Ent\u00e3o voc\u00ea desenvolveu um novo software. Ele j\u00e1 saiu da prensa e est\u00e1 pronto para ser lan\u00e7ado. Provavelmente, voc\u00ea j\u00e1 sabe que pode venda on-line <\/strong>por meio de uma assinatura mensal ou anual. <\/p>

\n
O QUE H\u00c1 DENTRO<\/p>\nAlternar<\/span>
Por que voc\u00ea deve vender assinaturas de software<\/a>
Permitir servi\u00e7os cont\u00ednuos, suporte e desenvolvimento<\/a><\/li>
Amplie seu p\u00fablico potencial<\/a><\/li>
Gerar receita recorrente<\/a><\/li><\/ul><\/li>
As ferramentas de que voc\u00ea precisar\u00e1<\/a>
WordPress<\/a><\/li>
MemberPress<\/a><\/li>
Plug-in do gerenciador de licen\u00e7as de software<\/a><\/li>
Exemplo de site MemberPress - Krisp<\/a><\/li><\/ul><\/li>
Como iniciar um neg\u00f3cio de software (vender seu software on-line) em 6 etapas<\/a>
Etapa 1 Crie seu site WordPress<\/a><\/li>
Etapa 2 Carregue seu software<\/a><\/li>
Etapa 3 Crie seus planos de assinatura de software<\/a><\/li>
Etapa 4 Criar regras de acesso<\/a><\/li>
Etapa 5 Adicionar licenciamento<\/a><\/li>
Etapa 6 Fornecer servi\u00e7os de suporte<\/a><\/li>
Considere a possibilidade de terceirizar o suporte ao vivo<\/a><\/li><\/ul><\/li>
DICA PRO: inicie as vendas com o marketing de afiliados<\/a><\/li>
O que levar<\/a><\/li><\/ul><\/nav><\/div>\n\n\n\n\n
No entanto, o que voc\u00ea pode n\u00e3o <\/em>saber \u00e9 Como fazer isso<\/strong>.<\/p>\n\n\n\n
$\"steve$ <\/a><\/figure>\n\n\n\n
Felizmente, com WordPress <\/strong>e MemberPress<\/strong>, Se voc\u00ea quiser vender suas assinaturas de software on-line de forma r\u00e1pida e f\u00e1cil, colocando ZERO lucros nos bolsos das grandes empresas de tecnologia<\/strong>. <\/p>\n\n\n\n
Essa dupla din\u00e2mica permite que voc\u00ea configure diferentes assinatura <\/strong>planos, oferecer ao cliente suporte<\/strong>e fazer praticamente tudo o que for necess\u00e1rio para administrar seu pr\u00f3prio neg\u00f3cio de produtos de software.<\/p>\n\n\n\n
Todos sem <\/em>pagamento de taxas de terceiros (AKA, rev share).<\/p>\n\n\n\n
Nesta postagem, explicaremos por que <\/strong>talvez voc\u00ea queira vender seu software on-line de forma independente. Em seguida, mostraremos a voc\u00ea como <\/strong>para iniciar um neg\u00f3cio de software em 6 etapas simples. <\/p>\n\n\n\n
Ent\u00e3o, vamos nos mexer!<\/p>\n\n\n\n
<\/span>Por que voc\u00ea deve vender assinaturas de software<\/span><\/h2>\n\n\n\n
Em uma empresa tradicional de com\u00e9rcio eletr\u00f4nico, os clientes pagam um taxa \u00fanica<\/strong> para um produto f\u00edsico. <\/p>\n\n\n\n
No entanto, quando se trata de software, \u00e9 muito melhor cobrar taxas anuais ou mensais<\/strong>. <\/p>\n\n\n\n
<\/span>Permitir servi\u00e7os cont\u00ednuos, suporte e desenvolvimento<\/span><\/h3>\n\n\n\n
Isso ocorre porque os clientes est\u00e3o pagando pelo download inicial do software mais <\/em><\/strong>em andamento...<\/p>\n\n\n\n
\n
Atualiza\u00e7\u00f5es <\/strong>e seguran\u00e7a <\/strong>corre\u00e7\u00f5es<\/li>\n\n\n\n
Novo recursos<\/strong><\/li>\n\n\n\n
Geral manuten\u00e7\u00e3o<\/strong><\/li>\n\n\n\n
Produto suporte<\/strong><\/li>\n<\/ul>\n\n\n\n
Esses servi\u00e7os cont\u00ednuos<\/strong> n\u00e3o s\u00e3o apenas valiosos, s\u00e3o necess\u00e1rio<\/em> para manter um produto \u00fatil e de alta qualidade.<\/p>\n\n\n\n
<\/span>Amplie seu p\u00fablico potencial<\/span><\/h3>\n\n\n\n
As assinaturas s\u00e3o geralmente mais baratas<\/strong> do que comprar permanentemente um software. Eles tamb\u00e9m tendem a ser mais acess\u00edveis e f\u00e1ceis de usar por quem n\u00e3o \u00e9 t\u00e9cnico.<\/p>\n\n\n\n
Portanto, o pre\u00e7o baseado em assinatura torna seu software dispon\u00edvel para um p\u00fablico maior<\/strong>.<\/p>\n\n\n\n
<\/span>Gerar receita recorrente<\/span><\/h3>\n\n\n\n
O modelo de assinatura \u00e9 excelente para seus resultados financeiros por v\u00e1rios motivos. Mas um dos mais importantes \u00e9 a potencial de receita recorrente<\/strong>. <\/p>\n\n\n\n
Como seu software \u00e9 um produto digital<\/a>, Se voc\u00ea n\u00e3o tiver um estoque, n\u00e3o precisar\u00e1 control\u00e1-lo.<\/p>\n\n\n\n
Se voc\u00ea cria fontes, aplicativos ou Plug-ins do WordPress<\/a>Se voc\u00ea n\u00e3o tiver uma plataforma de monetiza\u00e7\u00e3o como o MemberPress, poder\u00e1 vender seu software on-line por meio de download digital de forma r\u00e1pida e f\u00e1cil.<\/p>\n\n\n\n
Voc\u00ea tamb\u00e9m pode adicionar fluxos de receita adicionais ao site do seu produto de software, incluindo itens como:<\/p>\n\n\n\n
\n
Marketing de afiliados<\/li>\n\n\n\n
F\u00f3runs VIP<\/li>\n\n\n\n
Webinars e podcasts<\/li>\n\n\n\n
Conte\u00fado pago<\/li>\n<\/ul>\n\n\n\n
E praticamente qualquer outra coisa que voc\u00ea possa imaginar.<\/p>\n\n\n\n
Mas antes de fazer muitas conjura\u00e7\u00f5es, voc\u00ea deve se certificar de que tem os recursos necess\u00e1rios.<\/p>\n\n\n\n
As ferramentas de que voc\u00ea precisar\u00e1<\/h2>\n\n\n\n
$\"MemberPress$ <\/a><\/figure>\n\n\n\n
Mesmo que voc\u00ea nunca tenha criado um site antes, as ferramentas certas tornar\u00e3o a venda on-line do seu produto de software um trabalho f\u00e1cil e cont\u00ednuo.<\/p>\n\n\n\n
<\/span>WordPress<\/span><\/h3>\n\n\n\n
O WordPress<\/a> poderes do sistema de gerenciamento de conte\u00fado\u00a0 43,2% de todos os sites<\/a>. E sua popularidade n\u00e3o \u00e9 surpreendente. <\/p>\n\n\n\n
O WordPress \u00e9 extremamente f\u00e1cil de usar e incrivelmente extens\u00edvel, gra\u00e7as \u00e0 sua mais de 55.000 plug-ins dispon\u00edveis<\/a>. Esses plug-ins adicionam uma lista de fun\u00e7\u00f5es que \u00e9 quase infinita.<\/p>\n\n\n\n
<\/span>MemberPress<\/span><\/h3>\n\n\n\n
Para o seu neg\u00f3cio de software, voc\u00ea provavelmente desejar\u00e1 criar diferentes op\u00e7\u00f5es de assinatura para recursos espec\u00edficos. <\/p>\n\n\n\n
