Em segundo lugar, e quase t\u00e3o importante quanto isso, voc\u00ea precisa saber que seus e-mails est\u00e3o sendo entregues de forma r\u00e1pida e confi\u00e1vel nas caixas de entrada dos seus membros.<\/p>\n\n\n\n

Em todos os meus anos de suporte, vi poucos propriet\u00e1rios de sites que pensaram duas vezes sobre como seus e-mails s\u00e3o enviados, de onde s\u00e3o enviados e quais problemas potenciais eles poderiam enfrentar ao deixar os e-mails do WordPress como padr\u00e3o.<\/p>\n\n\n\n

N\u00e3o me interpretem mal, o fato de que o WordPress quase sempre ser\u00e1 capaz de enviar e-mails sem que voc\u00ea precise fazer nada \u00e9 incr\u00edvel. Mas h\u00e1 algumas quest\u00f5es potenciais que devem ser consideradas.<\/p>\n\n\n\n

<\/span>O problema com o correio eletr\u00f4nico do WordPress<\/span><\/h2>\n\n\n\n
Sem entrar em detalhes t\u00e9cnicos, o WordPress (por padr\u00e3o) tentar\u00e1 enviar e-mails usando um servidor de e-mail local, quando poss\u00edvel. Isso significa que, na maioria das vezes, seus e-mails ser\u00e3o enviados do mesmo servidor web em que seu site est\u00e1 hospedado. Isso n\u00e3o parece t\u00e3o ruim, mas aqui est\u00e3o os problemas que muitas vezes s\u00e3o ignorados:<\/p>\n\n\n\n
Voc\u00ea est\u00e1 em um servidor de hospedagem compartilhada? Se sim, o que outros propriet\u00e1rios de sites no servidor fizeram para manchar sua reputa\u00e7\u00e3o<\/a> com provedores de e-mail?<\/li>
Qual \u00e9 o hist\u00f3rico do endere\u00e7o IP do seu servidor com listas de bloqueio de e-mail<\/a>?<\/li>
O seu provedor de hospedagem permite personalizar o endere\u00e7o de e-mail e o nome do remetente nas mensagens enviadas?<\/li>
O seu provedor de hospedagem imp\u00f5e limites ao n\u00famero de e-mails que voc\u00ea pode enviar por dia\/m\u00eas? Se sim, quais s\u00e3o esses limites? Qual \u00e9 a probabilidade de voc\u00ea atingi-los?<\/li>
Qual \u00e9 o tempo de atividade do servidor de e-mail fornecido pelo seu host e com que rapidez eles podem ou corrigem os problemas?<\/li>
O que acontece com os e-mails que n\u00e3o conseguem ser enviados? Eles s\u00e3o reenviados ou simplesmente descartados?<\/li>
Quantos outros usu\u00e1rios est\u00e3o compartilhando o servidor de e-mail com voc\u00ea? Com que velocidade o host da Web atende \u00e0s solicita\u00e7\u00f5es?<\/li><\/ul>\n\n\n\n
Existem outras quest\u00f5es, mas estas s\u00e3o as mais comuns e constituem um excelente ponto de partida para determinar se o seu servidor de e-mail ser\u00e1 confi\u00e1vel ou n\u00e3o.<\/p>\n\n\n\n
Considere, por exemplo, que voc\u00ea configurou um e-mail de lembrete no MemberPress para notificar os membros uma semana antes do vencimento do cart\u00e3o de cr\u00e9dito deles. Agora imagine que voc\u00ea tem 800 pessoas (um pouco exagerado, mas n\u00e3o improv\u00e1vel para um grande site de assinaturas) cujos cart\u00f5es de cr\u00e9dito v\u00e3o vencer no final do m\u00eas atual.<\/p>\n\n\n\n
\n
<\/iframe><\/div><\/span>\n<\/div><figcaption>assistir >> Vis\u00e3o geral dos e-mails do Memberpress<\/figcaption><\/figure>\n\n\n\nNo dia em que o lembrete for acionado, o MemberPress enviar\u00e1 800 e-mails durante o dia para esses membros, informando-os de que precisam atualizar suas informa\u00e7\u00f5es de cart\u00e3o de cr\u00e9dito.<\/p>\n\n\n\nAgora imagine que seu <a href=\"https:\/\/memberpress.com\/go\/wpe\/pricing\/\" title=\"Link de afiliado do WPengine\" class=\"pretty-link-keyword\"rel=\"nofollow \" target=\"_blank\">host da web<\/a> limita voc\u00ea a 300 e-mails por dia e, al\u00e9m disso, eles jogam todos os e-mails em um buraco negro depois que voc\u00ea atinge esse limite. Isso significa que 500 pessoas agora n\u00e3o t\u00eam ideia de que seus cart\u00f5es de cr\u00e9dito precisam ser atualizados antes que sua assinatura expire!<\/em><\/p>\n\n\n\nOu, e se o seu servidor de e-mail fosse colocado em uma lista de bloqueio por muitos dos grandes provedores de e-mail? Quantas dessas 800 pessoas nunca veriam esse e-mail porque ele foi marcado como spam?