conclus\u00e3o<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Monetizar seu conte\u00fado pode parecer complicado no in\u00edcio. No entanto, depois que voc\u00ea conhece os princ\u00edpios b\u00e1sicos, o processo \u00e9 simples. <\/p>\n\n\n\n<p>Com as ferramentas certas e um conjunto s\u00f3lido de estrat\u00e9gias de monetiza\u00e7\u00e3o, voc\u00ea pode obter um lucro consistente em pouco tempo.<\/p>\n\n\n\n<p>Aqui est\u00e1 uma r\u00e1pida <strong>resumo <\/strong>de 4 maneiras pelas quais voc\u00ea pode monetizar o WordPress:<\/p>\n\n\n\n<ol class=\"wp-block-list\"><li>Monetize por meio de publicidade.<\/li><li>Abra uma loja de com\u00e9rcio eletr\u00f4nico usando <a href=\"https:\/\/memberpress.com\/go\/woocommerce\/\" target=\"_blank\" rel=\"noopener nofollow sponsored\" title=\"\">WooCommerce<\/a>.<\/li><li>Use o marketing de afiliados.<\/li><li>Crie um site de associa\u00e7\u00e3o com <a href=\"https:\/\/memberpress.com\/pt\/\" target=\"_blank\" rel=\"noopener\">MemberPress<\/a>.<\/li><\/ol>\n\n\n\n<p>Voc\u00ea tem alguma d\u00favida sobre o que significa monetizar o WordPress? Deixe-nos saber na se\u00e7\u00e3o de coment\u00e1rios abaixo!<\/p>","protected":false},"excerpt":{"rendered":"<p>With online business booming in our modern world, you\u2019ve certainly heard the buzz phrase \u201cmonetize WordPress\u201c. And you probably know it involves making money from a WordPress website. But do you understand exactly how it works? Once you understand the fundamentals of WordPress monetization, you can try it out for yourself. 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