{"id":49966,"date":"2023-05-25T05:00:00","date_gmt":"2023-05-25T09:00:00","guid":{"rendered":"https:\/\/memberpress.com\/?p=49966"},"modified":"2024-03-13T10:49:26","modified_gmt":"2024-03-13T14:49:26","slug":"how-i-doubled-my-membership-site-income","status":"publish","type":"post","link":"https:\/\/memberpress.com\/pt\/blog\/how-i-doubled-my-membership-site-income\/","title":{"rendered":"Como dobrei a receita do meu site de associa\u00e7\u00e3o fazendo uma mudan\u00e7a simples"},"content":{"rendered":"<p><strong><em>Paul Browning, criador de longa data do MemberPress, compartilha o segredo simples que levou seu neg\u00f3cio de associa\u00e7\u00e3o ao pr\u00f3ximo n\u00edvel.<\/em><\/strong><\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 ez-toc-wrap-center counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<label for=\"ez-toc-cssicon-toggle-item-69d54fa863e27\" class=\"ez-toc-cssicon-toggle-label\"><p class=\"ez-toc-title\" style=\"cursor:inherit\">O QUE H\u00c1 DENTRO<\/p>\n<span class=\"ez-toc-cssicon\"><span class=\"eztoc-hide\" style=\"display:none;\">Alternar<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-69d54fa863e27\"  \/><nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/memberpress.com\/pt\/blog\/how-i-doubled-my-membership-site-income\/#Getting_Going\" >Come\u00e7ando<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/memberpress.com\/pt\/blog\/how-i-doubled-my-membership-site-income\/#Hitting_the_Wall\" >Batendo na parede<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/memberpress.com\/pt\/blog\/how-i-doubled-my-membership-site-income\/#Turning_to_Marketing\" >Voltando-se para o marketing<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/memberpress.com\/pt\/blog\/how-i-doubled-my-membership-site-income\/#My_Acres_of_Diamonds_Moment\" >Meu momento em Acres of Diamonds<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/memberpress.com\/pt\/blog\/how-i-doubled-my-membership-site-income\/#More_ways_to_pay_can_make_the_difference\" >Mais formas de pagamento podem fazer a diferen\u00e7a<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/memberpress.com\/pt\/blog\/how-i-doubled-my-membership-site-income\/#My_Simple_Fix\" >Minha solu\u00e7\u00e3o simples<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/memberpress.com\/pt\/blog\/how-i-doubled-my-membership-site-income\/#Wrap_Up\" >Encerramento<\/a><\/li><\/ul><\/nav><\/div>\n\n\n\n\n<p>Voc\u00ea j\u00e1 ouviu falar de um livro chamado <em>Acres de diamantes<\/em> de Russell H. Conwell? Talvez n\u00e3o, pois ele foi publicado em 1921.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/05\/acres-of-diamonds-bookcover.jpg\"><img decoding=\"async\" width=\"600\" height=\"600\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/05\/acres-of-diamonds-bookcover.jpg\" alt=\"Capa do livro Acres of Diamonds\" class=\"wp-image-54785\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/05\/acres-of-diamonds-bookcover.jpg 600w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/05\/acres-of-diamonds-bookcover-300x300.jpg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/05\/acres-of-diamonds-bookcover-150x150.jpg 150w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/05\/acres-of-diamonds-bookcover-170x170.jpg 170w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/05\/acres-of-diamonds-bookcover-518x518.jpg 518w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/05\/acres-of-diamonds-bookcover-156x156.jpg 156w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/a><\/figure>\n\n\n\n<p>Nos anos 90, tive a sorte de ouvir a hist\u00f3ria recontada em um conjunto de fitas cassete motivacionais chamado <em>Liderar o campo <\/em>por Earl Nightingale.<\/p>\n\n\n\n<p><em>Acres de diamantes<\/em> \u00e9 uma par\u00e1bola. Ela conta a hist\u00f3ria de um fazendeiro que ouve que h\u00e1 uma fortuna a ser feita com diamantes. Embora sua fazenda seja lucrativa, ele n\u00e3o quer que a responsabilidade o impe\u00e7a de trabalhar, ent\u00e3o vende para quem der o maior lance. <\/p>\n\n\n\n<p>O fazendeiro passa a procurar por todo o mundo, mas nunca descobre um \u00fanico diamante. Depois de muitos anos, ele acaba morrendo de m\u00e3os vazias.<\/p>\n\n\n\n<p>Enquanto isso, ao cavar um dia, o novo fazendeiro descobre uma mina de diamantes exatamente na mesma propriedade que o antigo fazendeiro havia abandonado para perseguir seu sonho de encontrar diamantes.<\/p>\n\n\n\n<p>A moral da hist\u00f3ria \u00e9 \u00f3bvia, e o meu objetivo ao cont\u00e1-la \u00e9 este: o meu primeiro site de membros tornou-se uma hist\u00f3ria semelhante \u00e0 de \u201cAcres of Diamonds\u201d. <\/p>\n\n\n\n<p>Quase me perdi procurando a pr\u00f3xima grande novidade para aumentar meu neg\u00f3cio on-line, quando na verdade ela estava escondida bem debaixo dos meus p\u00e9s.<\/p>\n\n\n\n<p>Quase perdi minha mina de diamantes, mas voc\u00ea n\u00e3o precisa perder. Continue lendo!