MemberPress<\/a> - o plug-in de associa\u00e7\u00e3o e monetiza\u00e7\u00e3o para WordPress #1 do mundo - permite que voc\u00ea fa\u00e7a isso e muito mais:<\/p>\n\n\n\n
\n
Criar planos de associa\u00e7\u00e3o<\/li>\n\n\n\n
Configurar o faturamento da assinatura<\/li>\n\n\n\n
Proteja seu software com regras de acesso<\/li>\n\n\n\n
Habilitar downloads digitais<\/li>\n\n\n\n
e mais<\/li>\n<\/ul>\n\n\n\n
<\/span>Plug-in do gerenciador de licen\u00e7as de software<\/span><\/h3>\n\n\n\n
Gerenciador de licen\u00e7as de software<\/a> \u00e9 um plug-in pr\u00e1tico que permite criar um servidor de licen\u00e7a de software baseado em API diretamente em seu site. Voc\u00ea pode us\u00e1-lo para:<\/p>\n\n\n\n
\n
Criar <\/strong>chaves de licen\u00e7a<\/li>\n\n\n\n
Verificar <\/strong>status da licen\u00e7a em seu aplicativo e remotamente<\/li>\n\n\n\n
Ativar <\/strong>e desativar <\/strong>chaves de licen\u00e7a<\/li>\n\n\n\n
Faixa <\/strong>uso da chave de licen\u00e7a<\/li>\n<\/ul>\n\n\n\n
\n\n\n\n
Essas ferramentas o ajudar\u00e3o a criar um site de produtos, criar assinaturas<\/a>e licenciar seu software sem ter um pingo de experi\u00eancia em design ou cria\u00e7\u00e3o na Web.<\/p>\n\n\n\n
E o processo (que abordaremos em um minuto) \u00e9 incrivelmente f\u00e1cil. Basta perguntar Krisp<\/strong>...<\/p>\n\n\n\n
Exemplo de site MemberPress - Krisp<\/em><\/h3>\n\n\n\nKrisp<\/a> \u00e9 um software que otimiza o \u00e1udio para reuni\u00f5es on-line. O software usa um pre\u00e7os diferenciados<\/strong> plano, vendido em um site alimentado por MemberPress<\/strong>.<\/p>\n\n\n\n
\u00c9 considerado um servi\u00e7o freemium modelo de precifica\u00e7\u00e3o<\/a>que permite que os clientes experimentem o produto antes de fazer o upgrade. <\/p>\n\n\n
\n
$\"A$ <\/a><\/figure>\n<\/div>\n\n\n
Se um usu\u00e1rio mantiver o software, ser\u00e1 cobrada automaticamente uma taxa de assinatura mensal.<\/p>\n\n\n\n
\n\n\n\n
Pronto para rolar como o Krisp? \u00c9 muito mais f\u00e1cil do que voc\u00ea pensa. Basta seguir estas etapas.<\/p>\n\n\n\n
<\/span>Como iniciar um neg\u00f3cio de software (vender seu software on-line) em 6 etapas<\/span><\/h2>\n\n\n\n
Depois de desenvolver seu novo software, \u00e9 hora de come\u00e7ar a vend\u00ea-lo on-line. Aqui est\u00e3o 6 etapas b\u00e1sicas que voc\u00ea pode seguir para colocar seu neg\u00f3cio de assinatura de software em funcionamento!<\/p>\n\n\n\n
<\/span>Etapa 1: Crie seu site WordPress<\/span><\/h3>\n\n\n\n
WordPress<\/a> \u00e9 simplesmente incr\u00edvel. Como dissemos, ele tem muitos plug-ins e temas gratuitos e premium. <\/p>\n\n\n\n
Portanto, voc\u00ea pode fazer praticamente qualquer coisa <\/em>com ele.<\/p>\n\n\n
\n
$\"A$ <\/a><\/figure>\n<\/div>\n\n\n
Embora voc\u00ea possa fazer o download e instalar o WordPress por conta pr\u00f3pria, hospedagem na web<\/a> torna esse processo mais f\u00e1cil e r\u00e1pido. <\/p>\n\n\n\n
Provedores como Bluehost<\/a> configurar\u00e1 seu servidor com todos os recursos de que voc\u00ea precisa para come\u00e7ar:<\/p>\n\n\n
\n
$\"Hospedagem$ <\/a><\/figure>\n<\/div>\n\n\n
E mais, Bluehost<\/a> tem planos econ\u00f4micos que s\u00e3o otimizados para o WordPress. <\/p>\n\n\n\n
A partir de apenas $2.95 por m\u00eas, voc\u00ea ter\u00e1 um dom\u00ednio gratuito<\/a>uma rede de distribui\u00e7\u00e3o de conte\u00fado (CDN) e instala\u00e7\u00e3o autom\u00e1tica do WordPress.<\/p>\n\n\n\n
Ap\u00f3s a compra, voc\u00ea receber\u00e1 informa\u00e7\u00f5es de login para o WordPress e poder\u00e1 come\u00e7ar a criar seu site.<\/p>\n\n\n\n
Para come\u00e7ar, voc\u00ea deve escolha um tema<\/a> e aplic\u00e1-lo em seu site. H\u00e1 muitos op\u00e7\u00f5es gratuitas <\/strong>projetado especificamente para empresas de software:<\/p>\n\n\n
\n
$\"Temas$ <\/a><\/figure>\n<\/div>\n\n\n
\n\n\n\n
Procurando um caminho r\u00e1pido para encontrar o tema certo? Confira esta lista do WPBeginner para seguir na dire\u00e7\u00e3o certa.<\/em><\/strong><\/p>\n\n\n\n
\n\tAPRENDER >> WPBeginner: Melhores temas WordPress para aplicativos<\/a>\n<\/div>\n\n\n\n\n
\n\n\n\n
Se voc\u00ea acabou de concluir seu software, provavelmente est\u00e1 ansioso para come\u00e7ar a vender. <\/p>\n\n\n\n
A boa not\u00edcia \u00e9 que o MemberPress vem com um criador de p\u00e1ginas integrado chamado ReadyLaunch\u2122<\/a>. E ele \u00e9 ativado na instala\u00e7\u00e3o.<\/p>\n\n\n\n
Basta definir suas cores, adicionar seu logotipo, inserir algum texto personalizado e voila <\/em>- voc\u00ea obt\u00e9m lindas p\u00e1ginas MemberPress que s\u00e3o...<\/p>\n\n\n\n
\n
Responsivo a dispositivos m\u00f3veis<\/strong><\/li>\n\n\n\n
Otimizado para vender<\/strong>e<\/li>\n\n\n\n
Com marca<\/strong><\/li>\n<\/ul>\n\n\n\n
Com o assistente de configura\u00e7\u00e3o do MemberPress e o criador de p\u00e1ginas ReadyLaunch\u2122, voc\u00ea pode configurar seu site e deix\u00e1-lo pronto para vender em menos de um dia.<\/p>\n\n\n\n
Mas, primeiro, voc\u00ea precisar\u00e1 de algo para vender...<\/p>\n\n\n\n
<\/span>Etapa 2: Fa\u00e7a upload de seu software<\/span><\/h3>\n\n\n\n
Voc\u00ea deseja que os clientes possam fazer o download do seu software em um arquivo digital. Felizmente, o MemberPress tamb\u00e9m facilita a configura\u00e7\u00e3o desse recurso.<\/p>\n\n\n\n
\n