<\/p>\n\n\n\nVoc\u00ea deve considerar seriamente essas quest\u00f5es se quiser evitar muitos problemas financeiros e de atendimento ao cliente. Isso \u00e9 fundamental se voc\u00ea administra um site de assinaturas com algo como o MemberPress.<\/p>\n\n\n\nSeus membros esperar\u00e3o receber e-mails com instru\u00e7\u00f5es quase imediatamente ap\u00f3s se inscreverem e, sem d\u00favida, desejar\u00e3o ser lembrados antes que sua assinatura expire ou seja renovada automaticamente. Se n\u00e3o receberem <a href=\"https:\/\/memberpress.com\/pt\/2014\/12\/mastering-automated-email-reminders-in-the-memberpress-plugin\/\" target=\"_blank\" rel=\"noopener noreferrer\">lembrado antes de ser cobrado<\/a> voc\u00ea pode ter certeza de que eles n\u00e3o ficar\u00e3o felizes com voc\u00ea. E nunca \u00e9 divertido ser repreendido, ponto final.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><\/span>Existe uma solu\u00e7\u00e3o!<\/span><\/h2>\n\n\n\nAgora voc\u00ea provavelmente est\u00e1 pensando: \u201c\u00d3timo! Mais uma coisa com que se estressar e se preocupar\u201d. Mas tenho uma boa not\u00edcia: esses problemas podem ser evitados.<\/p>\n\n\n\nPrimeiro, voc\u00ea deseja instalar o <a href=\"https:\/\/memberpress.com\/go\/wpsmtp\/pricing\/\" target=\"_blank\" rel=\"noopener noreferrer sponsored\">WP Mail SMTP<\/a> plugin. Ele corrige seus problemas de capacidade de entrega de e-mail reconfigurando o WordPress para usar um provedor SMTP de terceiros ao enviar e-mails.<\/p>\n\n\n\nEm segundo lugar, voc\u00ea precisar\u00e1 escolher seus provedores SMTP terceirizados. Alguns bons exemplos incluem: <a href=\"https:\/\/www.mailjet.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Correio eletr\u00f4nico<\/a>, <a href=\"https:\/\/sendgrid.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">SendGrid<\/a>, <a href=\"https:\/\/www.mailgun.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Arma de correio<\/a>e <a href=\"https:\/\/aws.amazon.com\/ses\/\" target=\"_blank\" rel=\"noopener noreferrer\">Amazon SES<\/a>.<\/p>\n\n\n\nUm aspecto positivo da maioria dos servi\u00e7os de correio de terceiros \u00e9 que todos os e-mails e alertas de falha no envio s\u00e3o registrados. Se um cliente reclamar que n\u00e3o recebeu um e-mail, verifique o registro e veja se houve algum problema na entrega do e-mail. Na maioria das vezes, o cliente simplesmente digitou incorretamente seu endere\u00e7o de e-mail ao se inscrever.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><\/span>Instala\u00e7\u00e3o de um servi\u00e7o de e-mail de terceiros<\/span><\/h2>\n\n\n\nO MailGun e a Amazon tamb\u00e9m t\u00eam camadas gratuitas que voc\u00ea pode usar, mas, para este guia de instala\u00e7\u00e3o, usarei o SendGrid.<\/p>\n\n\n\nPasso 1 \u2013 Inscreva-se no SendGrid<\/strong><\/p>\n\n\n\nV\u00e1 para\u00a0<a href=\"https:\/\/sendgrid.com\/user\/signup\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/sendgrid.com\/user\/signup<\/a> e crie sua conta gratuita.<\/p>\n\n\n\nPasso 2 \u2013 Configure o WordPress para enviar e-mails atrav\u00e9s do SendGrid<\/strong><\/p>\n\n\n\nParece complexo, mas \u00e9 muito f\u00e1cil. Prometo. Acesse o painel do WordPress > Plugins > Adicionar novo. Agora, procure por \u201cSendGrid\u201d e instale o plugin oficial do SendGrid.<\/p>\n\n\n\nAp\u00f3s instalar e ativar o plugin, acesse o painel do WordPress > Configura\u00e7\u00f5es > SendGrid. Digite seu nome de usu\u00e1rio e <a href=\"https:\/\/memberpress.com\/go\/lastpass\/\" title=\"Link de afiliado do Last Pass\" class=\"pretty-link-keyword\"rel=\"nofollow \" target=\"_blank\">senha<\/a> para a conta gratuita da SendGrid que voc\u00ea criou, escolha o m\u00e9todo API e salve as configura\u00e7\u00f5es.<\/p>\n\n\n\nO MemberPress substituir\u00e1 os campos \u201cNome\u201d e \u201cEndere\u00e7o de envio\u201d em \u201cConfigura\u00e7\u00f5es de e-mail\u201d, portanto, n\u00e3o \u00e9 necess\u00e1rio preench\u00ea-los.<\/p>\n\n\n\n\u00c9 isso! Agora voc\u00ea pode dormir tranquilo, sabendo que seus e-mails ser\u00e3o entregues rapidamente e que <a href=\"https:\/\/sendgrid.com\/user\/sign-up\" target=\"_blank\" rel=\"noopener noreferrer\">SendGrid<\/a> est\u00e1 lidando com todas as partes estressantes para voc\u00ea.