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Getting_Going\"><\/span>Come\u00e7ando<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Uso o MemberPress desde o seu lan\u00e7amento, no in\u00edcio dos anos 2000. Isso equivale a cerca de cinco d\u00e9cadas em anos de Internet, eu acho. Fui um dos primeiros clientes e recentemente encontrei a primeira vers\u00e3o que instalei.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh3.googleusercontent.com\/fMHi54vDL893gN9zAKLq6jhbCFawmVrrXC0-h3VNNw1AJPauvEOXkeulNlWzkliddDYZz0kPewe-zpSSDlWrEIEIJRhvmx5uziuArxsJOOh9AcfvHHj2wWzdxyo_8fPUmnW2MJkmjr6-OxKo9wP08A\" alt=\"\"\/><\/figure>\n\n\n\n<p>Naquela \u00e9poca, era principalmente um gateway de pagamento e um conjunto bem projetado de regras para proteger as p\u00e1ginas. Voc\u00ea fazia o download, recebia um enorme manual on-line e pronto. <\/p>\n\n\n\n<p>Tenho certeza de que a equipe do MemberPress concordar\u00e1: No in\u00edcio, houve uma curva de aprendizado acentuada tanto para a equipe quanto para os clientes.\u00a0<\/p>\n\n\n\n<p>Algumas semanas (e v\u00e1rios t\u00edquetes de suporte) depois, eu tinha meu site funcionando e comecei a aumentar minha base de associados. Em 2013, <a href=\"https:\/\/memberpress.com\/pt\/blog\/membership-sites-101\/\" target=\"_blank\" rel=\"noopener\" title=\"\">sites de associa\u00e7\u00e3o<\/a> eram um conceito relativamente novo, portanto, havia pouca concorr\u00eancia, independentemente do nicho.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Hitting_the_Wall\"><\/span>Batendo na parede<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>No in\u00edcio, as coisas estavam indo muito bem. Mas ent\u00e3o me deparei com um obst\u00e1culo. <\/p>\n\n\n\n<p>O n\u00famero de novas inscri\u00e7\u00f5es come\u00e7ou a diminuir. E pior, os n\u00edveis atuais de associa\u00e7\u00e3o ativa estavam diminuindo. <\/p>\n\n\n\n<p>Percebi que, se eu n\u00e3o tomasse uma atitude - e rapidamente -, n\u00e3o demoraria muito para que meu site de associa\u00e7\u00e3o deixasse de ser minha principal fonte de renda. <\/p>\n\n\n\n<p>Eu teria que arrumar um emprego. E como odeio trabalhar para outra pessoa, isso tinha que ser evitado a todo custo.<\/p>\n\n\n\n<p>Eu sabia que, para ter um site de associa\u00e7\u00e3o bem-sucedido, teria de dar um salto. Ent\u00e3o, comecei a divulgar meu site.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Turning_to_Marketing\"><\/span>Voltando-se para o marketing<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/05\/iStock-1398879508.jpg\"><img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/05\/iStock-1398879508-1024x683.jpg\" alt=\"Marketing de um site de associa\u00e7\u00e3o\" class=\"wp-image-54786\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/05\/iStock-1398879508-1024x683.jpg 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/05\/iStock-1398879508-300x200.jpg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/05\/iStock-1398879508-768x512.jpg 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/05\/iStock-1398879508-255x170.jpg 255w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/05\/iStock-1398879508-840x560.jpg 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/05\/iStock-1398879508-1025x684.jpg 1025w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/05\/iStock-1398879508-700x467.jpg 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/05\/iStock-1398879508-156x104.jpg 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/05\/iStock-1398879508-1080x721.jpg 1080w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/05\/iStock-1398879508-600x400.jpg 600w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/05\/iStock-1398879508.jpg 1253w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p><a href=\"https:\/\/memberpress.com\/pt\/blog\/3-marketing-strategies-for-successful-membership-sites\/\" target=\"_blank\" rel=\"noopener\" title=\"\">Marketing de um site de associa\u00e7\u00e3o bem-sucedido<\/a> \u00e9 metade habilidade e metade arte. O que funciona para os outros pode n\u00e3o funcionar para voc\u00ea, e o que agrada ao seu nicho pode n\u00e3o agradar a outro.<\/p>\n\n\n\n<p>N\u00e3o vou falar sobre todos os m\u00e9todos de marketing dispon\u00edveis aqui, mas vou lhe dizer que comecei explorando <strong>pagamento por clique (PPC)<\/strong>.<\/p>\n\n\n\n<p>H\u00e1 muitos canais de PPC dispon\u00edveis no mercado. O Google Adwords (agora chamado de <a href=\"https:\/\/ads.google.com\/home\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">An\u00fancios do Google<\/a>) era o grande destaque na \u00e9poca, mas havia tamb\u00e9m o Facebook, o Reddit Ads, a Amazon, o YouTube, o Instagram e muitos outros.<\/p>\n\n\n\n<p>O marketing PPC pode n\u00e3o ser o ideal para voc\u00ea. E mesmo que seja, como propriet\u00e1rio de uma pequena empresa, voc\u00ea provavelmente estar\u00e1 limitado a um ou dois canais. E voc\u00ea precisar\u00e1 aprender a usar a plataforma.