{"id":54668,"date":"2023-06-14T05:00:00","date_gmt":"2023-06-14T09:00:00","guid":{"rendered":"https:\/\/memberpress.com\/?p=54668"},"modified":"2023-06-13T18:44:15","modified_gmt":"2023-06-13T22:44:15","slug":"wpcode-for-memberpress","status":"publish","type":"post","link":"https:\/\/memberpress.com\/pt\/blog\/wpcode-for-memberpress\/","title":{"rendered":"Liberte o guerreiro do c\u00f3digo que h\u00e1 em voc\u00ea: Como fazer c\u00f3digo personalizado no WordPress sem sabotar seu site"},"content":{"rendered":"\n

Codifique como um profissional com sua nova superfor\u00e7a. Apresentamos a NOVA integra\u00e7\u00e3o do MemberPress com o WPCode.<\/em><\/strong><\/p>

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O QUE H\u00c1 DENTRO<\/p>\nAlternar<\/span>
C\u00f3digo WPC<\/a><\/li>
MemberPress <\/a><\/li><\/ul><\/li>
O poder do WPCode no MemberPress<\/a><\/li>
Locais de inser\u00e7\u00e3o autom\u00e1tica do Easy MemberPress<\/a>
Caso de uso #1 - Vendas superalimentadas<\/a><\/li><\/ul><\/li>
Limita\u00e7\u00f5es de acesso a conte\u00fado ainda mais refinadas<\/a>
Caso de uso #2 - Rastreamento de economia de tempo<\/a><\/li><\/ul><\/li>
Entrega de precis\u00e3o com l\u00f3gica condicional combinada<\/a>
Caso de uso #3 - Timing perfeito, desmistificado<\/a><\/li>
Caso de uso #4 - Clientes satisfeitos<\/a><\/li><\/ul><\/li>
MemberPress Rastreamento de pixels de convers\u00e3o<\/a>
Caso de uso #5 - Otimiza\u00e7\u00e3o f\u00e1cil de an\u00fancios em tempo real<\/a><\/li><\/ul><\/li>
Facilidade de uso<\/a><\/li>
Possibilidades infinitas<\/a><\/li><\/ul><\/nav><\/div>\n\n\n\n\n
O mundo digital est\u00e1 repleto de oportunidades para o crescimento e a inova\u00e7\u00e3o dos neg\u00f3cios on-line. O que est\u00e1 impulsionando principalmente esse crescimento? O WordPress e seus plug-ins premium. <\/p>\n\n\n\n
Ou, para ser mais espec\u00edfico, o WordPress codifica\u00e7\u00e3o personalizada<\/em> e filia\u00e7\u00e3o <\/em>plugins. <\/p>\n\n\n\n
No passado<\/em><\/strong>O problema com essa combina\u00e7\u00e3o era a complexidade. A codifica\u00e7\u00e3o personalizada \u00e9 notoriamente incompleta, e os sites de associa\u00e7\u00e3o podem ser desafiadores. Se voc\u00ea se aprofundar demais, pode acabar quebrando seu site.<\/p>\n\n\n\n
\u00c9 por isso que por tr\u00e1s de tantos empreendimentos comerciais on-line bem-sucedidos hoje<\/em><\/strong>No site da empresa, voc\u00ea encontrar\u00e1 duas plataformas poderosas - C\u00f3digo WPC <\/strong>e MemberPress<\/strong>. <\/p>\n\n\n\n
Essas duas ferramentas mudaram o jogo da personaliza\u00e7\u00e3o e adapta\u00e7\u00e3o de neg\u00f3cios on-line, que por acaso \u00e9 o chave para aumentar a receita e o crescimento<\/strong>.<\/p>\n\n\n\n
<\/span>C\u00f3digo WPC<\/span><\/h3>\n\n\n\n
O WPCode \u00e9 o mais popular plug-in de snippets de c\u00f3digo<\/strong> para WordPress. Com o simples toque de um bot\u00e3o, ele transforma o propriet\u00e1rio de uma empresa on-line comum em um her\u00f3i de c\u00f3digo personalizado.<\/p>\n\n\n\n
Mas o WPCode n\u00e3o \u00e9 apenas para novatos<\/strong>. <\/p>\n\n\n\n
Ele acelera muito a produ\u00e7\u00e3o para desenvolvedores<\/strong>. E com uma produ\u00e7\u00e3o mais r\u00e1pida, os lucros s\u00e3o maiores. <\/p>\n\n\n\n
Portanto, n\u00e3o \u00e9 de surpreender que o WPCode, com mais de 1 milh\u00e3o de instala\u00e7\u00f5es ativas, seja agora um dos principais plug-ins no kit de ferramentas de todos os desenvolvedores.<\/p>\n\n\n\n
<\/span>MemberPress <\/span><\/h3>\n\n\n\n
Agora, o MemberPress \u00e9 o plugin de monetiza\u00e7\u00e3o e associa\u00e7\u00e3o #1 do mundo para WordPress. <\/p>\n\n\n\n
Como o WPCode \u00e9 para trechos<\/em>O MemberPress \u00e9 o plug-in mais popular para associa\u00e7\u00f5es <\/em>e monetiza\u00e7\u00e3o <\/em>entre os desenvolvedores, criadores e designers do WordPress. <\/p>\n\n\n\n
Juntamente com uma longa lista de outras fun\u00e7\u00f5es geradoras de receita<\/a>Ele permite que voc\u00ea crie, gerencie e acompanhe facilmente as assinaturas de associa\u00e7\u00e3o.<\/p>\n\n\n\n
\n\n\n\n
Junte as duas coisas e voc\u00ea ter\u00e1 um super molho para o sucesso dos neg\u00f3cios on-line.<\/p>\n\n\n\n
