Luckily, with a bit of guidance and a few handy tools, just about anyone can design an online course<\/strong>. As long as you think carefully about your target audience and the structure of your material, you\u2019ll be able to develop a valuable digital course. <\/p>\n\n\n\n

In this article, we will give an overview of the planning, creation, and marketing phases so you can get started designing your online course. Let\u2019s begin!<\/p>\n\n\n\n

<\/span>Why You May Want to Design an Online Course<\/span><\/h2>\n\n\n\nOffering online courses is a great way to diversify your content<\/a>, no matter your goals. <\/p>\n\n\n\n
Whether you\u2019re a professional blogger<\/a> or store owner<\/a>, or you run a membership site<\/a>, creating premium, educational content can help you make a name for yourself. <\/p>\n\n\n\n
If you\u2019re just getting started, online courses can help you grow your audience and establish your credibility. You can offer brief courses for free to create buzz about your brand.<\/p>\n\n\n
\n
$\"Online$ <\/a>
This business uses a free course to grow and educate its audience<\/figcaption><\/figure>\n<\/div>\n\n\n
On the other hand, if you already have a decent amount of authority in your field, you can create more elaborate, premium courses. This way, you can leverage your expertise to earn money.<\/p>\n\n\n\n
Once you\u2019ve finished making your online course, you\u2019ve essentially created a form of passive income<\/a><\/strong>. <\/p>\n\n\n\n
After just a few sales, you can likely gain back the time and cost it took to produce the course. Then, any subsequent purchases are pure profit. And you won\u2019t have to lift a finger.<\/p>\n\n\n\n
<\/span>How to Design an Online Course (In 3 Steps)<\/span><\/h2>\n\n\n\n
$\"Man$ <\/a><\/figure>\n\n\n\n
Designing an online course may sound like a daunting task, but in fact, it can be relatively easy for those with a thorough understanding of a certain topic. So let\u2019s take a look at the steps you can take to create your own course.\u00a0<\/p>\n\n\n\n
<\/span>1. Identify Your Subject and Audience<\/span><\/h3>\n\n\n\n
Being crystal clear about your subject and target audience is important before diving into creating any course. <\/p>\n\n\n\n
If you don\u2019t spend enough time on the planning phase, you may end up needing to change directions during the process, which can be time-consuming and costly.<\/p>\n\n\n\n
Understanding your target audience<\/a> will give you direction and focus when designing your course. For example, you may want to consider the following questions:<\/p>\n\n\n\n
\n
What level of education should you design your course for? <\/li>\n\n\n\n
Will your audience want in-depth write-ups or mixed media lessons? <\/li>\n\n\n\n
How much experience will your students be coming into your course with? <\/li>\n<\/ul>\n\n\n\n
Knowing the answers to these questions will help you create more relevant content. <\/p>\n\n\n\n
Also, be sure to research your niche<\/a>. <\/p>\n\n\n\n
$\"find$ <\/a><\/figure>\n\n\n\n
Above all, you\u2019ll want to be sure your course is giving unique value to your students. <\/p>\n\n\n\n
The key here is to find a topic and target audience combination big enough to make a profit (or grow your audience) but not so large that the market is saturated.\u00a0<\/p>\n\n\n\n
If you need a little more guidance, you can check out what the competition is doing<\/strong>. There might already be something similar out there, but if that\u2019s the case, you shouldn\u2019t get discouraged. <\/p>\n\n\n\n
Instead, you might consider switching gears or covering topics they missed. If you can\u2019t find any similar courses, you can look at a non-competitor in your area for inspiration.\u00a0<\/p>\n\n\n\n
<\/span>2. Structure Your Content and Design<\/span><\/h3>\n\n\n\nOnce you\u2019ve identified your subject and target audience, the next step is to decide on the structure of your content<\/a>. <\/p>\n\n\n\n
You\u2019d be wise to make a thorough outline of the information you\u2019d like to teach. This should introduce concepts in a logical order<\/strong>.<\/p>\n\n\n\n
You\u2019ll want to think about the bigger picture<\/strong> when you\u2019re organizing your content. Depending on the length of your course, you may want to divide it into larger units (or chapters) and then sub-lessons within those.<\/p>\n\n\n\n
For instance, if you\u2019d like to teach your students how to master the art of cupcake making, you may want to split your course into units that cover the following areas:<\/p>\n\n\n\n
\n