<\/iframe><\/div><\/span> \n<\/div><figcaption class=\"wp-element-caption\">ASSISTA >>> COMO VENDER ARQUIVOS NO WORDPRESS (COM MEMBERPRESS)<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Para fazer isso, voc\u00ea pode usar o <a href=\"https:\/\/memberpress.com\/pt\/addons\/downloads\/\" target=\"_blank\" rel=\"noopener\" title=\"\">Downloads do MemberPress<\/a> add-on. Basta ir para <em>MemberPress > Complementos<\/em> e instalar o <em>Downloads<\/em> op\u00e7\u00e3o:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/MemberPress-Downloads.png\"><img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/MemberPress-Downloads-1024x449.png\" alt=\"Complemento para downloads do MemberPress\" class=\"wp-image-48654\" width=\"800\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/MemberPress-Downloads-1024x449.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/MemberPress-Downloads-300x131.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/MemberPress-Downloads-768x336.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/MemberPress-Downloads-388x170.png 388w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/MemberPress-Downloads-840x368.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/MemberPress-Downloads-1216x533.png 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/MemberPress-Downloads-700x307.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/MemberPress-Downloads-156x68.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/MemberPress-Downloads-1080x473.png 1080w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/MemberPress-Downloads.png 1406w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">Em seguida, navegue at\u00e9 <em>MP Downloads > Arquivos > Adicionar novo<\/em>. D\u00ea um nome ao seu software e carregue o arquivo:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Add-Software-File.png\"><img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Add-Software-File-1024x546.png\" alt=\"Adicionar arquivo de software no MemberPress\" class=\"wp-image-48655\" width=\"800\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Add-Software-File-1024x546.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Add-Software-File-300x160.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Add-Software-File-768x409.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Add-Software-File-1536x819.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Add-Software-File-319x170.png 319w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Add-Software-File-840x448.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Add-Software-File-1216x648.png 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Add-Software-File-700x373.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Add-Software-File-156x83.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Add-Software-File-1080x576.png 1080w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Add-Software-File.png 1820w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">Por fim, pressione <em>Publicar<\/em>. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Em seguida, voc\u00ea pode configurar seus planos de assinatura.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_3_Build_Your_Software_Subscription_Plans\"><\/span>Etapa 3: Crie seus planos de assinatura de software<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">As associa\u00e7\u00f5es s\u00e3o uma parte importante da venda de seu software. \u00c9 aqui que voc\u00ea exibir\u00e1 as informa\u00e7\u00f5es do seu produto <a href=\"https:\/\/memberpress.com\/pt\/blog\/why-you-should-offer-multiple-pricing-tiers-for-your-membership-site\/\" target=\"_blank\" rel=\"noopener\" title=\"\">op\u00e7\u00f5es de pre\u00e7os<\/a> e quais recursos est\u00e3o inclu\u00eddos em cada n\u00edvel.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Por exemplo, d\u00ea uma olhada na captura de tela da nossa p\u00e1gina de pre\u00e7os abaixo. Ela foi criada usando - <em>voc\u00ea adivinhou<\/em> - MemberPress. <\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Software-Memberships.png\"><img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Software-Memberships-1024x927.png\" alt=\"Exemplo de associa\u00e7\u00f5es de software\" class=\"wp-image-48656\" width=\"800\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Software-Memberships-1024x927.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Software-Memberships-300x272.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Software-Memberships-768x695.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Software-Memberships-1536x1390.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Software-Memberships-2048x1854.png 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Software-Memberships-188x170.png 188w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Software-Memberships-678x614.png 678w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Software-Memberships-756x684.png 756w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Software-Memberships-1138x1030.png 1138w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Software-Memberships-572x518.png 572w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Software-Memberships-156x141.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Software-Memberships-1080x978.png 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">Para criar o seu, clique em <em>MemberPress > Afilia\u00e7\u00f5es > Adicionar novo<\/em>. Em seguida, nomeie sua nova associa\u00e7\u00e3o:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/New-Membership-1.png\"><img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/New-Membership-1-1024x600.png\" alt=\"Criar uma nova associa\u00e7\u00e3o\" class=\"wp-image-48657\" width=\"800\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/New-Membership-1-1024x600.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/New-Membership-1-300x176.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/New-Membership-1-768x450.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/New-Membership-1-1536x900.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/New-Membership-1-2048x1200.png 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/New-Membership-1-290x170.png 290w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/New-Membership-1-840x492.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/New-Membership-1-1167x684.png 1167w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/New-Membership-1-1757x1030.png 1757w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/New-Membership-1-700x410.