A integra\u00e7\u00e3o do MemberPress com o WPCode traduz a complexidade entorpecente da codifica\u00e7\u00e3o personalizada em um processo de apontar e clicar que todos n\u00f3s podemos entender<\/strong> - e uso<\/em>.<\/p>\n\n\n\n
Com essa integra\u00e7\u00e3o, voc\u00ea pode fazer todas as coisas que sempre sonhou para impulsionar os neg\u00f3cios, s\u00f3 que n\u00e3o precisa se preocupar em destruir seu site.<\/p>\n\n\n\n
<\/span>O poder do WPCode no MemberPress<\/span><\/h2>\n\n\n\n
Essa integra\u00e7\u00e3o libera o poder do WPCode dentro do ambiente do MemberPress. Assim, voc\u00ea pode fazer coisas como...<\/p>\n\n\n\n
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Adicione trechos de c\u00f3digo personalizados a partes espec\u00edficas de suas p\u00e1ginas do MemberPress<\/li>\n\n\n\n
Controle quando e onde os snippets aparecem com base em condi\u00e7\u00f5es din\u00e2micas<\/li>\n\n\n\n
Configure o acompanhamento de convers\u00f5es em n\u00edvel ninja<\/li>\n<\/ul>\n\n\n\n
E isso \u00e9 apenas o come\u00e7o. <\/p>\n\n\n\n
Continue lendo e voc\u00ea conhecer\u00e1 alguns dos casos de uso mais importantes poss\u00edveis com a integra\u00e7\u00e3o do WPCode do MemberPress.<\/p>\n\n\n\n
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<\/iframe><\/div><\/span>\n<\/div><figcaption class=\"wp-element-caption\">ASSISTA >> Codifique como um profissional e personalize seu site com a integra\u00e7\u00e3o do memberpress wpcode<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Easy_MemberPress_Auto-Insert_Locations\"><\/span>Locais de inser\u00e7\u00e3o autom\u00e1tica do Easy MemberPress<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">O <strong>Locais de inser\u00e7\u00e3o autom\u00e1tica espec\u00edficos do MemberPress<\/strong> \u00e9 um dos nossos recursos favoritos da integra\u00e7\u00e3o com o WPCode. Esse recurso permite que voc\u00ea adicione c\u00f3digo personalizado de alta precis\u00e3o \u00e0s suas p\u00e1ginas MemberPress com incr\u00edvel facilidade. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Basta selecionar o local de inser\u00e7\u00e3o autom\u00e1tica correspondente \u00e0 \u00e1rea do site em que voc\u00ea deseja adicionar o c\u00f3digo. Em seguida, o WPCode faz o resto.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"620\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/WPCode_Ecommerce_MP_Locations_Small-1024x620.jpg\" alt=\"\" class=\"wp-image-54960\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/WPCode_Ecommerce_MP_Locations_Small-1024x620.jpg 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/WPCode_Ecommerce_MP_Locations_Small-300x182.jpg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/WPCode_Ecommerce_MP_Locations_Small-768x465.jpg 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/WPCode_Ecommerce_MP_Locations_Small-281x170.jpg 281w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/WPCode_Ecommerce_MP_Locations_Small-840x508.jpg 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/WPCode_Ecommerce_MP_Locations_Small-1131x684.jpg 1131w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/WPCode_Ecommerce_MP_Locations_Small-700x424.jpg 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/WPCode_Ecommerce_MP_Locations_Small-156x94.jpg 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/WPCode_Ecommerce_MP_Locations_Small-1080x653.jpg 1080w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/WPCode_Ecommerce_MP_Locations_Small.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Use_Case_1_%E2%80%93_Supercharged_Sales\"><\/span>Caso de uso #1 - <em>Vendas Supercharged<\/em><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Por exemplo, imagine que voc\u00ea queira fazer um upsell de um novo plano de associa\u00e7\u00e3o. Com o WPCode, voc\u00ea pode criar um banner ou uma chamada para a\u00e7\u00e3o (CTA) e coloc\u00e1-lo diretamente na p\u00e1gina do formul\u00e1rio de checkout\/registro do MemberPress. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Essa CTA perfeitamente posicionada permite que voc\u00ea destaque os benef\u00edcios do novo plano e incentiva os clientes a fazer o upgrade, diretamente no ponto de venda.