Baking tools<\/li>\n\n\n\n
The basics (classic batter and frosting)<\/li>\n\n\n\n
Holiday recipes<\/li>\n\n\n\n
Tutorials<\/li>\n<\/ul>\n\n\n\n
$\"Senior$ <\/a><\/figure>\n\n\n\n
Also, keep in mind that you should present your course content in a way that suits both\u2026<\/p>\n\n\n\n
\n
your topic<\/li>\n\n\n\n
your ideal student<\/li>\n<\/ol>\n\n\n\n
In our cupcake example, you might want to use video guides<\/strong> as a supplement to your recipes and images. <\/p>\n\n\n\n
\n\tLEARN >> How to Do Video Production on the Cheap<\/a>\n<\/div>\n\n\n\n\n
Also, if your demographic is busy, working moms, you\u2019d be wise to keep the videos short. After all, your students will likely be strapped for time. <\/p>\n\n\n\n
Our MemberPress Courses<\/a> add-on can be a huge help when you\u2019re creating your course curriculum:<\/p>\n\n\n\n
\n
<\/iframe><\/div><\/span>\n<\/div><\/figure>\n\n\n\n<p>It provides you with all the tools you need to structure your content. You can add things like:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Interactive <a href=\"https:\/\/memberpress.com\/blog\/how-to-add-quizzes-to-your-courses\/\" target=\"_blank\" rel=\"noopener\">quizzes<\/a><\/li>\n\n\n\n<li>Images<\/li>\n\n\n\n<li>Videos<\/li>\n\n\n\n<li>Forums<\/li>\n\n\n\n<li>Live chats <\/li>\n\n\n\n<li><a href=\"https:\/\/memberpress.com\/blog\/how-to-create-a-certification-program-with-wordpress-or-just-offer-certificates-to-your-students\/\" target=\"_blank\" rel=\"noopener\" title=\"How to Create a Certification Program with WordPress (Or Just Offer Certificates to Your Students!)\">Certificates of completion<\/a>. <\/li>\n<\/ul>\n\n\n\n<p>And if you ever want to make content and formatting updates to optimize your course after it\u2019s created, you can do so anytime.<\/p>\n\n\n\n<p>You can also use MemberPress to set up <a href=\"https:\/\/memberpress.com\/blog\/new-stripe-link\/\" target=\"_blank\" rel=\"noreferrer noopener\">payment options<\/a>. You\u2019re able to choose between a subscription model with recurring payments or a simple one-time purchase.<\/p>\n\n\n\n<p>While designing your course with MemberPress Courses, you also have the option to set start and end dates for your certificates. <\/p>\n\n\n\n<div id=\"ad-56901\" class=\"ad-720x300 adsanity-720x300 alignnone adsanity-alignnone\"><div class=\"adsanity-inner\">\n\n<a href=\"https:\/\/memberpress.com\/pt\/ads\/post-mp-courses-certficates-update\/\" target=\"_blank\"><img decoding=\"async\" width=\"720\" height=\"300\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/08\/Adsanity-Certificates-Update.jpg\" class=\"no-lazy-load wp-post-image\" alt=\"\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/08\/Adsanity-Certificates-Update.jpg 720w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/08\/Adsanity-Certificates-Update-300x125.jpg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/08\/Adsanity-Certificates-Update-408x170.jpg 408w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/08\/Adsanity-Certificates-Update-700x292.jpg 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/08\/Adsanity-Certificates-Update-156x65.jpg 156w\" sizes=\"(max-width: 720px) 100vw, 720px\"><\/a>\n<\/div><\/div>\n\n\n\n\n<p>This feature is particularly useful in any field where information and best practices are continuously evolving and advancing. <\/p>\n\n\n\n<p>For example, in scientific fields such as fitness, nutrition, and healthcare, the latest advice is ever-changing. In technology, and even social media marketing, knowledge can quickly become outdated. <\/p>\n\n\n\n<p>This is a great opportunity for you to invite students to take refresher courses and be rewarded with an updated, easily shareable certificate. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"A_note_on_design\"><\/span>A note on design<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Regardless of its topic, your course needs to <strong>look attractive<\/strong> and have <strong>modern design elements<\/strong>. Otherwise, students won\u2019t stick around (if they even come around in the first place).<\/p>\n\n\n\n<p>But creating a professional-looking course doesn\u2019t necessarily require complex design skills. As long as your colors and fonts are standardized, and your images aren\u2019t low-quality, you should be good.