<\/p>\n\n\n\n<p>Em seguida, voc\u00ea ter\u00e1 que executar testes cuidadosamente para ver se e quais an\u00fancios podem gerar lucro. Isto \u00e9, a menos que voc\u00ea possa contratar um especialista.<\/p>\n\n\n\n<p>Mas depois de trabalhar com v\u00e1rios especialistas em plataformas, inclusive representantes do Facebook e do Google Adwords, nenhum deles conseguiu me ajudar a usar a plataforma deles para obter lucro. <\/p>\n\n\n\n<p>Nem mesmo para transformar um d\u00f3lar em dez d\u00f3lares. A equipe do Facebook at\u00e9 sugeriu que meu site era o culpado pelos resultados ruins do an\u00fancio. Talvez sim, talvez n\u00e3o.<\/p>\n\n\n\n<p>De qualquer forma, foi ap\u00f3s esse esfor\u00e7o agonizante que eu tive...<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"My_Acres_of_Diamonds_Moment\"><\/span>Meu momento em Acres of Diamonds<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/05\/iStock-472049058.jpg\"><img decoding=\"async\" width=\"1024\" height=\"614\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/05\/iStock-472049058-1024x614.jpg\" alt=\"Ilustra\u00e7\u00e3o de um momento &quot;aha\" class=\"wp-image-54787\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/05\/iStock-472049058-1024x614.jpg 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/05\/iStock-472049058-300x180.jpg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/05\/iStock-472049058-768x461.jpg 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/05\/iStock-472049058-283x170.jpg 283w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/05\/iStock-472049058-840x504.jpg 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/05\/iStock-472049058-1140x684.jpg 1140w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/05\/iStock-472049058-700x420.jpg 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/05\/iStock-472049058-156x94.jpg 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/05\/iStock-472049058-1080x648.jpg 1080w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/05\/iStock-472049058.jpg 1322w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p>Decidi contratar um \u00faltimo freelancer para dar uma chance aos an\u00fancios do Facebook. Eu tinha certeza de que estava perdendo alguma t\u00e9cnica secreta para descobrir os enormes lucros prometidos pelas p\u00e1ginas de marketing de PPC. <\/p>\n\n\n\n<p>Alerta de spoiler - Eu n\u00e3o tinha.\u00a0<\/p>\n\n\n\n<p>Com o freelancer em m\u00e3os, planejei a campanha, defini minhas palavras-chave, fiz testes de divis\u00e3o e redirecionei. Mesmo assim, n\u00e3o tive lucro. Pior ainda, n\u00e3o consegui atingir o ponto de equil\u00edbrio e, embora eu <em>fez <\/em>converteu alguns clientes em preju\u00edzo.<\/p>\n\n\n\n<p>O especialista em an\u00fancios que contratei decidiu verificar meu site para ver se havia alguma barreira, ainda n\u00e3o percebida, que impedisse as pessoas de se associarem. <\/p>\n\n\n\n<p>Fizemos alguns ajustes aqui e ali, como colocar minha garantia em uma posi\u00e7\u00e3o mais proeminente e adicionar alguns logotipos de seguran\u00e7a. <\/p>\n\n\n\n<p>Mas ele fez uma sugest\u00e3o improvisada que transformou todo o meu neg\u00f3cio. Na verdade, estou me arrependendo de n\u00e3o ter feito isso desde o in\u00edcio.<\/p>\n\n\n\n<p>Eu tinha cometido o erro de <strong>supondo que todos os meus membros gostariam de se associar usando cart\u00f5es de d\u00e9bito ou cr\u00e9dito<\/strong>. Eu nunca havia considerado que muitos clientes poderiam preferir outro m\u00e9todo de pagamento. <\/p>\n\n\n\n<p>Os diamantes estavam escondidos \u00e0 vista de todos o tempo todo.<\/p>\n\n\n\n<p>Embora ele nunca tenha me ajudado a obter lucro com os an\u00fancios do Facebook, a sugest\u00e3o do freelancer de <strong>adicionar outro gateway de pagamento <\/strong>mudou meus neg\u00f3cios da noite para o dia.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"More_ways_to_pay_can_make_the_difference\"><\/span>Mais formas de pagamento podem fazer a diferen\u00e7a<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Tenho certeza de que voc\u00ea j\u00e1 sabe, mas \u00e9 muito f\u00e1cil <a href=\"https:\/\/memberpress.com\/pt\/docs\/choosing-your-gateways\/\" target=\"_blank\" rel=\"noopener\" title=\"\">adicionar v\u00e1rios gateways de pagamento nas configura\u00e7\u00f5es do MemberPress<\/a>. Voc\u00ea pode, \u00e9 claro, ter um gateway de cart\u00e3o de cr\u00e9dito, mas tamb\u00e9m h\u00e1 uma op\u00e7\u00e3o para incluir <a href=\"https:\/\/memberpress.com\/pt\/addons\/paypal\/\" target=\"_blank\" rel=\"noopener\" title=\"\"><strong>PayPal<\/strong><\/a><strong> <\/strong>adicionalmente ou como alternativa.<\/p>\n\n\n\n<p>E \u00e9 uma atitude s\u00e1bia fazer isso.<\/p>\n\n\n\n<p>Primeiro, minha experi\u00eancia me ensinou que h\u00e1 um grande segmento de clientes que prefere o PayPal por um motivo espec\u00edfico.<\/p>\n\n\n\n<p>O PayPal n\u00e3o exige que os compradores forne\u00e7am dados banc\u00e1rios ou do cart\u00e3o de pagamento. De fato, para autorizar uma transa\u00e7\u00e3o, o cliente s\u00f3 precisa inserir os detalhes de sua conta no PayPal uma vez.