<\/p>\n<\/body><\/html>","protected":false},"excerpt":{"rendered":"Working in WordPress support over the years has taught me a lot of important lessons both good and bad. First, you should always have a backup! Second, and almost as important, you have to know that your emails are being delivered quickly and reliably to your members\u2019 inboxes. In all my years in support I\u2019ve [\u2026]<\/p>\n","protected":false},"author":20,"featured_media":15210,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_strive_editorial_status":"not-started","_strive_copy_of":0,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","_strive_checklists":"\"\"","_strive_active_checklist":"62291e2bb2422","_strive_post_notes":"","footnotes":""},"categories":[1474,1475],"tags":[233,236,237,25,51],"class_list":["post-6464","post","type-post","status-publish","format-standard","has-post-thumbnail","category-membership-site","category-retention-and-loyalty","tag-mailing-services","tag-membership-services","tag-sendgrid","tag-wordpress","tag-wordpress-membership-software","entry"],"acf":{"plans":["scale"],"is_featured":false,"download_source":"none","mothership_slug":"","download_url":""},"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t<meta name=\"description\" content=\"Some important considerations for deciding between Wordpress and other third party softwares for delivering membership-related emails.\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Paul C\"\/>\n\t<meta name=\"keywords\" content=\"mailing services,membership services,sendgrid,wordpress,wordpress membership software\" \/>\n\t<link rel=\"canonical\" href=\"https:\/\/memberpress.com\/pt\/blog\/membership-email-deliverability-its-a-big-deal\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO Pro (AIOSEO) 4.9.6.2\" \/>\n\t\t<meta property=\"og:locale\" content=\"pt_BR\" \/>\n\t\t<meta property=\"og:site_name\" content=\"MemberPress\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"Membership Email Deliverability - 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First, you should <a href=\"https:\/\/memberpress.com\/2014\/08\/its-coming-so-be-ready-with-a-backup-plan\/\" target=\"_blank\" rel=\"noopener noreferrer\">always have a backup<\/a>!<\/p>","content":[{"type":"text","data":"Working in WordPress support over the years has taught me a lot of important lessons both good and bad. First, you should <a href=\"https:\/\/memberpress.com\/2014\/08\/its-coming-so-be-ready-with-a-backup-plan\/\" target=\"_blank\" rel=\"noopener noreferrer\">always have a backup<\/a>!<\/p>"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"Second, and almost as important, you have to know that your emails are being delivered quickly and reliably to your members' inboxes.<\/p>","content":[{"type":"text","data":"Second, and almost as important, you have to know that your emails are being delivered quickly and reliably to your members' inboxes.<\/p>"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"In all my years in support I've seen very few site owners who have given a second thought to how their emails are being sent out, where they're being sent from, and what potential issues they could come up against by leaving WordPress emails as their default.<\/p>","content":[{"type":"text","data":"In all my years in support I've seen very few site owners who have given a second thought to how their emails are being sent out, where they're being sent from, and what potential issues they could come up against by leaving WordPress emails as their default.<\/p>"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"Don't get me wrong, the fact that WordPress will almost always be able to send out emails without you having to so much as lift a finger to make it happen is incredible. But there are some potential issues that should be considered.<\/p>","content":[{"type":"text","data":"Don't get me wrong, the fact that WordPress will almost always be able to send out emails without you having to so much as lift a finger to make it happen is incredible. But there are some potential issues that should be considered.