<\/p>\n\n\n\n<p>Even better, if you use MemberPress, you get access to its built-in <a href=\"https:\/\/memberpress.com\/blog\/introducing-readylaunch\/\" target=\"_blank\" rel=\"noopener\" title=\"Ready, Set\u2026 SELL! Introducing ReadyLaunch\u2122 by MemberPress\">ReadyLaunch\u2122 pagemaker<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/GIF_PricingPage_Larger.gif\"><img decoding=\"async\" width=\"640\" height=\"360\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/GIF_PricingPage_Larger.gif\" alt=\"ReadyLaunch\u2122 by MemberPress mobile-responsive pages\" class=\"wp-image-50820\"><\/a><figcaption class=\"wp-element-caption\">ReadyLaunch\u2122 pages are automatically mobile-responsive.<\/figcaption><\/figure>\n\n\n\n<p>Just toggle a few options, upload some images, and choose your colors. The pagemaker does the rest for you.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/ReadyLaunch7_AccountPageCoursesTab.jpg\"><img decoding=\"async\" width=\"1024\" height=\"610\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/ReadyLaunch7_AccountPageCoursesTab-1024x610.jpg\" alt=\"ReadyLaunch\u2122 Account page Courses tab\" class=\"wp-image-50402\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/ReadyLaunch7_AccountPageCoursesTab-1024x610.jpg 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/ReadyLaunch7_AccountPageCoursesTab-300x179.jpg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/ReadyLaunch7_AccountPageCoursesTab-768x458.jpg 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/ReadyLaunch7_AccountPageCoursesTab-285x170.jpg 285w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/ReadyLaunch7_AccountPageCoursesTab-840x501.jpg 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/ReadyLaunch7_AccountPageCoursesTab-1148x684.jpg 1148w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/ReadyLaunch7_AccountPageCoursesTab-700x417.jpg 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/ReadyLaunch7_AccountPageCoursesTab-156x93.jpg 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/ReadyLaunch7_AccountPageCoursesTab-1080x644.jpg 1080w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/01\/ReadyLaunch7_AccountPageCoursesTab.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><figcaption class=\"wp-element-caption\">Memberpress with readylaunch\u2122 creates gorgeous course layouts for you \u2013 no design or coding skills required.<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Market_Your_Online_Course\"><\/span>3. Market Your Online Course<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Once you\u2019re happy with your course, the last step in the design process is to market it. Chances are you\u2019ll be selling it on your website, but there are many other ways you can promote it.<\/p>\n\n\n\n<p><a href=\"https:\/\/memberpress.com\/go\/activecampaign\" title=\"activecampaign\" class=\"pretty-link-keyword\"rel=\"nofollow \" target=\"_blank\">Email marketing<\/a> and social media are great options for driving traffic to your course page. You can use an email marketing tool like <a href=\"https:\/\/memberpress.com\/go\/convertkit\" target=\"_blank\" rel=\"noopener sponsored\">ConvertKit<\/a>, <a href=\"https:\/\/memberpress.com\/blog\/how-to-use-activecampaign-with-memberpress\/\" title=\"How to Integrate ActiveCampaign with WordPress Using MemberPress\">Active Campaign<\/a>, or <a href=\"https:\/\/memberpress.com\/addons\/mailchimp\/\" target=\"_blank\" rel=\"noopener\" title=\"\">Mailchimp<\/a> to create email campaigns with ease:<\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/ConvertKit-homepage.png\"><img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/ConvertKit-homepage-1024x548.png\" alt=\"ConvertKit email marketing tool\" class=\"wp-image-41875\" style=\"width:800px\" width=\"800\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/ConvertKit-homepage-1024x548.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/ConvertKit-homepage-300x161.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/ConvertKit-homepage-768x411.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/ConvertKit-homepage-1536x823.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/ConvertKit-homepage-2048x1097.png 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/ConvertKit-homepage-317x170.png 317w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/ConvertKit-homepage-840x450.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/ConvertKit-homepage-1216x651.png 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/ConvertKit-homepage-1832x981.png 1832w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/ConvertKit-homepage-700x375.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/ConvertKit-homepage-156x84.