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Mas isso fica ainda melhor<\/em>. Voc\u00ea tamb\u00e9m pode se inscrever <strong>l\u00f3gica condicional<\/strong> para esses banners e CTAs. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Por exemplo, na \u00e1rea da conta, voc\u00ea pode exibir um banner de upsell que \u00e9 mostrado somente para assinantes espec\u00edficos. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Essa abordagem direcionada ajuda voc\u00ea a apresentar as ofertas certas para os membros certos nos momentos certos. E isso significa que voc\u00ea faz mais vendas com menos esfor\u00e7o em <em>menos <\/em>tempo.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Even_Finer-Grained_Content_Access_Limitations\"><\/span>Mesmo <em>Mais fino<\/em>-Limita\u00e7\u00f5es de acesso a conte\u00fado detalhado<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/iStock-1484120201.jpg\"><img decoding=\"async\" width=\"1024\" height=\"461\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/iStock-1484120201-1024x461.jpg\" alt=\"Conceito complexo de acesso a conte\u00fado variado\" class=\"wp-image-55084\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/iStock-1484120201-1024x461.jpg 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/iStock-1484120201-300x135.jpg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/iStock-1484120201-768x346.jpg 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/iStock-1484120201-378x170.jpg 378w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/iStock-1484120201-840x378.jpg 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/iStock-1484120201-1216x547.jpg 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/iStock-1484120201-700x315.jpg 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/iStock-1484120201-156x70.jpg 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/iStock-1484120201-1080x486.jpg 1080w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/iStock-1484120201.jpg 1526w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">A fun\u00e7\u00e3o Rules do MemberPress oferece o controle de acesso a conte\u00fado mais refinado que existe. E a extensibilidade das regras sempre foi extraordin\u00e1ria, desde que voc\u00ea tenha um desenvolvedor \u00e0 sua disposi\u00e7\u00e3o.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">O WPCode muda isso.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A integra\u00e7\u00e3o com o WPCode do MemberPress traz novas regras que ampliam ao m\u00e1ximo os recursos de acesso ao conte\u00fado da plataforma. <em>n\u00e3o \u00e9 necess\u00e1rio desenvolvimento<\/em>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Gra\u00e7as aos locais de inser\u00e7\u00e3o autom\u00e1tica, voc\u00ea pode aplicar essas novas regras a qualquer elemento do seu site. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Portanto, voc\u00ea pode adaptar o conte\u00fado e a funcionalidade do seu site com base nos n\u00edveis de associa\u00e7\u00e3o de seus usu\u00e1rios individuais. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Voc\u00ea proporciona a eles uma experi\u00eancia de usu\u00e1rio mais personalizada, e eles proporcionam um engajamento maior e melhor.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"532\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/WPCode_MemberConditions_Highlighted_Small-1024x532.jpg\" alt=\"\" class=\"wp-image-54961\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/WPCode_MemberConditions_Highlighted_Small-1024x532.jpg 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/WPCode_MemberConditions_Highlighted_Small-300x156.jpg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/WPCode_MemberConditions_Highlighted_Small-768x399.jpg 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/WPCode_MemberConditions_Highlighted_Small-327x170.jpg 327w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/WPCode_MemberConditions_Highlighted_Small-840x437.jpg 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/WPCode_MemberConditions_Highlighted_Small-700x364.jpg 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/WPCode_MemberConditions_Highlighted_Small-156x81.jpg 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/WPCode_MemberConditions_Highlighted_Small-1080x562.jpg 1080w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/WPCode_MemberConditions_Highlighted_Small.jpg 1100w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Use_Case_2_%E2%80%93_Time-Saving_Tracking\"><\/span>Caso de uso #2 - <em>Rastreamento que economiza tempo<\/em><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Vejamos um aplicativo pr\u00e1tico relacionado ao rastreamento do acesso ao conte\u00fado. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Suponha que voc\u00ea use uma sequ\u00eancia de DripScripts para rastrear quais posts do blog s\u00e3o visitados com mais frequ\u00eancia. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Voc\u00ea (sabiamente) suspeita que os visitantes do site que s\u00e3o membros e n\u00e3o membros se comportam de forma diferente quando se trata do conte\u00fado do site. Voc\u00ea tamb\u00e9m sabe que diferentes membros em diferentes n\u00edveis t\u00eam acesso variado a diferentes partes do conte\u00fado.<\/p>\n\n\n\n<div id=\"ad-53781\" class=\"ad-720x300 adsanity-720x300 aligncenter adsanity-aligncenter\"><div class=\"adsanity-inner\">\n\n<a href=\"https:\/\/memberpress.com\/pt\/ads\/post-target-audience\/\" target=\"_blank\"><img decoding=\"async\" width=\"720\" height=\"300\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/04\/TARGET-AUDIENCE-1.png\" class=\"no-lazy-load wp-post-image\" alt=\"Leia como identificar seu p\u00fablico-alvo no blog MemberPress\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/04\/TARGET-AUDIENCE-1.png 720w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/04\/TARGET-AUDIENCE-1-300x125.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/04\/TARGET-AUDIENCE-1-408x170.png 408w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/04\/TARGET-AUDIENCE-1-700x292.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/04\/TARGET-AUDIENCE-1-156x65.png 156w\" sizes=\"(max-width: 720px) 100vw, 720px\"><\/a>\n<\/div><\/div>\n\n\n\n\n<p class=\"wp-block-paragraph\">Portanto, voc\u00ea deseja que sua sequ\u00eancia rastreie esses dois grupos individualmente. Normalmente, isso exigiria a codifica\u00e7\u00e3o de algumas condi\u00e7\u00f5es extremamente complexas. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Mas n\u00e3o com o WPCode. Basta adicionar o script ao cabe\u00e7alho do site usando dois snippets separados - um para membros e outro para n\u00e3o membros. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Simples, r\u00e1pido e eficiente.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Precision_Delivery_w_Combined_Conditional_Logic\"><\/span>Entrega de precis\u00e3o com l\u00f3gica condicional combinada<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/business-goal-achievement-workflow-and-process-automation-flowchart_s1024x1024wisk20cbMKc_DPHHh1Y_BOY2A1b3iavMfDC1pkkXaHP_kdw3qU.jpg\"><img decoding=\"async\" width=\"1024\" height=\"512\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/business-goal-achievement-workflow-and-process-automation-flowchart_s1024x1024wisk20cbMKc_DPHHh1Y_BOY2A1b3iavMfDC1pkkXaHP_kdw3qU.jpg\" alt=\"Conceito de l\u00f3gica condicional\" class=\"wp-image-55085\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/business-goal-achievement-workflow-and-process-automation-flowchart_s1024x1024wisk20cbMKc_DPHHh1Y_BOY2A1b3iavMfDC1pkkXaHP_kdw3qU.jpg 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/business-goal-achievement-workflow-and-process-automation-flowchart_s1024x1024wisk20cbMKc_DPHHh1Y_BOY2A1b3iavMfDC1pkkXaHP_kdw3qU-300x150.jpg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/business-goal-achievement-workflow-and-process-automation-flowchart_s1024x1024wisk20cbMKc_DPHHh1Y_BOY2A1b3iavMfDC1pkkXaHP_kdw3qU-768x384.jpg 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/business-goal-achievement-workflow-and-process-automation-flowchart_s1024x1024wisk20cbMKc_DPHHh1Y_BOY2A1b3iavMfDC1pkkXaHP_kdw3qU-340x170.jpg 340w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/business-goal-achievement-workflow-and-process-automation-flowchart_s1024x1024wisk20cbMKc_DPHHh1Y_BOY2A1b3iavMfDC1pkkXaHP_kdw3qU-840x420.jpg 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/business-goal-achievement-workflow-and-process-automation-flowchart_s1024x1024wisk20cbMKc_DPHHh1Y_BOY2A1b3iavMfDC1pkkXaHP_kdw3qU-700x350.jpg 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/business-goal-achievement-workflow-and-process-automation-flowchart_s1024x1024wisk20cbMKc_DPHHh1Y_BOY2A1b3iavMfDC1pkkXaHP_kdw3qU-156x78.jpg 156w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">A integra\u00e7\u00e3o do WPCode do MemberPress combina regras espec\u00edficas do MemberPress com os recursos do WPCode. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pode ser <em>som <\/em>b\u00e1sico. Mas essa combina\u00e7\u00e3o tem um poder incr\u00edvel de mudar o jogo quando se trata de gera\u00e7\u00e3o de receita baseada em UX.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A integra\u00e7\u00e3o permite que voc\u00ea <strong>personalizar a din\u00e2mica de entrega de ofertas, promo\u00e7\u00f5es e qualquer outra mensagem<\/strong>com base em fatores quase infinitos. Voc\u00ea configura uma personaliza\u00e7\u00e3o que melhora muito a experi\u00eancia do usu\u00e1rio e, portanto, o envolvimento.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Afinal de contas, os clientes que se sentem vistos e ouvidos ficam felizes. E clientes satisfeitos permanecem. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Use_Case_3_%E2%80%93_Perfect_Timing_Demystified\"><\/span>Caso de uso #3 - <em>Timing perfeito, desmistificado<\/em><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Por exemplo, imagine que voc\u00ea queira apresentar uma oferta especial aos assinantes de uma associa\u00e7\u00e3o espec\u00edfica, em um n\u00edvel espec\u00edfico. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Esse grupo \u00e9 um pouco supersticioso e compartilha a cren\u00e7a de que os an\u00fancios digitais exibidos \u00e0s segundas ou quartas-feiras d\u00e3o azar.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Portanto, voc\u00ea n\u00e3o quer mostrar essa oferta a todos (somente a alguns membros). E voc\u00ea certamente n\u00e3o quer mostr\u00e1-la o tempo todo (n\u00e3o \u00e0s segundas ou quartas-feiras). <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As regras de l\u00f3gica condicional do WPCode desvendam esse tipo de entrega complexa, tornando-a simples e r\u00e1pida. Basta definir suas condi\u00e7\u00f5es e voc\u00ea estar\u00e1 pronto para come\u00e7ar.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Use_Case_4_%E2%80%93_Delighted_Clients\"><\/span>Caso de uso #4 - <em>Clientes satisfeitos<\/em><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Ou digamos que voc\u00ea seja um desenvolvedor\/designer de WordPress e esteja criando um site para o servi\u00e7o local de entrega de tacos do seu bairro.<\/p>\n\n\n\n<div class=\"block-mp-button-wrap\">\n\t<a id=\"button-block_c2b203bc8138d3469d3785af8bd98b72\" href=\"https:\/\/memberpress.com\/pt\/blog\/increase-restaurant-sales\/\" target=\"_blank\" class=\"button button-blue center\">LEIA >> Como aumentar as vendas de restaurantes com o WordPress<\/a>\n<\/div>\n\n\n\n\n<p class=\"wp-block-paragraph\">A propriet\u00e1ria de um restaurante deseja oferecer uma associa\u00e7\u00e3o ao Frequent Diner com uma oferta exclusiva de Taco Tuesday on-line. Como n\u00e3o quer falir, ela quer disponibilizar a oferta somente na segunda ter\u00e7a-feira de cada m\u00eas. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Com o WPCode e o MemberPress, voc\u00ea pode configurar essa experi\u00eancia para ela em um piscar de olhos.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"270\" height=\"480\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/taco-tuesday-gif.webp\" alt=\"\" class=\"wp-image-54962\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/taco-tuesday-gif.webp 270w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/taco-tuesday-gif-169x300.webp 169w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/taco-tuesday-gif-96x170.webp 96w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/taco-tuesday-gif-88x156.webp 88w\" sizes=\"(max-width: 270px) 100vw, 270px\" \/><figcaption class=\"wp-element-caption\">Espere, eu j\u00e1 volto (estou com uma vontade repentina de comer tacos).