<\/p>\n\n\n\n<p>Em segundo lugar, o PayPal \u00e9 um gateway enorme. No momento em que este texto foi escrito, quase <a href=\"https:\/\/www.demandsage.com\/paypal-statistics\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">430 milh\u00f5es de pessoas usam ativamente o PayPal<\/a> em todo o mundo. Isso equivale a um acre de <em>clientes<\/em>!<\/p>\n\n\n\n<p>Al\u00e9m disso, para o propriet\u00e1rio do site de associa\u00e7\u00e3o, o PayPal funciona da mesma forma que um pagamento com cart\u00e3o. Voc\u00ea pode fazer reembolsos em seu site, cancelar assinaturas e assim por diante. <\/p>\n\n\n\n<p>Seu cliente tamb\u00e9m pode acessar a conta de associado a qualquer momento para cancelar ou fazer isso por meio da conta PayPal.<\/p>\n\n\n\n<p>Al\u00e9m disso, o PayPal oferece prote\u00e7\u00e3o ao comprador, media\u00e7\u00e3o e autentica\u00e7\u00e3o forte para contas. Quem poderia imaginar?<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"My_Simple_Fix\"><\/span>Minha solu\u00e7\u00e3o simples<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/06\/paypal-1.png\"><img decoding=\"async\" width=\"800\" height=\"420\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/06\/paypal-1.png\" alt=\"Captura de tela da p\u00e1gina inicial do paypal\" class=\"wp-image-38016\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/06\/paypal-1.png 800w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/06\/paypal-1-300x158.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/06\/paypal-1-768x403.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/06\/paypal-1-324x170.png 324w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/06\/paypal-1-700x368.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2022\/06\/paypal-1-156x82.png 156w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/a><\/figure>\n\n\n\n<p>Eu queria disponibilizar o gateway PayPal para novos usu\u00e1rios, mas tamb\u00e9m para antigos clientes e leitores de boletins informativos que ainda n\u00e3o haviam se registrado em meu site.<\/p>\n\n\n\n<p>Ent\u00e3o, comecei com um e-mail de an\u00fancio para meus mais de 80.000 assinantes de e-mail. (Talvez eu reveja os <a href=\"https:\/\/memberpress.com\/pt\/blog\/how-to-start-a-subscription-newsletter\/\" target=\"_blank\" rel=\"noopener\" title=\"\">poder das campanhas de newsletter<\/a> em outra postagem algum dia!)<\/p>\n\n\n\n<p>Quando acordei na manh\u00e3 seguinte ap\u00f3s enviar o an\u00fancio, os resultados foram impressionantes. Eu esperava ter algumas pessoas interessadas, mas minha base de membros e a receita do site <em>dobrado<\/em> em um per\u00edodo de poucas horas.<\/p>\n\n\n\n<p>Com custo zero e quase nenhum esfor\u00e7o, transformei meu neg\u00f3cio da noite para o dia.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Wrap_Up\"><\/span>Encerramento<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Ent\u00e3o a\u00ed est\u00e1... meus hectares de diamantes (ou, mais apropriadamente, hectares de <em>clientes <\/em>conto). A simples adi\u00e7\u00e3o de um gateway de pagamento acabou sendo a diferen\u00e7a que fez toda a diferen\u00e7a em meu neg\u00f3cio on-line. <\/p>\n\n\n\n<p>A moral da minha hist\u00f3ria \u00e9 tripla: quando se trata do seu neg\u00f3cio...<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Nunca presuma<\/li>\n\n\n\n<li>Sempre verifique com especialistas<\/li>\n\n\n\n<li>Nunca subestime o poder das solu\u00e7\u00f5es simples<\/li>\n<\/ol>\n\n\n\n<p>Ter a mente aberta, os olhos bem abertos e estar disposto a questionar suas suposi\u00e7\u00f5es pode ser a pequena diferen\u00e7a de que sua empresa precisa para se tornar grande.<\/p>\n\n\n\n<div class=\"full-width-cta blue image-left\">\n\t<div class=\"full-width-cta-container\">\n\t\t<div class=\"full-width-cta__image\">\n\t\t\t<img\n\t\t\t\tsrc=\"https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/Guy1.webp\"\n\t\t\t\talt=\"caractere cta\"\n\t\t\t\tloading=\"lazy\"\n\t\t\t\twidth=\"485\" height=\"432\" srcset=\"https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/transparent.gif 1w, https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/Guy1-mobile.webp 543w, https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/Guy1.webp 485w\" sizes=\"auto, (max-width: 767px) 1px, (max-width: 1023px) 543px, 485px\"\t\t\t>\n\t\t<\/div>\n\t\t<div class=\"full-width-cta__text\">\n\t\t\t<h3>Obtenha o MemberPress hoje mesmo!<\/h3>\n\t\t\t<div><p>Comece a ser pago pelo conte\u00fado que voc\u00ea cria.