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/09\/ConvertKit-homepage-1080x578.png 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p>You might not have a strong social media presence or email list well-suited for your course. In that case, <a href=\"https:\/\/easyaffiliate.com\/blog\/affiliate-marketing-for-beginners\/\" target=\"_blank\" rel=\"noopener\">affiliate marketing<\/a> and a referral program are effective alternatives. <\/p>\n\n\n\n<p>The <a href=\"https:\/\/easyaffiliate.com\/\" target=\"_blank\" rel=\"noopener\">Easy Affiliate<\/a> plugin allows you to create links that affiliates can use to market your course for you (in exchange for a commission). <\/p>\n\n\n\n<p>While <a href=\"https:\/\/easyaffiliate.com\/blog\/determine-commission-rates-affiliate-marketing\/\" target=\"_blank\" rel=\"noopener\">commission rates<\/a> for digital products are usually pretty high (<a href=\"https:\/\/www.idevdirect.com\/blog\/commission-rates-in-affiliate-marketing-across-10-top-industries\/\" target=\"_blank\" rel=\"noopener\">around 20%<\/a>), this can be well worth it if you work with experienced, high-performing affiliates.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>Conclusion<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>You may not think you\u2019re totally qualified to <a href=\"https:\/\/memberpress.com\/blog\/how-to-create-a-solid-online-course-for-your-membership-site\/\" target=\"_blank\" rel=\"noopener\">create an online course<\/a>, or that you lack the technical expertise to design one. <\/p>\n\n\n\n<p>On the contrary! With a little planning and a few simple tools, just about anyone can develop an online course based on their personal expertise.\u00a0<\/p>\n\n\n\n<p>To review, here\u2019s how you can design an online course in three steps:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Identify your topic and target audience.<\/li>\n\n\n\n<li>Structure your content and design with <a href=\"https:\/\/memberpress.com\/addons\/memberpress-courses\/\" target=\"_blank\" rel=\"noopener\">MemberPress Courses<\/a>.<\/li>\n\n\n\n<li>Market your online course using tools like <a href=\"https:\/\/memberpress.com\/go\/convertkit\" target=\"_blank\" rel=\"noopener sponsored\">ConvertKit<\/a> and <a href=\"https:\/\/easyaffiliate.com\/\" target=\"_blank\" rel=\"noopener\">Easy Affiliate<\/a>.<\/li>\n<\/ol>\n\n\n\n<div class=\"full-width-cta blue image-left\">\n\t<div class=\"full-width-cta-container\">\n\t\t<div class=\"full-width-ctaimage\">\n\t\t\t<img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/Guy1.webp\" alt=\"cta character\" loading=\"lazy\" width=\"485\" height=\"432\" srcset=\"https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/transparent.gif 1w, https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/Guy1-mobile.webp 543w, https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/Guy1.webp 485w\" sizes=\"auto, (max-width: 767px) 1px, (max-width: 1023px) 543px, 485px\">\n\t\t<\/div>\n\t\t<div class=\"full-width-ctatext\">\n\t\t\t<h3>Get MemberPress Today!<\/h3>\n\t\t\t<div><p>Start your online course, and start getting paid for what you know. Get set up and ready to sell in under a day!<\/p>\n<\/div>\n\t\t\t<div class=\"pricing-cta\">\n\t\t\t\t<a href=\"https:\/\/memberpress.com\/pt\/plans\/pricing\/\" class=\"cta-button\">\n\t\t\t\t\tGet MemberPress Now\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/long-arrow-right-white.svg\" class=\"arrow-red\" alt=\"arrow\" width=\"20\" height=\"14\">\n\t\t\t\t<\/a>\n\t\t\t\t<a href=\"https:\/\/memberpress.com\/pt\/features\">See All Features<\/a>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n\n<p>Do you have any questions about designing an online course? Let us know in the comments section below!<\/p>\n\n\n<\/body><\/html>\n","protected":false},"excerpt":{"rendered":"<p>Selling online courses can be a great way to earn money from your expertise. However, if you don\u2019t have a background in teaching or education, you might not know how to create a course curriculum from scratch. Luckily, with a bit of guidance and a few handy tools, just about anyone can design an online [\u2026]<\/p>\n","protected":false},"author":76756,"featured_media":52243,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_strive_editorial_status":"complete","_strive_copy_of":0,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","_strive_checklists":"\"\"","_strive_active_checklist":"62291e2bb2422","_strive_post_notes":"","footnotes":""},"categories":[792],"tags":[982,190],"class_list":{"0":"post-41484","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-courses","8":"tag-memberpress-courses","9":"tag-online-course","10":"entry"},"acf":[],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t<meta name=\"description\" content=\"Do you want to create online classes in order to monetize your expertise or expand your reach? Learn how to design an online course in three simple steps!