<\/p>"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/heading","render":"<h2 class=\"wp-block-heading\">The Problem with WordPress Mail<\/h2>","content":"O problema com o correio eletr\u00f4nico do WordPress","data":[],"style":{"align":"left","parent_style":{},"header":"h2","fontSize":"27px"}},{"type":"core\/paragraph","render":"Without getting too technical here, WordPress (by default) will attempt to send emails by using a local mail server when possible. This means 99% of the time your emails are coming from the same webserver your site is hosted on. That doesn't sound so bad, but here are the issues that often get overlooked:<\/p>","content":[{"type":"text","data":"Without getting too technical here, WordPress (by default) will attempt to send emails by using a local mail server when possible. This means 99% of the time your emails are coming from the same webserver your site is hosted on. That doesn't sound so bad, but here are the issues that often get overlooked:<\/p>"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/list","render":"<ul class=\"wp-block-list\"><li>Are you on a shared hosting server? If so, what have other website owners on the server done to <a href=\"http:\/\/mxtoolbox.com\/blacklists.aspx\" target=\"_blank\" rel=\"noopener noreferrer\">tarnish its reputation<\/a> with email providers?<\/li><li>What history does your server's IP address have with <a href=\"http:\/\/mxtoolbox.com\/blacklists.aspx\" target=\"_blank\" rel=\"noopener noreferrer\">email block lists<\/a>?<\/li><li>Does your webhost allow you to customize the \"From\" email address and \"From\" name in outgoing emails?<\/li><li>Does your webhost put limits on how many emails you can send per day\/month? If so, what are those limits? How likely are you to reach them?<\/li><li>What is the up-time of the mail server provided by your host and how quickly can\/do they fix issues?<\/li><li>What happens to emails that fail to send? Do they get retried \u2014 or just dropped?<\/li><li>How many other users are sharing the mail server with you? How fast does the webhost serve up requests?<\/li><\/ul>","content":"<ul class=\"wp-block-list\"><li>Voc\u00ea est\u00e1 em um servidor de hospedagem compartilhada? Em caso afirmativo, o que os propriet\u00e1rios de outros sites no servidor fizeram para <a href=\"http:\/\/mxtoolbox.com\/blacklists.aspx\" target=\"_blank\" rel=\"noopener noreferrer\">manchar sua reputa\u00e7\u00e3o<\/a> com provedores de e-mail?<\/li><li>Qual \u00e9 o hist\u00f3rico do endere\u00e7o IP do seu servidor com <a href=\"http:\/\/mxtoolbox.com\/blacklists.aspx\" target=\"_blank\" rel=\"noopener noreferrer\">listas de bloqueio de e-mail<\/a>?<\/li><li>O seu provedor de hospedagem permite personalizar o endere\u00e7o de e-mail e o nome do remetente nos e-mails enviados?<\/li><li>Seu provedor de servi\u00e7os de hospedagem na Web imp\u00f5e limites ao n\u00famero de e-mails que voc\u00ea pode enviar por dia\/m\u00eas? Em caso afirmativo, quais s\u00e3o esses limites? Qual \u00e9 a probabilidade de voc\u00ea atingi-los?<\/li><li>Qual \u00e9 o tempo de atividade do servidor de e-mail fornecido pelo seu host e com que rapidez eles podem ou corrigem os problemas?<\/li><li>O que acontece com os e-mails que n\u00e3o conseguem ser enviados? Eles s\u00e3o reenviados ou simplesmente descartados?<\/li><li>Quantos outros usu\u00e1rios est\u00e3o compartilhando o servidor de e-mail com voc\u00ea? Com que velocidade o host da Web atende \u00e0s solicita\u00e7\u00f5es?<\/li><\/ul>","data":{"listType":"unordered"},"style":{"parent_style":{}}},{"type":"core\/paragraph","render":"There are other issues, but these are the most common and are a really good starting point in determining if your email server is going to be reliable or not.<\/p>","content":[{"type":"text","data":"There are other issues, but these are the most common and are a really good starting point in determining if your email server is going to be reliable or not.