<\/p>\n<\/div>\n\t\t\t<div class=\"pricing-cta\">\n\t\t\t\t<a href=\"https:\/\/memberpress.com\/pt\/plans\/pricing\/\" class=\"cta-button\">\n\t\t\t\t\tObtenha o MemberPress agora\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/long-arrow-right-white.svg\" class=\"arrow-red\" alt=\"seta\" width=\"20\" height=\"14\">\n\t\t\t\t<\/a>\n\t\t\t\t<a href=\"https:\/\/memberpress.com\/pt\/features\">Ver todos os recursos<\/a>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>","protected":false},"excerpt":{"rendered":"<p>Long-time MemberPress creator Paul Browning shares the simple secret that took his membership business to the next level. Have you ever heard of a book called Acres of Diamonds by Russell H. Conwell? You may not have, considering it was published in 1921. Back in the \u201990s, I was lucky enough to have heard the [\u2026]<\/p>\n","protected":false},"author":200,"featured_media":54791,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_strive_editorial_status":"complete","_strive_copy_of":0,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","_strive_checklists":"\"\"","_strive_active_checklist":"62291e2bb2422","_strive_post_notes":"BY PAUL BROWNING\r\nDOC: https:\/\/docs.google.com\/document\/d\/1YV8WJLfHc6WZSjbZKuovifkJ-O7TSObf\/edit?usp=sharing&ouid=112078548558936139366&rtpof=true&sd=true","footnotes":""},"categories":[69],"tags":[840,260,1086],"class_list":{"0":"post-49966","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-advice","8":"tag-payment-gateways","9":"tag-paypal","10":"tag-ugc","11":"entry"},"acf":{"plans":["scale"],"is_featured":false,"download_source":"none","mothership_slug":"","download_url":""},"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 4.9.5.2 - aioseo.com -->\n\t<meta name=\"description\" content=\"Learn how highly successful MemberPress creator Paul Browning made a simple change to his membership site that took his business to the next level.\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Paul Browning\"\/>\n\t<meta name=\"keywords\" content=\"how to succeed,small changes to succeed,successful membership site,payment gateways,paypal,ugc\" \/>\n\t<link rel=\"canonical\" href=\"https:\/\/memberpress.com\/pt\/blog\/how-i-doubled-my-membership-site-income\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO Pro (AIOSEO) 4.9.5.2\" \/>\n\t\t<meta property=\"og:locale\" content=\"pt_BR\" \/>\n\t\t<meta property=\"og:site_name\" content=\"MemberPress\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"How I Doubled My Membership Site Income by Making One Simple Change\" \/>\n\t\t<meta property=\"og:description\" content=\"Learn how highly successful MemberPress creator Paul Browning made a simple change to his membership site that took his business to the next level.\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/memberpress.com\/pt\/blog\/how-i-doubled-my-membership-site-income\/\" \/>\n\t\t<meta property=\"og:image\" content=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/05\/simple-change.jpg\" \/>\n\t\t<meta property=\"og:image:secure_url\" content=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/05\/simple-change.jpg\" \/>\n\t\t<meta property=\"og:image:width\" content=\"1480\" \/>\n\t\t<meta property=\"og:image:height\" content=\"832\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2023-05-25T09:00:00+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2024-03-13T14:49:26+00:00\" \/>\n\t\t<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/memberpress\/\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n\t\t<meta name=\"twitter:site\" content=\"@memberpress\" \/>\n\t\t<meta name=\"twitter:title\" content=\"How I Doubled My Membership Site Income by Making One Simple Change\" \/>\n\t\t<meta name=\"twitter:description\" content=\"Learn how highly successful MemberPress creator Paul Browning made a simple change to his membership site that took his business to the next level.\" \/>\n\t\t<meta name=\"twitter:image\" content=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/05\/simple-change.jpg\" \/>\n\t\t<script type=\"application\/ld+json\" class=\"aioseo-schema\">\n\t\t\t{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"BlogPosting\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/how-i-doubled-my-membership-site-income\\\/#blogposting\",\"name\":\"How I Doubled My Membership Site Income by Making One Simple Change\",\"headline\":\"How I Doubled My Membership Site Income by Making One Simple Change\",\"author\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/author\\\/howtonetwork\\\/#author\"},\"publisher\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/#organization\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/memberpress.com\\\/wp-content\\\/uploads\\\/2023\\\/05\\\/simple-change.jpg\",\"width\":1480,\"height\":832,\"caption\":\"How a simple change can make a massive difference for online business\"},\"datePublished\":\"2023-05-25T05:00:00-04:00\",\"dateModified\":\"2024-03-13T10:49:26-04:00\",\"inLanguage\":\"pt-BR\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/how-i-doubled-my-membership-site-income\\\/#webpage\"},\"isPartOf\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/how-i-doubled-my-membership-site-income\\\/#webpage\"},\"articleSection\":\"Advice, Payment