\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Zeph Bluestone\"\/>\n\t<meta name=\"keywords\" content=\"memberpress courses,online course\" \/>\n\t<link rel=\"canonical\" href=\"https:\/\/memberpress.com\/pt\/blog\/design-online-course\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO Pro (AIOSEO) 4.9.5.1\" \/>\n\t\t<meta property=\"og:locale\" content=\"pt_BR\" \/>\n\t\t<meta property=\"og:site_name\" content=\"MemberPress\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"How to Design an Online Course (In 3 Steps)\" \/>\n\t\t<meta property=\"og:description\" content=\"Do you want to create online classes in order to monetize your expertise or expand your reach? Learn how to design an online course in three simple steps!\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/memberpress.com\/pt\/blog\/design-online-course\/\" \/>\n\t\t<meta property=\"og:image\" content=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/03\/design-online-course.jpg\" \/>\n\t\t<meta property=\"og:image:secure_url\" content=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/03\/design-online-course.jpg\" \/>\n\t\t<meta property=\"og:image:width\" content=\"1480\" \/>\n\t\t<meta property=\"og:image:height\" content=\"832\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2023-03-07T10:00:00+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2026-03-02T16:40:46+00:00\" \/>\n\t\t<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/memberpress\/\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n\t\t<meta name=\"twitter:site\" content=\"@memberpress\" \/>\n\t\t<meta name=\"twitter:title\" content=\"How to Design an Online Course (In 3 Steps)\" \/>\n\t\t<meta name=\"twitter:description\" content=\"Do you want to create online classes in order to monetize your expertise or expand your reach? Learn how to design an online course in three simple steps!\" \/>\n\t\t<meta name=\"twitter:image\" content=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/03\/design-online-course.jpg\" \/>\n\t\t<script type=\"application\/ld+json\" class=\"aioseo-schema\">\n\t\t\t{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"BlogPosting\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/design-online-course\\\/#blogposting\",\"name\":\"How to Design an Online Course (In 3 Steps)\",\"headline\":\"How to Design an Online Course (In 3 Steps)\",\"author\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/author\\\/staff-writer\\\/#author\"},\"publisher\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/#organization\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/memberpress.com\\\/wp-content\\\/uploads\\\/2023\\\/03\\\/design-online-course.jpg\",\"width\":1480,\"height\":832},\"datePublished\":\"2023-03-07T05:00:00-05:00\",\"dateModified\":\"2026-03-02T11:40:46-05:00\",\"inLanguage\":\"pt-BR\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/design-online-course\\\/#webpage\"},\"isPartOf\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/design-online-course\\\/#webpage\"},\"articleSection\":\"Online Courses, MemberPress Courses, online course\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/design-online-course\\\/#breadcrumblist\",\"itemListElement\":[{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt#listItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/memberpress.com\\\/pt\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/category\\\/courses\\\/#listItem\",\"name\":\"Online Courses\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/category\\\/courses\\\/#listItem\",\"position\":2,\"name\":\"Online Courses\",\"item\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/category\\\/courses\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/design-online-course\\\/#listItem\",\"name\":\"How to Design an Online Course (In 3 Steps)\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt#listItem\",\"name\":\"Home\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/design-online-course\\\/#listItem\",\"position\":3,\"name\":\"How to Design an Online Course (In 3 Steps)\",\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/category\\\/courses\\\/#listItem\",\"name\":\"Online Courses\"}}]},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/#organization\",\"name\":\"MemberPress\",\"description\":\"The