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/New-Membership-1-156x91.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/New-Membership-1-1080x633.png 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">Abaixo de <em>Termos de associa\u00e7\u00e3o<\/em>Para criar assinaturas, defina um pre\u00e7o para seu software. Para criar assinaturas, selecione um <em>Recorrente<\/em> tipo de faturamento. Aqui est\u00e3o os intervalos de faturamento que voc\u00ea pode escolher:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Mensal<\/li>\n\n\n\n<li>Anual<\/li>\n\n\n\n<li>Semanal<\/li>\n\n\n\n<li>A cada 3 meses<\/li>\n\n\n\n<li>A cada 6 meses<\/li>\n\n\n\n<li>Personalizado<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Voc\u00ea tamb\u00e9m pode definir um <a href=\"https:\/\/memberpress.com\/pt\/blog\/the-pros-and-cons-of-offering-trial-periods-on-your-membership-site\/\" target=\"_blank\" rel=\"noopener\" title=\"\">per\u00edodo de teste<\/a>. Isso permitir\u00e1 que os clientes experimentem seu software gratuitamente antes de compr\u00e1-lo:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Free-Trial-1.png\"><img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Free-Trial-1-1024x562.png\" alt=\"Habilitar um per\u00edodo de teste gratuito\" class=\"wp-image-48660\" width=\"800\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Free-Trial-1-1024x562.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Free-Trial-1-300x165.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Free-Trial-1-768x422.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Free-Trial-1-1536x843.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Free-Trial-1-2048x1124.png 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Free-Trial-1-310x170.png 310w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Free-Trial-1-840x461.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Free-Trial-1-1216x667.png 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Free-Trial-1-1832x1005.png 1832w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Free-Trial-1-700x384.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Free-Trial-1-156x86.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Free-Trial-1-1080x593.png 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">Para incentivar os usu\u00e1rios a se inscreverem em suas associa\u00e7\u00f5es, certifique-se de explicar todos os recursos e benef\u00edcios inclu\u00eddos em cada uma delas. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Cria\u00e7\u00e3o de um site informativo e de alta qualidade <a href=\"https:\/\/memberpress.com\/pt\/blog\/create-better-pricing-tables\/\" target=\"_blank\" rel=\"noopener\" title=\"\">p\u00e1gina de pre\u00e7os<\/a> pode aumentar seu n\u00famero de convers\u00f5es.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<span class=\"b2rfEe7HYRLWTa9Q83BS4JqwtUnuhFZslyKzIAg1xvcP6CoOkGd5mj0\"><div class=\"responsive-video\"><iframe title=\"P\u00e1ginas de pre\u00e7os bonitas (recurso do MemberPress)\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/Wwxtg8YBN-Y?feature=oembed&enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div><\/span>\n<\/div><figcaption class=\"wp-element-caption\">ASSISTA >> \u00c9 muito f\u00e1cil criar p\u00e1ginas de pre\u00e7os atraentes com o Memberpress.<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_4_Make_Access_Rules\"><\/span>Etapa 4: criar regras de acesso<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Para manter seu software seguro, \u00e9 necess\u00e1rio garantir que apenas membros registrados possam acessar seus arquivos. No MemberPress, voc\u00ea pode <a href=\"https:\/\/memberpress.com\/pt\/blog\/memberpress-content-protection-rules\/\" target=\"_blank\" rel=\"noopener\" title=\"\">proteja seu produto usando regras<\/a>. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Abaixo de <em>Regras > Adicionar novo<\/em>, escolha <em>Um \u00fanico arquivo<\/em> como o conte\u00fado protegido. Em seguida, selecione o arquivo que voc\u00ea carregou anteriormente:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Protected-Content.png\"><img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Protected-Content-1024x499.png\" alt=\"Configura\u00e7\u00f5es de conte\u00fado protegido no MemberPress\" class=\"wp-image-48661\" width=\"800\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Protected-Content-1024x499.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Protected-Content-300x146.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Protected-Content-768x374.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Protected-Content-1536x748.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Protected-Content-349x170.png 349w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Protected-Content-840x409.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Protected-Content-1216x592.png 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Protected-Content-1832x892.png 1832w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Protected-Content-700x341.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Protected-Content-156x76.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Protected-Content-1080x526.png 1080w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Protected-Content.png 1856w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">Em seguida, voc\u00ea pode adicionar o arquivo a uma assinatura espec\u00edfica. Voc\u00ea ver\u00e1 todos os diferentes n\u00edveis de assinatura que acabou de criar:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Membership-Rule.png\"><img decoding=\"async\" width=\"1024\" height=\"641\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Membership-Rule-1024x641.png\" alt=\"Estabelecimento de condi\u00e7\u00f5es de acesso para assinaturas no MemberPress\" class=\"wp-image-48658\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Membership-Rule-1024x641.