gateways, PayPal, ugc\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/how-i-doubled-my-membership-site-income\\\/#breadcrumblist\",\"itemListElement\":[{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt#listItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/memberpress.com\\\/pt\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/category\\\/advice\\\/#listItem\",\"name\":\"Advice\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/category\\\/advice\\\/#listItem\",\"position\":2,\"name\":\"Advice\",\"item\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/category\\\/advice\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/how-i-doubled-my-membership-site-income\\\/#listItem\",\"name\":\"How I Doubled My Membership Site Income by Making One Simple Change\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt#listItem\",\"name\":\"Home\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/how-i-doubled-my-membership-site-income\\\/#listItem\",\"position\":3,\"name\":\"How I Doubled My Membership Site Income by Making One Simple Change\",\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/category\\\/advice\\\/#listItem\",\"name\":\"Advice\"}}]},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/#organization\",\"name\":\"MemberPress\",\"description\":\"The All-In-One WordPress Membership Plugin\",\"url\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/memberpress.com\\\/wp-content\\\/uploads\\\/2022\\\/10\\\/mp-icon-RGB_Icon-01.jpg\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/how-i-doubled-my-membership-site-income\\\/#organizationLogo\",\"width\":1650,\"height\":1275,\"caption\":\"memberpress logo icon\"},\"image\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/how-i-doubled-my-membership-site-income\\\/#organizationLogo\"},\"sameAs\":[\"https:\\\/\\\/www.instagram.com\\\/memberpress\\\/\",\"https:\\\/\\\/www.pinterest.com\\\/memberpressplugin\\\/\",\"https:\\\/\\\/www.youtube.com\\\/c\\\/MemberPressPlugin\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/memberpress\\\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/author\\\/howtonetwork\\\/#author\",\"url\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/author\\\/howtonetwork\\\/\",\"name\":\"Paul Browning\",\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/memberpress.com\\\/wp-content\\\/litespeed\\\/avatar\\\/ca5c240dd3f681f6dc3bc20e4866dcac.jpg?ver=1775201938\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/how-i-doubled-my-membership-site-income\\\/#webpage\",\"url\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/how-i-doubled-my-membership-site-income\\\/\",\"name\":\"How I Doubled My Membership Site Income by Making One Simple Change\",\"description\":\"Learn how highly successful MemberPress creator Paul Browning made a simple change to his membership site that took his business to the next level.\",\"inLanguage\":\"pt-BR\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/#website\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/how-i-doubled-my-membership-site-income\\\/#breadcrumblist\"},\"author\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/author\\\/howtonetwork\\\/#author\"},\"creator\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/author\\\/howtonetwork\\\/#author\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/memberpress.com\\\/wp-content\\\/uploads\\\/2023\\\/05\\\/simple-change.jpg\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/how-i-doubled-my-membership-site-income\\\/#mainImage\",\"width\":1480,\"height\":832,\"caption\":\"How a simple change can make a massive difference for online business\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/blog\\\/how-i-doubled-my-membership-site-income\\\/#mainImage\"},\"datePublished\":\"2023-05-25T05:00:00-04:00\",\"dateModified\":\"2024-03-13T10:49:26-04:00\"},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/#website\",\"url\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/\",\"name\":\"MemberPress\",\"description\":\"The All-In-One WordPress Membership Plugin\",\"inLanguage\":\"pt-BR\",\"publisher\":{\"@id\":\"https:\\\/\\\/memberpress.com\\\/pt\\\/#organization\"}}]}\n\t\t<\/script>\n\t\t<!-- All in One SEO Pro -->\r\n\t\t<title>How I Doubled My Membership Site Income by Making One Simple Change<\/title>\n\n","aioseo_head_json":{"title":"Como dobrei a receita do meu site de associa\u00e7\u00e3o fazendo uma mudan\u00e7a simples","description":"Saiba como Paul Browning, criador do MemberPress de grande sucesso, fez uma altera\u00e7\u00e3o simples em seu site de associa\u00e7\u00e3o que levou seu neg\u00f3cio a um novo patamar.","canonical_url":"https:\/\/memberpress.com\/pt\/blog\/how-i-doubled-my-membership-site-income\/","robots":"max-image-preview:large","keywords":"how to succeed,small changes to succeed,successful membership site,payment gateways,paypal,ugc","webmasterTools":{"miscellaneous":""},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"BlogPosting","@id":"https:\/\/memberpress.com\/pt\/blog\/how-i-doubled-my-membership-site-income\/#blogposting","name":"How