All-In-One WordPress Membership Plugin\",\"url\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/memberpress.com\\\/wp-content\\\/uploads\\\/2022\\\/10\\\/mp-icon-RGB_Icon-01.jpg\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/design-online-course\\\/#organizationLogo\",\"width\":1650,\"height\":1275,\"caption\":\"memberpress logo icon\"},\"image\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/design-online-course\\\/#organizationLogo\"},\"sameAs\":[\"https:\\\/\\\/www.instagram.com\\\/memberpress\\\/\",\"https:\\\/\\\/www.pinterest.com\\\/memberpressplugin\\\/\",\"https:\\\/\\\/www.youtube.com\\\/c\\\/MemberPressPlugin\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/memberpress\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/author\\\/staff-writer\\\/#author\",\"url\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/author\\\/staff-writer\\\/\",\"name\":\"Zeph Bluestone\",\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/memberpress.com\\\/wp-content\\\/litespeed\\\/avatar\\\/e1c9e7d7b492bb1e583580325b42f8d0.jpg?ver=1772723287\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/design-online-course\\\/#webpage\",\"url\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/design-online-course\\\/\",\"name\":\"How to Design an Online Course (In 3 Steps)\",\"description\":\"Do you want to create online classes in order to monetize your expertise or expand your reach? Learn how to design an online course in three simple steps!\",\"inLanguage\":\"pt-BR\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/#website\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/design-online-course\\\/#breadcrumblist\"},\"author\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/author\\\/staff-writer\\\/#author\"},\"creator\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/author\\\/staff-writer\\\/#author\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/memberpress.com\\\/wp-content\\\/uploads\\\/2023\\\/03\\\/design-online-course.jpg\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/design-online-course\\\/#mainImage\",\"width\":1480,\"height\":832},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/design-online-course\\\/#mainImage\"},\"datePublished\":\"2023-03-07T05:00:00-05:00\",\"dateModified\":\"2026-03-02T11:40:46-05:00\"},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/#website\",\"url\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/\",\"name\":\"MemberPress\",\"description\":\"The All-In-One WordPress Membership Plugin\",\"inLanguage\":\"pt-BR\",\"publisher\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/#organization\"}}]}\n\t\t<\/script>\n\t\t\r\n\t\t<title>How to Design an Online Course (In 3 Steps)<\/title>\n\n","aioseo_head_json":{"title":"How to Design an Online Course (In 3 Steps)","description":"Do you want to create online classes in order to monetize your expertise or expand your reach? Learn how to design an online course in three simple steps!","canonical_url":"https:\/\/memberpress.com\/pt\/blog\/design-online-course\/","robots":"max-image-preview:large","keywords":"memberpress courses,online course","webmasterTools":{"miscellaneous":""},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"BlogPosting","@id":"https:\/\/memberpress.com\/pt\/blog\/design-online-course\/#blogposting","name":"How to Design an Online Course (In 3 Steps)","headline":"How to Design an Online Course (In 3 Steps)","author":{"@id":"https:\/\/memberpress.com\/pt\/blog\/author\/staff-writer\/#author"},"publisher":{"@id":"https:\/\/memberpress.com\/pt\/#organization"},"image":{"@type":"ImageObject","url":"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/03\/design-online-course.jpg","width":1480,"height":832},"datePublished":"2023-03-07T05:00:00-05:00","dateModified":"2026-03-02T11:40:46-05:00","inLanguage":"pt-BR","mainEntityOfPage":{"@id":"https:\/\/memberpress.com\/pt\/blog\/design-online-course\/#webpage"},"isPartOf":{"@id":"https:\/\/memberpress.com\/pt\/blog\/design-online-course\/#webpage"},"articleSection":"Online Courses, MemberPress Courses, online course"},{"@type":"BreadcrumbList","@id":"https:\/\/memberpress.com\/pt\/blog\/design-online-course\/#breadcrumblist","itemListElement":[{"@type":"ListItem","@id":"https:\/\/memberpress.com\/pt#listItem","position":1,"name":"Home","item":"https:\/\/memberpress.com\/pt","nextItem":{"@type":"ListItem","@id":"https:\/\/memberpress.com\/pt\/blog\/category\/courses\/#listItem","name":"Online