<\/figcaption><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">No meu intervalo para comer tacos, lembrei-me de como essa integra\u00e7\u00e3o \u00e9 poderosa quando se trata de rastreamento de convers\u00f5es...<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"MemberPress_Conversion_Pixels_Tracking\"><\/span>MemberPress Rastreamento de pixels de convers\u00e3o<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/wpcode-pixel-conversion-tracking.jpg\"><img decoding=\"async\" width=\"1024\" height=\"368\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/wpcode-pixel-conversion-tracking-1024x368.jpg\" alt=\"Complemento de rastreamento de pixel de convers\u00e3o do WPCode MemberPress\" class=\"wp-image-55086\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/wpcode-pixel-conversion-tracking-1024x368.jpg 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/wpcode-pixel-conversion-tracking-300x108.jpg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/wpcode-pixel-conversion-tracking-768x276.jpg 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/wpcode-pixel-conversion-tracking-473x170.jpg 473w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/wpcode-pixel-conversion-tracking-840x302.jpg 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/wpcode-pixel-conversion-tracking-1216x437.jpg 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/wpcode-pixel-conversion-tracking-700x252.jpg 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/wpcode-pixel-conversion-tracking-156x56.jpg 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/wpcode-pixel-conversion-tracking-1080x388.jpg 1080w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/wpcode-pixel-conversion-tracking.jpg 1480w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">O rastreamento eficaz de convers\u00f5es \u00e9 a chave para tirar o m\u00e1ximo proveito de seus esfor\u00e7os de marketing. \u00c9 exatamente por isso que a integra\u00e7\u00e3o do MemberPress com o WPCode inclui o seguinte n\u00edvel <strong>Complemento Conversion Pixels<\/strong>. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Voc\u00ea pode us\u00e1-lo para rastrear suas convers\u00f5es no MemberPress, o que o ajuda a otimizar suas campanhas e maximizar seu ROI.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Use_Case_5_%E2%80%93_Easy_Ad_Optimization_in_Real_Time\"><\/span>Caso de uso #5 - <em>Otimiza\u00e7\u00e3o f\u00e1cil de an\u00fancios em tempo real<\/em><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Aqui est\u00e1 um exemplo pr\u00e1tico. Imagine que voc\u00ea tenha lan\u00e7ado uma campanha promocional para um novo curso que criou em <a href=\"https:\/\/memberpress.com\/pt\/blog\/how-to-create-a-wordpress-membership-site-for-selling-courses-a-step-by-step-guide\/\" target=\"_blank\" rel=\"noopener\" title=\"Como criar um site para vender cursos on-line no WordPress (um guia passo a passo)\">Cursos do MemberPress<\/a>. Parte de sua campanha incluir\u00e1 an\u00fancios do Facebook (tamb\u00e9m conhecidos como <a href=\"https:\/\/www.facebook.com\/business\/ads\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Meta Ads<\/a>). <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Seu principal objetivo \u00e9 medir a efic\u00e1cia desses an\u00fancios nas vendas do seu curso. Com <strong>Complemento Conversion Pixels do WPCode<\/strong>Se voc\u00ea tiver um pixel de convers\u00e3o, poder\u00e1 configurar um pixel de convers\u00e3o que monitora as compras conclu\u00eddas. <\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"461\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/wpcode-memberpress-conversion-pixels-1024x461.png\" alt=\"\" class=\"wp-image-54963\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/wpcode-memberpress-conversion-pixels-1024x461.png 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/wpcode-memberpress-conversion-pixels-300x135.png 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/wpcode-memberpress-conversion-pixels-768x346.png 