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Membership-Rule-300x188.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Membership-Rule-768x481.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Membership-Rule-271x170.png 271w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Membership-Rule-840x526.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Membership-Rule-1092x684.png 1092w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Membership-Rule-700x438.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Membership-Rule-156x98.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Membership-Rule-1080x676.png 1080w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Membership-Rule.png 1482w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">Quando terminar, pressione <em>Salvar regra<\/em>. Agora, somente os usu\u00e1rios que compraram essa associa\u00e7\u00e3o poder\u00e3o fazer o download do seu software. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Voc\u00ea pode continuar a carregar arquivos diferentes para associa\u00e7\u00f5es diferentes.<\/p>\n\n\n\n<p class=\"wp-embed-aspect-16-9 wp-has-aspect-ratio wp-block-paragraph\">Aqui est\u00e1 um <strong>tutorial em v\u00eddeo<\/strong> para quando voc\u00ea estiver pronto para mergulhar fundo no mundo m\u00e1gico das regras do MemberPress.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<span class=\"Go0THBPZ73PSIjCnd7fUlKEy1WAeHRM9NgeLOwtuyr8pZMjDxCDYxJJii6V6sza5cnS2kQpbaOXGRL21Idm\"><div class=\"responsive-video\"><iframe title=\"Como proteger o conte\u00fado no WordPress com o MemberPress (tutorial de regras)\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/ZMZe-isVTjk?feature=oembed&enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div><\/span>\n<\/div><figcaption class=\"wp-element-caption\">assistir >> como proteger o conte\u00fado do seu site com as regras do MemberPress<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-embed-aspect-16-9 wp-has-aspect-ratio wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_5_Add_Licensing\"><\/span>Etapa 5: Adicionar licenciamento<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Depois que os usu\u00e1rios comprarem seu produto, voc\u00ea poder\u00e1 fornecer a eles uma chave de licen\u00e7a para ativ\u00e1-lo. Isso pode ajud\u00e1-lo a <strong>gerenciar licen\u00e7as ativas<\/strong> e <strong>prevenir a pirataria<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/wordpress.org\/plugins\/software-license-manager\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Gerenciador de licen\u00e7as de software<\/a> \u00e9 um plug-in gratuito para criar essas chaves de licen\u00e7a. \u00c9 uma maneira perfeita de controlar o uso do seu software e \u00e9 <em>gratuito<\/em>.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Software-License-Manager.png\"><img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Software-License-Manager-1024x329.png\" alt=\"Gerenciador de licen\u00e7as de software\" class=\"wp-image-48662\" width=\"800\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Software-License-Manager-1024x329.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Software-License-Manager-300x96.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Software-License-Manager-768x247.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Software-License-Manager-1536x493.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Software-License-Manager-529x170.png 529w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Software-License-Manager-840x270.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Software-License-Manager-1216x391.png 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Software-License-Manager-1832x588.png 1832w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Software-License-Manager-700x225.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Software-License-Manager-156x50.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Software-License-Manager-1080x347.png 1080w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Software-License-Manager.png 1868w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">Um dos aspectos mais interessantes do License Manager \u00e9 que voc\u00ea pode <strong>integr\u00e1-lo em seu pr\u00f3prio produto<\/strong> - ou seja, se voc\u00ea mesmo desenvolveu o software. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Por <a href=\"https:\/\/www.tipsandtricks-hq.com\/software-license-manager-plugin-for-wordpress\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Integra\u00e7\u00e3o do gerenciador de licen\u00e7as<\/a>, Se voc\u00ea tiver uma chave de licen\u00e7a, poder\u00e1 configur\u00e1-la automaticamente para novos clientes.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Como alternativa, voc\u00ea tamb\u00e9m pode <strong>criar licen\u00e7as <strong>manualmente<\/strong> no WordPres<\/strong>s. Depois de instalar o plug-in, v\u00e1 para <em>Adicionar\/Editar licen\u00e7as<\/em>:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/License-Manager.png\"><img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/License-Manager-1024x728.png\" alt=\"Adicionar uma chave de licen\u00e7a usando o License Manager\" class=\"wp-image-48663\" width=\"800\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/License-Manager-1024x728.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/License-Manager-300x213.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/License-Manager-768x546.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/License-Manager-1536x1092.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/License-Manager-2048x1455.png 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/License-Manager-239x170.png 239w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/License-Manager-840x597.