Courses"}},{"@type":"ListItem","@id":"https:\/\/memberpress.com\/pt\/blog\/category\/courses\/#listItem","position":2,"name":"Online Courses","item":"https:\/\/memberpress.com\/pt\/blog\/category\/courses\/","nextItem":{"@type":"ListItem","@id":"https:\/\/memberpress.com\/pt\/blog\/design-online-course\/#listItem","name":"How to Design an Online Course (In 3 Steps)"},"previousItem":{"@type":"ListItem","@id":"https:\/\/memberpress.com\/pt#listItem","name":"Home"}},{"@type":"ListItem","@id":"https:\/\/memberpress.com\/pt\/blog\/design-online-course\/#listItem","position":3,"name":"How to Design an Online Course (In 3 Steps)","previousItem":{"@type":"ListItem","@id":"https:\/\/memberpress.com\/pt\/blog\/category\/courses\/#listItem","name":"Online Courses"}}]},{"@type":"Organization","@id":"https:\/\/memberpress.com\/pt\/#organization","name":"MemberPress","description":"The All-In-One WordPress Membership Plugin","url":"https:\/\/memberpress.com\/pt\/","logo":{"@type":"ImageObject","url":"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/10\/mp-icon-RGB_Icon-01.jpg","@id":"https:\/\/memberpress.com\/pt\/blog\/design-online-course\/#organizationLogo","width":1650,"height":1275,"caption":"memberpress logo icon"},"image":{"@id":"https:\/\/memberpress.com\/pt\/blog\/design-online-course\/#organizationLogo"},"sameAs":["https:\/\/www.instagram.com\/memberpress\/","https:\/\/www.pinterest.com\/memberpressplugin\/","https:\/\/www.youtube.com\/c\/MemberPressPlugin","https:\/\/www.linkedin.com\/company\/memberpress\/"]},{"@type":"Person","@id":"https:\/\/memberpress.com\/pt\/blog\/author\/staff-writer\/#author","url":"https:\/\/memberpress.com\/pt\/blog\/author\/staff-writer\/","name":"Zeph Bluestone","image":{"@type":"ImageObject","url":"https:\/\/memberpress.com\/wp-content\/litespeed\/avatar\/e1c9e7d7b492bb1e583580325b42f8d0.jpg?ver=1772723287"}},{"@type":"WebPage","@id":"https:\/\/memberpress.com\/pt\/blog\/design-online-course\/#webpage","url":"https:\/\/memberpress.com\/pt\/blog\/design-online-course\/","name":"How to Design an Online Course (In 3 Steps)","description":"Do you want to create online classes in order to monetize your expertise or expand your reach? Learn how to design an online course in three simple steps!","inLanguage":"pt-BR","isPartOf":{"@id":"https:\/\/memberpress.com\/pt\/#website"},"breadcrumb":{"@id":"https:\/\/memberpress.com\/pt\/blog\/design-online-course\/#breadcrumblist"},"author":{"@id":"https:\/\/memberpress.com\/pt\/blog\/author\/staff-writer\/#author"},"creator":{"@id":"https:\/\/memberpress.com\/pt\/blog\/author\/staff-writer\/#author"},"image":{"@type":"ImageObject","url":"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/03\/design-online-course.jpg","@id":"https:\/\/memberpress.com\/pt\/blog\/design-online-course\/#mainImage","width":1480,"height":832},"primaryImageOfPage":{"@id":"https:\/\/memberpress.com\/pt\/blog\/design-online-course\/#mainImage"},"datePublished":"2023-03-07T05:00:00-05:00","dateModified":"2026-03-02T11:40:46-05:00"},{"@type":"WebSite","@id":"https:\/\/memberpress.com\/pt\/#website","url":"https:\/\/memberpress.com\/pt\/","name":"MemberPress","description":"The All-In-One WordPress Membership Plugin","inLanguage":"pt-BR","publisher":{"@id":"https:\/\/memberpress.com\/pt\/#organization"}}]},"og:locale":"pt_BR","og:site_name":"MemberPress","og:type":"article","og:title":"How to Design an Online Course (In 3 Steps)","og:description":"Do you want to create online classes in order to monetize your expertise or expand your reach? Learn how to design an online course in three simple steps!","og:url":"https:\/\/memberpress.com\/pt\/blog\/design-online-course\/","og:image":"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/03\/design-online-course.jpg","og:image:secure_url":"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/03\/design-online-course.jpg","og:image:width":1480,"og:image:height":832,"article:published_time":"2023-03-07T10:00:00+00:00","article:modified_time":"2026-03-02T16:40:46+00:00","article:publisher":"https:\/\/www.facebook.com\/memberpress\/","twitter:card":"summary_large_image","twitter:site":"@memberpress","twitter:title":"How to Design an Online Course (In 3 Steps)","twitter:description":"Do you want to create online classes in order to monetize your expertise or expand your reach? Learn how to design an online course in three simple steps!","twitter:image":"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/03\/design-online-course.jpg"},"aioseo_meta_data":{"post_id":"41484","title":null,"description":"Do you want to create online classes in order to monetize your expertise