<\/p>"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"Consider, for example, that you've configured a Reminder email in MemberPress to notify members one week before their credit card expires. Now imagine that you have 800 people (a bit exaggerated, but not unbelievable for a large subscription site) whose credit cards will be expiring at the end of the current month.<\/p>","content":[{"type":"text","data":"Consider, for example, that you've configured a Reminder email in MemberPress to notify members one week before their credit card expires. Now imagine that you have 800 people (a bit exaggerated, but not unbelievable for a large subscription site) whose credit cards will be expiring at the end of the current month.<\/p>"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/embed","render":"<iframe title=\"MemberPress Emails Overview (Customize the Emails Sent to Your Members)\" width=\"100%\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/OIHmy-8c85k?feature=oembed&enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>","content":"<iframe title=\"Vis\u00e3o geral dos e-mails do MemberPress (Personalize os e-mails enviados aos seus membros)\" width=\"100%\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/OIHmy-8c85k?feature=oembed&enablejsapi=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>","data":{"provider":"youtube","type":"video","align":"center","src":"https:\/\/www.youtube.com\/watch?v=OIHmy-8c85k","caption":"watch >> Memberpress emails overview","url":"https:\/\/www.youtube.com\/watch?v=OIHmy-8c85k"},"style":{"parent_style":{}}},{"type":"core\/paragraph","render":"On the day that the reminder gets triggered, MemberPress will send out 800 emails throughout the day to these members informing them that they need to update their credit card information.<\/p>","content":[{"type":"text","data":"On the day that the reminder gets triggered, MemberPress will send out 800 emails throughout the day to these members informing them that they need to update their credit card information.<\/p>"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"Now imagine that your web host limits you to 300 emails per day, and on top of that, they drop any emails into a black hole after you've reached that limit. That means 500 people now have no idea that their credit cards need to be updated before their subscription will lapse!<\/em><\/p>","content":[{"type":"text","data":"Now imagine that your web host limits you to 300 emails per day, and on top of that, they drop any emails into a black hole after you've reached that limit. That means 500 people now have no idea that their credit cards need to be updated before their subscription will lapse!<\/em><\/p>"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"Or, what if your mail server was put on a block list for many of the large email providers. How many of those 800 folks would never see that email because it's been marked as spam?<\/p>","content":[{"type":"text","data":"Or, what if your mail server was put on a block list for many of the large email providers. How many of those 800 folks would never see that email because it's been marked as spam?<\/p>"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"You should seriously consider these issues if you want to save yourself a lot of customer support and financial headache. This is crucial if you're running a membership site with something like MemberPress.<\/p>","content":[{"type":"text","data":"You should seriously consider these issues if you want to save yourself a lot of customer support and financial headache. This is crucial if you're running a membership site with something like MemberPress.<\/p>"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"Your members will expect emails with instructions almost immediately after signing up, and they'll no doubt want to be reminded before their subscription expires or auto-renews. If they don't get <a href=\"https:\/\/memberpress.com\/2014\/12\/mastering-automated-email-reminders-in-the-memberpress-plugin\/\" target=\"_blank\" rel=\"noopener noreferrer\">reminded before getting charged<\/a> you can guarantee they're not going to be happy with you. And it's never fun to get yelled at, period.