I Doubled My Membership Site Income by Making One Simple Change","headline":"How I Doubled My Membership Site Income by Making One Simple Change","author":{"@id":"https:\/\/memberpress.com\/pt\/blog\/author\/howtonetwork\/#author"},"publisher":{"@id":"https:\/\/memberpress.com\/pt\/#organization"},"image":{"@type":"ImageObject","url":"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/05\/simple-change.jpg","width":1480,"height":832,"caption":"How a simple change can make a massive difference for online business"},"datePublished":"2023-05-25T05:00:00-04:00","dateModified":"2024-03-13T10:49:26-04:00","inLanguage":"pt-BR","mainEntityOfPage":{"@id":"https:\/\/memberpress.com\/pt\/blog\/how-i-doubled-my-membership-site-income\/#webpage"},"isPartOf":{"@id":"https:\/\/memberpress.com\/pt\/blog\/how-i-doubled-my-membership-site-income\/#webpage"},"articleSection":"Advice, Payment gateways, PayPal, ugc"},{"@type":"BreadcrumbList","@id":"https:\/\/memberpress.com\/pt\/blog\/how-i-doubled-my-membership-site-income\/#breadcrumblist","itemListElement":[{"@type":"ListItem","@id":"https:\/\/memberpress.com\/pt#listItem","position":1,"name":"Home","item":"https:\/\/memberpress.com\/pt","nextItem":{"@type":"ListItem","@id":"https:\/\/memberpress.com\/pt\/blog\/category\/advice\/#listItem","name":"Advice"}},{"@type":"ListItem","@id":"https:\/\/memberpress.com\/pt\/blog\/category\/advice\/#listItem","position":2,"name":"Advice","item":"https:\/\/memberpress.com\/pt\/blog\/category\/advice\/","nextItem":{"@type":"ListItem","@id":"https:\/\/memberpress.com\/pt\/blog\/how-i-doubled-my-membership-site-income\/#listItem","name":"How I Doubled My Membership Site Income by Making One Simple Change"},"previousItem":{"@type":"ListItem","@id":"https:\/\/memberpress.com\/pt#listItem","name":"Home"}},{"@type":"ListItem","@id":"https:\/\/memberpress.com\/pt\/blog\/how-i-doubled-my-membership-site-income\/#listItem","position":3,"name":"How I Doubled My Membership Site Income by Making One Simple Change","previousItem":{"@type":"ListItem","@id":"https:\/\/memberpress.com\/pt\/blog\/category\/advice\/#listItem","name":"Advice"}}]},{"@type":"Organization","@id":"https:\/\/memberpress.com\/pt\/#organization","name":"MemberPress","description":"The All-In-One WordPress Membership Plugin","url":"https:\/\/memberpress.com\/pt\/","logo":{"@type":"ImageObject","url":"https:\/\/memberpress.com\/wp-content\/uploads\/2022\/10\/mp-icon-RGB_Icon-01.jpg","@id":"https:\/\/memberpress.com\/pt\/blog\/how-i-doubled-my-membership-site-income\/#organizationLogo","width":1650,"height":1275,"caption":"memberpress logo icon"},"image":{"@id":"https:\/\/memberpress.com\/pt\/blog\/how-i-doubled-my-membership-site-income\/#organizationLogo"},"sameAs":["https:\/\/www.instagram.com\/memberpress\/","https:\/\/www.pinterest.com\/memberpressplugin\/","https:\/\/www.youtube.com\/c\/MemberPressPlugin","https:\/\/www.linkedin.com\/company\/memberpress\/"]},{"@type":"Person","@id":"https:\/\/memberpress.com\/pt\/blog\/author\/howtonetwork\/#author","url":"https:\/\/memberpress.com\/pt\/blog\/author\/howtonetwork\/","name":"Paul Browning","image":{"@type":"ImageObject","url":"https:\/\/memberpress.com\/wp-content\/litespeed\/avatar\/ca5c240dd3f681f6dc3bc20e4866dcac.jpg?ver=1775201938"}},{"@type":"WebPage","@id":"https:\/\/memberpress.com\/pt\/blog\/how-i-doubled-my-membership-site-income\/#webpage","url":"https:\/\/memberpress.com\/pt\/blog\/how-i-doubled-my-membership-site-income\/","name":"How I Doubled My Membership Site Income by Making One Simple Change","description":"Learn how highly successful MemberPress creator Paul Browning made a simple change to his membership site that took his business to the next level.","inLanguage":"pt-BR","isPartOf":{"@id":"https:\/\/memberpress.com\/pt\/#website"},"breadcrumb":{"@id":"https:\/\/memberpress.com\/pt\/blog\/how-i-doubled-my-membership-site-income\/#breadcrumblist"},"author":{"@id":"https:\/\/memberpress.com\/pt\/blog\/author\/howtonetwork\/#author"},"creator":{"@id":"https:\/\/memberpress.com\/pt\/blog\/author\/howtonetwork\/#author"},"image":{"@type":"ImageObject","url":"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/05\/simple-change.jpg","@id":"https:\/\/memberpress.com\/pt\/blog\/how-i-doubled-my-membership-site-income\/#mainImage","width":1480,"height":832,"caption":"How a simple change can make a massive difference for online business"},"primaryImageOfPage":{"@id":"https:\/\/memberpress.com\/pt\/blog\/how-i-doubled-my-membership-site-income\/#mainImage"},"datePublished":"2023-05-25T05:00:00-04:00","dateModified":"2024-03-13T10:49:26-04:00"},{"@type":"WebSite","@id":"https:\/\/memberpress.com\/pt\/#website","url":"https:\/\/memberpress.com\/pt\/","name":"MemberPress","description":"The All-In-One WordPress Membership Plugin","inLanguage":"pt-BR","publisher":{"@id":"https:\/\/memberpress.com\/pt\/#organization"}}]},"og:locale":"pt_BR","og:site_name":"MemberPress","og:type":"article","og:title":"How