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/License-Manager-963x684.png 963w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/License-Manager-1449x1030.png 1449w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/License-Manager-700x497.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/License-Manager-156x111.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/License-Manager-1080x767.png 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">Nesta p\u00e1gina, adicione as informa\u00e7\u00f5es de um cliente a uma chave de licen\u00e7a personalizada. Depois de salvar essas altera\u00e7\u00f5es, a licen\u00e7a ser\u00e1 listada em seus registros.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_6_Provide_Support_Services\"><\/span>Etapa 6: Fornecer servi\u00e7os de suporte<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Como propriet\u00e1rio de uma empresa de software, <a href=\"https:\/\/memberpress.com\/pt\/blog\/best-practices-membership-customer-service\/\" target=\"_blank\" rel=\"noopener\" title=\"\">suporte ao cliente<\/a> ser\u00e1 um dos produtos mais importantes que voc\u00ea oferecer\u00e1 aos seus clientes. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Afinal de contas, com uma assinatura de software, seus clientes est\u00e3o pagando, em grande parte, pelo acesso ao suporte. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Portanto, voc\u00ea precisar\u00e1 ser <strong>r\u00e1pido<\/strong>, <strong>responsivo<\/strong>e <strong>completo<\/strong>. Esteja preparado para responder a perguntas sobre o produto e fornecer estrat\u00e9gias de solu\u00e7\u00e3o de problemas para dificuldades t\u00e9cnicas espec\u00edficas <strong>rapidamente <\/strong>e <strong>com efici\u00eancia<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Aqui est\u00e3o <strong>4 maneiras b\u00e1sicas<\/strong> voc\u00ea pode dar suporte aos clientes:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Criar um <strong>Base de conhecimento<\/strong><\/li>\n\n\n\n<li>Oferta 24\/7 <strong>atendimento ao cliente<\/strong><\/li>\n\n\n\n<li>Desenvolver e gerenciar uma cole\u00e7\u00e3o de <strong>Perguntas frequentes (FAQs)<\/strong><\/li>\n\n\n\n<li>Considere o uso de<strong> <a href=\"https:\/\/memberpress.com\/pt\/blog\/best-live-chat-software-for-membership-sites-2021\/\" target=\"_blank\" rel=\"noopener\" title=\"\">bate-papo ao vivo<\/a><\/strong><a href=\"https:\/\/memberpress.com\/pt\/blog\/best-live-chat-software-for-membership-sites-2021\/\" target=\"_blank\" rel=\"noopener\" title=\"\"> software<\/a><\/li>\n<\/ul>\n\n\n\n<div class=\"block-mp-button-wrap\">\n\t<a id=\"button-block_e9d3a270d8a1a5e8b1d02d9601e28222\" href=\"https:\/\/memberpress.com\/pt\/blog\/how-to-create-a-knowledgebase-or-faq-for-your-membership-site\/\" target=\"_blank\" class=\"button button-blue center\">LEIA >> Como criar uma base de conhecimento ou FAQ para seu site<\/a>\n<\/div>\n\n\n\n\n<p class=\"wp-block-paragraph\">Por exemplo, voc\u00ea pode apresentar um <strong>p\u00e1gina da central de ajuda<\/strong> em seu site. Aqui, voc\u00ea pode fornecer instru\u00e7\u00f5es de instala\u00e7\u00e3o e outros guias f\u00e1ceis para iniciantes:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Software-Support-Services.png\"><img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Software-Support-Services-1024x790.png\" alt=\"Servi\u00e7os de suporte de software para a Krisp\" class=\"wp-image-48664\" width=\"800\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Software-Support-Services-1024x790.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Software-Support-Services-300x232.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Software-Support-Services-768x593.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Software-Support-Services-1536x1185.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Software-Support-Services-2048x1581.png 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Software-Support-Services-220x170.png 220w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Software-Support-Services-796x614.png 796w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Software-Support-Services-886x684.png 886w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Software-Support-Services-1335x1030.png 1335w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Software-Support-Services-671x518.png 671w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Software-Support-Services-156x120.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/11\/Software-Support-Services-1080x834.png 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><figcaption class=\"wp-element-caption\">A central de ajuda do software de \u00e1udio krisp.ai<\/figcaption><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">Voc\u00ea tamb\u00e9m deve oferecer aos clientes uma maneira de contat\u00e1-lo diretamente. Isso pode envolver a adi\u00e7\u00e3o de <a href=\"https:\/\/memberpress.com\/pt\/blog\/add-a-contact-form-to-your-membership-site\/\" target=\"_blank\" rel=\"noopener\" title=\"\">formul\u00e1rios de contato<\/a>A empresa pode enviar tickets de suporte ou um e-mail comercial para seu site.<\/p>\n\n\n\n<div class=\"block-mp-button-wrap\">\n\t<a id=\"button-block_b53ab1a37f3312f9f3e070da3ada6a49\" href=\"https:\/\/memberpress.com\/pt\/blog\/add-a-help-desk-to-your-membership-website\/\" target=\"_blank\" class=\"button button-blue center\">LEIA >> Como adicionar uma central de ajuda ao seu site MemberPress<\/a>\n<\/div>\n\n\n\n\n<p class=\"wp-block-paragraph\">Voc\u00ea pode lidar com tudo isso com um s\u00f3lido <strong>plataforma de help desk<\/strong>. O MemberPress se integra perfeitamente a v\u00e1rias das principais plataformas, o que facilita muito o seu uso. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Aqui est\u00e3o tr\u00eas de nossos favoritos com <strong>integra\u00e7\u00f5es oficiais do MemberPress<\/strong>:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/memberpress.com\/pt\/addons\/help-scout\/\" target=\"_blank\" rel=\"noopener\" title=\"\">Ajuda ao escoteiro<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/memberpress.com\/pt\/addons\/zendesk\/\" target=\"_blank\" rel=\"noopener sponsored\" title=\"\">Zendesk<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/integrately.com\/integrations\/freshdesk\/memberpress\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Freshdesk<\/a><\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Consider_outsourcing_live_support\"><\/span>Considere a possibilidade de terceirizar o suporte ao vivo<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/12\/memberpress-and-ltvplus.jpg\"><img decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/12\/memberpress-and-ltvplus-1024x576.jpg\" alt=\"MemberPress e LTVplus para suporte terceirizado ao cliente\" class=\"wp-image-49664\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/12\/memberpress-and-ltvplus-1024x576.jpg 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/12\/memberpress-and-ltvplus-300x169.jpg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/12\/memberpress-and-ltvplus-768x432.jpg 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/12\/memberpress-and-ltvplus-302x170.jpg 302w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/12\/memberpress-and-ltvplus-840x472.jpg 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/12\/memberpress-and-ltvplus-1216x684.jpg 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/12\/memberpress-and-ltvplus-700x394.jpg 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/12\/memberpress-and-ltvplus-156x88.jpg 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/12\/memberpress-and-ltvplus-1080x607.jpg 1080w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/12\/memberpress-and-ltvplus.jpg 1480w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">A terceiriza\u00e7\u00e3o do suporte ao vivo \u00e9 outra excelente abordagem, especialmente nos primeiros dias. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Para isso, recomendamos que voc\u00ea d\u00ea uma olhada em <a href=\"https:\/\/memberpress.com\/go\/ltvplus\/main\/\" target=\"_blank\" rel=\"noopener nofollow sponsored\" title=\"\">LTVplus<\/a>. Ele lhe oferece uma solu\u00e7\u00e3o de classe mundial a um pre\u00e7o acess\u00edvel.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/memberpress.com\/go\/ltvplus\/main\/\" title=\"Link de afiliado do LTVPlus\" class=\"pretty-link-keyword\"rel=\"nofollow \" target=\"_blank\">LTVplus<\/a> tem at\u00e9 <strong>falha no pagamento <\/strong>e <strong>recupera\u00e7\u00e3o de carrinhos abandonados <\/strong>servi\u00e7os dispon\u00edveis. E eles oferecem suporte em <strong>qualquer idioma<\/strong> que existe.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"PRO_TIP_Kick_Start_Sales_with_Affiliate_Marketing\"><\/span><em>DICA PRO:<\/em> D\u00ea o pontap\u00e9 inicial nas vendas com o marketing de afiliados<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Um dos aspectos mais impressionantes do MemberPress \u00e9 seu produto irm\u00e3o <a href=\"https:\/\/memberpress.com\/pt\/addons\/easyaffiliate\/\" target=\"_blank\" rel=\"noopener\" title=\"\">Afiliado f\u00e1cil<\/a>. <\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/12\/easy-affiliate.png\"><img decoding=\"async\" width=\"1024\" height=\"521\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/12\/easy-affiliate-1024x521.png\" alt=\"Captura de tela da p\u00e1gina inicial do plug-in de gerenciamento de programas de afiliados Easy Affiliate para WordPress\" class=\"wp-image-49605\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/12\/easy-affiliate-1024x521.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/12\/easy-affiliate-300x152.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/12\/easy-affiliate-768x390.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/12\/easy-affiliate-1536x781.png 1536w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/12\/easy-affiliate-2048x1041.png 2048w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/12\/easy-affiliate-334x170.png 334w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/12\/easy-affiliate-840x427.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/12\/easy-affiliate-1216x618.png 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/12\/easy-affiliate-1832x931.png 1832w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/12\/easy-affiliate-700x356.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/12\/easy-affiliate-156x79.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/12\/easy-affiliate-1080x549.png 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Porque era<strong> desenvolvido pela equipe do MemberPress<\/strong>, <a href=\"https:\/\/memberpress.com\/pt\/ea\/\" title=\"Afiliado f\u00e1cil\" class=\"pretty-link-keyword\"rel=\"nofollow \" target=\"_blank\">Afiliado f\u00e1cil<\/a> <strong>integra <\/strong>como uma m\u00e3o na massa com o MemberPress.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Assim, voc\u00ea pode criar seu pr\u00f3prio <strong>equipe de vendas n\u00e3o assalariada <\/strong>logo que sai da caixa.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Melhor ainda? Ao contr\u00e1rio de usar uma rede de afiliados, voc\u00ea paga <strong>zero taxas de terceiros<\/strong>. Portanto, al\u00e9m do merecido pagamento aos afiliados, voc\u00ea <strong>manter 100% de sua receita de vendas de afiliados<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Como uma nova empresa de produtos de software, ter uma equipe de afiliados promovendo seu produto pode ser exatamente o que sua empresa precisa para come\u00e7ar com for\u00e7a.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<span class=\"BV9N403dyeUf8lhLOMcDb1x2ai8UyL6PuoTRS3hb6k0txiPjYDrqn5jGoufFSHzZECg1\"><div class=\"responsive-video\"><iframe title=\"Primeiros passos com o Easy Affiliate!