<\/p>","content":[{"type":"text","data":"Your members will expect emails with instructions almost immediately after signing up, and they'll no doubt want to be reminded before their subscription expires or auto-renews. If they don't get <a href=\"https:\/\/memberpress.com\/2014\/12\/mastering-automated-email-reminders-in-the-memberpress-plugin\/\" target=\"_blank\" rel=\"noopener noreferrer\">reminded before getting charged<\/a> you can guarantee they're not going to be happy with you. And it's never fun to get yelled at, period.<\/p>"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/heading","render":"<h2 class=\"wp-block-heading\">There is a Solution!<\/h2>","content":"Existe uma solu\u00e7\u00e3o!","data":[],"style":{"align":"left","parent_style":{},"header":"h2","fontSize":"27px"}},{"type":"core\/paragraph","render":"Right now you're probably thinking, \"Great! Another thing to stress and worry about.\" But I have some good news: these issues can be avoided.<\/p>","content":[{"type":"text","data":"Right now you're probably thinking, \"Great! Another thing to stress and worry about.\" But I have some good news: these issues can be avoided.<\/p>"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"First, you want to install the <a href=\"https:\/\/memberpress.com\/go\/wpsmtp\/pricing\" target=\"_blank\" rel=\"noopener noreferrer\">WP Mail SMTP<\/a> plugin. It fixes your email deliverability problems by reconfiguring WordPress to use a third-party SMTP provider when sending emails.<\/p>","content":[{"type":"text","data":"First, you want to install the <a href=\"https:\/\/memberpress.com\/go\/wpsmtp\/pricing\" target=\"_blank\" rel=\"noopener noreferrer\">WP Mail SMTP<\/a> plugin. It fixes your email deliverability problems by reconfiguring WordPress to use a third-party SMTP provider when sending emails.<\/p>"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"Second, you'll need to choose your third-party SMTP providers. Some good ones include <a href=\"https:\/\/www.mailjet.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Mailjet<\/a>, <a href=\"https:\/\/sendgrid.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">SendGrid<\/a>, <a href=\"https:\/\/www.mailgun.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">MailGun<\/a>, and <a href=\"https:\/\/aws.amazon.com\/ses\/\" target=\"_blank\" rel=\"noopener noreferrer\">Amazon SES<\/a>.<\/p>","content":[{"type":"text","data":"Second, you'll need to choose your third-party SMTP providers. Some good ones include <a href=\"https:\/\/www.mailjet.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Mailjet<\/a>, <a href=\"https:\/\/sendgrid.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">SendGrid<\/a>, <a href=\"https:\/\/www.mailgun.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">MailGun<\/a>, and <a href=\"https:\/\/aws.amazon.com\/ses\/\" target=\"_blank\" rel=\"noopener noreferrer\">Amazon SES<\/a>.<\/p>"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"One great thing about most third party mailing services is that all emails and fail-to-send alerts are logged. If a customer complains about not receiving an email, check the log and see if there was an issue delivering their email. More often than not, the customer simply incorrectly entered their email address when signing up.<\/p>","content":[{"type":"text","data":"One great thing about most third party mailing services is that all emails and fail-to-send alerts are logged. If a customer complains about not receiving an email, check the log and see if there was an issue delivering their email. More often than not, the customer simply incorrectly entered their email address when signing up.<\/p>"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/heading","render":"<h2 class=\"wp-block-heading\">Installing a Third Party Email Service<\/h2>","content":"Instala\u00e7\u00e3o de um servi\u00e7o de e-mail de terceiros","data":[],"style":{"align":"left","parent_style":{},"header":"h2","fontSize":"27px"}},{"type":"core\/paragraph","render":"MailGun and Amazon also have free tiers which you can use, but for this installation guide, I will be using SendGrid.