or expand your reach? Learn how to design an online course in three simple steps!","keywords":null,"keyphrases":{"focus":{"keyphrase":"design an online course","score":63,"analysis":{"keyphraseInTitle":{"score":9,"maxScore":9,"error":0},"keyphraseInDescription":{"score":9,"maxScore":9,"error":0},"keyphraseLength":{"score":9,"maxScore":9,"error":0,"length":4},"keyphraseInURL":{"score":1,"maxScore":5,"error":1},"keyphraseInIntroduction":{"score":3,"maxScore":9,"error":1},"keyphraseInSubHeadings":{"score":3,"maxScore":9,"error":1},"keyphraseInImageAlt":{"score":9,"maxScore":9,"error":0},"keywordDensity":{"score":0,"type":"low","maxScore":9,"error":1}}},"additional":[]},"primary_term":null,"canonical_url":null,"og_title":null,"og_description":null,"og_object_type":"default","og_image_type":"default","og_image_url":null,"og_image_width":null,"og_image_height":null,"og_image_custom_url":null,"og_image_custom_fields":null,"og_video":"","og_custom_url":null,"og_article_section":null,"og_article_tags":null,"twitter_use_og":false,"twitter_card":"default","twitter_image_type":"default","twitter_image_url":null,"twitter_image_custom_url":null,"twitter_image_custom_fields":null,"twitter_title":null,"twitter_description":null,"schema":{"blockGraphs":[],"customGraphs":[],"default":{"data":{"Article":[],"Course":[],"Dataset":[],"FAQPage":[],"Movie":[],"Person":[],"Product":[],"ProductReview":[],"Car":[],"Recipe":[],"Service":[],"SoftwareApplication":[],"WebPage":[]},"graphName":"Article","isEnabled":true},"graphs":[]},"schema_type":"default","schema_type_options":"{\"article\":{\"articleType\":\"BlogPosting\"},\"course\":{\"name\":\"\",\"description\":\"\",\"provider\":\"\"},\"faq\":{\"pages\":[]},\"product\":{\"reviews\":[]},\"recipe\":{\"ingredients\":[],\"instructions\":[],\"keywords\":[]},\"software\":{\"reviews\":[],\"operatingSystems\":[]},\"webPage\":{\"webPageType\":\"WebPage\"},\"blockGraphs\":[]}","pillar_content":false,"robots_default":true,"robots_noindex":false,"robots_noarchive":false,"robots_nosnippet":false,"robots_nofollow":false,"robots_noimageindex":false,"robots_noodp":false,"robots_notranslate":false,"robots_max_snippet":"-1","robots_max_videopreview":"-1","robots_max_imagepreview":"large","priority":null,"frequency":"default","local_seo":null,"seo_analyzer_scan_date":"2026-03-02 17:41:09","breadcrumb_settings":null,"limit_modified_date":false,"reviewed_by":"0","open_ai":"{\"title\":{\"suggestions\":[],\"usage\":0},\"description\":{\"suggestions\":[],\"usage\":0}}","ai":{"faqs":[],"keyPoints":[],"titles":[],"descriptions":[],"socialPosts":{"email":[],"linkedin":[],"twitter":[],"facebook":[],"instagram":[]}},"created":"2022-08-31 08:09:06","updated":"2026-03-03 15:01:41"},"aioseo_breadcrumb":"<div class=\"aioseo-breadcrumbs\"><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/memberpress.com\/pt\" title=\"Home\">Home<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">»<\/span><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/memberpress.com\/pt\/blog\/category\/courses\/\" title=\"Online Courses\">Online Courses<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">»<\/span><span class=\"aioseo-breadcrumb\">\n\tHow to Design an Online Course (In 3 Steps)\n<\/span><\/div>","aioseo_breadcrumb_json":[{"label":"Home","link":"https:\/\/memberpress.com\/pt"},{"label":"Online Courses","link":"https:\/\/memberpress.com\/pt\/blog\/category\/courses\/"},{"label":"How to Design an Online Course (In 3 Steps)","link":"https:\/\/memberpress.com\/pt\/blog\/design-online-course\/"}],"app_bookmark":{"bookmark_id":0,"is_bookmarked":false,"bookmark_date":0},"comments_count":"0","content_native":[],"app_access":{"can_access":true,"restrict_message":null},"_links":{"self":[{"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/posts\/41484","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/users\/76756"}],"replies":[{"embeddable":true,"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/comments?post=41484"}],"version-history":[{"count":1,"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/posts\/41484\/revisions"}],"predecessor-version":[{"id":79552,"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/posts\/41484\/revisions\/79552"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/media\/52243"}],"wp:attachment":[{"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/media?parent=41484"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/categories?post=41484"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/tags?post=41484"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}