I Doubled My Membership Site Income by Making One Simple Change","og:description":"Learn how highly successful MemberPress creator Paul Browning made a simple change to his membership site that took his business to the next level.","og:url":"https:\/\/memberpress.com\/pt\/blog\/how-i-doubled-my-membership-site-income\/","og:image":"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/05\/simple-change.jpg","og:image:secure_url":"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/05\/simple-change.jpg","og:image:width":1480,"og:image:height":832,"article:published_time":"2023-05-25T09:00:00+00:00","article:modified_time":"2024-03-13T14:49:26+00:00","article:publisher":"https:\/\/www.facebook.com\/memberpress\/","twitter:card":"summary_large_image","twitter:site":"@memberpress","twitter:title":"How I Doubled My Membership Site Income by Making One Simple Change","twitter:description":"Learn how highly successful MemberPress creator Paul Browning made a simple change to his membership site that took his business to the next level.","twitter:image":"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/05\/simple-change.jpg"},"aioseo_meta_data":{"post_id":"49966","title":null,"description":"Saiba como Paul Browning, criador do MemberPress de grande sucesso, fez uma altera\u00e7\u00e3o simples em seu site de associa\u00e7\u00e3o que levou seu neg\u00f3cio a um novo patamar.","keywords":[{"label":"how to succeed","value":"how to succeed"},{"label":"small changes to succeed","value":"small changes to succeed"},{"label":"successful membership site","value":"successful membership site"}],"keyphrases":{"focus":{"keyphrase":"","score":0,"analysis":{"keyphraseInTitle":{"score":0,"maxScore":9,"error":1}}},"additional":[]},"primary_term":null,"canonical_url":null,"og_title":null,"og_description":null,"og_object_type":"default","og_image_type":"default","og_image_url":null,"og_image_width":null,"og_image_height":null,"og_image_custom_url":null,"og_image_custom_fields":null,"og_video":"","og_custom_url":null,"og_article_section":null,"og_article_tags":[],"twitter_use_og":false,"twitter_card":"default","twitter_image_type":"default","twitter_image_url":null,"twitter_image_custom_url":null,"twitter_image_custom_fields":null,"twitter_title":null,"twitter_description":null,"schema":{"blockGraphs":[],"customGraphs":[],"default":{"data":{"Article":[],"Course":[],"Dataset":[],"FAQPage":[],"Movie":[],"Person":[],"Product":[],"ProductReview":[],"Car":[],"Recipe":[],"Service":[],"SoftwareApplication":[],"WebPage":[]},"graphName":"BlogPosting","isEnabled":true},"graphs":[]},"schema_type":"default","schema_type_options":null,"pillar_content":false,"robots_default":true,"robots_noindex":false,"robots_noarchive":false,"robots_nosnippet":false,"robots_nofollow":false,"robots_noimageindex":false,"robots_noodp":false,"robots_notranslate":false,"robots_max_snippet":"-1","robots_max_videopreview":"-1","robots_max_imagepreview":"large","priority":null,"frequency":"default","local_seo":null,"seo_analyzer_scan_date":"2025-10-09 19:34:30","breadcrumb_settings":null,"limit_modified_date":false,"reviewed_by":null,"open_ai":"{\"title\":{\"suggestions\":[],\"usage\":0},\"description\":{\"suggestions\":[],\"usage\":0}}","ai":null,"created":"2022-12-20 22:25:45","updated":"2026-03-03 14:58:59"},"aioseo_breadcrumb":"<div class=\"aioseo-breadcrumbs\"><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/memberpress.com\/pt\" title=\"Home\">Home<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/memberpress.com\/pt\/blog\/category\/advice\/\" title=\"Advice\">Advice<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\tHow I Doubled My Membership Site Income by Making One Simple Change\n<\/span><\/div>","aioseo_breadcrumb_json":[{"label":"Home","link":"https:\/\/memberpress.com\/pt"},{"label":"Advice","link":"https:\/\/memberpress.com\/pt\/blog\/category\/advice\/"},{"label":"How I Doubled My Membership Site Income by Making One Simple Change","link":"https:\/\/memberpress.com\/pt\/blog\/how-i-doubled-my-membership-site-income\/"}],"app_bookmark":{"bookmark_id":0,"is_bookmarked":false,"bookmark_date":0},"comments_count":"0","content_native":[],"app_access":{"can_access":true,"restrict_message":null},"_links":{"self":[{"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/posts\/49966","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/users\/200"}],"replies":[{"embeddable":true,"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/comments?post=49966"}],"version-history":[{"count":0,"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/posts\/49966\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/media\/54791"}],"wp:attachment":[{"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/media?parent=49966"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/categories?post=49966"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/tags?post=49966"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}