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/wpcode-memberpress-conversion-pixels-377x170.png 377w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/wpcode-memberpress-conversion-pixels-840x378.png 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/wpcode-memberpress-conversion-pixels-700x315.png 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/wpcode-memberpress-conversion-pixels-156x70.png 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/wpcode-memberpress-conversion-pixels-1080x487.png 1080w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/wpcode-memberpress-conversion-pixels.png 1101w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">O pixel envia os dados de convers\u00e3o do MemberPress de volta ao Facebook, para que voc\u00ea possa ajustar a campanha publicit\u00e1ria e aumentar as convers\u00f5es.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Mas esse recurso vai muito al\u00e9m do Facebook.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Se voc\u00ea usa <a href=\"https:\/\/ads.google.com\/home\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">An\u00fancios do Google<\/a>, <a href=\"https:\/\/ads.pinterest.com\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Pinterest<\/a>, <a href=\"https:\/\/www.tiktok.com\/business\/en-US\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">TikTok<\/a>ou outra plataforma de publicidade, o complemento Conversion Pixels do WPCode funciona como uma ferramenta essencial para rastrear convers\u00f5es e refinar suas estrat\u00e9gias de marketing.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Ease_of_Use\"><\/span>Facilidade de uso<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">A integra\u00e7\u00e3o entre o WPCode e o MemberPress possibilita uma s\u00e9rie de fun\u00e7\u00f5es incrivelmente complexas.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">No entanto, \u00e9 aqui que entra a melhor parte. <strong>Toda essa complexidade poderosa est\u00e1 escondida atr\u00e1s dos bot\u00f5es<\/strong> - s\u00e3o e salvo.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">E, seja voc\u00ea um desenvolvedor iniciante ou experiente, pode tirar o m\u00e1ximo proveito dessa poderosa complexidade em seu ambiente MemberPress. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Com a integra\u00e7\u00e3o do WPCode do MemberPress, voc\u00ea obt\u00e9m... <\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>A interface super intuitiva do WPCode<\/li>\n\n\n\n<li>Uma extensa biblioteca de snippets prontos<\/li>\n\n\n\n<li>A op\u00e7\u00e3o de criar personalizados <\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Essas s\u00e3o todas as ferramentas de que voc\u00ea precisa para personalizar o que quiser. Ou, para os desenvolvedores do WordPress, para o conte\u00fado do cora\u00e7\u00e3o de seus clientes.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Endless_Possibilities\"><\/span>Possibilidades infinitas<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/business-possibilities.jpg\"><img decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/business-possibilities-1024x576.jpg\" alt=\"Possibilidades do MemberPress\" class=\"wp-image-55122\" srcset=\"https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/business-possibilities-1024x576.jpg 1024w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/business-possibilities-300x169.jpg 300w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/business-possibilities-768x432.jpg 768w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/business-possibilities-302x170.jpg 302w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/business-possibilities-840x472.jpg 840w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/business-possibilities-1216x684.jpg 1216w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/business-possibilities-700x394.jpg 700w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/business-possibilities-156x88.jpg 156w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/business-possibilities-1080x607.jpg 1080w, https:\/\/memberpress.com\/wp-content\/uploads\/2023\/06\/business-possibilities.jpg 1480w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">A integra\u00e7\u00e3o do MemberPress com o WPCode abre um novo mundo de possibilidades para seu site de associa\u00e7\u00e3o ou neg\u00f3cio on-line. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Desde a inser\u00e7\u00e3o precisa de c\u00f3digos e a personaliza\u00e7\u00e3o din\u00e2mica at\u00e9 o rastreamento eficiente de convers\u00f5es, essa integra\u00e7\u00e3o tem tudo isso.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Se voc\u00ea for um usu\u00e1rio do MemberPress, <a href=\"https:\/\/memberpress.com\/pt\/addons\/wpcode\/\" target=\"_blank\" rel=\"noopener\" title=\"\">n\u00e3o perca mais um segundo<\/a>. Voc\u00ea precisa ver como essa incr\u00edvel integra\u00e7\u00e3o pode liberar todo o potencial do seu site. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Com o MemberPress no comando e o WPCode \u00e0 sua disposi\u00e7\u00e3o, voc\u00ea est\u00e1 bem equipado para criar um site adaptado \u00e0s suas necessidades exclusivas e \u00e0s necessidades de seus membros.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Deseja aprimorar a funcionalidade do seu site? Personalizar a experi\u00eancia de seus membros? Ou otimizar seus esfor\u00e7os de marketing? <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">O <a href=\"https:\/\/memberpress.com\/pt\/addons\/wpcode\/\" target=\"_blank\" rel=\"noopener\" title=\"\">Integra\u00e7\u00e3o do WPCode MemberPress<\/a> far\u00e1 com que voc\u00ea codifique como um profissional em pouco tempo.<\/p>\n\n\n\n<div class=\"full-width-cta blue image-left\">\n\t<div class=\"full-width-cta-container\">\n\t\t<div class=\"full-width-cta__image\">\n\t\t\t<img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/Guy1.webp\" alt=\"caractere cta\" loading=\"lazy\" width=\"485\" height=\"432\" srcset=\"https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/transparent.gif 1w, https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/Guy1-mobile.webp 543w, https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/Guy1.webp 485w\" sizes=\"auto, (max-width: 767px) 1px, (max-width: 1023px) 543px, 485px\">\n\t\t<\/div>\n\t\t<div class=\"full-width-cta__text\">\n\t\t\t<h3>Obtenha o MemberPress hoje mesmo!<\/h3>\n\t\t\t<div><p>Comece a explorar AGORA e leve seu site a novos patamares com o MemberPress e o WPCode.<\/p>\n<\/div>\n\t\t\t<div class=\"pricing-cta\">\n\t\t\t\t<a href=\"https:\/\/memberpress.com\/pt\/plans\/pricing\/\" class=\"cta-button\">\n\t\t\t\t\tObtenha o MemberPress agora\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/memberpress.com\/wp-content\/themes\/memberpress-theme\/images\/long-arrow-right-white.svg\" class=\"arrow-red\" alt=\"seta\" width=\"20\" height=\"14\">\n\t\t\t\t<\/a>\n\t\t\t\t<a href=\"https:\/\/memberpress.com\/pt\/features\">Ver todos os recursos<\/a>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n<\/body><\/html>","protected":false},"excerpt":{"rendered":"<p>Code like a pro with your newfound superstrength. Introducing the NEW MemberPress WPCode integration. The digital world is ripe with opportunities for online business growth and innovation. What’s mainly driving that growth? WordPress and its premium plugins. Or, to be more specific \u2013 WordPress custom coding and membership plugins. 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The MemberPress WPCode integration turns the complexity of custom coding into an easy point-and-click process.\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Curt Noble\"\/>\n\t<meta name=\"keywords\" content=\"wpcode integration with memberpress,wpcode memberpress integration,how to do custom code in wordpress,customization,integration\" \/>\n\t<link rel=\"canonical\" href=\"https:\/\/memberpress.com\/pt\/blog\/wpcode-for-memberpress\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO Pro (AIOSEO) 5.0.2.1\" \/>\n\t\t<meta property=\"og:locale\" content=\"pt_BR\" \/>\n\t\t<meta property=\"og:site_name\" content=\"MemberPress\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"How to Do Custom Code in WordPress w\/Out Sabotaging Your Site\" \/>\n\t\t<meta property=\"og:description\" content=\"Code like a pro with the flip of a switch! 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