<\/p>","content":[{"type":"text","data":"MailGun and Amazon also have free tiers which you can use, but for this installation guide, I will be using SendGrid.<\/p>"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"Step 1 - Signup For SendGrid<\/strong><\/p>","content":[{"type":"text","data":"Step 1 - Signup For SendGrid<\/strong><\/p>"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"Head to <a href=\"https:\/\/sendgrid.com\/user\/signup\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/sendgrid.com\/user\/signup<\/a> and create your free account.<\/p>","content":[{"type":"text","data":"Head to <a href=\"https:\/\/sendgrid.com\/user\/signup\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/sendgrid.com\/user\/signup<\/a> and create your free account.<\/p>"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"Step 2 - Tell WordPress to send emails via SendGrid<\/strong><\/p>","content":[{"type":"text","data":"Step 2 - Tell WordPress to send emails via SendGrid<\/strong><\/p>"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"This sounds complex, but it's really easy. I promise. Head to your WordPress Dashboard > Plugins > Add New. Now search for \"SendGrid\" and install the official SendGrid plugin.<\/p>","content":[{"type":"text","data":"This sounds complex, but it's really easy. I promise. Head to your WordPress Dashboard > Plugins > Add New. Now search for \"SendGrid\" and install the official SendGrid plugin.<\/p>"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"After installing and activating the plugin, head to your WordPress Dashboard > Settings > SendGrid. Enter your username and password for the free SendGrid account you created, choose API method, and save the settings.<\/p>","content":[{"type":"text","data":"After installing and activating the plugin, head to your WordPress Dashboard > Settings > SendGrid. Enter your username and password for the free SendGrid account you created, choose API method, and save the settings.<\/p>"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"MemberPress will override the \"Name\" and \"Sending Address\" fields under \"Mail Settings,\" so there is no need to fill those out.<\/p>","content":[{"type":"text","data":"MemberPress will override the \"Name\" and \"Sending Address\" fields under \"Mail Settings,\" so there is no need to fill those out.<\/p>"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}},{"type":"core\/paragraph","render":"That's it! You can now sleep well knowing that your emails will be delivered quickly and that <a href=\"https:\/\/sendgrid.com\/user\/sign-up\" target=\"_blank\" rel=\"noopener noreferrer\">SendGrid<\/a> is dealing with all the stressful parts for you.<\/p>","content":[{"type":"text","data":"That's it! You can now sleep well knowing that your emails will be delivered quickly and that <a href=\"https:\/\/sendgrid.com\/user\/sign-up\" target=\"_blank\" rel=\"noopener noreferrer\">SendGrid<\/a> is dealing with all the stressful parts for you.<\/p>"}],"data":[],"style":{"textAlign":"left","color":"","dropCap":false,"parent_style":{}}}],"app_access":{"can_access":true,"restrict_message":null},"_links":{"self":[{"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/posts\/6464","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/users\/20"}],"replies":[{"embeddable":true,"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/comments?post=6464"}],"version-history":[{"count":0,"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/posts\/6464\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/media\/15210"}],"wp:attachment":[{"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/media?parent=6464"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/categories?post=6464"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/memberpress.com\/pt\/wp-json\/wp\/v2\/tags?post=6464"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}