\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/A_kavEt-gpQ?feature=oembed&enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div><\/span>\n<\/div><figcaption class=\"wp-element-caption\">assistir >> introdu\u00e7\u00e3o ao Easy affiliate (plugin de programa de marketing de afiliados para wordpress)<\/figcaption><\/figure>\n\n\n\n<div class=\"block-mp-button-wrap\">\n\t<a id=\"button-block_9545b4f8d353d300925794b4bf89ffa9\" href=\"https:\/\/memberpress.com\/pt\/blog\/how-to-use-easy-affiliate-with-memberpress\/\" target=\"_blank\" class=\"button button-blue center\">LEIA >> Como promover seu site com marketing de afiliados<\/a>\n<\/div>\n\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"The_Takeaway\"><\/span>O que levar<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Depois de desenvolver seu primeiro produto de software, talvez voc\u00ea n\u00e3o saiba como vend\u00ea-lo. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Com <a href=\"https:\/\/memberpress.com\/pt\/\" target=\"_blank\" rel=\"noopener\" title=\"\">MemberPress<\/a>, Com o aplicativo, voc\u00ea pode criar planos de assinatura, anunciar os recursos do seu produto e permitir downloads ap\u00f3s as compras. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Para recapitular, veja como qualquer pessoa (inclusive voc\u00ea!) pode iniciar um neg\u00f3cio de software e vender software on-line:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Crie seu site WordPress.<\/li>\n\n\n\n<li>Obter <a href=\"https:\/\/memberpress.com\/pt\/plans\/pricing\/\" target=\"_blank\" rel=\"noopener\" title=\"\">MemberPress<\/a>.<\/li>\n\n\n\n<li>Fa\u00e7a upload de seu software com o <a href=\"https:\/\/memberpress.com\/pt\/addons\/downloads\/\" target=\"_blank\" rel=\"noopener\" title=\"\">Downloads do MemberPress<\/a> complemento.<\/li>\n\n\n\n<li>Criar planos de assinatura de software.<\/li>\n\n\n\n<li>Criar regras de acesso.<\/li>\n\n\n\n<li>Adicionar licenciamento usando <a href=\"https:\/\/wordpress.org\/plugins\/software-license-manager\/\" target=\"_blank\" rel=\"noopener\" title=\"\">Gerenciador de licen\u00e7as de software<\/a>. <\/li>\n\n\n\n<li>Fornecer servi\u00e7os de suporte.<\/li>\n\n\n\n<li>Comece a comercializar seu produto (talvez com sua pr\u00f3pria equipe de <a href=\"https:\/\/memberpress.com\/pt\/addons\/easyaffiliate\/\" target=\"_blank\" rel=\"noopener\" title=\"\">afiliados<\/a>!).<\/li>\n<\/ol>\n\n\n\n<div class=\"full-width-cta blue image-left\">\n\t<div class=\"full-width-cta-container\">\n\t\t<div class=\"full-width-cta__image\">\n\t\t\t<img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/Guy1.webp\" alt=\"caractere cta\" loading=\"lazy\" width=\"485\" height=\"432\" srcset=\"https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/transparent.gif 1w, https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/Guy1-mobile.webp 543w, https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/Guy1.webp 485w\" sizes=\"auto, (max-width: 767px) 1px, (max-width: 1023px) 543px, 485px\">\n\t\t<\/div>\n\t\t<div class=\"full-width-cta__text\">\n\t\t\t<h3>Obtenha o MemberPress agora!<\/h3>\n\t\t\t<div><p>Configure seu neg\u00f3cio de software e deixe-o pronto para vender em menos de um dia.<\/p>\n<\/div>\n\t\t\t<div class=\"pricing-cta\">\n\t\t\t\t<a href=\"https:\/\/memberpress.com\/pt\/plans\/pricing\/\" class=\"cta-button\">\n\t\t\t\t\tObtenha o MemberPress agora\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/long-arrow-right-white.svg\" class=\"arrow-red\" alt=\"seta\" width=\"20\" height=\"14\">\n\t\t\t\t<\/a>\n\t\t\t\t<a href=\"https:\/\/memberpress.com\/pt\/features\">Ver todos os recursos<\/a>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n<\/body><\/html>","protected":false},"excerpt":{"rendered":"<p>So you developed a new software. It\u2019s hot off the presses and ready to roll. You probably already know you can sell it online through a monthly or yearly subscription. However, what you might not know is how the heck to do it. Fortunately, with WordPress and MemberPress, you can sell your software subscriptions online [\u2026]<\/p>\n","protected":false},"author":76756,"featured_media":49557,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_strive_editorial_status":"complete","_strive_copy_of":0,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","_strive_checklists":"\"\"","_strive_active_checklist":"62291e2bb2422","_strive_post_notes":"KW: how to start a software business\r\n\r\nFor this article, we're talking to people who've got a software idea (or who've already developed a software product), and they want to know how to market and sell subscriptions to that software.\r\n\r\n-We want to show them how they can do that with WordPress + MemberPress.\r\n-Krisp.ai uses MemberPress to sell their software product, so you can use them as an example in any way you like, and include a link to their site: https:\/\/krisp.ai\/\r\n-Essentially, we want to propose they use the same business model we use to sell MemberPress (but you don't need to make that explicit).\r\n-In the \"tools you need\" section, please use this software licensing plugin https:\/\/wordpress.org\/plugins\/software-license-manager\/\r\n-Please make it as thorough as possible (e.g., include a section on support services)","footnotes":""},"categories":[658,134,94,854],"tags":[110,825,48,140],"class_list":["post-47308","post","type-post","status-publish","format-standard","has-post-thumbnail","category-business-ideas","category-how-to-2","category-marketing","category-use-case","tag-affiliate-marketing","tag-selling","tag-subscriptions","tag-writing-software","entry"],"acf":{"plans":["scale"],"is_featured":false,"download_source":"none","mothership_slug":"","download_url":""},"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t<meta name=\"description\" content=\"Do you want to sell subscriptions to your software? 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